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PENGARUH VARIASI PRODUK, SERTIFIKASI HALAL, DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAAN MIE GACOAN DI BEKASI UTARA Fatah Al Munawar; Muhammad Richo Rianto
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 2 No. 10 (2023): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : CV SWA Anugrah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v2i10.1480

Abstract

Penelitian ini bertujuan untuk mengetahui apakah variasi produk, sertifikat halal dan citra merek dapat mempengaruhi keputusan pembelian. Metode dalam penelitian ini menggunakan metode kuantitatif. Penelitian kuantitatif digunakan untuk menguji usulan atau sampel tertentu, pengumpulan data menggunakan instrumen penelitian, analisis data kuantitatif/statistik dengan tujuan untuk menguji hipotesis yang telah ditentukan. Hasil penelitian ini variasi produk mempunyai pengaruh yang signifikan terhadap keputusan pembelian, sertifikasi halal berpengaruh signifikan terhadap keputusan pembelia, citra merek mempunyai pengaruh yang signifikan terhadap keputusan pembelian. Keputusan pembelian dipengaruhi oleh kesadaran konsumen akan kebutuhan atau keinginannya dan pilihannya didasarkan pada merek mana yang akan dibelinya. Variasi produk membedakan perusahaan dalam kategori produk yang sama. Sertifikasi halal sangat penting agar produk dapat memenuhi persyaratan Islam dan bersaing dalam perdagangan internasional. Citra merek mencerminkan asosiasi dan keyakinan konsumen terhadap suatu merek, berdasarkan pengalaman dan pemahaman mereka terhadap merek tersebut.
LITERATURE REVIEW : ANALYSIS OF THE IMPACT OF PRODUCTION EXPENDITURES, OPERATIONAL EXPENSES, PROMOTIONAL EXPENSES AND TOTAL SALES VOLUMES ON THE NET PROFIT IN PT AKASHA WIRA INTERNATIONAL Tbk PERIOD 2016-2017 Anugerah Nurul Lucky; Muhammad Richo Rianto
IJESM Indonesian Journal of Economics and Strategic Management Vol. 1 No. 4 (2023): SPECIAL ISSUE - LITERATURE REVIEW AND CONCEPTUAL RESEARCH
Publisher : Draf Solusi Indonesia

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Abstract

This research aims to test whether production costs, operational costs, promotional costs and total salesvolume influencenot a professionalat PT Akasha Wira International Tbk for the 2016-2017 period. Thisresearch uses quantitative data samples and sampling uses purposive sampling techniques. The data analysis technique in this research uses multiple linear regression and classical assumption tests. Data processing in this research was assisted by the IBMSPSS 26 tool.
Literature of Review Influence of Financial Technology, Financial Knowlegde and Financial Behavior to Financial Satisfaction Kredivo Application User Community Rika Tri Utami; Muhammad Richo Rianto
IJESM Indonesian Journal of Economics and Strategic Management Vol. 1 No. 4 (2023): SPECIAL ISSUE - LITERATURE REVIEW AND CONCEPTUAL RESEARCH
Publisher : Draf Solusi Indonesia

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Abstract

This research aims to find out how big the influenceis Financial Technology (X1), Financial Knowledge(X2), and Financial Behavior (X3) against FinancialSatisfaction (Y) Kredivo user community. The dataused in this research is primary data. Where, theresearch data was obtained through the results ofquestionnaires distributed online by using the Googleform application. The sample used in this research ispeople who use the Kredivo application. Processingdata on study This will use software smartPLS SEM(Partial Least Square – Structural Equation Modeling)
LITERATURE OF REVIEW ANALYSIS OF PRODUCTION EXPENSES, INVESTMENT EXPENSES, OPERATIONAL EXPENSES ON NET PROFIT OF PT INDUSTRI JAMU DAN FARMASI SIDOMUNCUL Tbk. 2018-2022 Arla Septavi Alya Lestari; Muhammad Richo Rianto
IJESM Indonesian Journal of Economics and Strategic Management Vol. 1 No. 4 (2023): SPECIAL ISSUE - LITERATURE REVIEW AND CONCEPTUAL RESEARCH
Publisher : Draf Solusi Indonesia

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Abstract

This research aims to test whether production costs,investment costs, sales operational costsinfluencenot a professionalat PT INDUSTRI JAMUAND FARMASI SIDOMUNCUL Tbk. 2018-2022. Thisresearch uses quantitative data samples andsampling uses purposive sampling techniques. Thedata analysis technique in this research uses multiplelinear regression and classical assumption tests. Dataprocessing in this research was assisted by the IBMSPSS 26 tool
Literature of Review Influence Work Life Balance, Flexible Working Arrangements, and Organizational Support for Job Satisfaction Online Driver in Bekasi City Nayla Aqilah; Muhammad Richo Rianto
IJESM Indonesian Journal of Economics and Strategic Management Vol. 1 No. 4 (2023): SPECIAL ISSUE - LITERATURE REVIEW AND CONCEPTUAL RESEARCH
Publisher : Draf Solusi Indonesia

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Abstract

This research aims to determine the effectwork lifebalance (X1),flexible working arrangements (X2),andorganization support (X3) on job satisfaction (Y)ondriver taxibikeonline in Bekasi City. This researchuses quantitative methods, the population in thisresearch is alldriver taxibikeonline in Bekasi City. Andusing primary data which in this research wasobtained by conducting a questionnaire distributedto participantsdriver taxibikeonline which includesGo-jek, Grab, and Maxim.
LITERATURE OF REVIEWINFLUENCE OF TRANSFORMATIONAL LEADERSHIP, WORK ENVIRONMENT, ON EMPLOYEE PERFORMANCE AT PT. BERINGIN JAYA Sabrina Fitria Novianty; Muhammad Richo Rianto
IJESM Indonesian Journal of Economics and Strategic Management Vol. 1 No. 4 (2023): SPECIAL ISSUE - LITERATURE REVIEW AND CONCEPTUAL RESEARCH
Publisher : Draf Solusi Indonesia

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Abstract

As changes in the business environment becomeincreasingly rapid in the era of globalization,companies must demonstrate the ability to adapt inorder to be able to compete with other companies.The success of a company or organization is largelydetermined by the human resources it has. In thiscase human resources are employees. Employees arean important asset for a company because thepresence of competent employees helps thecompany achieve its goals. PT. Beringin Jaya isheadquartered in Bekasi City, the company operatesin the field of steel bars and reinforcement. BeringinJaya found that employees felt the leadershipenvironment was less supportive, which affectedtheir performance. The type of research used in thisresearch is Quantitative Research with descriptivemethods. The population in this study wereemployees of PT. Beringin Jaya, numbering 56 people.The number of samples to be studied in this researchis determined using the Slovin formula. Based oncalculations carried out, the number of samples inthis study was 49 people
THE INFLUENCE OF EMPLOYEE ENGAGEMENT, EMPLOYEE JOB SATISFACTION, INNOVATIVE WORK BEHAVIOR ON THE ORGANIZATIONAL RESILIENCE OF PT MITSUBISHI Fidella Wijayanti Kurniawan; Muhammad Richo Rianto
IJESM Indonesian Journal of Economics and Strategic Management Vol. 1 No. 4 (2023): SPECIAL ISSUE - LITERATURE REVIEW AND CONCEPTUAL RESEARCH
Publisher : Draf Solusi Indonesia

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Abstract

The influence of employee involvement, employeejob satisfaction and innovative work behavior on theobject of this research aims to find out how muchinfluence employee involvement (X1), employee jobsatisfaction (X2), innovative work behavior (X3) hason the organizational resilience (Y) of PT Mitsubishi.In an increasingly difficult situation, PT Mitsubishi is acar company that is famous for its strong engines,good and luxurious models so that it can attractcustomers. PT Mitsubishi has employee involvement,employee job satisfaction and innovative workbehavior aimed at retaining customers and increasingsales results obtained from employees to attractcustomers so that the company will experience anincrease or decrease
Peranan Motivasi dalam Memediasi Hubungan Pengawasan dan Kinerja Ojek Online Muslim di Kota Bekasi Rycha Kuwara Sari; Muhammad Richo Rianto; Adi Wibowo Noor Fikri; Kardinah Indrianna meutia
Jurnal Ilmiah Ekonomi Islam Vol 8, No 2 (2022): JIEI : Vol. 8, No. 2, 2022
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v8i2.5788

Abstract

This study aims to measure the role of motivation as a mediator in the relationship between supervision and performance. This research is a quantitative research that uses the independent variable of supervision, the dependent variable of performance and the variable of motivational as mediator. This research was conducted on Muslim online motorcycle taxi drivers in the city of Bekasi. The sample in this study used random sampling method which was conducted on 130 Muslim online motorcycle taxi drivers in the city of Bekasi. Smartpls 3.3.3 is a statistical analysis tool in this study by using the outer test and the inner model test to test the feasibility of the data and answer the hypothesis. The results of this study found that direct supervision had no effect on performance, while supervision had an effect on motivation and motivation had an effect on performance. The most important research result is that motivation can be a mediator in the relationship between supervision and performance of online motorcycle taxi drivers in the city of Bekasi. This study focuses on the role of motivation as a mediation. This study also raises a new phenomenon, namely the performance of Muslim online motorcycle taxi drivers conducted in the city of Bekasi, which is one of the provinces with the largest Muslim population.
Determinasi Kinerja UMKM Makanan dan Minuman Halal di Kab. Bekasi: Networking, Kompetensi SDM dan Teknologi Informasi Sebagai Predictor Tri Widyastuti; Bayu Seno Pitoyo; Muhammad Richo Rianto; Sufyati H S; Novita Syahidah Sari; Nanda Hanifah Putri
Jurnal Ilmiah Ekonomi Islam Vol 9, No 3 (2023): JIEI : Vol.9, No.3, 2023
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v9i3.11308

Abstract

Penelitian ini menganalisa pengaruh kerjasama, kompetensi SDM dan teknologi informasi terhadap kinerja UMKM yang dilakukan di Kabupaten Bekasi terhadap UMKM makanan dan minuman Halal yang ada di Kabupaten Bekasi. Penelitian ini menggunakan pendekatan metode kuantitatif dan pengolahan data menggunakan Smartpls. Sampel dalam penelitian ini berjumlah 110 pelaku UMKM makanan dan minuman Halal di Kabupaten Bekasi. Penelitian ini semakin memperkuat temuan dari penelitian sebelumnya dimana kerjasama berpengaruh terhadap kinerja UMKM dengan nilai p value sebesar 0,000 sehingga Hipotesis 1 pada penelitian ini diterima. Kompetensi SDM berpengaruh terhadap kinerja UMKM dengan nilai p- value sebesar 0,045 sehingga hipotesis 2 diterima dan Teknologi Informasi berpengaruh terhadap kinerja UMKM dengan nilai p value sebesar 0,000 dimana hipotesis 3 diterima. Penelitian ini memberikan kebaharuan dimana variabel yang digunakan mencakup lingkungan internal ( Kompetensi SDM dan Teknologi Informasi serta lingkungan eksternal (kerjasama). Selain itu objek penelitian ini sangat spesifik yaitu pelaku UMKM Makanan dan Minuman Halal di Kabupaten Bekasi.
Peranan Mediasi Inovasi: Pengaruh Orientasi Kewirausahaan, Teknologi, Intensitas Persaingan Terhadap Kinerja Perempuan Muslim Pada UMKM Hasil Olah Melinjo di Menes Banten M. Fadhli Nursal; Maidani Maidani; Chistophorus Indra Wahyu Putra; Muhammad Richo Rianto; Dinda Nurdianah; Putri Amanda
Jurnal Ilmiah Ekonomi Islam Vol 9, No 3 (2023): JIEI : Vol.9, No.3, 2023
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v9i3.11339

Abstract

This study analyzes the role of mediation of innovation in the influence of entrepreneurial orientation, technological orientation and intensity of competition on the performance of MSMEs by Muslim women who cultivate melinjo in the village of Menes Pandeglang, Banten. This research uses quantitative methods and statistical analysis tools in the form of smartpls 4.0. This study used a sampling technique in the form of quota sampling as many as 62 female entrepreneurs who processed melinjo. The results of this study found that there was an influence of entrepreneurial orientation and technology on innovation but different results on the intensity of competition. Other results explain that the influence of entrepreneurial orientation and innovation on performance but technology orientation and competition intensity have no effect on performance. The role of mediation has an effect on entrepreneurial orientation and technology on performance but has no effect on the intensity of competition. This research focuses on the role of women in improving the performance of MSMEs processed melinjo. In addition, the focus of this research is on the village of Menes, which is one of the villages in Pandegelang, Banten. The novelty in this study is that apart from the object of research, it is also a research model that has never been studied before.
Co-Authors Adila Ainun Adisti Cahya Ardianti Putri Adler Haymans Manurung Agus Dharmanto Agustian Zen Ahmad Faqih Syukri Ainun, Adila Ajijah Jumani Amanda, Putri Andi Ramadhan Annisa Lestari Anugerah Nurul Lucky Ari Sulistyowati Ari Sulistyowati Ari Sulistyowati Ari Sulistyowati, Ari Arla Septavi Alya Lestari Aryadinata, Rendi Astuti Yulianingrum Aulia Yaghfira Bonartdo Samuel Gultom Budianto, Mamik S Budiyono Budiyono Bukhari, Eri Camilia Amanda Chistophorus Indra Wahyu Putra Choiroel Woestho Christian Gideon Mandagi Christian, Nico Dela Rosa, Dela Dewi Sri Woelandari Dewi Sri Woelandari PG Diah Nurhaliza Wahono Diah Nurhaliza Wahono Dian Firmansyah, Prado Dimas Ryan Triwahono Dinda Nurdianah Dody Kurniawan Dwi Astuti Edward Efendi Edward Efendi Silalahi Elsa Pebiyanti Ernawati Ernawati Ery Bukhari Ery Teguh Prasetyo Fadhilah, Farras Fatah Al Munawar Fatimahtu Zahra Fidella Wijayanti Kurniawan Fikri , Adi Wibowo Noor Ganiawati Gilang Pungkasan Gladis Sukma Ayu Widuri Gurning, Marcello Cannigia Haifaran, Mayra Handayani, Milda Hanna Luthfiana Hapzi Ali Hatami, Panjii Gumilang Heni Rohaeni Heni Rohaeni Heni Rohaeni Hutagalung, Ryan Arnold Ian Nurpatria Suryawan Ian Nurpatria Suryawan Ibrahim, Afif Maulana Idel Eprianto Ika Wijayanti Ivani Rahmawati Jhonni Sinaga Jocrien Renwarin, Joseph Martinio Kardinah Indrianna Meutia Komariah, Neng Siti Latif Maulana M Fadhli Nursal M Fadhli Nursal M Fadhli Nursal M. Fadhli Nursal M.Rizal Maidani, Maidani Manurung, Adler Heymas Marhadi Marhadi, Marhadi Martinio Jocrien Renwarin, Joseph Mayra Haifarani Meri Henni Goretti Sitohang Meutia, Kardinah Indrianna Monika Sari Siagian, Friska Muhammad Asif Khan Muhammad Rafli Ramadhan Muhammad Yossi Alviansyach Musa’ad, Miskia Nanda Hanifah Putri Narpati, Bintang Nathania yunus, Angeline Nayla Aqilah Neng Siti Komariah Neng Siti Komariah Nico Felix Gunawan Novita Syahidah Sari Novita Wahyu Setyawati Nur Afifah Salwa Nurdianah, Dinda Nursal, M Fadhli Nursal, M. Fadhli Pitoyo, Bayu Seno Putra, Chistophorus Indra Wahyu Putra, Christophorus Indra Wahyu Putri Amanda Putri Ayu Lestari Putri, Adisti Cahya Ardianti Putri, Nanda Hanifah Qibtiyana, Mariyatul Rahma, Novia Hanifah Rahmawati, Putri Salsabilla Ramadhan, Muhammad Farras Regita Visca Asmaradinanda S Renwarin, Joseph M. J. Renwarin, Joseph Martinio Jocrien Resti Meliana Putri Rianto, Wirawan Widjanarko Ricca Handayani ridwan dwi pangestu Ridwani, Ryan Ridho Rika Tri Utami Rinjani Risqi Nur Parwati Rony, Zahara Tussoleha Rosa, Dela S, Sufyati H Sabrina Fitria Novianty Sabrina Luna Rahellea Sadewi, Zhafira Afifah Sakti, Pricilia Johani Salsabila Hasani Salsabila, Keysha Putri Salwa, Nur Afifah Saniyyah, Safira Saputra, Farhan Sari, Novita Syahidah Sari, Rycha Kuwara Sasanti Munir, Ningky Septiani, Tiara Shafitri, Rheina Siahaan, Matdio Sinaga, Jhonni Siti Aisyah Sufyati HS SUGENG SUROSO, SUGENG Sundari Oktaviana Supriyanto Supriyanto Supriyanto Teguh Dikdaya Thamrin, Djuni Tiara Septiani Tri Widyastuti Tri Widyastuti Untari, Dhian Tyas Wahono, Diah Nurhaliza Wastam Wahyu Hidayat Widiarto Wijayanti, Murti Wirawan Widjanarko Woestho, Choiroel Wulandani, Sabrina Dwi Yaghfira, Aulia Yayan Hendayana Yoganingsih, Tutiek Yuniati, Triana Zahra Alfira Nurjanah Zhafira Afifah Sadewi Zhafira Afifah Sadewi