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All Journal Buletin Udayana Mengabdi E-Journal of Tourism Jurnal IPTA Jurnal Kajian Bali Journal of Indonesian Tourism and Development Studies Jurnal Master Pariwisata (JUMPA) QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama Community Development Journal: Jurnal Pengabdian Masyarakat Community Empowerment Devotion: Journal of Research and Community Service Widyadari : Jurnal Pendidikan Journal of Social Research Daiwi Widya : Jurnal Pendidikan FKIP Unipas Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Jurnal Ilmiah Hospitality Management Jurnal Ilmiah Pariwisata dan Bisnis Paryaṭaka : Jurnal Pariwisata Budaya dan Keagamaan Journal of Business on Hospitality and Tourism International Journal of Multidisciplinary Sciences JUPARITA: Jurnal Pariwisata Tawangmangu Nusantara Journal of Multidisciplinary Science International Journal of Technology and Education Research International Journal of Economics, Business and Innovation Research Jurnal Studi Perhotelan dan Pariwisata

I Nyoman Sudiarta

Program Studi Industri Perjalanan Wisata, Fakultas Pariwisata, Universitas Udayana

Author-ID : 2927178

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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PENGARUH PERSEPSI EKOWISATA TERHADAP TINGKAT KEPUASAN WISATAWAN DI MONKEY FOREST UBUD, BALI Via Reza Efrida; I Nyoman Sudiarta; Ni Putu Eka Mahadewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 5 No 1 (2017): Jurnal IPTA (July 2017)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

This study aims to investigate (1) the ecotourism perception of tourists visiting Monkey Forest Ubud; (2) the visitor satisfaction level on Monkey Forest Ubud attraction; and (3) the influence of ecotourism perception on visitor satisfaction level at Monkey Forest Ubud. The result of this research carried out descriptive statistic by using an importance-performance analysis (IPA) and inferential statistic by using a simple linear regression analysis. The technique of determining sample size is incidental sampling technique by distributing questionnaires to 170 tourists visiting Monkey Forest Ubud. The result showed that tourists which visit Monkey Forest Ubud strongly agree on the implementation of ecotourism concept. On the other hand, the calculation results of concordance rate showed 89.59% which means that the overall tourist is satisfied with the Monkey Forest Ubud attraction. Moreover, based on the hypothesis testing by using t-test statistical significance showed that there is a significant influence of independent variable (perception of ecotourism) on the dependent variable (tourist satisfaction).

PENGARUH BAURAN PEMASARAN TERHADAP KEPUASAN WISATAWAN MANCANEGARA DI PANTAI PANDAWA, KABUPATEN BADUNG, BALI Ni Wayan Vitha Wahyundari; I Nyoman Sudiarta; Ni Putu Eka Mahadewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 3 No 2 (2015): Jurnal IPTA (December 2015)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Kepuasan wisatawan merupakan salah satu faktor penting dalam pengembangan suatu destinasi wisata. Bauran pemasaran sebagai salah satu alat pemasaran, dapat digunakan untuk memberikan kepuasan kepada wisatawan. Bauran pemasaran dalam bidang jasa terdiri dari produk, harga, promosi, tempat, orang, proses, serta sarana fisik. Pantai Pandawa merupakan salah satu destinasi wisata baru di Bali yang masih dalam proses pengembangan. Setelah dibukanya akses menuju Pantai Pandawa, wisatawan baik domestik maupun mancanegara banyak berdatangan ke pantai ini. Namun terlihat perbedaan yang sangat mencolok terhadap jumlah kunjungan wisatawan mancanegara yang jauh lebih sedikit dibandingkan dengan jumlah kunjungan wisatawan domestik di pantai ini. Untuk itu ingin diketahui bagaimana pengaruh bauran pemasaran terhadap kepuasan wisatawan mancanegara di Pantai Pandawa, yang hasilnya diharapkan dapat dijadikan acuan dalam upaya mengembangkan Pantai Pandawa, khususnya dalam meningkatkan jumlah kunjungan wisatawan mancanegara di Pantai Pandawa. Metode yang digunakan adalah teknik sampling non probabilitas, yaitu sampling insidental dengan menyebarkan 115 kuesioner kepada wisatawan mancanegara di Pantai Pandawa. Teknik analisis yang digunakan adalah deskriptif kuantitatif dengan menggunakan skala likert, analisis regresi berganda, koefisien determinasi, serta pengujian hipotesis melalui uji f dan uji t. Data yang diperoleh dianalisis menggunakan program SPSS. Hasil penelitian menunjukkan bahwa secara serentak atau simultan ketujuh unsur bauran pemasaran berpengaruh secara signifikan terhadap kepuasan wisatawan mancanegara di Pantai Pandawa. Hasil penelitian secara parsial menunjukkan bahwa variabel produk, harga, sarana fisik dan proses berpengaruh secara signifikan, sedangkan variabel tempat, promosi dan orang berpengaruh secara tidak signifikan terhadap kepuasan wisatawan mancanegara di Pantai Pandawa. Dalam penelitian ini disarankan kepada pengelola Pantai Pandawa untuk menambah aktivitas wisata air di pantai, menambah variasi menu pada rumah makan, menyediakan koneksi wifi, menata rumah makan agar lebih rapi, serta meningkatkan kebersihan fasilitas dan kebersihan lingkungan pantai.

TINGKAT KEPUASAN KONSUMEN TERHADAP SISTEM PEMESANAN TIKET ONLINE PADA MASKAPAI GARUDA INDONESIA DI DENPASAR BALI Ni Putu Ayu Savitri; I Wayan Suardana; I Nyoman Sudiarta
Jurnal IPTA (Industri Perjalanan Wisata) Vol 2 No 1 (2014): Jurnal IPTA (July 2014)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

This study discsess the level of the research about the level of customer satisfaction with the online ticket booking system on Garuda Indonesia in Denpasar Bali. This study aims to determine user satisfaction online ticket booking system. The research method used is the Cartesian diagram. These results indicate that the level of customer satisfaction was 88.68%. It can be concluded that consumers were less satisfied with the performance or services provided from an online ticket booking system suitability Garuda Indonesia karen prsentase not be above 100% or equal to 100%. Based on the characteristics can be in simpulakan that 62.5% of consumers men - men and 45% of consumers are over 45 years old. Based on these results, it can be concluded some suggestions that can be beneficial for the airline Garuda Indonesia there; ah as follows: to put the choice should request special ntuk with disabilities as can order service korsi wheel when booking tickets online. Because Garuda Indonesia is not included in the ticket booking system guarantees and insurance ll clarify what is in the can and that the rights of every passenger.

PENGARUH VIRAL MARKETING TERHADAP JUMLAH KUNJUNGAN WISATAWAN INDONESIA KE KOREA SELATAN Akbar Isawatul Jariah; I GPB. Sasrawan Mananda; I Nyoman Sudiarta
Jurnal IPTA (Industri Perjalanan Wisata) Vol 6 No 1 (2018): Jurnal IPTA (July 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

The aim of this research is to find out how big the influence of viral marketing that has elements of information spreading, credibility of information, expressing positive feelings, economic incentive, and helping the company towards the number of Indonesian tourists visit to South Korea, Sample determination in this study using accidental sampling method with a total of 100 respondents. Data collection techniques used questionnaires, nonparticipation observations, interviews, and literature. Data analysis techniques in this study are descriptive analysis, multiple linear regression analysis, validity and reliability test, hypothesis test, and coefficient of determination analysis using SPSS version 17.0. The results of this study indicate the influence of viral marketing towards the number of Indonesian tourists visit to South Korea is very significantly simultaneous and partial effect with a value of 91,6%. For the economic incentive dimension, the result of analysis is 3,705, helping the company 3,311, credibility of information 2,461, information spreading 2,220, and expressing positive feelings 2,020. The data collected through online questionnaires to the respondents who have ever visited South Korea.

PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP LOYALITAS MELALUI KEPUASAN WISATAWAN NUSANTARA PADA MASKAPAI LION AIR DI BALI Christian Hamonangan Sinaga; I Nyoman Sudiarta; I GPB. Sasrawan Mananda
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 2 (2016): Jurnal IPTA (December 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

This research has purposed to find out the influence of price, service quality, loyalty and mediates satisfaction in correlation to price and loyalty to domestic tourist satisfaction at Lion Air Company Bali. The research used thepurposive sampling approach to 70 respondents of the Lion Air in Bali. Location of this research is at Domestic departure terminal of Ngurah Rai International Airport Tuban – Bali. The research was using two variables, those are the independent variable (X), and the dependent variable (Y). The analysis method used are the validity and instrument reliability test, normality test, and path analysis test. Based on result analysis, indicators in this research are valid and reliable. There is a positive and significant influence between the price to satisfaction of local tourists at Lion Air airline in Bali, there is positive and significant influence between service quality to satisfaction of local tourists at Lion Air company in Bali. There is positive and significant influence between satisfaction to the loyalty of local tourists at Lion Air airline in Bali. There is positive and significant influence between the price to the loyalty of local tourists at Lion Air airline in Bali. There is positive and significant influence between service quality to the loyalty of local tourists at Lion Air airline in Bali. Therefore future research is necessary to conduct further research using other variables suspected to affect the loyalty rating.

ANALISIS KEPUASAN WISATAWAN NUSANTARA YANG MENGGUNAKAN JASA CUSTOMER SERVICES DI LOMBOK INTERNATIONAL AIRPORT Heidy Amelia Helena Ratu; I Nyoman Sudiarta; Putu Agus Wikanatha Sagita
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p08

This research aims to determine the satisfaction level of domestic tourists toward the service of customer services at Lombok International Airport. In this study, collecting data by observation, questionnaires, literature study and documentation. Determination of the sample using purposive sampling technique by distributing questionnaires to 100 respondents. The data analysis technique is conducted with the customer satisfaction index and importance performance analysis (IPA). The results showed that the average importance level of the indicator was 4.38 which was categorized as very important. Meanwhile, the performance level of customer services obtained an average score of 3.02 which is categorized as quite good. The calculation of the overall gap value obtained an average value of -1.36, which means that there is a gap between expectations and the performance of the officers. The calculation result of the customer satisfaction index is 60.36%, which means that tourists are quite satisfied with the service quality of customer services. The most important and high prioritized indicators are the politeness of officers in communicating, providing service according to SOP, ability to handle complaints, knowledge and insight of officers, as well as the ability of handling problems promptly. In order to improve the satisfaction level of the tourist.

ANALISIS KUALITAS KINERJA PRAMUWISATA TERHADAP KEPUASAN WISATAWAN JEPANG PADA PARADISE BALI TOUR AND TRAVEL DI BADUNG Arya Adi Palguna; I Made Sendra; I Nyoman Sudiarta
Jurnal IPTA (Industri Perjalanan Wisata) Vol 3 No 2 (2015): Jurnal IPTA (December 2015)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

The type of data used are qualitative and quantitative data, while-for the data source is the primary and secondary data. Techniques of data collection is conducted through observation, interviews, and questionnaires. The sampling technique used purposive sampling i.e. applied particular consideration determined by the researcher itself. In another words the researchers have their own criteria toward the Japanese tourists who had ever utilized the services of Paradise Bali Tour and Travel. The result of this study shows that tourists are satisfied by the performance of the Japanese tour guides in Paradise Bali Tour and Travel, with an average rate of suitability is 74.39 percent. Being used Cartesian diagram to analyze the indicators to be a top priority and must be done in accordance with expectations of tourists, such as: guides appearance and neatness and another items and must be used by guide when pick-up the guests, providing clear and accurate information about the condition of destination, and efficiency of time and speedy when pick up the tourists. Indicators are considered important and needed to be maintained its performance are the mastering of foreign languages by guides in order to fluent communication, the courtesy of guides when providing services. Indicators considered less important by tourists but its implementation is quite well done, namely responsiveness guides in providing clear and concise information. Indicator that overestimated by tourist but it have done very well, such as the convenience of tourists when receiving services from the guide during the tour taken place.

PENGARUH KUALITAS PELAYANAN DAN KEPUASAN TERHADAP NIAT BERKUNJUNG KEMBALI WISATAWAN MANCANEGARA KE DAYA TARIK WISATA ALAS PALA SANGEH I Gede Noviana Putra; I Nyoman Sudiarta; I GPB. Sasrawan Mananda
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 2 (2016): Jurnal IPTA (December 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Penelitian ini bertujuan membahas seberapa besar kualitas pelayanan dan kepuasan wisatawan mempengaruhi niat berkunjung kembali wisatawan mancanegara ke Daya Tarik Wisata Alas Pala Sangeh. Daya tarik wisata ini mempunyai sesuatu yang unik dibandingkan dengan daya tarik sejenis, yaitu penempatan ranger (pemandu lokal) yang senantiasa akan menemani dalam melakukan perjalanan disekitar areal daya tarik wisata ini, ranger (pemandu lokal) senantiasa memberikan kualitas pelayanan sesuai dengan standar prosedur. Metode penelitian dalam pengambilan sample dilakukan menggunakan teknik Purposive Sampling, penyebaran sampel menggunakan Accidental Sampling dengan menyebar 100 kuesioner kepada wisatawan yang sedang melakukan kunjungan ke Daya Tarik Wisata Alas Pala Sangeh dan dengan 22 indikator pertanyaan yang telah disesuaikan. Dalam Analisis data menggunakan analisis deskriptif kuantitatif, analisis pengujian instrument penelitian, analisis regresi berganda, dan analisis korelasi. Hasil akhir dalam penelitian, (1) Kualitas pelayanan berpengaruh positif dan signifikan terhadap niat berkunjung kembali wisatawan, (2) Kepuasan berpengaruh positif dan signifikan terhadap niat berkunjung kembali wisatawan, (3) Kualitas pelayanan dan kepuasan berpengaruh positif dan signifikan terhadap niat berkunjung kembali wisatawan secara simultan atau bersama-sama dan memiliki hubungan yang kuat. Adapun saran yang dapat disampaikan yaitu pengelola perlu meningkatan fasilitas toilet, peningkatan penanganan keluhan serta semakin giat mengikuti perkembangan pariwisata.

STRATEGI PROMOSI BANYUWANGI SEBAGAI DESTINASI WISATA (STUDI KASUS PADA DINAS KEBUDAYAAN DAN PARIWISATA) Chintiya Betari Avinda; I Nyoman Sudiarta; Ni Made Oka Karini
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 1 (2016): Jurnal IPTA (July 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Kegiatan promosi yang efektif merupakan hal yang sangat esensial dalam pengembangan pariwisata di suatu daerah. Bauran promosi merupakan salah satu alat pemasaran, dapat digunakan untuk menginformasikan, membujuk dan mengingatkan calon wisatawan. Dalam kurun waktu 2011- 2014 kunjungan wisatawan ke Banyuwangi mengalami peningkatan namun rata-rata lama tinggal wisatawan masih rendah. Penelitian dilakukan dengan tujuan untuk mengevaluasi strategi promosi yang telah dilakukan oleh Dinas Kebudayaan dan Pariwisata serta hambatan-hambatan yang dialami. Metode deskriptif kualitatif dilakukan dengan teknik pengumpulan data yang digunakan adalah dengan observasi, wawancara dengan kepala dinas dan staf dinas Kebudayaan dan Pariwisata Kabupaten Banyuwangi, serta studi kepustakaan. Hasil pengolahan data menunjukkan bahwa strategi promosi yang dilakukan oleh Dinas Kebudayaan dan Pariwisata Kabupaten Banyuwangi melalui bauran promosi sudah memberikan dampak positif terhadap kunjungan wisatawan namun belum cukup efektif untuk memeratakan kunjungan wisatawan dan meningkatkan lama tinggal wisatawan. Program-program advertising dan direct marketing yang dilakukan sudah efektif sedangkan sales promotion dan public relation belum cukup efektif. Dalam pelaksanaan strategi promosi juga terdapat faktor pendukung dan penghambat. Dari hasil pengolahan data disarankan kepada Dinas Kebudayaan dan Pariwisata untuk mengkaji ulang program bauran promosi yang kurang efektif, mengadakan pelatihan kepramuwisataan dan Bahasa Inggris, memperbanyak Tourist Information Center, serta menjalin kerjasama dengan stakeholder lainnya.

ANALISIS TINGKAT KEPUASAN WISATAWAN TERHADAP KUALITAS PELAYANAN DI MBA TOUR & TRAVEL Putu Putri Susanti; I Nyoman Sudiarta; I Made Kusuma Negara
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 1 (2016): Jurnal IPTA (July 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

The purpose of this study was to determine the level of tourist satisfaction with services provided by the MBA Tour & Travel by analyzing the performance of employees and the results that the comparison of performance and the importances of the suitability to be used to determine priorities and scale repair services tourist satisfaction. The method used in this study was accidental sampling SPSS analysis which multiply 5 to 10 of the 15 indicators in order to get 75 respondents. The analysis technique used is quantitative descriptive analysis assisted by Likert scale with Cartesian diagram to determine the position of an indicator. The average data processing performance that is equal to 2.66 and the average of average importance rate of 3.47 with 77% of conformity was concluded that tourists feel quite satisfied with the services provided by the MBA Tour & Travel.

Co-Authors A.A. Ayu Arun Suwi Arianty Agatha Fransiska Tarigan Ainun Sabila Akbar Isawatul Jariah Akrom, Akrom Amir, Firlie Lanovia Anak Agung Istri Sri Wiadnyani Anak Agung Putu Agung Suryawan Wiranatha Ander Sriwi, Ander Andhika, I Made Wisnu Anggitha, I Putu Nanda Anindya Putri Lestari Anom Hery Suasapha Antara, I.B Ketut Soma Arnawa, I Gusti Suka Arya Adi Palguna Astina, Made Arya Benedict, Maverick Paulus Chintiya Betari Avinda Christian Hamonangan Sinaga Cokorda Istri Avrilya Shinta Sanjaya Dendy Baskara Permana, I Dewa Made Denok Lestari Dewa Ayu Putu Putri Krisnadewi Dewi Handriana N. Meo Dewi, Ni Made Ayu Candra Diana Martalia Dianasari, Dewa Ayu Made Lily E.P, Dewa Putu Kiskenda Erick Kevin Perangin-Angin Fachlepi, Imam GUSTI AYU PRAMINATIH Heidy Amelia Helena Ratu Hibatullah, Naufal Hidayanti, Sofiyana I Gede Noviana Putra I Gede Witayasa I Gusti Ayu Eka Suwintari I Gusti Ngurah Widyatmaja I Gusti Putu Bagus Sasrawan Mananda I Ketut Suda I Ketut Suwena I Made Budiarsa I Made Gede Darma Susila I Made Sendra I Made Weda Satia Negara I Nyoman Darma Putra I Nyoman Sunarta I Putu David Adi Saputra I Putu Gde Sukaatmadja I Putu Pradipa Aditya Utama I PUTU SUDANA I Putu Sudhyana Mecha I Wayan Agus Slamet I Wayan Suardana I Wayan Suardana I Wayan Suardana I. M. K. Negara Iswarini, Ni Ketut Juniarta, I Kadek Wahyu Juniarta, Pande Putu Kadek Utami Wirya A. Kresnanda Yuliono L.G.L.K. Dewi Latupeirissa, Grasyeli Luh Eka Susanti Made Antara Made Antara Made Antara MADE KUSUMA NEGARA Mananda, I Gusti Putu Bagus Sasrawan Martina, Claudia Dwi May Sandy Br. Ginting Meitisrilatifatulain Fitriadewi Mariana Mozes, Getruida Nita N. M. O. Karini N.G.A.S. Dewi N.M.S. Wijaya Nani Eunike Manoach Natalia Siska Katerina Natasha Audrey Ni Luh Putu Pebri Artayani . Ni Luh Putu Septiani Ni Made Oka Karini Ni Made Suwijati Ni Made Tirtawati Ni Putu Ayu Savitri Ni Putu Eka Mahadewi Ni Putu Eka Mahadewi, Ni Putu Ni Putu Ratna Sari Ni Wayan Ayu Sekarningsih Ni Wayan Ria Agustini Ni Wayan Sri Suprapti Ni Wayan Vitha Wahyundari Nilam, Allysa Nyoman Ariana Osin, Rosvita Flaviana P. A. W. Sagita Pakniany, Yamres Parasutha , I Gede Paulus Davidson Pangkerego Pramana, I Made Manggala Pratama, I Wayan Yoga Putu Agus Wikanatha Sagita Putu Eka Wirawan Putu Putri Susanti Sakti, Dimas Panca Sanjaya, I Made Arya Tamaulina Br Sembiring Trimandala, Nyoman Agus Utik Kuntariati Via Reza Efrida Vinna Lauw W. Citra Juwitasari W.C.J. Sari Yasa, A.A Kompiang Agus Nuarta Yayu Indrawati Yohanes Kristianto Yundari, Yundari

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