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All Journal Seminar Nasional Aplikasi Teknologi Informasi (SNATI) Turats: Jurnal Pendidikan Islam Gaung Informatika Prosiding Seminar Nasional Sains Dan Teknologi Fakultas Teknik Jurnal Script Jurnal Jarkom Jurnal Online Mahasiswa (JOM) Bidang Teknik dan Sains JUITA : Jurnal Informatika Majalah Kulit, Karet, dan Plastik Dauliyah Journal of Islamic and International Affairs Panrita Abdi - Jurnal Pengabdian pada Masyarakat al-Afkar, Journal For Islamic Studies Pendas : Jurnah Ilmiah Pendidikan Dasar JURNAL TEKNIK INFORMATIKA DAN SISTEM INFORMASI MATAPPA: Jurnal Pengabdian Kepada Masyarakat Jurnal DISPROTEK Alignment: Journal of Administration and Educational Management Adimas : Jurnal Pengabdian Kepada Masyarakat GERVASI: Jurnal Pengabdian kepada Masyarakat STRING (Satuan Tulisan Riset dan Inovasi Teknologi) Mudir : Jurnal Manajemen Pendidikan Jurnal Pengabdian Masyarakat Borneo Bina Gogik: Jurnal Ilmiah Pendidikan Guru Sekolah Dasar Bada'a: Jurnal Ilmiah Pendidikan Dasar Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Jurnal Ilmiah Wahana Pendidikan Enggang: Jurnal Pendidikan, Bahasa, Sastra, Seni, dan Budaya PUCUK REBUNG: Jurnal Pengabdian kepada Masyarakat Aptekmas : Jurnal Pengabdian Kepada Masyarakat JURNAL PENGABDIAN PENDIDIKAN MASYARAKAT (JPPM) JURNAL MUARA PENDIDIKAN Perkara: Jurnal Ilmu Hukum Dan Politik Alfihris: Jurnal Inspirasi Pendidikan Jurnal Pengabdian Masyarakat dan Riset Pendidikan La-Tahzan: Jurnal Pendidikan Islam Journal of International Multidisciplinary Research Jnanadharma
Muhammad Sholeh
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The Importance of Creativity and Innovation in Maintaining Business in the Pandemic Situation: A Case Study of Micro Small and Medium Enterprises (MSME) Managed by Millennial Groups in Jakarta Baby Poernomo; Anita Maulina; Anisa Arizona Bandi; Jana Sandra; Muhammad Sholeh
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i3.2446

Abstract

This research is aiming at answering the questions of what problems experienced by millennial MSMEs during the pandemic situation and how millennial MSMEs optimize their creativity to produce innovations in order to survive in the pandemic era. This research applies a case study approach from qualitative research design. In this study a semi-structured interview is conducted to 6 MSMEs which are managed by millennial entrepreneurs, consist of food and beverage business, fashion and training services.  The research proved that MSMEs managed by millennial show high creativity and innovation so that their business can continue to run in the midst of pandemic, even it continues to show progress in a wider reach area to different provinces.  In addition, the results of this study can be used as input for MSMEs in Indonesia to be more creative in order to lead to innovation.
Co-Authors A. Masruri, M. Jazilul Lubab Ade Hasanudin Adib Arwanda Kusuma Aditya Yoga Pratama Afina Fidaroin Naja Agus Prasetya Agus Suhardi Agustin Suraswati Ahmad Fathir Alvian Maulana Ahmad Hariandi Ajeng Dian Akbarwati Akwilius Ferdinandus Nugu Umpung Ali Abakar Ben Abakar Ali Mashuri Alirmansyah Alirmansyah Amir Hamzah Andika Samudra Anisa Arizona Bandi Anita Maulina Arie Wahyu Maulidya Arini, Arini Syafitri Arsil Arsil Asih Meirani Asrial Ayuni Nur Eka Putri Baby Poernomo Brilly Lutfan Qasthari Cahiman Catur Iswayudi Daffa Andita Siswanto Destrinelli Destrinelli Deva Merlin Claudia Diky Hermawan Dina Andayati Dina Andayati Dodik Prakoso Eko Hery Suwandojo Dwi Wahini Nurhajati Edhy Sutanta (Jurusan Teknik Informatika IST AKPRIND Yogyakarta) Eka - Sastrawati Eka Kurnia Eko Haryanto Eko Kuntarto Enggar Febriyanti Erfanti Fakiah Erfanti Fatkhiyah Erma Susanti Erna Kumalasari Nurnawati Faizal Chan Fauziah Nasution Ferdinand Rafi Arya Putra Firdaus Firdaus Firman Aziz Ujiantoro Fithry Muthmainnah Gempita Damayanti Gilangsurya Adi P Hairul Anam Hakiroh Juwadelia Herminiwati Herminiwati hesty eka mayasari Ida Susilowati Ihda Novia Indrajati Intan Dwi Hayu Agustin Intan Zulfa Atarria Putri IRFAN EFENDI Irzal Anderson Ita Erlita Jana Sandra Joko Susetyo Joko Triyono Joko Waluyo Kania Salsabila Khairul Umam Kholiq Fadillah Amriansyah Khurotul Aeni, Khurotul Khusnul Qotimah La Ode Malik Hasan M. Rasuhan Fikri M. Riski Saputra Maryono Muanar Gadafi Barek Muhammad Abuhasan Assadzali Muhammad Adji Pratama Muji Zain Naufal Mutiara Ratu Nirmala Nana Syahrima Rizkyaputri Naniek Widyastuti Naomi Aryati Ni’matus Shofiah Nur Azizah Nurdiantoro Octario Harjanto Pinanggih Palinah Prita Hapsari Prita Haryani Pundha Kartika Rahmayani Bancin Retno Sintya Dewi Rian Bika Z Rina Raudlotul Jannah Rina Tri Wahyuningsih Rizal Afriansyah Rr. Yuliana Rachmawati Sarto Sarto Silvina Noviyanti Stefanus Samuel Tampi Sugiono, Sugiono Supraptiningsih Supraptiningsih Suraya Suraya - Suraya . Suwanto Raharjo Syunu Trihantoyo Tia Wati Tobroni Tobroni Tobroni Tobroni Tri Priyono Tri Yanah Triyono Puji Pangestu Uminingsih Uning Lestari Untung Joko Basuki Untung Joko Basuki Untung Joko Basuki Wahyu Afrianto Wahyu Pradana Arsitika Winda Agil Zuhriana Wisnawati Loeis Wisnu Laksita Aji Yantoro Yantoro Yantoro Yogy Pratama Yudhistira Riady Yuli Pratiwi Yunus, Nur Rohim Zaid Haidar Khairy Zeppi Maulana Bhakti Zul Fahmi Husein