p-Index From 2021 - 2026
7.428
P-Index
This Author published in this journals
All Journal JURNAL MAGISTER HUKUM UDAYANA El-HARAKAH : Jurnal Budaya Islam Jurnal Al Bayan: Jurnal Jurusan Pendidikan Bahasa Arab ELTIN Journal: Journal of English Language Teaching in Indonesia ARABIYAT Fakultas Pertanian KEMBARA Jurnal Gramatika Jurnal Ilmiah Peuradeun QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama Arabi : Journal of Arabic Studies Edukasi Islami: Jurnal Pendidikan Islam Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan An Nabighoh Jurnal Pendidikan dan Pembelajaran Bahasa Arab SANGKEP: Jurnal Kajian Sosial Keagamaan Istinbath: Jurnal Hukum dan Ekonomi Islam Jurnal Ilmiah Mandala Education (JIME) JISIP: Jurnal Ilmu Sosial dan Pendidikan JUPE : Jurnal Pendidikan Mandala JURNAL PENELITIAN Deiksis Al-Ma'rifah : Jurnal Budaya, Bahasa dan Sastra Arab Jurnal Eduscience (JES) El-Umdah Jurnal Sistem Komputer & Kecerdasan Buatan Community Development Journal: Jurnal Pengabdian Masyarakat Sophist Jurnal Sosial Politik Kajian Islam dan Tafsir Cendikia : Media Jurnal Ilmiah Pendidikan JURNAL ILMIAH GLOBAL EDUCATION International Journal of Humanities Education and Social Sciences Volksgeist: Jurnal Ilmu Hukum dan Konstitusi Akademika : Jurnal Pemikiran Islam Tsaqofah: Jurnal Penelitian Guru Indonesia ALSYS : Jurnal Keislaman dan Ilmu Pendidikan Jurnal Ilmiah Hospitality Management Jurnal Masyarakat Madani Indonesia Journal of Business on Hospitality and Tourism Kapas: Kumpulan Artikel Pengabdian Masyarakat Dalwa Islamic Economic Studies: Jurnal Ekonomi Syariah Alsinatuna Jurnal Pengabdian Sosial SWADIMAS: JURNAL PENGABDIAN KEPADA MASYARAKAT FENOMENA: Journal of Social Science Al Mu'azarah: Jurnal Pengadian kepada Masyarakat Submit : Jurnal Ilmiah Teknologi Informasi dan Sains Jurnal Inovasi dan Teknologi Pendidikan LEADERIA : Jurnal Manajemen Pendidikan Islam Journal of Islamic Economics Studies and Practices (JIESP). Jurnal Ilmiah Pariwisata Disastra: Jurnal Pendidikan Bahasa dan Sastra Indonesia Jurnal bahasa, sastra, seni, dan pengajarannya
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : JURNAL ILMIAH GLOBAL EDUCATION

A Visual Hermeneutics Study of Political Ads in Governor Election Campaigns on Instagram Paris, Atika Salman; Nuruddin, Nuruddin; Hasanah, Nurlaila; Suryadi, Hendra
Jurnal Ilmiah Global Education Vol. 5 No. 4 (2024): JURNAL ILMIAH GLOBAL EDUCATION, Volume 5 Nomor 4, Desember 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v5i4.3503

Abstract

The increasing use of social media, particularly Instagram, as a primary platform for political campaigns demands an in-depth understanding of how visual elements influence public perception. This study addresses two main research problems: first, what meanings are embedded in the images of gubernatorial political advertisements on Instagram? Second, how can a hermeneutic approach uncover the visual dimensions within such campaigns? The purpose of this study is to analyze the visual messages in gubernatorial political campaigns on Instagram and understand the contextualization and visual interpretation of political advertisements using a hermeneutic approach. Using a qualitative method based on visual hermeneutics, data in the form of political advertisement images were analyzed through visual mapping and semantic interpretation. The results show that campaign advertisements featuring the gubernatorial candidate alongside the music group Slank successfully built a connection between the candidate and strong social and cultural identities, particularly among young voters. Visual elements such as facial expressions, color schemes, and image composition reinforced the political message and created an image of the candidate as a progressive figure closely connected to the community. Hermeneutic analysis further revealed that these advertisements not only conveyed political messages but also constructed cultural narratives linking the candidate to values of change and solidarity. This study contributes to enriching the understanding of the role of visual elements in political campaigns on social media and demonstrates how these elements can be strategically utilized to shape public perception, enhance the candidate's image, and influence voter preferences in an increasingly digital and visual electoral context.
Co-Authors Abadi, Rukhul Abd Muis Abdullah Abdullah Abdullah, Murad Hameed Afrodita, Meli ahmad arifin Ahmad Muhasim Ahmad Sulhan Al Hadi, Mochammad Sabiq Ali Machrus, Ali Andri Ilham Anggraeni, Syifa Fauziah Anshar Zulhelmi Arfierahman, Arfierahman Asma, Khusnul Atifah, Salsabilla Rifqi Nur Baharta, Edwin Bahtiar, Ihwan Rahman Bani Bani Barnabas, Raden Ahmad Barory, Chulil Budi Santosa Budi Santosa Chakam Failasuf David Darwin Deviyanti, Revinia Dwi Martini Emzir Emzir, Emzir Erlyndia, Vin Vin Ayu Erni Fitriani, Erni Erviana, Ersy Fajariyah, Wulandari Nur Fajriyah, Wulandari Nur Fauzi, M Asif Nur Fauzi, M. Asif Nur Fiatiano, Edwin Firdaus, Saiyidinal Hadiyanto, Andy Hafizah Hafizah Hariyadi, Muhammad Hasanah, Nurlaila Hendra Suryadi Herlindah, Herlindah Irawati Irawati Ismail, Muhammad Husein Ismail, Muhammad Hussein Jannah, Aisyah Wardatul Jenal Abidin, Jenal Khoiriyah Khoiriyah Kusumah, Fidia Lailatul Badriyah Lestari, Dila Limun, Marisa Lorine Tantalu Lukman Hakim Lutfatul Azizah, Lutfatul Masdukil Makruf, Masdukil Mayumi, llza Miftahulkhairah Anwar Muhamad Ahyar Rasidi, Muhamad Ahyar Mulkiyah, Salma Tajki Munibi, Ahmad Zaki Muniron Muzaki, Ahmad Nafi'ah, Khotimatun Nahar, Nur Nasihin, Anwar Nur Chalis Nur Fauzi, M. Asif Nuraeni Nuraeni Nurmaulinda, Nurmaulinda Nurshahira Ibrahim, Nurshahira Paris, Atika Salman Puti Zulharby Ridho, Abdul Rasyid Rohmah, Yusfika Fatimatur Romdani, Romdani Rosalia, Leny Safri, T. Mulkan Santoso , Yuniawan Heru Santoso, Yuniawan Heru Saputra, Mahendra Sarip, Moh. Sarip, Mohamad Setiadi, Syamsi Shafruddin Tajuddin Siti Jubaidah, Siti Solly Aryza Sopiyati, Nova Subando, Joko - Supriyadi Supriyadi Supriyanto Supriyanto Suraiya Suraiya Syaifudin , Muhammad Syarfuni Syarfuni Syarifuddin, Achmad Ulam, Asyifa Vany Octaviany Walid, Miftahul Wardatul Jannah, Aisyah Widodo, Ari Dwi Yudowati, Dewi Mumpuni Yumna Rasyid Yumna Rasyid, Yumna Yusuf, P Zakkiyah, Azri Zuhri, Ahmad Tuhfah Zulharby, Puti Zuriyati Zuriyati