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All Journal Jurnal Manajemen Pendidikan: Jurnal Ilmiah Administrasi, Manajemen dan Kepemimpinan Pendidikan Jurnal Pendidikan Anak Usia Dini Undiksha Edukasi Jurnal Humanitas: Katalisator Perubahan dan Inovator Pendidikan Jurnal Pendidikan Nonformal Jurnal Pendidikan (Teori dan Praktik) AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat Halaqa : Islamic Education Journal NUR EL-ISLAM : Jurnal Pendidikan dan Sosial Keagamaan Jurnal Basicedu Journal of Education, Humaniora and Social Sciences (JEHSS) Jurnal Ilmiah Mandala Education (JIME) International Journal for Educational and Vocational Studies SCAFFOLDING: Jurnal Pendidikan Islam dan Multikulturalisme KOLOKIUM: Jurnal Pendidikan Luar Sekolah Dirasah : Jurnal Studi Ilmu dan Manajemen Pendidikan Islam Dinasti International Journal of Education Management and Social Science Ideas: Jurnal Pendidikan, Sosial dan Budaya Jurnal Review Pendidikan Dasar : Jurnal Kajian Pendidikan dan Hasil Penelitian Studies in Philosophy of Science and Education Jurnal Pendidikan Guru (JPG) Jurnal Administrasi Pendidikan Islam Jurnal Manajemen Pendidikan Dasar, Menengah dan Tinggi [JMP-DMT] These proceedings represent the work of researchers participating in The International Conference on Elementary Education (ICEE) which is being hosted by the Elementary Education Study Programme School of Postgraduate Studies, Universitas Pendidikan Jurnal Riset dan Inovasi Pembelajaran Journal of English Language and Education Edu Cendikia: Jurnal Ilmiah Kependidikan Journal of Education Research Transformasi dan Inovasi : Jurnal Pengabdian Masyarakat JPUS: Jurnal Pendidikan Untuk Semua Edukasia: Jurnal Pendidikan dan Pembelajaran Jurnal Basicedu Jurnal Ilmu Multidisplin International Journal of Current Educational Research Jurnal Dedikasi Madani : Jurnal Hasil Pengabdian Kepada Masyarakat Ekalaya: Jurnal Pengabdian Kepada Masyarakat Indonesia International Journal of Emerging Research and Review Riwayat: Educational Journal of History and Humanities International Journal of Educational Evaluation and Policy Analysis Akademika Jurnal Teknologi Pendidikan Jurnal Pendidikan Progresif J+Plus: Jurnal Mahasiswa Pendidikan Luar Sekolah Lembaran Ilmu Kependidikan Edukasi Proceeding of International Conference on Social Science and Humanity
YATIM RIYANTO
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Public Health Social Sciences Other

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Journal : Edu Cendikia: Jurnal Ilmiah Kependidikan

 1 
Strategi Pemasaran Kepala Sekolah untuk Meningkatkan Mutu Pendidikan di SD Nation Star Academy Surabaya: Principal's Marketing Strategy to Improve the Quality of Education at SD Nation Star Academy Surabaya Ali, Nur; Roesminigsih, Erny; Riyanto, Yatim
Edu Cendikia: Jurnal Ilmiah Kependidikan Vol. 4 No. 03 (2024): Research Articles, December 2024
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/educendikia.v4i03.5048

Abstract

One of the efforts to achieve sustainable competitive advantage is through marketing strategy, both for companies that produce goods and services and for educational institutions. Marketing strategy in education can be considered in designing overall program planning to meet the satisfaction of stakeholders and the community of educational service users. This study aims to determine, explain, and analyze marketing strategy and implementation of marketing strategy to improve school quality at SD Nation Star Academy Surabaya. The research method uses a qualitative approach. Data collection was carried out through interviews, observations, documentation, and the application of triangulation techniques. Data analysis involves the process of data reduction, presentation, and verification. The results of this study reveal that (1) the form of educational marketing strategy, especially marketing strategy, has been carried out effectively through understanding the needs of consumers who utilize educational services, and (2) the implementation of educational marketing strategy at SD Nation Star Academy Surabaya on each marketing mix indicator has been running well, although there are still some weaknesses found. Strong cooperation among stakeholders, including the principal, staff, teachers, and students, who all fulfil their responsibilities with a common goal of improving the quality of education.
Strategi Pemasaran Kepala Sekolah untuk Meningkatkan Mutu Pendidikan di SD Nation Star Academy Surabaya: Principal's Marketing Strategy to Improve the Quality of Education at SD Nation Star Academy Surabaya Ali, Nur; Roesminigsih, Erny; Riyanto, Yatim
Edu Cendikia: Jurnal Ilmiah Kependidikan Vol. 4 No. 03 (2024): Research Articles, December 2024
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/educendikia.v4i03.5048

Abstract

One of the efforts to achieve sustainable competitive advantage is through marketing strategy, both for companies that produce goods and services and for educational institutions. Marketing strategy in education can be considered in designing overall program planning to meet the satisfaction of stakeholders and the community of educational service users. This study aims to determine, explain, and analyze marketing strategy and implementation of marketing strategy to improve school quality at SD Nation Star Academy Surabaya. The research method uses a qualitative approach. Data collection was carried out through interviews, observations, documentation, and the application of triangulation techniques. Data analysis involves the process of data reduction, presentation, and verification. The results of this study reveal that (1) the form of educational marketing strategy, especially marketing strategy, has been carried out effectively through understanding the needs of consumers who utilize educational services, and (2) the implementation of educational marketing strategy at SD Nation Star Academy Surabaya on each marketing mix indicator has been running well, although there are still some weaknesses found. Strong cooperation among stakeholders, including the principal, staff, teachers, and students, who all fulfil their responsibilities with a common goal of improving the quality of education.
Implementasi Program Guru Penggerak dalam Meningkatkan Kompetensi Guru: Studi Multi Situs di Surabaya: Implementation of the Leading Teacher Program in Improving Teacher Competence: A Multi-Site Study in Surabaya Nuraini, Ida; Roesminingsih, Erny; Riyanto, Yatim; Khamidi, Amozi
Edu Cendikia: Jurnal Ilmiah Kependidikan Vol. 5 No. 01 (2025): Research Articles, April 2025
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/educendikia.v5i01.5660

Abstract

Improving teacher competence is very important to face challenges in the world of education, especially in terms of creativity and innovation in learning. The Teacher Mover Program is designed to overcome the problem of low teacher creativity and improve the quality of learning in schools. This study aims to examine the implementation of the Teacher Mover Program in improving teacher competence at SMPN 12 Surabaya and SMPN 32 Surabaya, with a focus on pedagogical development and teacher professionalism. The method used is descriptive qualitative with a data triangulation approach involving observation, interviews, and documentation. The results of the study indicate that pedagogical development through online training, mentoring, workshops, and learning communities can improve teacher competence in managing more effective learning. Teachers are also trained to master educational technology and apply more innovative learning methods, such as differentiated learning and student-centered learning. In addition, teacher professional development, which includes improving competence in learning, innovation, and creativity, also improves the quality of teaching. However, this study also found several obstacles, such as limited time for program implementation and inadequate facilities. To overcome these obstacles, it is recommended that schools allocate a special budget in the RKAS or collaborate with the private sector and parents. This study concludes that the Teacher Mover Program has proven to be effective in improving teacher competence in both pedagogical and professional aspects and must be supported by adequate policies and facilities for the sustainability of this program.
Co-Authors Abidin Arridho Ajitama Adawiyah, Indriyati Afandi, Faris Afifahtul Mukarromah, Siti AGUS HARIANTO Agustina, Fanti Ainur Rifqi, Ainur Aisyah, Sumiara ALI YUSUF ALIM SUMARNO Alip Purnomo Amalia, Kaniati AMINUDDIN KASDI Amrozi Khamidi Andi Mariono Andika Setyobudi Anggraini, Nita Julia Anggrainy, Dian Novita Ani Susanti Ariansyah, Moch Taufik Arofatin Nisa, Arofatin Artiningsih, Atik Artiningsih, Atik Ashar, S.Pd., M.Ed., Muhammad Nurul Asmono, Riska Indriani Ayu Nila Wati Ayu Wulandari Bachri, Bachtiar S. Bachri, Sayiful S Badrut Tamam Bambang Sigit Bambang Sigit Widodo BENI SETIAWAN Briliandona, Tuhu Bekti Budiyanto Budiyanto Cahyani, Arini Dwi Dahoklory, Sendry Richard Decaprin, Bryan Diana Rahmasari Eko Mulyadi Elok Aulia Bilawatin Nufus ENDANG PURBANINGRUM Eni Wuryani Erny Roesminingsih ERNY ROESMININGSIH Fajar Arianto Fanny Fidya Ramadhanti Firdaus, Dita Riskiana First Gerald Noviano Gauri Ajeng Fadia Wardani Gunarti Dwi Lestari Hari Sugiharto Setyaedhi Harmanto Harmanto Hendriansyah, Randi HERU SISWANTO Heryanto Susilo I KETUT ATMAJA I Ketut Atmaja Johny Artha, I Ida Nuraini Ilma, Zaida Fithrotul ISLAMIAH, NIA Isti, Lailia Arditya Istijarti, Atiek Janah, Silvi Fatkul Jumiati, Sus Karoso, Subianto Karwanto, Karwanto Khamidi, Amozi Khuluq, Khusnul Kusumawardani, Maharani Gita Larasati, Esa LISTYANINGSIH, SELVI Mahur, Yeremias Mala, Yuliana Pebristofora marni Mallini, Indira Missa MARDIANI, DESIKA PUTRI Maryati, Sisilia Maulida, Imelda Yuke Shasa Mega Wulandari, Mega Miftahul Ulum Miftakhul Jannah Miskiyah, Azah Zakiyatul Mochamad Nursalim Mochammad Nursalim, Mochammad MUHAMAD SHOLEH Muhammad Turhan Yani Mutaqin, Zaenal NASUTION Nasution Nasution Ningsih, Wahyu Kurnia Ningsih, Wahyu Kurnia Nunuk Hariyati Nur Ali Nur Fadlilah, Rizqi Amaliyah Nur, Devina Rahmadiani Kamaruddin Nurdjanah, Elly Panoyo, Panoyo PRAYOGI, HELMY Purnawati, Sri Catur Purwanita, Yulis Purwanita, Yulis Putri Novia Rahmawati Putri, Safitri Putri, Suriani Nanda Rahmawati, Roosy Ratna Mufidah Ratna Widya Wijayanti Rayhani, Fauziah Rivo Nugroho Roesminigsih, Erny Rofiah, Khofidotur Ruqoyyah Fitri Samosir, Renny Samsul Arifin Sari, Debby Synthia Sawitri, Depikke Nurcholisya Sayeed, Raihand Ramadhani Abdul Selvi Listyaningsih Setiawan*, Agus Sholeh, Abdus Siswati, Naela Putri SJAFIATUL MARDLIYAH Soedjarwo, Soedjarwo Sri Haryati Sri Setyowati Suhanadji, Suhanadji Sujarwanto Sujarwanto, Sujarwanto Sukma Perdana Prasetya Supardi Supardi Suparti Suparti Suwaib, Suwaib Suwarno Suwarno Suyanik, Suyanik Totok Suyanto TRIHANTOYO, SYUNU Umi Anugerah Izzati, Umi Anugerah Umma, Farah Khosravi Vidianto, Inggar Drasnitya Warih Handayaningrum Waspodo Tjipto Subroto Wati, Karsiyah Widodo Widodo Winda, Winda Nursafitri Wismiarti, Anik WIWIN YULIANINGSIH Wulan Patria Saroinsong Yahya, Yuniar Indra Yuliatin, Ririn Fikri Zakariyah, M Fahmi