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OPTIMALISASI KEUNTUNGAN HASIL PRODUKSI MAKANAN MENGGUNAKAN PEMROGRAMAN LINEAR MELALUI METODE SIMPLEKS : STUDI KASUS PADA UMKM PANCONG DKI Aisyah Bunga Chaidir; Guntur Haludin; Harsya Maulana Fajrin; Aditya Narayan; Fauzan Noval Rachman; Wita Hapsari; Syehan Aulia Rizkiadi; Alya Adofianti Hermana
Journal of Social and Economics Research Vol 5 No 2 (2023): JSER, December 2023
Publisher : Ikatan Dosen Menulis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jser.v5i2.159

Abstract

Usaha Mikro Kecil dan Menengah (UMKM) merupakan salah satu pilar terpenting dalam perekonomian Indonesia. Kota Tangerang Selatan menjadi salah satu kota pengembang UMKM yang ada di indonesia. Penelitian ini bertujuan untuk mengoptimalkan keuntungan produksi makanan pada Usaha Mikro, Kecil, dan Menengah (UMKM) Pancong DKI menggunakan metode pemrograman linear melalui metode simpleks. Pada penelitian ini menunjukkan bahwa penggunaan metode simpleks dapat memberikan solusi optimal dalam menentukan kombinasi bahan baku yang dapat menghasilkan keuntungan maksimal. Hasil penelitian dalam sehari Pancong DKI dapat memproduksi 30 Pcs pancong original dan 42 pancong variasi. Sehingga berdasarkan perhitungan QM for Windows Keuntungan optimal yang diperoleh oleh Pancong DKI mencapai Rp.1.000.000 perhari.
ANALISIS PERAN KEPEMIMPINAN TERHADAP KINERJA PERUSAHAAN DALAM PERSPEKTIF BUDAYA ORGANISASI: STUDI KASUS PADA SKANDAL PERUSAHAAN TOSHIBA Aisyah Bunga Chaidir; Guntur Haludin; Rosi Rahmawati; Nadia Jasmine; Dewi Swangsa; Marcelina Putri Widayanto
Journal of Social and Economics Research Vol 6 No 1 (2024): JSER, June 2024
Publisher : Ikatan Dosen Menulis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jser.v6i1.446

Abstract

Penelitian ini membahas peran kepemimpinan dalam membentuk budaya organisasi dan dampaknya terhadap kinerja perusahaan, dengan fokus pada studi kasus skandal perusahaan Toshiba Corporation pada tahun 2015. Melalui pendekatan kualitatif dan analisis dokumen, penelitian ini mengungkap bagaimana gaya kepemimpinan yang menekankan hasil di atas integritas, serta tekanan manajemen terhadap bawahan, menciptakan lingkungan di mana praktik-praktik akuntansi tidak etis berkembang. Budaya organisasi yang menekankan kesetiaan kepada atasan dan menghindari pelaporan pelanggaran juga memperparah situasi. Skandal Toshiba memiliki dampak yang signifikan terhadap kinerja perusahaan, termasuk hilangnya kepercayaan investor, anjloknya harga saham, dan tercorengnya reputasi perusahaan. Skandal Toshiba menunjukkan bahwa kepemimpinan memainkan peran sentral dalam membentuk budaya organisasi, yang pada gilirannya mempengaruhi kinerja perusahaan secara keseluruhan. Temuan penelitian ini memberikan pemahaman yang mendalam tentang pentingnya kepemimpinan yang etis dan budaya organisasi yang sehat dalam mencapai kinerja yang berkelanjutan bagi perusahaan. Budaya organisasi harus dibangun dengan berlandaskan nilai-nilai seperti kejujuran, transparansi, dan akuntabilitas.
MANAJEMEN PERUBAHAN DALAM MERESPONS TANTANGAN DAN MEMAKSIMALKAN PELUANG DI ERA TRANSFORMASI DIGITAL Rahman, Ghani Abdur; Cahyani, Elia; Teratai, Nona Ratu Syifa Putri; Nururrohmah, Tazkiyyah; Situmorang, Sangaviery Loucas; Haludin, Guntur
Bussman Journal : Indonesian Journal of Business and Management Vol. 4 No. 3 (2024): Bussman Journal | September - Desember 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v4i3.253

Abstract

The era of digital transformation brings significant changes to the way organizations operate, creating new opportunities and challenges in various sectors. This study aims to analyze the role of change management in responding to challenges and maximizing opportunities in the era of digital transformation. Through an in-depth literature study, this study found that effective change management plays a key role in overcoming internal resistance, facilitating technology adoption, and accelerating organizational transformation. The main challenges faced include resistance to change, budget constraints, technology readiness, and rigid organizational culture. Strategies that have been successfully implemented by organizations include visionary leadership, continuous innovation, and a focus on developing digital skills. The determining factors for the success of digital transformation include top management commitment, active involvement of all members of the organization, and a clear roadmap. The results of the study also show that resistance to change can be overcome by employee involvement in decision-making, transparent communication, and training programs that support adaptation. This study concludes that well-planned change management allows organizations not only to survive, but also to optimally utilize the opportunities that exist in the era of digital transformation
STRATEGI MANAJEMEN PERUBAHAN DALAM MENGHADAPI TRANSFORMASI DIGITAL: STUDI KASUS PADA PERUSAHAAN FUJI FILM Pujiastuti Ramadhani, Novi; Haludin, Guntur; Tri Bawono, Galih; Angelika Sumardi, Rizqi; Fitriyani, Desy; Wirakusuma , Agung; Luhung, Ili
Bussman Journal : Indonesian Journal of Business and Management Vol. 4 No. 3 (2024): Bussman Journal | September - Desember 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v4i3.257

Abstract

Digital transformation has become imperative for company survival in the modern era. This study analyzes the change management strategies implemented by Fuji Film in facing digital transformation through a systematic literature review approach. Using content analysis of academic literature from 2020-2024, this research reveals how Fuji Film successfully transformed from a traditional photography company into an innovative technology company. The results show that Fuji Film's digital transformation success was supported by three key elements: comprehensive change management strategy, systematic digital capability development, and structured technology implementation. The company adopted the "Digital Transformation Triangle" model integrating technology, process, and human resources, supported by strong transformational leadership and continuous investment in digital talent development. This transformation resulted in significant increases in digital revenue and operational effectiveness. This research greatly advances our knowledge of change management techniques in the context of digital transformation and provides valuable lessons for traditional companies undergoing similar processes
ANALISIS PENERAPAN KONSEP PDCA PADA PT MAYORA INDAH TBK DALAM MENINGKATKAN PENJUALAN DAN DAYA SAING DI INDUSTRI FMCG Juliamida, Inka Sabila; Haludin, Guntur; Minarso, Mifthakul Fauzi; Natalia, Intan; Niser, Alifah; Iskandar, Syafna Hanifa
Bussman Journal : Indonesian Journal of Business and Management Vol. 4 No. 3 (2024): Bussman Journal | September - Desember 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v4i3.273

Abstract

Indonesia is experiencing rapid development, especially in the food and beverage sector. PT Mayora Indah Tbk, as one of the main players in this industry, continues to strive to improve its competitiveness. This study examines the implementation of PT Mayora Indah Tbk's marketing strategy in the FMCG industry using a qualitative approach and case studies. The main focus of this study is the application of the Passion-Discipline-Creativity-Action (PDCA) method to improve sales performance and company competitiveness. The results of the study show that the application of PDCA, which includes passion, discipline, creativity, and action, has proven effective in responding to rapid market dynamics. In addition, product differentiation and continuous innovation are the main keys to maintaining Mayora as a market leader in the FMCG sector
ANALISIS PT. NESTLÉ INDONESIA DALAM MENGELOLA PERUBAHAN DAN MENANGGAPI PERSAINGAN DI ERA SOCIETY 5.0 BERDASARKAN MODEL KNOSTER Firgie, Daffaessa; Haludin, Guntur; Putri, Dhiza; Septiyani, Ais; Putra, Bima Aji; Chaska, M. Hilmana
Bussman Journal : Indonesian Journal of Business and Management Vol. 4 No. 3 (2024): Bussman Journal | September - Desember 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v4i3.274

Abstract

The Society 5.0 era brings major challenges for global companies, especially in terms of rapid and complex changes triggered by technologies such as artificial intelligence, the Internet of Things, and big data. PT. Nestlé Indonesia, as one of the major companies in the food and beverage industry, must manage change effectively to remain relevant and competitive in the global market. This study aims to analyze how PT. Nestlé Indonesia manages change and faces competition in the digital era using the Knoster Model as an analytical framework. The research method used is a qualitative approach with secondary data analysis from various sources, such as annual reports, articles, and company documents. The results of the study indicate that the success of change at PT. Nestlé Indonesia depends on clear vision communication, employee skill development, and motivation and support provided by leaders. The Knoster Model provides useful insights for planning and managing change by considering various important elements, such as skills, incentives, and leadership. This study also provides practical recommendations for Nestlé Indonesia in facing the challenges of change in the future.
MANAJEMEN PERUBAHAN DALAM LINGKUP PENDIDIKAN: PENYESUAIAN LEMBAGA PENDIDIKAN ATAS PEMBELAJARAN DARING Sabrina, Afiifah Nur; Haludin, Guntur; Sabina, Nafiza Kayla; Nursyifa, Putri; Januar, Salsabila Kunti; Tanjung, Syafira Mawada
Bussman Journal : Indonesian Journal of Business and Management Vol. 4 No. 3 (2024): Bussman Journal | September - Desember 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v4i3.275

Abstract

Change management in education certainly plays a central role in responding to the dynamics of the rapidly developing digital era. The use of advanced technologies such as AI, machine learning, and digital platforms has revolutionized learning methods, triggering the need for curriculum restructuring, strengthening educators' digital competencies, and providing adequate infrastructure. Although online learning offers flexibility of time and broad access, challenges such as the digital divide, limited technological literacy, and data privacy issues remain unavoidable issues. To ensure the smoothness of online learning and ensure that online learning runs effectively, an integrated change management approach is needed, including mature strategic planning, measurable implementation, disciplined implementation, and continuous evaluation. Sustainability in the hybrid era requires synergy between online and offline learning methods to maintain a balance between the use of technology and the development of students' social skills.
TIPOLOGI STRATEGI PERENCANAAN SUMBER DAYA MANUSIA DALAM PERUSAHAN GLOBAL DENGAN EMPAT KUADRAN (DEVELOPMENT, EXPANSION, PRODUCTIVITY, DAN REDIRECTION) Chandra, Advent; Haludin, Guntur; Ahmed, Galant Mohandirenza; Fernanda, Muhammad Raihan Rafi; Andhika, Muhammad Feby; Harianja, Tombang Daulat Niro; Herlambang, Dhafa
Bussman Journal : Indonesian Journal of Business and Management Vol. 4 No. 3 (2024): Bussman Journal | September - Desember 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v4i3.283

Abstract

Globalization has significantly changed the business landscape, forcing companies to face increasingly complex and diverse environments. Human resource management (HRM) becomes crucial in corporate strategy in the context of globalization. This study uses a qualitative method of systematic literature review to explain the typology of global HRM planning strategies with four quadrants (Development, Expansion, Productivity, and Redirection). The use of the Growth Readiness Matrix Approach can help companies manage HRM effectively amidst global market dynamics. Optimal HRM planning plays an important role in improving the quality of HRM, creating value for the company, and achieving competitive advantage in terms of the 4-quadrant strategy (Development, Expansion, Productivity, and Redirection).
PERAN KOMUNIKASI INTERNAL DALAM MENINGKATKAN EFEKTIVITAS IMPLEMENTASI PERUBAHAN Parikesit S, Bangun; Aditya P, Yoga; Dwi S, Daffa; Quthbir R, Daffa; Revelyn F, Haykel; Haludin, Guntur
Bussman Journal : Indonesian Journal of Business and Management Vol. 4 No. 3 (2024): Bussman Journal | September - Desember 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v4i3.288

Abstract

Internal communication plays a vital role in the successful implementation of change in an organization. However, many organizations face challenges in ensuring effective communication among all stakeholders, which impacts the level of acceptance and success of change. This study aims to analyze how internal communication strategies can improve the effectiveness of change implementation in the context of organizational management. The methodology used is a qualitative approach with a case study at Nokia, where data were collected through in-depth interviews, observations, and analysis of related documents. This study also adopts a strategic communication framework to evaluate the internal communication practices that have been implemented. The expected results of this study are the identification of effective internal communication strategies, such as information transparency, the use of appropriate communication media, and the active involvement of leaders in conveying the vision of change. This study is expected to contribute to the development of change management theory, as well as offer practical guidance for organizations in improving the success of change implementation through better internal communication management
Manajemen Perubahan Sebagai Upaya Menghadapi Persaingan di Era Society 5.0 Pada PT. Mayora Indah Tbk Gian Hiwono, Patrik Sixdio; Guntur Haludin; Fauzan Noval Rachman; Wisnu Kunto Permadi; Muhammad Alif Rizky; Andika Alexandro
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 6 No. 1 (2025): Januari
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v6i1.2035

Abstract

Manajemen perubahan adalah suatu proses yang dilakukan organisasi untuk mengelola dan mengatur perubahan. Dengan manajemen perubahan, organisasi dapat meningkatkan produktivitas kerja karyawannya melalui peningkatan keterampilan dalam menjalankan tugas dan tanggung jawab. Dengan menciptakan lingkungan kerja yang positif, karyawan akan merasa lebih termotivasi dan berkomitmen untuk bekerja lebih keras dan menghasilkan kinerja yang lebih baik. Lingkungan kerja yang nyaman dan aman akan meningkatkan efisiensi kerja. PT Mayora Indah Tbk telah menerapkan manajemen perubahan untuk menghadapi persaingan di era society 5.0. Upaya yang dilakukan perusahaan ini membuahkan hasil dengan dibuktikan kenaikan produktivitas kerja pada karyawan sebesar 20%. Manajemen perubahan organisasi sebagai upaya peningkatan produktivitas kerja di PT Mayora Indah Tbk. Peran kempemimpinan sangat diperlukan, komunikasi yang efektif, dukungan dari karyawan, dan evaluasi keberhasilan. Dengan hal ini PT Mayora Indah Tbk dapat berhasil meningkatkan efektivitasnya dan mampu berkembang dalam mencapai tujuannya dalam meningkatkan produktivitas kerja karyawan.
Co-Authors adha, Muhamad akmal Adillah, Meylia Adistria Putri Aditya Narayan Aditya Narayan Aditya P, Yoga Advent Chandra Adytrio Reyhan Sudrajat Agung Wirakusuma Ahmed, Galant Mohandirenza Aisyah Bunga Chaidir Aisyah Bunga Chaidir Aisyah Bunga Chaidir Alam, Hanifah Pagar Albari, Pascal Kharua Alivia Putri, Tasya Alkornen, Faiz Alya Adofianti Hermana Alya Adofianti Hermana Alzetrho Baja Pratama Andhika, Muhammad Feby Andika Alexandro Angelika Sumardi, Rizqi Anggrayni, Vidiyana Anhar, Reisya Apriliana Putri Asyifa, Zahra Atthalia Fakhira Azizah, Mutia Lubna Bintang Adi Putra Cahyani, Elia Chandra, Advent Chaska, M. Hilmana Dadys Ananda Hendri Danendra Amantha Daniel Christover, Wiltasar Dazki, Erick Dazki, Erick Devina Wibowo, Ghita Dewi Swangsa Dewi Swangsa Dhafa Herlambang Wisanggeni Dhiyaulhaq, Mufadhal Daffa Dhiya’ulhaq, Mufadhal Daffa Dovi, Febriani Dwi S, Daffa Eliana Ratmawati Fadillah, Raysha Fathiyara Ramadhani Maudri Fauzan Noval Rachman Fauzan Noval Rachman FEBRIANA, EKA Felicia Felicia Fernanda, Muhammad Raihan Rafi Fidillah, Nurul Firgie, Daffaessa Fitriyani, Desy Galant M Ahmed Galih Tri Bawono Gian Hiwono, Patrik Sixdio Harianja, Tombang Daulat Niro Harsya Maulana Fajrin Harsya Maulana Fajrin Hastuti Naibaho Herlambang, Dhafa Indah Lestari Indah Suci Andryani Indra Muliawan Irgi Saeful Rizky Iskandar, Syafna Hanifa Ivana Nabila Putri Jacinda Fawnia Apriliyani Januar, Salsabila Kunti Jasmine, Nadia Joshua Valerio Juliamida, Inka Sabila Kenanya S, Yokhebed Khalisa Putri Andita Luhung, Ili Marcelina Putri Widayanto Marcelina Putri Widayanto Margareth Ekaputri Siregar, Editha Martiza, Shanata Putri Mayadi, Muhammad Minarso, Mifthakul Fauzi Muhammad Alif Rizky Muhammad Alif Rizky Putra Muhammad Farrel Ardyanto Muhammad Hazel Aqilla Susanto Muhammad Iqbal Revilliano Trisandri Muhammad Raihan Rafi Fernanda Munandar, Zikri Bagas Mundzir, Ahmad Nabila, Azra Nadia Jasmine Nadia Jasmine Nareswari, Anindya Natalia, Intan Nazwa Hanum Niser, Alifah Nouval Dwi Wicaksono Nursyifa, Putri Nururrohmah, Tazkiyyah Oktavian Tri Pandowo Parikesit S, Bangun Patih Al-Bantani, Muhammad Patrik Sixdio Gian Hiwono Pujiastuti Ramadhani, Novi Putra Hertianto, Ragiel Putra, Bima Aji Putri, Dhiza Quthbir R, Daffa Rahman, Ghani Abdur Ramadhani, Keysha Revelyn F, Haykel Richardus Eko Indrajit Rizana Tarissa Desshyfa Rizkhiar Zaki Rasendrya Rizky Jaya Capriyansyah Rizky Mulya Ardana Rosalia, Tita Rosi Rahmawati Rosi Rahmawati Rozaan Zhorif Sabina, Nafiza Kayla Sabrina, Afiifah Nur Saftri, Rahelia Nur Samudra Musthafa Septiyani, Ais Shalsabila Azzahra Shanata Putri Martiza Sholikhatun, Fifi - Situmorang, Sangaviery Loucas Swangsa, Dewi Syehan Aulia Rizkiadi Syehan Aulia Rizkiadi Syil Vanna Tanjung, Syafira Mawada Tasya Alivia Putri Teguh Prasetio Teratai, Nona Ratu Syifa Putri Tombang Daulat Ni Roha Harianja Tri Bawono, Galih Vania Putri Wardhani Vicka Ellianna Ristanti Widayanto, Marcelina Putri Wirakusuma , Agung Wisnu Kunto Permadi Wisnu Kunto Permadi Wita Hapsari Wita Hapsari Yayu Nova Reva Yesi Elhanza Aprilian Yohanes Exspandio Perfecta Yohanes Totok Suyoto Zahra Ardya Rizwana Zahra Asyifa Zahra Dhitalia Hidayat Zikri Bagas Munandar