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All Journal Jurnal Manajemen Terapan dan Keuangan Jurnal Ilmiah Universitas Batanghari Jambi EKONOMIS : Journal of Economics and Business J-MAS (Jurnal Manajemen dan Sains) Jurnal Sains Sosio Humaniora Jurnal Ilmiah Dikdaya Dinasti International Journal of Management Science Dinasti International Journal of Education Management and Social Science Management Studies and Entrepreneurship Journal (MSEJ) Dinasti International Journal of Digital Business Management Enrichment : Journal of Management Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Quantitative Economics and Management Studies Jurnal Kewarganegaraan Prosiding Konferensi Nasional PKM-CSR Jurnal Karya Abdi Masyarakat Journal of Business Studies and Management Review Economics, Business, Management, & Accounting Journal Jurnal Manajemen dan Pemasaran Digital Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis IIJSE Master Manajemen Jurnal Pengabdian Masyarakat dan Riset Pendidikan Horizon: Indonesian Journal of Multidisciplinary Jurnal Manajemen Bisnis Digital Terkini Jurnal Ilmiah Ekonomi, Manajemen dan Bisnis (EKMABIS) Dhana Jurnal Pengembangan dan Pengabdian Masyarakat
Siregar, Ade Perdana
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Equity Crowdfunding as a Performance Improvement Strategy for Micro, Small and Medium Enterprises (MSMEs) Mohammad Ihsan; Ade Perdana Siregar
Dinasti International Journal of Economics, Finance & Accounting Vol. 3 No. 6 (2023): Dinasti International Journal of Economics, Finance & Accounting (January-Febru
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v3i6.1620

Abstract

The growth of MSMEs is the result of the community's independent efforts and has a role to reduce poverty in the form of creating jobs for the community. The development of digital technology is currently growing rapidly, opening up opportunities for Micro, Small and Medium Enterprises (MSMEs) to be able to improve their business performance, including in overcoming capital problems. The application of the use of equity crowdfunding is influenced by internal factors of an organization, namely the financial resources of the organization. The objectives of this study are (1) to examine the influence of financial resources on the performance of MSMEs; (2) Assessing the effect of financial resources on equity crowdfunding; (3) To examine the effect of equity crowdfunding on the performance of MSMEs; (4) To examine the role of equity crowdfunding which is able to mediate the influence of financial resources on the performance of MSMEs. The data analysis method used is Structural Equation Modeling (SEM) measurements using SmartPLS software. The results of the study show that (1) equity crowdfunding shows a significant positive effect on MSME business performance, it is proven that the higher the equity crowdfunding from business actors, the MSME business performance will increase; (2) Financial resources show a significant positive effect on MSME business performance, it is proven that the better the financial resources owned by business actors, the MSME business performance will increase; (3) financial resources show a significant positive effect on equity crowdfunding, the better the financial resources owned by business actors, the better equity crowdfunding; (4) equity crowdfunding as a mediation of the influence of financial resources shows a significant positive effect on MSME business performance, where equity crowdfunding is considered a variable that strengthens financial resources in improving MSME business performance.
Strategi Scale Up UMKM Roti Sobek Alesha melalui Inovasi Produk dan Pengembangan Kemasan: Pengabdian Suswita Roza; Yayuk Sriayudha; Ade Octavia; Ade Perdana Siregar; Garry Yuesa Rosyid
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 5 No. 1 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 5 Nomor 1 (Juli 2026 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v5i1.8037

Abstract

Kegiatan Pengabdian Kepada Masyarakat ini bertujuan untuk meningkatkan kapasitas dandaya saing UMKM Roti Sobek Alesha melalui strategi scale up berbasis inovasi produk dan pengembangan kemasan serta penguatan pemasaran. Permasalahan utama yang dihadapi mitra meliputi keterbatasan variasi rasa, kemasan yang kurang menarik dan belum informatif, serta jangkauan pemasaran yang masih terbatas. Secara umum tujuan dari kegiatan ini untuk meningkatkan jangkauan pasar Roti Sobek Alesha melalui pelatihan dan pendampingan usaha. Secara khusus bertujuan untuk : (1). Meningkatkan jangkauan pasar Roti Sobek Alesha melalui inovasi rasa, (2). Meningkatkan jangkauan pasar melalui penggunaan kemasan yang baik dan (3). Meningkatkan aktivitas promosi dan pemasaran melalui media sosial.. Oleh karena itu, program ini difokuskan pada pengembangan inovasi rasa yang sesuai dengan preferensi pasar, penerapan packaging yang modern, higienis, dan komunikatif, serta pendampingan usaha secara berkelanjutan. Metode pelaksanaan meliputi identifikasi kebutuhan mitra, pelatihan dan praktik implementasi kemasan inovatif, serta pendampingan strategi pemasaran berbasis digital. Metode berbasi partisipati dan kebutuhan mitra juga diterapkan pada kegiatan PKM ini. Diharapkan kegiatan ini memberikan kontribusi nyata dalam mendukung pertumbuhan UMKM khususnya UMKM Roti Sobek Alesha melalui integrasi inovasi produk dan pengembangan kemasan, serta penguatan kapasitas pemasaran berbasis pendampingan yang berkelanjutan.
Utilization of Customer Entrepreneurs as a Strategy to Improve Business Performance Performance of Micro, Small and Medium Enterprises (MSMEs) Idham Khalik; Ade Perdana Siregar
Dinasti International Journal of Management Science Vol. 6 No. 4 (2025): Dinasti International Journal of Management Science (March - April 2025)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijms.v6i4.4184

Abstract

The role of MSMEs is important in economic growth in Indonesia, it can improve people's welfare. Indonesian MSMEs contribute to Gross Domestic Product and national exports. Utilizing consumer participation in marketing is a strategy that can be carried out by following technological developments. Implementing consumer utilization requires consideration of customer knowledge management, entrepreneurial collaborative capability and customer network quality so that business performance increases. The aim of this research is to examine the role of customer knowledge management, entrepreneurial collaborative capability and customer network quality in mediating the influence of customer entrepreneurship on MSME business performance. The data analysis method used is Structural Equation Modeling (SEM) measurements using SmartPLS software. The research results are (1) customer knowledge management as a mediating influence of customer entrepreneurs has a significant positive effect on MSME business performance; (2) customer network quality as a mediating influence of customer entrepreneurs has a significant positive effect on MSME business performance; (3) entrepreneurial collaborative capability as a mediating influence of customer entrepreneurship has a significant positive effect on MSME business performance.
The Influence of Corporate Entrepreneurship on MSME Business Performance: The mediating role of Entrepreneurial Collaborative Capability Sumarni Sumarni; Fitri Chairunnisa; Istiqomah Malinda SB; Ade Perdana Siregar
Dinasti International Journal of Management Science Vol. 7 No. 1 (2025): Dinasti International Journal of Management Science (September - October 2025)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijms.v7i1.5433

Abstract

The growth of MSMEs should be a central focus for various stakeholders, particularly the government, as MSMEs play a vital role in driving economic growth in Indonesia, especially at the regional level such as in Jambi Province. In 2023, MSMEs in Jambi Province experienced a decline, which poses a potential threat to regional economic growth. Given this context, the performance of MSMEs must be prioritized to ensure their resilience also capacity for sustainable growth. Achieving optimal performance in meeting organizational objectives requires the implementation of corporate entrepreneurship. However, for corporate entrepreneurship to effectively enhance business performance, it must be supported by the entrepreneurial collaborative capability of business owners.A review of existing literature indicates a lack of studies investigating MSME business performance influenced by corporate entrepreneurship through the mediating role of entrepreneurial collaborative capability. Accordingly, this study aims to: (1) examine the effect of corporate entrepreneurship on MSME business performance; (2) examine the effect of corporate entrepreneurship on entrepreneurial collaborative capability; (3) examine the effect of entrepreneurial collaborative capability on MSME business performance; also (4) assess the mediating role of entrepreneurial collaborative capability in the relationship between corporate entrepreneurship also MSME business performance.This study adopts a quantitative research design to analyze the relationships also causal effects among variables. The analytical approach employs Structural Equation Modeling (SEM) using the SmartPLS software for data processing also hypothesis testing.
Co-Authors Abdul, Kartini Maharani Ade Octavia Ade Octavia Ade Octavia Ade Risna Sari ADE RISNA SARI Ade Titi Nifita Ade Titi Nifita Ade Titi Nifita Adi Ikhsan Syukri Amri Agus Solikhin, Agus Aira, Dian mala Fithriani Aminatus Zakhra Andang Fazri Anna Maria Tampubolon Annisa Annisa Antoni Antoni Antoni Antoni Anugrah Ramadani Damanik Ar Kacio Maharani Asep Machpudin B.M.A.S. Anaconda Bangkara Bambang Supriyadi Boni Wijaya Cakranegara, Pandu Adi Chairunnisa, Fitri Chevy Herli Sumerli Dian mala Fithriani Aira Dian Meliantari Dian Meliantari Dica Lady Silvera Djoko Surahmat Edward Edward Edward Edward Edward Endrawati, Titin Endrawati, Titin erida erida F. Husni Hasbullah, F. Husni Firmansyah Firmansyah Fitri Chairunnisa Fitri Chairunnisa Fitri Chairunnisa Fitri Widiasturi Garry Yuesa Rosyid Garry Yuesa Rosyid Garry Yuesa Rosyid Gloria Arta Nauli Sihombing Gusti Noorlitaria Achmad Hapzi Ali Hendy Tannady I Nyoman Tri Sutaguna Ida Masriani Ida Masriani Idham Khalik Idham Khalik Idham Khalik, Idham Ikhsan Amar Jusman Imam Jayanto Irdiana, Sukma Istiqomah Malinda S.B Istiqomah Malinda SB Ivonne Ayesha Iwan Henri Kusnadi Iwan Henri Kusnadi Kartini Maharani Abdul LILIS PURWANINGSIH Lucky Enggrani Fitri M. Yofi febrianto Malinda SB, Istiqomah Maulidia Imastary Tan Mentari, Syakira Moh. Ihsan Moh. Samsul Arifin Mohammad Ihsan Mohammad Ihsan Mohammad Ihsan Muhammad Iqbal Fajri Muhammad Yusuf Musnaini Muspawi, Muspawi Nadine Putri Belia Nofirman, Nofirman Novita Ekasari NOVITA EKASARI Novita Sari Novita Sari Novita Sari Novita Sari Nur Hasanah Oktavina, Ovi Ovita Charolina Popi Henni Reziki Putri Amalia Raihan Nabil Raja Sharah Fatricia Raja Sharah Fatricia Ratnawati Ratnawati Rezky Nurbakti Ridhwan Rizki Agusti Rosyid, Garry Yuesa Saputra, Eka Kurnia Sepno Gisramadyan Setiawan, Wahyu Juari Sigit Indrawijaya Simatupang, Duadja Given Jay Dev Siregar, Meirinda Sri Rahayu Sry Rosita Sumarni Sumarni Sumarni Sumarni Suswita Roza Suswita Roza Syafri, Rista Aldilla Syahmardi Yacob Syahmardi Yacob Tarigan, Miska Irani Teguh Setiawan Wibowo Teguh Setiawan Wibowo Tona Aurora Lubis Uli Wildan Nuryanto Wahyu Juari Setiawan Wahyu Juari Setiawan Widiasturi, Fitri Yayuk Sriayudha Yenny Yuniarti Yuesa Rosyid Yuesa Rosyid, Garry Yuyun Taufik Zuhriya Choirun Nisa Zulfanetti Zulfanetti Zulfanetti, Zulfanetti Zulfina Adriani