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Journal : JSE: Jurnal Sharia Economica

PENGARUH DISKON DAN KEMUDAHAN LAYANAN TERHADAP KEPUTUSAN PEMBELIAN DI APLIKASI GOFOOD PADA GENERASI Z DI KOTA PAYAKUMBUH DALAM PERSPEKTIF EKONOMI ISLAM Nofiana, Nisa; Muhammad Rais; Awaluddin; Faisal Hidayat
JSE: Jurnal Sharia Economica Vol. 4 No. 4 (2025): Oktober
Publisher : LPPM STAI Muhammadiyah Probolinggo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46773/jse.v4i4.2606

Abstract

This paper aims to examine the influence of discounts and ease of service on purchasing decisions through the GoFood application among Generation Z in Payakumbuh City, from an Islamic economic perspective. The writing population includes all GoFood users from the Gen Z group in the area. The approach applied is quantitative, and 100 respondents were given a questionnaire to fill out to collect data. The data that has been collected is then analyzed using the multiple linear regression method processed through SPSS version 21. To ensure the regression findings are valid, unbiased, and consistent, a classical assumption test was conducted before the regression analysis. The findings of the writing show that both partially and simultaneously, discounts and ease of service show a positive and significant influence on purchasing decisions. In an Islamic economic perspective, discount practices and services that make it easier for consumers as long as they do not contain elements of gharar, maysir, and usury, are considered to be in accordance with sharia principles, because they prioritize the benefit and fairness in transactions.
Analisis Dampak Daging Sapi Impor terhadap Keberlangsungan Usaha Pedagang Lokal Pasar Ibuh Menurut Ekonomi Islam Divo; Awaluddin; M Imamuddin; Muhammad Rais
JSE: Jurnal Sharia Economica Vol. 4 No. 4 (2025): Oktober
Publisher : LPPM STAI Muhammadiyah Probolinggo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46773/jse.v4i4.2622

Abstract

This study aims to analyze the impact of the availability of imported beef on sales and business continuity of local traders in Ibuh traditional market, Payakumbuh City, as well as evaluate the price competition from the point of view of Islamic economics. The method used in this study is descriptive qualitative approach, with data collection through interviews with 10 informants, field observation, and literature studies. The findings showed that the availability of imported beef resulted in a decrease in sales of local traders by 34.4%. The main factors driving this are lower prices for imported meat, longer shelf life and wider distribution. Local merchants responded with adaptive strategies, such as improving services and providing discounts.In addition, in the perspective of Islamic economics according to Ibn Taymiyah, this condition is contrary to the principle of justice that requires prices to be formed fairly without exploitation. This inequality requires government intervention through the role of hisbah, such as subsidizing local meat prices or restricting imports,protecting small traders and creating fair market competition.
Co-Authors A. Anwar Ishar Abdul Ghoni Abdul Latif Abdul Rahman ABDUL ROZAK Abdullah Basit Adriani Agus Ismail Ahmad Khairul Shiddiq Al Rahmad , Dzikirullah Al-Mubarroq, M. Julianda Alfonsina Titirloloboy Allo, Okniel Aminuddin Ananda, Rizky Andi Bustan Didi Andi Muflihah Darwis Andriawan Arfanda, Poppy Elisano Arimbi Arlinda, Sari Arlioni Awalia Gusti Ayu Rahayu Badaru, Benny Baharsyah, Bastomi Basuki Ario Seno Bulang Burhanuddin, Sudirman Dasa febriyanti Debit, Yohanis Dian Pertiwi Divo Dyah Furnama Aqida, Dyah Era Purike Fachrin, Suharni a. Faisal Hidayat Fajar Rina Sejati Faradila, Futri Fatimah Azzahra Fatoni Fatoni Fauzia Bakhtiar Febri Rahmita Ferawati Ferly, Dira Dwi Fitra, Miladil Fitrah, Muhammad Dinul Geerhand, Andi Haeruddin Hafsohtul Zakiyah Haliza, Siti Nurul Harahap, Wilna Syahfutri Haris Abd Kadir Hasan, Muhammad Hafiz Hasibuan, Rahma Isna Hayati Hasnah Hasyim Hawati Heni Pujiastuti Herliza Agustin Hery Widijanto Hidayat, Ihsan HIKMAD HAKIM Hsb, Khoirunnisah Hutasuhut, Sartika I Gede Pasek Suta Wijaya Ians Aprilo Ibnu Azies Ichsania, Nurul Imam Suyudi, Imam Imran Hasanuddin, M. Intan Sahara Irmawartini Irundu, Daud Irvan Irwan Misbach Irwin Ishak Bachtiar Janwar, Muhammad Jubair Kamadi, La Kurnia Malik Kurniah, Kurniah L.M Dandi Wahyu Purnama LINDAWATI M. Imamuddin M. Said Zainuddin M.T.Akhriyadi Mahaza Manajemen, Andi Ayub Zulfikar Mappaompo, M. Adam Marlina Masyita, Jumriatni Milkha Tambirang Mira Nila Kusuma Dewi MUHAJIR Muhamaad Janwar Muhammad Afandi Muhammad Akbar Syafruddin Muhammad Fadhil Mu’min Muhammad Harliawan Muhammad Hidayat Cakrawijaya Muhammad Ishak Muhammad Ivan Miftahul Aziz Muhammad Janwar Muhammad Nur Faiz Muhammad Rais Muhammad Solihin, Muhammad Mujahida Mukhlis . Muklis Muntu, Andi Tenri Sri Mutmainnah Nofiana, Nisa Noviriani Nur, Erdi Nur, Hasnah Nuril Huda Prayogi Pulungan, Agus Salim Putri, Nopita Aulia Qudratullah, Qudratullah R, Alfi Rizqiya Rahma Ashari Hamzah Rahmawati Raihan, Zulasfiani Rasyid, Nuraini Rayzul Hawari Reza Wardiansyah Riandy Ridha Fauzana Ridwan, Andi Rifa Firyali RITONGA, SYAIPUDDIN Sahrul Ponto sandra dewi Satria Ramli Selvi Purwaningsih Sidhikah, Dian Siregar, Siti Jabedah Siti Aisyah Sri Haryani Sri Lestari Adriyanti Suhardianto, Suhardianto Suhendri Suksmerri Sulbadana Syaharuddin Syaharuddin Syahril Ramadhan Syahrir D Mallongi Syahruddin Syamsuddin, Muh Syachrul Tisa Amelia Usman, Arifuddin Utomo, Robi Vicky Vickram Suatrean Wahyu Munandar Waji, Resi Agestia wati, Mesis Rawati Wewis Gilang Sari Widodo Setiyo Pranowo Yasser Arafat Yohanes Babtista Mudin Yolanda Effendi Yusep Ginanjar Zainuddin, M Said