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Evi Novianti
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Persuasive Communication Strategy in Supporting Sustainable Tourism Development in the North Bandung Area Desiana, Rahmatika; Novianti, Evi; Khadijah, Ute Lies Siti
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 4, No 4 (2021): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i4.3232

Abstract

This study aims to examine the developers' efforts, the community, and the government in dealing with sustainable tourism areas in the area of North Bandung. This study also seeks to find each institution's communication strategies to find out what kind of procedures can help develop sustainable tourism in the area. Researchers' method is the exploratory method to explore broadly about the causes that influence the occurrence of something. This exploratory research was conducted qualitatively to know the procedures adopted by the parties involved for the continuity of tourism in North Bandung. Causes of disruption of conservation: The natural tourism area in North Bandung is mainly due to the indifference of those who benefit from tourism's short-term benefits. By handling persuasive communication, integrative development emerged and began to be socialized with the community. Persuasive communication is an effective way to integrate agencies on one goal, namely, sustainable tourism development. What primarily drives this compelling communication activity is the existence of cross-sectoral programs carried out by various parties. The results of this study can provide useful information to help improve sustainable tourism programs in an area. This information can help the government, especially regional governments and the ministry of tourism, and the ministry of environment to be followed up concerning programs and human resources in establishing sustainable tourism areas.
Co-Authors Aat Ruchiat Nugraha Aat Ruchiyat Nugraha Adhika Graha Irianto Putra Adinda Sekar Prastantri Agung Budiono agus rahmat Agus Rusmana Agustina Eka Putri Agustina Listiawati Aisyah, Novrisa Nu Ajie Nugraha, Katon Sena Andini, Cindy Andini, Cindy Annisa, Sekar Dinda Any Noor Ariandani, Raysha Nanda Asnawati Asnawati Asy'ari, Rifqi Awaludin Nugraha Azmi Kautsar Alim Bahurekso, Putu Radar Baitulloh, Taqiy Gusdi Bambang Hermanto Baskara, Moch Rey Beding, Rafael Miku Centurion Chandratama Priyatna Cipta Endyana Dadang Purnama Dadang Sugiana Damayanti, Dewi Delamontano, Eldo Desiana, Rahmatika Diah Fatma Sjoraid Diah Fatma Sjoraida Diah Indiyati Diah Sri Rejeki Dian Wardiana Sjuchro Dina Oktavia Edwin Rizal Elnovani Lusiana Endayana, Cipta Engkus Kuswarno Fajrurrahman, Mufqi Fauzan Ahdi Widyaputra Felisianus Efrem Jelahut Feliza Zubair Firda Rahmayanti FX. Ari Agung Prastowo Gina Andriana Hadian, Mohammad Sapari Dwi Hakim, Lukman Fauzan Hanny Hafiar Hasudungan, Stefanus Tulus Hendarmawan Hendarmawan Hendarmawan Hendarmawan, Hendarmawan Heru Ryanto Budiana Heryanto, Oki Indria Widyawan Iriana Bakti Irwan Irwan Ismaliyah Yusuf Rangkuti Jauhari, Regitha Juwita, Tita Kadarisman, Ade Khoerunnisa, Lutfi Kokom Komariah Kurniawan Saefullah Lani Gumilang Larasati, Ajeng Ramadhita Lazuardina, Annisa Lestari, Laely Indah Lukiati Komala Lukiati Komalasari Lumongga, Az Zahra Mas Dadang Enjat Munajat Mas Dadang Enjat Munajat Maulana, Muhammad Iqbal Mellia Agustiyani Moh Faidol Juddi Moh. Sapari Dwi Hadian, Moh. Sapari Dwi Mohamad Sapari Dwi Hadian Mohammad Sapari Dwi Hadian Muhammad Reynaldi Aulia Rahmat Mustikaningsih, Marlina Nindi Aristi Nugroho, Abiyoga Bimo Nur, Tanti Nurani, Haiva Nurfauziah, Isni Nuryah Asri Sjafirah Oriana, Alisha Pamungkas, Kasno Peranciscus Aryanto Pribadi, Teguh Imam Primanty, Annisa Priyatna, Centurion C. Priyo Subekti Priyo Subekti Qoniah Nur Wijayani Qorinah Estiningtyas Sakilah Adnani R. Arief Helmi Raden Willy Ananta Permadi Rafael Miku Beding Rahman, Farid Asfari Rahmatika Desiana Raisya Wahyuning Maulida Ramadhanty, Ghina Ramdhanie, Gusgus Gharaha Ratu Sinar Sari Tanjung Regina Shintya Dewi J Reiza D. Dienaputra Retasari Dewi Rifki Rahmanda Putra Riniwaty Makmur Roidisom, Shamit Rosnandar Romli Rostika Yuliani Rully Khairul Anwar Rusdin Tahir, Rusdin S, Diah Fatma Saleha Rodiah Sariadi, Sarmoko Setyanto, Yugih Sihombing, Jimmy Ruben Siti Karlinah Sobarna, Aditia Sunardi Susanne Dida Susie Perbawasari Syahrul Akbar Syaifudin, Arief Syauqy Lukman Syintia Faramitha Syukrul Hamdi Tanjung, Ratu Sinar Sari Tanti Nur Thoriq Ibrahim Trie Damayanti Ute Lies Siti Khadijah Wulung, Shandra Rama Panji Yanti Setianti Yoga Wiratama Sulistyawan Yosa Fiandra Yuliana Rakhmawati Yuliana Rakhmawati, Yuliana Yunus Winoto Yunus Winoto Yustikasari Yustikasari Yustikasari - Yustikasari, Yustikasari