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All Journal Maneggio: Jurnal Ilmiah Magister Manajemen Sosio e-kons NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Jurnal Ilmu Manajemen (JIMMU) JOURNAL OF SCIENCE AND SOCIAL RESEARCH JABE (Journal of Applied Business and Economic) JCRS (Journal of Community Research and Service) Journal Of Management Science (JMAS) Jurnal Abdi Ilmu JUMAN Tools (Jurnal Manajemen Tools) REMIK : Riset dan E-Jurnal Manajemen Informatika Komputer Indonesia Berdaya Economics and Digital Business Review Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Journal of Social Responsibility Projects by Higher Education Forum Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Proceeding International Seminar of Islamic Studies Jurnal PKM Manajemen Bisnis Indonesian Journal of Innovation Studies International Journal of Social Science, Education, Communication and Economics Jurnal Ilman: Jurnal Ilmu Manajemen Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Jurnal Gici Jurnal Keuangan dan Bisnis International Conference on Health Science, Green Economics, Educational Review and Technology (IHERT) Paradoks : Jurnal Ilmu Ekonomi International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Jurnal Ekonomi Kreatif dan Manajemen Bisnis Digital (JEKOMBITAL) Jurnal Kajian Dan Penalaran Ilmu Manajemen Research Horizon International Journal of Economic, Technology and Social Sciences (Injects) IIJSE Journal of International Multidisciplinary Research JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Proceeding of International Conference on Humanity Education and Society International Journal of Society and Law International Journal of Management, Economic and Accounting Jurnal Pengabdian Masyarakat (Jubdimas) conomics Learning Experience & Social Thinking Education Journal
M. Chaerul Rizky
Universitas Pembangunan Panca Budi, Medan
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PENGARUH GAYA KEPEMIMPINAN, PELATIHAN DAN PENGEMBANGAN KARIR TERHADAP RETENSI KARYAWAN DENGAN KEPUASA KERJA SEBAGAI VARIABEL INTERVENING PADA PT. NUSANTARA POWER ENGGINEERING MEDAN Gunawan, Heru; Rizky, M. Chaerul
Jurnal Gici Jurnal Keuangan dan Bisnis Vol 16 No 2 (2024): Jurnal Keuangan dan Bisnis
Publisher : Sekolah Tinggi Ilmu Ekonomi GICI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58890/jkb.v16i2.350

Abstract

terhadap retensi karyawan dengan kepuasan kerja sebagai variabel intervening pada PT Nusantara Power Engineering Medan. Penelitian ini menggunakan pendekatan kuantitatif dengan jenis penelitian asosiatif kausal. Data dikumpulkan melalui kuesioner yang disebarkan kepada karyawan PT Nusantara Power Engineering Medan sebagai responden penelitian. Populasi penelitian terdiri dari seluruh karyawan perusahaan, dengan jumlah sampel sebanyak 50 orang. Teknik analisis data dilakukan menggunakan metode Partial Least Squares (PLS) dengan bantuan perangkat lunak SmartPLS 3. Analisis PLS digunakan untuk menguji hubungan langsung dan tidak langsung antara variabel independen (gaya kepemimpinan, pelatihan, dan pengembangan karir), variabel intervening (kepuasan kerja), serta variabel dependen (retensi karyawan). Validitas dan reliabilitas instrumen diuji melalui pengukuran outer model, sedangkan pengaruh antar variabel dianalisis melalui pengukuran inner model. Hasil penelitian menunjukkan bahwa gaya kepemimpinan berpengaruh positif dan signifikan terhadap kepuasan kerja karyawan. Gaya kepemimpinan mempengaruhi retensi karyawan, pengaruh tersebut tidak signifikan. Kepuasan kerja memiliki pengaruh positif dan signifikan terhadap retensi karyawan. Pelatihan terbukti memiliki pengaruh positif dan signifikan terhadap kepuasan kerja. Pelatihan memiliki pengaruh positif yang signifikan terhadap retensi karyawan. Pengembangan karir menunjukkan pengaruh positif terhadap kepuasan kerja, pengaruh tersebut tidak signifikan. Pengembangan karir berpengaruh positif dan signifikan terhadap retensi karyawan.
Pengembangan Potensi Sumber Daya Manusia Muda Desa Pematang Serai: Menciptakan Generasi Unggul Andika, Rindi; Sari, Maya Macia; Rizky, M. Chaerul
JUBDIMAS ( Jurnal Pengabdian Masyarakat) Vol 2 No 2 (2023): Jurnal Pengabdian Masyarakat, September 2023
Publisher : Yayasan Cita Cendikiawan Al Kharizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jubdimas.v2i2.299

Abstract

Kegiatan Pengembangan Potensi Sumber Daya Manusia Muda di Desa Pematang Serai: Menciptakan Generasi Unggul adalah sebuah program pengabdian masyarakat yang bertujuan untuk meningkatkan potensi dan kualitas sumber daya manusia muda di Desa Pematang Serai, Kabupaten Langkat. Program ini bertujuan untuk menciptakan generasi unggul yang memiliki keterampilan, pengetahuan, dan motivasi yang tinggi dalam berbagai aspek kehidupan. Program ini dilaksanakan melalui serangkaian pelatihan, seminar, dan lokakarya yang melibatkan partisipasi aktif dari pemuda di Desa Pematang Serai. Pelatihan-pelatihan tersebut mencakup berbagai bidang seperti keterampilan teknis, kewirausahaan, kepemimpinan, serta pemahaman tentang pentingnya lingkungan dan konservasi alam. Program ini juga melibatkan partisipasi dari orangtua dan tokoh masyarakat sebagai dukungan bagi para pemuda dalam mengembangkan diri mereka. Adanya dialog terbuka dan diskusi dalam program ini juga memberikan kesempatan bagi para pemuda untuk menyampaikan aspirasi dan ide-ide mereka. Hasil evaluasi menunjukkan bahwa program ini telah berhasil menciptakan lingkungan yang kondusif bagi pengembangan potensi sumber daya manusia muda di Desa Pematang Serai. Para pemuda merasa didukung dan dihargai dalam proses pengembangan diri mereka, sehingga mereka meraih prestasi yang lebih tinggi dan berkontribusi positif bagi desa dan masyarakat sekitar.
Pengaruh Pengunaan Instagram Marketing Terhadap Peningkatan Penjualan UMKM Kuliner di Kota Medan Niel, Ela Diovera; Rizky, M. Chaerul; Habibah, Muti Lulu; Nugraha, Fadhlal
Economics and Digital Business Review Vol. 6 No. 2 (2025): February - July
Publisher : STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/ecotal.v6i2.2758

Abstract

Tujuan riset ini untuk mengetahui sejauh mana Instagram marketing berpengaruh terhadap peningkatan penjualan UMKM kuliner di Kota Medan. Penelitian dilakukan dengan pendekatan kuantitatif menggunakan analisis regresi linear sederhana berdasarkan data dari 97 responden. Hasil menunjukkan bahwa Instagram marketing memiliki pengaruh positif dan signifikan terhadap penjualan. Nilai koefisien determinasi sebesar 0,52 mengindikasikan bahwa 52% variasi peningkatan penjualan dapat dijelaskan oleh penggunaan Instagram marketing. Beberapa strategi yang terbukti efektif antara lain adalah frekuensi unggahan konten berkualitas, pemanfaatan fitur interaktif seperti Stories dan Reels, penggunaan hashtag yang relevan, serta interaksi langsung dengan pelanggan. Meskipun demikian, pelaku UMKM masih menghadapi hambatan seperti keterbatasan waktu, pemahaman terhadap fitur, dan kemampuan menganalisis konten. Oleh karena itu, peningkatan literasi digital dan pelatihan berkelanjutan dari pemerintah dan lembaga terkait sangat diperlukan. Secara teoritis, hasil penelitian ini mendukung literatur tentang pemasaran digital dan menunjukkan bahwa Instagram marketing merupakan strategi yang efektif untuk meningkatkan daya saing UMKM di era digital.
Analysis of the Influence of Leadership Style, Organizational Communication, and Work Discipline on Employee Performance at the Transportation Agency of Binjai City Nabillah Ega Mavira; Batubara, Soulthan Saladin; M. Chaerul Rizky
International Journal of Economic, Technology and Social Sciences (Injects) Vol. 6 No. 1 (2025): Mei 2025
Publisher : CERED Indonesia Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53695/injects.v6i1.1296

Abstract

discipline have a positive and significant effect on employee performance at the Binjai City Transportation Agency. The research method is causal associative research with the help of the SPSS Version 26 program. This study uses multiple linear regression. The population in this study was 62 respondents. The sample in this study was 62 respondents. Primary data collection used a questionnaire. The results of the study indicate that leadership style partially has a positive and significant effect on employee performance at the Binjai City Transportation Agency. Organizational communication partially has a positive and significant effect on employee performance at the Binjai City Transportation Agency. Work discipline partially has a positive and significant effect on employee performance at the Binjai City Transportation Agency. Leadership style, organizational communication and work discipline simultaneously have a positive and significant effect on employee performance at the Binjai City Transportation Agency.
The Role of Policy and Regional Leadership in Job Motivation Among Generation Z Awareness Fadillah, Hafiz; Rizky, M. Chaerul; Setiawati, Andini; Yana, Melody Try; Sandrinaya, Cinta Maulida
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.609

Abstract

The high unemployment rate among Generation Z Awareness shows the need for adaptive regional policies and leadership in shaping the work motivation of the younger generation. This study aims to analyze the influence of the role of policy, regional head leadership, and motivation on the character and work readiness of Generation Z. The method used is quantitative with a survey design of 44 Gen Z respondents, who were selected purposively. The research instrument in the form of a questionnaire was tested for validity and reliability, with a Cronbach's Alpha value of 0.895. Data analysis was carried out using multiple linear regression and Pearson correlation through SPSS version 22. The results of the study show that the three variables the role of policy, regional head leadership, and motivation have a positive and significant effect on Generation Z Awareness. The role of inclusive and participatory policies forms a conducive work ecosystem, while the transformational leadership style of regional heads is proven to be a dominant factor in encouraging the enthusiasm and loyalty of Gen Z. On the other hand, intrinsic motivation supported by a work environment that is responsive to basic psychological needs also enhances the productive and adaptive work character of Gen Z. These findings underscore the importance of synergy between policy, leadership, and motivation in developing the younger generation.
The Role of Management and Industry 5.0 Technology on Generation Z Productivity in Medan City Safira, Alya Diva; Rizky, M. Chaerul; Muftiha, Keisa Adisti; Tambunan, Lufthi Nanda Syahputra; Safina, Putri
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.612

Abstract

The rapid digital transformation ushered in by Industry 5.0 has redefined human-technology interactions, emphasizing collaboration between artificial intelligence and human capabilities, particularly among Generation Z, who are digital natives with advanced technological proficiency and expectations for personalized services. This study aims to examine the influence of digital-based management and Industry 5.0 technology on the characteristics and productivity of Generation Z in Medan, a key economic hub in North Sumatra. A quantitative approach was employed, involving questionnaires distributed to 44 respondents aged 18–24 years, with data analyzed through Pearson correlation, reliability testing, coefficient of determination, and hypothesis testing. The findings reveal that Industry 5.0 technology exerts a dominant influence on Generation Z, with a strong correlation of 0.775 and a high significance level, while management also has a significant positive effect, with a correlation of 0.622. Approximately 63.5% of the variation in Generation Z’s characteristics is explained by these variables. The study concludes that integrating adaptive management with Industry 5.0 technologies is essential to optimize Generation Z’s potential, enabling organizations to foster innovation and productivity in a digital era.
The Impact of Education and Motivation on the Capacity and Development of Generation Z Sasmita, Vina; Rizky, M. Chaerul; Ramadiah, Aisyah; Juanda, Amar Firdaus; Putri, Artika
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.613

Abstract

Education and motivation are pivotal in shaping the development of individuals and communities, particularly for Generation Z, who face unique socio-economic challenges in rural settings. This study aims to analyze the influence of education and motivation on the skills, mindset, and future prospects of Generation Z in Kuala Air Hitam Village, Langkat Regency, North Sumatra. A quantitative approach was employed, with data collected through questionnaires distributed to 44 respondents aged 13 to 28 years. The data were analyzed using descriptive statistics, validity tests, reliability tests, normality tests, heteroscedasticity tests, multicollinearity tests, multiple linear regression, F tests, and T-tests. The findings confirm that education and motivation together significantly affect potential of Generation Z, explaining 60.8% of the variation in their outcomes, with motivation having a stronger influence (t = 4.313, significance = 0.000) than education (t = 3.496, significance = 0.001). Both variables independently contribute to enhancing skills and prospects. The study concludes that integrating educational improvements with motivational programs is essential to unlock the potential of Generation Z, enabling them to overcome rural challenges and contribute to sustainable community development. Collaborative efforts among stakeholders are recommended to support these initiatives.
The Role of Effective Strategy and Communication for Generation Z in Rural Communities Ismayanti, Nurul; Rizky, M. Chaerul; Saragih, Khairunisa; Damanik, Fanna Oha
Jurnal Ekonomi Kreatif dan Manajemen Bisnis Digital Vol 4 No 1 (2025): AGUSTUS
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jekombital.v4i1.954

Abstract

One important initial step in developing youth-oriented village development strategies is understanding Generation Z characteristics, including how they communicate, their interests, and aspirations. The purpose of this research is to find the most effective methods and communication approaches to support Generation Z in Karang Rejo Village. This research focuses on Karang Rejo Village in Stabat sub-district, which has 11,621 residents, consisting of 5,827 men and 5,794 women, making it the village with the second largest population in the Stabat. The selection of Karang Rejo as a research location was based on the fact that the village has a very representative demographic, with a balanced population composition between men and women. Using a combination of qualitative methods through in-depth interviews and direct observation, as well as quantitative approaches through surveys, this research aims to identify effective empowerment models. The results obtained are expected to serve as a strategic reference in designing development initiatives that are inclusive, innovative, and sustainable, so that the active involvement of all levels of society is encouraged.
Analisis Pelatihan, Kompetensi dan Kepuasan Kerja Terhadap Kinerja Pegawai Pada Kantor Badan Riset dan Inovasi Daerah (BRIDA) Kota Medan Sitepu, Fadia Br.; Rizky, M. Chaerul
Paradoks : Jurnal Ilmu Ekonomi Vol. 8 No. 3 (2025): May - July
Publisher : Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/paradoks.v8i3.1443

Abstract

Studi ini ingin mengenal akibat dari pelatihan, kompetensi, dan dampak kepuasan kerja terhadap kinerja para pegawai di Kantor BRIDA Kota Medan. Kinerja pegawai yang rendah disebabkan oleh minimnya pelatihan, kurangnya kompetensi, serta rendahnya kepuasan kerja. Cara yang dipakai adalah pendekatan asosiatif dengan sampel jenuh sebanyak 42 pegawai. Data diambil dari kuesioner dan dihitung dengan cara statistik. Penelitian ini menemukan pelatihan, kompetensi, dan kepuasan kerja punya pengaruh kuat pada kinerja pegawai, baik masing-masing maupun bersama. Kesimpulan dari penelitian ini adalah peningkatan ketiga faktor tersebut dapat secara langsung memotivasi peningkatan kinerja pegawai.
THE IMPORTANCE OF GENERATION Z IN PRESERVING PANCASILA VALUES IN SELAYANG VILLAGE Sri Rejeki Simbolon; M. Chaerul Rizky; Gloria Florecita Nainggolan; Riska Amelida Hasibuan; Nailah Insyrooh
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 5 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i5.3337

Abstract

This study aims to examine the role of generation z in preserving Pancasila values ​​in Selayang Village and the factors that influence it. The method used is a quantitative survey involving 125 generation z respondents aged 15-22 years, combined with in-depth interviews and focus group discussions (FGD) to obtain enriched qualitative data. Quantitative data were analyzed using descriptive statistics and compound correlations while qualitative data and thematic analysis. the results of the study indicate that generation z has a high understanding of Pancasila values, but the application of these values ​​in everyday life still needs to be improved. Understanding Pancasila values ​​in involvement in social activities is significantly positively related to the preservation of values ​​while the influence of social media shows a significant negative correlation. Generation z is active in various social and religious activities as a form of preserving values, but participation in creating educational content on social media is still low. This study recommends strengthening applicable Pancasila values ​​education, education on the wise use of social media, and increasing gen z involvement in social religious activities to support the preservation of Pancasila values ​​optimally.
Co-Authors , Wilchan Robain ADELIA, PUTRI Adinata, Aqilla Tri Adni Zalva, Salwa Agustian Pangihutan Manullang Amelia Risa, Tri Andika, Rindi Angelina Br. Capah Annisa Helvira Ardhana, Meia Syahvani Ardian, Noni Ardila, Zulfa Arief, Yusril Bachtiar Arifah, Muna Dilla Astuti, Widya Tri Azhari, Nabila Azzahra, Nabilah Batubara, Eunike Putri Br Bukit, Eka Novita Br Ginting, Elfrika Suka Indah Cantika Dwi Salma Cinta Maulida Sandrinaya Damanik, Fanna Oha Daulay, Soni Rohima Deasy Merry Natalina Deni Andria, Andini Setiawati Devi, Aurea Suspitta Dwi Wulandari Enjelina Romauli Br Tambunan Eva Santika, Eva Fadillah, Hafiz Fallah, M. Romzal Faried, Annisa Ilmi Gilang Ramadani, Gilang Ginting, Rizky Sahputra Ginting, Sherly Anesha Br. Gloria Florecita Nainggolan Gresya, Dearni Gulo, Jeane Seniwan Gulo, Tri Nofita Gunawan, Heru Habibah, Muti Lulu Hafiz Fadillah Hairul Amin Ritonga I Nyoman Jaya Subrata Ihsan, Ahmad Imamam, T Tawakal Irawan, Irawan Ismayanti, Nurul Jaya Subrata, I Nyoman Juanda, Amar Firdaus Khair, Zuraida Kiki Farida Ferine Lubis, Miftahul Jannah M. Alfahmi Mandafani, Natasya Manurung, Gerhard Grandnaldy Mayumi Clodya Saragih Ma’ruf, Hazwa Pradyfta Michael Gunawan Muftiha, Keisa Adisti Muhammad Dharma Tuah Putra Nasution Muhammad Dzaki, Sulthan Muhammad Harry Angga Pratama Sinaga Muhammad Ludfi Muhammad Suliztyanto Mutiari, Riri Nabila, Salsa Nabillah Ega Mavira Nadia Safitri Nailah Insyrooh Nasution, Halimah Tusakdiyah Nasution, M Insan Kamal Nazwa Azahra Salsabila Nazwa, Naila Niel, Ela Diovera Nizamuddin Nizamuddin Noni Ardian Nugraha, Fadhlal Nur Rahman Nurhaliza, Ika Nurul Fadilah Nurul Jannah Nuzuliati, Nuzuliati Pane, Alya Rusana Pohan, Hamsa Aulia Prasetio, Bagas Indrianto Pratiwi, Afriana Priatna, Sabillah Prilia Sona Br Ginting Purba, Echa Ferina Br. Purba, Sri Dewi Cristina Putri Putra, Nusa Ekasyah Putri, Artika Rafianti, Fitri Rahmat Kurniawan Rahmayusiah Raja Prayoga Hasibuan, Muhammad Ramadiah, Aisyah Rangkuti, Fahru Rozy Rangkuti, Fahrurozy Reni Sihombing Ria Yuriani Riska Amelida Hasibuan Rista, Pajar RITONGA, HUSNI MUHARRAM Rizki, Mutiara Sabrina, Dea Safina, Putri Safira, Alya Diva Safitri, Dita Sahrona Salma, Cantika Dwi Salsabila, Nazwa Azahra Sandrinaya, Cinta Maulida Sanny, Annisa Sapuri, Adinda Desi Saragih, Khairunisa Sari, Maya Macia Sari, Pipit Buana Saskia, Regita Sasmita, Vina Setiawati, Andini Shintya, Shintya Sihombing, Ayu Juni Silaban, Lastri Simanjuntak, Yunita Sinaga, Elveria Melda Sinaga, M. Hary Angga Pratama Sirait, Ade Anggita Siregar, Lismayana Eryanti Siregar, Reni Astrya Sitanggang, Dora Iccabella Sitepu, Fadia Br. Sitorus, Jevania Marthasya Situmorang, Anggi Ardani Br SRI RAHAYU Sri Rejeki Simbolon Suci Oktavia, Suci Syahfitri, Amanda Syahfitri, Sally Syahputra, Kurniawan Syawaldah, Qhayla Fitri Tambunan, Lufthi Nanda Syahputra Tarigan, Jhon Rico Tarigan, Resa Kania Br Teguh Wahyono Thalasagi, Bonita Theresia Sinaga Tiara, Tiara Tias, Nurul Purnaning Tri Amelia Risa Trianto, Agita Utami, Namira Azahra Wahyuni, Nana Windy Yesika Siagian Yana, Melody Try Yohni Anwar Yohny Anwar Yossie Rossanty Zebua, Evi Beatric Dewi Zendrato, Aprilia Zuriana, Khalida Zia