Garuda - Garba Rujukan Digital

p-Index From 2021 - 2026

9.351

P-Index

This Author published in this journals

All Journal Jurnal Fakultas Ekonomi : OPTIMAL Singuda ENSIKOM KUKILA Al-Jami'ah: Journal of Islamic Studies Majalah Kedokteran Nusantara The Journal Of Medical School Jurnal Ilmiah Manajemen "E M O R" Dinamisia: Jurnal Pengabdian Kepada Masyarakat JMM (Jurnal Masyarakat Mandiri) Martabe : Jurnal Pengabdian Kepada Masyarakat JURNAL PENDIDIKAN TAMBUSAI International Journal of Social Science and Business JOURNAL OF APPLIED BUSINESS ADMINISTRATION Math Educa Journal Jurnal Ekonomi Manajemen Sistem Informasi Indonesian Journal of Pharmaceutical and Clinical Research Journal of Telenursing (JOTING) IJOEP : International Journal of Ecophysiology Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) International Journal Of Science, Technology & Management (IJSTM) Warta Pengabdian Andalas: Jurnal Ilmiah Pengembangan Dan Penerapan Ipteks UPI YPTK Journal of Business and Economics Andalasian International Journal of Agricultural and Natural Sciences Andalasian International Journal of Applied Science, Engineering, and Technology Jurnal Ipteks Terapan : research of applied science and education Journal Of Science Education And Management Business Jurnal Sains Informatika Terapan (JSIT) JURNAL KIMIA SAINTEK DAN PENDIDIKAN Jurnal Ekonomi dan Binsis ARZUSIN: Jurnal Manajemen dan Pendidikan Dasar Piston: Jurnal Teknologi Indonesian Research Journal on Education Jurnal bintang manajemen Jurnal Penelitian Jurnal Riset Manajemen Molekul: Jurnal Ilmiah Kimia Andalasian International Journal of Social and Entrepreneurial Development JEBD Jurnal Komprehenshif MERDEKA: Jurnal Ilmiah Multidisiplin Jurnal Ilmu Pengetahuan dan Teknologi Bagi Masyarakat Jurnal Bisinis Digital Jurnal Kimia Unand Journal of Business Economics and Management Jurnal Legislasi Indonesia Jurnal Ilmiah Manajemen Dan Kewirausahaan Jurnal Ilmiah Ekonomi dan Manajemen Indonesia

Emil Salim

Universitas Putra Indonesia YPTK Padang

Author-ID : 369266

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 84 Documents Claim Missing Document

Claim Missing Document

Articles

1 2 3 4 5

Improving Purchase Decisions In Pandemic Times Through Expected Value By Analyzing Direct Selling And Sales Promotion at CV. Dunia Unggas Emil Salim; Nina Gusmala Delvi
Journal Of Science Education And Management Business Vol. 1 No. 1 (2022): JOSEAMB ( Januari 2022 )
Publisher : Riset Sinergi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (327.437 KB)

In this study are consumers who are in West Sumatra. Sampling using Double sampling technique namely Quota Sampling and Purposive Sampling.Based on the results of parisial research (t test) shows that there is a significant effect (0.042 <0.05) between direct selling on expected value, there is a significant effect (0.000 <0.05) between sales promotion on expected value, there is a significant influence significant (0.000 <0.05) between direct selling and sales promotion on expected value, there is an insignificant effect (0.100 <0.05) between direct selling on purchasing decisions, there is a significant effect (0.000 <0.05) between sales promotion on buying decision,There is a significant effect (0.001 <0.05) between expected value on purchasing decisions, There is a significant effect (0.005 <0.05) between direct selling and sales promotion on purchasing decisions with expected value as an intervening variable, the direct effect of direct selling (X1) is smaller than with the indirect effect of direct selling (X2 through expected value (Z) on purchasing decisions (Y), The direct effect of sales promotion (X1) is greater than the indirect effect of sales promotion (X2 through expected value (Z) on purchasing decisions (Y), the contribution of direct selling variables, sales promotion to expected value has an effect of 42.1%, the remaining 57 , 9% is influenced by other variables outside of this study, the contribution of direct selling, sales promotion variables to purchase decisions through expected value has an effect of 60.6%, the remaining 59.6% is influenced by other variables outside of this study.

PEMANFAATAN TEKNOLOGI AUGMENTED REALITY (AR) PADA PERANCANGAN EBROUCHURE SEBAGAI MEDIA PROMOSI BERBASIS ANDROID Riska Robianto; Harkamsyah Andrianof; Emil Salim
Jurnal Sains Informatika Terapan Vol. 1 No. 1 (2022): Jurnal Sains Informatika Terapan (Februari, 2022)
Publisher : Riset Sinergi Indonesia (RISINDO)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (377.896 KB)

- Augmented Reality (AR), adalah sebuah teknologi baru yang memungkinkan pengguna melihat gambar 2D (dua dimensi) menjadi gambar 3D (tiga dimensi) secara langsung dengan menggunakan smartphone, netbook, dan lain-lain. Teknologi ini dapat diterapkan dalam berbagai macam bidang, salah satunya dalam bidang promosi yang menggunakan brosur. Aplikasi ini penulis namakan eBrouchure pengganti brosur biasa. Aplikasi ini menggunakan media brosur yang telah diberi marker sebagai alat peraga yang akan diidentifikasi melalui kamera smartphone android untuk memunculkan sebuah objek 3D. Tujuan penelitian ini akan menampilkan objek 3D dari Taman Margasatwa dan Budaya Kinantan melalui smartphone android pada media brosur sehingga pengguna mendapatkan informasi yang lebih jelas dibandingkan brosur yang sudah ada

Membangun Loyalitas Pelanggan melalui Harga dan Kepercayaan dengan Kepuasan Pelanggan sebagai Variabel Mediasi pada Bisnis Smartphone Emil Salim; Andri Andri; Mondra Neldi
Optimal: Jurnal Ekonomi dan Kewirausahaan Vol 13 No 2 (2019): Optimal: Jurnal Ekonomi dan Kewirausahaan
Publisher : Fakultas Ekonomi Universitas Islam 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/optimal.v0iNo. 2.1844

Nowadays in the globalization era, particularry in Indonesia, the dense population is accompanied byincreasingly complex needs and various human activities in carrying out mobility whether doingwork, school, tourism, research or traveling. Thus, smartphone enhancements to accessories becomeone of the important daily needs. This situation eventually led to increasingly fierce competitionbetween outlets and companies that manufacture, distribute, and sell smartphone devices oraccessories in the existence of competing companies providing the best service to attract consumers.This study aims to build customer loyalty through price and trust using mediating variables, namelycustomer satisfaction. The research method used in this study is a quantitative method with a sampleof 85 respondents. Data analysis method used multiple linear regression analysis and path analysiswith the application of Statistical Package for Social Sciences (SPSS 21.00). The study result showedthere is an indirect relationship smaller in value than a direct relationship, meaning that loyalty doesnot mediate the relationship between price and customer satisfaction and indirect relationships are lessvaluable than a direct relationship, meaning loyalty does not mediate the relationship of trust withcustomer satisfaction

LITERASI DIGITAL: MEMBANGUN NAGARI DIGITAL MELALUI PORTAL PEMERINTAHAN NAGARI Riska Robianto; Halifia Hendri; Emil Salim
JMM (Jurnal Masyarakat Mandiri) Vol 6, No 2 (2022): April
Publisher : Universitas Muhammadiyah Mataram

Abstrak: Masalah yang terjadi di lokasi PKM ini yaitu tidak adanya media untuk penyebarluasan informasi kepada masyarakat secara digital (online) atau daring dan tidak adanya satupun pelayanan kepada masyarakat yang dapat dilakukan secara online. Tujuan dilakukannya kegiatan PKM ini adalah agar perangkat pemerintahan (desa) dan masyarakat dapat dengan mudah melakukan penyebarluasan informasi dan pelayanan secara online melalui portal atau website pemerintahan. Dalam PKM ini metode pelatihan dan pendampingan teknis digunakan untuk mempermudah kegiatan. Mitra dalam pelaksanaan PKM ini adalah perangkat pemerintahan nagari sejumlah 30 orang. Berdasarkan hasil evaluasi menggunakan quisioner atau angket mendapatkan hasil tingkat kepuasan peserta yang sebesar 80%, tingkat manfaat keberadaan website yaitu sebesar 85% dan untuk tingkat penguasaan penggunaan website sebesar 78%.Abstract: The problem that occurs at this PKM location is that there is no media for disseminating information to the public digitally (online) or online and there is no single service to the community that can be done online. The purpose of this PKM activity is so that government apparatus (village) and the community can easily disseminate information and services online through government portals or websites. In this PKM method of training and technical assistance is used to facilitate activities. Partners in the implementation of this PKM are the village government apparatus with a total of 30 people. Based on the results of the evaluation using a questionnaire or questionnaire, the results of the participant satisfaction level are 80%, the level of benefit of the existence of the website is 85% and the level of mastery of using the website is 78%.

Purchasing Decision Models Through Customer Satisfaction: Analysis Of Service Quality And Prices In The City Of Padang Emil Salim
Journal Of Science Education And Management Business Vol. 2 No. 1 (2023): JOSEAMB (januari 2023)
Publisher : Riset Sinergi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

This study aims to determine how big the influence of service quality and price on purchasing decisions with customer satisfaction as an intervening variable. The research variables are Service Quality, Price, Purchase Decision, and Customer Satisfaction. The analytical method used is Structural Equation Modeling (SEM) Analysis with Partial Least Square (PLS). To test the hypothesis, the Path Coefficient is used, which is a test carried out to see the direct effect and the Indirect Effect is a test that aims to see the indirect effect. The findings from this research show that service quality has an impact on purchasing decisions, while price does not have a significant impact on purchasing decisions. And lastly, it was proven that the intervening variable was able to mediate the independent variable.

Perawatan dan Perbaikan Alat Reach Stacker (RS) PT. Pelabuhan Indonesia IV (PERSERO) Cabang Kendari Emil Salim; Muh. Alfito Ramadhan; Muhammad; Aminur
Piston: Jurnal Teknologi Vol 7 No 1 (2022): Juni 2022 (Edisi Reborn)
Publisher : Program Pendidikan Vokasi Teknik Mesin

Maintenance is an activity or action to maintain and care for equipment to ensure the availability and reliability of the equipment for the stability of the production process. Reach Stacker is one of the lifting equipment that has a very important role in helping port loading and unloading services. This study aims to determine the types of damage to the equipment and also to increase the readiness of technicians or management in handling maintenance on equipment using preventive maintenance, predictive maintenance, and corrective maintenance methods. From the results of the analysis, the damage that often occurs to the reach stacker tool is divided into several main component groups, namely the engine group, electrical group, hydraulic group, drive group, and chassis group. each component to increase the readiness of technicians in dealing with failure or damage problems that occur in the equipment and the port party must quickly take steps or actions in the main maintenance process in replacing spare parts due to failures in equipment components.

Bimbingan dan Pelatihan Fermentasi Pakan untuk Budidaya Ikan Lele dengan Probiotik sebagai Upaya Peningkatan Hasil Produksi Masyarakat di Koto Luar, Kecamatan Pauh, Padang Syafrizayanti Syafrizayanti; Rahmayeni Rahmayeni; Mai Efdi; Yeni Stiadi; Syukri Syukri; Yulia Eka Putri; Diana Vanda Wellia; Tio Putra Wendari; Admi Admi; Emil Salim; Geliz Luh Titisari; Famella Azhara
Warta Pengabdian Andalas Vol 30 No 1 (2023)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jwa.30.1.40-46.2023

The use of feed in fish farming is often inefficient because fish only partially consume the feed spread in ponds, so it becomes waste for the aquatic environment and, even worse, will trigger new diseases. The Department of Chemistry's of Universitas Andalas team was trying to overcome this problem by increasing the efficiency of fish feed. For the feed to work optimally and produce good quality fish weight, it is necessary to modify the nutrition of the fish feed, one of which is by adding probiotics through a fermentation process. The method used in this activity includes training, mentoring, and demonstration plots in feed fermentation and counselling regarding the right time to feed. This activity targets fish farmers in the Koto Luar area, Pauh District, Padang, with a fish culturing group, "Family Sepakat", as the partner. Feed fermentation was carried out with probiotic starters such as Bacillus sp., saccharomyces cerevisiae, L. fermentum, L. plantarum, and W. paramesenteroides. This activity improved catfish growth, and the death rate was lower than in catfish farming without feed fermentation treatment.

THE INFLUENCE OF PERCEIVED PRODUCT QUALITY, PROMOTIONAL ATTRACTIVENESS, AND BRAND AMBASSADOR ON EMINA COSMETIC PURCHASING DECISIONS WITH BRAND IMAGE AS INTERVENING VARIABLE Vicky Brama Kumbara; Yulasmi -; Emil Salim; Ramdani Bayu Putra; Della Asmaria Putri
Jurnal Ipteks Terapan Vol. 17 No. 2 (2023): Jurnal Ipteks Terapan
Publisher : Lembaga Layanan Pendidikan Tinggi Wilayah X

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22216/jit.v17i2.2416

The purpose of this study was to analyze the effect of perceived product quality, promotional attractiveness, and brand ambassadors on purchasing decisions with brand image as an intervening variable. This research was conducted on consumers who made purchases at Emina cosmetics, where the respondents in this study were students of the Faculty of Economics and Business, Putra Indonesia University in the 2021-2022 academic year. The number of samples in this study were 131 respondents. With the method of collecting data through questionnaires and the sampling method in this study was non-probability sampling with purposive sampling technique. This study uses Partial Least Square analysis techniques estimated with the SmartPLS 2.0 program. The results of this study are the perception of product quality, promotional attractiveness, brand ambassadors and brand image as intervening variables that have a direct and indirect effect on purchasing decisions. Brand image is the factor that most influences consumers in making purchasing decisions. So that the higher the brand image of a product, the higher the consumer purchasing decision for that product. The perceived benefits greatly influence consumer purchasing decisions in making Emina cosmetic products.

Penentuan Aktivitas Antioksidan, Kandungan Fenolik Total, dan Uji Sitotoksik dari Ekstrak Rumput Banto (Leersia hexandra Swartz.) Emil Salim; Suryati; Rifi Iron Akhfifni
Jurnal Kimia Unand Vol. 11 No. 1 (2022): May 2022
Publisher : Departemen Kimia Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jku.11.1.33-41.2022

Banto grass, known as animal feed and tradicional medicine, has anticancer, antioxidant, and antihypertensive effect. The purpose of this study was to determine the secondary metabolite content, antioxidant activity, total phenolic content and cytotoxic activity. Maceration extraction with variation of solvent (hexane, ethyl acetate, and methanol) was used to obtain the banto grass extract. Antioxidant activity of the banto grass and control determined using 1,1-Diphenyl-2-picrylhydrazil (DPPH) method: Methanol (IC50 154,75 mg/L), Ethyl Acetate (IC50 224,47 mg/L) and Hexane (IC50 268,59 mg/L). Vitamin C (IC50 9,31 mg/L) served as control.The methanol extract had weak antioxidant activity while ethyl acetate and hexane extract had very weak antioxidant activity. The banto grass was screened for total phenolic content using Folin-Ciocalteu method: Methanol (0,3 mg GAE/g dry extract), Ethyl Acetate (0,23 mg GAE/g dry extract), and Hexane (0,11 mg GAE/g dry extract). There was negative correlation between IC50 and total phenolic content of the banto grass extract. Cytotoxic activity of the banto grass determined using Brine Shrimp Lethality Test (BSLT) method: Methanol (LC50 2454, 14 mg/L), Ethyl Acetate (LC50 233,13 mg/L) and Hexane (LC50 220,39 mg/L). The hexane and ethyl acetate extract had toxic properties while methanol extract had not toxic properties.

Pengaruh Promosi Penjualan Dan Persepsi Harga Terhadap Kepuasan Pelanggan Dengan Citra Merek Sebagai Variabel Intervening Pada Pengguna Hp Iphone (Studi Kasus Mahasiswa UPI YPTK Padang Khusus Manajemen) Erik Muhammad Putra; Emil Salim; Engla Desnim Silvia
Jurnal Ekonomi dan Bisnis Digital Vol. 2 No. 1 (2024): Juli - September
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar

This study aims to identify and attempt to analyze the effect of sales promotion and price perceptions on customer satisfaction with brand image as an intervening variable for iPhone users (Case Study of UPI YPTK Padang Specialized Management Students). This research is a Structural Equation Modeling (SEM) model with the SmartPLS 3.0 analysis tool. The population and sample of this study were UPI YPTK Padang Special Management students. The results of the study found that there is a positive and significant influence between Sales Promotion on Brand Image. There is a positive and significant influence between Perceived Price on Brand Image. There is a positive and significant influence between Sales Promotion on Customer Satisfaction. There is a negative and insignificant effect between Perceived Price on Customer Satisfaction. There is a positive and significant influence between Brand Image on Customer Satisfaction. Brand Image mediates Sales Promotion on Customer Satisfaction. Brand Image mediates Price Perception on Customer Satisfaction.

Co-Authors Abbian Akbar, Nouval Abdilla, Fauzan Adlis Santoni Admi Admi Afdal Septiawan Afdal Afdal, Afdal Septiawan Agachi, Regan Tisa Aminah Dalimunthe Aminur Amirullah Amrin Andika Yose, Fuad Andri Andri Angelyne, Metha Anggoro Hendrawan Anisah Fitria Efendi Arianto, Anayanti Aridamuriany D. Lubis Asmaria Putri, Della Baihaki Hijriyan, Thomi BANGUN, HERIANTO Benni Satria Celsi Karmila Sari Charli, Chintya Ones Christine Dwi Hendria Daffa Al-Khairi, Muhammad Daimon Syukri Dalimunte, Khairunnisa De Lux Putra, Effendy Della Asmaria Putri Della Asmaria Putri Della Asmaria Putri Delvi, Nina Gusmala Dena Salsabila Dewi, Puteri Nigie Kemala Diky Setiawan Dinal Adriansyah Dini Wagini Donda, Donda Dori Mittra Candana Dudut Tanjung Dwi Syukur Phameswari Dwifajri, Muhammad Effendy De Lux Putra, Effendy De Lux Eko Prasetyo, Bayu El Farhani Hasti Habibi Samosir, Fauziah Elfi Amir Elida Mardiah Endang Sugih Arti. Engla Desnim Silvia Erik Muhammad Putra Famella Azhara Fausy, Rian Fauzan Abdilla Fitri Yeni, Fitri Francisco, Yosua Geliz Luh Titisari Gema N. Yanni Glorya Sihaloho, Angelica Gunawan Nachrawi Hafid Syahputra Halifia Hendri Hanna Magdalena Simangunsong, Irene Hanna Pratiwi Hanum, Tengku Ismanelly Hapzi Ali Hapzi Ali Harkamsyah Andrianof Hendra Saputra Hendra Saputra Henny Sri Wahyuni Herawaty Ginting Hilda Mary Husna, Nikmatul Ikhsan Gusti Rilma Ilahi, Fitratul Imelda Yunita Karo-Karo, Sry Ulina Kasmir Tanjung, Kasmir Keliat, Jane Melita Khamsing Keothoumma Kusuma Danny, Faustina Laimnimitr, Napassawan Lusiana Lusiana M. Faisal Muzaki Mai Efdi Mai Efdi Mariadi Matlal Fajri Alif Miharja, Marjan Muh. Alfito Ramadhan Muhammad Muhammad Dzaki Gumay Muhammad Fikri Ramadhan Muhammad Ilham Munar Lubis Nabila, Nabila Naja Sakinah, Thara Napitupulu, Pinastiara Naufal Rahman Neldi, Mondra Nia Nadilla Nika Rahma Yanti NILA PRATIWI Nina Gusmala Delvi Nouval Abbian Akbar Novita Ayu Permatasari Novizar Nazir Nugraha, Nila Nurhalima, Nurhalima Oki Wijaya Olandari Mulyadi Paranita, Darni Pebrian Siregar, Jonathan Prasetyo, Bayu Eko Prayoga, Andre Putra, Ramdani Bayu Putri, Della Asmaria Putri, Rhenesa Rachmat Dwi Putranto Rahma Yanti, Nika Rahman, Naufal Rahmayeni Rahmayeni Rahmiana Zein Ramadhani Manurung, Wahidah Ratnam, Deni Ravena, Radha Refilda Refilda Refinel Refinel - Regan Tisa Agachi Revansa, Muhammad Nickhole Reza Algeri Rifi Iron Akhfifni Rina A.C. Saragih Rini Sadiatmi Riska Robianto Rosmianti, Rosmianti Rozaki, Zuhud Rozalia Rozalia Sari, Marta Widian Sartika Sartika Shafiyah, Miranda Sijabat, Elinda Juniwati Silvia Sari Siregar, Syifa Sabila Yassarah siti wulandari Sivia Sari Suryati Syafrizayanti Syafrizayanti Syukri Syukri Tanaka, Gracelyn Taqi Septian Suratman Taufik, Muhammad Taufik Theresia Indira Kristanti Tifani Puari, Aninda Tio Putra Wendari Togi Adnan Maruli Sinaga Tree Sabina, Fani TRI SUSANTI Try Nursylla, Rantyta Tuty Anggraini Upita Septiani Utami, Nita Putri Vicky Brama Kumbara Wahyuni, Anisa Tri Wellia, Diana Vanda Winda Afriyenis Yefrida Yefrida Yeni Stiadi Yosi Puspita Sari Yuandani Yulasmi Yulia Eka Putri Yulia Fitri Yulia Yulia Yunnie Trisnawati Zefri Yenni Zefriyeni, Zefriyeni Zerni Melmusi Zilfa Zilfa Zumaira

Title

Found 84 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 84 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 84 Documents
Search