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Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Smartphone Huawei Pada Erafone Cabang Jombang Sudimara Di Kota Tangerang Selatan Muhammad Zakaria; Purwanti Purwanti
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 4 No. 2 (2026): Februari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v4i2.8914

Abstract

 The purpose of this study is to determine the effect of price and product quality on purchasing decisions for Huawei smartphones at Erafone Jombang Sudimara Branch in South Tangerang City partially and simultaneously. The research method used is quantitative. In this study, the consumers of Erafone Jombang Sudimara Branch in South Tangerang City were 932 people and the sample determination used probability sampling with the 10% slovin formula, so a sample of 90 respondents was obtained. Data analysis used validity tests, reliability tests, classical assumption tests, regression analysis, correlation coefficient analysis, determination coefficient analysis and hypothesis testing. The results of the calculation of the t-test value were 7.640 and a significance of 0.000 <0.05. then Ha was accepted and H0 was rejected, it can be stated that price (X1) has a significant effect on purchasing decisions (Y). The results of the calculation of the t-test value were 8.985 and a significance of 0.000 <0.05. then Ha was accepted and H0 was rejected, it can be stated that product quality (X2) has a significant effect on purchasing decisions (Y). Multiple linear regression analysis Y = 13,865 + 0.373 X1 + 0.373 X2, Based on the results of the study, it was found that the correlation value of the price variable (X1) and product quality (X2) was 0.772, meaning it had a strong level of relationship. Based on the R Square value of 0.772, this shows that 100% - 77.2%. the remainder is 22.8%. Based on the results of the analysis, namely the ANOVA test, the F count value was 64,089 while the F table (0.05) for n = 87 was 2.71. So F count> from F table (0.05) or 64,089> 2.71, with a significant level of 0.000 because 0.000 <0.05, it can be said that price (X1), product quality (X2) positively and significantly influence purchasing decisions (Y)..
Perancangan Strategi Mitigasi Risiko Rantai Pasok Produk Roti Pada UD. XYZ Dengan Metode House Of Risk (HOR) Zikri, Muhammad Amar; Zakaria, Muhammad; Jalil, Saifuddin Muhammad
Jurnal Teknik Industri Terintegrasi (JUTIN) Vol. 9 No. 1 (2026): January
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jutin.v9i1.54443

Abstract

UD. XYZ is a Small and Medium Enterprise (SME) focused on bread production. During its production process, it encounters various challenges such as changes in raw material prices, problems in the dough fermentation process, delays in supplier deliveries, and an expiry rate of 8-18% per month. Specifically, a two-part House of Risk (HOR) model and a Supply Chain Operations Reference (SCOR) model are used. First, the SCOR model is used to map the processes in the bakery product supply chain. This data is then loaded into the first stage of the HOR. The next step is to determine the ARP value after evaluating the severity and frequency of incidents. Strategies to manage or mitigate risks are developed using the HOR in the second stage. Twenty risk events and nineteen risk agents were identified at UD. XYZ, with ten priority risk agents identified using a Pareto diagram and mitigation techniques developed. To reduce the likelihood of risk agents appearing in the organization, the second stage of the HOR includes sixteen suggested management tactics.
Implementation of Corporate Social Responsibility Programs At PT Sharp Electronic Indonesia Prakoso, Sawung; Muhammad Zakaria; Setiadi, Dedy
Krisnadwipayana International Journal of Management Studies Vol 3 No 1 (2023): Krisnadwipayana International Journal of Management Studies
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/kijms.v3i1.416

Abstract

The background of this article is about the implementation of Corporate Social Responsibility (CSR) at PT Sharp Electronic Indonesia. This paper examines the process of implementing CSR programs. The methodology used is a qualitative literature study. In this case community and environmental empowerment is part of PT Sharp Electronic Indonesia's commitment. The results of the analysis show that the concept of CSR is indeed good, but unfortunately, until now there are still many companies that have not implemented it properly. Therefore, it is necessary to carry out an evaluation related to the implementation of the CSR Program so that the program can be implemented in a sustainable manner and can empower the community. So that in the development of the company PT Sharp Electronic Indonesia increasingly raises the pros and cons.
Raw Material Inventory Planning Tire Retreading With Silver Heuristic Method Meal In Cv. Xyz Muhammad Zakaria; Syukriah; Muhammad Yasir
Proceedings of International Conference on Multidisciplinary Engineering (ICOMDEN) Vol. 1 (2018): Proceedings of International Conference on Multidisciplinary Engineering (ICOMDEN)
Publisher : Faculty of Engineering, Malikussaleh University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to do the planning of raw material inventory at optimal Tire Retreading industry with Silver Meal Heuristic methods optimally. Planning includes penentian safety stock,, reorder point and Economic Order Quantity and Total Cost of Inventory. The results were obtained 706.44 kg of safety stock, reorder point 2283.76 kg and 8356 kg economic order quantity and lead time of 5 days for a total of Rp. 4,020,778,592.6. While based on the existing condition of the total cost of raw material inventory Rp. 4,061,927,100. This shows the efficiency of Rp. 41,148,507.4 or 1.01% per year.
ANALISIS PENGARUH SHIFT KERJA TERHADAP BEBAN KERJA KARYAWAN MENGGUNAKAN METODE NASA-TLX DI PT. XYZ Fazriani, Liana; Bakhtiar, Bakhtiar; Zakaria, Muhammad
Jurnal Media Teknologi Vol. 12 No. 2 (2026): Jurnal Media Teknologi
Publisher : Fakultas Teknik UNIGAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/jmt.v12i2.5778

Abstract

Pabrik gula merupakan industri manufaktur yang beroperasi secara kontinu sehingga menerapkan sistem kerja shift untuk menjaga kelancaran proses produksi. Penerapan shift kerja, khususnya shift pagi, sore, dan malam, berpotensi menimbulkan perbedaan tingkat beban kerja yang dirasakan oleh karyawan. Beban kerja yang tidak seimbang dapat berdampak pada menurunnya kinerja, meningkatnya kelelahan, serta risiko kesalahan kerja. Penelitian ini bertujuan untuk menganalisis pengaruh shift kerja terhadap beban kerja karyawan di PT. XYZ serta memberikan solusi perbaikan. Metode yang digunakan dalam penelitian ini adalah pengukuran beban kerja menggunakan NASA-TLX (Task Load Index) dengan pengujian normalitas data dan pengujian Anova menggunakan aplikasi SPSS IBM Stastistic 25. Hasil perhitungan NASA-TLX menunjukkan bahwa skor rata-rata beban kerja karyawan shift pagi sebesar 70,64 dengan tingkat beban kerja yang tinggi dan skor rata-rata beban kerja karyawan shift sore sebesar 78,73 dengan tingkat beban kerja yang sedang dan skor rata-rata beban kerja karyawan shift malam sebesar 80,82 dengan tingkat beban kerja yang sedang, pengujian menunjukan bahwa uji normalitas data dianggap normal karena nilai shift sig > 0,05, dilanjutkan dengan uji Anova dianggap signifikan karena nilai sig < 0,05 yang artinya terdapat perbedaan yang signifikan. Sehingga diperlukan usulan perbaikan dengan menerapan sistem shift yang baru, pembangunan fasilitas dan prasarana pendukung, dan memberikan pelatihan kesehatan kerja yang rutin, sehingga dapat meminimasi beban kerja karyawan dan bisa dapat meningkatkan kinerja karyawan.
Development of multigrain snack bar with tempeh flour and spirulina for adolescent nutrition Khoiriyah, Nur; Pratiwi, Liliek; Zakaria, Muhammad; Deling, Lahana
AcTion: Aceh Nutrition Journal Vol 11, No 1 (2026): March
Publisher : Department of Nutrition at the Health Polytechnic of Aceh, Ministry of Health

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30867/action.v11i1.2734

Abstract

The prevalence of adolescent malnutrition in Indonesia is still high, namely stunting (23,7-24,1%), overweight/obesity (12,1-16,2%), and anemia (16,2%). One contributing factor is the consumption of unhealthy foods. This study aimed to develop a multigrain snack bar by adding tempeh flour and Spirulina, which provide protein, iron, and fiber, to prevent malnutrition. This study was conducted from March to May 2025 using a completely randomized design with tempeh flour and spirulina powder proportions of 95:5 (F1), 90:10 (F2), and 85:15 (F3). The product formulation was performed at the Nutrition Laboratory of Universitas Muhammadiyah Cirebon, Cirebon. The analysis included organoleptic (30 panelists), nutritional content, formula selection, and nutritional contribution analyses. Data were analyzed using ANOVA with Duncan’s test. There were significant differences in color, aroma, taste, overall, ash, fat, protein, carbohydrate, and iron content among the formulations (p<0.05). F1 was the optimal formulation, with 17,63% protein, 3,24 mg/100 g iron, and 3,86% fiber. One serving (20 g) contributed 4-5% of the energy requirement for adolescents (13-18 years). In conclusion, F1 was the most preferred and provided essential nutrients to meet the needs of adolescents. This study is novel in that it develops a product from tempeh and Spirulina as a potential innovative solution to address nutritional problems in adolescents.
Determining The Optimal Amount of Bread Production with The Newsboy Problem Method at Adara Bakery and Cake Fattahillah Rahmanda Harahap; Cut Ita Erliana; Muhammad Zakaria
Jurnal Informasi dan Teknologi 2025, Vol. 7, No. 3
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.vi0.628

Abstract

Adara Bakery and Cake is one of micro small and medium enterprises that focus on bread production. The problem faced by Adara Bakery and Cake is an excess of products due to a production system that uses a continuous process method, which means that bread is produced continuously without considering the products sold. The objective of this study is to determine the optimal production quantity for the 8 most popular types of bread to be produced by Adara Bakery and Cake, as well as to identify the expected profits when production is at the optimal level. This study discusses the optimal production of the 8 most popular types of bread, namely chocolate brownies, pineapple roll cake, chocolate-topped bread, chocolate banana, black forest cake, slice cake, peanut pie, and dessert, using the newsboy problem method. Based on the research results, the optimal production quantity for chocolate brownies is 141 boxes, for pineapple roll cake is 191 boxes, for chocolate bread is 351 packages, for chocolate banana bread is 335 packages, for Black Forest cake is 237 boxes, for slice cake is 239 pieces, for peanut pie is 1, 779 pieces, and for desserts is 159 pieces. The expected profit for chocolate brownies is Rp 1,252,000, for pineapple roll cake is Rp 1,494,900, chocolate bread is Rp 595, 800, chocolate banana is Rp 532,000, Black Forest cake is Rp 3,890,000, sliced cake is Rp 535,500, peanut pie is Rp 2,538,200, and dessert is Rp 1,141,000.
Co-Authors Abdul Razak Munir Affandi, Egi Agustina, Sinta Dewi Agustinus Suradi Ahmad Hudaebiah Aisyah Trees Sandy Akbar, Gilang Syahril Alda, Syahnaz Aldawiyyah, Robi’ah Aldawiyyah, Robi’ah Alfalah, Muhammad Alvie Muthia Putri Alvin, Candra Kurnia Andri Anggi Dwi Astuti Anwarudin, Kusoy Ardiyanto Maksimilianus Gai Arswendo Tyo Maulana Assahra, Amelia Aulia Rahman Awalia, Hazrina Azzahra, Fhonna Bagus Hamdani Parapat Bakhtiar Bakhtiar Bernan Dwi Atmojo Canda Kinanti Chalirafi Cholila, Indhira Cut Ita Erliana Dalimunthe, Nikmah Daud, Eva Darnila Deliana Suwita Deling, Lahana Dendy K. Pramudito Deski Helsa Pane Dewi Wahyuni Diana Khairani Sofyan E. Suhendi Edwardus Iwantri Goma Elsa Pransisca Hermawan Endang Sri Budi Herawati Endi Suhendi Erika Cantika Euis Nuraeni Fadhilah, Nazla Fadilla Ilham, M.Davi Fadilla, Meutia Fadillah Heryanda, Mahfuzhoh Fadly Alfarissy Fatimah Fatimah Fattahillah Rahmanda Harahap Fauzi, Salman Fazriani, Liana Fikri, Lutfi Ahmad Fitriani, Ai Dina Gandhy, Abel Haidan Angga Kusumah Hallwa, Genia Ratu Hamdan Firmansyah, Hamdan Hartiningrum, Chanty Yunie Herdiana, Herdiana Hidayah, Nadia Humairo Azizah Husaini Husaini Husaini, Fakhri Irwansyah, Defi Islami, Aziziyah Al Iwan Harsono Janah, Sidanatul Joni Gunawan Judijanto, Loso Karina, Yossi Khairul Anshar Khodijah, Salma Khusniah, Arifah Firda Kushariyadi Kushariyadi Lafifah Lilik Hasanah Lis Ayu Widari, Lis Ayu M. Taufiq Arkan Mahdi, Mardion Al Marbiyanti, Reni Marpaung, Ariping Maryana Maryana, Maryana Mawaddah, Nadiyah Ma’arif, Jaelani Samsul Melisa, Sandra Meriatna Meriatna Meutia Fadilla Miftahul Jannah Moetiah Annisa Roestam Muhammad Akmal Faqih Muhammad Syauqi Harry Mardika Muhammad Yasir Muna, Amalia Izzatul Munawarah, Zahira Mustafa Kamal Mustafa, Fahrina Najwa Khalilah Harahap Nasution, Julaika Nazaruddin Ahmad Nova Aryani Novita Suri, Diana Novrianty Nasution, Irma Novrizaldi Wardana Nur Khoiriyah Nur Wulan Fitria Nurum, Siti Isti’anah Binti P, Adrian Wirahardi Padilah, Rizki Paflefi, Alfi Reza Pamungkas, Guruh Septian Pandjaitan, Budi Sastra Parapat, Bagus Hamdani Pertiwi, Rienanda Ayu Prakoso, Sawung Prastika, Adeah Pratiwi, Liliek PURWANTI PURWANTI Putri, Adelia Rachmat Mulyana Rahmalia, Acnes Rahman, Bilqisti Amalia Rasiqah, Fildza Rezky Nurbakti rini hazriani Risty Andini Rizka, Kharisma Rizki Suwanda Roihan Fuady, Muhammad Rolena, Nitamara Rully, Tutus Safitri, Eli Safrinanda, Safrinanda Sahil, Mohamad Saifuddin Muhammad Jalil Salsabila Zahra Sri Azizah santiadi Salsabila Saptari, Mochamad Ari Saputri, Rissa Fadilla Sari, Riska Kumala Sayuti, Muhammad Selima Aileen Agustina Setiadi, Dedy Setiadi, Hafid Sihombing, Dina Agnesia Siti Rofingah Sofyan, Diana Khairani Sogen, Archangela Sri Meutia Sri Purwati Suherman, Doni Syamsul Bahri Syarifah Akmal Syukriah Syukriah Syukriah, Syukriah Tambunan, Mangapul P. Tania, Tania Journal Tarigan, M. Husen Syuhada Taufiq Taufiq Tiara Maharani Tiara Pelangi Arafah Tiara Putri Septiardana Trisna Trisna, Trisna Turyandi, Itto Usep Kustiawan Widia Nurdiani, Tanti Wildayati, Salma Yahya Nusa Yuhelsy Gayatri Evilia Zaka Suara, Budi Zihni Mahira Zikri, Muhammad Amar Zulmiardi, Zulmiardi Zuraida Zuraida