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Factors Influencing Customer Satisfaction and Their Impact on Customer Loyalty Septiano, Renil; Defit, Sarjon; Yulasmi, Yulasmi; Limakrisna, Nandan; Lusiana, Lusiana
International Journal of Artificial Intelligence Research Vol 8, No 1.1 (2024)
Publisher : Universitas Dharma Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29099/ijair.v8i1.1.1351

Abstract

Workshop customers, known as unit entry by the automotive world, are one of the sources of revenue for automotive companies. Workshop unit entry is related to customer loyalty. The study aims to determine the relationship between perceived price on customer loyalty through customer satisfaction in auto repair shops customers. A quantitative approach is used as a research approach. Data were collected by questionnaire. The collected data were analyzed to determine the effect between variables, and the analysis technique was Partial Least Square (PLS). The research was conducted at Auto2000 West Sumatra. The research subjects are Auto2000 consumers who use workshop services. The object of research is a review of the influence of perceived price on customer loyalty with customer satisfaction as mediation. The sampling technique is purposive sampling. The results showed that Customer satisfaction can mediate the effect of perceived price on customer loyalty of consumers who use Auto2000 workshop services. 
The Influence of Lifestyle, Product Quality and Price on Beef Purchasing Decisions at the Lubuk Basung – Geragahan Union Market Kurniawan, Agung; Yulasmi, Yulasmi; Putra, Ramdani Bayu
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 2 No. 2 (2024)
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v2i2.101

Abstract

The purpose of this study was to determine the effect of lifestyle, product quality and price on beef purchasing decisions at the Lubuk Basung Geragahan Union Market. The population in this study were all consumers in the Lubuk Basung Geragahan market. The determination of the sample was carried out randomly using the Slovin formula and obtained a sample of 100 respondents. Methods of data collection through surveys and distribution of questionnaires to consumers as respondents for 1 week. The data analysis technique used was Structural Equation Modeling (SEM) Analysis with Partial Least Square (PLS). The results showed that lifestyle, product quality and price on purchasing decisions were in the fairly good category. Then hypothesis testing showed that variable Style There is a positive and significant influence on the beef buyer's decision at the Lubuk Basung-Gerahan Union Market, Product Quality There is a positive and significant influence on the Beef Buyer's Decision at the Lubuk Basung-Gerahan Union Market, Price There is a positive and significant influence on beef buyer decisions at the Lubuk Basung-Geragah Unio Market.
Gaya Kepemimpinan, Motivasi, dan Kepuasan Kerja: Dampaknya terhadap Kinerja Pegawai Dinas Pariwisata Kabupaten Kerinci: Leadership Style, Motivation, and Job Satisfaction: Their Impact on Employee Performance at the Tourism Office of Kerinci Regency Saputra, Aldi; Yulasmi, Yulasmi; Zefriyenni, Zefriyenni; Zasriati, Masrida
Al Dzahab Vol. 6 No. 2 (2025): Al Dzahab: Journal of Economics, Management, Business and Accounting
Publisher : Institut Agama Islam Negeri Kerinci

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32939/dhb.v6i2.5035

Abstract

Purpose: This study aims to analyze the role of leadership and motivation in improving employee performance and to examine the role of job satisfaction as a mediating variable. Design/Methodology/Approach: This research employed a quantitative causal approach with data collected through questionnaires. The study involved 50 respondents determined using a saturated sampling method. The analytical technique applied was Structural Equation Modeling (SEM) with a Partial Least Squares (PLS) approach. Findings: The results reveal that leadership style has a positive and significant effect on job satisfaction, and work motivation also has a positive and significant effect on job satisfaction. Furthermore, leadership style significantly and positively influences employee performance, as does work motivation. However, job satisfaction shows a negative and insignificant effect on employee performance. In addition, job satisfaction does not mediate the relationship between leadership style and employee performance, nor between work motivation and employee performance. Research Implications: The findings highlight the importance of effective leadership and strong work motivation in enhancing employee performance in the public sector, particularly at the Kerinci Tourism Office. Nevertheless, job satisfaction does not serve as an effective mediating factor in strengthening these relationships. Therefore, organizations need to design participative leadership strategies and more targeted motivation policies to improve employee productivity.
Pengaruh Kualitas Pelayanan dan Strategi Promosi terhadap Kepuasan Pengunjung dengan Minat Mengunjungi Sebagai Variabel Intervening pada Senyaman Cafe Kota Solok Iglen, Orri Farqhan; Yulasmi, Yulasmi; Azizi, Putri
Jurnal Pendidikan Tambusai Vol. 8 No. 1 (2024): April 2024
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v8i1.13991

Abstract

Penelitian ini bertujuan untuk menguji seberapa besar Pengaruh Kualitas Pelayanan dan Strategi Promosi terhadap Kepuasan Pengunjung dengan Minat Mengunjungi sebagai variabel intervening. Metode pengumpulan data melalui survei dan menyebarkan kuesioner dengaan sampel 64 responden. Metode pengujian data yang digunakan adalah SmartPLS V.3.2.9 dengan metode analisis SEM (Structural Equation Modeling). Hasil penelitian yang di dapatkan berdasarkan pengujian hipotesis (Direct Effect) atau pengaruh secara langsung. Terdapat pengaruh yang signifikan kualitas pelayanan terhadap minat mengunjungi. Tidak terdapat signifikan strategi promosi terhadap minat mengunjungi. Terdapat pengaruh yang signifikan kualitas pelayanan terhadap kepuasan pengunjung. Terdapat pengaruh yang signifikan strategi promosi terhadap kepuasan pengunjung. Terdapat pengaruh yang signifikan minat mengunjungi terhadap kepuasan pengunjung. Hasil pengujian hipotesis (Indirect Effect). Minat mengunjungi dapat memediasi kualitas pelayanan terhadap kepuasan pengunjung. Minat mengunjungi tidak dapat memediasi strategi promosi terhadap Kepuasan Pengunjung. Saran dari penulis untuk peneliti selanjutnya di harapkan dapat mengembangkan penelitian ini dengan cara menambahkan indikator dan variabel lainnya.
Pengaruh Disiplin Kerja, Kompensasi dan Lingkungan Kerja Terhadap Kinerja Pegawai melalui Motivasi Kerja Sebagai Variabel Intervening pada Satuan Polisi Pamong Praja dan Kebakaran Kabupaten Pasaman Barat Sulistiyo , Oka; Yulasmi Yulasmi; Lusiana Lusiana
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 4 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i4.4715

Abstract

Penelitian ini bertujuan mengidentifikasi pengaruh disiplin kerja, kompensasi, dan lingkungan kerja terhadap kinerja pegawai dengan motivasi kerja sebagai variabel intervening pada Satpol PP dan Kebakaran Kabupaten Pasaman Barat. Data dikumpulkan melalui survei dengan kuesioner dari 90 pegawai ASN dan dianalisis menggunakan Smart PLS 4.0.1.6 dengan metode SEM-PLS. Hasil penelitian menunjukkan bahwa disiplin kerja dan kompensasi berpengaruh signifikan terhadap motivasi kerja, sedangkan lingkungan kerja tidak berpengaruh. Disiplin kerja, kompensasi, dan lingkungan kerja berpengaruh signifikan terhadap kinerja pegawai. Motivasi kerja memediasi pengaruh kompensasi terhadap kinerja pegawai, tetapi tidak memediasi pengaruh disiplin kerja dan lingkungan kerja.
Employee Performance: Compensation, Motivation and Work Environment with Job Satisfaction as an Intervening Variable at Tiumang District Community Health Center Revina Marlin; Yulasmi Yulasmi; Zefriyenni Zefriyenni
International Journal of Economics and Management Research Vol. 4 No. 3 (2025): December : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i3.590

Abstract

The Tiumang Community Health Center is a public health facility located in Dharmasraya Regency, West Sumatra. This health center provides various health services to the community, including general medical services and maternal and child health services. With a staff of 71 people, the Tiumang Health Center plays a crucial role in improving the health status of the community in the region.The research method used is a quantitative approach with an associative design. The research sample consists of 71 employees taken through a saturated sampling technique. Data were collected using a questionnaire consisting of questions regarding the variables being studied. Data analysis was performed using Partial Least Squares (PLS) with SmartPLS.The results of the study indicate that compensation has a significant positive effect on job satisfaction, where the T-statistic value reaches 6.436 (p < 0.05). Work motivation also has a significant positive effect on job satisfaction with a T- statistic of 5.848 (p < 0.05). However, the work environment does not have a significant effect on job satisfaction (T-statistic 1.530, p > 0.05).On the other hand, compensation and work motivation significantly positively affect employee performance, with T-statistic values of 2.988 and 2.579, respectively (p < 0.05). The work environment shows a positive but not significant effect on employee performance (T-statistic 1.802, p > 0.05). Job satisfaction is proven to mediate the effect of motivation on employee performance, but it does not mediate the effect of compensation and the work environment.This research provides important contributions to human resource management at the Tiumang Community Health Center, with recommendations to improve compensation and work motivation to enhance employee satisfaction and performance.
The Influence of Self-Efficacy, Work Relations, and Career Development on Job Satisfaction with Organizational Climate as an Intervening Variable Zul Irfan Harun; Yulasmi Yulasmi; Lusiana Lusiana
International Journal of Economics and Management Research Vol. 4 No. 3 (2025): December : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i3.591

Abstract

This study aims to analyze the influence of self-efficacy, work relationships, and career development on organizational climate and job satisfaction in the Civil Service Police Unit and Fire Department of Pesisir Selatan Regency. The objects of this study are employees of the Civil Service Police Unit and Fire Department of Pesisir Selatan Regency, West Sumatra, Indonesia. The population in this study is 109 employees of the Civil Service Police Unit and Fire Department of Pesisir Selatan Regency. In this study, the sample was taken with a non-probability sampling design. The sample in this study was obtained by using saturated sampling, namely making the entire population into a sample of 109 people. Respondents in this study numbered 100 people. Data analysis used Structural Equation Modeling with the Partial Least Squares (SEM-PLS) approach. The results of the study indicate that self-efficacy, work relationships, and career development have a significant influence on organizational climate. Furthermore, self-efficacy, work relationships, and career development also have a significant influence on job satisfaction. However, organizational climate has a positive but insignificant influence on job satisfaction. A mediation test indicates that organizational climate does not mediate the relationship between self-efficacy, work relationships, and career development on job satisfaction. Meanwhile, work relationships have a significant influence on job satisfaction at the Civil Service Police Unit and the Pesisir Selatan Regency Fire Department. Career development has a significant influence on job satisfaction at the Civil Service Police Unit and the Pesisir Selatan Regency Fire Department.These findings confirm that self-efficacy, the quality of work relationships, and career development play a significant role in improving organizational climate and job satisfaction. However, organizational climate has not been able to act as a mediating variable in the relationship between individual factors and job satisfaction in this institutional context.
Influence of Leadership Style, Competence, and Motivation on Employee Performance through Job Satisfaction at AUR Beduri Health Center Jambi Rika Rohim; Yulasmi Yulasmi; Zefriyenni Zefriyenni
International Journal of Economics and Management Research Vol. 4 No. 3 (2025): December : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i3.594

Abstract

This study aims to analyze the influence of leadership style, competence, and motivation on employee performance with job satisfaction as an intervening variable at the Aur Beduri Community Health Center, Nalo Tantan District, Merangin Regency, Jambi. The study uses a quantitative approach with Partial Least Square (PLS) analysis through the SmartPLS application. The object of this study is the employees of the Aur Beduri Community Health Center, Nalo Tantan District, Marangin Regency, Jambi, Indonesia. This study uses a descriptive and causal research design. The population in this study is 64 employees of the Aur Beduri Community Health Center. In this study, the sample was taken with a saturated sample design, namely the entire population being sampled, so the sample in this study was 64 people. Based on the literature review and hypothesis formulation, the variables in this study are independent, dependent, and intervening variables. Independent variables include Leadership Style, Competence, Motivation. The intervening variable in this study is Job Satisfaction. The dependent variable is also called the bound variable, namely the value of which is influenced by the independent variable, which is the dependent variable in this study is Job Satisfaction (Y). The results of the study showed that leadership style, competence, and motivation had a positive and significant effect on job satisfaction. Furthermore, job satisfaction had a positive and significant effect on employee performance. Competence and motivation were shown to have a positive and significant effect on employee performance, while leadership style did not have a significant direct effect on performance. However, job satisfaction was shown to mediate the influence of leadership style, competence, and motivation on employee performance. This finding indicates that improving leadership quality, competence, and motivation can increase job satisfaction, which in turn contributes to improved employee performance. This study provides practical implications for Community Health Center management to strengthen participatory leadership styles, improve employee competence through training, and develop appropriate motivation systems to improve the performance of health workers.
Pengaruh Pengembangan Karir Dan Pelatihan Kerja Terhadap Kinerja Pegawai Dengan Motivasi Kerja Sebagai Variabel Intervening Pada Puskesmas Pakan Rabaa Kab. Lima Puluh Kota Tri Shalbi Mardinata; Yulasmi Yulasmi; Chintya Ones Charli
Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 4 (2025): AGUSTUS : Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/maeswara.v3i4.2135

Abstract

This study aims to analyze the influence of career development and job training on employee performance, with work motivation as an intervening variable, at the Pakan Rabaa Community Health Center in Lima Puluh Kota Regency. The background of this study is based on the importance of improving the quality of human resources through career development strategies and targeted job training programs, as well as the role of work motivation as a driving factor for employee performance. The research method used is Structural Equation Modeling (SEM) with the Partial Least Square (PLS) approach. Data were collected through distributing questionnaires to 66 respondents who are employees of the Pakan Rabaa Community Health Center. The results of the study show several important findings. First, career development has a positive and significant effect on work motivation. Second, job training has a positive but insignificant effect on work motivation. Third, career development has a positive but insignificant effect on employee performance. Fourth, job training has a positive and significant effect on employee performance. Fifth, work motivation has a positive but insignificant effect on employee performance. Sixth, career development has a positive but insignificant effect on employee performance through work motivation as an intervening variable. Seventh, job training also had a positive but insignificant effect on employee performance through work motivation as an intervening variable. This finding indicates that although career development and job training have a positive relationship with performance, the effect is not always significant when mediated by work motivation. Other factors beyond work motivation may also influence employee performance at the Pakan Rabaa Community Health Center. This study recommends that management strengthen career development and job training programs relevant to employee needs, while identifying other motivational factors that can further enhance performance.
PENGARUH CUSTOMER REVIEW, CITRA MEREK DAN PERSEPSI RISIKO TERHADAP KEPUTUSAN PEMBELIAN DENGAN KEPERCAYAAN SEBGAI VARIABEL INTERVENING Ananda Putri, Fadilla; Yulasmi; Perdana Oscar, Dimas
Jurnal Bisnis Digital Vol. 3 No. 2 (2025): Jurnal Bisnis Digital, Vol. 3 No. 2 November 2025
Publisher : Prodi Bisnis Digital Universitas Muhammadiyah Muara Bungo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52060/j-bisdig.v3i2.2860

Abstract

Penelitian ini bertujuan untuk menguji pengaruh Customer Review, Citra Merek dan Persepsi Risiko terhadap Keputusan Pembelian dengan Kepercayaan sebagai variabel Intervening. Dalam penelitian ini menggunakan alat analisis Structural Equation Modeling (SEM) dengan menggunakan Partial Least Square (PLS). Populasi dalam penelitian ini adalah seluruh konsumen yang memesan makanan online Go-Food di aplikasi Go-jek di Kota Padang dengan populasi yang tidak diketahui jumlahnya dan dapat dikatakan dalam kategori tak terhingga sehingga menentukan sampelnya menggunakan rumus Lemeshow. Sehingga sampel yang didapat sebanyak 96 orang. Hasil uji validitas pada 96 responden menujukkan bahwa variabel keputusan pembelian dengan 10 butir pernyataan menghasilkan R sebesar 0.595 tergolong moderat, hasil tersebut menjelaskan bahwa dipengaruhi oleh customer review, citra merek dan persepsi risiko. Sementara variabel kepercayaan dengan 6 butir pernyataan menghasilkan R sebesar 0.607 tergolong moderate (sedang), hal tersebut ,menjelaskan bahwa dipengaruhi oleh customer review, citra merek dan persepsi risiko dan keputusan pembelian.
Co-Authors A.Z, Bambang, Adila Rahmatul Khaira Agam Mei Yudha Agung Kurniawan Ahmad Sunafis Al Haziz Ai Elis Karlinda Aima, Muhammad Havidz Alvinanda , M Hafiz Aminuyati Ananda Putri, Fadilla Andri B, Alza Syofyan Andrianto, Awi Anggun Mardiyah Aniska, Susila Anisyah, Fika Anjaya, Fanny Agarista Anoesyirwan Moeins Ardana, Putri Laras Arrijalul Fikry Asmanella Asmanella Asriana Ismi Aziz, Yanelsis Nurmala Azizi, Putri Bayu Pratama Azka Bayu Pratma Azka Bismark, Irma Auliyah Bona Raja Saputra Siregar Charli, Chintya Ones Dalila Putra Della Asmaria Putri Deni Saputra Deni Saputra Deshaspitri, Deshaspitri Dimas Perdana Oscar Dinal Adriansyah Dodi Guswandi Dodi Suryadi Donly Wance Lubis Dwi Kiki Enjela Edgina, Dea Elfiswandi, Elfiswandi Emil Salim Fadila Nanda Putri Fadilla Ananda Putri Fahrel Alfais A. Fahrurrozi Al-Ambari Fajar Fajar Febri Aldi Finola Fiftem Eka Putri Finola, Finola Fitri Yeni, Fitri Gusra, Wido Novaldi Hanifah Afdisya Hapzi Ali Hapzi Ali Harry Theozard Fikri Hasmaynelis Fitri Hasmita Sari Hilda Mary Himawan, Muhammad Reza Iglen, Orri Farqhan Indriyenni, Indriyenni Irfan Perdana Dinata Irma Yohana Irvandhel, Muhammad Isra Tiareta Juwita, Patrisia Khaira Septia Annisa Khairi, Awalul Kurniati, Era Tri Suci Lila Desmita Sari Lusiana Lusiana Lusiana Lusiana Lusiana Mardhatila Fitri Sopali Masrida Zasriati Masrida Zasriati, Masrida Menhard Meswantri Meswantri Mia Austina Anggraini Moeins, Anoesyirwan Muhammad Farhan Muhammad Irvandhel Muhammad Ridwan Muhammad, Hammar Faris Mutiya Fadliana Mutiyah Khansa Nadia Dwi Harini Nandan Limakrisna Nava Kurnia Mulia Nofriadi Novriadi Fernando Nurlatifa Salsa Tasnima Oka Sulistiyo Olivia Permata Saria Oska, Dimas Perdana r Ottar, Zuhroh Sadeptusia Perdana Oscar, Dimas Prakasa, Tri Matra Pratama, M. Emeraldo Pratama, Rizky Aditya Prayuda, Toha Putra, Ramdani Bayu Putra. J, Jefri Candra Putri, Mardifa Wahyu Putri, Yane Rafika Putri Rafki, Rafnelly Rahayu, Witri Rahmadani Hidayat Rahman, Montela Nove Ramadhan, Muhamad Fikri Rengga Wana Putra Reni Rafki Revina Marlin Rezki, Rahmat Zainul Rika Rohim Rika Wulandari Rikke Yesi Putri Roif, Fadhil Santoso, Tata Saputra, Aldi sari rahmadani Sari, Rr Putri Intan Permata Sarjon Defit SELFI HASTRIA NINGSIH Septiano, Renil Setiawan, Suhendra Shalsabillah, Ade Rahmadilla SIGIT SANJAYA, SIGIT Suherdian Septa Sarianja Sulistiyo , Oka susanti, Tuti Susriyanti, Susriyanti Suzana, Harry Syafri Arlis Syafwandi Tata Santoso Teguh Arifianto Tiareta, Isra Tri Shalbi Mardinata Valani, Silvia Veri , Jhon Veri, Jhon Vicky Brama Kumbara Warena, Athoriq Aulia Weriframayeni, Annisa Yamasitha Yanto, Musli Yeki Candra Yolanda Oktarina Yolanda Oktarina Yulianis Yulianis Yulianis Yulianis Yuretno Zaskia Yusvi Diana Yusvi Diana Zefri Yenni Zefri Yenni Zefriyenni Zefriyenni Zefriyenni Zefriyenni Zefriyenni Zefriyenni Zefriyenni, Zefriyenni Zul Irfan Harun