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All Journal MATICS : Jurnal Ilmu Komputer dan Teknologi Informasi (Journal of Computer Science and Information Technology) EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Akademika : Jurnal Manajemen, Akuntansi, dan Bisnis Journal of Economic, Bussines and Accounting (COSTING) Pendas : Jurnah Ilmiah Pendidikan Dasar Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan International Journal of Social Science and Business Jurnal Riset Inspirasi Manajemen dan Kewirausahaan JOURNAL OF SCIENCE AND SOCIAL RESEARCH ISOQUANT : Jurnal Ekonomi, Manajemen dan Akuntansi Jurnal Ilmiah Administrasi Bisnis dan Inovasi JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Jurnal Ekonomi Manajemen Sistem Informasi Performance : Jurnal Bisnis dan Akuntansi Belantika Pendidikan Jurnal Scientia Journal of Management - Small and Medium Enterprises (SME's) Journal of Applied Management and Accounting Science (JAMAS) Journal of Economics and Business UBS Jurnal Manajemen dan Ilmu Administrasi Publik (JMIAP) Jurnal Manajemen dan Profesional Indonesian Journal of Multidisciplinary Science Journal of Social Research COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Journal of Disruptive Learning Innovation (JODLI) Jurnal Locus Penelitian dan Pengabdian Parsimonia: Jurnal Akuntansi, Manajemen dan Bisnis Journal of Applied Management Studies Journal of Trends Economics and Accounting Research Jurnal Bisnis dan Kewirausahaan Edukasia: Jurnal Pendidikan dan Pembelajaran Bursa : Jurnal Ekonomi dan Bisnis Publicness: Journal of Public Administration Studies Jurnal ekonomi Manajemen dan Bisnis (JUBIS) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Indonesia Sosial Teknologi Jurnal Indonesia Sosial Sains Jurnal Ekonomi, Teknologi dan Bisnis Journal of Business on Hospitality and Tourism Ranah Research : Journal of Multidisciplinary Research and Development JAMPARING: Jurnal Akuntansi Manajemen Pariwisata dan Pembelajaran Konseling Riwayat: Educational Journal of History and Humanities Journal of Accounting Law Communication and Technology Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka) Jurnal Ilmiah Riset Aplikasi Manajemen Journal of Business Inflation Management and Accounting
Theresia Pradiani
Institut Teknologi Dan Bisnis Asia Malang
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PENGARUH DISIPLIN KERJA, MOTIVASI KERJA, DAN LINGKUNGAN KERJA TERHADAP KINERJA GURU SD STRADA CABANG BEKASI Maria Vianney Wahyu Puspitaningtyas; Fathorrahman Fathorrahman; Theresia Pradiani
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 7 No. 4 (2024): November 2024
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v7i4.2053

Abstract

Teacher’s performance is a critical factor in achieving the educational goals of institutions. Effective human resources, including leaders and teachers, are essential in task implementation and supervision, ensuring the institution's objectives are met. Perkumpulan Strada strives to foster an excellent, caring, and service-oriented educational community. The role of teachers significantly impacts the quality of students' education. This study aims to investigate the impact of work’s discipline, work’s motivation, and work’s environment on the elementary teachers’ performance at Strada Bekasi Branch partially and simultaneously. This research used multiple linear regression analysis and SPSS 29 software. The sampling method used is saturated sampling, with the entire population of 122 teachers at Strada Bekasi Branch as the sample. Data was collected through an online questionnaire. The findings revealed that work’s discipline does not significantly affect elementary teachers’ performance at Strada Bekasi Branch. However, both work’s motivation and work’s environment have partially and simultaneously a positive and significant impact on elementary teachers’ performance at Strada Bekasi Branch. Keyword: Work’s Discipline, Work’s Motivation, Work’s Environment and Teachers’ Performance
PENGARUH HARGA DAN KUALITAS MODUL TERHADAP KEPUTUSAN MENGIKUTI PELATIHAN DAN CITRA MEREK SEBAGAI VARIABEL INTERVENING PADA MENTARI TEACHERS ACADEMY JAKARTA Andreas Kukuh Kristianto; Fathorrahman Fathorrahman; Theresia Pradiani
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 7 No. 4 (2024): November 2024
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v7i4.2061

Abstract

One of the reasons for the increase in the number of institutions offering teacher training is the increasing awareness among educators and instructors of the need to maintain and expand their competencies on an ongoing basis. With a vision and mission to become a teacher training center for Indonesian, English, Mathematics and Science subjects as well as general topics of pedagogical, social and character competencies for teacher professional development, Mentari Teachers Academy is a service unit that was founded in 2015 and offers training to educators and teachers. The aim of the research is to find out how the cost and quality of the module influence the decision of participants to take training and how it influences brand perception as an intervening variable for Mentari Teachers Academy training participants in 2024. Purposive sampling is the sampling strategy used, and the data analysis approach is path analysis with Sobel test using the SPSS 29 data processing program. The findings of this study show that brand image is positively and significantly influenced by the price and quality of the module. In addition, the choice to take training is positively and significantly influenced by cost, module quality and brand reputation. Module quality has a positive and significant influence on the decision to take training through brand image, but price apparently does not have a positive and significant influence on purchasing decisions through brand image. Keyword: Price, Mudule Quality, Brand Image, Decision to Participate in a Training
PENGARUH KUALITAS PELAYANAN, CITRA SEKOLAH DAN PERSEPSI HARGA TERHADAP KEPUTUSAN SISWA STUDI DI SMAS THOMAS Hadrian Priangga Puti; Theresia Pradiani; Fathorrahman Fathorrahman
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 7 No. 4 (2024): November 2024
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v7i4.2268

Abstract

Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh kualitas pelayanan, citra sekolah dan persepsi harga terhadap keputusan siswa memilih studi di SMA Strada Santo Thomas Aquino baik secara parsial maupun simultan. Penelitian ini dilakukan dengan pendekatan kuantitatif, metode pengambilan sampel yang digunakan adalah teknik purposive sampling dengan melibatkan obyek penelitian sebanyak 164 responden. Pengambilan data dilakukan dengan penyebaran kuesioner dan analisis yang digunakan adalah uji instrumen, asumsi klasik, regresi linier berganda dan uji hipotesis menggunakan SPSS Versi 29. Hasil analisis data menunjukkan bahwa: 1) Kualitas pelayanan berpengaruh positif dan signifikan terhadap keputusan siswa memilih studi di SMA Strada Santo Thomas Aquino, 2) Citra sekolah tidak berpengaruh signifikan terhadap keputusan siswa memilih studi di SMA Strada Santo Thomas Aquino, 3) Persepsi harga berpengaruh positif dan signifikan terhadap keputusan siswa memilih studi di SMA Strada Santo Thomas Aquino, 4) Kualitas pelayanan, citra sekolah, dan persepsi harga secara simultan berpengaruh positif dan signifikan terhadap keputusan siswa memilih studi di SMA Strada Santo Thomas Aquino.
PENGARUH KOMPETENSI, PENGEMBANGAN PROFESIONAL DAN LINGKUNGAN KERJA TERHADAP KINERJA GURU DI SMP BUKIT SION JAKARTA Caecilia Supriyati; Theresia Pradiani; Fathorrahman Fathorrahman
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 8 No. 2 (2025): May 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i2.2608

Abstract

Abstract: Teachers have a key role in determining the quality of education at Bukit Sion Middle School, Jakarta. This research aims to examine the extent to which competence, professional development, and work environment influence teacher performance. With a quantitative approach, data was collected through questionnaires from 35 teachers and analyzed using multiple linear regression. The results show that all these factors have a significant influence on teacher performance, with professional development as the main factor, followed by competency and work environment. This research underlines the importance of a comprehensive approach to supporting teachers, through relevant training, ongoing development programs and a conducive working environment. Based on the problem formulation, research objectives, research hypothesis, data analysis, and discussion of research results, it can be concluded as follows: (1) Competency has a positive and significant effect on the performance of teachers at Bukit Sion Middle School, Jakarta; (2) Professional Development has a positive and significant effect on the performance of teachers at Bukit Sion Middle School, Jakarta; (3) The work environment has a positive and significant effect on the performance of teachers at Bukit Sion Middle School, Jakarta; (4) Competence, Professional Development, Work Environment simultaneously influence the performance of teachers at Bukit Sion Jakarta Middle. Keyword: Teacher Performance, Competency, Work Environment, Professional Development. Abstrak: Guru memiliki peran kunci dalam menentukan kualitas pendidikan di SMP Bukit Sion Jakarta. Penelitian ini bertujuan untuk mengkaji sejauh mana kompetensi, pengembangan profesional, dan lingkungan kerja memengaruhi kinerja guru. Dengan pendekatan kuantitatif, data dikumpulkan melalui kuesioner dari 35 guru dan dianalisis menggunakan regresi linier berganda. Hasilnya menunjukkan bahwa semua faktor tersebut memberikan pengaruh signifikan terhadap kinerja guru, dengan pengembangan profesional sebagai faktor utama, diikuti oleh kompetensi dan lingkungan kerja. Penelitian ini menggarisbawahi pentingnya pendekatan menyeluruh untuk mendukung guru, melalui pelatihan yang relevan, program pengembangan yang berkelanjutan, dan lingkungan kerja yang kondusif. Berdasarkan rumusan masalah, tujuan penelitian, hipotesis penelitian, analisis data, dan pembahasan hasil penelitian, maka disimpulkan sebagai berikut: (1)Kompetensi berpengaruh positif dan signifikan terhadap kinerja guru SMP Bukit Sion; (2)Pengembangan Profesioanal berpengaruh positif dan signifikan terhadap kinerja guru SMP Bukit Sion Jakarta; (3)Lingkungan kerja berpengaruh positif dan signifikan terhadap kinerja guru SMP Bukit Sion; (4)Kompetensi, Pengembangan Profesional, Lingkungan Kerja secara simultan berpengaruh terhadap kinerja guru SMP Bukit Sion. Kata kunci: Kinerja Guru, Kompetensi, Lingkungan Kerja, Pengembangan Profesional
PENGARUH KUALITAS PELAYANAN, KINERJA GURU DAN BIAYA PENDIDIKAN TERHADAP KEPUASAN ORANG TUA SISWA DI SD STRADA BHAKTI WIYATA I BEKASI Katarina Dian Kusuma Wardhani; Fathorrahman Fathorrahman; Theresia Pradiani
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 8 No. 2 (2025): May 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i2.2609

Abstract

Abstract: The importance of education for students at school means that parents will carefully choose the school or educational institution where their child will study. Understanding the level of satisfaction of parents who have children at school is important in improving the quality of education and services. The satisfaction of parents is one of the determinants of success in the school. This research aims to determine the effect of service quality, teacher performance and education costs on the satisfaction of parents of students at SD Strada Bhakti Wiyata 1. The method used in this research is multiple linear regression analysis with a quantitative approach and the help of SPSS 26 software. Population in the study These are all parents of students from grades 1 to 6, totaling 439 people. The sampling method in this research used non-probability sampling with a purposive sampling technique. Researchers will select parents of students who have more than one child attending SD Strada Bhakti Wiyata 1. The sample in this study was 57 parents of students from grades 1 to 6 at SD Strada Bhakti Wiyata 1. The results of the study showed that the service quality variable was not influence on the satisfaction of parents of students at SD Strada Bhakti Wiyata 1, while the variables of teacher performance and educational costs showed that there was a positive and significant influence on the satisfaction of parents of students at SD Strada Bhakti Wiyata 1. Keyword: Tuition Fees, Parental Satisfaction, Teacher Performance, Service Quality. Abstrak: Pentingnya pendidikan untuk siswa di sekolah, maka orang tua akan memilih dengan cermat sekolah atau lembaga pendidikan tempat anaknya akan menimba ilmu. Memahami tingkat kepuasan orang tua yang memiliki anak di sekolah merupakan hal penting dalam meningkatkan kualitas pendidikan dan pelayanan. Kepuasan orang tua siswa menjadi salah satu penentu keberhasilan dalam sekolah tersebut. Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan, kinerja guru dan biaya pendidikan terhadap kepuasan orang tua siswa di SD Strada Bhakti Wiyata 1. Metode yang digunakan dalam penelitian ini adalah menggunakan analisis regresi liniear berganda dengan pendekatan kuantitatif dan bantuan software SPSS 26. Populasi dalam penelitian ini adalah seluruh orang tua siswa kelas 1 hingga kelas 6 yang berjumlah 439 orang. Metode Pengambilan sampel pada penelitian ini menggunakan jenis non probability sampling dengan teknik purposive sampling. Peneliti akan memilih orang tua siswa yang memiliki anak lebih dari satu yang bersekolah di SD  Strada Bhakti Wiyata 1. Sampel dalam penelitian ini berjumlah 57 orang tua siswa kelas 1 sampai kelas 6 di SD Strada Bhakti Wiyata 1. Hasil penelitian menunjukan bahwa variabel kualitas pelayanan tidak berpengaruh terhadap kepuasan orang tua siswa di SD Strada Bhakti Wiyata 1 sedangkan variabel kinerja guru dan biaya pendidikan diperoleh bahwa terdapat pengaruh positif dan signifikan terhadap kepuasan orang tua siswa di SD Strada Bhakti Wiyata 1. Kata kunci: Biaya Pendidikan, Kepuasan Orang Tua Siswa, Kinerja Guru, Kualitas                    Pelayanan.
PENGARUH BRAND IMAGE, DIGITAL MARKETING DAN KELOMPOK REFERENSI TERHADAP KEPUTUSAN ORANG TUA MEMILIH ANAKNYA STUDI DI SMA BUKIT SION JAKARTA Anggriadi Kasih Sihole; Fathorrahman Fathorrahman; Theresia Pradiani
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 8 No. 2 (2025): May 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i2.2644

Abstract

Abstract: This research investigates the influence of Brand Image, Digital Marketing, and Reference Groups on' decisions to continue their studies at SMA Bukit Sion Jakarta. Brand image includes public perception of the school's reputation, service quality, and performance, thereby increasing the school's attractiveness. Digital marketing through social media and websites ensures the dissemination of information and ensures efficient communication with prospective students. On the other hand, reference groups such as colleagues, family, and alumni provide recommendations that increase prospective students' confidence in choosing a school. This study uses a quantitative approach by distributing questionnaires to all parents of grade X students totaling 80 respondents. The results of multiple regression analysis using the SPSS v.26 statistical program show that Brand Image does not have a direct effect on the decision to choose a school, but this variable makes a large contribution to other variables simultaneously, thus showing significant results and having a positive effect on the decision to choose a school. This research is expected to contribute to the development of more effective educational marketing strategies and become a reference for other schools to strengthen competitiveness through optimizing brand image, digital marketing, and the influence of reference groups as part of a holistic marketing approach. Keyword: Brand Image, Digital Marketing, Reference Groups, Choice Decisions, Educational Marketing Abstrak: Penelitian ini bertujuan untuk menganalisis pengaruh Brand Image, Digital Marketing, Kelompok Referensi terhadap keputusan siswa untuk melanjutkan studi di SMA Bukit Sion Jakarta. Citra merek mencakup persepsi masyarakat terhadap reputasi, kualitas layanan, dan kinerja sekolah sehingga meningkatkan daya tarik sekolah di mata orang tua dan calon siswa. Pemasaran digital melalui media sosial dan website memastikan penyebaran informasi dan menjalin komunikasi yang efisien dengan calon mahasiswa. Di sisi lain, kelompok referensi seperti rekan kerja, keluarga, dan alumni memberikan rekomendasi yang meningkatkan kepercayaan diri calon siswa dalam memilih sekolah. Penelitian ini menggunakan pendekatan kuantitatif dengan menyebarkan kuesioner kepada seluruh orang tua siswa kelas X sebagai responden sebanyak 80 responden. Hasil analisis regresi berganda yang menggunakan program statistik SPSS v.26 menunjukkan Brand Image tidak berpengaruh secara langsung terhadap keputusan memilih sekolah, tetapi variabel ini memberikan kontribusi yang besar terhadap variabel lainnya secara simultan sehingga menunjukkan hasil yang signifikan dan berpengaruh positif terhadap keputusan memilih sekolah. Penelitian ini diharapkan dapat memberikan kontribusi bagi pengembangan strategi pemasaran pendidikan yang lebih efektif serta menjadi rujukan bagi sekolah-sekolah lain untuk memperkuat daya saing melalui optimalisasi brand image, digital marketing, dan pengaruh kelompok referensi sebagai bagian dari pendekatan pemasaran yang holistik Kata kunci: Brand Image, Digital Marketing, Kelompok Referensi, Keputusan Memilih, Pemasaran Pendidikan
PENGARUH KUALITAS PELAYANAN, BIAYA PENDIDIKAN, DAN LOKASI TERHADAP KEPUTUSAN ORANG TUA MENYEKOLAHKAN PUTRANYA DI SMP STRADA JAKARTA PUSAT Vinsca Fedriani; Theresia Pradiani; Fathorrahman Fathorrahman
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 8 No. 2 (2025): May 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i2.2651

Abstract

Abstract: Nowadays, private and government-owned schools are increasingly competing. It must be admitted that many prospective parents prefer to have their sons/daughters go to school in the country on the grounds that the school is free. This is the reason why private schools are increasingly eroding and running out of enthusiasts. This was also experienced by one of the schools at the Strada Association Catholic foundation, namely Strada Pelita Pejompongan Middle School. This research aims to determine and analyze the influence of service quality, education costs, and location on parents' decisions to send their children to SMP Strada Pelita Pejompongan Tanah Abang, Central Jakarta. There are several studies that support that service quality, price and price influence decisions in choosing a product. In this research, the school is located in a strategic location on the main road and is easily accessible to students, parents and teachers. This research uses a probability sampling method with a saturated sampling technique (census), namely the entire population is used. The sample or respondents in this research amounted to 88 people, and the data collection method used a questionnaire. Data analysis uses the classical assumption test, multiple linear regression, and hypothesis testing in the form of the t test, f test, and coefficient of determination. The partial research results conclude that service quality has a significant influence on the decision to choose, education costs have a significant influence on the decision to choose, and location has a significant influence on the decision to choose. Simultaneously conclude that service quality, education costs, and location influence the decision to attend school Keyword: cost of education, decision to send school, quality of service, location Abstrak: Pada masa sekarang ini sekolah swasta dan milik pemerintah atau negeri semakin bersaing. Harus diakui, banyak calon orang tua murid lebih mengutamakan putra/putrinya bersekolah di negeri dengan alasan sekolah gratis. Alasan tersebutlah yang membuat sekolah swasta semakin tergerus dan kehabisan peminat. Hal tersebut juga dialami oleh salah satu sekolah di yayasan katolik Perkumpulan Strada, yaitu SMP Strada Pelita Pejompongan. Penelitian ini bertujuan untuk mengetahui dan menganalisa pengaruh kualitas pelayanan, biaya pendidikan, dan lokasi terhadap keputusan orang tua menyekolahkan putranya di SMP Strada Pelita Pejompongan Tanah Abang Jakarta Pusat. Terdapat beberapa penelitian yang mendukung bahwa kualitas pelayanan, harga, dan harga mempengaruhi keputusan dalam memilih suatu produk. Pada penelitan ini sekolah terletak di tempat yang strategis yang berada di jalan raya dan mudah dijangkau oleh siswa-siswi, orang tua, dan guru. Penelitian ini menggunakan metode probability sampling dengan teknik sampling jenuh (sensus), yaitu seluruh populasi digunakan. Sampel atau responden dalam penelitian ini berjumlah 88 orang, serta metode pengambilan data menggunakan kuesioner. Analisis data menggunakan uji asumsi klasik, regresi linear berganda, dan pengujian hipotesis berupa uji t, uji f, dan koefisien determinasi. Hasil penelitian secara parsial menyimpulkan bahwa kualitas pelayanan berpengaruh signifikan terhadap keputusan memilih, biaya pendidikan berpengaruh secara signifikan terhadap keputusan memilih, dan lokasi berpengaruh secara signifikan terhdap keputusan memilih. Secara simultan menyimpulkan bahwa kualitas pelayanan, biaya pendidikan, dan lokasi berpengaruh terhadap keputusan menyekolahkan. Kata kunci: biaya pendidikan, keputusan menyekolahkan, kualitas pelayanan, lokasi.
ANALISIS KEPUTUSAN ORANG TUA MENYEKOLAHKAN ANAK YANG DIPENGARUHI LOKASI, FASILITAS DAN KUALITAS PENDIDIKAN DI SEKOLAH SPK SINGAPURE NATIONAL ACADEMIC SIDOARJO Silvia Arista Haryono; Theresia Pradiani; Fathorrahman Fathorrahman
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 8 No. 2 (2025): May 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i2.3213

Abstract

Abstract: The decision to choose a school, which is a form of consumer behavior related to purchasing decisions, can be influenced by many factors including location, costs, facilities, school image and the quality of education provided by the school. This study aims to analyze the partial influence of school location, facilities and quality of education on parents' decisions in choosing an SPK (Cooperative Education Unit) school, with a focus on the Singapore National Academy (SNA) in Sidoarjo. These three factors were chosen because research gaps were found in previous studies that school location was not one of the factors that influenced the decision to choose a school. The research method used was a quantitative approach through questionnaires distributed to 82 respondents. Data were analyzed using multiple linear regression tests to determine the influence of each variable on parents' decisions. The results of the research show that the three independent variables, namely (1) school location has a significant influence on parents' decisions, (2) school facilities have a significant influence on parents' decisions, and (3) quality of education has a significant influence on parents' decisions in choosing their child's school. Of these three variables, school facilities are the most dominant factor, followed by quality of education, and then school location. This indicates that complete and adequate facilities, as well as superior quality education, are the main considerations for parents in choosing a school for their children. Keyword: School Facilities, Parental Decisions, Quality of Education, School Location, SPK Schools. Abstrak: Keputusan memilih sekolah yang merupakan salah satu bentuk perilaku konsumen terkait dengan keputusan pembelian dapat dipengaruhi oleh banyak faktor termasuk lokasi, biaya, fasilitas, citra sekolah maupun kualitas pendidikan yang diberikan oleh sekolah. Penelitian ini bertujuan untuk menganalisis pengaruh parsial faktor lokasi sekolah, fasilitas, dan kualitas pendidikan terhadap keputusan orang tua dalam memilih sekolah SPK (Satuan Pendidikan Kerjasama), dengan fokus pada Singapore National Academy (SNA) di Sidoarjo. Ketiga faktor tersebut dipilih karena ditemukan gap research pada penelitian-penelitian sebelumnya bahwa lokasi sekolah bukan menjadi salah satu faktor yang mempengaruhi keputusan memilih sekolah. Metode penelitian yang digunakan adalah pendekatan kuantitatif melalui kuesioner yang disebarkan kepada 82 responden. Data dianalisis menggunakan uji regresi linear berganda untuk mengetahui pengaruh masing-masing variabel terhadap keputusan orang tua. Hasil penelitian menunjukkan bahwa ketiga variabel bebas, yaitu (1) lokasi sekolah memiliki pengaruh signifikan terhadap keputusan orang tua, (2) fasilitas sekolah berpengaruh signifikan terhadap keputusan orang tua, dan (3) kualitas pendidikan memiliki pengaruh signifikan terhadap keputusan orang tua memilih sekolah anaknya. Dari ketiga variabel tersebut, fasilitas sekolah menjadi faktor yang paling dominan, diikuti oleh kualitas pendidikan, dan kemudian lokasi sekolah. Hal ini mengindikasikan bahwa fasilitas yang lengkap dan memadai, serta kualitas pendidikan yang unggul, menjadi pertimbangan utama bagi orang tua dalam memilih sekolah bagi anak-anak mereka. Kata kunci: Fasilitas Sekolah, Keputusan Orang Tua, Kualitas Pendidikan, Lokasi Sekolah, Sekolah SPK.
PENGARUH KUALITAS PELAYANAN AKADEMIK DAN FASILITAS TERHADAP LOYALITAS ORANGTUA MELALUI KEPUASAN DI SD BATARI MEDAN Aghata Chrisye Parapat; Theresia Pradiani; Dany M. Handarini
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 8 No. 3 (2025): August 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i3.4166

Abstract

Abstract: This study was designed to evaluate the impact of academic service quality and the availability of school facilities on parental loyalty, with parental satisfaction serving as a mediating variable in the context of school selection at SD Batari Medan. Given the increasingly competitive landscape among private schools, it is essential for educational institutions to understand the key factors that drive parental loyalty as part of their sustainability strategy. This research employed a quantitative approach and was analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method. Data were collected from 70 respondents who had more than one child enrolled at Batari School Medan through an online questionnaire. The findings revealed that both academic service quality and school facilities significantly enhance parental satisfaction. This satisfaction, in turn, has a significant effect on loyalty and acts as a crucial mediator between service quality, facilities, and loyalty. However, the direct effects of academic service quality and facilities on parental loyalty were found to be insignificant. Therefore, parental satisfaction proves to be a key variable in fostering loyalty, indicating that schools must consistently improve academic quality and learning facilities to strengthen parents’ trust and long-term commitment. Keywords: Academic service quality, facilities, satisfaction, loyalty Abstrak: Penelitian ini dirancang untuk mengevaluasi dampak dari kualitas pelayanan akademik dan ketersediaan fasilitas sekolah terhadap loyalitas orang tua, di mana kepuasan orang tua berfungsi sebagai variabel mediasi dalam konteks pemilihan SD Batari Medan. Mengingat persaingan di antara sekolah swasta yang semakin kompetitif, penting bagi institusi pendidikan untuk memahami faktor-faktor kunci yang mendorong loyalitas orang tua sebagai bagian dari strategi keberlangsungan. Penelitian ini menggunakan pendekatan kuantitatif dan dianalisis dengan metode Partial Least Squares Structural Equation Modeling (PLS-SEM). Data diperoleh dari 70 responden yang memiliki lebih dari satu anak di Batari School Medan melalui pengisian kuesioner daring. Temuan penelitian menunjukkan bahwa kualitas pelayanan akademik dan fasilitas sekolah secara signifikan meningkatkan kepuasan orang tua. Kepuasan ini selanjutnya memberikan pengaruh signifikan terhadap loyalitas dan menjadi penghubung penting dalam hubungan antara kualitas pelayanan dan fasilitas terhadap loyalitas. Namun, pengaruh langsung dari kualitas pelayanan akademik dan fasilitas terhadap loyalitas orang tua tidak signifikan. Oleh karena itu, kepuasan orang tua terbukti menjadi variabel kunci dalam membangun loyalitas, sehingga sekolah perlu secara konsisten meningkatkan kualitas akademik dan sarana pembelajaran demi memperkuat kepercayaan dan komitmen jangka panjang dari para orang tua. Kata kunci: Kualitas pelayanan academic, fasilitas, kepuasan, loyalitas
PENGARUH KUALITAS PELAYANAN KESEHATAN TERHADAP WORK FULFILLMENT MELALUI MOTIVASI KERJA PEGAWAI PLN Raymond Ratu; Widi Dewi Ruspitasari; Theresia Pradiani
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 8 No. 3 (2025): August 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i3.4167

Abstract

Abstract: This study analyzes the effect of employment classification and health service quality on work fulfillment through work motivation among permanent employees at PT PLN Customer Service Implementation Unit West Flores. The research method used a quantitative approach with purposive sampling technique on 67 employees from a population of 101 permanent employees. Data were collected through questionnaires and analyzed using SEM-PLS with SmartPLS assistance. The results show that health service quality has a significant effect on work fulfillment (p=0.000; t=12.258) and work motivation (p=0.041; t=2.048). Work motivation proved to have a significant effect on work fulfillment (p=0.000; t=5.512). Conversely, employment classification did not significantly affect work fulfillment (p=0.273) or work motivation (p=0.772). The study concludes that health service quality is a dominant factor in increasing employee work fulfillment compared to employment status. Managerial implications indicate the need to improve health service quality as the main strategy to increase employee job satisfaction. Keywords: employment classification; health service quality; work fulfillment; work motivation; sem-pls Abstrak: Penelitian ini bertujuan menganalisis pengaruh klasifikasi kepegawaian dan kualitas pelayanan kesehatan terhadap work fulfillment melalui motivasi kerja pada pegawai tetap PT PLN Unit Pelaksana Pelayanan Pelanggan Flores Bagian Barat. Penelitian menggunakan pendekatan kuantitatif dengan teknik purposive sampling terhadap 67 pegawai dari populasi 101 pegawai tetap. Data dikumpulkan melalui kuesioner dan dianalisis menggunakan SEM-PLS dengan bantuan SmartPLS. Hasil penelitian menunjukkan bahwa kualitas pelayanan kesehatan berpengaruh signifikan terhadap work fulfillment (p=0,000; t=12,258) dan motivasi kerja (p=0,041; t=2,048). Motivasi kerja terbukti berpengaruh signifikan terhadap work fulfillment (p=0,000; t=5,512). Sebaliknya, klasifikasi kepegawaian tidak berpengaruh signifikan terhadap work fulfillment (p=0,273) maupun motivasi kerja (p=0,772). Penelitian menyimpulkan bahwa kualitas pelayanan kesehatan merupakan faktor yang lebih dominan dalam meningkatkan work fulfillment pegawai dibandingkan status kepegawaian. Implikasi manajerial menunjukkan perlunya peningkatan kualitas pelayanan kesehatan karyawan sebagai strategi utama dalam meningkatkan kepuasan kerja pegawai. Kata kunci: klasifikasi kepegawaian; kualitas pelayanan kesehatan; work fulfillment; motivasi kerja; sem-pls
Co-Authors ., Fathorrahman Abdul Gani Adi Saputra Aghata Chrisye Parapat Agus Alamsyah Agus Rahman Agus Rahman Agus Rahman Alamsyah Agustina K, Tin Agustina, Tin Akbar, Ardiansyah Akbar, Fandi Amrulloh, Imron Andre Martinus Andreas Kukuh Kristianto Andreas Setiawan Andrian F. A. Tarigan Angga Sambora Anggriadi Kasih Sihole Anton Anwar Thohiri Ardiyanto, Laurentius Dian Arianto, Hangga Aripuddin, Aripuddin Ayuningtyas, Oktarifany Citra Aziz Kusumawan, Sholihatta Benedictus Febriadi Maharanto Budi Mardjuki Budiyanto, Didik BUKHORI, MOHAMMAD Caecilia Supriyati Candra Adi Wijaya Christea Frisdiantara Christina Natalia Putri Subroto Daniel Yulius Wijaya Daniel, Desmon Dany M. Handarini Dany Moenindyah Handarini, Dany Moenindyah Darmawan*, Herry Dedi Damhudi Dian Sari DIESKA DAMARA Dinda Astuti Diputra, Andi Dony Buntoro DWI CITRA WAHYU NINGTYAS Ebta Taurusia effendi, Achmad Emilda Oktavia Enge Christina Farida Farida Fathorrahman Fathorrahman Fatmawaty Fransiska Br Munte Fatmawaty Fransiska Br Munte Fatthorahman, Fatthorahman Fatthorrahman, Fatthorrahman Faturohman Fedriani, Vinsca Fhery Catur Wibowo Fitria, Lailatul Fransiska Br Munte, Fatmawaty Furwanti, Duwi Hadrian Priangga Puti Hanif, Rifki Happy Hanjaya Haryono, Silvia Arista Hasan, Djubaidillah Ike Kusdyah Rachmawati Ike Rachmawati Ikrom, Moechammad Fadhli Dzil Indry Mey Purwani Intan Christiara Intan Kumala Iskandar, Nicoulas Iswanto Iswanto Jumadiono, Dhodik Justita Dura Katarina Dian Kusuma Wardhani Kelvin Liennt Kevin Khoe Khoe, Kevin Kosim Sutiono Kristianto, Andreas Kukuh Kustiari, Ninik Lidia Lamhisa Simatupang Lini Wijaya Sinarli Lolo, Damaris Lukman Nurhakim Maharanto, Benedictus Febriadi Mahmud, Ervan Ali Maky, Zainuddin Ahmad Mardiana Andarwati Mardjuki, Budi Maria Vianney Wahyu Puspitaningtyas Martugi, Prime Maskan, Moh. Masruhin, Ahmad Matu, Ivanry Melati, Ni Luh Putu Kurniayu Moc Buchori MOCH. BUCHORI Moh Maskan Mohammad Maskan Mohammad Maskan Mohammad Maskan, Mohammad Momou, Desrianto Muhammad Shoffin Dwiono Muktar, Irvan Afandi Mulyana, Suci Muzwati, Hani Nadeak, Hotta Parulian Nanang Saady Nawansyah, Fitria Afif Ni Luh Putu Kurniayu Melati Ni Made Ayu Natih Widhiarini Nico Chrisyana Nur Aisyiah Nur Barliani Santorini Pangestu, Dimas Parapat, Aghata Chrisye Philips Pangestu Praptiningsih, Eko Prasetyo, Reynaldy Purnomo Johan, Jimmy Puspitaningtyas, Maria Vianney Wahyu Puti, Hadrian Priangga Rahman A, Agus Rahman Alamsyah, Agus Rahman, Agus Ramadhani, Dony Ahmad Ratu, Agnes Monica Ratu, Raymond Raymond Ratu Rifyanto Bakri Rimba, Anna Risca Trisnawati Ronald Suryaputra RR. Ella Evrita Hestiandari Ruspitasari , Widi Dewi Ruspitasari, Widi Dewi S, Putri Nadia Sabar Rismawati Sabathelia, Sabathelia Salman Alfarisi Sambhodo, Willy Sanjaya, Andreas Santo Santo Santorini, Nur Barliani Senjaya Gunawan Septianto, Yulius Setiani, Maria Magdalena Purwaningdyah Setiawan, Dwinanto Setya, Nutrika Setyawan, Nanda Shania Kwok, Catherine Sijabat, Jayasan Silvia Arista Haryono Soesilo, Moelyono Sugeng Santoso Sulistiyo Sulistiyo Sultan S. Saade Supriyati, Caecilia Susetyawati, Indira Syamsiar, Benus Syamsuddin, Iwan Tao Putri Tarigan, Pebrianto Putra Telah, Nola Christiane Theresia Laiyan, Macaria Tino Agus Salim Tirto Hadi Triatmojo, Wisnu Triyan Febriandika Vinsca Fedriani Wahyu Indriyani Wahyu Purnomo, Wahyu Widi Dewi Ruspitasari Widi Dewi Ruspitasari Widi Ruspitasari Widyana Widyana Wijaya, Daniel Yulius WINDRA, WINDRA Yanto, Yandri Yanuar Yanuar, Yanuar Yovinta Permata Yudo Kurniawan YUDO KURNIAWAN Yuniar Fitriyani Yunus Handoko Zonnete Bryllian Dheo