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Peran Pengawasan dan Kelaiklautan Kapal untuk Menjamin Keselamatan Pelayaran yang Dimediasi Komitmen Perusahaan di Perairan Pelabuhan Rasau Jaya Kalimantan Barat Grace Rumondang; Yahya Kuncoro; Cecep Pahrudin; Olfebri Olfebri
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 5 (2026): Jurnal Ekonomi Manajemen Sistem Informasi (Mei - Juni 2026)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i5.8453

Abstract

Penelitian ini bertujuan untuk menganalisis peran pengawasan dan kelaiklautan kapal dalam menjamin keselamatan pelayaran yang dimediasi oleh komitmen perusahaan di perairan Pelabuhan Rasau Jaya, Kalimantan Barat. Dalam hal pengawasan kapal dan kelaiklautan menjadi faktor penting untuk mengurangi risiko kecelakaan dan keselamatan pealayaran. Penelitian ini menggunakan pendekatan kuantitatif dengan analisis data deskriptif dan inferensia menggunakan Structural Equation Model (SEM) untuk menganalisa pengaruh antar variabel. Jumlah responden dalam penelitian ini adalah 133 awak kapal yang terlibat langsung dalam operasional kapal di perairan Pelabuhan Rasau Jaya. Hasil analisis menunjukkan bahwa pengawasan kapal, kelaiklautan, dan komitmen perusahaan memiliki pengaruh positif dan signifikan terhadap keselamatan pelayaran. Selain itu, komitmen perusahaan terbukti memediasi secara signifikan hubungan antara pengawasan dan kelaiklautan kapal terhadap keselamatan pelayaran. Penelitian ini juga menemukan bahwa koordinasi yang buruk antara instansi terkait dan kurangnya kapasitas sumber daya manusia pengawas turut memperburuk sistem keselamatan pelayaran. Implikasi dari penelitian ini menekankan pentingnya peningkatan komitmen perusahaan, penguatan regulasi keselamatan, serta pelatihan berkelanjutan bagi awak kapal untuk meningkatkan keselamatan pelayaran. Hasil penelitian ini diharapkan dapat menjadi dasar dalam merumuskan kebijakan untuk meningkatkan sistem keselamatan pelayaran di perairan Pelabuhan Rasau Jaya.
Application Of Information Technology, Online Tracking System, And Timeliness to Customer Satisfaction in Freight Forwarding Companies Olfebri Olfebri; Nasrullah Nasrullah; Okta Bagus Maulana; Ega Ananda Dwi Syahputra
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 6 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Juli - Agustus 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i6.8545

Abstract

The purpose of this study was to determine the cost emphasis, the flow of distribution of goods, and the strategies used for customer satisfaction by meeting customer expectations. The population of this study was users of shipping services, with a sample size of 150 respondents. They are using quantitative methods with non-probability sampling techniques. Data collection was carried out through distributing questionnaires. The results of this study indicate that (1) Information Technology has a positive and insignificant effect on customer satisfaction. (2) The tracking system has a significant effect on customer satisfaction. (3) Timeliness has a significant and positive effect on customer satisfaction.
The Effect of Service Quality and Price Fairness on Consumer Satisfaction through Corporate Image Cecep Pahrudin; Olfebri Olfebri; Lira Agusinta; Sugiyanto Sugiyanto; Otto Sugiharto Prakoso
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 1 (2026): JIMKES Edisi January 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i1.4719

Abstract

This study aims to examine the effects of service quality and price fairness on corporate image through customer satisfaction among passengers of domestic low-cost carriers (LCCs) in Indonesia. The study employs a quantitative causal design and uses the SEM-PLS approach with SmartPLS 4.0 to test the proposed relationships among variables. Data were collected through an online questionnaire distributed to 203 respondents who had used domestic LCC services at least once in the past year. The results indicate that service quality has a positive and significant effect on customer satisfaction, and price fairness also has a positive and significant effect on customer satisfaction. Furthermore, service quality has a positive and significant direct effect on corporate image, while price fairness does not have a significant direct effect on corporate image. Customer satisfaction is found to have a positive and significant effect on corporate image. The mediation analysis further shows that customer satisfaction significantly mediates the relationship between service quality and corporate image, as well as the relationship between price fairness and corporate image. These findings suggest that although price fairness may not directly strengthen corporate image, it can enhance corporate image indirectly by increasing customer satisfaction. The novelty of this study lies in its integrated examination of service quality, price fairness, customer satisfaction, and corporate image in the context of Indonesia’s domestic low-cost airline industry in the post-pandemic period. Keywords: Service Quality, Price Fairness, Customer Satisfaction, Corporate Image, Domestic Low-Cost Carriers
Pemberdayaan UMKM Keripik Melalui Pelatihan Digital Marketing di Desa Kasomalang Kulon, Kecamatan Kasomalang, Kabupaten Subang Irwan Chairuddin; Juliater Simarmata; Olfebri Olfebri; Aang Gunawan; Amrulloh Ibnu Kholdun
Jurnal Pelayanan Masyarakat Vol. 3 No. 2 (2026): Juni: JPM :Jurnal Pelayanan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/jpm.v3i2.3296

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a significant role in supporting community economic growth; however, they still face various challenges in digital marketing. The problems encountered by chip-producing MSMEs in Kasomalang Kulon Village, Kasomalang District, Subang Regency include limited understanding of digital marketing, underutilization of social media as a promotional tool, insufficient skills in creating digital marketing content, the absence of a well-planned branding strategy, and limited market reach. This Community Service Program (PkM) aimed to improve the digital literacy of MSME owners, enhance their ability to use social media for business promotion, develop their digital content creation skills, expand market reach, and increase business competitiveness. The program was conducted offline through socialization, training sessions, interactive discussions, and hands-on practice on April 17, 2026, at Kasomalang Kulon Tourism Village, Subang Regency. The results indicated an improvement in participants’ understanding of digital marketing concepts, the effective use of social media for product promotion, techniques for creating attractive product photos and videos, and the importance of branding in business development. In addition, participants gained insights into digital marketing strategies that can be utilized to expand the market reach of their chip products. The program had a positive impact on strengthening the capacity of MSME owners to develop more competitive businesses, adapt to technological advancements, and pursue sustainable market expansion.
Pengaruh Manajemen Stres Kerja dan Perbedaan Budaya terhadap Kinerja Kru di Perusahaan Kelautan KSS Siti Maemunah; Teguh Palinggi; Yuliantini Yuliantini; Olfebri Olfebri; Yosi Pahala
Jurnal Ilmu Manajemen Terapan Vol. 7 No. 6 (2026): Jurnal Ilmu Manajemen Terapan (Juli - Agustus 2026)
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jimt.v7i6.8590

Abstract

Penelitian ini bertujuan menentukan hubungan pengaruh stress kerja terhadap kinerja kru kapal, menentukan pengaruh perbedaan budaya terhadap kinerja kru, dan menentukan pengaruh stress kerja dan perbedaan budaya terhadap kinerja kru kapal. Jenis penelitian yang digunakan dalam penelitian ini adalah explanatory research. Sampel dari penelitian ini berjumlah 83 kru kapal. Kuesioner yang disebarkan dianalisis menggunakan Structural Equation Modeling (SEM) dengan alternatif Partial Least Square (PLS) menggunakan program SmartPLS versi 4.1.0.6. Hasil penelitian menunjukkan bahwa pengaruh stress kerja terhadap kinerja kru kapal KSS Marine berpengaruh positif dan signifikan ini menunjukan bahwa Stress kerja berpengaruh signifikan terhadap kinerja kru, berarti semakin kuat stress kerja, semakin tinggi pula kinerja kru, produktif karena tekanan yang diterima dapat menjadi tantangan yang mendorong peningkatan kinerja. Perbedaan budaya tidak signifikan terhadap kinerja kru kapal KSS, stress kerja dan perbedaan budaya mempengaruhi kinerja kru kapal kapal KSS Marine.
Pengaruh Online Customer Review dan Citra Merek Terhadap Keputusan Pembelian Melalui Kepercayaan (Studi Pada Bisnis Marketplace Indonesia) Dita Amelia Agustin; Harry Purwoko; Olfebri Olfebri; Okin Ringan Purba; Prasadja Ricardianto
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 1 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (September-Oktober 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i1.6131

Abstract

Penggunaan internet dan aktivitas marketplace di Indonesia terus menunjukkan peningkatan dari tahun ke tahun. Namun, dalam tiga tahun terakhir terjadi penurunan jumlah transaksi di kalangan generasi Z dan milenial. Penelitian ini bertujuan untuk mengkaji pengaruh ulasan pelanggan secara daring dan citra merek terhadap keputusan pembelian, dengan kepercayaan sebagai variabel mediasi. Objek penelitian ini adalah generasi Z dan milenial yang telah melakukan pembelian melalui marketplace di wilayah DKI Jakarta. Penelitian menggunakan pendekatan kuantitatif dengan pengumpulan data dari 150 responden. Teknik pengambilan sampel yang digunakan adalah non probability sampling, sedangkan analisis data dengan teknik SEM dengan SmartPLS 3.2.9. Hasil penelitian menunjukkan bahwa ulasan pelanggan secara daring berpengaruh positif terhadap keputusan pembelian, baik secara langsung maupun tidak langsung melalui kepercayaan sebagai variabel mediasi. Sementara itu, citra merek tidak berpengaruh positif secara langsung terhadap keputusan pembelian, namun memberikan pengaruh positif secara tidak langsung melalui kepercayaan. Temuan ini menunjukkan bahwa kepercayaan memiliki peran penting dalam memperkuat pengaruh ulasan pelanggan secara daring dan citra merek terhadap keputusan pembelian konsumen.
Determination of Repurchase Intention for Transjakarta Bus: Analysis of Service Experience, Information Quality, and Service Innovation Aang Gunawan; Yuliantini Yuliantini; Olfebri Olfebri; Basri Fahriza
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 6 (2025): JIMKES Edisi November 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i6.4902

Abstract

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THE INFLUENCES OF BRAND IMAGE AND BRAND AWARENESS THROUGH BRAND TRUST ON REPURCHASE BEHAVIOR IN APP-BASED TRANSPORTATION (CASE STUDY OF THE GOJEK APPLICATION) Bayu Gede Prandali; Olfebri; Sarinah Sihombing
MANAGER: Journal of Management and Administration Science Vol. 3 No. 3 (2025): MANAGER: Journal of Management and Administration Science, April 2025
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/manager.v3i3.647

Abstract

Digital technology currently plays a significant role in daily life. Digital technology will change human attitudes towards new lifestyles which can influence consumer behavior, including the use of transportation. This makes online transportation companies in Indonesia grow rapidly. Transportation services that are different from conventional transportation mean that the rates and services received by consumers are also different. This research implemented quantitative methods. The sample used in this research was 240 GOJEK consumers and the data was processed using SMARTPLS. The SEM–PLS evaluation model is a reflective measurement that is calculated using validity and reliability, where the validity measurement has 2 criteria, including construct validity by assessing convergent validity and discriminant validity. Convergent validity is a combination of indicators that replace one latent variable. Hypothesis 6 has a significant impact and hypothesis 1 has no significant impact. This illustrates the mediating effect of brand trust in influencing the positive indirect influence of brand image on repurchase behavior.
The Role of Brand Image in Enhancing Repurchase Intention of Low-Cost Carrier Airlines Olfebri Olfebri; Yuliantini Yuliantini; Aang Gunawan; Primadi Candra Susanto; Nasrullah Nasrullah; Danang Darunanto
Studi Akuntansi, Keuangan, dan Manajemen Vol 5 No 4 (2026): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/sakman.v5i4.6326

Abstract

Purpose: This study aims to analyze the impact of service quality, on-time performance, and promotions on the repurchase intention of low-cost carrier (LCC) users, both directly and indirectly, through brand image as a mediating variable. Methodology/approach: A qualitative descriptive approach with a literature review was used. Data were collected from internationally indexed articles in databases such as Scopus, Web of Science, and Google Scholar. The selected literature was analyzed using data reduction techniques, data presentation in matrix form, and comparative synthesis to identify patterns and differences between the relevant studies. Results: The results show that service quality, on-time performance, and promotions influence repurchase intention among LCC users, either directly or through brand image. Brand image has been proven to act as a mediating variable that strengthens the relationship between operational and marketing factors and the repeat purchase. Conclusions: This study confirms that the competitive advantage of LCC is determined not only by price but also by brand perception built through user service experiences. Brand image plays a significant role in enhancing repurchase intentions. Contribution: This study contributes to the theoretical understanding of consumer behavior in the airline industry, particularly in explaining the role of brand image as a mediating mechanism between service quality, time performance, promotions, and repurchase intention. Limitation: The limitation of this study lies in the use of a literature review method, which does not involve direct empirical testing of primary data from airline passenger.
Mitigating the Gridlock: A Hybrid VISSIM-Based Evaluation of Traffic Engineering and Demand Management Strategies for Urban Superblocks Adie Kuntara; Abdullah Ade Suryobuwono; Rully Indrawan; Olfebri; Aswanti Setyawati
Jurnal Ilmu Multidisiplin Vol. 4 No. 6 (2026): Jurnal Ilmu Multidisplin (Februari - Maret 2026)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jim.v4i6.1715

Abstract

Urban superblocks integrating mixed-use developments generate substantial traffic volumes that threaten to overwhelm existing arterial networks in rapidly urbanizing cities. This study evaluates the operational traffic impacts of the Pakuwon superblock development in Bekasi, Indonesia, using PTV VISSIM microsimulation calibrated against Indonesian Road Capacity Guidelines (PKJI 2023). The research employs a hybrid methodology combining traffic engineering interventions with transportation demand management (TDM) strategies following the Avoid-Shift-Improve (ASI) framework. Baseline simulations reveal catastrophic network failure without mitigation, with volume-to-capacity (V/C) ratios reaching 1.81 and Level of Service (LOS) F on critical arterial segments. The study tested four alternative scenarios, with Alternative 3 (flyover construction combined with comprehensive TDM measures achieving 10% private vehicle reduction) demonstrating optimal performance. Post-mitigation simulations show V/C ratios reduced to 0.69 (average 47% improvement), speeds increased by 36%, and LOS improved to C-D across all segments. Findings demonstrate that integrating physical infrastructure improvements with binding demand management policies is essential for sustainable urban development in congested Asian cities. The research contributes a replicable methodological framework for traffic impact assessment that transcends conventional geometric-only approaches.
Co-Authors A.A. Ketut Agung Cahyawan W Aang Gunawan Aang Gunawan Aang Gunawan Abdullah Ade Suryobuwono Adie Kuntara Agus Suhendra Agusinta, Lira Agustin, Dita Amelia Ahmad Zaenal Abidin Aisyah Rahmawati Aisyah Rahmawati Alfais Amin Darmawan Amrulloh Ibnu Kholdun Andri Andri Andri Primadi Andri, Gus Aswanti Setyawati Aswanti Setyawati Basri Fahriza Basri Fahriza Bayu Gede Prandali Cecep Pahrudin, Cecep Danang Darunanto Deslida Saidah Dita Amelia Agustin Earny Ambarsari Ega Ananda Dwi Syahputra Esti Liana Euis Saribanon, Euis Grace Markella Grace Rumondang Grace Vita Vidyani Gus Andri Hadi Prayitno, Hadi Hadi Setyabudi Pramono Haris Haris, Haris Harry Purwoko Harry Purwoko Ika Utami Yulihapsari Irwan Chairuddin Juliater Simarmata Juliater Simarmata Langas Denny Siahaan Lira Agusinta Madi Pradana Mawadi, Citra Putri Mohamad Arif Hernawan Muhammad Harri Pasakti Nugroho Muhammad Thamrin Muhammad Tohir Nasrullah Nasrullah Nursery Alfaridi Okin Ringan Purba Okin Ringan Purba Okta Bagus Maulana Otto Sugiharto Prakoso Pasa, Inda Tri Peppy Fachrial Prasadja Ricardianto Prasadja Ricardianto Prasetiyo, Boy Fajar Primadi Candra Susanto Raden Didiet Rachmat Hidayat Reza Fauzi Jaya Sakti Riza Lestari Riza Lestari Rohana Sitanggang Rr. Endang Wahyuni Rully Indrawan Sandriana Marina Sandriana Marina Sarinah Sihombing Sita Aniisah Sholihah Sitanggang, Nadia Veronica Sitanggang, Rohana Sitanggang, Rohana Siti Maemunah Slamet, Asep Gunawan Sugiyanto Sugiyanto Sugiyanto Sugiyanto Sugiyanto Sugiyanto Teguh Palinggi Wardhana, Aditya Wasil, Mohammad Yahya Kuncoro Yosi Pahala Yulianti Keke Yuliantini Yuliantini Yuliantini Yuliantini Yuliantini Yuliantini