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All Journal JURNAL SAINS PEMASARAN INDONESIA Jurnal Manajemen Teori dan Terapan Jurnal Ilmiah Ekonomi Islam JEMA: Jurnal Ilmiah Bidang Akuntansi dan Manajemen JRMSI - Jurnal Riset Manajemen Sains Indonesia JURNAL MANAJEMEN BISNIS Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Golden Ratio of Human Resource Management JAPI: Jurnal Akses Pengabdian Indonesia Inkubis: Jurnal Ekonomi dan Bisnis E-JRM Jurnal Pengabdian Masyarakat dan Penelitian Terapan
Rois Arifin
Department Of Management, Faculty Of Economics And Business, Universitas Islam Malang, Malang
Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Nursing Public Health Social Sciences Other

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MOTIVASI , KOMUNIKASI, LINGKUNGAN KERJA DAN KOMITMEN ORGANISASI PENGARUHNYA TERHADAP KINERJA PEGAWAI NEGERI SIPIL WILAYAH LOWOKWARU Cholilah Cholilah; Rois Arifin; Aleria Irma Hatneny
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No. 12 Februari 2020
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACT The purpose of this research is useful 1) to prove that employee performance affects motivation, communication, work environment and organizational commitment partially, 2) to know that employee performance influences motivation, communication, work environment and organizational commitment simultaneouslyBy using a sample of 80 civil servants in the Lowokwaru sub-district.Method of collecting data with Systematic Random Sampling       The results of this study indicate that simultaneously variables of motivation, communication, work environment and organizational commitmen significantly influence. Partially motivation and work environment do not significantly influence communication performance and organizational commitmen significantly influence employee performance Keywords: Performance, motivation, communication, work environment and organizational commitmen
Pengaruh Kualitas Makanan, Suasana dan Kewajaran Harga Terhadap Kepuasan Pelanggan Pada Cafe Coklat Klasik Joyogrand Malang (Studi pada Mahasiswa Universitas Islam Malang) Widyan Violita; Rois Arifin; Siti Asiyah
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol 09 No. 12 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThe development of retail business in Indonesia which is rapidly developing makes competition increasing, every business person will compete to make his product a product that is in great demand by consumers. The rise of culinary business and the mushrooming of cafes in Malang and the huge potential that exists has made businesses create creativity to make their businesses appear different in terms of the quality of the food provided, the atmosphere of the cafe served and the reasonableness of the prices offered. This study aims to determine the effect of food quality, atmosphere and fairness of prices on customer satisfaction at Joyogrand Coklat Klasik Cafe Malang. The population in this study were Malang Islamic University Students who had visited the Coklat Klasik Cafe Joyogrand Malang with a total sample of 85 respondents. Testing the hypothesis in this study using multiple linear regression analysis. The results showed that the variables of food quality, atmosphere and fairness of prices simultaneously affected customer satisfaction. food quality and price reasonableness variables have a positive and significant effect on customer satisfaction, while price reasonableness variables have no positive and significant effect on customer satisfaction. Keywords: Food Quality, Atmosphere, Price Fairness, Customer Satisfaction.
PENGARUH BAURAN PEMASARAN JASA TERHADAP KEPUTUSAN BERKUNJUNG PADA WISATA PANTAI GILI NOKO DI BAWEAN Vita Nur Jannah; Rois Arifin; M. Hufron
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol.7 No. 11 Agustus 2018
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACT  This study aims to determine and analyze the effect of service marketing mix simultaneously and partially to the decision to visit the Gili Noko Beach tourism in Bawean. The method used is purposive sampling technique where the technique of determining the sample with consideration of certain criteria. The analysis technique used is descriptive quantitative by using Likert scale, multiple linear regression analysis, coefficient of determination and also through f test and t test by using SPSS program.Based on the results of data analysis simultaneously shows that the influence of product variables, price, location, promotion, employees, process and physical evidence have a significant influence on the decision to visit on Gili Noko beach tour in Bawean. While the partial variable of product, price, location, employee, process, and physical evidence have no significant effect to the decision of visiting on Gili Noko beach tourism in Bawean. And for the promotion variable has a significant influence on the decision to visit on Gili Noko Beach tour in Bawean. Keywords: Marketing Mix, Visit Decision.
PENGARUH FAKTOR HARGA, KEAMANAN, KENYAMANAN DAN KETEPATAN WAKTU TERHADAP PEMBELIAN TIKET KERETA API EKONOMI AC PENATARAN JURUSAN SURABAYA-MALANG-BLITAR ( Studi Kasus Pada Penumpang Kereta Api Ekonomi Penataran Di Stasiun Kota Baru Malang ) Eva Ruswinda; Rois Arifin; Achmad Agus Priyono
E-JRM : Elektronik Jurnal Riset Manajemen Ejrm Vol 08. No 07 Februari 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This research uses a quantitative approach by collecting data through quesioner methods. The population in this study was the ticket buyers of the Penataran train in Surabaya - Malang - Blitar. The sample is 97 respondents with data collection techniques using a questionnaire. The purpose of this study are: 1) to find out the factors of price, security, comfort, and timeliness have a partial effect on the purchase of Railroad train tickets, 2) to find out the factors of price, security, convenience, and timeliness have an effect on purchasing train tickets upgrading fire.The results showed that 1) the factors of price, security, comfort, and timeliness have a simultaneous effect on the purchasing decisions of train tickets, 2) the factors of price, security, convenience and timeliness have a partial effect on the decision to purchase train tickets.Keywords:Price factor, safety factor, comfort factor, timeliness factor, ticket purchase, upgrading train
Pengaruh Brand Ambassador, Review Online Youtube, Pengalaman Belanja Online, Persepsi Kemudahan, Dan Persepsi Risiko Terhadap Minat Beli Di Tiket.Com Pada Masa Pandemi Covid-19 Di Kota Malang Muhammad Anshor Syafi’i; Rois Arifin; Arini Fitria Mustapita
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 07 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThe goal of this study is to pinpoint and examine factors that simultaneously and partially influence consumers' intent to make purchases at Tiket.com, including brand ambassadors, online reviews posted to YouTube, online shopping experiences, perceived convenience, and risk perceptions. The independent variables in this measurement are Brand ambassador, YouTube Online Review, Online Shopping Experience, Perception of Ease, and Perception of Risk, while the dependent variable is buying interest. Quantitative research using a descriptive methodology is the sort of research used in this study. From the outset to the creation of the study design, the quantitative research method's specifications are systematic, well-planned, and clearly defined. The SPSS program's multiple linear regression analysis tool was used to manage the data. The data used includes both primary and secondary data that were gathered through surveys, interviews, and both direct and indirect observations. Since the sample size for this study is unclear, the maholtra calculation with data  24 indicators multiplied by 5 results in 120. The analysis of the data revealed that the variables of brand ambassador, youtube online review, online shopping experience, perceived convenience, and perceived danger simultaneously and partially influence the purchasing intentions of Tiket.com users in Malang City. Keywords: Purchase Intention. Brand Ambassador, Online Yotube Review, Online Shopping Experience, Easy Perception, And Risk Perception
PENGARUH BRAND IMAGE, PRICE PERCEPTION, DAN SERVICE QUALITY TERHADAP KEPUTUSAN PEMBELIAN PADA CITRA KENDEDES CAKE & BAKERY Jl. MT. Haryono No 73 Malang Nurul Latifah; Rois Arifin; M. Hufron
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol.7 No. 11 Agustus 2018
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT Bussiness development in economic side become more competitive. Facing the competition a company  must be able to read and optimalize the economical resources to increase competitive ther product, be able to set the effective marketing strategy, and alwayscontinuing to develop its strategy. This study aim at analying the effect of brand image, price perception, and service quality toward buying decision at Citra Kendedes Cake & Bakery Jl. MT. Haryono No 173 Malang. the popolation was the consumer of Citra Kendedes Cake & Bakery. Accidental sampling technique were use. While its based on the coming consumer when the research were conducted. The sample were 82 respondents. The data were analyzed using  multiple linier regression method. The result showed (1) brand image has positive influnce and significant on buying decision. (2) price perception has positive influence and significant on buying decision. (3) service quality has positive influence and significant on buying decision. Keyword : Brand Image, Price Perception, Service Quality, and Buying Decision 
Peranan Komunikasi, Lingkungan Kerja Dan Kompensasi Terhadap Kinerja Karyawan Dengan Semangat Kerja Sebagai Variable Intervening Dimasa Pandemi Covid-19 (Studi Kasus Pada Karyawan PT Eka Prima Mandiri Sentosa) Ighfirlana Ighfirlana; Rois Arifin; M Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 07 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThis study aims to determine the role of communication, work environment and compensation on employee performance with morale as an intervening variable. The population in this study were all employees of PT. Eka Prima Mandiri Sentosa-Surabaya Branch. The sample in this study was 58 respondents. Data was collected by distributing questionnaires, interviews and documentation. Analysis of the data used in this study using validity, reliability, normality, path analysis, t test and Sobel test.The results showed that communication did not play a direct role in morale. While the work environment and compensation play a direct role in morale. Communication does not play a direct role in employee performance. Meanwhile, the work environment and compensation have a direct role in employee performance. Morale plays a direct role in employee performance. Communication plays a direct role in employee performance with morale as an intervening variable. While the work environment and compensation variables play an indirect role on employee performance with work enthusiasm as an intervening variable. Keywords : Communication, Work Environment, Compensation, Employee Performance, Morale
ANALISIS PENGARUH BAURAN PEMASARAN ECERAN TERHADAP KEPUTUSAN PEMBELIAN (Studi Kasus Pada Distro Resist Wear Turen Malang) Magdalena Dwi Anggraini; Rois Arifin; Afi Rahmat Slamet
E-JRM : Elektronik Jurnal Riset Manajemen e-Jrm Vol. 07 No. 01 Februari 2018
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTThe purpose of research are to determine whether there is asimultaneous influence between the retail marketing mix consisting of, product,price, place, promotion, in-store atmosphere and service to purchase decision atResist Wear Turen Malang Distribution and to find out whether there is partialinfluence between the mix marketing consisting of, product, price, place,promotion, in-store atmosphere and service to purchasing decision at Resist WearTuren Malang Distribution. By using analysis tool that is doubled linearregression.Based on research and discussion in this research that can be drawn theconclusion that the retail marketing mix consisting of, product, price, place,promotion, store atmosphere and service to purchase decision at Resist WearTuren Malang Distribution, can influence simultaneously to decision purchase ofResist Wear Turen Malang Distribution. Mix of retail marketing consisting of,product, price, place, promotion, atmosphere in store and service to purchasingdecision at Resist Wear Turen Malang Distribution that can influence partiallythat is only place and atmosphere in store.Keywords: Retail Marketing Mix and Purchase Decision.
PENGARUH KUALITAS PELAYANAN, HARGA DAN KUALITAS PRODUK TERHADAP LOYALITAS KONSUMEN MELALUI KEPUASAN SEBAGAI VARIABEL INTERVENING (Studi Kasus Pada Konsumen Resto Ayam Nelongso Sawojajar) Ahmad Farid Wahyudi; Rois Arifin; M. Hufron
E-JRM : Elektronik Jurnal Riset Manajemen ejrm Vol. 7 No. 7 Agustus 2018
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTThis study is aimed to know the effect of the service quality, the price and the product quality on customers’ loyalty through satisfaction as intervening variable (a case study of Ayam Nelongso Sawojajar restaurant customers). This study used qualitative research approach and this study is an explanatory research. The population of this study is all the consumers who become the customers of Ayam Nelongso Sawojajar restaurant.  The purposive sampling technique was used in this study to determine the sample.   The data was gained from distributing the questionnaire to 99 respondents. The instrument used for collect the data was questionnaire and for the data analysis, the method used was path analysis.  Based on the data analysis and the hypothesis testing, the result of this study is: The service quality and the product quality on customers’ loyalty of the variables’ satisfaction is positively and significantly affected and for the price on satisfaction as the intervening variable is not significantly affected. Based on the statement above, it can be concluded that the service quality, the price and the product quality on customers’ loyalty through variables’ satisfaction is positively and significantly affected.  Keywords : service quality, price, product quality, satisfaction, customers loyalty
Pengaruh Strategi Promosi Sosial Media (Instagram) Dan Word Of Mouth Terhadap Keputusan Pembelian Kuliner Mbok taya Rudi Hartono; Rois Arifin; Moh. Hufron
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 9 No. 03 Februari 2020
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractIn the digital era such as today's online activities have penetrated into every sector is no exception in marketing activities. Rapid technological developments have an impact on entrepreneurs, promotion of social media can be used as a sales strategy, buying and selling, and the promotion process simultaneously. This research uses explanatory research with a qualitative approach. There are four variables used in this study, namely content creation (X1), content sharing (X2), connecting (X3), word of mouth (X4) and purchasing decision structure (Y) . Data collection was obtained using online questionnaires (Google form) on mbok taya customers according to the number of Instagram followers. The sample used in this study amounted to 97 respondents, all respondents came from mbok taya customers according to the number of Instagram followers totaling 1,645 who were divided using the formula slovin get the 97 respondents. The technique used in sampling is Non-Probability analysis of the data used is descriptive analysis and multiple linear analysis, the results of this study indicate that each variable consisting of content creation (X1), content sharing (X2), connecting (X3) ), word of mouth (X4) simultaneously influences the purchase decision (Y). Based on the results of this study, mbok taya should use an online marketing strategy or social media marketing namely intsagram to strengthen purchasing decisions.keywords : social media marketing, purchase decision and word of mouth
Co-Authors A. Rizky Akbar Maulana Zain AA Sudharmawan, AA Aan Arief Trenggono Abdullah Syakur Novianto Abdurahman . ABS, M Khoirul Ach. Noval Annas Achmad Agus Priyono Adela, Diva Adi Pamungkas Adia Reyhan Putra Pratama Afi Rachmat Slamet Afi Rahmat Slamet Afida Nur Uzma Agung Jiwandono AGUS SETIAWAN Ahmad Fadeli Ahmad Farid Wahyudi Ahmad Fiantoni Fazri Ahmad Hikam Ahmad Rifa’i Maksum Ahmad, Ryan Fazrin Ahsani Taqwiem Ahsani Taqwiem Ainul Yaqin Akhmad Faisol Efendi Aleria Irma Hatneny Alfian Budi Primanto Alika, Lingling Ayu Alun Dwi Septiando Amin, Muh Sirojuddin Amin, Muhammad Rohil Aminuyati Amiruddin . Amiruddin Amiruddin ANANG FUAD Syafrudin Andi Normala Andi Normaladewi Angga Riduansyah Adi Pranata Anindita Salasa Ahmada Arif Kurniawan Santoso Arif Luqman Hakim Arini Fitria Mustapita Arsyianto, Muhammad Tody Ashifa Maharani Asmina Rahmawati Ayax Berrem Bernadi Azizy, Ailsa Rania Bagas Primadi Bagus Tuhu Hidayat Bahari, Romi Chandra Baha’ul Mu’in Bahrul Bainarqi Baihaqi, Moh Kholis Bambang Heri Susanto Basalamah, Muhammad Ridwan Bastomi, Mohamad Bilqis, Nurul Callista, Arwa Diba Ratu Cholilah Cholilah David David Erdiansyah Desi Ristanti Devin Koko Febiriliansyah Devyasari Octavia Irawan DEWI FITRIANI Dita Octavia Donny Pangestu Dwi Mayangsari Dwi Murniyati Dwimas Arie Supangkat Edi Cahyono Edi Saputra Efendi Yusuf Ego Andromega Eka Farida Eka Febri Wijanarko Eli Umitasari Erdiana, Alifiah Nur Etty Saraswati Eva Ruswinda Fadhilah, Rio Fadlilatul Khairiyah Fahinda Rio Dinata Fahrurrozi Rahman Fajar Setia Faruq Wahyudi Fatkhul Akmal Maulana Fatur Rochman Fauziyah, Yenny Zanubah Febriansyah, Aldhi Fifit Nurta Syaifudin Firmansyah, Oktova Rian Fitri Wahyuni Fitriyah, Hanis Fuji Santoso Gusti Suta Pahlopi Guterres, Novicasari Nur Pratiwi Hainun Mansyur Hamim Farizy Zarkazy Hawin Anam Fadhlullah Helmiyatun Naimah Heni Lutfia Sari Hikmatun Nafiah Ali Holyness Nurdin Singadimedja Idatul Faizati Ighfirlana Ighfirlana Illiatus Soleha Ilmi, Lilik Qaffidhotul Indah Fatmawati indah nuril laili Irawan Dwiyanto Ismail Hidayat Ismawati Fauziah Ita Athia Jangky Dausat Januarika Zakinah Larasati Juniari, Resa Juniarti Juniarti Karima, Isnaini Kartika Rose Rachmadi Khairul Imamul Khalikussabir, Khalikussabir Kholidah, Amalya Nur Maya Khusnul Khotimah Kristina Firdha Kyswantoro Laila, Fati Khalif Lailatuz Zuhriyah Lalu Wahyu Azazi Ledy Diana Lukyani, Defita Luluk Fitria Lusi Agustina Luthfi Humam M Hufron M. Aliyuddin M. Hufron M. Khoirul Anwarodin Broto Suharto M. Rizki Azhari M. Sulaiman M.Hufron M.Hufron Maaniya Tamama Maera Yulia Magdalena Dwi Anggraini Mahadyka Agung Prasetyo Mahardani, Ahmad Subhan Malinda, Elsa Mandasari, Adinda Putri Marca Intan Youlanda Mas’udah, Nia Arifiana Maulida Elvara Mega Putri Elissa Melinda Handayani Millaningtyas, Restu Miswanto Miswanto Mochamad Arif Rizky Mochamad Rosul Moh Hafiz Hismuddin Moh. Hufron Moh. Nur Dafa Sidqi Mohammad Fandi Mohammad Lutfi Mohammad Rasuli Mohammad Wildan Mohd Salleh, Muhammad Zulfaris Mudasir Mudasir Muhammad Abu Tholib Muhammad Anshor Syafi’i Muhammad Fadil Muhammad Hufron Muhammad Misnarum Muhammad Muhammad Muhammad Rukmana Muhammad Waliyul Ilmi Mukhamad Amin Suryanulloh Murniyati, Dwi Nadifah, Siti Rogibatun Nagari, Bregas Istha Sasangka Aji Naghieb, Muhammad Nanda Kumala Ningsih Nicholas Galang Widjanarko Nida Aulia Amatullah Nisa', Khoirotun Novita Dewi Rahmawati Nurhasan Aripin Nurhayati, Susi Alistina Nurlaili Nurlaili Nurmalita Sari Nursani Nursani nurul latifah Nurus Sofi Ony Dzaky Abdillah Padli, Feri Pandora, Calista Mina Prayoga, Lintang Prihartini, Wahyu Purwanti, Henny Putri Indah Lestari Putri, Alkansha Berlina Eka Putri, Intan Sabrina Aziza Putri, Vina Afrilianda Qamar, Sariful Qurrotu A'yun Rachmadi , Kartika Rose Rachmaudinah Hilda Safitri Raden Mohamad Herdian Bhakti Rafsanjani, Rafli Rahman, Muhammad Fahrozi Rahmat Nur Riandika Rahmatulloh, Muhammad Alamsyah Rahmawati Rahmawati Rahmawati Rahmawati Rahmawati Rahmawati, Rahmawati Ramadhan, Tri Sugiarti Rano Yudho Prawiro Ratna Dewi Kartika Sari Ratna Tri Hardaningtyas, Ratna Tri Rendyana Putra Restu Millaningtyas reza rezita oktaviana Ridho Hananta Ramadhan Rifa Azkiyah Rifma Azizatun Novianti Rif’a Maulana Risalahtul Chamiati Misbah Riski Bagus Satria Rismatul Karomah Rivaldi C Lengam Rizal, Syarif Ali Rosyidah, Ainul Fitrotur Rudi Hartono Sabrina, Rully Safrillia, Dea Salman, Ach. Rois Salsabila, Oktaviana Salwa Samsul Haji Sandra Oktaviasari Saputri, Vicky Yuli Saraswati, Ety Sari Oktavia Satria Abdi Pratama Yudha Satria Putra Utama Sindi Puji Lestari Siti Asiyah Siti Hulud Sodikin Sodikin Suharto, M. Khoirul Anwarudin Broto Suhriyanto Suhriyanto Sulton Sholehuddin, Sulton Sunaryo, Hadi suparman suparman Sya'bana, Laillia Nisfi Syafaat Syafaat Syamsul Ibad Tamaulina Br Sembiring Tristanti, Febiana Destin Trya May Indriani Ubadillah Mohsyin Ulayya, Afifah Azizah Umrotus Febriansari Usman Ali Vicky Dwi Anggraeni Vita Nur Jannah Wahyu Anggar Saputra Wahyuningtyas, Nanik Wahyuningtyas, Novianur Wardhana, Nurani Lembut Putri Widyan Violita Winda Jaya Yuli Khoiriyah Yusuf Andriansyah Zahro, Saniaty Zahrok’u Syarofah Zairozie Tamim ‘ Aini, Nur