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All Journal Parole: Journal of Linguistics and Education Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Jurnal Ekonomi : Journal of Economic Dimas: Jurnal Pemikiran Agama untuk Pemberdayaan Managament Insight: Jurnal Ilmiah Manajemen VISION Vision: Journal for Language and Foreign Language Learning International Journal of Artificial Intelligence Research The Indonesian Journal of Public Administration (IJPA) Jurnal Penelitian Pendidikan IPA (JPPIPA) Kinerja: Jurnal Ekonomi dan Manajemen Dinamika : Jurnal Ilmiah Ilmu Administrasi Negara Jurnal Basicedu JASa (Jurnal Akuntansi, Audit dan Sistem Informasi Akuntansi) JURNAL MANAJEMEN BISNIS JFIOnline EDUMATIC: Jurnal Pendidikan Informatika Jurnal Logistik Indonesia Majalah Ilmiah Bijak Transparansi Jurnal Ilmiah Ilmu Administrasi Jurnal Fundadikdas (Fundamental Pendidikan Dasar) Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Jurnal Ilmiah Manajemen Kesatuan TEKNOSIAR Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Anak Usia Dini Holistik Integratif (AUDHI) Jurnal Bisnisman : Riset Bisnis dan Manajemen JPM: JURNAL PENGABDIAN MASYARAKAT International Journal of Social Learning (IJSL) Arsitekno International Journal of Economy, Education and Entrepreneurship (IJE3) Indonesian Journal of Economy, Business, Entrepreneuship and Finance (IJEBEF) Empiricism Journal Warisan: Journal of History and Cultural Heritage Golden Ratio of Marketing and Applied Psychology of Business Golden Ratio of Mapping Idea and Literature Format Labatila: Jurnal Ilmu Ekonomi Islam EDUKIDS : Jurnal Inovasi Pendidikan Anak Usia Dini Jurnal Basicedu Jurnal Karya Abdi Masyarakat Neo Journal of economy and social humanities Jurnal Pendidikan Indonesia (Japendi) Journal of Public Power ABDI UNISAP: Jurnal Pengabdian Kepada Masyarakat El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam El-Mujtama: Jurnal Pengabdian Masyarakat Jurnal Indonesia : Manajemen Informatika dan Komunikasi Journal of Education, Social & Communication Studies TADIB: Jurnal Pendidikan Agama Islam Amwaluna: Jurnal Ekonomi dan Keuangan Syariah Journal of Public Atestasi : Jurnal Ilmiah Akuntansi Journal of Selvicoltura Asean Journal of Multidisciplinary Sustainability Asean Islamic Studies in the World
SITI MARIAM
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Journal : VISION

 1 
THE USE OF ENGLISH IN TAGLINE OF ADVERTISEMENTS FOR PRODUCTS PUBLISHED BY INDONESIAN NEWSPAPER MARIAM, SITI
VISION Vol 3, No 1 (2014): Journal Vision
Publisher : VISION

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Abstract

ABSTRACT When human life is still simple, they can find their daily needs easily. With the progressiveness of era, their life is complex. They do not have a lot of time to look for what and how goods or services that they need. For solving the problem, it occurs advertising activities, id. est. an activity introduces a product to public through advertising media such as newspaper, magazine, radio, television, film, internet, etc. Apart from information tool, an advertisement also functions as persuasive tool, therefore the copy writers try to make their advertisement as attractive as possible with expectation it can influence the consumers’ attitude and behavior. Advertisement in printed media consists of two elements, namely pictures and verbal symbols that form words, idiom, phrase or sentences. The writer will discuss English in tagline of advertisements, which tends to be persuasive function, from the linguistics point of view.   Keywords : tagline, advertisement, newspaper.
Co-Authors - Khaeruman Abdul Haeba Ramli, Abdul Haeba Aditya Halim Perdana Kusuma Putra Putra Adrifa, Zacky Putra Agung Aji Perdana Agung Edi Rustanto Ahmad Suriansyah Ahmad Zainal Ajat Sudrajat Al Kausar, Al Kausar Almansuri, Anton Amalia Sapriati Amrullah Amrullah Ardhana, Nugroho Aji Arif, Zaenal Arifah, Muhammad Syahroni Arifin, Antoni Ludfi Arsyi Rizqia Amalia Aulia, Nur Nabila Azhar Nampira, Ardi Bagiastra, I Ketut bt Rushdi, Hashlina Budi, Erwanto Budi, Erwanto Catur Kepirianto Cholifihani, Muhamad Cholifihani, Muhammad Damayanti, Si Luh Putu Dedi Junaedi, Dedi Defran, Hanif Muhammad Dewi Purnamasari Dewi, Maya Puspita Diatmika, Anak Agung Ketut Dihin Septyanto Din Azwar Uswatun Djoko Sutrisno Ekawati, Rosa Eni Rosnija Eric Hermawan Ernawati Ernawati Eros Rosmiati Evi Novita Fadillah, Nida Sri Nur Fatiani, Kurunul Fika Aryani Hamidah, Asti Hendriadi, Hendriadi Herlina Herlina Hidayat, Yusup Rachmat I Ketut Suma I Wayan Suastra Ida Bagus Putu Arnyana Ida Nurhaida Imelda Fajriati Indrajaya, Titus Irsan Tricahyadinata IRWANSYAH Irwansyah Irwansyah Ismaya, Sakti Brata Judijanto, Loso Juliana Juliana Kadafi, M. Amin Kalim, Muchamad Nur Kanaya, Aida Suni Khoidar Amirus Khoirunisa, Nurul Laela Fitriani, Baiq Lutfiyah, Zalfa Waspa Macdhy, Reshanty Dea Nur Maharani, Alfiana Citra Majid Wajdi Maksum Radji Maratis, Jerry Megawaty Meidiyanty, Elvira Muhammad Nafi Annury, Muhammad Nafi Naldo, Jufri Naldo Nefianto, Tirton Nurishlah, Laesti Nurpadilah, Maila Oktavia, Kiki Nur Omar, Rina Haji Panji Kresna, Egi Petrus Jhon Alfred Depa Dede Pindiharti, Dewi Prakoso, Hauzan Afif Prasetyo, Wisnu Budi Pratama, Mario Putra Purbasari, U.K. Purnomo, Subekhi Hadi Rahayu Apriliaswati Ramdan Samadi, Mochammad Riyanti Riyanti Rohani, Laila Rois, Ajun Rojuaniah Rojuaniah Ropi Marlina Rozamuri, Arif Murti Saadillah, Ramdhani Saputra, Radiansyah Harry Sari, Fitri Eka Sari, Hani Mayang Sayyidatul Fadlilah Septiningrum, Kartika Ayu Setyaningrum, Angela Selvia Shunhaji, Akhmad Silvester Masias Siso Sina, Muhammad Ibnu Sinaga, Samuel J. Siti Nurhidayati Siti Tarwiyah Sujatmiko, Anang Suriyadi, Suriyadi Suroyo Suroyo Surryanto Djoko Waluyo Suryani, Devina Ratna Susanto Susanto Sutawidjaya, Ahmad Hidayat Sutawijaya, Ahmad Hidayat Syahla, Tamara Syech Idrus Thamanda, Dhea Rusli Toaha, Muhammad Vikaliana, Resista Wicaksana, Harits Hijrah Widiyanti, Indri Ayu WIJAYA WIJAYA, WIJAYA Yogi Prihandoko Yohana, Erni Yolanna, Yolla Yusuf, Marwah