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All Journal Ulul Albab: Jurnal Studi Islam El-HARAKAH : Jurnal Budaya Islam EGALITA El-QUDWAH Journal of Education and Learning (EduLearn) Tadbir: Jurnal Manajemen Pendidikan Islam Madrasah: Jurnal Pendidikan dan Pembelajaran Dasar Jurnal Manajemen Pendidikan Palapa: Jurnal Study Keislaman dan Ilmu Pendidikan QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama Ijaz Arabi Journal of Arabic Learning Pendas : Jurnah Ilmiah Pendidikan Dasar Journal EVALUASI Edukasi Islami: Jurnal Pendidikan Islam Atthulab: Islamic Religion Teaching and Learning Journal Journal of Educational Research and Evaluation AL-TANZIM : JURNAL MANAJEMEN PENDIDIKAN ISLAM JTP - Jurnal Teknologi Pendidikan Tarbawiyah Jurnal Ilmiah Pendidikan DAYAH: Journal of Islamic Education SCAFFOLDING: Jurnal Pendidikan Islam dan Multikulturalisme AS-SABIQUN: Jurnal Pendidikan Islam Anak Usia Dini Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran Fitrah: Journal of Islamic Education Munaddhomah: Jurnal Manajemen Pendidikan Islam Didaktika Religia Penamas Jurnal Manajemen Pendidikan Islam Atthiflah: Journal of Early Childhood Islamic Education JUMPA : Jurnal Manajemen Pendidikan International Journal of Education, Vocational and Social Science Business and Applied Management Journal Al-Hayat: Journal of Islamic Education Journal of Research on Community Engagement
Agus Maimun
Universitas Islam Negeri Maulana Malik Ibrahim Malang
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Mathematics Public Health Social Sciences Other

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Strategic Public Relations as a Driver of Institutional Positioning and Competitive Advantage in Higher Education Siti Aminah; Agus Maimun; Indah Aminatuz Zuhriyah
Business and Applied Management Journal Vol. 3 No. 2 (2025)
Publisher : Al-Qalam Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/bamj.v3i2.1641

Abstract

This study aims to analyze the role of strategic public relations management in enhancing institutional positioning and competitive advantage in higher education. Employing a qualitative approach with a multi-case study design, data were collected through in-depth interviews, observation, and documentation involving institutional leaders, public relations practitioners, academics, students, and alumni. The findings indicate that strategic public relations serves as a foundational mechanism for institutional positioning through public needs analysis, identity strengthening, and integrated communication strategies. Furthermore, integrated communication encompassing media relations, digital branding, academic publications, and stakeholder engagement plays a critical role in shaping institutional image and reputation through message consistency. Strategic public relations also contributes significantly to competitive advantage by fostering public trust, increasing institutional visibility, and strengthening differentiation. The study implies that strategic public relations functions as a dynamic capability that links internal institutional quality with external public perception, transforming communication into strategic value. These findings offer theoretical contributions by integrating public relations, positioning, reputation, and competitive advantage into a unified framework, while practically providing guidance for higher education institutions in designing effective strategic communication to enhance competitiveness in a dynamic environment.
KITA-ESD and KIVSA Leadership Typologies: The Role of Influencer Leadership, Islamic Performance, and Dedication in Developing Leading Schools Hidayati, Suci; Harini, Sri; Amrullah, Abdul Malik Karim; Maimun, Agus
JUMPA : Jurnal Manajemen Pendidikan Vol 6, No 1 (2025)
Publisher : Universitas Nurul Jadid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/jumpa.v6i1.15073

Abstract

Education currently faces significant challenges, including global competition, rapid digital transformation, increasing demands for quality improvement, and the achievement of the Sustainable Development Goals (SDGs), particularly Goal 4 on quality education. This study aims to quantitatively and qualitatively analyze the extent to which influencer leadership affects Islamic performance and dedication, as well as its contribution to the development of ESD-based flagship schools. Additionally, this research explores leadership typologies as an emerging model relevant to 21st-century Islamic educational institutions. This study employed a mixed-method approach using Structural Equation Modeling (SEM) across four ESD-based schools in Malang Regency. Data were collected through a survey involving 100 respondents, including school principals, teachers, and educational staff. A pragmatic model with an expansive design was utilized, combining statistical analysis with qualitative exploration through observations, interviews, and document analysis. The findings indicate that influencer leadership has a positive and significant effect on enhancing Islamic dedication and performance, with a p-value of 0.00, and directly contributes to the establishment of superior schools. Islamic dedication plays a crucial role in strengthening institutional quality, while Islamic performance, although not directly significant (p-value 0.136), supports operational success. Furthermore, two leadership typologies were identified: KITA-ESD (Aswaja Transformational Influencer Leadership) and KIVSA (Aswaja Spiritual Visionary Influencer Leadership). These findings highlight that institutional success depends not only on infrastructure but also on leadership strength, Islamic work culture, and collective commitment.
Social Transformation Through the Internalization of Islamic Educational Values in the Kampung Al-Qur’an Community Wulandari, Martina Ayu; Maimun, Agus; Kawakip, Akhmad Nurul
Fitrah: Journal of Islamic Education Vol. 7 No. 1 (2026): Juni (2026)
Publisher : Sekolah Tinggi Agama Islam Sumatera Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53802/fitrah.v7i1.1140

Abstract

Islamic education faces challenges in contextualizing Islamic values amid social change and the increasingly complex currents of globalization. Islamic education is often viewed as overly theoretical and insufficiently equipped to address moral and social issues in society. This study aims to analyze the internalization of Islamic educational values and its implications for social transformation in Kampung Al-Qur’an, Mandailing Natal, Indonesia. The study employs a qualitative approach using the case study method within an interpretive paradigm. Data were collected through observation, in-depth interviews, and documentation involving religious leaders, community members, parents, and youth. The findings reveal that the internalization of values occurs through religious conditioning, the strengthening of social control, the exemplary role of community leaders, and the collective involvement of families and the community. These practices successfully fostered spiritual discipline, social solidarity, and moral resilience within the community despite being situated in an environment vulnerable to negative influences. This study affirms that community-based Islamic education holds great potential as a model for sustainable and contextual social transformation.
Implementasi Manajemen Kurikulum Merdeka Pada PAI dan BP dalam Menanamkan Nilai Profil Pelajar Pancasila Di SMPN 1 Plumpang Firda Nazilatur Rohmah; Agus Maimun; Abdul Aziz
Tadbir: Jurnal Manajemen Pendidikan Islam Vol 12 No 2 (2024): Tadbir: Jurnal Manajemen Pendidikan Islam
Publisher : LP2M IAIN Sultan Amai Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30603/tjmpi.v12i2.5214

Abstract

Pemerintah senantiasa melakukan perubahan dalam dunia pendidikan, khususnya kurikulum. Sebelumnya sekolah menggunakan kurikulum 2013, namun saat ini telah berganti menjadi kurikulum merdeka, dan hampir semua sekolah menerapkannya. Salah satunya SMPN 1 Plumpang yang merupakan pendidikan formal yang menerapkan kurikulum merdeka selama 2 tahun. Penelitian ini bertujuan untuk menganalisis penerapan manajemen kurikulum merdeka mata pelajaran PAI dan Budi Pekerti dalam menanamkan nilai-nilai profil siswa Pancasila di SMPN 1 Plumpang melalui tiga tahap, yaitu perencanaan, pelaksanaan, dan evaluasi. Serta menganalisis dampak kurikulum merdeka terhadap akhlak siswa. Penelitian ini menggunakan jenis penelitian quasi kualitatif, pengumpulan data menggunakan observasi, wawancara, dan dokumentasi. Lokasi penelitian dilakukan di SMPN 1 Plumpang. Hasil penelitian menunjukkan bahwa perencanaan kurikulum merdeka berjalan dengan baik. Begitu pula dengan keseluruhan pelaksanaan berjalan dengan baik, meskipun 5 persen mengalami sedikit kendala dalam menerapkan kegiatan pembelajaran yang nyata dengan modul ajar yang dibuat. Evaluasi akan dilakukan secara berkesinambungan dan holistik. Dampak kurikulum independen terhadap moral siswa di PAI memiliki dampak positif dan negatif. Kata Kunci: manajemen; kurikulum mandiri; pendidikan Islam; nilai-nilai Pancasila.
Co-Authors Abd. Haris Abdul Aziz Abdul Ghofur Abdul Hamid Abdul Malik Karim Amrullah Agus Indiyanto Agus Mulyono Ahmad Abtokhi Ahmad Barizi Ahmad Barizi Ahmad Fatah Yasin Akbar, Ahmad Abdal Akhmad Nurul Kawakib Alfiana Yuli Efiyanti Alfin Mustikawan Angga Dwi Mulyanto As'ad, Muhammad Baharuddin Baharuddin Basri Benny Afwadzi, Benny El-Warfali, Sulaiman El-Yunusi, Melikai Jihan Fadil, Fadil Fantika Febry Puspitasari Farida Isroani Fauzi, Ihwan Firda Nazilatur Rohmah Hartanti, Oktarina Eka Hasanah, Siti Muawanatul Hidayati, Suci Indah Aminatuz Zuhriyah Indah Aminatuz Zuhriyah J. Nabiel Aha Putra JAMILAH KAWAKIP, Akhmad Nurul Khumaidi, Mohammad Wisnu M. Fauzan Zenrif M. Mujab Marno Marno Marno Marno Masturin Masturin Mat Jalil Maulana, Muhammad Miftahul Mohammad Asrori Mohammad Padil Mowafg Abrahem Masuwd Muchammad Isma'il Fanani Mudjia Rahardjo Muhamad Yasin Muhammad Khoirul Lutfi Muhammad Muhlis Muhayanah, Luluk Musyarofah, Lindarty Dian Mutmainah, Rofikasari Nabila, Munadhil Nahrawi, Sudirman Nofiantoro, Ugi Nurhalimah, Evi Rahinah Ibrahim Rahmat Aziz Ruslan Samsul Susilawati Sawiji, Bekti Sholahuddin, Mohammad Siti Aminah Sri Harini Sudirman Nahrawi Sugeng Listyo Prabowo Syaiful Mustofa Syari'ah, Atiris Triyo Supriyatno Umi Sumbulah wahyudin wahyudin Wulandari, Martina Ayu Yasin, Muhamad Yusuf, Mochamad Irfan zen Amrullah, zen