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All Journal E-Journal of Tourism Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) Jurnal Manajemen Bisnis Jurnal Kajian Bali Jurnal Ekonomi dan Bisnis Jurnal Bisnis dan Kewirausahaan JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat) Forum Manajemen Jurnal Manajemen Pelayanan Hotel Jurnal Manajemen Perhotelan dan Pariwisata Jurnal Ilmiah Satyagraha Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and Event Management Journal of Applied Management and Accounting Science (JAMAS) Jurnal Bisnis Hospitaliti Jurnal Gastronomi Indonesia Synergy and Society Service Journal of Tourism and Interdiciplinary Studies Journal of Applied Management Studies Jurnal Pengabdian Masyarakat Bestari (JPMB) IJFBP International Journal of Family Business Practices Jurnal Ilmiah Hospitality Management Dharma Jnana Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Journal of Business on Hospitality and Tourism Paradharma: Jurnal Aplikasi IPTEK RENATA Jurnal Pengabdian Masyarakat Kita Semua Jurnal Pengabdian Masyarakat dan Riset Pendidikan BEGAWE: Jurnal Pengabdian Masyarakat BJHTCR J-CEKI Jurnal Pengabdian Dosen Republik Indonesia (JPDRI) Open Access DRIVERset Jurnal Daya Tarik Wisata Harmony Hospitality Journal Research of Management
I Made Bayu Wisnawa
Universitas Triatma Mulya
Religion Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

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Sustainable Tourism Development Strategy on Sumba Island: Utilising Cultural and Natural Resources for Local Economic Resilience Wisnawa, I Made Bayu
Bali Journal of Hospitality, Tourism and Culture Research Vol. 2 No. 1 (2024): Innovative Strategies for Sustainable Tourism and Hospitality Growth @ Bali Jou
Publisher : Language Assistance

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.14602760

Abstract

This study aims to explore sustainable tourism development strategies on Sumba Island, focusing on community involvement, infrastructure improvement, and natural resource management to strengthen the local economy while preserving the environment and culture. A qualitative approach utilizing case study analysis, in-depth interviews with local stakeholders, and a literature review was employed to examine the theories of creative economy and ecotourism management. Key findings reveal that community engagement and training are crucial elements for sustainable tourism development. Strategic natural resource management and infrastructure improvement can enhance tourist attraction and economic resilience. The study contributes original insights by integrating an ecosystem-based approach into tourism strategies on Sumba. Limitations of the research include the lack of quantitative data and accessibility challenges to remote locations on the island. The implications of the study emphasize the importance of further collaboration among the government, local communities, and the private sector. This research also recommends the development of policies and investments that support the local ecosystem, as well as ongoing training programs to improve managerial and service skills in the tourism sector. Additionally, the study suggests further research on the impact of climate change on Sumba’s tourism industry and the role of technology in supporting sustainable tourism initiatives.
Integrating Sustainability Practices in Hospitality Management and Operations: An Analysis of Leadership Approaches, Green Certification, and Hotel Classification Wisnawa, I Made Bayu
Jurnal Manajemen Pelayanan Hotel Vol 8 No 2 (2024): Jurnal Manajemen Pelayanan Hotel
Publisher : Akademi Komunitas MAPINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37484/jmph.080203

Abstract

The hospitality industry, as one of the largest consumers of energy, faces increasing pressure to adopt sustainability practices in the face of climate change and environmental damage. This study examines the role of participatory leadership, green certification, and hotel classification systems in integrating sustainability practices in the hospitality sector. By using qualitative descriptive methods through literature studies, this study identifies that the adoption of green technology and efficient operation can lower operational costs and improve public image. Furthermore, the study shows that green certification has a significant effect on guest booking decisions, signaling the importance of sustainability practices as a value-added in hotel marketing. Hotel classification systems that integrate sustainability standards offer a framework for assessing and categorizing hotels, encouraging hotels to continuously improve their sustainability practices. The results of this study are expected to provide insights for hotel managers to develop greener and socially responsible operational strategies, as well as support policies that promote environmental sustainability in hotel management.
The Role of Labor Unions on Employee Performance at Mason Elephant Park and Lodge Suarjaya, I Nyoman; Wisnawa, I Made Bayu
Jurnal Manajemen Pelayanan Hotel Vol 8 No 1 (2024): Jurnal Manajemen Pelayanan Hotel
Publisher : Akademi Komunitas MAPINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37484/080102

Abstract

The decline in the Sumatran elephant population due to deforestation and hunting has led to the establishment of PT. Wisatareksa Gajah Perdana, known as Mason Elephant Park and Lodge in 1997, which serves as a sanctuary for this endangered species. With 291 employees, PT. Wisatareksa Gajah Perdana, the company owning this wildlife park, has the potential to form a labor union. FSP PAR KSPSI PT. Wisatareksa Gajah Perdana is a labor union established to fight for employee rights, including compensation, leave, work environment, and other issues that cannot be resolved individually. However, several problems have arisen involving the company and its employees, such as the company prioritizing profit over employee rights, a lack of understanding of labor union regulations and laws. Therefore, research is needed to determine the role of the labor union in the performance of employees at PT. Wisatareksa Gajah Perdana. This article aims to explore the impact of the labor union on employee performance at Mason Elephant Park and Lodge, as well as the challenges faced by the company and its employees. Keywords:Labor Union, Employee performance,Employee right, Tourism, Human resources
The Influence Of Room Rates And Facilities On Guest Decisions To Stay At The Aveda Boutique Hotel Petitenget Bali Noviantini Jehabu, Florentina; Wisnawa, I Made Bayu; Kristiana Putri, Komang Shintiya Nita; Rusmiati, Ni Nyoman; Arini, Ni Nyoman
Jurnal Manajemen Pelayanan Hotel Vol 7 No 1 (2023): Jurnal Manajemen Pelayanan Hotel
Publisher : Akademi Komunitas MAPINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37484/jmph.070107

Abstract

This study aims to determine the partial and simultaneous effects of Room Prices, and Facilities on Guest Stay Decisions at The Aveda Boutique Hotel. This study uses data collection techniques in questionnaires, interviews and documentation. This type of research is a type of quantitative research. The population in this study were guests staying at The Aveda Boutique Hotel using the Accidental Sampling sampling technique with 75 respondents. This study uses a quantitative method with SPSS (Statistical Package For Social Science) version 25.0. This study obtained the results of multiple linear regression analysis Y = 8.962 + 0.431X1 + 0.461X2 which shows that room prices and facilities positively affect guest decisions to stay at The Aveda Boutique Hotel. The t-test results show t-count room price 3.021 and t-count facilities 4.124> t table 1.666, which means the hypothesis is accepted. Then the F test results show Fcount 29.548> Ftable 3.123, which means the hypothesis is accepted. From the results of the T test and F test analysis, it can be concluded that room prices and facilities significantly affect both partially and simultaneously guest decisions to stay at The Aveda Boutique Hotel. The coefficient of determination test results shows that the effect of room prices and facilities is 45.1% on guest stay decisions, while other variables outside this study influence the remaining 54.9%. In this study, the most dominant variable influencing guest decisions to stay in facilities with a value of 0.437. Keywords: Room rates, Facilities, the guest's decision to stay Keywords: Room rates, Facilities, the guest's decision to stay
MARKETING STRATEGIES TO IMPROVE ROOM OCCUPATION IN THE NEW NORMAL ERA OF THE COVID-19 PANDEMIC AT THE PAYOGAN RESORT and SPA KEDEWATAN UBUD GIANYAR Kurniawati, Nuning; Bayu Wisnawa, I Made; Rusmiati, Ni Nyoman
Jurnal Manajemen Pelayanan Hotel Vol 6 No 2 (2022): Jurnal Manajemen Pelayanan Hotel
Publisher : Akademi Komunitas MAPINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37484/jmph.060210

Abstract

This study analyses the marketing strategy in increasing room occupancy in the new normal era of the covid-19 pandemic at The Payogan Villa Resort and Spa Kedewatan, Ubud, Gianyar. The objectives of this paper are: (i) To find out the strengths, weaknesses, opportunities, and threats of The Payogan Villa Resort and Spa, Ubud, Gianyar. (ii) To determine the marketing strategy for increasing room occupancy in the New Normal Era of the Covid-19 Pandemic At The Payogan Villa Resort and Spa, Ubud, Gianyar. The analysis technique used is descriptive qualitative and SWOT. The results of the study indicate that (i) Strengths lie in a very strategic location, facilities and competitive room rates; Weaknesses in promotion efforts that have not been maximized, slow service, poor employee appearance; Opportunities for the existence of domestic tourists, public trust and government support; The threats faced are that there is no certainty over the end of the pandemic and competitors; (ii) The marketing strategy is carried out by improving e-marketing and developing distribution channels as well as the competence of hotel employees. Keywords : Marketing Strategy, Increasing Room Occupancy, New Normal Era Covid-19 Pandemic
Impact of Service Quality on Destination Image of Lake Buyan with Tourist Satisfaction as an Intervening Variable Wisnawa, I Made Bayu
Jurnal Manajemen Pelayanan Hotel Vol 8 No 1 (2024): Jurnal Manajemen Pelayanan Hotel
Publisher : Akademi Komunitas MAPINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37484/080103

Abstract

The study aims to examine the impact of the quality of service on the image of Lake Buyan's destination with tourist satisfaction as a mediator variable. The study uses the Partial Least Squares Structural Equation Modeling (PLS-SEM) method with the help of SmartPLS software. The sample of this study consisted of 150 tourists who visited Lake Buyan. Data collection is carried out through surveys using questionnaires designed to measure travelers' perceptions of the quality of service, tourist satisfaction, and destination image. The results of the analysis show that the quality of the service has a significant influence on tourist satisfaction and the image of the destination. Tourist satisfaction proved to be a full mediation in the relationship between the quality of service and the image of the destination. The findings confirm that improved quality of services in Lake Buyan can increase tourist satisfaction, which in turn reinforces the positive image of this destination. The study provides practical implications for tourist destination managers and stakeholders in Lake buyan to improve the quality of service as a strategy in promoting a positive destination image through improved client satisfaction. The research also offers new insights to researchers and practitioners in the field of tourism management and destination marketing. Keywords: Service Quality, Tourist Satisfaction, Destination Image
Ergonomics Ship Approach Impact Analysis on the Ability to Provide the Services and Productivity of Pokdarwis in Sangeh Badung Bali Dewi Irwanti, Ni Ketut; Bayu Wisnawa, I Made; Agustini Karta, Ni Luh Putu
Jurnal Manajemen Pelayanan Hotel Vol 7 No 1 (2023): Jurnal Manajemen Pelayanan Hotel
Publisher : Akademi Komunitas MAPINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37484/jmph.070127

Abstract

This research was conducted to analyze the effect of the ergonomics approach through SHIP on the ability to provide services and productivity of the Sangeh Village Pokdarwis and to analyze the effect of the ability to provide services on the productivity of the Sangeh Village Pokdarwis. The number of Pokdarwis used as samples n this study were 43 respondents. Data collection was carried out by distributing questionnaires containing 10 statement tems representing 10 ndicators of the three variables used. Data analysis used Smart PLS version 3. The results showed that SHIP (X1) had a positive and significant effect on the Ability to Provide Service (X2) with a value of 11.189, and a p-value of 0.000. SHIP (X2) has a positive and significant effect on productivity (Y) with a value of 3.828 and a p-value of 0.000. The ability to provide services (X2) has a positive and significant effect on productivity (Y) on Pokdarwis (Tourism Awareness Group) n Sangeh Badung Village with a value of 9.432 with a p-value of 0.000. Based on these findings, t s suggested to ntegrate Ergonomics through the SHIP approach n the development of the Sangeh Badung Bali tourism village. Keywords: Ergonomics, SHIP Approach, Serviceability, Productivity
Management Of Teba Majelangu As Educational Tourism in Denpasar City Suwitra Wirya, I Made; Wisnawa, I Made Bayu; Widiantara, I Gusti Agung Bagus
Jurnal Manajemen Pelayanan Hotel Vol 8 No 1 (2024): Jurnal Manajemen Pelayanan Hotel
Publisher : Akademi Komunitas MAPINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37484/080114

Abstract

One of the natural, cultural and educational tourist attractions of Denpasar City is Subak TeBA MajelanguEducational Tourism. However, the number of tourists who come to this place is still very low compared toother tourist attractions in Denpasar City. Thus, the manager must make efforts to develop a strategy so thatthe attraction of Subak TeBA Majelangu Educational Tourism becomes an educational tourist attraction in thecity of Denpasar in the most effective way. Therefore, the purpose of this article is to find out the strategies thatare carried out so that Subak TeBA Majelangu Educational Tourism becomes a better educational touristattraction in the city of Denpasar, as well as the efforts made by managers to develop this strategy. This studyused a qualitative research approach involving data collection through observation, interviews anddocumentation. Data collected at the research location through the process of analyzing data, describing thedata and continued with drawing conclusions. The results showed that the Village-Owned Enterprise(BUMDES) of Kesiman Majelangu Village and the Tourism Awareness Group (POKDARWIS) manage theoperations of Subak TeBA Majelangu Educational Tourism which is directly responsible to the villagegovernment. Furthermore, Subak TeBA Majelangu Educational Tourism requires the right strategy to developit. This strategy can include developing tourism products, increasing security, increasing the potential thatcharacterizes Subak TeBA Majelangu Educational Tourism and developing infrastructure and facilities.Keywords: Subak, Educational Tourism, management strategy, management efforts
Unlocking Loyalty: The Power of Local Culture in Bali Tourism I Ketut Putra Suarthana; I Made Bayu Wisnawa; Ni Luh Putu Agustini Karta; Karunavani Sarukunaselan
Jurnal Kajian Bali (Journal of Bali Studies) Vol 14 No 2 (2024): Reclaiming Cultural Heritage
Publisher : Pusat Kajian Bali Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2024.v14.i02.p09

Abstract

This article examines the influence of local culture on tourist loyalty, focusing on a case study in Bali, Indonesia. Through a quantitative approach, this study uses structural equation modelling (SEM) with smart partial least squares (PLS) to analyse data from a survey involving 276 tourists. This study identifies and measures the direct impact of two independent variables, namely local ‘cultural richness’, and ‘cultural interaction’, on destination loyalty, with ‘tourist satisfaction’ as the mediating variable and ‘previous travel experience’ as the moderating variable. The results show that local cultural richness and cultural interaction have a significant influence on tourist satisfaction, which in turn affects destination loyalty. Nonetheless, previous travel experience has proven not to moderate the relationship between tourist satisfaction towards destination loyalty (? = -0.021). These findings provide valuable insights for destination managers and policymakers in developing marketing strategies that focus on local culture to increase tourist loyalty.
Pengaruh Kualitas Pelayanan Dan Kepuasan Terhadap Loyalitas Tamu Di Courtyard By Marriott Bali Seminyak Resort Dewi, Kadek Ayu Novita; Wisnawa, I Made Bayu; Gayatri, I Gusti Agung Sasih
Bali Journal of Hospitality, Tourism and Culture Research Vol. 1 No. 1 (2023): TOURISM EMPLOYMENT AND MARKETING @ Bali Journal of Hospitality, Tourism and Cul
Publisher : Language Assistance

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10466395

Abstract

ABSTRAK Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan dan kepuasan terhadap loyalitas tamu di Courtyard by Marriott Bali Seminyak Resort. Dimana variabel independennya terdiri dari kualitas pelayanan dan kepuasan, sedangkan loyalitas tamu sebagai variabel dependen. Teknik pengumpulan data dilakukan dengan menggunakan kuesioner yang disebar menggunakan google form dan diisi oleh responden yaitu kuesioner dimana tamu yang menginap dan merasakan pelayanan serta merasakan kepuasan menginap. Dalam penelitian ini metode yang digunakan dalam penentuan sampel adalah purposive sampling. Teknik analisis yang digunakan dalam penelitian ini adalah statistik deskriptif, uji validitas, uji reliabilitas, uji asumsi klasik, analisis regresi linier berganda, analisis korelasi parsial dan ganda, uji determinasi dan uji hipotesis. Berdasarkan analisis data statistik, indikator-indikator dalam penelitian ini valid dan reliabel. Pada uji asumsi klasik diketahui bahwa model regresi bebas multikolinearitas, tidak terjadi heteroskedastisitas dan berdistribusi normal. Hasil penelitian ini menunjukkan bahwa secara parsial dan simultan kualitas pelayanan dan kepuasan berpengaruh positif dan signifikan terhadap loyalitas tamu di Courtyard by Marriott Bali Seminyak Resort. Besarnya pengaruh yang disumbang oleh kualitas pelayanan dan kepuasan terhadap loyalitas tamu adalah sebesar 88% dimana kepuasan memiliki pengaruh yang lebih dominan terhadap loyalitas tamu di Courtyard by Marriott Bali Seminyak Resort. Sedangkan 12% dipengaruhi oleh faktor lain yang tidak dibahas dalam penelitian ini.
Co-Authors Adi, I Ketut Yudana Anak Agung Ketut Sriasih Anak Agung Ratih Wijayanti Anak Agung Ratih Wijayanti Ananda, Komang Dean Andreananda, I Gede Haldi Arief Nugraha Utomo Aruan, Agnesia Margareth Ayu Putu Dyah Arya Dewi Danuarta, I Wayan Deny Dewi Irwanti, Ni Ketut Dewi, Ayu Putu Dyah Arya Dewi, Kadek Ayu Novita Dwiyanti, Ni Kadek ERNA ZULAENI WILES Fitri, Anak Agung Ayu Angelina Gayatri, I Gusti Agung Sasih Gayatri, Ni Luh Puspa Giri, I Made Agung Prawira Grilo dos Santos, Colly Gusti Ayu Mahanavami I Dewa Made Arik Permana Putra I Dewa Made Arik Permana Putra I Gede Cahyadi Putra I Gede Wahyu Adi Satriawan I Gusti Agung Bagus Widiantara I Gusti Agung Pradnyana Jaya I Gusti Agung Sasih Gayatri I Gusti Ayu Mahanavami I Ketut Budiasa I Ketut Putra Suarthana I Ketut Putra Suarthana I Ketut Sutapa I Ketut Sutapa I Made Agung Rai Antara I Made Astrama I Made Gede Darma Susila I Made Suwitra Wirya I Nengah Aristana I Nengah Sandi Artha Putra I Nengah Subadra I Nyoman Suarjaya I Putu Bagus Andhy Putra I Wayan Edi Arsawan I Wayan Kartimin I Wayan Tantra Ida Ketut Kusumawijaya Jaya, I Gusti Agung Pradnyana Jumiati, Kadek Ari Kadek Ayu Novita Dewi Kardana, I Ketut Karunavani Sarukunaselan Karunavani Sarukunaselan Komang Dean Ananda Komang Shintiya Nita Kristiana Putri Komang Sudarsana Kurniawati, Nuning Made Hedy Wartana Mahendra, I Putu Ariska Marbun, Saorta Mark de Jong Megawati, Ni Ketut Ratna Muhammad Fadhil Ikhsan Nanda, Dimas Dwi Ngadha, Maria Triquerta Ni Kadek Dwiyanti Ni Ketut Dewi Irwanti Ni Ketut Ratna Megawati Ni Luh Putu Agustini Karta Ni Luh Putu Agustini Karta Ni Luh Wayan Sayang Telagawathi Ni Made Ernila Junipisa Ni Made Hartini Ni Made Pramita Dewi Ni Nyoman Arini Ni Nyoman Nidya Trianingrum Ni Nyoman Rusmiati Ni Putu Yunik Anggreni Ni Wayan Mekarini Noviantini Jehabu, Florentina Putra, Putu Guntur Pramana Putu Agus Prayogi R. Sapto Hendri Boedi Soesatyo RADITYA, I PUTU TIANA RADITYA Rusmiati, Ni Nyoman Sari, Ni Putu Eka Satriawan, I Gede Wahyu Adi Suarjaya, I Nyoman Sudarsana, Komang Sugita, I Wayan Sulistiyo Adi Joko Saharjo Sulistyoadi Joko Saharjo Sumerta, I Ketut Eli Suthanaya, Putu Bagus Suwitra Wirya, I Made Tristianty, Tristianty Utomo, Arief Nugraha Wibawa, I Wayan Sucipta Widari, Dewa Ayu Diyah Sri Widiani, Desak Made Wulandari, Pande Putu Yuni , Luh Ketut Herindiyah Kartika