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All Journal Jurnal Konseling dan Pendidikan Jurnal Ad'ministrare: Jurnal Pemikiran Ilmiah dan Pendidikan Administrasi Perkantoran International Journal of Artificial Intelligence Research Jurnal Office Jurnal Ilmiah Al-Syir'ah JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK Scientific Journal of Reflection : Economic, Accounting, Management and Business Paradigma POLISTAAT: Jurnal Ilmu Sosial dan Ilmu Politik Jurnal Penelitian dan Pengabdian Kepada Masyarakat UNSIQ JURNAL ILMIAH M-PROGRESS Majalah Ilmiah Bijak Jurnal Pengabdian Dharma Laksana KAIBON ABHINAYA : JURNAL PENGABDIAN MASYARAKAT Community Engagement and Emergence Journal (CEEJ) Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat JIIP (Jurnal Ilmiah Ilmu Pendidikan) PINISI Discretion Review Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences International Journal of Educational Administration, Management, and Leadership Quantitative Economics and Management Studies Business Preneur : Jurnal Ilmu Administrasi Bisnis Jurnal Ekonomi Efektif Jurnal Pengabdian Masyarakat Madani Ekonomi dan Bisnis Kontigensi: Jurnal Ilmiah Manajemen Jurnal Ekonomi Jurnal Tadbir Peradaban Jurnal Pajak dan Bisnis (Journal of Tax and Business) INTERNATIONAL JOURNAL OF EDUCATION, INFORMATION TECHNOLOGY, AND OTHERS Jurnal Manajemen Smart Society: Community Service and Empowerment Journal Jurnal Ekonomi Utama (Juria) Jurnal PERKUSI: Pemasaran, Keuangan dan Sumber Daya Manusia Jurnal Pengabdian Tri Bhakti Marketica: Jurnal Ilmiah Pemasaran Jurnal Pengabdian Masyarakat dan Penelitian Terapan Jurnal Ad'ministrare: Jurnal Pemikirian Ilmiah dan Pendidikan Administrasi Perkantoran
Erlangga, Heri
Universitas Pasundan
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Transportation Other

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Pengembangan Kapasitas Usaha Kecil Kerupuk Kentang Di Kampung Ciawitali Desa Warnasari Kecamatan Pangalengan Kabupaten Bandung Erlangga, Heri; Abdurohim, Dindin; Yuniarti, Yuyun; Dinihayati, Erti
Jurnal Pengabdian Tri Bhakti Vol 2 No 2 (2020): Jurnal Pengabdian Tri Bhakti
Publisher : Lembaga Pengabdian kepada Masyarakat Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/tribhakti.v2i2.1539

Abstract

This potato cracker business is located in Ciawitali Village, Warnasari Village RT / RW 01/08, Pangalengan District. Regency. Bandung - West Java is located in the southern part of Bandung Regency, which is 51 kilometers from the center of Bandung City and 23 kilometers from the capital city of Bandung Regency, namely Soreang, Pangalengan District is one of the tourism icons of Bandung Regency and still has a number of hidden potentials. This potential must still be explored and developed for the welfare of society. Some of them are culinary potentials that have not been widely known so far. Another potential that can still be explored is potato crackers, where potatoes are a superior agricultural commodity from Pangalengan. Warnasari Village is part of Pangalengan District, Bandung Regency, West Java Province. Likewise, in Warnasari Village there is still potential, where there are some people who depend on their livelihoods by exploiting the potential of several sectors of agriculture, plantations, services and others through entrepreneurship (business actors / MSMEs). Problems in general are related to business managerial, including production, human resources, finance and marketing. Priority problems for partners, namely the low motivation of partners to develop their businesses and unstructured business management, especially marketing and business development that have not yet developed. The solution offered: Implementation of entrepreneurial motivation training and business management and product marketing.
Entrepreneurial Leadership: Strategies For Enhancing Team Performance and Business Growth Erlangga, Heri; Hindarsah, Ida; Riani, Dini; Setiawati, Tita; Riadi, Farid
Jurnal Ad'ministrare: Jurnal Pemikirian Ilmiah dan Pendidikan Administrasi Perkantoran Volume 11, Issue 1, 2024
Publisher : Pendidikan Administrasi Perkantoran, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71309/administrare.v11i1.2954

Abstract

This research examines the importance of entrepreneurial leadership in improving team performance and business growth. The background to the problem shows that many companies face challenges in achieving optimal team performance and sustainable growth. Although various leadership models have been implemented, there is a gap in the literature exploring the specific strategies used by entrepreneurial leaders to overcome these challenges. The observed phenomenon shows that leaders with an entrepreneurial orientation tend to be more adaptive and innovative in facing market changes. The importance of this research lies in its in-depth qualitative approach to understanding the dynamics of entrepreneurial leadership. The method used involves in-depth interviews with business leaders who have proven success in improving team performance and driving business growth. The data collected was analyzed using a thematic approach to identify the main strategies implemented by these leaders. The research results show that entrepreneurial leaders use various strategies such as team empowerment, measured risk taking, and continuous innovation to improve team performance. In addition, they also emphasized the importance of a clear vision and effective communication to encourage team spirit and collaboration. Discussion of the results shows that these strategies not only improved team performance but also contributed to significant business growth. Thus, entrepreneurial leadership plays an important role in overcoming the challenges of team performance and business growth. This study provides valuable insights for business leaders and researchers into how entrepreneurial leadership strategies can be implemented effectively to achieve organizational goals.
Peningkatan Kapasitas Kewirausahaan pada Usaha Kopi Luwak Rumah Madu Indonesia (RMI) di Kabupaten Bandung Barat Erlangga, Heri; Dinihayati, Erti; Jahrani, Deya; Yohana, Syifa Putri
Jurnal Komunitas : Jurnal Pengabdian kepada Masyarakat Vol. 8 No. 1: Juli 2025
Publisher : Institut Ilmu Sosial dan Manajemen Stiami

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/jks.v8i1.5072

Abstract

Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan kapasitas kewirausahaan pada Rumah Madu Indonesia (RMI) dalam mengembangkan usaha kopi Luwak di Kabupaten Bandung Barat, Jawa Barat. RMI, yang merupakan usaha rumahan yang didirikan pada tahun 2017, awalnya fokus pada produksi madu dan produk herbal. Namun, usaha ini menghadapi tantangan dalam mengembangkan produk kopi Luwak, yang selama ini bergantung pada kopi yang dihasilkan dari hewan luwak liar. Dalam rangka mengatasi keterbatasan tersebut, kegiatan ini mengusulkan solusi berupa penggunaan fermentasi probiotik dari feses luwak dan enzim untuk memproduksi kopi Luwak secara berkelanjutan dan tanpa eksploitasi terhadap satwa liar. Melalui pelatihan dan diseminasi pengetahuan kepada petani dan pelaku UMKM setempat, peserta diberikan pemahaman tentang proses fermentasi kopi menggunakan bakteri asam laktat yang diisolasi dari feses luwak. Kegiatan ini diharapkan dapat meningkatkan produksi kopi Luwak secara berkelanjutan, serta memberikan dampak positif terhadap pengembangan ekonomi masyarakat dan keberlanjutan usaha RMI.
Strategi Pemasaran Investasi Berbasis Investor pada Hotel dan Restoran Di PHRI Kabupaten Bandung Dinihayati, Erti; Erlangga, Heri; Khoirunnisa, Dina; Syarifa, Putri Inaya
Business Preneur: Jurnal Ilmu Administrasi Bisnis Vol. 7 No. 2 (2025): Vol. 7 No. 2 September 2025
Publisher : Program Studi Ilmu Administrasi Bisnis FISIP UNPAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/bp.v7i2.30204

Abstract

Hotel dan restoran merupakan penyangga untuk pengembangan destinasi wisata yang harus diimbangi dengan pengembangan hotel dan restoran. Jumlah hotel dan restoran di Kabupaten Bandung berdasarkan data dari PHRI sudah banyak tetapi tidak dapat mengikuti perkembangan yang ada, infrastruktur hotel dan penginapan tidak memadai dan tidak sesuai dengan harapan sehingga banyak yang memberikan pelayanan seadanya hal ini mengakibatkan wisatawan yang datang merasa tidak nyaman dan memilih untuk tidak menginap di sekitar Kabupaten Bandung sehingga diperlukan pengembangan hotel dan restoran tersebut. Pengembangan hotel dan restoran adalah investasi yang memerlukan modal yang signifikan. Usaha bisnis di bidang perhotelan dan restoran seringkali memerlukan investasi yang cukup besar untuk pembangunan, peralatan, staf, dan operasi. Sehingga dibutuhkan strategi pemasaran investasi yang diperlukan untuk pengembangan hotel dan restoran ini. Metode penelitian yang digunakan adalah dekriptif analisis, sedangkan jenis pendekatan dalam penelitian ini adalah kualitatif. Kegiatan pengumpulan data, reduksi data, penyajian dan penarikan kesimpulan/verifikasi dalam analisis model interaktif merupakan siklus interaktif dalam pengertian analisis kualitatif merupakan upaya yang berlanjut, berulang dan terus menerus. untuk menentukan startegi pemasaran digunakan analisis SWOT, merupakan metode perencanaan startegi yang meliputi kekuatan, peluang, kelemahan, serta ancaman yang menjadi dasar untuk menentukan strategi. Upaya yang dilakukan oleh PHRI bersama pemerintah daerah, seperti penyusunan peta potensi investasi, pelatihan bagi pelaku usaha, dan inisiasi promosi digital, menunjukkan komitmen terhadap pengembangan investasi pariwisata secara terarah. Namun, dalam pelaksanaannya masih terdapat berbagai hambatan, antara lain keterbatasan sumber daya manusia, kurangnya integrasi data investasi, keterbatasan promosi digital, serta belum optimalnya sinergi antar lembaga.
Hubungan Kewirausahaan dengan Minat Membangun Startup pada Mahasiswa Fisip Unpas Hindarsah, Ida; Erlangga, Heri; Santoso, Sugeng
Jurnal Ekonomi Efektif Vol. 6 No. 2 (2024): JURNAL EKONOMI EFEKTIF
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/JEE.v6i2.37370

Abstract

Penelitian ini bertujuan untuk mengetahui hubungan antara kewirausahan dengan minat membangun startup yang dilakukan pada objek penelitian yaitu mahasiswa FISIP Unpas dengan jumlah sampel sebanyak 375 responeden, sesuai dengan hitungan populasi menggunakan rumus Slovin. Penelitian ini merupakan penelitian kuantitatif, yang melakukan penyebaran kuesioner secara langsung kepada responden sebagai data primer. Teknik analisis data dilakukan dengan SEM-PLS. Hasil penelitian menunjukkan bahwa bahwa terdapat hubungan Kewirausahaan dengan Minat berwirausaha membangun Startup pada Mahasiswa FISIP Unpas, dimana kewirausahaan berpengaruh sebesar 52,1% terhadap minat membangun startup. Temuan ini mendukung teori dan implikasi praktis dalam mengembangkan program pendidikan dan dukungan kewirausahaan di kalangan mahasiswa untuk mendorong minat dalam memulai bisnis startup.
Adaptive Strategies in Entrepreneurial Ventures: Navigating Uncertainty and Market Dynamics at MSMe Heri Erlangga; Tita Setiawati; Farid Riadi; Ida Hindarsah; Dini Riani
Astina: Jurnal Ekonomi Utama Vol 3 No 1 (2024): Jurnal Ekonomi Utama (Juria)
Publisher : CV. Astina Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55903/juria.v3i1.169

Abstract

This study explores the critical role of adaptive strategies in maintaining the growth and competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in dynamic market environments. MSMEs significantly contribute to employment creation, innovation, and overall economic development but face unique challenges such as limited resources, market access, and vulnerability to market changes. Adaptive strategies like product diversification, digital transformation, and strategic partnerships have been found effective in enhancing MSME performance. Product diversification allows MSMEs to enter new market segments and reduce dependence on a single product line, while digital transformation improves operational efficiency and market reach. Strategic partnerships provide access to previously unavailable resources like technology and distribution networks. However, the implementation of these strategies is often hampered by financial constraints, lack of technological knowledge, and resistance to change. The study also highlights the importance of continuous learning and innovation for MSMEs to stay competitive. Continuous learning updates the knowledge and skills of MSMEs in line with industry developments, while innovation enables the development of new products or services that meet changing market needs. Case studies presented in the research demonstrate successful adoption of adaptive strategies by MSMEs to address challenges and leverage market opportunities. The findings offer practical insights for MSME owners, policymakers, and academics on the importance of adaptive strategies in navigating market uncertainties and achieving sustainable growth. The study also provides recommendations for supporting MSMEs in adopting adaptive strategies through initiatives such as training programs, digital transformation funding, and strategic partnership schemes.
PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN YANG BERDAMPAK PADA LOYALITAS KONSUMEN DALAM MENGGUNAKAN JASA TIKI DI WILAYAH DEPOK JAWA BARAT Erlangga, Heri
JURNAL ILMIAH M-PROGRESS Vol 13 No 1 (2023): JURNAL ILMIAH M-PROGRESS
Publisher : Feb Universitas Dirgantara Marsekal Suryadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35968/m-pu.v13i1.1025

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh harga dan kualitas pelayanan terhadap kepuasan konsumen yang berdampak pada loyalitas konsumen dalam menggunakan jasa TIKI di Wilayah Depok Jawa Barat. Metode yang digunakan adalah explanatory research dengan sampel sebanyak 96 responden. Teknik analisis menggunakan analisis statistik dengan pengujian regresi, korelasi, determinasi dan uji hipotesis. Hasil penelitian ini Harga berpengaruh signifikan terhadap kepuasan konsumen sebesar 37,6%, uji hipotesis diperoleh signifikansi 0,000 < 0,05. Kualitas pelayanan berpengaruh signifikan terhadap kepuasan konsumen sebesar 36,3%, uji  hipotesis diperoleh signifikansi 0,000 < 0,05. Harga dan kualitas pelayanan secara simultan berpengaruh signifikan terhadap kepuasan konsumen sebesar 51,6%, uji hipotesis diperoleh signifikansi 0,000 < 0,05. Kepuasan konsumen berpengaruh signifikan terhadap loyalitas konsumen sebesar 33,1%, uji  hipotesis diperoleh signifikansi 0,000 < 0,05.Kata Kunci: Harga, Kualitas Pelayanan, Kepuasan Konsumen, Loyalitas Konsumen
The Influence Of Human Resource Management, Sales Management, And Strategic Management On Employee Work Productivity And Its Implications For Enhancing Enterpreneurial Spirit In Smes In The Tangerang Region Wahyudi Wahyudi; Heri Erlangga; Yusuf Arifin; Ria Fikdawati; Denok sunarsi
Jurnal Manajemen Industri dan Logistik Vol. 8 No. 2 (2024): JMIL, (6 original research articles) were authored/co-authored by 29 authors fr
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v8i2.1489

Abstract

This quantitative research investigates the influence of Human Resource Management (HRM), Sales Management, and Strategic Management on employee work productivity and its implications for enhancing the entrepreneurial spirit among Small and Medium Enterprises (SMEs) in the Tangerang region. The study employs a descriptive and associative approach, using survey methods to collect data from 150 SME employees in Tangerang. The findings reveal that effective HRM practices significantly enhance employee productivity by fostering a supportive work environment and continuous professional development. Sales Management strategies are shown to improve productivity by optimizing sales processes and customer relationship management. Strategic Management practices, including clear goal-setting and resource allocation, further boost employee productivity. Moreover, the research demonstrates that increased productivity positively impacts employees' entrepreneurial spirit, encouraging innovation and proactive business initiatives. The study concludes that integrated management practices are crucial for improving both productivity and entrepreneurial tendencies within SMEs.
The Role of Entrepreneur Characteristics and Entrepreneur Motivation has a significant effect on SMEs' Business Performance During Digital Era Heri Erlangga; Yanti Purwanti; Tita Setiawati; Ida Hindarsah; Farid Riadi
International Journal of Artificial Intelligence Research Vol 6, No 1.1 (2022)
Publisher : Universitas Dharma Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (217.946 KB) | DOI: 10.29099/ijair.v6i1.333

Abstract

The purpose of this study was to analyze the relationship between Entrepreneur Characteristics and Business Performance variables, the relationship between entrepreneurial motivation variables and MSME business performance. In this study using quantitative methods. This is because the research data is in the form of numbers and analysis uses statistics, in collecting data using research instruments, data analysis is quantitative, with the aim of testing the established hypothesis, is experimental/survey, if the problem is clear. This type of research uses associative research. serves to explain, predict and control a symptom. This method is used to answer the formulation of the problem, namely knowing the effect of entrepreneurial characteristics and motivation on SMEs business performance. In this study, researchers used a questionnaire data collection technique (questionnaire). Questionnaire is a data collection technique which is done by giving a set of questions or written statements to respondents to answer. The statement questionnaire in this study was measured using a Likert 5 scale. The data analysis of this study used the smartPLS 4.0 software (Purwanto et al., 2020) and the data was obtained through the distribution of online questionnaires with social media to 300 respondents who were selected using a simple random sampling method. Based on the results of data processing and analysis that has been done, the conclusions of this study are: 1. Entrepreneurial Characteristics Affect Business Performance. In this case the characteristics of entrepreneurs are very good. Entrepreneurial characteristics can be seen from the spirit of work and hard work to realize desires. 2. Entrepreneur motivation influences business performance. In this case the motivation of entrepreneurs is very high. Entrepreneur motivation can be seen from being an entrepreneur because he has a desire to be rich. The business performance variable is also very high. This is evident from my business has the ability to compete.
ENTREPRENEURSHIP SPIRIT IN THE DIGITAL ERA : HOW THE ROLE OF ATTITUDES, EDUCATION AND ENVIRONMENT Heri Erlangga; Iyus Rustandi; yusuf arifin; Farid Riadi; Ida Hindarsah
Jurnal Manajemen Industri dan Logistik Vol. 5 No. 2 (2021): page 75 - 217
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v5i2.1162

Abstract

This research was conducted with the aim of knowing the effect of attitude on interest in entrepreneurship, influence of education on interest in entrepreneurship, influence of environment on interest in entrepreneurship. The population of this research is students of a private university in Banten. Data were collected by simple random sampling of 230 students, data obtained by distributing online questionnaires, data analysis using Structural Equation Modeling SmartPLS 3.0 analysis. Stages of testing the quality of data from the use of research instruments are evaluated using validity and reliability tests and hypothesis testing. Interest in entrepreneurship has a positive value, meaning that the educational variable has a positive influence on interest in entrepreneurship. Based on the conclusions above, some suggestions that can be given are: It is necessary to conduct entrepreneurship training in order to increase the growth of the entrepreneurial spirit. There is a need for special guidance for people who already have a business or who are just about to set up a business, both from the relevant agencies and universities.
Co-Authors -, Wahyudi - Abdurohim, Dindin Abdurrahman Firdaus Achmad Rozi Ade Irawan Ade Yusuf Adi Fahrudin Afandi, Azhar Ahmad Nurhadi Ahmad Syarif Iskandar Aidil Amin Effendy Akbar, Irfan Rizka Akhmad Sobarna Alfiah, Sri Ana Wijandari Andry Mochamad Ramdan Anjani, Azzahra Silvi Dwi Apriansyah, Muger Aryanti Ratnawati Asep Muhammad Lutfi Azhar Affandi Azhar Affandi Bambang Heru Purwanto Basuki Rahmat Masdi Siduppa Burhan Rifuddin Bustomi, Thomas Cahya, M. Camelia, Mela Dahlan, Moch. Damayanti, Elok Deasyanti Deasyanti Deasyanti, Deasyanti Dede Abdurohman Denny Aditya Dwiwarman Denok Sunarsi Destiana Kumala Dewinta, Rima Dian Rostikawati Dika Priliana Dini Amanah Tayusani Dinihayati, Erti Eddy Yusup SP Elfrida Ratnawati Erik Erik, Erik Eti Ariyanti Evi Febriani Farida Agustin, Farida Firdaus, Abdurrahman Ganar, Yulian Bayu Gending Raspuzi Gojali Supiandi H. Hastono Hamsinah Hamsinah Hamsinah Hamsinah, Hamsinah Hariyaty Ab Wahid Hartuti, Elizabeth Tika Kristina Haryadi, Rofiq Noorman HERMAWATI, RAHMI Hindarsa, Ida Hindarsah, Ida Hindriari, Reni Hon Kai Yee Hon Kai Yee Ikrawan, Yusep Irfan Rizka Akbar Jahrani, Deya Jasmani Jasmani Jasmani Jasmani Jasmani Jasmani Khoirunnisa, Dina Kiki Dwi Wijayanti Kosasih Laila Irawati Lailawati Bte Madlan @ Endalan Lailawati Bte Madlan Endalan Lim Zhen Hong MADUNINGTIAS, LUCIA Mahadewi, Erlina Puspitaloka Mahnun Mas’adi Marissa Grace Haque Moh. Sidik Priadana Mohamad Duddy Dinantara Molbi Febrio Harsanto Muhammad Salman Al Farisi Mujahidin Mujahidin N Lilis Suryani Nani Nani Neng Syifa Norhamidah Binti Jarimal @ Safri Norhamidah Binti Jarimal Safri Nour Khalid Novista Amelia Putri Nur Imam Dutawaskita Nurhayati Nurhayati Nurjaya Nurjaya NURJAYA NURJAYA, NURJAYA Nurul Hudani Binti Md. Nawi Nurul Hudani Binti Md. Nawi Putri, Novista Amelia Rahmat Taufiq Dwi Jatmika Rahmi Hermawati Raihan Ayu Teddy Putri Ria Fikdawati Riadi, Farid Riadi, Farid Riani, Dini Rini Hartini Rinda Andayani Rini Hartini Rinda Andayani Riri Oktarini Rofiq Noorman Haryadi Rozi, Achmad Rustandi, Iyus Sariningsih, Yuce Sarwani Sarwani Setiawati, Tita Sri Alfiah Sudarso, Aden Prawiro Sugeng Santoso Sunarsi, Denok Supriyadi Supriyadi Suryadi, Soleh Suryani, N Lilis Suwanto Suwanto Suwanto Suwanto Suyatin Suyatin Syarifa, Putri Inaya Triyadi Triyadi Umi Nariawati Umi Narimawati Undang Juju Wahyitno Wahyitno Widhi Wicaksono Yanti Purwanti Yayan Mulyana Yohana, Syifa Putri Yusuf Arifin Yusuf Arifin Yuyun Yuniarti Yuyun Yuniarti, Yuyun