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ANALISIS PREDIKSI PEMILIHAN SISTEM ERP PADA PT GUDANG GARAM TBK BERDASARKAN PROSES RANTAI PASOK YANG DIGUNAKAN Fiona; Clorina, Jesslyn; Valentini, Cynthia; Lindawati; Joey; Kelvin; Permata, Nadiva Surya; Cuandra, Fendy; Zai, Immanuel
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 3 (2022): May 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i3.132

Abstract

PT Gudang Garam Tbk is a cigarette manufacturer renowned for its unfiltered cigarettes. The number of product lovers compels management to employ supply chain management to maximize distribution. The Enterprise Resource Planning (ERP) system is utilized by PT Gudang Garam Tbk to enhance the efficiency, accuracy, and speed of its business processes. The objective of this study is to determine why PT Gudang Garam Tbk selected Oracle as its ERP system based on its business processes or supply chain. The documentation study approach is employed to collect data for this study. This study employs a qualitative methodology. This study utilizes both primary and secondary data. As a result of the research and discussion, PT Gudang Garam Tbk develops a supply chain strategy that prioritizes efficiency in order to facilitate production and distribution and reduce distribution costs. In fact, the company chose Oracle because it offers various advantages that other ERP systems lack, including the ability to process massive volumes of data, user control that includes restrictions on other users' access, and a server cluster.
PENGARUH SUPPLY CHAIN MANAGEMENT TERHADAP OPERASIONAL PERUSAHAAN DAN KENDALA PROCUREMENT SISTEM ERP PADA PT UNILEVER INDONESIA TBK Maharani, Delby; Haris, Haris; Aprillia, Novi; Kelly; Andryanto; Marthin, Ricko; Flowerensia, Dionna; Feby; Cuandra, Fendy; Zai, Immanuel
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 3 (2022): May 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i3.133

Abstract

This research aims to determine the effect of Supply Chain Management and constraints of existing ERP systems in PT Unilever Indonesia Tbk is a company engaged in the household production industry by offering food products, beverages, kitchen needs, to toiletries. In an effort to develop its business operations, it is known that PT Unilever Indonesia Tbk implements its management strategy through ERP and Supply Chain Management systems. The ERP system at PT Unilever Indonesia Tbk functions as an information integration tool for all company stakeholders, while Supply Chain Management functions as a tool for monitoring the flow of goods to consumers and the amount of inventory. Thus, the two strategies are related to the certainty of the performance of Unilever employees. This paper aims to analyze the performance and the relationship between supply chain management, and the effect of the ERP system implemented by Unilever companies on operational performance through interaction and communication of information in order to be efficient in implementing supply chain management strategies and ERP systems. The research method uses a document study approach, as well as primary and secondary data collection techniques. The results of the study reveals that the Supply Chain Management strategy of PT Unilever Indonesia Tbk has four components, namely supply chain uncertainty, management of economies of scale, selection of transportation modes, and product inventory control; as well as the ERP and Supply Chain Management systems of PT Unilever Indonesia Tbk have a positive and significant impact on the company's performance so as to obtain profits and achieve company goals.
ANALISIS RANTAI PASOK SERTA SISTEM ERP DALAM KINERJA OPERASIONAL PT NESTLE INDONESIA Oktalia, Adeline; Emilya; Agriffina, Joicelyn; Ella, Monica; Cuandra, Fendy; Laulita, Nasar Buntu
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 3 (2022): May 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i3.134

Abstract

This study will discuss the analysis of ERP implementation at PT Nestle Indonesia. The purpose of implementing the ERP system at PT Nestle is competitive in the increasing global business competition, therefore this system can improve the implementation of the operational performance process to be the most optimal. ERP provides benefits to PT Nestle Indonesia, namely being able to simplify the company's business processes in operating which makes it easier for all divisions to make operational performance more effective and efficient. In addition, PT Nestle Indonesia also implements a supply chain management system so that all stages are made more systematic and structured. By running a supply chain system, it can meet consumer demand, maximize profits, and reduce production costs. This study uses qualitative analysis methods which include collecting, processing, presenting, and describing data. The result of the implementation of the system is the convenience for all divisions to make operational performance more effective and efficient.
ANALISA IMPLEMENTASI MANAJEMEN RANTAI PASOK BERBASIS ERP PADA SISTEM DISTRIBUSI PT SEMEN INDONESIA TBK Fidia; Macnico, Peter; Christini, Julia; Sandra, Novi; Nuraeni, Yuni; Laulita, Nasar Buntu; Cuandra, Fendy
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 3 (2022): May 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i3.135

Abstract

PT Semen Indonesia (Limited Company) is one of the largest companies in Indonesia that produces cement. The application of the ERP-based Supply Chain Management concept to the distribution system of PT Semen Indonesia is needed to fulfill the needs of end customers. This analysis aims to measure the performance of supply chain core processes in companies that have links ranging from the flow of raw materials from suppliers to the hands of final consumers, as well as ERP implementation in order to find out the positive and negative impacts of ERP implementation at PT Semen Indonesia in improving the distribution system. The research method used is qualitative by collecting related data and studies of documentation to map the ERP-based Supply Chain implementation at PT. Semen Indonesia, especially in the final product distribution process. The result achieved is to get a comparison between the positive and negative impacts of ERP implementation at PT Semen Indonesia in improving the distribution process. ERP implementation at PT Semen Gresik has a good impact on the effectiveness and efficiency of the distribution system improvement process, but also has consequences for the effectiveness and efficiency obtained. While the results of the analysis through business process modeling, the cement distribution process in the research object is included in the Supply Chain Operations Reference (SCOR) delivery process with the category of stocked product companies. Activities in the business process do not all follow the activities at SCOR, there is one activity that is not appropriate, namely providing proof of payment to customers, because the initial payment mechanism implemented by PT. Semen Indonesia.
PENGARUH MANAJEMEN RANTAI PASOK BERBASIS ERP DALAM MENINGKATKAN KINERJA PT. FURNITUR BATAM BINA PERKASA Cuandra, Fendy; Maytanius, Jerry; Leonardo; Sembiring, Diamend Tino; Lim, Ricky
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 4 (2022): July 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i4.141

Abstract

Business development in the era of the 21st century has grown very rapidly and has undergone a continuous metamorphosis. Every business actor in every business category is required to be sensitive to any changes that occur and place an orientation to customer satisfaction as the main goal. Supply Chain Management is a mechanism that connects all parties concerned and the activities involved in converting raw materials into finished goods. The importance of the role of all parties from suppliers, manufacturers, distributors, retailers to customers in creating cheap, quality and fast products is what gave birth to a new concept, namely supply chain management.
ANALISIS MANAJEMEN OPERASIONAL PADA PT SINDO MANUFAKTUR INDUSTRI Theophilia, Jocelyn; Juniarty, Shely; Ardiyano, Benwanto; Hutagaol, Sherina Romaito Br; Cuandra, Fendy; Fiona
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 2 (2023): March 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i2.396

Abstract

The current business environment has prompted various companies to develop strategies to stay competitive. One effective way to do this is through good operational management. PT Sindo Manufaktur Industri is a manufacturing company that specializes in mass production and contract manufacturing services for various industrial products. The company has recognized the importance of operational management and has taken steps to improve it. The objective of this research is to analyze the operational management of PT Sindo Manufaktur Industri. This study uses primary qualitative data and collects information through interviews with the company's operational manager. The research findings reveal that PT Sindo Manufaktur Industri has not implemented many good operational strategies at present, but this is not necessary as their business processes are not complex. As their business expands in the future, they can consider implementing various operational management strategies suggested by the authors of this study.
ANALISIS PERBANDINGAN MANAJEMEN OPERASIONAL PT. INDOBANGKIT PERTAMA SUKSES SEBELUM, SELAMA DAN SETELAH PANDEMI COVID-19 Cuandra, Fendy; Shereen; Jennifer; Kartono, Rico; Cindy; Bhuan, Sun
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 2 (2023): March 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i2.397

Abstract

PT Indobangkit Pertama Sukses is a manufacturing company that has been operating since 2016. It specializes in plastic manufacturing, producing Assoy Plastic, Meebag, Thinpack, PVC Rope, and T-bag. This research analyzes the operational management of PT Indobangkit Pertama Sukses before, during, and after the COVID-19 pandemic using qualitative data gathered through observation and interviews (conducted via Zoom Meeting) with operational managers. The research was conducted in Batam, where the company is located. The findings show that PT Indobangkit Pertama Sukses involves many parties and requires good product and information flow. The SCM concept can help the company plan production schedules and raw material supply to produce high-quality products. PT Indobangkit Pertama Sukses manages inventory and forecasting management well, achieving a large turnover. The company has carried out Planning, Scheduling, and Controlling in every activity and overcomes the obstacles of production machines that often break down.
ANALISIS PERBANDINGAN MANAJEMEN OPERASIONAL PADA PEGATRON CORPORATION SEBELUM, SELAMA, DAN SETELAH PANDEMI Cuandra, Fendy; Lysion, Olivia; Wijaya, Charlie; Andyana; Gunadi, Jacky
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 3 (2023): May 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i3.413

Abstract

This study analyzes the operational management of Pegatron Corporation, a Taiwan-based manufacturing company that expanded to Batam, Indonesia in July 2019. Pegatron Corporation produces a variety of computing devices such as notebook and desktop PCs and motherboards, as well as consumer electronics like tablets, game consoles, and multimedia players. In addition, the company also manufactures communication devices including smartphones, broadband and networking devices. The research objective is to compare Pegatron Corporation's operational management before, during, and after the Covid-19 pandemic using a qualitative approach in the city of Batam. The study focuses on key areas such as manufacturing processes, materials management, and supply chain management.
STRATEGIC EDGE : HOW MARKET AND COMPETITOR ORIENTATION DRIVE RETAIL PERFORMANCE Cuandra, Fendy; Fernando, Rio; Purwianti, Lily; Nurjanah, Listia
JURNAL PROFIT Vol 9, No 2 (2025): Economic And Financial Institutions
Publisher : Nurul Jadid University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/profit.v9i2.11827

Abstract

This study aims to evaluate the influence of competitor orientation, market orientation, innovation, marketing strategy, and marketing through social media on marketing performance, with competitive advantage as a mediating variable. A quantitative approach with descriptive methods was used in this study. Primary data were collected from 350 respondents who are employees of retail companies in Batam City and analyzed using SmartPLS 3 software. The results show that most of the independent variables have a positive and significant effect on competitive advantage, which in turn has a strong impact on improving marketing performance. The findings strengthen the understanding that effective implementation of competitor orientation, market orientation, and marketing strategy can enhance competitive advantage as well as marketing performance in the retail industry.
PENGARUH E-SERVICE QUALITY DAN E-SERVICE RECOVERY TERHADAP LOYALITAS PELANGGAN E-COMMERCE MELALUI KEPERCAYAAN DAN KEPUASAN Fendy Cuandra; Christina Christina; Lily Purwianti; Edy Yulianto; Stefhani Susanto
Equilibrium : Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Vol 15, No 1 (2026): April
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/equili.v15i1.2750

Abstract

ABSTRAKPesatnya perkembangan e-commerce telah meningkatkan persaingan antar platform digital, sehingga mempertahankan loyalitas pelanggan menjadi tantangan strategis bagi perusahaan. Dalam kondisi tersebut, kualitas layanan elektronik dan kemampuan pemulihan layanan menjadi faktor penting yang diduga berperan dalam membangun hubungan jangka panjang dengan pelanggan. Penelitian ini bertujuan untuk mengkaji pengaruh kualitas layanan elektronik dan pemulihan layanan terhadap loyalitas pelanggan e-commerce, dengan kepercayaan dan kepuasan sebagai mediator, sesuai konteks Relationship Marketing Theory. Penelitian dilakukan dengan pendekatan kuantitatif menggunakan metode purposive sampling, melibatkan 264 responden pengguna e-commerce di Indonesia. Analisis data dilakukan dengan teknik Partial Least Squares–Structural Equation Modeling (PLS-SEM). Hasil menunjukkan bahwa baik e-service quality maupun e-service recovery tidak berpengaruh langsung terhadap loyalitas pelanggan, tetapi memiliki pengaruh tidak langsung yang signifikan melalui e-trust dan e-satisfaction. Kebaruan dari studi ini terletak pada penggunaan dua variabel mediasi dalam satu model konseptual yang utuh, untuk menjelaskan hubungan antara kualitas layanan dan loyalitas pelanggan secara lebih mendalam. Temuan ini menunjukkan bahwa loyalitas pelanggan e-commerce terbentuk secara langsung melalui kepercayaan dan kepuasan pelanggan. Hasil ini memperluas Relationship Marketing Theory dengan menegaskan bahwa hubungan jangka panjang di konteks digital bergantung pada kemampuan platform dalam menciptakan rasa aman, kepercayaan, dan pengalaman layanan yang memuaskan. ABSTRACTThe rapid development of e-commerce has increased competition between digital platforms, making maintaining customer loyalty a strategic challenge for companies. Under these conditions, e-service quality and service recovery capabilities are important factors thought to play a role in building long-term relationships with customers. This study aims to examine the effect of e-service quality and e-service recovery on e-commerce customer loyalty, with e-trust and e-satisfaction as mediators, in the context of Relationship Marketing Theory. The study was conducted with a quantitative approach using a purposive sampling method, involving 264 e-commerce user respondents in Indonesia. Data analysis was performed using the Partial Least Squares–Structural Equation Modeling (PLS-SEM) technique. The results show that neither e-service quality nor e-service recovery has a direct effect on customer loyalty, but has a significant indirect effect through e-trust and e-satisfaction. The novelty of this study lies in the use of two mediating variables within a single, coherent conceptual model to more deeply explain the relationship between service quality and customer loyalty. These findings suggest that e-commerce customer loyalty is formed directly through customer trust and satisfaction. These results extend Relationship Marketing Theory by emphasizing that long-term relationships in a digital context depend on the platform's ability to create a sense of security, trust, and a satisfying service experience
Co-Authors Agriffina, Joicelyn Agustian, Willien Al Wen Jun, Ervin Setyawan Albert Lee Alex ander Alexander Alexander, Alexander Ali, Lutfy Setia Wahyudi Haqiqi Alifia Lisda Zetty Aqmi Alvin Noveranzo Chandra Andre Steven Andrea Olivia Liu Andreas Yoshiro Ogawa Andrianus, Lian Andryanto Andyana Angel Angel Angel Angel Angela Angela Adriyanti Yang Angelina Angeline Aurellia Angelino, Kevin Angesty, Viviana Anisa Yesika nababan Anjela Anjela Aprillia, Novi Arafah, Nadiya Nur Ardiansyah, Rano Ardiyano, Benwanto Arini Alfa Mawatdah Astuti, Dessy Bastanta Sebayang Bhuan, Sun Candy, Candy carol, caroline Caroline Caroline Caroline Marninda Carolyn, Cory Cerina Cerina Charlie Wijaya Charmaine, Charmaine Cheren Cheren Christina Christina Christina Christina Christini, Julia christy angeline Cindy Clorina, Jesslyn Cristina Tan Cut Tiffany Ferina Daniel Daniel Darmawan, Hendry Darvin Dennis Yang Depari, Irene Juwita Desianti Desianti Dessy Astuti Dewi Marcella Dewi Ratnasari Dewi Ratnasari Dewi, Jenny Kartika Dewi, Meirita Sita Dian Sabrina Syaharni Diva Maharani Dyfan Dyfan Dyfan, Dyfan Edy Yulianto Elbert Henokh Tanberius Elinda Nurul Hasana Ella, Monica Ellyn Olivia Emilya Eric Marthino Erika Gustian Fauzi Erlin Erlin Erni Erni Faradilla Shava Ramadhani Fariono Ong Febby Lionna Feblicia, Shirley Febriani Fajar Wati feby Felicia Koo Ferina, Cut Tiffany Fernando Fidia Fiona Flowerensia, Dionna Gabrie Luvia Giorgyna Giorgyna Giorgyna, Giorgyna Goh, Joan Gunadi, Jacky Gusfandi Gusfandi Hardianto Hardianto Haris Haris, Haris Harris Kristanto Hasana, Elinda Nurul Henderson, Henderson Hendri Hendri HENDRI WIJAYA Hendry Charles Herman Herman Hesniati, Hesniati Houce Mariano Huang, Chyntia Hutagaol, Sherina Romaito Br Indah Novitasari Irene Juwita Depari Irvin, Irvin Iwan Setiawan Jacelyin Jacelyin Jacelyin, Jacelyin Jacky jeffry kurniawan Jeffry Kurniawan Jennifer Jenny Jeslin Jessica Novia Jessica Valeria Jesslieca, Jesslieca Jesslin Clorina Jessy Joey Jofen Cenedi Jongestu Jolinna, Cindy Yulianto Jones, Ivan Joven Joven Joven, Alfred Jovianto, Jovianto Joycelin, Joycelin Joyceline Tan Julian Fredic Herwanto Julianto, Tri julnando lim JUNIANTO JUNIANTO Juniarty, Shely Junita Justin Kamilatunnaimah, Mutiara Kartika Dewi, Jenny Kartono, Rico Kelly Kelly Kelly Kelvin Kelvin Kelvin Kelvin Kelvin Kendy Setiawan Hartono Kevin Louis Kho, Chalvin Kristina Kurniawan, Jeffry Lady Lady, Lady Lalita, Nasar Buntu Laulita, Nasar Buntu Leonard Suryadi Yusuftan Leonardo Lian Andrianus Lian Andrianus Lie, Hardy Winata Lie, Tommy Lily Purwianti Lim, Ricky Lina LINDAWATI Louis Hernandez Louis Novendy Louis, Kevin Lusi Ratnawati Lutfy Setia Wahyudi Haqiqi Ali Lysion, Olivia M Riqfi Tau Macnico, Peter Maggie Maggie Maharani, Delby Manurung, Windy Octaviana Marliana Marliana Marthin, Ricko Mawatdah, Arini Alfa Maytanius, Jerry Meilani, Lara Meirita Sita Dewi Melsen, Fandion Merina Merina Methilda Lorency Sianturi Michael Setiawan Michael Setiawan Michael Setiawan, Michael Michelle Angel Lim Muhammad Azril Akbar Muhammad Saprudin Muhammad Syachrani Hafidz Mutiara Kamilatunnaimah Na, Bai Nadiya Nur Arafah Nina Pramita Novitasari, Indah Nuraeni, Yuni Nurjanah, Listia Oktalia, Adeline Oktarianto, Eddy Owen Owen Pahlevi, Renza Patricia Patricia Permata, Nadiva Surya Phang, Jeferey Pramita, Nina Priscillia Paramitha Tanujaya Putra, Edy Yulianto Qadri, Rizni Aulia Rama Mega Ryana Raymond Raymond Rena Rena Renndy Ferdianto Rensia Ester Ricardo Ricardo Ricardo, Ricardo Ricky Wibowo Ricky Wibowo Rico Lim Gestu Rio Fernando, Rio Rizni Aulia Qadri Rizni Aulia Qadri Roby Tan Rovina Rovina rudiyanto Ryan Harsana Jasa Salsabilah Sirait Sandra, Novi Selli Selli Sembiring, Diamend Tino Septriana Seren, Seren Shelvina Shelvina Shereen Sherina Sherina Sherlen, Sherlen Sherry Shevia Shevia Shevia, Shevia Shieny Tan Putri Shinta Dewi Shirley Feblicia Sisca, Veni Stefania Rumapea Stefhani Susanto Stella Stella Stephanie Stephanie Stephanie Stephanie Steven, Andre Suandri, Hardi supriyadi arifin Susanto, Stefhani Tamsi Tamsi Tan, Charles Tan, Cristina Tan, Helen Tanujaya, Priscillia Paramitha Tasya, Alcung Tethannia Krishermawanti Theo, Stella Theophilia, Jocelyn Tina, Tina Titan Martinus Tjoa, Kevin Tommy Lie Tondy Tony kwok Tri Julianto Valentina, Cindy Valentini, Cynthia Vangoh, Irene Verina Verina Vincent Nicholas Wu Vincent Vincent Vincent Vincent Viona viona, Viona Vivi Liliani Viviani, Viviani Whitney Ong Wijaya, Alexander Janio Wijaya, Calvin Willien Agustian Willyanto, Lia Winata Lie, Hardy Windy Octaviana Manurung Yolanda Yolanda, Yolanda Yudhaputri, Egabetha Amirah Yulianti Yulianti Yuswardi yuswardi, Yuswardi Zai, Immanuel Zidane Zidane