Article Per Year (5 Year)
p-Index From 2021 - 2026
12.461
P-Index
This Author published in this journals
All Journal Efisiensi : Kajian Ilmu Administrasi Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Jurnal Mirai Management Journal of Accounting and Management Innovation Resona : Jurnal Ilmiah Pengabdian Masyarakat EKONOMIS : Journal of Economics and Business Dinamisia: Jurnal Pengabdian Kepada Masyarakat REKAMAN (Jurnal Riset Ekonomi Bidang Akuntansi dan Manajemen) Technomedia Journal SEIKO : Journal of Management & Business NUSANTARA : Jurnal Ilmu Pengetahuan Sosial JURNAL PENDIDIKAN TAMBUSAI Jesya (Jurnal Ekonomi dan Ekonomi Syariah) EKUITAS (Jurnal Ekonomi dan Keuangan) eCo-Buss Performance : Jurnal Bisnis dan Akuntansi Jurnal Sains dan Teknologi International Journal of Economics Development Research (IJEDR) Prosiding National Conference for Community Service Project Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Manajemen Universitas Bung Hatta Jurnal Pengabdian kepada Masyarakat Nusantara Economics and Digital Business Review Journal of Sustainable Business Hub (JSBH) Holistics Journal Jurnal Ilmu Ekonomi Manajemen dan Akuntansi Journal of Accounting and Management Innovation Jurnal Minfo Polgan (JMP) Batara Wisnu : Indonesian Journal of Community Services Bussman Journal : Indonesian Journal of Business and Management Jurnal Pengabdian Masyarakat Akademisi Bulletin of Management and Business NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Journal of Social And Economics Research Jurnal Manajemen dan Pemasaran Jasa Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan e-Jurnal Apresiasi Ekonomi JPNM : Jurnal Pustaka Nusantara Multidisiplin Conference on Management, Business, Innovation, Education and Social Sciences (CoMBInES) Conference on Community Engagement Project (Concept) Conference on Business, Social Sciences and Technology (CoNeScINTech) Social Engagement: Jurnal Pengabdian Kepada Masyarakat GEMBIRA (Pengabdian Kepada Masyarakat) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Smart Dedication: Jurnal Pengabdian Masyarakat Asian Journal of Management, Entrepreneurship and Social Science journal of social and economic research Jurnal Manajemen dan Pemasaran Balance: Jurnal Ekonomi
Golan Hasan, Golan
Universitas Internatonal Batam
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Physics Public Health Social Sciences Transportation Other

Published : 122 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 122 Documents
Search

 1   2   3   4   5 
PENGARUH FAKTOR RESIKO TERHADAP PURCHASE INTENTION - PRIVATE LABEL BRAND TERHADAP MASYARAKAT BATAM Hasan, Golan
Journal of Accounting and Management Innovation Vol 1, No 1 (2017)
Publisher : Universitas Pelita Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Nowadays, the retail industry in Indonesia is booming. Retail outlets in Indonesia has increased by 10-15% each year. To keep up and compete with other retailers, they create their own brands which are known as private label brand. Private label brand is less known and inferior to national brand which causes consumers to question the quality of the product. Thus, consumers perceive risk when a product is less famous. The samples in this study were drawn from consumers who had purchased private label brand groceries in retail shops located in Batam. A total of 360 questionnaires were distributed and 344 questionnaires were qualified to be used in this research. Results show that financial risk, social risk and psychological risk has significant negative effect on purchase intention. On the other hand, functional risk, physical risk, time risk, and value consciousness are insignificant to purchase intention.Keywords: financial risk, functional risk, social risk, physical risk, time risk, psychological risk, value consciousness, purchase intention, private label brand.
Faktor- Faktor Yang Mempengaruhi Consumer Buying Behavior Terhadap Penjualan Properti di Kota Batam Hasan, Golan
Journal of Accounting and Management Innovation Vol 1, No 2 (2017)
Publisher : Universitas Pelita Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims on analyzing components effecting customer buying behavior which is measured by brand image, advertisement, service quality, and price on customer buying behavior.  The research object is population of Batam city. Using probability sampling method, samples that meet the requirements are 300 respondence. The data are then analyzed using Statistical Package for Social Sciences (SPSS). The result indicates that advertisement have no significance effect on customer buying behavior. While brand image, service quality, and price have significance effect on customer buying behavior. Keywords: Brand Image, Advertisement, Service Quality, Price, Customer Buying Behavior
ANALISA PENGARUH COUNTRY OF ORIGIN IMAGE DAN BRAND EQUITY DIMENSIONS TERHADAP BRAND EQUITY Hasan, Golan
Journal of Accounting and Management Innovation Vol 2, No 1 (2018)
Publisher : Universitas Pelita Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The main objective of this study is to examine how the country of origin image can influence the brand equity.This study aims to analyze the relationship between variables Country of origin image, brand equity dimensions that consisting  Brand Distinctiveness, Brand Loyalty, and Brand Awareness to the Brand Equity.                 This Research was conducted  with worker and college student who using smartphone in batam. Data was collected by distributing questionnaire to 300 respondent directly. The data processing using Structural Equation Model ( SEM ) Smart PLS (Partial Least Square) 3.0. Program.                The result showed intervening variables Country of origin image, brand equity dimensions that consisting  Brand Distinctiveness, Brand Loyalty, dan Brand Awareness have a significant effect on Brand Equity
PERILAKU KONSUMEN DAN FAKTOR YANG MEMPENGARUHI CUSTOMER LOYALTY PADA PERUSAHAAN RETAIL hasan, golan
REKAMAN (Jurnal Riset Ekonomi Bidang Akuntansi dan Manajemen) Vol 2, No 1 (2018): Mei
Publisher : UP2M SEKOLAH TINGGI ILMU EKONOMI GALILEO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

As overall service quality is a marketing strategy which used to maintain the relationship between costumers and a company, it needs to be nurtured properly. Good service from a company has long-term benefits which provide positive impacts in the form of corporate profits for facing the competition. By doing so, a company needs to improve overall service quality in order to build relationship strength and relationship quality due to the good relationship to its costumers,  which in turn, will leads to customer loyalty.This study aimed to test whether there were some impacts between the overall service quality, relationship strength and relationship quality on customer loyalty in some retail companies. The sample was the customers of some department stores (Top 100, JC Supermarket, Golden Truly and Hypermart) in Batam. This study was tested on a sample of 116 respondents. The method was a survey via distributing questionnaires to the sample and using regression analysis instrument.This study revealed that overall service quality and relationship strength significantly have a positive impact on customer loyalty. However, the relationship quality did not have a significant impact on customer loyalty
CUSTOMER ATTITUDE THAT INFLUENCES THE LOYALTY CUSTOMER ON STORE DEPARTEMENT IN BATAM hasan, golan
REKAMAN (Jurnal Riset Ekonomi Bidang Akuntansi dan Manajemen) Vol 2, No 2 (2018): November, Edisi II
Publisher : UP2M SEKOLAH TINGGI ILMU EKONOMI GALILEO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to examine whether there is an influence between overall service quality, relationship strength and relationship quality on customer loyalty in retail companies. The sample of this study is consumers who have visited department stores ( Top 100, JC Supermarket, Golden Truly and Hypermart) in Batam. This study was tested using a sample of 120 respondents. The method used is a survey that is by distributing questionnaires to the samples that have been determined above and analysis tools using regression. This study shows that overall service quality and relationship strength have a significant positive effect on customer loyalty. While relationship quality does not have a significant effect on customer loyalty. Overall service quality is a strategy in marketing that is used to maintain the relationship between customers and the company so that it needs to be fostered properly. good service has long-term benefits that will have a positive impact in the form of profits obtained by the company to face competition. That way the company needs to improve overall service quality to build relationship strength and relationship quality because the existence of a good relationship between consumers and the company will lead to customer loyalty
PENGARUH EFEK IKLAN ENDORSEMENT TERHADAP NIAT KONSUMEN UNTUK BERBELANJA ONLINE DI KOTA BATAM Hasan, Golan
Journal of Accounting and Management Innovation Vol 4, No 2 (2020)
Publisher : Universitas Pelita Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this research was to find out and study the online buying behavior influenced by advertising or endorsement of celebrities in social media trading. Online purchase intentions were in Batam influenced by celebrity endorsement advertisements using variable trust in online shopping, convenience of online shopping, customer services offered by online shopping and subjective norm as independent variables, attitude towards online shopping as intervening variables, intention to shop online as dependent variable.There were 400 sample respondents used in this study obtained from students and residents in Batam using the selection of purposive sampling method and the data collected is processed using a partial least square (PLS) program.The results of this study explain that online shopping intentions are influenced by endorsement advertising through social media, the variable trust in online shopping has significant effect on intention to shop online. Trust in online shopping has a significant effect on attitude towards online. Convenience of online shopping has a significant effect on attitude towards online. The dependent variable intention to shop online and convenience of online shopping have significant effect on intention to shop online. Customer services of offered by online shopping has significant effect on intention to shop online. Customer services of offered online shopping have significant effect on attitude towards online. Independent variable intention to shop online, attitude towards online shopping have no significant effect on intention to shop online and lastly subjective norm has no effect on intention to shop online.Keywords:Endorsement, Intention To Shop Online
PENGARUH FAKTOR RESIKO TERHADAP PURCHASE INTENTION - PRIVATE LABEL BRAND TERHADAP MASYARAKAT BATAM Hasan, Golan
Journal of Accounting and Management Innovation Vol 1, No 1 (2017)
Publisher : Universitas Pelita Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (318.744 KB)

Abstract

Nowadays, the retail industry in Indonesia is booming. Retail outlets in Indonesia has increased by 10-15% each year. To keep up and compete with other retailers, they create their own brands which are known as private label brand. Private label brand is less known and inferior to national brand which causes consumers to question the quality of the product. Thus, consumers perceive risk when a product is less famous. The samples in this study were drawn from consumers who had purchased private label brand groceries in retail shops located in Batam. A total of 360 questionnaires were distributed and 344 questionnaires were qualified to be used in this research. Results show that financial risk, social risk and psychological risk has significant negative effect on purchase intention. On the other hand, functional risk, physical risk, time risk, and value consciousness are insignificant to purchase intention.Keywords: financial risk, functional risk, social risk, physical risk, time risk, psychological risk, value consciousness, purchase intention, private label brand.
ANALISA PENGARUH COUNTRY OF ORIGIN IMAGE DAN BRAND EQUITY DIMENSIONS TERHADAP BRAND EQUITY Hasan, Golan
Journal of Accounting and Management Innovation Vol 2, No 1 (2018)
Publisher : Universitas Pelita Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (811.387 KB)

Abstract

The main objective of this study is to examine how the country of origin image can influence the brand equity.This study aims to analyze the relationship between variables Country of origin image, brand equity dimensions that consisting  Brand Distinctiveness, Brand Loyalty, and Brand Awareness to the Brand Equity.                 This Research was conducted  with worker and college student who using smartphone in batam. Data was collected by distributing questionnaire to 300 respondent directly. The data processing using Structural Equation Model ( SEM ) Smart PLS (Partial Least Square) 3.0. Program.                The result showed intervening variables Country of origin image, brand equity dimensions that consisting  Brand Distinctiveness, Brand Loyalty, dan Brand Awareness have a significant effect on Brand Equity
Faktor- Faktor Yang Mempengaruhi Consumer Buying Behavior Terhadap Penjualan Properti di Kota Batam Hasan, Golan
Journal of Accounting and Management Innovation Vol 1, No 2 (2017)
Publisher : Universitas Pelita Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (555.525 KB)

Abstract

This research aims on analyzing components effecting customer buying behavior which is measured by brand image, advertisement, service quality, and price on customer buying behavior.  The research object is population of Batam city. Using probability sampling method, samples that meet the requirements are 300 respondence. The data are then analyzed using Statistical Package for Social Sciences (SPSS). The result indicates that advertisement have no significance effect on customer buying behavior. While brand image, service quality, and price have significance effect on customer buying behavior. Keywords: Brand Image, Advertisement, Service Quality, Price, Customer Buying Behavior
PENGARUH EFEK IKLAN ENDORSEMENT TERHADAP NIAT KONSUMEN UNTUK BERBELANJA ONLINE DI KOTA BATAM Hasan, Golan
Journal of Accounting and Management Innovation Vol 4, No 2 (2020)
Publisher : Universitas Pelita Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this research was to find out and study the online buying behavior influenced by advertising or endorsement of celebrities in social media trading. Online purchase intentions were in Batam influenced by celebrity endorsement advertisements using variable trust in online shopping, convenience of online shopping, customer services offered by online shopping and subjective norm as independent variables, attitude towards online shopping as intervening variables, intention to shop online as dependent variable.There were 400 sample respondents used in this study obtained from students and residents in Batam using the selection of purposive sampling method and the data collected is processed using a partial least square (PLS) program.The results of this study explain that online shopping intentions are influenced by endorsement advertising through social media, the variable trust in online shopping has significant effect on intention to shop online. Trust in online shopping has a significant effect on attitude towards online. Convenience of online shopping has a significant effect on attitude towards online. The dependent variable intention to shop online and convenience of online shopping have significant effect on intention to shop online. Customer services of offered by online shopping has significant effect on intention to shop online. Customer services of offered online shopping have significant effect on attitude towards online. Independent variable intention to shop online, attitude towards online shopping have no significant effect on intention to shop online and lastly subjective norm has no effect on intention to shop online.Keywords:Endorsement, Intention To Shop Online
Co-Authors Abd. Rohim Alamsyah Ade Pratama Agika Wasinta Br Sembiring Alzi Amri, Muhammad Ikhwanul Ana Andina Fasha, Andina Andrew Andrew Angeline Angeline Angeline, Dewi Anita Anita Ardianata, Kristi Ardila Ardila Aria Wibawa Ariyanto, Hepy Hefri Armando, Pandapotan Rafli Azwin Handoko Benny benny Brahmantya Chriswardhana Brecillia, Vanesha Cahyani, Natasya Calvin Wijaya Celyn, Joy Chang, Jesseline Christella, Christella Christina Christina Conny Agustin Danielson Dedy Cahyono Dennis Lim Derry Derry Devina Wistiasari Dian Sabrina Dyfan Eddyanto, Dicky Elviana Elviana Elviana Elviana Elvina Enjelica Enjelita Enjelita Erika Erika Erika Gustian Fauzi Erlin Erni Erni Erni Ervi Scorpianti Ervi Scorpianti Estefania Estefania Eva Noorliana Fahlevi, Renza Fandion Melsen Febby Febby Febiana, Jessica Feby Feby Fitria Salim Ferdawson, Ferdawson Fernando, Figo Fidia Fidia Filrando, Ariendy Fionna Fitri Fitri Frendy Frendy Frenky, Frenky Gautama, Jocky Giorgyna Giorgyna Goh, Maggie Hanita Bina Hendra Hendra Hendri Wijaya Herman Hernando Heryanto Heryanto Houce Mariano I, Reyhan Agustival Indah Indah INDAH NOVITASARI Intan Permata Javita, Javita Jenny Catherine Jenny Kartika Dewi Jenny Lim Jenny Lim Jessica Jessica Jesslieca, Jesslieca Jessy Jimmy Tjong Jolie, Veren Apriana Jolinna, Cindy Josline Joy Celyn Justin, Justin Karina Karina Kavitan, Vebbie Kelfi Yanti Limanda Kelly Kelly Kelvin Kenny Marcella Kevin Angelino Kevin Tjoa Kho, Karen Kiki Nadila Lady Lady Leon, Winson Liana Ester lydia then Maryati Maryati Maryati Maryati Meirita Sita Dewi Meliana Melisa Putri Pane Mellysa, Mellysa Melodya, Deslyn Metta Noviani Michael Setiawan Miftachul Choiri Mon, Muhammad Donal Muhamad Aidil Basri Muhammad Rizky Mutiara Kamilatunnaimah Nainggolan, Ferdinand Nanda, Monica Natalya, Natalya Nevi Ariyu De Utami Ng, Selina Nia Rusiana Nicholas Fernandes Nida Ohanna Novita Novita Okta Riza Oktaviana Oktaviana Pattikawa, Silfia Nadilla Peter Macnico Pratama, Amelia Jeny Putra, Edy Yulianto Putri Siti Rohaizat Putri Siti Rohaizat Putri, Shieny Tan R. Iqratul Iman Rahel Nur Hamidah Randy Randy Ratih Anggraini, Ratih Raymond Reandy, Davis Rebecca Friska Ria Bintan Napitupulu Ricaprio, Jeksen Richart Richart Ricky Ricky Ricky Wibowo Rio Fernando Rooney, Rooney Salsabilah Sirait Saputra, Antoni Scorpianti, Ervi Seren Seren Serly, Serly Setyawan, Agustinus Sherlen, Sherlen Sherlyn, Sherlyn Shevia Shevia Silfia Nadilla Pattikawa Stefanie Stefanie Stefanie Stefanie Stella Stella Steven Steven Stiawan, Mulkan Susanti Susanti Sylvia Sylvia Tan, Angelica Tan, Janes Tan, Jordhan Tan, Selina Thomas Eddison Tondy Tondy Tyana Tyana Valen Oktavianti Vanessa Flesya Vanessa Vanessa Vera Novilia Vina Liesty Indriani Vinco Vinco Viviana Angesty Waty, Indah Wen Jun, Ervin Setyawan Al Wijaya, Roger Candra William William Winky, Winky Winson Leon Winson Leon Winson Winson Yandi Suprapto Yandra Yandra Yendiarti Yendiarti Yeria, Winny Yohana Juwitasari Hulu Yulianti, Rosa Yuyu Enjelia