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All Journal Jurnal Gizi dan Pangan Jurnal Manajemen dan Organisasi Jurnal Penyuluhan Jurnal Manajemen dan Agribisnis Cakrawala Pendidikan Economic Journal of Emerging Markets MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Sosiohumaniora Jurnal Konseling dan Pendidikan Jurnal Keuangan dan Perbankan Jurnal Wira Ekonomi Mikroskil Gadjah Mada International Journal of Business JAM : Jurnal Aplikasi Manajemen Indonesian Journal of Business and Entrepreneurship (IJBE) Jurnal Minds: Manajemen Ide dan Inspirasi Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Journal of Family Science Journal of Consumer Science Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat MIX : Jurnal Ilmiah Manajemen Binus Business Review Jurnal Bisnis dan Manajemen Jurnal Manajemen Indonesia Jurnal Studi Manajemen dan Bisnis Journal of Consumer Sciences Jurnal Ilmu Keluarga dan Konsumen Jurnal Riset Ekonomi dan Bisnis TIJAB (The International Journal of Applied Business) Tadbir Muwahhid Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Jurnal Entrepreneur dan Entrepreneurship (JEE) Jurnal Perilaku dan Strategi Bisnis Jurnal Doktor Manajemen (JDM) Maker: Jurnal Manajemen Jurnal Manajemen BISNIS & BIROKRASI: Jurnal Ilmu Administrasi dan Organisasi Asian Management and Business Review ASEAN Marketing Journal Buletin Psikologi Journal of Child, Family, and Consumer Studies Policy Brief Pertanian, Kelautan, dan Biosains Tropika Media Gizi Pangan International Research Journal of Business Studies Benefit: Jurnal Manajemen dan Bisnis Jurnal Pengabdian Masyarakat Inovasi Indonesia
Megawati Simanjuntak
Department Of Family And Consumer Sciences, Faculty Of Human Ecology, IPB University Gedung FEMA W1 - L2., Kampus IPB Dramaga, Jalan Kamper, Babakan, Kec. Dramaga, Bogor, Jawa Barat 16680
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Consumer Attitudes Toward Imported and Local Produce in Indonesia: The Role of Country of Origin and Perception in Shaping Preferences: Consumer Attitudes Toward Imported and Local Produce in Indonesia Simanjuntak, Megawati
Benefit: Jurnal Manajemen dan Bisnis Vol. 10 No. 1 (2025): Benefit : Volume 10 Juni No 1 tahun 2025
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v10i1.8214

Abstract

Imported fruits and vegetables in Indonesia offer consumers a wider variety of choices but negatively impact local farmers who struggle to compete. This research aimed to 1) analyze differences in attitudes and preferences for fruits and vegetables between unexposed and exposed groups; 2) examine the influence of country of origin and attitude on preferences; and 3) explore the effect of perception and attitude on preferences. The study employed a survey and quasi-experimental method with 120 housewives, analyzed using an independent t-test and SmartPLS. The findings revealed significant differences in attitudes between the unexposed and exposed groups. Country of origin positively influenced attitudes in the experimental method, while survey results showed attitudes significantly affected preferences. Recommendations include government measures to limit imports of commodities available domestically, improve local produce quality, and mandate labeling of fruit and vegetable origins. Business actors should provide clear import or local information on produce. Additionally, the Ministry of Trade should promote programs fostering positive attitudes toward local produce to increase consumer preference. Future research could explore variables like experience, knowledge, lifestyle, and taste attributes to better understand factors influencing attitudes and preferences.
Trust Dynamics in Peer-to-Peer Lending : Analyzing Determinants og Willingness to Lend in Indonesia Simanjuntak, Megawati; Ninuk , Purnaningsih; Zaky , Abdullatif
Jurnal Riset Ekonomi dan Bisnis Vol. 18 No. 2 (2025): AGUSTUS
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/jreb.v18i2.12791

Abstract

The funding of P2P was relatively small, due to a significant gap between the number of lenders and borrowers. Therefore, analyzing trust determinants that affect the willingness to invest in P2P is required to formulate strategies to increase funding. This study aims to analyze the effects of trust determinants divided into trust on the borrowers and trust on the intermediaries on willingness to lend in P2P lending platforms in Indonesia. An online questionnaire was completed by 109 people. The results showed that trust in borrowers had a significant impact on the willingness to lend. On the other hand, trust in intermediaries does not significantly affect the willingness to lend but significantly affects trust in borrowers. The most important attribute to increase willingness to lend is the borrowers’ trustworthiness, protection system/policy adopted in P2P, sense of security when making transactions in P2P, attractive investment returns, and quality assurance for prospective borrowers.
Allocation of Expenditure of Poor Family as a Recipient of Program Keluarga Harapan (PKH) Rizkillah, Risda; Simanjuntak, Megawati
Journal of Family Sciences Vol. 3 No. 1 (2018): Journal of Family Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jfs.3.1.41-52

Abstract

The aim of this article is to examine the allocation of expenditure for low-income families after receiving the Program Keluarga Harapan (PKH) or Conditional Cash Transfer (CCT). Combination of cross-sectional and retrospective designs were applied in this research. Data collection locations were carried out in eight villages in Dramaga District, Bogor Regency. The research sample was determined randomly (probability sampling) used a systematic method and obtained a study sample of 150 CCT recipient families. Data was processing used descriptive statistics. The CCT funding eligible for the family who has school-age children, toddlers, nursing mother, and pregnant woman. The CCT funds are spent by families with an average range of two weeks. The beneficiary of PKH significantly improving the quality of education and health, increasing the amount of family savings, and family income. The allocation of CCT funds more than half is used for human investment. However, in the allocation of CCT funds, there are still families who use PKH funds for non-educational activities such as food/household needs, pay-off debt, saving, electricity payment, and business capital.
The Coping Strategy and Subjective Well-Being of Indonesian Families amid the Covid-19 Pandemic Simanjuntak, Megawati; Muflikhati, Istiqlaliyah; Yuliati, Lilik Noor; Johan, Irni Rahmayani
Journal of Family Sciences Vol. 9 No. 1 (2024): Journal of Family Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jfs.v9i1.45200

Abstract

Due to the COVID-19 pandemic, economic pressures have forced families to make various adjustments to maintain their well-being. This study investigated economic coping strategies and the subjective well-being of families during the COVID-19 pandemic. A total of 1,125 families in Indonesia participated in an online survey using Google Forms and spoke through social media. The research shows that families experienced a decrease in income, which encouraged them to adopt various economic coping strategies. The coping strategy adopted was cutting expenses while increasing income, mainly by utilizing hobbies or skills. Income changes, education, poverty status, savings withdrawal, selling or pawn assets, asking for aid, and borrowing money significantly influenced subjective well-being. Differences in subjective well-being can be observed in economic status, education level, and changes in income. Changes in income and higher education positively affected subjective well-being. Poverty status also had a negative effect on subjective well-being negatively.
Menjamin Keamanan dan Kenyamanan Bertransaksi Pada E-Commerce dalam Upaya Melindungi Konsumen Simanjuntak, Megawati
Policy Brief Pertanian, Kelautan, dan Biosains Tropika Vol 5 No 2 (2023): Policy Brief Pertanian, Kelautan dan Biosains Tropika
Publisher : Direktorat Kajian Strategis dan Reputasi Akademik IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/agro-maritim.0502.562-566

Abstract

Untuk menciptakan sistem e-commerce yang aman dan nyaman peran pemerintah sangat diperlukan. Untuk itu, Kementerian Perdagangan perlu berkoordinasi dengan kementerian dan lembaga terkait agar melakukan penyusunan aturan yang terkait dengan e-commerce yang akan lebih menyeluruh/komprehensif, percepatan revisi Peraturan Menteri Perdagangan Nomor 50 Tahun 2020, koordinasi dengan Kementerian Koperasi dan UKM untuk mendorong pemerintah daerah mengembangkan marketplace, berkoordinasi dengan para pemangku kepentingan untuk melakukan sosialisasi dan edukasi kepada masyarakat, dan melakukan akselarasi perancangan sistem Digital Online Dispute Resolution (DODR) untuk membantu menyelesaikan permasalahan pengaduan pada e-commerce antar negara. Selanjutnya, Kementerian Komunikasi dan Informatika perlu berkoordinasi dengan kementerian atau lembaga terkait untuk menyusun regulasi terkait e-commerce, mendorong percepatan pengesahan Rancangan Undang-Undang Perlindungan Data Pribadi (RUU PDP) dan Rancangan Undang-Undang Keamanan dan Ketahanan Siber (RUU KKS), meningkatkan sosialisasi dan program edukasi kepada para Penyelenggara Sistem Elektronik (PSE), meningkatkan monitoring dan pengawasan serta penindakan konten yang menyalahi norma dan melanggar aturan yang berlaku.
Upaya Perlindungan Konsumen melalui Pencantuman Informasi Gula, Garam, dan Lemak (GGL) pada Label Kemasan Pangan Simanjuntak, Megawati; Anggraini, Anna Maria Tri
Policy Brief Pertanian, Kelautan, dan Biosains Tropika Vol 5 No 2 (2023): Policy Brief Pertanian, Kelautan dan Biosains Tropika
Publisher : Direktorat Kajian Strategis dan Reputasi Akademik IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/agro-maritim.0502.573-577

Abstract

Untuk melindungi konsumen melalui pencantuman Informasi Nilai Gizi (ING) GGL (Gula, Garam, Lemak), BPOM dan Kementerian Kesehatan dapat memperkuat pembinaan melalui sosialisasi/edukasi kepada masyarakat terkait ING GGL, menentukan prioritas pemberlakuan kewajiban pencantuman ING GGL dengan melakukan updating studi paparan GGL, mengeluarkan peraturan menteri berikut sanksi apabila pelaku usaha tidak mencantumkan informasi GGL dan pesan kesehatan mengenai bahaya konsumsi GGL secara berlebihan, melakukan kegiatan pembinaan dan monitoring label ING, pencantuman P-IRT, takaran GGL dan pesan kesehatan, dan pada Pelaku Usaha IKM baik pada kemasan.
Perlindungan Konsumen terhadap Bahaya Phishing Data Perbankan Simanjuntak, Megawati; Anggraini, Anna Maria Tri
Policy Brief Pertanian, Kelautan, dan Biosains Tropika Vol 5 No 2 (2023): Policy Brief Pertanian, Kelautan dan Biosains Tropika
Publisher : Direktorat Kajian Strategis dan Reputasi Akademik IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/agro-maritim.0502.588-592

Abstract

Otoritas Jasa Keuangan (OJK) harus mendorong pelaku usaha jasa keuangan untuk memperkuat sistem keamanan data nasabah yang andal, aman, dan bertanggung jawab dalam upaya mencegah dan menghentikan berbagai kasus phising. Selain itu, OJK harus membuat pedoman yang menyampaikan informasi terbaru tentang jenis dan teknik penipuan digital terbaru. Pedoman ini juga harus menjelaskan bagaimana pelaporan dilakukan kepada otoritas berwenang. Secara nasional, OJK harus menetapkan kebijakan untuk mengubah sistem verifikasi. Keempat, perlu mendorong Penyelenggara Sistem Elektronik (PSE), termasuk sektor jasa keuangan, untuk melakukan pelatihan dan melakukan evaluasi tentang seberapa efektifnya. OJK harus melakukan sosialisasi lebih luas dan terintegrasi. Keenam, Kementerian Komunikasi dan Informatika bertanggung jawab untuk mendorong pembentukan dan pembentukan lembaga yang akan bertanggung jawab atas pelaksanaan Undang-Undang. Selain itu, Kementerian harus mengawasi penyedia layanan media digital dalam menyediakan lencana verifikasi.
Strategi Peningkatan Minat Beli Produk Ramah Lingkungan Konsumen Indonesia Nafila, Nidya Luthfi; Simanjuntak, Megawati
Policy Brief Pertanian, Kelautan, dan Biosains Tropika Vol 4 No 3 (2022): Policy Brief Pertanian, Kelautan dan Biosains Tropika
Publisher : Direktorat Kajian Strategis dan Reputasi Akademik IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/agro-maritim.0403.314-319

Abstract

Sikap peduli lingkungan dan minat untuk mem beli produk ramah lingkungan adalah salah satu implementasi masyarakat yang memiliki tanggung jawab lingkungan. Informasi mengenai lingkungan dan word of mouth telah tersebar luas serta mudah ditemukan di berbagai media. Pengetahuan lingkungan, word of mouth, sikap peduli lingkungan, dan minat beli produk ramah lingkungan di Indonesia ter golong kategori moderate . Pengetahuan lingkungan dan word of mouth dapat memengaruhi sikap peduli lingkungan. Selain itu, penge pengetahuan lingkungan, word of mouth, sikap peduli lingkungan dapat memengaruhi minat beli p produk ramah lingkungan. Maka dari i tu, di butuhkan kerjasama antara pemerintah dengan organisasi terkait dalam menyebarluaskan informasi tentang lingkungan yang a aktual dan terkini. Selanjutnya, lembaga lembaga-lembaga terkait lingkungan dapat menyediakan akses informasi mengenai lingkungan, dapat memberi contoh aktivitas untuk menjaga kelestarian lingkungan, dan menyediakan fasilitas yang memadai untuk menunjang kelestarian lingkungan.
Factors Affecting Financial and Non-Financial Performance of MSMEs Through The Use of Social Media Priliadita Hidayanti; Simanjuntak, Megawati; Hasanah, Nur
Indonesian Journal of Business and Entrepreneurship Vol. 9 No. 3 (2023): IJBE, Vol. 9 No. 3, September 2023
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.9.3.444

Abstract

The use of social media for MSMEs is needed so that MSMEs can compete and survive, especially during a pandemic. The purpose of this study was to analyze the influence of trust factors, cost-effectiveness, compatibility, and top management support on the financial and non-financial performance of South Tangerang MSMEs. Data was collected through an online questionnaire using Google Docs. Research variables were measured using a Likert scale. Data processed using descriptive analysis and top two boxes and bottom two boxes. The data that has been processed then analyzed using the Structural Equation Model (SEM). The results of the study found that there were 2 variables that influenced financial and non-financial performance. The compatibility variable has a positive and significant effect on the financial and non-financial performance of MSMEs. Social media can adapt to the needs and business practices of MSMEs which have proven to be a consideration for small business actors in their use. The top management support variable has a positive and significant effect on the non-financial performance of MSMEs. The existence of support from top management for the use of social media in MSMEs affects non-financial performance such as helping relationships with customers and supporting service activities. Based on the test, it found empirical evidence of the effect of compatibility on the financial and non-financial performance of MSMEs and the effect of top management support on the non-financial performance of MSMEs. Keywords: COVID-19, financial performance, MSMEs, non-financial performance, social media
Comparative Study of Self-Concept, Reference Group, Marketing Strategy, and Online Buying Behavior Accros Generation Banafie, Syahfira; Simanjuntak, Megawati
Jurnal Doktor Manajemen (JDM) Vol 6, No 2 (2023): SEPTEMBER 2023
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v6i2.17418

Abstract

The development of an increasingly rapid era. One of them is the internet, which affects the necessities of life, and many bring changes in consumer lifestyles, namely alternative online buying methods. Online shopping increases market growth by providing goods that attract consumers' attention. Purchasing behavior for the sake of necessities of life can be driven by differences in the age of each generation, personal characteristics, environmental factors, and marketing promotions. This study aims to compare and analyze the influence of self-concepts, reference groups, and marketing strategies on online buying behavior in the Baby Boomer generation, generation X, and generation Y. The research data used descriptive analysis, different tests using the SPSS 22.0 application, and the influence test with the SEM method through the Smart Partial Least Square (PLS) program. The analysis of self-concept significantly affects online purchasing behavior in all generations, the Baby Boomer generation and all generations.
Co-Authors Abdul Hakim Adam Sugiharto Aditya Nugraha Adiwinata, Novie Nostalgia Adriansyah Agil Pratama Agus Maulana Ajeng Nugrahaning Dewanti Akmalia, Laely Rahmawati Alexander Joseph Ibnu Wibowo Ali Khomsan Alla Asmara Alsyah, Aurelia Vania Am, M. Ro’is Amalia Khairati Ambar Susan Rosifa Amelia, Reggina Aminah, Mimin Amir Fikri Ammi Salamah Ananda Khairana Andhika Safaat Andini , Putri Fildzah Andini, Putri Fildzah Andre Fachrun Ramadhan Andreas Samudro Anggi Mayang Sari Ani Ruwani, Ani Anisya Rahmelia Anna Maria Tri Anggraini Annisa Ikhwanus Annisa Nisrina Insyiroh Anton Nugroho Anton Nugroho Aprilia, Nurazizah Arief Safari Arthur, Kevin Michael Asep Taryana Asvianti Handaru Wulan Aufa Hayya Qurrota A'yuni Ayu Arba Zaman Ayu Marlika Leni Putri, Ayu Marlika Leni Azizah, Sheila Nur Azzara, Rana Chyntia Baehaqi Bagus Sartono Baihaqi, Ihsan Banafie, Syahfira Berti Kumalasari Berti Kumalasari Budi Suharjo Budiarti, Raden Rara Arifah Mulyo Deni Surya Kencana Devi Rahmawati Dewantara, Muhammad Mardi Dewi, Santi Utami Diah Krisnatuti Diah Krisnatuti Diana Hartatin Diana Hartatin, Diana Dini Queentasari Dwi Hastuti Eko Ruddy Cahyadi Emy Rosiana Euis Sunarti Eva Z Yusuf Eva Z Yusuf Fadhillah, Muhammad Daffa Yafie Fakhira, Nisrina Nur Famila, Shanina Rosa Fandi Yanuar Rahman Febrian, Defni Fibria Mustikarini, Fibria Fitri , Ismaul Fitri Lutfiani Fulan Sri Utami, Fulan Sri Gilar Cahya Nirmaya, Gilar Cahya Gina Fithria Gita Fahmi Lestari Goranda, Iqra Rizky Gufron, R Ery Bunyamin Hafizh Akbar Hamimi, Ulfa Khairunnisa Hanggrita, Elvindia Puja Hanum Fauziah Ramadhanti Hanum Rachmawati Nur Hartoyo Hartoyo Hayati Hayati Hayati Hendri Tanjung Henny Rochany Heny Kuswanti Suwarsinah Heppy Setiawati Herien Puspitawati Heti Mulyati Iffa Afia Amin Kitabi Imam Teguh Saptono Imam Teguh Saptono Indah Sukmawati Indri Nurfitriani Ine Rahmatin Intan Ika Putri Heryani Iqra Rizky Goranda Iqra, Iqra Rizky Goranda Irma Awwaliyah Irni Rahmayani Johan Istiqlaliyah Muflikati Istiqlaliyah Muflikhati Jinan , Ariana Amany Kevin Michael Arthur Khanifa Fajria Kirbrandoko Kirbrandoko Latifatul Hayati Leo Candra Kirana Lia Shafira Arlianty Lilik Noor Yuliati Lutfi Sri Legowo Utami m, Istiqlaliyah M. Syamsul Maarif Machfud Machfud Mahanani , Raditya Kasih Mahanani, Raditya Kasih Maulidina, Avia Mayong Ajiwinanto Melly Latifah Moh. Djemdjem Djamaludin Mohamad Djemdjem Djamaludin Mohamammad Nasarullah Monika Yuliantin Muhammad Hafiz Fazli Muhammad Mardi Dewantara Muhammad Rizal Martua Damanik Muhammad, Larastyan Yang Bogaan Mukhamad Najib Nafila, Nidya Luthfi Nandike Ayudiah Poeteri Nani, Irvan Neneng Nurul Sopiah, Neneng Nurul Nimmi Zulbainarni Ninuk , Purnaningsih Noor Yuliati, Lilik Novita Kamaruddin Novsa Fakhira Nur Hasanah Nur Hasanah Nur Rochimah Nurdewi Azizah Safitri Nurfadillah, Mursidah Nurhamidah Ray Nurina Laili Izzati Oktriyanto Oktriyanto, Oktriyanto Olivia Sabrina, Olivia Palowa , Nur Luthfiah Pang Asngari Pang S Asngari Pang S Asngari Pangestu, Andaru Dwi Pangestu, Frishe Maulidiannisa Panji Septiaji Panji Septiaji Perangin-Angin, Fini Anjela Poeteri, Nandike Ayudiah Popong Nurhayati Prabowo Tjitropranoto Prakoso , Yuda Surya Pramesty, Dinta Windyaning Pranadya Tania Putri Pratiwi Ismayanti, Pratiwi Priliadita Hidayanti Pujianti, Ajeng Pujowati, Penny Putra, Occa Adeta Bima Putri, Aisyah Puspita Putri, Marietta Krisnaya Nandika Putri, Pranadya Tania Qisthy Nur Fathia Rahayu, Ismie Leona Rahma Indina Harbani Rahmawati, Laeli Rahmi Parhati Rahmi, Fauzia Ramos, Ivan Rani Andriani Budi Kusumo Reni Annisa Resty Anugrah Kusmarini Restystika Dianeswari Retnaningsih Retnaningsih Retnaningsih Rico J. Artanto Risda Rizkillah, Risda Riska Rahma Eka Putri Ristya Primadi Rita Nurmalina Rizal E. Halim Rizal Edy Halim Rossalia, Deasy Rumbiati, Rumbiati Ryan Tegar Pamungkas Sadewa , Novandi Aldi Safari , Arif Safari, Arief Saleh, Andika Januar Salsabila Azka Pelitaputri Salsabila, Farhah Azizah Samosir, Miracle Samuel Saniyya, Raisha Ulfa Sarifudin sarifudin, Sarifudin Shahirah, Ilfia Sisca Elfiyani Siska Ayu Tiara Dewi Siska Nurhalisa Siti Aisyah Siti Editha Raisa Sitompul, Firdaus Marihot Slamet Riyadi Slamet Riyadi Sofyan Sjaf Sonya Dwi Rachmawati Sonya Dwi RachmawatiI Sri Anna Marliyati Sri Harijati Sri Rezki Utami Sugiarto, Indra Surya, Mulyana Susanti, Vonny Syaprudin, R. Syarifa , Rizka Syarifa Nadhrah Mustamin Syarifa, Rizka Syifa Salsabila Sylvianti Angraini Tanti Novianti Tegar Graha Adiwiguna Tiffani Dias Anggraeni Tin Herawati Ujang Sumarwan Utami, Sri Pangesti Venti Sanditya Septiana, Venti Sanditya Virna Keryn Patricia Hutajulu Vonny Susanti Wahpiyudin , Cep Abdul Baasith Wahpiyudin, Cep Abdul Baasith Wandani, Dwi Yandri Yudha Heryawan Asnawi Yulina Eva Riany Yulina Eva Riany Yulina Eva Riany Yurita Yurita Yusuf, Eva Z Zahro Malihah Zaky , Abdullatif Zefanya, Harita Julie Zikri, Zikri Zulfa Maulida Nadzir Zuliyanti Shabrina