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The Effect Of Product Quality, Features, Word Of Mouth And E-Commerce On Purchase Decisions Shochibul Mighfar; Sukaris Sukaris; Moch. Saleh; Ahmad Qoni Dewantoro
INNOVATION RESEARCH JOURNAL Vol 1 No 2 (2020)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/innovation.v1i2.1924

Abstract

This study aims to examine the Effect of Product Quality, Features, Word of Mouth and E-commerce on Xiaomi smartphone purchasing decisions. This type of research is quantitative research. The sampling technique uses accidental sampling technique with a total sample of 100 consumers who are members of the MI community application. To analyze the relationship between dependent and independent variables is multiple linear regression with classic assumption test (normality test, multicollinearity test, and heteroscedasticity test), hypothesis test (t-test and F test), and also model test (test coefficient of determination). The results of the t-test indicate that product quality and features influence the Xiaomi smartphone purchase decision with a significance level (0,000 and 0.005), word of mouth and e-commerce have no effect on Xiaomi smartphones with a significance level (0.311 and 0.568). Simultaneous results with the F test, product quality, features, word of mouth and e-commerce simultaneously influence the purchase decisions of Xiaomi smartphones. The determination coefficient shows that the Adjusted R Square value is 0.974 that product quality, features, word of mouth and e-commerce can be explained by the independent variable of 97.4%, while the rest is explained by other factors.
Antecedents of Visiting Decisions on Artificial Travel Destinations: Millennial Generation Perspectives Sukaris Sukaris
INNOVATION RESEARCH JOURNAL Vol 1 No 1 (2020)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/innovation.v1i1.1186

Abstract

The purpose of this study was to determine the effect of tourist motivation, electronic word of mouthand destination image on the decision to visit the Gunung Mas Palace in Lamongan. The sample usesnon probability sampling method with a purposive sampling or random sampling procedure byselecting 106 visitors. The data analysis technique uses multiple linear regression. The results ofmultiple linear regression analysis prove that tourist motivation and destination image proved not tohave a significant effect partially on decisions leading to Gunung Mas Palace in Lamongan, whileelectronic word of mouth proved to have a partially significant influence on the decision to visit theGunung Mas Palace in Lamongan
The Effect of Financial Knowledge, Financial Attitude and Personality on Financial Behavior on Small Medium Crafts Micro Enterprises in Gresik District Dimas Wiratama; Sukaris Sukaris
INNOVATION RESEARCH JOURNAL Vol 3 No 1 (2022)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/innovation.v3i1.3683

Abstract

This study aims to determine the effect of financial knowledge, financial attitudes and personality on financial behavior in handicraft businesses in Gresik Regency. The sample in this study used the saturated sample method from a total population of 80, so the samples taken were 80 handicraft entrepreneurs in Gresik Regency. The data analysis technique used multiple linear regression analysis. The results of multiple linear analysis prove that financial knowledge, financial attitudes and personality partially influence financial behavior in handicraft business actors in Gresik Regency. handycrafts.
Improving Customer Loyalty Through Experiental Value, Service Quality And Trust Rifki Arikah An Namla; Sukaris Sukaris; Budiyono Pristyadi; Al Kusani Al Kusani
INNOVATION RESEARCH JOURNAL Vol 1 No 2 (2020)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/innovation.v1i2.1926

Abstract

Customer with high loyalty are the assets of the company because they will provide positive recommendations and indirectly will invite people around to determine and use the product of the service company they use. This research aims to find out whether there is an effect of experiential value, service quality and trust on customer loyalty indihome in Gresik regency. Sampling is used Non Probability Sampling by using Ferdinand formula, where the sample amount is 100 people. The analysis used in this study is multiple linear regressions. The results are proven to show that experiential value, service quality and trust have a positive and significant effect on customer loyalty in Gresik regency
The role of product quality, promotion, conformity in increasing consumer loyalty Sukaris Sukaris; Novita Tri Yulia
INNOVATION RESEARCH JOURNAL Vol 2 No 1 (2021)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/innovation.v2i1.2392

Abstract

Currently, business competition is getting more competitive. Companies must act to improve and maintain product quality. Product quality is the ability of a product to meet customer needs and consumers. Product quality can be a company's mainstay so that its products are able to compete in its market segments with similar products. Quality will encourage consumers to establish close relationships with the company for a long time which in turn creates consumer loyalty. This study aims to determine the effect of product quality, promotion and conformity on consumer loyalty at the "X" fast food restaurant in Gresik Regency. The sample used in this study were 100 young respondents using the method of accidental sampling. The types and sources of data used are primary data in the form of questionnaire answers from respondents. Tests were carried out using SPSS. The results of this study indicate that product quality, promotion and conformity have a positive and significant effect on consumer loyalty.
The Role of Motivation, Work Discipline and Training in Improving Employee Performance Tri Ariprabowo; Dini Marita Sari; Sukaris Sukaris
INNOVATION RESEARCH JOURNAL Vol 2 No 2 (2021)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/innovation.v2i2.3008

Abstract

his study aims to test the effect of motivation, work discipline and motivation on employee performance. The number of samples in this study were 89 operational employees at PT. Generation of Java-Bali UP Gresik, using the technique method Probability Sampling of Random Sampling type. Data collection in this study was using questionnaires and interviews. The data analysis technique used is multiple linear regression analysis. The results of this study conclude that the results of simultaneous testing of motivation, work discipline and training have a significant effect on performance. Partial test results Motivation has an effect and is significant on performance, work discipline also has an effect and is significant on performance and training also has an effect and is significant on performance
The Effect Of Perceived Risk, Consumer Lifestyle And Online Trust On The Purchase Intention Of Fashion Products In Instagram Social Media Taranggana Ari Sakti; Sukaris Sukaris; Asep Saepuloh
INNOVATION RESEARCH JOURNAL Vol 1 No 2 (2020)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/innovation.v1i2.1929

Abstract

This study aims to analyze the effect of perceived risk, consumer lifestyle and online trust on the purchase intention of fashion products on Instagram social media in Surabaya. The sample in this study consisted of 75 respondents. The independent variable in this study is perceived risk, consumer lifestyle and online trust, while the dependent variable is the purchase intention of fashion products on Instagram. The data analysis technique used is multiple linear regression with the help of the SPSS program. The results showed that the variable perceived risk, consumer lifestyle and online trust partially influenced the interest in buying fashion products on Instagram social media in Surabaya
PEMBUATAN MINYAK SEREH DAN LILIN AROMATERAPI SEBAGAI ANTI NYAMUK Ainanda Al Fatina; Nurtalitha Alifia Rochma; Nadhifah Salsabilah; Ahmad Fauzy Eprilyanto; Riskha Aulia; Sukaris Sukaris; Nur Fauziyah; Andi Rahmad Rahim
DedikasiMU : Journal of Community Service Vol 3 No 2 (2021): DedikasiMU (Journal of Community Service), Juni 2021, ISSN: 2716-5140, E-ISSN: 27
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/dedikasimu.v3i2.2670

Abstract

Pengabdian Masyarakat ini ini bertujuan untuk mempelajari proses pengambilan minyak serai wangi (Citronella oil) dari daun dan batang serai wangi dengan metode distilasi uap dan air dengan pemanasan.Lilin aromaterapi adalah lilin yang berfungsi sebagai pengusir anti nyamuk dan seangga dan dapat juga di gun akan sebagai pewangi ruangan . Sereh mengandung minyak adsiri yang berfungsi sebagai aromaterapi dan anti nyamuk. Pengabdian Masyarakat ini bertujuan untuk membuat sediaan lilin aromaterapi sebagai antinyamuk dari tanaman sereh yang di buat sediaan minyak terlebih dahulu.Pengabdian masyarakat ini menggunakan metode penyuluhan dan simulasi langsung pembuatan minyak adsiri dari sereh dan pembuatan sediaan lilin aromaterapi.Hasil dari penyuluhan kelompok kami adalah minyak sereh yang dapat di buat menjadi lilin aromaterapi yang memiliki manfaat sebagai antinyamuk ,pembunuh serangga serta dapat di gunakan sebagai pengharum ruangan.
Sosialisasi Gerakan Rajin Menabung ditengah Pandemi dan Sosialisasi Pecegahan Penyebaran COVID-19 Melalui Media Sosial Bagus Hariyanto; ernawati ernawati; Sukaris Sukaris; Andi Rahmad Rahim
DedikasiMU : Journal of Community Service Vol 3 No 4 (2021): Desember 2021
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/dedikasimu.v3i4.3244

Abstract

Wabah COVID-19 telah dinyatakan sebagai pandemi oleh WHO sejak 11 Maret 2020. Penetapan itu didasarkan pada persebaran virus secara geografi yang telah mencapai 114 negara termasuk Indonesia. Hal ini yang menjadi tujuan program Kuliah KerjaNyata (KKN) Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Gresik kali ini, yaitu ikut terjun mensosialisasikan cara menanggulangi dan mencegah pendemi COVID-19 dan meningkatkan pendapatan ekonomi warga desa yang semakin menurun akibat penyebaran COVID-19 ini. Tema dari KKN ini yaitu Sosialisasi Gerakan Rajin Menabung ditengah Pandemi dan Sosialisasi Penanggulangan Penyebaran COVID-19 melalui Media Sosial di Desa Pulopancikan RT 3 RW 3 Kecamatan Gresik Kabupaten Gresik. Metode yang digunakan adalah edukasi dengan menggunakan media Youtube, Aplikasi WhatsApp dan instagram, pencegahan dan cara menanggulanginya serta penggunaan media sosial dengan bijak. Dipilihnya metode ini, sebagai wujud social distancing saat berlakunya pembatasan sosial berskala besar (PSBB) di Kab Gresik.
PEMANFAATAN POTENSI DESA MELALUI BUAH SEMANGKA SEBAGAI OLAHAN YANG INOVATIF DALAM ASPEK PEREKONOMIAN DESA LATUKAN KECAMATAN KARANGGENENG, LAMONGAN Darmawan Aditama; Nur Fauziyah; Sukaris Sukaris; Andi Rahmad Rahim
DedikasiMU : Journal of Community Service Vol 2 No 4 (2020): DedikasiMU (Journal of Community Service), Desember 2020, ISSN: 2716-5140, E-ISSN
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/dedikasimu.v2i4.2054

Abstract

Secara keadaan umum desa luas wilayah Desa Latukan menurut penggunaan pemukiman = 53,591 ha, pertanian sawah = 92,112 ha & 288,340 ha. Dengan curah hujan 1324 mm dengan ketinggian permukaan laut 4 meter dan topografi atau bentang lahan untuk daratan 484956 ha. Secara umum mata pencaharian warga Desa Latukan teridentifikasi ke dalam beberapa sektor yaitu petani, pedagang, pekerja TKI, dan sektor industri. Kegiatan pengabdian kepada masyarakat berupa penyuluhan dan demonstrasi pengolahan buah semangka sebagai olahan yang inovatif dimana buah semangka sendiri sudah menjadi ciri khas Desa Latukan Kecamatan karanggeneng, Lamongan. Manfaat yang diperoleh adalah masyarakat menjadi mengetahui khasiat dari buah semangka terhadap tubuh manusia terutama pada warga Desa Latukan. Hasil dari program kerja yang diadakan oleh program studi Teknik Industri kelompok 5 dengan melaksanakan pembuatan Ice Cream semangka dapat membantu meningkatkan tingkat perekonomian desa dan pemerintah desa dapat melakukan peninjauan mendalam mengenai home industry sehingga dapat memberikan kemajuan dan keuntungan bersama baik untuk masyarakat maupun pemerintah desa khususnya Desa Latukan.
Co-Authors Abdul Rozaq Abdullah Jaya Syaputra Abdurahman Faris Abdurrahman Faris Indriya Himawan Abi Hanif Dzulquarnain Abimansyah Hery Wira Wicaksana Achmad Davis Endy Pratama Achmad Nur Fuad Achmad Thoriq Fanani Achmad, Abdul Kholid Adenta Putra Fara Adiaz Aditya Pratito Adinda Berliana Agung Puji Astono Agus Maulana Ramadhan Ahmad Arif Badruz Zaman Ahmad Fauzy Eprilyanto Ahmad Fikri Ramadhan Ahmad Iqbal Wachid Ahmad Nur Kholis Ahmad Qoni Dewantoro Ahmad Rifqi Firmansyah Ainanda Al Fatina Ajeng Yanisha Aji Sudarsono Akbar , Muhammad Aiza Akhiruddin, Anita Akhmad Wasiur Rizqi Al kusani Al Kusani Al Kusani Al Ubaidiyah, Arfaul Auni Alfi Rohmatika Alkusani Alkusani, Alkusani Amalia Rahma Amalia Rahma Ambarwati Eka Lestari Ana Dwi Silvana Ana Malikah Syarifatin Ananda Gilang Saputra Andi Rahmad Rahim Anis Sholachiyah Anita Handayani Apriliana Apriliana Arasy Alimudin Ardi, Nizar Septa Arick Rachmah C. Z Aries Kurniawan Arya Setya Nugroho Asep Saepuloh Asep Saepuloh Ashari, Imam Ath'af, Syathirotul Atikotul Fauziyah Aulia Handayani Ayunaning, Kholidia Ayunda Sayyidatul Ifadah Azizatul Laili Azza Roh, Indira Halimatu Bagus Hariyanto Beni Dwi Komara Budiono, Nugrahadi Dwi Pasca Budiyono Prestyadi Budiyono Pristyadi Bunga Hidayati Cahyadi, Nur Candra Ayu Pramesti Cathleya Anglelyn Christiana Siska Sari Citra Andriani Citra Ayu Putriningtyas Damarsari Ratnasahara Elisabeth Darmawan Aditama Deny Andesta Dewantoro, Ahmad Qoni Dhiemas Arya Putra Diah Ratna Sari Dian Indah Sari Diany Faila Sophia Hartatri Didin Saputra Didin Suliyantono Dien Mardhiyah Dimas Wiratama Dini Marita Sari Dodi Jaya Wardana Dwi Novri Supriatiningrum Dwi Nurlaily , Regina DWI RAHAYU, PUTRI Dwi Rianti, Vivi Edy Safitri Eka Permady Eka Srirahayu Ariestiningsih Elisabeth, Damarsari Ratnasahara Eliyani Eliyani Elmi Firda Azifatul Muhibbah Elok Vilantika Endah Mulyani Endah Mulyani, Endah Erisca Dwi Elvira Ernawati Ernawati Ernawati Ernawati Ernawati Ernawati Erni Purwanti Esti Dwi Winanti Eva Desembrianita Fadhilah Dwi Oktaviona Faerul Falaq Fahrudin Fahrudin Faizal Amsyari Fani Sofwan Farichatul Ainiyah Faris Firmansyah, Muhammad Fatimatul Khikmiyah Fauziyah, Nur Febriana Diana Ningsih Firdah Vebriyanti Firdausi, Aulia Firmani, Ummul Gadis Dinda Finissha Ganis Irham Fanani Habib Fahrizal Ali Hadi Ismanto Hanifah Rahmawati Hendra Suwardana Hendra Suwardana, Hendra Hendriyan Aji F Heni Indapratiwi Henny Dwi Bhakti Herdianto Mappaseng Heri Cahyo Bagus Setiawan Heru Baskoro Hidayanti Qurani, Risca Hilda Ayu Hendrawati Hilda Rodhotul Ainiyah Hilyatun Nisak Ibrahim Masuqi Ika Ainun Munzilin Ikfina Rizki Imam Wahyu Ramadhan Indra Gita Anugerah Indra Gita Anugrah Indra Irawan Indro Kirono Indro Kirono Iqnatia Alfiansyah Irmawati Irmawati Ismail Marzuki Jiwangga Hadi Nata Joko Suyono Jolanda Laurie Julianti Puji Kartika Jumadi Jumadi Keziah Frydha Putri Arwantini Khaniful Umam, Muhammad Kirana Warita Megowati Kurnia, Safira Dewi Laily , Nadhirotul Lidinul Khaq M. Gerri Setia B M. Khoirun Nasikin Maghrufan Khakim Maharani, Shinta Puspa Mahjudin Mahjudin Mahmudah, Choirotul Mario Ardianto Mar’atus Sholihah Masyhudi Masyhudi Maulida, Aizzatul Maulidyah Amalina Rizqi Ma’had Wicaksono Meriska, Idzza Hayu Miranda Angelina Moch Agung Setiabudi Moch. Saleh Mochamad Faiz Murtadho Mochammad Hafizh Maulana Moh Fachrudin Moh Faiqul Humam Moh. Adhim Moh. Dian Kurniawan Moh. Erfan Nurshayet Moh. Farid Atho'illah Fahrur Rozi Mohamad Bintang Pratama Mohammad Ariyanto Mohammad Ghozali Musadhad Monicha Ayu Maulani Monicha Ayu Maulani Mubarok, Achmad Misbachul Muhammad Aufa Muhammad Faris Kamaaluddin Muhammad Ilham Rizaldi Muhammad Ilham Sukma Muhammad Iqbal Ash Shidiq Muhammad Wahyu Mustakim Mustakim Mutahro Mutahro Nabila Anjani Eka Putri Nadhifah Salsabilah Nadhirotul Laily Nadia Putri Liani Pradini Nanang Khoirul Umam Nasrul Hidayat Nazilah, Rifdatun Niken Aquinta Putri Nina Aini Mahbubah Nindya Eka Puspitasari Ninik Anadiyah Nisa Fitri Amalia Nitha Pramestia Dhevi Noor Amirrudin Noor Amiruddin Novi Darmayanti Novi Darmayanti Novia Rahmawati Noviarani, Khurin In Novita Devi Wulansari Novita Devi Wulansari Novita Tri Yulia Nur Azis Prasetyo Nur Cahyadi Nur Cahyadi Nur Fauziyah Nur Hidayat Nur Hidayat Nur Hidayat Nur Layli Fitria Nurhayati Nurhayati Nurtalitha Alifia Rochma Nyimas Wardatul Afiqoh Oldive Meigres Zenit Panca Iswandiary, M. Bagus Parianti Parianti Prahara, Lintang Heydi Pressa Perdana Surya Saputra Prima Okta Islamiyah Pujianto Nur Romadlon Puspita Sari, Riska Dwi Putri Iyliana Natasha Putri Nurlita Anggraini Qozaemah, Siti R. Achmad Djazuli Rahmad Jumadi Rahmat Agus Santoso Reza Askrun Ashadi Ribeh Najib Muhammad Rifki Arikah An Namla Riris Dia Mariati Riris Dia Mariati Riska Widiyanita Batubara Riskha Aulia Rivai, Abdur Rizky Bagus Kuncoro Rohmah, Ziadatur Rohman, Wahyu Mutiara Rosyadan, Mohammad Da’i Roziana Ainul Hidayati Safitri, Indah Santya Dian Pratiwi Septian Aditya Shochibul Mighfar Silviana Putri Indah Sari Slamet Asari Sri Hartini Sri Karya Hakima R Suhaili Suhaili Sukartini, Lisa Suwandi Suwandi Suwandi, S. Suwarno Suyono, Aldrin Arizona Suyono, Joko Syahrani, Safrelia Salsabiella Syahrita Nur Diana Syaiful Syaiful Syamsul Arifin Taranggana Ari Sakti Tri Ariprabowo Tri Yuli Ardiansyah Trias Fitri Ariza Umi Chotijah Utami, Dwi Retnaningtyas Vivit Ardiansyah Wahyu Ilham Pradana Walied Ghaly Wenti Krisnawati Widiharti Widiharti Widiharti, Widiharti Widya Indah Maghfiroh Widyasari Puspa Permata Witra Wijanarko, Rendhy Nur Rokhim Wijayanti, Tri Cicik Wildan Pradana Wiwik Widiyawati Wulan Rahayu Wulandari, Della Umi Yan Ubaidilah Muttaqin Yanuar Pandu Negoro Yeha Reine Nabilah Adiratna Yulia Ayu Nastiti Yusa, Ali Yusak, Ali Yusfifa Nanda Maulida Pradana Zahra Dini Santoso Zahrotul Firdaus Zainal Arifin Zufra Inayah