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Bisnis Kreatif Mengoptimalkan Bidang Musik Dalam Rangka Peningkatan Pendapatan Domestik Suatu Daerah & Negara Achmad, Nur; Muzakar Isa; Kussudyarsana
Jurnal Litbang Sukowati : Media Penelitian dan Pengembangan Vol 9 No 2 (2025): Vol. 9 No. 2, November 2025
Publisher : Badan Perencanaan Pembangunan, Riset dan Inovasi Daerah Kabupaten Sragen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32630/sukowati.v9i2.2178

Abstract

Abstract. This study examines the role of the creative economy in contributing to regional economic growth by synthesizing empirical findings from reputable national and international research. Utilizing a simplified Systematic Literature Review (SLR) approach, the analysis covers a 15-year period (2010–2025), focusing on scholarly works that link the creative and industrial economy to Gross Regional Domestic Product (GRDP). From an initial pool of 52 relevant publications, only 25 Scopus-indexed and 5 credible non-Scopus articles met the inclusion criteria for rigorous analysis. The review reveals that the creative economy holds substantial potential to enhance regional economic performance, especially in times of economic uncertainty. However, the magnitude and nature of its impact vary based on local policy frameworks, institutional readiness, and socioeconomic contexts. Supportive innovation ecosystems and well-aligned government policies are key enablers in maximizing the sector’s productivity and resilience. Furthermore, the findings underscore the global relevance of the creative economy, highlighting its adaptability across diverse regions and economic structures. Beyond synthesizing the current literature, this study identifies critical gaps and future research directions. These include examining how the creative economy can respond to emerging global challenges such as climate change, digital transformation, and economic inequality. The integration of advanced technologies to foster creativity and innovation also emerges as a strategic imperative for sustainable regional development.
Analysis of the Influence of Product Attributes and Beliefs on Stock Market Product Purchase Decisions with Attitude as a Mediating Variable Ikka Wijayanti; Moechammad Nasir; Muzakar Isa
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 4 (2025): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i4.8056

Abstract

This study aims to analyze the influence of product attributes and beliefs on purchasing decisions for stock market products, with Attitude as a mediating variable. This is explanatory research using a quantitative approach. The population comprised all individuals/students who have made purchasing decisions, experience, or interest in investing in stocks in the Indonesian capital market, both those who have made stock investment transactions and those who have recently purchased shares. The sampling technique used was non-probability sampling with a purposive sampling approach. The sample size was 275 respondents. The data used was primary. This study employed a quantitative data analysis method using the Structural Equation Modeling–Partial Least Squares (SEM-PLS) approach. The results indicate that product attributes and beliefs positively and significantly influence consumer attitudes. Consumer attitudes and product attributes positively and significantly influence purchasing decisions. Beliefs have a positive but insignificant influence on buying decisions. Consumer attitudes can mediate the relationship between product attributes and beliefs on buying decisions.
Pendampingan Peningkatan Pengetahuan dan Keterampilan Manajemen Keperawatan di Rumah Sakit PKU Muhammadiyah Sampangan Pratiwi, Arum; Muhlisin, Abi; Isa, Muzakar; Hudiyawati, Dian; Pribadi, Dimas Ria Angga; Priyani, Nabila Novita; Karunia, Alya Fitri Dwi
Shihatuna : Jurnal Pengabdian Kesehatan Masyarakat Vol 5 No 2 (2025): Desember
Publisher : FKM UIN Sumatera Utara Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/shihatuna.v5i2.26606

Abstract

Introduction: Health services at PKU Muhammadiyah Sampangan Hospital require nurses to have good nursing management skills, but initial survey results show that there are still limitations in knowledge and skills in the areas of case rounds, conferences, patient classification, leadership, and communication using the ISBAR format. Objective: to improve nurses' knowledge and skills through a nursing management training and mentoring program. Methods: The program was conducted in 14 sessions using lectures, interactive discussions, case simulations, role plays, and live demonstrations in the treatment room. Evaluation was conducted using pre-tests and post-tests to measure changes in participants' abilities. Results: The program showed an increase in average knowledge in all aspects, including case rounds (59.77 to 69.09), ISBAR (81.43 to 90.00), conferences (95.91 to 98.18), leadership (73.68 to 85.53), and patient classification (82.63 to 91.42). Conclusion: This activity demonstrated that training and mentoring are effective in improving the nursing management competencies of nurses. Therefore, it is recommended that this activity be carried out continuously to support the quality of service and professionalism of nursing practice in hospitals
Pengaruh Pemasaran Digital terhadap Penjualan Es Teh Djanoko Bayat pada Usaha Kecil Menengah (UKM) : Studi Kasus pada SDN DAON 3 Tri Windarsih; Muzakar Isa
Jurnal Visi Manajemen Vol. 12 No. 1 (2026): Januari : Jurnal Visi Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jvm.v12i1.932

Abstract

This study aims to comprehensively examine the influence of digital marketing strategies, investment in digital technology, and customer engagement on the business performance of Micro, Small, and Medium Enterprises (MSMEs) with digital transformation as a mediating variable. A case study was conducted on the MSME Es Teh Djanoko Bayat. This research employs a quantitative methodology with a causal design. Data were collected through questionnaires distributed to 350 respondents and analyzed using the SmartPLS version 3 tool. The results indicate that digital marketing strategies and digital technology investment have a positive and significant effect on both digital transformation and performance improvement. Furthermore, digital transformation is proven to have a positive effect on performance. However, while digital customer engagement positively affects performance, it was found to have no significant effect on digital transformation. In conclusion, the effectiveness of digital marketing and technology investment are key drivers in the transformation process and company performance, while customer interaction impacts sales directly without triggering significant operational changes.
Co-Authors A.A. Ketut Agung Cahyawan W AA Sudharmawan, AA Abi Muhlisin Abilawa, Mahendra Abu Bakar Akbar Aditya Rahayu Adji, Iwan Setiawan Aflit Nuryulia Praswati Aflit Nuryulia Praswati Aflit Nuryulia Praswatia Agung Riyardi Agus Suwondo Agus Suwondo Agus Wahyudi Agus Wahyudi Agustin, Aming Putri Ahmad Mardalis, Ahmad Ahmada Auliya Rahman Aimanisa Aulia Putri Al-Kubro, Putri Balqis Alfia Magfirona Ali Zainal Abidin Aliffa Sandy Amir, Rafiq Arkana Amiroh Luthfiyah ‘Abidah Andiyani, Rhavida Anniza Anisa Ur Rahmah Anton Agus Setyawan Anwar, Rizqulla Zachary Aprilia Tri Cahyaningsih Arief Aulia Fahmy Arief Budiman Arkana, Putut Tio Arum Desmawati Murni Mussalamah Arum Desmawati Murni Mussalamah, Arum Desmawati Arum Desmawati Murni Mussalamah, Arum Desmawati Murni Ashshiddiqi, Raihan Akhwan Astuti, Indah Sri Awal Prasetyo Ayuk Setiyawan ayuningrum, ananda puput Azahra, Fatimah Baihaqi, Muhamad Adzib Burhannudin Ichsan Cahyaningrum, Rina Asih Budi Cahyaningsih, Aprilia Tri Cahyono, Pipit Dwi Candra Kusuma Wardana Della Ariska Deviana Deviana, Della Ariska Devis, Chinta Alifia Dewi, Viriani Noviasari Dian Hudiyawati Dimas Ria Angga Pribadi Dyah Putri Mahasari Edy Purwo Saputro Eka Pratiwi, Astina Eka Risky Widyawati Em Sutrisna Emi Erawati Erliyanto, Muhammad Alberta Evi Kurnia Sari Fahd, Mohammed Fajar Istikhomah Falasifatul Falah Farhan Hamzah, Muhammad Farid Adi Prasetya Fathurrahman, Yanuar Ihza Fatimah Azahra Fauziah Ar Rahmah Fauziya, Rafida Aviola Hana Firyal Nuzulul Fitri FX Sugiyanto Geraldy, Mochammad Hadi, Cahyono Handayani, Ponjaya Tri Hari Wujoso Helmia Khalifa Sina Herlambang Prima Yoga Herlambang Prima Yoga Hisan, Rumaisa Ihwan Susila Ikka Wijayanti Imronudin Imronudin Imronudin Imronudin, Imronudin Indah Kurniawati Indah Kurniawati Indah Susilowati Irrawati, Mei Dian Istikomah, Robingatun Ita Nuryana Iwan Setiawan Adji Jati Waskito Karunia, Alya Fitri Dwi Kesha Dewi Nur Ramadani Kiki Widya Kirana Kirana, Kiki Widya Kumala, Paramita Dewi Kurniawan, Fery Indra Kusmiati Kusmiati Kusmiati Kusmiati Kussudyarsana Kusuma, Nabil Belantara Laudza, Naufal Lenny Puspita Dewi Lestari, Nila Kusuma Ayu Liana Mangifera Liana Mangifera Liana Mangifera Liana Mangifera Listyani, Syafira M. Farid Wajdi M. Farid Wajdi M. Farid Wajdi, M. Farid M. Sholahuddin M.Farid Wajdi, M.Farid Ma'ruf Ma'ruf Ma'ruf, Ma'ruf Mahasari, Dyah Putri Mahfud Nugroho Mahsa, Almira Ayudia Manurani, Haliza Putri Ida Mar’i Muhammad, Mirza maulana, rachmad Miftakhul Huda Moch. Adi Nur Ikhsan Moechammad Nasir Moechammad Nasir Muhammad Farid Wajdi Muhammad Qolbi Shobri Muhammad Randhy Kurniawan Muhammad Wahyuddin Muhammad Wahyuddin, Muhammad Muhammad Wegig Wicaksono Muhammad Zharfan Dzimar Mukti, Fauzan Olga Dwi Mulyadi, Desviana Umi Sholikah MULYOTO PANGESTU Mutiara Nur Azizah Nabila Ayu Wijayanti Nabila Ayu Wijayanti Nafiah, Elviana Wilda Nanda Apriliasari Nelly Purnama Sari Ningrum, Dinda Tika Cahya Nur Achmad Nurjanah, Adha Nurjanah, Puri Nawangsari Ainun Praswati, Aflit Nur Yulia Praswatia, Aflit Nuryulia Pratiwi, Arum Prijanto, Tulus Priyani, Nabila Novita Puri Nawangsari Ainun Nurjanah Purwani Putra, Daud Hendawan Guritna Putri Alfiatur Rochimah Putri, Aimanisa Aulia Putri, Angelia Sukma Ningrum Afrida Yono Rafiq Arkana Putra Rini Kuswati Rini Kuswati Robingatun Istikomah S Soepatini S Syamsudin Safira Rijka Ardima Safira Rijma Ardima Sandy, Aliffa Saputri, Dwi Sari, Nelly Purnama Sari, Primadiati Nickyta Setyawan, M Arkan Sheilaika Nur Wahyuningsih Sidiq Permono Nugroho Sina, Helmia Khalifa Sina, Helmia Khalifah Sinta Permatas Sari Siti Fatimah Nurhayati Siti Soekiswati Siti Zulaekah Siti Zulaekah Sulistiyaningrom, Woro Sulthoni Surya Saputra Sumbaga, Utari Anggit Supomo Supomo Syahrani Shabrina D Syahrani Shabrina D Syaira Hafsha Tsabita Syamsudin Syamsudin Syamsudin Syamsudin Syamsudin Syamsudin Syamsudin Syamsudin Syamsudin Syamsudin Syamsudin, S Tri Windarsih Tsabita, Syaira Hafsha Tulus Prijanto Udiani, Asih Arifah Ujianto, Muhammad Valentino, Ferrara Farrel Veranika Trisna Pratiwi Viriani Noviasari Dewi W Widojono, W Wafiatun Mukharomah Wahyu Triyulianto Putro Wahyudya Setya Ananta Wawan Kurniawan Wawan Kurniawan Wicaksono, Akmal Widada Widada Widyaningrum, Anggraheni Widyawati, Eka Risky Wikantama, Aswin Wiyadi Wiyadi Wiyadi Wiyadi Wiyadi Wiyadi Wulandari, Nita YAN ADITYA PRADANA Yanuar Rizky Saputro Yulfan Arif Nurohman Yunanza, Diska Dwi Yustisiana Pramesti, Syifana Putri Yusuf Alam Romadhon Zada Almira Fitri Zada Almira Fitri Zahra, Nafiah Az Zulfa Irawati Zulfa Irawati Zulfiqar Ravi Rahman