Article Per Year (5 Year)
p-Index From 2021 - 2026
8.217
P-Index
This Author published in this journals
All Journal Equator Journal of Management and Entrepreneurship KONSELI: Jurnal Bimbingan dan Konseling (E-Journal) PSYMPATHIC KARSA: Jurnal Sosial dan Budaya Keislaman (Journal of Social and Islamic Culture) JIEM (Journal of Islamic Education Management) JURNAL KEPEMIMPINAN DAN PENGURUSAN SEKOLAH Jurnal Manajemen Pendidikan Jurnal Obsesi: Jurnal Pendidikan Anak Usia Dini AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM AL-ATHFAAL : JURNAL ILMIAH PENDIDIKAN ANAK USIA DINI Pendas : Jurnah Ilmiah Pendidikan Dasar Edukasi Islami: Jurnal Pendidikan Islam Benchmarking: Jurnal Manajemen Pendidikan Islam Jurnal Tarbiyah : Jurnal Ilmiah Kependidikan Jurnal Caksana: Pendidikan Anak Usia Dini Jurnal Pendidikan, Sains, Geologi, dan Geofisika (GeoScienceEd Journal) LEARNING : Jurnal Inovasi Penelitian Pendidikan dan Pembelajaran SOCIAL : Jurnal Inovasi Pendidikan IPS AL-TARBIYAH: Jurnal Pendidikan (The Educational Journal) Bulletin of Science Education Journal of Information Systems and Technology Research Alhiwar: Jurnal Ilmu dan Teknik Dakwah Journal of Islamic Education and Innovation (JIEI) ITQAN: Jurnal Ilmu-ilmu Kependidikan Kartika: Jurnal Studi Keislaman Journal of Advanced Islamic Educational Management Jurnal Sahid Mengabdi Communautaire: Journal of Community Service International Journal of Islamic Studies Higher Education Jurnal Penelitian dan Pengabdian Masyarakat Indonesian Journal of Education and Social Studies Al-Qalam: Jurnal Kajian Islam Dan Pendidikan Journal in Teaching and Education Area Raudhah Proud To Be Professionals: Jurnal Tarbiyah Islamiyah Jurnal Pendidikan Islam Al-Mahabbah : Jurnal Manajemen Pendidikan Islam
Oki Dermawan
Universitas Islam Negeri Raden Intan Lampung
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Languange, Linguistic, Communication & Media Mathematics Physics Public Health Social Sciences Other

Published : 61 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Communautaire: Journal of Community Service

 1 
Digital Strategy for MSMEs: Marketing Optimization of Woven Bags Oki Dermawan; Amara Silvi Cardona; Elfa Diana; Suci Rahmatu Wahidah
Communautaire: Journal of Community Service Vol. 3 No. 1 (2024)
Publisher : Al-Qalam Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/communautaire.v3i1.385

Abstract

This research aims to explore and understand how digital literacy and online marketing strategies can be effectively implemented to empower Micro, Small, and Medium Enterprises (MSMEs) in Budi Lestari Village. The main focus of this study is to identify the obstacles faced by MSME actors in utilizing digital technology, as well as evaluate the impact of digital marketing training on increasing their competitiveness and business growth. The research method used is a qualitative approach with case studies, where data is collected through in-depth interviews, participatory observations, and documentation. The results of the study show that after the training, there is a significant increase in the understanding and skills of MSME actors related to digital marketing, which has a direct impact on increasing turnover and market expansion. The implication of this study is the need to continuously increase digital literacy among MSME actors in rural areas to support the sustainability and growth of their businesses in facing the challenges of globalization.
Co-Authors Abda Abda Achi Rinaldi Adri Efferi Adri Efferi Aflah, Kuntarno Noor Agoi, Moses Adeolu Agus Pahrudin Ahmad Fauzan Ahmad Iqbal Ahmad Maulani Ahmad Nur Huda Huda ahmad_fauzan Akmansyah Akmansyah Alhamuddin Amara Silvi Cardona Anggun, Tarisa Anwar Hidayat Apriyadi, Ridho Aris Munandar Aryani, Wiwik Dyah Busmayaril Busmayaril Busmayaril Deden Makbuloh Defriyanto Defriyanto Defriyanto, Defriyanto dwi rohmadi mustofa Elfa Diana Elia, Sukma Elistatia, Usi Eti Hadiati Fachrur Rozi Fachrur Rozi Fauziana, Aulia Oktavia Firdaus, Nasyiruddin Gumilang Gumilang Gumilang, Gumilang Gunawan, Reski Hamidah, Putri Wasilatul Handayani, Nila Wahyu Hartini, Entin Tri Hayati, Santi Ianatut Thoifah I’anatut Thoifah Imam Asrofi Imansyah, M. Aditiya Intan, Vara Aptia Iqbal Iqbal Irawansyah Irawansyah Islahuddin, Islahuddin Jaya, Semar Jayusman Junaidah Junaidah Kardinah, N Khairun Nisak Kiki Afandi Lama , Alma Vorfi Luthfiyatunnisa, Luthfiyatunnisa Maulani, Ahmad Megawati - Meisuri Muhammad Akmansyah Muhammad Hafiz Alpami Murniati, Andi Mustaqim, Fadli Fauzan Mustofa, Dwi Rohmadi N Kardinah Nangniva, Thantasia Nawawi, Riswandha Ipnu Nila Wahyu Handayani Nirva Diana Nisak, Khairun Novianti Novianti Novianti Novianti Pramida, Evita Pusvita, Mega Ria Putri, Dini Prima Putri Rahmadhani, Salsabila Shafa Riyuzen Praja Tuala Romlah Saifullah Saifullah Sain, Zohaib Hassan Salamah, Imah Salsabila, Naila Rahma Sari, Cindi Lupita Sari, Dessy Rusmia Sari, Siti Rahma Semar Jaya Septia, Rizka Septuri Siti Patimah SOPIA, MAYA Sovia Mas Ayu Sowiyah Sowiyah Subandi Subandi Subandi Subchi, Muhammad Suci Rahmatu Wahidah Susi Rahmawati Thelma, Chanda Chansa Two Bagas Akma Hasada Vera Astuti, Vera Waeno, Mahamadaree Wardhani, Suryaningtiyas Puspa Wasehudin, Wasehudin Widianti, Windi Widodo, Rochmat Yetri Yetri Hasan Yusuf, Trisna Kusuma zubaidi, zubaidi