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THE INFLUENCE OF PRICE PERCEPTIONS AND SERVICE QUALITY ON CONSUMER SATISFACTION IN IMPLEMENTING STRATEGY AT PT PRIMAJASA CIREBON Ridhasyabina, Muna; Faujani, Fajrina Putri; Nugraha, Rizky; Puspita, Rahista Maya; Erpina, Evi; Dewi, Puspita; Azmy, Dzikry Ulyl; Wibowo, Sandi Nasrudin
Dynamic Management Journal Vol 8, No 1 (2024): January
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/dmj.v8i1.10459

Abstract

This research aims to determine the influence of price perceptions and service quality on customer satisfaction at PT. PrimajasaPerdanaraya Utama Cirebon branch. This research uses quantitative methods. The population in this study were all consumers of PT PrimajasaPerdanaraya Utama in the Cirebon area with a total sample of 56 respondents. Data processing uses SPSS version 26 application software. The analytical methods used in this research are instrumental tests (validity tests and reliability tests), classical assumption tests (normality tests, multicollinearity tests and heteroscedasticity tests), hypothesis tests (t tests and t tests). f). The research results show that Price Perception (X1) has no partial effect on Consumer Satisfaction (Y) and Service Quality (X2) has a partial effect on Consumer Satisfaction (Y). These results are shown by t count > t table (2.006). Simultaneously Price Perception (X1) and Service Quality (X2) have a positive and significant effect on Consumer Satisfaction (Y) with a calculation of fcount>ftable 37.825>3.17.
THE ASLA INTELLIGENT SENSOR IN ENERGY-SAVING AND ENVIRONMENTALLY FRIENDLY DIRECTIONAL LIGHTING SETTINGS: ENERGY SULISTIYO, HAFIZH; Azalig, Risyad; Wicaksana, Bimashena Aprilio; Raharjo, Efendhi Prih; prasetiyo, Alfian yuda; Dewi, Puspita; Nurhadi, Muhamad
Journal of Railway Transportation and Technology Vol. 3 No. 2 (2024): November
Publisher : Politeknik Perkeretaapian Indonesia Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37367/jrtt.v3i2.53

Abstract

This research develops and tests an innovative tool called ASLA (Automated Signal Light Brightness Adjustment) designed to automatically adjust the brightness of train signal lights based on environmental conditions such as light intensity, rain, and fog. The main purpose of this tool is to reduce the waste of electrical energy caused by using lights with constant brightness intensity all the time. An experimental method is used in this research, where tests are conducted by measuring important variables such as light intensity, current, voltage, and LED brightness. It uses sensor fusion techniques to combine data from various sensors, such as LDRs, rain sensors, and gas sensors, to obtain accurate environmental information. The test results showed that the ASLA tool successfully reduced power consumption from 2.37W to 2.24W, contributing to electricity savings. In addition, the variation of LED power decreased to less than 0.2W under certain weather conditions. This research proves that ASLA functions optimally by increasing the efficiency of electrical energy use in train signal lights.
PENGENALAN ALAT TRANSPORTASI KERETA API PADA ANAK USIA DINI Damayanti, Ajeng Tyas; Astuti, Septiana Widi; Atmaja, Dadang Sanjaya; Dewi, Puspita; Puspitasari, Mariana Diah
Madiun Spoor : Jurnal Pengabdian Masyarakat Vol 4 No 2 (2024): Oktober 2024
Publisher : Politeknik Perkeretaapian Indonesia Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37367/jpm.v4i2.359

Abstract

Early childhood education is the main education towards higher education. Early childhood education must pay attention to the maturity of children in all aspects of life. Knowledge and understanding of something can be instilled into early childhood by various methods. In instilling understanding in children through direct recognition so that children will be stimulated through hearing (auditory) and sight (visual). The introduction of means of transportation is usually an attraction in itself for early childhood. Transportation tools become easy to understand because they are often seen even using these means of transportation. The introduction of means of transportation is carried out through auditory, visual and psychomotor. Improved auditory and visual abilities are obtained by the method of telling stories about trains. Videos are also shown to facilitate the child's understanding. Increasing children's knowledge and psychomotor using field trips directly by train to gain experience
Financial Performance Segmentation Changes of Indonesian Insurance Companies Listed on Indonesia Stock Exchange (IDX) Dewi, Puspita; Dzulqornain, Muhammad; Heikal, Jerry
Innovative: Journal Of Social Science Research Vol. 5 No. 1 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i1.15863

Abstract

The acquisition is one of the techniques for creating and preserving the firm's survival, especially if unforeseen circumstances occur that are averse to a company, such as in the insurance industry during the Covid-19 pandemic. This study examines the financial performance segmentation changes of Indonesian insurance companies listed on the Indonesia Stock Exchange (IDX) in the context of the Covid-19 pandemic's impact on the industry. Utilizing a quantitative research design, the research employs K-Means Clustering to analyse key financial performance indicators, including Debt-to-Equity Ratio (DER), Return on Equity (ROE), Net Profit Margin (NPM), and Risk-Based Capital (RBC) for the periods of December 2021 and December 2022. The findings reveal significant shifts in the financial health and risk profiles of these companies, highlighting the importance of robust financial metrics in acquisition strategies. The study further investigates the financial ratios for December 2023 to assess the outcomes of recent acquisitions, such as that of PT Lippo General Insurance Tbk by Hanwha Life, and whether these acquisitions have resulted in synergistic benefits. The insights gained from this research provide valuable implications for stakeholders, including potential acquirers and regulators, by enhancing their understanding of market dynamics and informing strategic decision-making in the evolving insurance landscape of Indonesia..
ANALISIS KEANDALAN PENGGUNAAN CONCRETE LEVEL CROSSING UNTUK LALU LINTAS PADA PERLINTASAN SEBIDANG JPL 317 LINTAS LAMONGAN-BABAT Andriyani, Sherly Regita; Nurhadi, Muhamad; Dewi, Puspita
Jurnal Transportasi Vol. 24 No. 2 (2024): Jurnal Transportasi
Publisher : Forum Studi Transportasi antar Perguruan Tinggi (FSTPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jtrans.v24i2.8986.%p

Abstract

JPL 317 Lamongan menggunakan rel bekas yang dipasang secara terbalik dalam perlintasannya, hal ini berisiko terjadinya kecelakaan. Solusi alternatifnya adalah penggunaan Concrete Level Crossing produk PT WIKA Beton yang disesuaikan dengan desain kondisi lengkung di JPL 317. Analisis  diperhitungkan dengan Finite Element Method (FEM) menggunakan aplikasi Ansys. Perhitungan passing tonage sebesar 13,342 juta ton/tahun arah hilir dan hulu, sedangkan jalan raya sebesar 154,18 juta ton/tahun. . Evaluasi SK Dirjen Hubdat 550/2005 menemukan beberapa parameter yang perlu perbaikan, termasuk gradien yang melebihi 2%, lebar perlintasan yang melebihi 7 meter per lajur, dan sudut perpotongan jalan rel kurang dari 90⁰. Mempertimbangkan beban yang diterima dan penyesuaian desain pelat beton, hasil analisis menunjukkan nilai deformasi maksimum pada pelat S1 sebesar 1,0403 mm, pelat S2 0,20457 mm, dan pelat P 0,010677 mm. Masa layan pelat beton S1 diperkirakan mengalami cracking pada 56,987 tahun, pelat S2 15,720 tahun, dan pelat P 130 hari.
Penyuluhan Ibu Hamil untuk Persiapan Persalinan “PAMIL SALIN” di Puskesmas Babirik Dewi, Puspita; Haryono, Ika Avrilina; Nurliani, Siti
Natural: Jurnal Pelaksanaan Pengabdian Bergerak bersama Masyarakat. Vol. 3 No. 2 (2025): May : Natural: Jurnal Pelaksanaan Pengabdian Bergerak bersama Masyarakat
Publisher : Asosiasi Riset Ilmu Kesehatan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/natural.v3i2.1276

Abstract

Many mothers feel anxious and unprepared for childbirth, which can have an impact on their mental and physical health. By improving counseling programs, it is hoped that pregnant women can better understand various aspects of childbirth, reduce anxiety, and improve their mental and physical readiness. The method of implementing the activity is by holding meetings with the community to attend counseling for pregnant women to prepare for childbirth at the Babirik Health Center. This activity was carried out in September 2024 at the Babirik Health Center, Hulu Sungai Utara Regency, South Kalimantan Province. The community service activities carried out through counseling for pregnant women to prepare for childbirth at the Babirik Health Center showed positive results in increasing the knowledge, skills, and readiness of pregnant women in facing childbirth. Overall, this counseling program has succeeded in achieving several main objectives, although there are still several challenges that need to be overcome to increase its effectiveness.
Pelatihan Detector Kebocoran Liquid Petroleum Gas (LPG) Sebagai Media Belajar Teknologi Hadi, Sirojul; Dewi, Puspita; Soraya, Siti; Yasa, I Nyoman Miyarta; Yunika, Regina Pricilia
Jurnal Ilmiah Pengabdian dan Inovasi Vol. 1 No. 1 (2022): Jurnal Ilmiah Pengabdian dan Inovasi (September)
Publisher : Insan Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (900.791 KB) | DOI: 10.57248/jilpi.v1i1.6

Abstract

Fires in homes can be caused by short circuits and leakage of Liquid Petroleum Gas (LPG). LPG gas leaks are very dangerous because apart from being able to cause fires, they can also cause explosions so LPG leaks need to be dealt with quickly so as not to cause greater damage. One way to overcome this is by training the community to make LPG gas detectors. The result of the PKM is that effective training can be carried out for junior high school children, senior high schools, and the general public.
Pendampingan Scale Up Aspek Pemasaran Usaha Younk Cookies dengan Pendekatan Model Project-Based Learning Pratama, Aryan; Anggriani, Rini; Faerrosa, Lady; Dewi, Puspita; Meilyana; Arsana, I Made Mangku; Akib, Nasifa Tridasari
Jurnal Ilmiah Pengabdian dan Inovasi Vol. 2 No. 2 (2023): Jurnal Ilmiah Pengabdian dan Inovasi (Desember)
Publisher : Insan Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57248/jilpi.v2i2.333

Abstract

Digital transformation has played an important role in the sustainability of Micro, Small and Medium Enterprises (MSMEs). The use of digital platforms as a marketing strategy continues to show rapid development and has been able to expand market reach. However, not all MSME actors are able to adapt in their implementation and application independently due to low understanding of digital literacy. This community service is intended to encourage and determine solutions to problems in the marketing aspect in the digital era through a Project-Based Learning approach. Through this activity, business actors are able to identify and recognize the problems they are facing and find solutions to these problems. The use of Instagram social media in product marketing can be used as an effective promotional medium that has an impact on expanding market reach, increasing brand awareness, increasing production and sales. In the future, it is also expected to increase the capacity of financial management and digital payments.
ANALISIS WACANA IKLAN ROKOK SAMPOERNA MILD Dewi, Puspita; Magfirah, Sulmi
Humanitatis : Journal of Language and Literature Vol. 5 No. 1 (2018): Humanitatis: Journal of Language and Literature
Publisher : LPPM Universitas Bumigora Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/humanitatis.v5i1.445

Abstract

Mass media is one of the great services utilized by people who have the purpose of selling goods and providing services to the public. Mass media is the right market to promote an item or service so that choosing the right diction is a must. The purpose of this study is to identify the meaning of the sentence in the Sampoerna Mild cigarette advertisement "nggak ada Loe, nggak Rame". The research method used is descriptive qualitative using an approach that are hermeneutic and semiotic. The results of the study show that the choice of words in the advertisement has a very persuasive and interesting meaning which has very close social relations. The meaning of " nggak ada Loe, nggak Rame" is a good diction for teenagers who are quickly affected to their peers. This is because teenagers are more likely to like to hang out with their teenage friends. Language, culture and society have strong and good connection.
ONTOLOGI DALAM APLIKASI KARYA SASTRA “RONGGENG DUKUH PARUK” Magfirah, Sulmi; Dewi, Puspita
Humanitatis : Journal of Language and Literature Vol. 5 No. 1 (2018): Humanitatis: Journal of Language and Literature
Publisher : LPPM Universitas Bumigora Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/humanitatis.v5i1.447

Abstract

Ronggeng Dukuh Paruk's (RDP) literary work is a part of the work considered in the world because in some countries the literary work is one of the materials studied by students as academic studies. The purpose of this study is to examine the nature of RDP's work by looking at the ontology of the creation of these literary works. This research uses sociology of literature approach by looking at the relation between the literary works with the community context. The results of this study are that the RDP literature illustrates the tense state of political struggle and social conditions at that time. This work also explains the atmosphere of a small village with various community characters full of erotic lifestyles. This is illustrated through the Ronggeng figure namely Srintil and the inner complication of Rasus who hates the inaugural process of Srintil who will become ronggeng. One of the night process of not having mosquito nets is a ritual to become a ronggeng. Auctions of virginity like this occur in the Hamlet of Paruk, the value of sexuality highlighted by Tohari as one of the harsh criticisms that women are more valued and protected. Literary works in the form of novels written by Tohari are not only literary works that can be read and enjoyed, but Tohari emphasizes on moral values that must be imbedded in community.
Co-Authors Afnita Afnita Afriani, Miskah Agus Syahid Akib, Nasifa Tridasari Alfian Yuda Prasetiyo Alfilail, Nur Ali Khomsan Alkhafi Maas Siregar Andriyani, Sherly Regita Anggriani, Rini Arsana, I Made Mangku Aryan Agus Pratama Astuti, Emi Astuti, Septiana Widi Asuti, Septiana Widi Azalig, Risyad Azmy, Dzikry Ulyl Basti Basti Cesarasyid, Muhammad Kesuma Cesilia M Dwiriani Dadang Sanjaya Atmaja Damayanti, Ajeng Tyas Diah Supatmiwati Dzulqornain, Muhammad Efendi, Ismail Elfrianto ., Elfrianto Erlangga, Aditya Wahyu Erpina, Evi Fatimatuzzahra Fatimatuzzahra Faujani, Fajrina Putri Fitri Hayati Hammad, Rifqi Hana Wardani Puruhita Hani, Umi Haryono, Ika Avrilina Heikal, Jerry Helna Wardhana Hendro Prassetiyo Hilda Hastuti I Nyoman Miyarta Yasa Ibrahim, Isra Dewi Kuntary Istiqomah, Chilyatul Jabal Ahsan Josman, Lady Faerrosa Jufri Darma Julianto, Indra Rasyid K Bidin, Cici Rianti Kurniadin Abd Latif Kurniawan, Muhammad Adib Lamusu, Faruq Meilyana Meizara, Eva Moh. Ali Murad Muhammad Eka Putra Ramandha Muhammad Romzi Muhammad Zaki Pahrul Hadi Mustaip, Liana Ni Ketut Putri Nila Sudewi Nopryanto, Windi Nugraha, Rizky Nur Aulia, Reza Nurhadi, Muhamad Nurliani, Siti Oktaviona, Alivia Pasaribu, Devi Rahmadani Pratama, Aryan Priyanto, Sapto Puspita, Rahista Maya Puspitasari, Mariana Diah Raharjo, Efendhi Prih Rahmawati, Lela Ramdhani, Suciaty Restu Alpiansah Ridhasyabina, Muna Risendy, Rian Riyana Rizki Yuliatin Riyanta, Wawan Rizal Ramdani Rosidah Alawiyah Sari, Dian Eka Satrya HD, Dharma Satya HD, Dharma Sibarani, Choms Gary Ganda Tua Sirojul Hadi Siti Soraya Solehah, Yunita Amelia Sujaka, Tomi Tri Sujaka, Tomy Tri SULISTIYO, HAFIZH Sulmi Magfirah Sulmi Magfirah, Sulmi Sunarya, Nayla Octavia Surya Wisada Dachi Syahfitri, Nia Taufiqillah, Rizal Tiara, Ihsan Tua Halomoan Harahap, Tua Halomoan Ummi Risti Ayuni Rahman Wahyu Kamil Syarifaturrahman, Wahyu Kamil Wibowo, Sandi Nasrudin Wicaksana, Bimashena Aprilio Widi Astuti, Septiana Windi Nopriyanto Yuliana, Ika Yuliatin , Riyana Rizki Yunika, Regina Pricilia ~ Rispianda, ~