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All Journal JURNAL ECONOMIA Jurnal Manajemen Bisnis Jurnal Wira Ekonomi Mikroskil JURNAL ILMIAH MANAJEMEN & BISNIS Journal of Educational Science and Technology Journal of Consumer Science Al Ishlah Jurnal Pendidikan International Journal of Artificial Intelligence Research Jurnal Manajemen & Keuangan Jurnal Mantik Penusa Jurnal Ilmiah Professional Indonesia Primanomics : Jurnal Ekonomi & Bisnis Jurnal Abdi Ilmu Jurnal Mantik JOURNAL OF BUSINESS STUDIES EKONOMI BISNIS Jurnal Ekuivalensi International Journal of Economics Development Research (IJEDR) Community Engagement and Emergence Journal (CEEJ) Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Manajemen Kesatuan International Journal of Business Economics (IJBE) Enrichment : Journal of Management Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Ekonomi Bisnis Manajemen Prima Janaka : Jurnal Pengabdian Masyarakat GANDRUNG: Jurnal Pengabdian Kepada Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Management and Bussines (JOMB) International Journal Of Science, Technology & Management (IJSTM) International Journal on Social Science, Economics and Art Jurnal Manajemen Retail Indonesia (JMARI) Jurnal Ekonomi Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Jurnal Ilmiah Mahasiswa Perbankan Syariah (JIMPA) Manajemen dan Bisnis JEKKP (JURNAL EKONOMI, KEUANGAN DAN KEBIJAKAN PUBLIK) International Journal of Applied Finance and Business Studies Jurnal Bina Bangsa Ekonomika Arus Jurnal Sosial dan Humaniora ProBisnis : Jurnal Manajemen Jurnal Minfo Polgan (JMP) Indonesian Journal of Social and Educational Studies Journal of Applied Sciences in Travel and Hospitality CEMERLANG :Jurnal Manajemen dan Ekonomi Bisnis Startupreneur Business Digital (SABDA Journal) Proceeding of The International Conference on Economics and Business The International Conference on Education, Social Sciences and Technology (ICESST) International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) JAMPARING: Jurnal Akuntansi Manajemen Pariwisata dan Pembelajaran Konseling Jurnal Penelitian Pendidikan Indonesia JER International Journal of Economics, Business and Innovation Research Society Journal of Business Integration Competitive Jurnal Mahkota Bisnis (Makbis) International Journal of Economics and Management Research Journal of Computer Science and Technology Application KREATIF: Jurnal Pengabdian Masyarakat Nusantara
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Pentingnya Budaya Organisasi, Motivasi Kerja dan Lingkungan Kerja Terhadap Kinerja Pegawai Indah Sari; Fajar Rezeki Ananda Lubis; Nasib Nasib
Journal of Management and Bussines (JOMB) Vol 5 No 2 (2023): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v5i2.6688

Abstract

This research aims to examine the influence of Organizational Culture, Work Motivation and Work Environment on Employee Performance both partially and simultaneously. The research method used is quantitative. The population and sample in this research were 32 employees. The research results show that organizational culture, work motivation and work environment simultaneously and partially have a positive and significant effect on employee performance. The conclusion of the research is that improving organizational culture, work motivation and work environment can encourage maximum employee performance. Keywords: Organizational Culture, Performance Motivation, Environment
The Influence Of Price, Promotion And Location On Consumer Loyalty At PT. Karya Sukses Maju Bersama Salman Faris; Jansen Layoji; Rivandy Anggesti; Nasib Nasib
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 5 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i5.2512

Abstract

This study examines and analyzes the effect of price, promotion and location on consumer loyalty at PT. Karya Sukses Maju Bersama. The research method used in this study uses a quantitative research method with a type of quantitative descriptive research that is explanatory. This analysis method uses software tools from SPSS 25 to analyze the results of the calculations of tests, such as classical assumption testing and multiple linear regression. The population in this study are all customers of PT. Karya Sukses Maju Bersama. . The sampling technique in this study used accidental sampling. The number of non-probability samples is 100 consumers, namely by determining 10 customers for 10 days of research. The data analysis method used is multiple linear regression. The results of the f test research where the result is that F count > F table (18.825 > 2.70) and a significant 0.000 <0.05 indicates Price, Promotion and Location on Customer Loyalty at PT simultaneously. Successful Work Moving Forward Together. The results of the t test research where Price, Promotion and Location partially have a positive and significant effect on the valid price of Customer Loyalty at PT. Karya Sukses Maju Bersama. The results of the analysis of the coefficient of determination obtained an Adjusted R2 value of 0.148, meaning that the variation of the Price (X1), Promotion (X2) and Location (X3) variables on Customer Loyalty (Y) is 35.1%. In comparison, the remaining 64.9% is explained by other variables which were not used in this study.  
Behavior of university students cannot buy smartphones Ihsan Effendi; Adelina Lubis; Nasib Nasib
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 9, No 1 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020221857

Abstract

This research aims to develop a consumer buying model, especially for underprivileged students, especially during the COVID-19 pandemic, which forces students to buy gadgets for college needs. This research was conducted to find out how students make purchases so far. As a result of these changes, it is necessary to study the variables that affect the purchase of these students. The research was conducted at the University of Muhammadiyah North Sumatra (UMSU; Muhammadiyah University of North Sumatra), Medan Area University (UMA), and the Islamic University of North Sumatra (UISU; Islamic University of North Sumatra), which are located in Medan, Indonesia. This research was conducted using a sample of 215 student respondents who bought a smartphone. This study illustrates that price affects purchase intention and actual purchase, but the ease of use does not influence smartphones.
Efforts to Increase Investment Awareness Desa Harapan Baru Nasib Nasib; Sabaruddin Chaniago; Widy Hastuty HS; Ratih Amelia; Ester Hervina Sihombing
GANDRUNG: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 2 (2021): GANDRUNG: Jurnal Pengabdian Kepada Masyarakat
Publisher : Fakultas Olahraga dan Kesehatan, Universitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/gandrung.v2i2.1368

Abstract

This community service activity was carried out on the youth of Harapan Baru Village, Sei Lepan District, Langkat Regency. This activity is in the form of a workshop or training which is carried out with socialization by providing materials or modules on tips for successful investing, especially at a young age in village youth. So it is hoped that the partners have a good understanding of investing even in the village. Then the targets to be achieved through this service activity are (1) partners know what the first step is to invest, especially in rural areas, (2) partners can classify which investments have a high level of failure risk, (3) partners have awareness the importance of investing even though they are still at a young age.
Pengaruh Kualitas Produk, Harga Dan Promosi Terhadap Keputusan Pembelian Barang Di PT ACE Hardware Dumai Rezeki, Indra; Bangun, Jessica; Naufal, M Dzaky Rafi; Faris, Salman; Nasib, Nasib
JEKKP (Jurnal Ekonomi, Keuangan dan Kebijakan Publik) Vol 6, No 1 (2024): 30 Juli 2024
Publisher : Universitas Islam Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30743/jekkp.v6i1.9725

Abstract

This research aims to determine whether product quality, price, and promotion have an influence on purchasing decisions at PT ACE HARDWARE Branch Dumai. The study is conducted among the employees of PT ACE HARDWARE Branch Dumai, with a population of 100 individuals. Due to the limited population size, the sampling technique employed is quota sampling, with a sample size of 100 individuals. Data collection involves both primary data in the form of questionnaires and secondary data obtained through documentation studies. The data analysis technique utilizes quantitative data processed with Smart PLS Version 3.0, involving inner model and outer model testing.The results of this research indicate:1) appositive influence between product quality and purchasing decision variables, 2) a positive impact of price on purchasing decision variables, and 3) a positive effect of promotion on purchasing decision variables
Student Online Buying Behavior After Covid 19 In Medan, Indonesia Lubis , Adelina; Effendi, Ihsan; Nasib, Nasib
International Journal of Science, Technology & Management Vol. 5 No. 3 (2024): May 2024
Publisher : Publisher Cv. Inara Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i3.1068

Abstract

At the time the Covid-19 pandemic had caused many changes to consumers, this was due to the limited movement of the community to carry out purchasing activities that were usually carried out before the pandemic. This research looks at the development of consumer behavior after the end of the Covid 19 pandemic among college students in the city of Medan. The framework of this research is the application to students' perceptions of online purchases with the dependent variable: Convenience, Privacy and security, Money, Save time and effort. This study directed is to understand consumers’ intention to purchase online shopping after the pandemic This study also uses three intervening variables, namely Perceived Ease of Use, Perceived Usefulness, and intention to use. This study aims to construct an online purchase model for university students in Medan. The subject of this study is a university in Medan. who uses online platforms to buy at online shops. This study was conducted with a sample of 291 respondents that uses online applications to buy products.
MAKSIMALISASI PENINGKATAN KEPUASAN PELANGGAN PADA PT. LAUTAN ABADI PRATAMA MELALUI PROMOSI DAN KUALITAS PELAYANAN PADA PT. LAUTAN ABADI PRATAMA Syaifullah, Syaifullah; Nasib, Nasib
EKONOMI BISNIS Vol. 27 No. 1 (2021): EKONOMI BISNIS
Publisher : Universitas Islam Syekh-Yusuf

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33592/jeb.v27i1.1342

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh promosi dan kualitas pelayanan terhadap kepuasan pelanggan. Jenis penelitian ini yaitu kuantitatif. Data penelitian diperoleh melalui penyebaran kuesioner dan dianalisis dengan analisis regresi linier berganda. Hasil penelitian menyatakan bahwa secara parsial promosi berpengaruh positif dan signifikan terhadap kepuasan pelanggan, kualitas pelayanan berpengaruh positif dan signifikan terhadap kepuasan pelanggan, dan secara simultan promosi dan kualitas pelayanan bersama-sama berpengaruh positif dan signifikan terhadap kepuasan pelanggan PT. Lautan Abadi Pratama. Implikasi temuan dalam penelitian ini bahwa bagi konsumen baru pemanfaat media sosial beruapa facebook dan instagram harus disediakan dan diawasi oleh departemen tertentu guna memberikan sumber informasi mengenai keunggulan dan biaya yang harus dikorbankan oleh setiap konsumen. Selanjutnya manajemen memberikan garansi penuh atas waktu pengiriman dan keamanan dari barang pelanggan yang dikirim dari Batam-Jakarta atau Jakarta-Batam. Hal ini merupakan upaya manajemen dalam menjaga pelanggannya serta sebagai langkah dalam menarik pelanggan baru dalam pemanfaatan jasa pengakutan barang.
Pengaruh Kompensasi dan Lingkungan Kerja terhadap Kepuasan Kerja Karyawan Pada PT. Sarana Industama Perkasa Emma Novirsari; Nasib Nasib; Muhammad Salim Muda Simanjuntak
CEMERLANG : Jurnal Manajemen dan Ekonomi Bisnis Vol. 2 No. 2 (2022): CEMERLANG : Jurnal Manajemen dan Ekonomi Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/cemerlang.v2i2.3139

Abstract

The formulation of the problem in this research is whether compensation and work environment influence employee job satisfaction. The aim of the research is to determine the effect of compensation and work environment on employee job satisfaction at PT. The research population is employees of PT. Sarana Industama Perkasa has 679 employees and the determination technique uses accidental sampling. The sample in this study amounted to 87 respondents. The data sources in this research are primary data and secondary data. Secondary data can come from data that has been documented. The data analysis techniques used are descriptive analysis and multiple linear regression. The results of the multilevel regression analysis are Y = 7.831 + 0.323X1 + 0.408X2 + e which shows that compensation and the work environment have a positive and significant effect on job satisfaction. The results of the test (t) or partial test show that compensation has a positive and significant effect on job satisfaction where it can be seen that the calculated t value is 3.928 > t table 1.989 and work environment variables also have a positive and significant effect on job satisfaction where it can be seen that the calculated t value is 4.764 > t table 1,989. So 71.6% of the variation in the dependent variable, namely compensation and work environment in the model, can explain the variable job satisfaction at PT. Sarana Industama Perkasa while the remaining 28.4% is influenced by other variables outside the model.
Analysis of Factors Affecting the Risk of Business Failure of Food Sector SMEs in Binjai City Mhd Restu Razaq; Robin; Adi Harianto; Muhammad Fathoni; Nasib
Primanomics : Jurnal Ekonomi & Bisnis Vol. 22 No. 3 (2024): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v22i3.3222

Abstract

This study aims to determine the factors that influence the risk of business failure for food sector SMEs in Binjai City. This study uses quantitative research methodology to reveal trends and explain the correlation between variables using descriptive, historical, and correlation analyses. Data analysis methods include qualitative descriptive analysis and quantitative descriptive analysis using confirmatory factor analysis (CFA) with Smart PLS software tools. This study has a sample size of 115 food sector SMEs that are considered to have failed or not developed in running a business. We collected data using questionnaires, interviews, references, and documents related to the research problem. The findings indicated that there is a direct and meaningful correlation between financial literacy and the likelihood of company failure among small and medium-sized enterprises (SMEs) in the food sector in Binjai City. Business networking has a beneficial and substantial impact on the risk of business failure for small and medium-sized enterprises (SMEs) in the food industry in Binjai City. Digital marketing has a beneficial and substantial impact on the likelihood of business failure. Product innovation has a favorable and substantial impact on the likelihood of company failure for small and medium-sized enterprises (SMEs) in the food industry in Binjai City. Collaboration has a beneficial and substantial impact on the likelihood of company failure. The implementation of green transformational leadership has a beneficial and substantial impact on the likelihood of business failure for small and medium-sized enterprises (SMEs) in the food industry in Binjai City. Green entrepreneurial approach positively and significantly impacts the likelihood of business failure.
Pengaruh Penghargaan Ekstrinsik, Penghargaan Intrinsik, Keterlibatan Kerja Terhadap Kesejahteraan Psikologis pada Institut Bisnis IT&B Tanady, Darwan; Sanjaya, Mega; Novirsari, Emma; Harianto, Adi; Nasib, Nasib
JAMPARING: Jurnal Akuntansi Manajemen Pariwisata dan Pembelajaran Konseling Vol 2, No 2 (2024): Agustus 2024
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/jamparing.v2i2.3066

Abstract

This study aims to investigate how extrinsic rewards, intrinsic rewards, and levels of work engagement contribute to the psychological well-being of employees in the campus environment of the ITB Business Institute. The research method used is a survey using questionnaires distributed to employees in various departments and units on campus. Extrinsic awards are evaluated through financial recognition and other material awards, while intrinsic awards include recognition of achievement, personal development, and a sense of accomplishment. Job engagement is measured through job satisfaction, commitment to work, and identification with organizational values. The collected data was analyzed using regression techniques to identify the relationship between independent variables (extrinsic rewards, intrinsic rewards, and work engagement) and dependent variables (psychological well-being). The findings of this study are expected to provide in-depth insights into the factors that affect the psychological well-being of employees on the campus of the ITB Business Institute. The results of this study are expected to provide recommendations to campus management in improving reward strategies and work engagement management to support the psychological well-being of employees. The practical implications of this research are expected to help create a more satisfying and productive work environment for all campus members.
Co-Authors , Elfitra Desy Surya Abdiyanto Abdiyanto Ade Novalina Adelina Lubis Adi Harianto Affendy Abu Hassim Agus Nuryatin Agus Susanto Agus Susanto Ahmad Fadli Ahmad Fadli Ahmad Fadli Ahmad Rivai Albert Albert Albert Albert Ali Syah Putra Alimin, Erina Amalia, Fiqrida Amanda, Sharina Amin Hou Ananda, Fajar Rezeki Andrian Andrian Angelika Subur Angeline Angeline Anggun R Sulistia Anisah Siregar Anita Anita Asda Ria Sitorus Astika, Enda Ayu Wirda Ningsih azzahra, an suci Bagus Hendra Wijaya Bangun, Jessica Bashira Bashira Beatrix Patricia Lee Beby Nofriza Bhaktiar Efendi Bhastary, Manda Dwipayahi Bunga Aditi Chandraj Chaniago, Sabaruddin Chatarina Umbul Wahyuni Chorin Tandean Clarisse Dadang Munandar Darwan Tanady Debora Tambunan Deby Siska Oktavia Pasaribu Deva Djohan Devia Febrina Dewi Mahrani Rangkuty Dewi Rafiah Pakpahan Dian Nuzulia Armariena, Dian Nuzulia Dilla Fadila Rusmawadi Djakasaputra, Arifin Durahman Marpaung Dwi Septi Haryani Enjel Eryc Ester Hervina Sihombing Ester Hervina Sihombing ESTER HERVINA SIHOMBING, ESTER HERVINA Eugenio Eugenio Fachry Abda El Rahman Fakhrul Hirzi, M. Farah Jihan Nabila Fathoni, Mahammad Fauzia Mei Salsabillah Florentia Jasmine Ginting, Rika Adelina Br. Goh, Thomas Sumarsan Hamjah Arahman Hazmanan Kahir Heber Arihta Sitepu Helena Louise Panggabean Hendra Saputra Hendy Hendy Herlin Munthe Hernosa, Siswa Panjang Herti Kristiyani Silalahi Hervina Sihombing, Ester Hery Syahrial Husni, Calysta Thedrica Hutagaol, Arnold Ida Ayu Putu Sri Widnyani Ihsan Effendi IKA PUSPA SATRIANNY Indah Sari Indra Budiman Jamaluddin Jamaluddin Jansen Layoji Jasruddin Daud Malago Jhanita Fransisca Juliansyah, Roni Junaidi Junaidi Junaidi Junaidi Kosasih, Hengky Kuandi Chandra Lia Nazliana Nasution Limbong, Ryandi Lubis, Fajar Rezeki Ananda Mahyudin Manda Dwipayahi Bhastary Manda Dwipayani Bhastary Marshella, Marshella Martin Martin Martin Martin Martin Mega Sanjaya Mexenro Gerael Hutagaol Mhd Ismail Magfur Mhd Restu Razaq Razaq Muh. Fahrurrozi Muhammad Arsyad Muhammad Fathoni Muhammad Fathoni Muhammad Fathoni, Muhammad Muhammad Fauzan Azhmy Muhammad Salim Muda Simanjuntak Nabila Azmi Nainggolan, Susan G.V. Nas Haryati Setyaningsih Naufal, M Dzaky Rafi Nidya Banuari Nikous Soter Sihombing Nirmalasari Nirmalasari Novirsari, Emma Nur Ikhsan Umam nur subiantoro Nurul Syafiqah Azman Panjaitan, Torang Daud Parker, Jonathan Prianda Pebri Raden Mohamad Herdian Bhakti Rafida Khairani Ramzi Zainum Ikhsan Ratih Amelia Ratih Amelia Ray Muza Adam Knelissen Rezeki, Indra Rifda Daulay, Zulia Rivai, Ahmad Rivai, Ahmad Rivandy Anggesti Robin Robin Roni Juliansyah Roseline Roseline Rulliyani, Rulliyani Ruth Meivera Siburian Sai Vinodhini Said Nasser Al-Amrani Salman Faris SALMAN FARIS Saputra, Jumadil Sari, Devi Purnama Satria Tirtayasa Sharina Osman Simbolon, Angelina Siti Alhamra Salqaura Siti Sabrina Salqaura Srie Hartati Steven Gea Surya Surya Syaifuddin Syaifuddin Syaifuddin Syaifuddin Syaifullah Syaifullah Tantriana, Sherly Teguh Supriyanto Teja Rinanda Thamrin Thamrin Thamrin Tiffany Tanady Tony Honkley Tyus Windi Ayuni Valerie, Valerie Vina Winda Sari Wan Suryani Widy Hastuty HS Wijaya, Elyzabeth Wijaya, Kelvin Halim Wiliam Wiliam Wiliam Wily Julitawaty Wily Julitawaty, Wily Winda Sari, Vina Yusniar Lubis Zahra, Aminatu Zakia Fadila Zi Xuan, Alvin Teo Zulia Rifda Daulay Zulia Rifda Daulay Zulia Rifda Daulay