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All Journal JURNAL ECONOMIA Jurnal Manajemen Bisnis Jurnal Wira Ekonomi Mikroskil JURNAL ILMIAH MANAJEMEN & BISNIS Journal of Educational Science and Technology Journal of Consumer Science Al Ishlah Jurnal Pendidikan International Journal of Artificial Intelligence Research Jurnal Manajemen & Keuangan Jurnal Mantik Penusa Jurnal Ilmiah Professional Indonesia Primanomics : Jurnal Ekonomi & Bisnis Jurnal Abdi Ilmu Jurnal Mantik JOURNAL OF BUSINESS STUDIES EKONOMI BISNIS Jurnal Ekuivalensi International Journal of Economics Development Research (IJEDR) Community Engagement and Emergence Journal (CEEJ) Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Manajemen Kesatuan International Journal of Business Economics (IJBE) Enrichment : Journal of Management Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Ekonomi Bisnis Manajemen Prima Janaka : Jurnal Pengabdian Masyarakat GANDRUNG: Jurnal Pengabdian Kepada Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Management and Bussines (JOMB) International Journal Of Science, Technology & Management (IJSTM) International Journal on Social Science, Economics and Art Jurnal Manajemen Retail Indonesia (JMARI) Jurnal Ekonomi Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Jurnal Ilmiah Mahasiswa Perbankan Syariah (JIMPA) Manajemen dan Bisnis JEKKP (JURNAL EKONOMI, KEUANGAN DAN KEBIJAKAN PUBLIK) International Journal of Applied Finance and Business Studies Jurnal Bina Bangsa Ekonomika Arus Jurnal Sosial dan Humaniora ProBisnis : Jurnal Manajemen Jurnal Minfo Polgan (JMP) Indonesian Journal of Social and Educational Studies Journal of Applied Sciences in Travel and Hospitality CEMERLANG :Jurnal Manajemen dan Ekonomi Bisnis Startupreneur Business Digital (SABDA Journal) Proceeding of The International Conference on Economics and Business The International Conference on Education, Social Sciences and Technology (ICESST) International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) JAMPARING: Jurnal Akuntansi Manajemen Pariwisata dan Pembelajaran Konseling Jurnal Penelitian Pendidikan Indonesia JER International Journal of Economics, Business and Innovation Research Society Journal of Business Integration Competitive Jurnal Mahkota Bisnis (Makbis) International Journal of Economics and Management Research Journal of Computer Science and Technology Application KREATIF: Jurnal Pengabdian Masyarakat Nusantara
Nasib
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Examining Mediating Role Of Coffee Shop Customer Satisfaction In Indonesia Satria Tirtayasa; Hazmanan Kahir; Nasib, Nasib
International Journal of Economics, Business and Innovation Research Vol. 3 No. 06 (2024): International Journal of Economics, Business and Innovation Research (IJEBIR)
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Customer loyalty is the tendency of customers to buy a product or use the services provided by a company with a high level of consistency. This study aimed to determine the effect of product and service quality on customer loyalty through customer satisfaction. The population in this study were coffee shop customers in Medan City, whose numbers were unknown. The research sample was 100 coffee shop customers in Medan City (Lemeshow method). The data collection technique uses a direct survey, where respondents answer questions directly via Google Forms. The data analysis technique used is SEM-PLS. The research results obtained consist of the following: there is a positive and insignificant influence between product quality on customer loyalty, there is a positive and insignificant influence between product quality on customer satisfaction, there is a positive and significant influence between customer satisfaction on customer loyalty, This study found that there is a positive and significant influence between customer satisfaction on customer loyalty. This study also proves the mediating role of customer satisfaction between the effect of product quality on customer loyalty and the mediating role of customer satisfaction between the effect of service quality on customer loyalty. This study shows the important role of product quality and service in increasing customer satisfaction in coffee shop customers in Medan. This study also proves the mediating role of customer satisfaction in the relationship between product quality and service on coffee shop customer loyalty in Medan.
Factors Influencing Student Decisions: A Study on Price, Location, and Promotion at Pangeran Antasari Educational Foundation Mexenro Gerael Hutagaol; Farah Jihan Nabila; Hendry, Hendry; Nasib, Nasib
International Journal of Economics, Business and Innovation Research Vol. 4 No. 01 (2025): International Journal of Economics, Business and Innovation Research( IJEBIR)
Publisher : Cita konsultindo

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Abstract

This study seeks to ascertain the influence of price, location, and promotional elements on student decision-making. The study's demographic and sample comprised students from the Pangeran Antasari Foundation, totaling 100 respondents. The sample method employed was non-probability sampling utilizing a purposive approach. This study employs a quantitative methodology characterized by a descriptive and verification approach, utilizing multiple linear regression analysis for data analysis. Hypothesis testing concurrently use the F-test and partially utilizes the t-test. The findings of this study demonstrate that the promotion, price, and location variables collectively exert a positive and significant influence on purchasing decisions. Additionally, each variable promotion, price, and location individually has a positive and significant impact on purchasing decisions.
The Impact of Financial Literacy, Financial Technology, and Financial Inclusion on the Financial Performance of Micro, Small, and Medium Enterprises (MSMEs) in the Culinary Sector in Medan Herti Kristiyani Silalahi; Rafida Khairani; Chorin Tandean; Tiffany Tanady; Andrian Andrian; Nasib Nasib
International Journal of Economics Development Research (IJEDR) Vol. 4 No. 4 (2023): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v5i2.5269

Abstract

This objective of this study to analyze and evaluate the impact of financial literacy, technology, inclusion, and performance on micro, small, and medium companies (MSMEs) in the culinary sector in Medan. MSME participants in the culinary industry must have a solid understanding of financial literacy, inclusivity, and expertise in financial technology. By equipping MSMEs with comprehensive knowledge of funding options and the requisite skills to make well-informed decisions in their pursuit of finance, this initiative will enhance their capacity to maintain their enterprises. Financial success may be influenced by several factors, including financial literacy, technology, and inclusion. Financial literacy encompasses the knowledge and confidence necessary to make well-informed decisions on personal finances. Financial technology, often known as fintech, refers to a type of financial service that greatly improves the effectiveness and efficiency of financial services. Financial inclusion encompasses the comprehensive and unimpeded participation and accessibility of people and collectives in the financial system. This study utilized quantitative research approaches and employed a sample size of 60 persons picked by simple random selection. The data analysis approach utilizes several linear regressions. The data suggested that there was a partial or simultaneous influence of financial literacy, technology, and inclusion on financial performance.  
Pengaruh Harga , Kualitas Pelayanan Dan Citra Merek Terhadap Keputusan Pembelian Konsumen Starbuck Surya, Surya; Albert, Albert; Valerie, Valerie; Faris, Salman; Nasib, Nasib
Manajemen dan Bisnis Vol 7, No 1 (2025): FEBRUARI
Publisher : Jurnal Prodi Fakultas Ekonomi-UISU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30743/jmb.v7i1.9947

Abstract

Peneliti mengambil objek pada Starbucks Coffee yang terletak di Manhattan Time Square Medan di Jln. Gatot Subroto, Medan. Penelitian ini bertujuan untuk menginvestigasi pengaruh harga, kualitas pelayanan, dan citra merek terhadap keputusan pembelian konsumen di Starbucks. Keputusan pembelian konsumen dapat dipengaruhi oleh berbagai faktor diantaranya yaitu harga, pelayanan, dan merek. Harga produk seringkali menjadi faktor utama yang mempengaruhi keputusan pembelian konsumen, konsumen akan mempertimbangkan nilai produk tersebut sesuai dengan harga yang mereka bayar. Kualitas produk atau layanan merupakan faktor penting lainnya yang memengaruhi keputusan pembelian konsumen, konsumen cenderung memilih produk atau layanan yang dianggap memiliki kualitas yang baik dan memenuhi kebutuhan atau harapan mereka. Citra merek juga memiliki pengaruh yang signifikan, konsumen seringkali memilih produk atau layanan dari merek yang sudah dikenal atau memiliki reputasi baik. Metode penelitian yang digunakan oleh peneliti adalah pendekatan kuantitatif, jenis penelitian adalah deskriptif kuantitatif. Metode pengumpulan data dilakukan dengan penyebaran kuesioner. Metode analisis yang digunakan adalah koefisien determinasi pengujian secara simultan (Uji-F), dan pengujian secara parsial (Uji-T). Populasi yang diambil adalah 96 orang responden yang mengunjungi Starbuck Coffee yang terletak di Manhattan Time Square Medan di Jln. Gatot Subroto, Medan.
Pengaruh Attitude Of Local People Dan Islamic Facility Terhadap Muslim Friendly Tourism Melalui Brand Trust (Studi Kasus Di Kabupaten Samosir) Fathoni, Muhammad; Tambunan, Debora; Nasib, Nasib; Hou, Amin; Ginting, Rika Adelina Br.
Jurnal Ilmiah Mahasiswa Perbankan Syariah (JIMPA) Vol 5 No 1 (2025): Jurnal Ilmiah Mahasiswa Perbankan Syariah (JIMPA) - Maret 2025
Publisher : Sekolah Tinggi Ekonomi dan Bisnis Syariah (STEBIS) Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36908/jimpa.v5i1.497

Abstract

Penelitian ini bertujuan untuk menyelidiki pengaruh pandangan lokal dan fasilitas Islami terhadap pariwisata ramah Muslim, dengan kepercayaan merek bertindak sebagai variabel mediasi di Kabupaten Samosir. Penelitian ini menggunakan teknik kuantitatif dan sampel selektif, dengan fokus pada 400 wisatawan Muslim di Kabupaten Samosir. Kami memperoleh data melalui survei dan mengevaluasinya dengan metodologi Structural Equation Modeling—Partial Least Square (SEM-PLS). Temuan penelitian menunjukkan bahwa sikap penduduk lokal memberikan dampak langsung dan substansial pada kepercayaan merek dan pariwisata ramah Muslim. Fasilitas Islami secara substansial memengaruhi kredibilitas merek dan perjalanan ramah Muslim. Selain itu, penelitian menunjukkan bahwa kepercayaan merek berdampak signifikan pada pariwisata ramah Muslim, yang menunjukkan bahwa kepercayaan wisatawan terhadap suatu destinasi sangat memengaruhi pilihan wisatawan terhadap Kabupaten Samosir sebagai tempat wisata ramah Muslim. Sikap penduduk lokal memengaruhi pariwisata ramah Muslim secara positif melalui kepercayaan merek, sedangkan fasilitas Islami tidak memengaruhi hubungan ini secara signifikan melalui variabel mediasi. Penelitian ini menunjukkan bahwa persepsi positif penduduk lokal dan ketersediaan fasilitas Islami secara signifikan meningkatkan kepercayaan di antara wisatawan Muslim; Meskipun demikian, faktor-faktor seperti kualitas layanan dan pengalaman secara keseluruhan sama pentingnya dalam memperkuat kepercayaan terhadap merek. Hasil penelitian menunjukkan bahwa manajemen pariwisata dan pemerintah daerah harus meningkatkan pendidikan dan pelatihan bagi penduduk setempat dan menjamin penyediaan fasilitas Islam yang sesuai untuk memperkuat reputasi Kabupaten Samosir sebagai tujuan wisata yang ramah Muslim.
PENGARUH HARGA, LOKASI, DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN DI AYAM KHAS NUSANTARA SUZUYA MARELAN PLAZA Faris, Salman; Limbong, Ryandi; Hutagaol, Arnold; Panjaitan, Torang Daud; Nasib
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 6 No. 2 (2025): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v6i2.6600

Abstract

This study aims to analyze the partial and simultaneous effects of price, location, and service quality variables on purchasing decisions at Ayam Khas Nusantara Suzuya Marelan Plaza. The research method used is quantitative with a survey approach. Data was collected through questionnaires distributed to 100 respondents who were customers of Ayam Khas Nusantara Suzuya Marelan Plaza. Data analysis was carried out using multiple linear regression to test the effect of independent variables (price, location, and service quality) on the dependent variable (purchase decision). The results showed that price, location, and service quality significantly influenced the decision to purchase Ayam Khas Nusantara at Suzuya Marelan. Among the three variables, service quality has the most dominant influence on purchasing decisions. The amount of influence found was 64.2%, the rest was influenced by variables not examined in this study. These findings provide managerial implications for Suzuya Marelan to continue to maintain and improve service quality, as well as consider price and location factors in marketing strategies to increase customer satisfaction and loyalty.
Pengaruh Harga, Kualitas Pelayanan Dan Promosi Terhadap Keputusan Pengguna Gojek Pada Mahasiswa Program Studi S1 Manajemen Universitas Prima Indonesia Medan Clarisse; Enjel; Bagus Hendra Wijaya; Salman Faris; Nasib
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 4 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i4.8221

Abstract

Transportasi online merupakan transportasi yang berbasis suatu aplikasi tertentu dimana pelanggan memesan sarana transportasi melalui sistem aplikasi di dalam smartphone. Saat ini dari berbagai konsumen yang membutuhkan jasa dari transportasi online, mahasiswa merupakan konsumen yang paling potensial karena banyak sekali mahasiswa yang biasanya tidak memiliki kendaraan sehingga membutuhkan jasa dari transportasi online terutama perempuan walaupun tidak menutup kemungkinan bahwa banyak laki-laki yang juga menggunakan jasanya. Salah satu jasa transportasi online yang tersedia untuk digunakan adalah Gojek. Populasi penelitian yang akan digunakan dalam penelitian adalah: seluruh mahasiswa fakultas ekonomi Universitas Prima Indonesia pengguna aplikasi Gojek yang jumlahnya tidak diketahui secara pasti atau bias. Karena populasinya tidak diketahui, maka teknik pengambilan sampel yang digunakan adalah rumus Lemeshow didapatkan sebanyak 96 sampel penelitian. Hasil penelitian menunjukkan bahwa harga berpengaruh terhadap Keputusan Pengguna Gojek pada mahasiswa program studi S1 manajemen Universitas Prima Indonesia Medan. Kualitas Pelayanan berpengaruh terhadap Keputusan Pengguna Gojek pada mahasiswa program studi S1 manajemen Universitas Prima Indonesia Medan. Promosi berpengaruh terhadap Keputusan Pengguna Gojek pada mahasiswa program studi S1 manajemen Universitas Prima Indonesia Medan. Harga, Kualitas Pelayanan dan Promosi berpengaruh terhadap Keputusan Pengguna Gojek pada mahasiswa program studi S1 manajemen Universitas Prima Indonesia Medan.
THE INFLUENCE OF BRAND IMAGE, PAYMENT SYSTEM, AND PROMOTION ON INTEREST IN COLLEGE AT THE UNIVERSITAS MAHKOTA TRICOM UNGGUL Haryani, Dwi Septi; Nasib; Zahra, Aminatu
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 1 No. 3 (2023): June
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v1i3.17

Abstract

This study aims to find out whether brand image, payment systems and promotions affect a person's interest in continuing their studies at Mahkota Tricom Unggul University. The method used in this study uses quantitative methods. Furthermore, the data collection technique uses a questionnaire. The data analysis technique uses multiple linear regression analysis with the help of IBM SPSS Software. The results of the study show that (1) Brand Image influences interest in studies at the University of Mahkota Tricom Unggul Medan. (2) The payment system affects interest studies at the University of Mahkota Tricom Unggul Medan. (3) The promotion affects my interest in studying at the University of Mahkota Tricom Unggul. (4) Brand image, payment system, and promotion simultaneously affect the exciting study at the University of Mahkota Tricom Unggul Medan.
SOCIAL MEDIA AS A MODERATING VARIABLE OF GOVERNMENT TOURISM STRATEGY AND THE ROLE OF LOCAL YOUTH ON REGIONAL TOURISM PROGRESS STUDY OF SIDEBUK-DEBUK HOT SPRINGS TOURIST ATTRACTION IN KARO REGENCY Sharina Amanda; Ayu Wirda Ningsih; Mahyudin; Muhammad Fathoni; Nasib
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 1 No. 6 (2023): Desember
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v1i6.99

Abstract

Having tourist attractions in one area will benefit the area in terms of business transaction turnover, where visitors from outside the area will come to places where tourism can attract foreign residents. The presence of foreign residents entering the area will certainly help the regional economy, especially in tourism management areas. The research analysis method used in this research is linear regression with a moderating model. There are three ways to test regression with moderating variables, namely the interaction test, absolute difference test and residual test. The population in this study is tourist visitors who come from outside the Karo district with age criteria of 20 to 50 years with a research sample of 185 people, social media is able to moderate the significant influence of the government's tourism strategy on tourism progress, the government's tourism strategy directly has a significant influence on the progress of regional tourism, social media is able to moderate the significant influence of the role of local youth on the progress of regional tourism, the role of local youth directly has a significant influence on progress regional tourism, social media directly has a significant influence on the progress of tourism in the Sidebuk-Debuk region of Karo Regency.
Tourist Loyalty Model in Bukit Lawang: Hedonism, Susceptibility, and Brand Love Nasib; Salqaura, Siti Alhamra
Jurnal Economia Vol. 21 No. 2 (2025): June 2025
Publisher : Faculty of Economics and Business, Universitas Negeri Yogyakarta in collaboration with the Institute for

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/economia.v21i2.71392

Abstract

This study aims to examine a tourist behavior model by investigating the effects of hedonism, perceived susceptibility, and brand love on tourist loyalty at the Bukit Lawang tourism destination. A quantitative approach was employed, utilizing a survey method with a total of 387 respondent. The collected data were analyzed using path analysis. The findings reveal that hedonism has a significant direct effect on both brand love and tourist loyalty. Perceived susceptibility significantly influences brand love but has no direct effect on loyalty. Brand love is shown to have a direct positive impact on loyalty. Furthermore, hedonism indirectly influences tourist loyalty through the mediating role of brand love. In contrast, perceived susceptibility does not exhibit a significant indirect effect on loyalty via brand love. These findings highlight the mediating role of emotional attachment (brand love) in translating hedonic experiences into tourist loyalty, particularly in nature-based tourism settings like Bukit Lawang.
Co-Authors , Elfitra Desy Surya Abdiyanto Abdiyanto Ade Novalina Adelina Lubis Adi Harianto Affendy Abu Hassim Agus Nuryatin Agus Susanto Agus Susanto Ahmad Fadli Ahmad Fadli Ahmad Fadli Ahmad Rivai Albert Albert Albert Albert Ali Syah Putra Alimin, Erina Amalia, Fiqrida Amanda, Sharina Amin Hou Ananda, Fajar Rezeki Andrian Andrian Angelika Subur Angeline Angeline Anggun R Sulistia Anisah Siregar Anita Anita Asda Ria Sitorus Astika, Enda Ayu Wirda Ningsih azzahra, an suci Bagus Hendra Wijaya Bangun, Jessica Bashira Bashira Beatrix Patricia Lee Beby Nofriza Bhaktiar Efendi Bhastary, Manda Dwipayahi Bunga Aditi Chandraj Chaniago, Sabaruddin Chatarina Umbul Wahyuni Chorin Tandean Clarisse Dadang Munandar Darwan Tanady Debora Tambunan Deby Siska Oktavia Pasaribu Deva Djohan Devia Febrina Dewi Mahrani Rangkuty Dewi Rafiah Pakpahan Dian Nuzulia Armariena, Dian Nuzulia Dilla Fadila Rusmawadi Djakasaputra, Arifin Durahman Marpaung Dwi Septi Haryani Enjel Eryc Ester Hervina Sihombing Ester Hervina Sihombing ESTER HERVINA SIHOMBING, ESTER HERVINA Eugenio Eugenio Fachry Abda El Rahman Fakhrul Hirzi, M. Farah Jihan Nabila Fathoni, Mahammad Fauzia Mei Salsabillah Florentia Jasmine Ginting, Rika Adelina Br. Goh, Thomas Sumarsan Hamjah Arahman Hazmanan Kahir Heber Arihta Sitepu Helena Louise Panggabean Hendra Saputra Hendy Hendy Herlin Munthe Hernosa, Siswa Panjang Herti Kristiyani Silalahi Hervina Sihombing, Ester Hery Syahrial Husni, Calysta Thedrica Hutagaol, Arnold Ida Ayu Putu Sri Widnyani Ihsan Effendi IKA PUSPA SATRIANNY Indah Sari Indra Budiman Jamaluddin Jamaluddin Jansen Layoji Jasruddin Daud Malago Jhanita Fransisca Juliansyah, Roni Junaidi Junaidi Junaidi Junaidi Kosasih, Hengky Kuandi Chandra Lia Nazliana Nasution Limbong, Ryandi Lubis, Fajar Rezeki Ananda Mahyudin Manda Dwipayahi Bhastary Manda Dwipayani Bhastary Marshella, Marshella Martin Martin Martin Martin Martin Mega Sanjaya Mexenro Gerael Hutagaol Mhd Ismail Magfur Mhd Restu Razaq Razaq Muh. Fahrurrozi Muhammad Arsyad Muhammad Fathoni Muhammad Fathoni Muhammad Fathoni, Muhammad Muhammad Fauzan Azhmy Muhammad Salim Muda Simanjuntak Nabila Azmi Nainggolan, Susan G.V. Nas Haryati Setyaningsih Naufal, M Dzaky Rafi Nidya Banuari Nikous Soter Sihombing Nirmalasari Nirmalasari Novirsari, Emma Nur Ikhsan Umam nur subiantoro Nurul Syafiqah Azman Panjaitan, Torang Daud Parker, Jonathan Prianda Pebri Raden Mohamad Herdian Bhakti Rafida Khairani Ramzi Zainum Ikhsan Ratih Amelia Ratih Amelia Ray Muza Adam Knelissen Rezeki, Indra Rifda Daulay, Zulia Rivai, Ahmad Rivai, Ahmad Rivandy Anggesti Robin Robin Roni Juliansyah Roseline Roseline Rulliyani, Rulliyani Ruth Meivera Siburian Sai Vinodhini Said Nasser Al-Amrani Salman Faris SALMAN FARIS Saputra, Jumadil Sari, Devi Purnama Satria Tirtayasa Sharina Osman Simbolon, Angelina Siti Alhamra Salqaura Siti Sabrina Salqaura Srie Hartati Steven Gea Surya Surya Syaifuddin Syaifuddin Syaifuddin Syaifuddin Syaifullah Syaifullah Tantriana, Sherly Teguh Supriyanto Teja Rinanda Thamrin Thamrin Thamrin Tiffany Tanady Tony Honkley Tyus Windi Ayuni Valerie, Valerie Vina Winda Sari Wan Suryani Widy Hastuty HS Wijaya, Elyzabeth Wijaya, Kelvin Halim Wiliam Wiliam Wiliam Wily Julitawaty Wily Julitawaty, Wily Winda Sari, Vina Yusniar Lubis Zahra, Aminatu Zakia Fadila Zi Xuan, Alvin Teo Zulia Rifda Daulay Zulia Rifda Daulay Zulia Rifda Daulay