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All Journal Jurnal Ekobistek JURNAL PENDIDIKAN TAMBUSAI YUME : Journal of Management Journal of Information System, Applied, Management, Accounting and Research Jurnal Ekonomi Manajemen Sistem Informasi Jurnal Ilmu Manajemen Terapan (JIMT) Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Majalah Ilmiah UPI YPTK Jurnal Pengabdian Masyarakat Nusantara Indo-MathEdu Intellectuals Journal Jurnal Ipteks Terapan : research of applied science and education Jurnal Pengabdian Multidisiplin pendidikan, science, teknologi, dan ekonomi Jurnal Pustaka Aktiva : Pusat Akses Kajian Akuntansi, Manajemen, Investasi, dan Valuta Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Journal Of Science Education And Management Business Jurnal Sains Informatika Terapan (JSIT) Jurnal Ekonomi dan Binsis Governors Indonesian Research Journal on Education Journal of Management and Innovation Entrepreneurship (JMIE) JEBD Jurnal Pengabdian Sosial Jurnal Penelitian Pendidikan Indonesia Jurnal Bisinis Digital Jurnal Pengabdian Kepada Masyarakat Bersinergi Inovatif Jurnal Ilmu Manajemen Dan Pendidikan Journal of Business Economics and Management
Vicky Brama Kumbara
Universitas Putra Indonesia YPTK Padang
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Veterinary Other

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PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP LOYALITAS PELANGGAN OING KOSMETIK PAYAKUMBUH DENGAN VARIABEL INTERVENING KEPUASAN PELANGGAN Mayang, Gusti; Kumbara, Vicky Brama; Putri, Della Asmaria
Jurnal Bisnis Digital Vol. 3 No. 2 (2025): Jurnal Bisnis Digital, Vol. 3 No. 2 November 2025
Publisher : Prodi Bisnis Digital Universitas Muhammadiyah Muara Bungo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52060/j-bisdig.v3i2.3522

Abstract

Penelitian ini bertujuan untuk mengetahui dan berusaha menganalisis Pengaruh Kualitas Pelayanan Dan Harga Terhadap Loyalitas Pelanggan Oing Kosmetik Payakumbuh Dengan Variabel Intervening Kepuasan Pelanggan. Penelitian ini adalah model Structural Equation Modeling (SEM) dengan alat bantu analisis SmartPLS 3.0. Populasi dan sampel penelitian ini adalah Pelanggan Oing Kosmetik Payakumbuh dengan jumlah sampel 100 orang. Hasil penelitian menemukan Terdapat pengaruh positif dan signifikan antara Kualitas Pelayanan terhadap Kepuasan Pelanggan. Terdapat pengaruh positif dan signifikan antara Harga terhadap Kepuasan Pelanggan. Terdapat pengaruh positif dan tidak signifikan antara Kualitas Pelayanan terhadap Loyalitas Pelanggan. Terdapat pengaruh positif dan tidak signifikan antara Harga terhadap Loyalitas Pelanggan. Terdapat pengaruh positif dan signifikan antara Kepuasan Pelanggan terhadap Loyalitas Pelanggan. Kepuasan Pelanggan mampu memediasi Kualitas Pelayanan terhadap Loyalitas Pelanggan. Kepuasan Pelanggan mampu memediasi Harga terhadap Loyalitas Pelanggan.
Pengaruh Digital Technology Advancement Dan Budaya Organisasi Terhadap Akuntabilitas Kinerja Instansi Dengan Lingkungan Kerja Sebagai Variabel Intervening Pada Kantor Dinas Perhubungan Provinsi Sumatera Barat Zaky, Muhammad; Kumbara, Vicky Brama; Charli, Chintya Ones
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 2 No. 3 (2026): Januari - Maret
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This study aims to determine the extent of the influence of Digital Technology Advancement and Organizational Culture on Agency Performance Accountability with the Work Environment as an Intervening Variable at the Transportation Agency of West Sumatra Province. This study uses a quantitative approach with a survey method on employees of the Transportation Agency of West Sumatra Province. Data were collected through questionnaires and analyzed using Structural Equation Modeling (SEM) based on Partial Least Square (PLS) with the help of SmartPLS. The sampling method in this study used a saturated sampling method by distributing questionnaires to 76 employees of the Transportation Agency of West Sumatra Province. The results of the study show that digital technology advancement has a positive effect on the work environment. In addition, digital technology advancement has a positive relationship with agency performance accountability. However, digital technology advancement has not been able to significantly mediate the relationship between the work environment and agency performance accountability even though its influence is positive.
Sistem Informasi Manajemen dalam Meningkatkan Efisiensi Operasional Amanda, Nadya Violeta; Kumbara, VIcky Brama
Journal of Science Education and Management Business Vol. 5 No. 1 (2026): JOSEMB (Journal Of Science Education And Management Business)
Publisher : Riset Sinergi Indonesia

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Abstract

Perkembangan teknologi informasi telah mendorong terjadinya transformasi yang signifikan dalam tata kelola organisasi modern. Salah satu wujud pemanfaatan teknologi tersebut tercermin melalui implementasi Sistem Informasi Manajemen (SIM) yang berperan sebagai sarana pendukung pengambilan keputusan manajerial serta pengendalian aktivitas operasional. Dalam menghadapi tingkat persaingan yang semakin kompetitif, baik pada sektor bisnis, pemerintahan, maupun pendidikan, efisiensi operasional menjadi salah satu tujuan utama organisasi. Artikel ini bertujuan untuk menganalisis peran Sistem Informasi Manajemen dalam meningkatkan efisiensi operasional organisasi. Metode yang digunakan adalah studi literatur dengan menelaah berbagai referensi ilmiah dan jurnal yang relevan. Hasil kajian menunjukkan bahwa penerapan SIM mampu meningkatkan efisiensi operasional melalui optimalisasi proses bisnis secara terotomatisasi, penyediaan informasi yang akurat dan tepat waktu, peningkatan koordinasi antar unit kerja, serta pengelolaan sumber daya yang lebih efektif. Oleh karena itu, Sistem Informasi Manajemen dapat dipandang sebagai elemen strategis dalam mendukung kinerja dan keberlangsungan organisasi.
Evaluasi Penerapan Sistem Informasi Manajemen Berbasis Cloud Dalam Meningkatkan Efisiensi Operasional UMKM Kaswanti, Ferna; Hasanah, Nisaul; Kumbara, VIcky Brama
Journal of Science Education and Management Business Vol. 5 No. 1 (2026): JOSEMB (Journal Of Science Education And Management Business)
Publisher : Riset Sinergi Indonesia

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Abstract

Transformasi digital merupakan faktor strategis dalam meningkatkan daya saing Usaha Mikro, Kecil, dan Menengah (UMKM), salah satunya melalui penerapan Sistem Informasi Manajemen (SIM) berbasis cloud. Penelitian ini bertujuan untuk mengevaluasi peran SIM berbasis cloud dalam meningkatkan efisiensi operasional UMKM. Metode penelitian yang digunakan adalah pendekatan kualitatif deskriptif melalui studi literatur terhadap artikel jurnal nasional dan internasional yang relevan dalam rentang lima hingga sepuluh tahun terakhir, dengan penekanan pada publikasi tiga tahun terakhir. Hasil penelitian menunjukkan bahwa penerapan SIM berbasis cloud mampu meningkatkan efisiensi operasional UMKM melalui integrasi data yang lebih baik, percepatan proses bisnis, peningkatan akurasi informasi, serta pengurangan biaya operasional. Selain itu, sistem ini mendukung pengambilan keputusan yang lebih efektif dan responsif terhadap dinamika pasar. Namun, implementasi SIM berbasis cloud masih menghadapi sejumlah tantangan, antara lain keterbatasan literasi digital, kesiapan sumber daya manusia, serta isu keamanan dan privasi data. Oleh karena itu, diperlukan dukungan berupa pelatihan berkelanjutan, peningkatan kapasitas sumber daya manusia, serta kebijakan yang mendorong adopsi teknologi cloud agar manfaat penerapan SIM berbasis cloud dapat dirasakan secara optimal oleh UMKM.
Pengaruh Pelatihan dan Gaya Kepemimpinan terhadap Organization Citizenship Behaviour dengan Motivasi Kerja sebagai Variabel Intervening di Dinas Lingkungan Hidup Provinsi Sumatera Barat Putri, Wahyu Nengsri; Lusiana, Lusiana; Kumbara, Vicky Brama
YUME : Journal of Management Vol 9, No 1
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yume.v9i1.11380

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh pelatihan dan gaya kepemimpinan terhadap Organization Citizenship Behaviour dengan motivasi kerja sebagai variabel intervening di Dinas Lingkungan Hidup Provinsi Sumatera Barat. Rendahnya motivasi kerja, kepatuhan terhadap regulasi serta perilaku ekstra peran pegawai menjadi tantangan dalam instansi pemerintah. Penelitian ini menggunakan metode kuantitatif dengan analisis Partial Least Square (PLS) melalui aplikasi SmartPLS 3.0. Sampel terdiri atas pegawai ASN yang ada pada Dinas Lingkungan Hidup Provinsi Sumatera Barat sebanyak 77 responden. Hasil penelitian menunjukkan bahwa pelatihan berpengaruh signifikan terhadap motivasi kerja. Gaya kepemimpinan berpengaruh signifikan terhadap motivasi kerja. Pelatihan berpengaruh signifikan terhadap Organization Citizenship Behaviour. Gaya kepemimpinan tidak berpengaruh signifikan terhadap Organization Citizenship Behaviour. Motivasi kerja tidak berpengaruh signifikan terhadap Organization Citizenship Behaviour. Motivasi kerja tidak mampu memediasi pelatihan dan gaya kepemimpinan terhadap Organization Citizenship Behaviour. Temuan ini menunjukkan pelatihan harus ditingkatkan dan gaya kepemimpinan perlu dilakukan pengembangan menjadi komunikatif dan partisipatif agar bisa meningkatkan motivasi serta menumbuhkan perilaku ekstra pegawai.                                                                        Kata Kunci: Pelatihan, Gaya Kepemimpinan, Organization Citizenship Behaviour, Motivasi Kerja.
Pengaruh Promosi dan Minat Beli Terhadap Keputusan Pembelian dengan Kepercayaan Pelanggan Sebagai Variabel Intervening Pada Sunmoracoffe Arsyad, Haris; Kumbara, Vicky Brama; Putri, Della Asmaria
Jurnal Ekonomi dan Bisnis Digital Vol. 3 No. 3 (2026): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jebd.v3i3.4187

Abstract

This study aims to determine the extent of the influence of promotion and purchase interest on purchasing decisions with customer trust as an intervening variable at Sunmoracoffe. The research method used is Structural Equation Modeling (SEM) with Partial Least Squares (PLS) 4.0, using a questionnaire with 100 respondents. The results of data analysis show that there is a positive and significant effect of promotion on customer trust. There is a positive and significant effect of purchase intention on customer trust. There is a positive and significant effect of promotion on purchasing decisions. There is a positive and significant effect of purchase intention on purchasing decisions. There is a positive and significant effect of customer trust on purchasing decisions. There is a positive and significant effect of the promotion variable on the purchasing decision variable through the customer trust variable as an intervening variable. The effect of promotion on purchasing decisions and the effect of purchase interest on customer decisions at Sunmoracoffe.
Pengaruh Store Atmosphere dan Persepsi Harga Terhadap Kepuasan Konsumen dengan Kepercayaan Sebagai Variabel Intervening pada Cafe Dari Sini Rais , Aditya Rivaldo; Kumbara, Vicky Brama; Putri, Della Asmaria
Jurnal Ekonomi dan Bisnis Digital Vol. 3 No. 3 (2026): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jebd.v3i3.4188

Abstract

This study aims to find out how much influence Store Atmosphere and Price Perception on Consumer Trust with Trust as an intervening variable at Cafe Dari Sini. Method collection data through google form and questionnaires, which are distributed as mucl 150 respondents - In this study using the analysis tool structural Equation Modeling (SEM) using the Partial Least Square (PLS) 3.0. The results of this study indicate that Store Atmosphere has a positive and significant effect on consumer satisfaction at Cafe Dari Sini. Price perception has a positive and significant effect on consumer satisfaction at Cafe Dari Sini. Consumer trust has a positive and significant effect on consumer satisfaction at Cafe Dari Sini. Store Atmosphere has a positive and significant effect on consumer satisfaction through consumer trust as an intervening factor at Cafe Dari Sini. And price perception has a positive and significant effect on consumer satisfaction through consumer trust as an intervening factor at Cafe Dari Sini.
Pengaruh Digital Marketing dan Brand Awareness Terhadap Keputusan Pembelian Melalui Mediasi Kepercayaan Putra, Nofriandi; Kumbara, Vicky Brama; Putri, Della Asmaria
Jurnal Ekonomi dan Bisnis Digital Vol. 3 No. 3 (2026): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jebd.v3i3.4215

Abstract

This study aims to analyze the influence of Digital Marketing and Brand Awareness on Purchase Decision, with Customer Trush as a mediating variabel among Shopee users. The population of this research consists of Management studens at UPI YPTK, class of 2022. A quantitative method with a causal descriptive approch was employed. Data were collected through questionnaires distributed to respondents selected via purposive sampling technique. The data analysis was conducted using Structural Equation Modeling (SEM) based on Partial Least Square (PLS). The results of thisstudy are expected to demonstrate the extent to which digital marketing strategies and brand awareness effectiveness build consumer trush to enhance online purchase decision.
Knowledge Management dan Knowledge Sharing Terhadap Kinerja Pegawai Dengan Individual Innovation Capability julianda, Regi; Kumbara, Vicky Brama; Sari, Desi Permata
Jurnal Ekonomi dan Bisnis Digital Vol. 3 No. 3 (2026): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jebd.v3i3.4249

Abstract

This study aims to analyze the influence of Knowledge Management and Knowledge Sharing on Employee Performance, with Individual Innovation Capability as an intervening variable at the High Prosecutor's Office of West Sumatra. The method used in this research is quantitative, with a total of 60 respondents. The data analysis technique employed is Structural Equation Modeling (SEM) using SmartPLS. Data collection was conducted through the distribution of questionnaires designed using a Likert scale. The results of the study show that there is a negative and insignificant influence of Knowledge Management on Individual Innovation Capability. There is a positive and significant influence of Knowledge Sharing on Individual Innovation Capability. There is a negative and insignificant influence of Knowledge Management on Employee Performance. There is a positive and significant influence of Knowledge Sharing on Employee Performance. There is a positive and significant influence of Individual Innovation Capability on Employee Performance. Furthermore, the mediation test results indicate that Individual Innovation Capability is able to mediate the influence of Knowledge Sharing on Employee Performance.
Pengaruh Budaya Organisasi Dan Kepemimpinan Transformasional Terhadap Kinerja Pegawai Dengan Kepuasan Kerja Sebagai Variabel Intervening Pada Kantor Badan Pusat Statistik Kota Padang Syafitri, Regita; Kumbara, Vicky Brama; Sari, Desi Permata
Jurnal Ekonomi dan Bisnis Digital Vol. 3 No. 3 (2026): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jebd.v3i3.4252

Abstract

Regita Syafitri, 22101155310268, Management Department, 2022, The Influence of Organizational Culture and Transformational Leadership on Employee Performance with Job Satisfaction as an Intervening Variable at the Padang City Central Statistics Agency Office, under the guidance of Mr. Dr. Vicky Brama Kumbara, S.E., M.M and Mrs. Dr. Desi Permata Sari, S.E., M.M. This study aims to determine and try to analyze the Influence of Organizational Culture and Transformational Leadership on Employee Performance with Job Satisfaction as an Intervening Variable at the Padang City Central Statistics Agency Office. This study is a Structural Equation Modeling (SEM) model with SmartPLS 3.0 analysis tools. The population and sample of this study are employees of the Padang City Central Statistics Agency Office. The research results found a significant influence between organizational culture and job satisfaction. There was a significant influence between transformational leadership and job satisfaction. There was a significant influence between organizational culture and employee performance. There was a significant influence between transformational leadership and employee performance. There was a significant influence between job satisfaction and employee performance. Job satisfaction mediated the influence of organizational culture on employee performance. Job satisfaction mediated the influence of transformational leadership on employee performance.
Co-Authors Abdi Fadhlan Afuan, M. Afuan, Muhammad Amanda, Nadya Violeta Aminuyati Andika Putra Andri Wijaya, Ronni Aniska, Susila Aprilia, Tiffa Arifa Khairiza Azri Arsyad, Haris Aulan, Dela Aulia Citra Beliya, Stafini Buswir, Amille Cantika Candana, Dori Mittra Charli, Chintya Ones Della Asmaria Putri Desi Permata Sari Desi Permata Sari Dewantara, Masgar Efendi, Firman Emil Salim Fadila, Aqilla Febriani, Shinta Fitri Hasanah Fitri, Hasmaynelis Gunawan, Deandra Hamdi, Miftahul Hanna Pratiwi Hasanah, Nisaul Hasmaynelis Fitri Hidayat, Rahayu Rahmah Ikhlas Fathan julianda, Regi Karimah, Sari Yazidhatul Karlinda, Ai Elis Karlinda, Aielis Kaswanti, Ferna Kodri, Aida Nur Mohd Lusiana Lusiana M Riski Mardhatila Fitri Sopali Mayang, Gusti Meri Andani Mondra Neldi Muhammad Ridwan Muhammad Ridwan Muliani, Mutiara Mulyadi, Olandari Mulyani, Sitti Rizki Nadilla, Nia Nandan Limakrisna Neldi, Mondra Neni Sri Wahyuni Nengsi Neni Sri Wayuni Ningsih Noferma, Fani Nofsri Suriyana Okta Sari, Liddia Omia Crefioza Pransiska, Ririn Yulia Putra, Dony Syah Putra, Nofriandi Putra, Rio Andhika Putri Ananda, Intania Putri Azizi Putri Rahmawati Putri, Della Asmaria Putri, Okta Sari Heppy Putri, Rhenesa Putri, Wahyu Nengsri Rais , Aditya Rivaldo Ramdani Bayu Putra Ramdhani Bayu Putra Rasyid, Rohsita Amalyah Rio Andhika Putra Rivan Saputra, Rivan Ronni Andri Wijaya Rosalinda, Dinda Rusandi, Fitri Safira, Olivia Sagitry, Afreliya Salsabila, Dhea Arza Saputri, Jelita Sari, Anggye Octha Mhanyang Sitti Rizki Mulyani Sitti Rizky Mulyani Suci, Vitria Anjela Susrianty Sy, Muhtarrom Naufal Syafitri, Regita Syakila, Aziza Rahmawati Tonny Yuwanda Wahyuni, Anggun Sri Yulanda Putri Yulasmi Yulasmi, Yulasmi Yunita Yunita Yusvi Diana Zaky, Muhammad Zulkhairatullail, Zulkhairatullail