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Formulation of Business Development Strategy For Diagnostic Laboratory Instrument at PT XYZ Hafizh Nalviando; Dikky Indrawan; Siti Jahroh
Jurnal Aplikasi Bisnis dan Manajemen Vol. 12 No. 1 (2026): JABM, Vol. 12 No. 1, January 2026
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.12.1.40

Abstract

Background: The healthcare industry, particularly the diagnostic sector, is experiencing fast growth. PT XYZ along with similar companies, is competing for market share, but PT XYZ only captures a very small share. Furthermore, annual performance in three years has stagnated with poor achievement. Therefore, a business development strategy is needed to increase market share and company performance. Purpose: This research aims to formulate a laboratory instrument business development strategy by identifying external and internal factors and formulating alternative strategies to develop PT XYZ's laboratory instrument business. Design/methodology/approach: The research employs a combination of PESTEL and Porter’s Five Forces for external environmental analysis, while internal factors are analyzed using the VRIO framework and Value Chain Analysis. Data collection involved in-depth interviews and structured questionnaires, synthesizing insights from both internal and external experts to ensure a comprehensive understanding of the current strategic position.Findings/Result: PT XYZ is positioned in the “Grow and Build” quadrant based on the IE Matrix, with an EFE score of 3.27 and an IFE score of 2.23. This indicates that PT XYZ is able to respond effectively to key external factors and adequately leverage its internal strengths. Therefore, future strategy formulation should be directed toward business growth and development. Based on the SWOT analysis, seven strategic initiatives for the development of the diagnostic laboratory equipment business are recommended for PT XYZ.Conclusion: PT XYZ is very strong in responding to external factors. Although PT XYZ is quite sufficient in maximizing internal factors. The formulation of a strategy for PT XYZ is to grow and build with seven alternative business development strategies.Originality/value (State of the art): This study adopts a distinctive and application-oriented approach to business strategy formulation within the in vitro diagnostic sector, thereby providing strategic recommendations that support companies in enhancing their competitiveness in the market. Keywords:  laboratory diagnostic instrument, strategy formulation, business development, healthcare industry,  business strategy
Risk Management Analysis on the Achievement Of Performance Indicators Nanik Dewi Setiawati; Siti Jahroh; Dominicus Savio Priyarsono
Eduvest - Journal of Universal Studies Vol. 5 No. 12 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i12.51887

Abstract

Control of non-communicable diseases, especially diabetes mellitus, is one of the priorities in public health programs. One of the performance indicators used to measure the success of this program is "Percentage of people with diabetes mellitus whose blood sugar is controlled at the Health Center/FKTP". The essence of this study is to find out the sources of risks that affect the achievement of these indicators, as well as analyze the causes and risk management efforts that occur in its implementation. This study uses a descriptive qualitative analysis method with a case study approach on the implementation of the diabetes mellitus program in the first level of health facilities. To identify the cause of risk, a cause and effect analysis method (fishbone diagram) is used which maps risk factors based on the categories of human resources, methods, materials, environment, measurement, technology, financing, and society.
Satwagia Animal Clinic Business Transformation Strategy Muhammad Balya Rafa Zahran; Raden Dikky Indrawan; Siti Jahroh
Eduvest - Journal of Universal Studies Vol. 5 No. 11 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i11.52411

Abstract

Satwagia’s veterinary clinic faces a performance paradox: despite strategic advantages like vertical integration and superapps amid a 9.5% CAGR animal care market, systemic operations remain suboptimal. This is evident in outlet closures and missed revenue targets. Meanwhile, the sector is driven by the humanization trend, causing a social paradigm shift and necessitating a transformation strategy for Satwagia. This case study formulates a strategy by diagnosing the gap between assets and execution. Using a three-stage formulation framework with expert input, quantitative analysis yielded an Internal Factor Evaluation (IFE) Matrix score of 2.238 (average) and an External Factor Evaluation (EFE) score of 3.023 (strong). Internal-External (IE) Matrix Mapping places Satwagia in Cell II (Grow and Build). The strong EFE score reflects defensive success; the weak IFE score reveals failure on the ‘O’ (organization) aspect within VRIO to fully exploit VRI assets. The recommended strategy is a two-phase transformation rather than expansion: (1) Build—urgent internal improvements in inventory and human resources to address core weaknesses; (2) Grow—technology-driven expansion to seize external opportunities sustainably. This research provides an empirical diagnosis of the knowing-doing gap in veterinary health care, offering critical guidance for Satwagia’s systemic transformation.
Analisis Kelayakan Investasi Dalam Replanting Kopi Model Komunitas Kopista: Feasibility Analysis of Investment in Replanting Coffee Community Model Kopista Adi Haryono; M. Syamsul Maarif; Arif Imam Suroso; Siti Jahroh
Jurnal Aplikasi Bisnis dan Manajemen Vol. 10 No. 2 (2024): JABM, Vol. 10 No. 2, May 2024
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.10.2.613

Abstract

Background: The development of a partnership system based on contract farming can effectively address the challenges faced by farmers in boosting coffee production and subsequently improve their overall welfare.Purpose: This study aims to assess the viability of investing in replanting according to the methods of Kopista community per 2023. Design/methodology/approach: The technique analysis is a descriptive analysis of financial statements with the International Financial Accounting Standard (IFRS) approach. The study examines six key financial aspects, including production levels, operational costs, profit and loss, balance sheet, cash flow, and investment feasibility. The investment feasibility analysis employs three types of calculations, namely Net Present Value (NPV), Internal Rate of Return (IRR), and Payback Period (PP).Findings/Result: The findings of this study demonstrate that investing in the coffee estate is a profitable venture, as it generates substantial income over a ten-year investment period. Notably, the revenue surpasses production costs, particularly during the highly productive period of coffee plants spanning from seven to twenty-five years. Consequently, implementing an investment in the new coffee estate is both viable and advisable.Conclusion: This research reveals the potential acceptance of a contract farming model designed to produce high productivity for farmers. The development of this model will have implications for improving the welfare of coffee farmers in Indonesia. The contract farming model design for replanting the Kopista method can be implemented with great support from relevant stakeholders such as banks, entrepreneurs and the government so that coffee farmers can produce more quantity compared to previous conditions.Originality/value (State of the art): This study presents coffee production methods for farmers that are proven effective and efficient through investment feasibility analysis. Keywords: coffee, feasibility, finance, Internal Rate of Return (IRR), Investment, Net Present Value (NPV), Payback Period (PP)
THE STRATEGIC POSITION OF BRIN'S BUSINESS INCUBATOR SERVICE AS A CATALYST FOR NATIONAL RESEARCH AND INNOVATION DOWNSTREAMING: AN INTEGRATED MCKINSEY 7S, PESTEL, AND SWOT ANALYSIS Arif Ardiawan; Siti Jahroh; Suhendi
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 2 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.18464146

Abstract

This article analyzes the strategic position of the Business Incubation Service (LIB) at the National Research and Innovation Agency (BRIN) as a catalyst for the downstreaming of national research and innovation by integrating McKinsey 7S, PESTEL, and SWOT frameworks. This descriptive qualitative study uses primary data from observations and in-depth interviews with LIB BRIN managers, tenants, other incubator managers, and venture capitalists, as well as secondary data from official documents and policies related to research downstreaming. The PESTEL analysis reveals opportunities against the backdrop of threats from regulatory dynamics, fiscal pressures, and low national technological readiness, such as BRIN’s potential as an orchestrator of national technology incubators, a large and diverse domestic market, green economy trends, and ease of global networking. Through McKinsey 7S, LIB BRIN is identified as having strategic strengths such as relatively stable funding from research endowment funds, broad access to research resources, a focus on research-based incubation, and a strong identity as a research-based incubator. However, it still faces weaknesses, including the lack of dedicated incubation buildings, gaps in business mentor human capital competencies, limited ease of research access for entrepreneurs, and an immature service system. Integrating the 7S and PESTEL findings into a SWOT analysis shows that LIB BRIN’s strengths and opportunities outweigh its weaknesses and threats, indicating that the institution possesses strategic capital to strengthen its role in research downstreaming, with implications for the need to enhance governance, improve human capital capacity, develop supporting infrastructure, and mature a network-based incubation model with cross‑institutional collaboration.
PENGARUH PEMBIAYAAN TERHADAP KINERJA USAHA MIKRO DAN KECIL OLAHAN UBI KAYU DI INDONESIA Luriana Taslim; Amzul Rifin; Siti Jahroh
Jurnal Agribisnis Indonesia Vol. 8 No. 1 (2020): Juni 2020 (Jurnal Agribisnis Indonesia)
Publisher : Departmen of Agribusiness, Economics and Management Faculty, Bogor Agricultural University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jai.2020.8.1.33-42

Abstract

Cassava is the most processed staple food crops in Indonesia. Processed cassava micro and small enterprises (MSEs) are responsible for most cassava value-adding process. The major obstacle to the growth of MSEs is financing—a problem of the limited source of fund. Despite the presence of government financing support to MSEs, the number of processed cassava MSEs that have involved financing is still low. This study aimed to analyze the financing impact on the performance of processed cassava MSEs and to identify which factors influence the performance of processed cassava MSEs. Cross-sectional data of the MSEs Survey conducted in 2015 by Badan Pusat Statistik and analysis tool Multiple Linear Regression was used to answer the research objectives. Results showed that financing had a positive and significant impact on processed cassava MSEs’ sales revenue, but did not have any impact on their assets. Factors that significantly affected the performance of processed cassava MSEs were working hours per day, input value, training, products marketed in town, and business belongs in chips industry.
PENGARUH KEMTRAAN TERHADAP KINERJA USAHA MIKRO DAN KECIL TAHU DI INDONESIA Rizky Ariesty Fachrysa Halik; Amzul Rifin; Siti Jahroh
Jurnal Agribisnis Indonesia Vol. 8 No. 2 (2020): Desember 2020 (Jurnal Agribisnis Indonesia)
Publisher : Departmen of Agribusiness, Economics and Management Faculty, Bogor Agricultural University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jai.2020.8.2.164-174

Abstract

A partnership is a form of cooperation that is needed to be done for business development so that it can be globally competitive. With the existence of a partnership, it can improve the ability of small businesses through capital support and professional resource training to increase business income and continuity. In Indonesia, tofu business is one of the micro and small businesses that have the potential to be developed. To improve business performance, it is necessary to collaborate among tofu businesses and large businesses or state-owned enterprises. The purpose of this study was to analyze the effect of partnerships and other factors on the performance of the tofu business in Indonesia. Tofu businesses can be grouped into two categories, namely partner and non-partner businesses. To estimate the performance of tofu businesses in Indonesia, multiple linear regression method was used. The data used in this study were collected from the Central Bureau of Statistics and the Ministry of Cooperatives and SMEs, in which 237 tofu businesses were taken as samples. The results showed that partnership had a positive and significant impact on tofu businesses income. Besides, business life, raw material cost, labour force and marketing allocation also positively significant affected tofu businesses income. However, the level of education, the age of the entrepreneur, the number of tools used, business capital, training, sales distribution, and cooperatives did not significantly affect tofu businesses income
Pengaruh Bauran Pemasaran Terhadap Loyalitas Pelanggan Restoran Waroeng Hotplate Odon Bogor Tasya Amanda Tobing; Rita Nurmalina; Siti Jahroh
Jurnal Agribisnis Indonesia Vol. 9 No. 1 (2021): Juni 2021 (Jurnal Agribisnis Indonesia)
Publisher : Departmen of Agribusiness, Economics and Management Faculty, Bogor Agricultural University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jai.2021.9.1.43-54

Abstract

Currently, Indonesia has a 265 million population in which more than one-third of the population is the modern generation who are more likely to have a preference for something that simple and practical like taking a meal in the restaurant. Bogor is one of the cities generally known for its culinary varieties. Waroeng Hotplate Odon is one of them which uniquely serves dishes, which uses hot plates and has a spiciness level and its sales experienced a downward trend due to high competition among the restaurants. This research aims to analyze the effect of marketing mix consist of 7P variables which are: product, promotion, place, price, people, process and physical evidence towards customer satisfaction and customer loyalty of Waroeng Hotplate Odon restaurant. The sample of the research is 393 people who visited Waroeng Hotplate Odon restaurant. The sampling method applied in this study is purposive sampling using a questionnaire distributed to Waroeng Hotplate Odon visitors. The structural Equation Modeling (SEM) method is used to analyze the data. This research showed that 4 variables affect customer satisfaction and loyalty of Waroeng Hotplate Odon visitors, which are price, process and physical evidence. The satisfaction variable has a significant effect on consumer loyalty, which is reflected by consumers' willingness to make repeat purchases and recommend restaurants to other parties. In general, respondents feel satisfied and loyal to the restaurant. Based on the result of the study, the following strategies to increase customer loyalty of Waroeng Hotplate Odon are improving the quality of flavour, spiciness level, variety of the menu, offering menu with more affordable prices, improving restaurant’s layout and parking spaces, and implementing a service system based on Standard Operating Procedures (SOP).
ANALISIS INTEGRASI PASAR IKAN CAKALANG DI KABUPATEN HALMAHERA SELATAN, PROVINSI MALUKU UTARA Fauji Yamin; Anna Fariyanti; Siti Jahroh
Jurnal Agribisnis Indonesia Vol. 9 No. 2 (2021): Desember 2021 (Jurnal Agribisnis Indonesia)
Publisher : Departmen of Agribusiness, Economics and Management Faculty, Bogor Agricultural University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jai.2021.9.2.105-121

Abstract

Penelitian ini bertujuan untuk menganalisis pemasaran ikan cakalang di Kabupaten Halmahera Selatan Provinsi Maluku Utara melalui pendekatan struktur, perilaku dan kinerja pasar dan menganalisis efisiensi pemasaran ikan cakalang di Kabupaten Halmahera Selatan. Hasil penelitian menunjukan, struktur pasar yang terbentuk ialah struktur pasar oligopoly kuat. Struktur pasar ikan di tingkat pedagang besar di PPP Bacan memiliki konsentrasi yang cukup tinggi dilihat dari nilai CR4 mendekati 50 persen. Sementara, tingkat konsentrasi pada pedagang grosir mendekati 75 persen atau oligopoli kuat dan ditingkat perusahaan terdapat 1 perusahaan menguasai 47 persen pangsa pasar dan terdapat 4 perusahaan menguasai 82 persen pangsa pasar. Pasar ikan cakalang tidak memiliki hambatan yang sigfikan untuk masuk dilihat dari Nilai MES 1.8 persen Perilaku pasar menunjukan bahwa nelayan tidak mempunyai kekuatan dalam penetapan harga dan hanya berperan sebagai price taker Terdapat 7 saluran pemasaran ikan cakalang besar. Margin pemasaran terbesar berada pada saluran 3 (nelayan-pedagang besar-pedagang grosir dan konsumen) Terdapat 3 saluran pemasaran pada ikan cakalang kecil dengan saluran pemasaran terbesar berada pada saluran pemasaran 9 (nelayan-pedagang besar- UKM). Farmer Share terbesar berada pada saluran 1 (nelayan dan industri perikanan) untuk ikan cakalang besar dan saluran 9 ( nelayan-pedagang besar- UKM) untuk ikan cakalang kecil.
Competitive Improvement Strategies of The Coconut Oil Industry at PT XYZ Muhammad Aulia Ramadhan; Yudha Heryawan Asnawi; Siti Jahroh
Journal Research of Social Science, Economics, and Management Vol. 4 No. 2 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i2.728

Abstract

This study aims to develop strategies for enhancing competitiveness in the coconut oil industry amidst intense competition. It analyzes the internal and external conditions of PT XYZ, focusing on optimizing strengths and opportunities while leveraging an Initial Public Offering (IPO) strategy. The study examines the internal and external conditions of PT XYZ to develop strategies for improving competitiveness. Utilizing qualitative methods, the research employs analytical tools such as the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices, SWOT analysis, and the Quantitative Strategic Planning Matrix (QSPM). The sample consists of 15 respondents, including 11 internal and 4 external participants. Results show that the company’s internal conditions, with 5 strengths and 4 weaknesses, yield an IFE score of 3.03. In contrast, the external conditions, featuring 5 opportunities and 4 threats, result in an EFE score of 2.92. This analysis places PT XYZ in Quadrant IV of the IE matrix, indicating a "grow and build" strategy, as both scores exceed the average benchmark of 2.50. These findings highlight significant potential for continuous improvement in strategy and operations. The next step involves formulating alternative strategies through the SWOT method, generating eight options based on the analysis. Ultimately, the QSPM identifies three primary strategies with the highest total scores: increasing production capacity to enhance revenue and market share, developing innovative products and services, and implementing business processes adhering to Good Agricultural Practice (GAP) standards. This study provides actionable insights for PT XYZ to bolster its competitiveness in the coconut oil industry.
Co-Authors A.A. Ketut Agung Cahyawan W Abdullah, Asaduddin Achmad Amiruddin Achmad Fadillah Adi Haryono Agus Maulana Ahmad Ridho Ahmad Rifai Ahmad Rifai Ahmat Setiabudi Ajeng Siti Anggraeni Aji Hermawan Akimi Fujimoto Alhamnovanda, Syakura Alwi Salam Makarim Amelia Utami Geraldine Mandagi Amzul Rifin Andika, Ridho Erfan Anggraini Sukmawati Anita Primaswari Widhiani Annetta Gunawan Annisa Falimantik Arie Widyastuti Arief Daryanto Arief Daryanto Arief Muhammad Sigit Arief Sidik Arif Ardiawan Arif Dzulfikar Arif Imam Suroso Arista, Galih Arkeman , Yandra Arry Ekananta Aruddy Asep Taryana Astina Astina Bella Ganjar Priscila Ganjar Burhanuddin Umar Achmad Chairani Putri Pratiwi Chasanah, Alfa Cindy Rianti Priadi Cita Nabila Thabrani Dikky Indrawan Dominicus Savio Priyarsono Eka Nurjati Ekananta , Arry Elfrida Ratnawati Etriya Etriya Euggelin, Meisyielin Fadhila Akmaliyah Fadhila Hukmi Fadhilla Izzaty Syaukat Fadila Jzuqynova Burhani Fadila Jzuqynova Burhani Fariyanti, Anna Fauji Yamin Fauji Yamin Febriantina Dewi Febrianto H Masigi Gultom, Lamretta H Masigi, Febrianto Hafizh Nalviando Handewi P. Saliem Harianto Harianto Harianto Harianto Harmini Hary Kurniawan Hasna Larasati Herawati Herawati Ichwal Irawadi Idqan Fahmi Ilma Alyani, Ilma Imam Teguh Saptono Imam Teguh Saptono Indrawan, Dikky Intan Adhitya Rosmasari Irawadi, Ichwal Irawan Wibisonya Janita Meliala Janita S. Meliala Jemmy Rinaldi JEMMY RINALDI Juliandara, Luthpiyah Juniar Atmakusuma Juwita, Riskina Kristio Rapi Kuntadi, Yahya Agung Lestari, Yulia Setia Lilian Danil Lilik Noor Yuliati Lorio Purnomo Lukman M. Baga Luriana Taslim M. Syamsul Maarif M. Syamsul Ma’arif M. Yogi Riyantama Isjoni Mangkudilaga, Erwin Taufik Krisnadi Marzuki, Ferry Fardiansyah Maulani Barkah Shaliha Moch. Hadi Santoso Monicha Septya Harni Monicha Septya Harni Muhamad Iqbal Muhamad Randy Wiguna Semesta Muhamad Ridho Syaffendi Muhamad Ridho Syaffendi Muhammad Akmal Ikramudin Muhammad Arsyad Muhammad Aulia Ramadhan Muhammad Balya Rafa Zahran Muhammad Faizurrohman Muhammad Sigit, Arief Mukhamad Najib Mukti Ali, Mochammad Musa Hubeis Nanik Dewi Setiawati Nasruloh, Mochamad Nadif Ni Made Windy Widyastuti Purnamasari Nimmi Zulbainarni Nunung Kusnadi Nur Retri Dwihapsari, Wingkie Nurjati, Eka Ono Suparno Palijama, Arnelia Paramitha, Dyah Permana, Sandi Popong Nurhayati Pritjahjono Purwanto, Budi Puspita, Jeni Rachmani, Nizza Nadya Raden Dikky Indrawan Rafki Chandra Wibawa Rahmana, Adhitya Ramadyanto, Widodo Ratna Winandi Ratna Winandi Retnaningsih Riansyah Rainal Purnama Rita Nurmalina Rizal Syarief Rizal Syarief Rizawati Rizka Astari Rahmatika Rizky Ariesty Fachrysa Halik Rizky Lutfi Suprabowo Robinsar Jogi Y Manullang Rosdwianty, Sintya Rosdwianty, Sintya Sabila Mumtaz Khandari Safitri, Laras Sirly Salix Fini Maris Sardolian Simbolon Sari Narulita Setiadi Djohar Setiadi Johar Setyawati, Ika Sigit, Arief Muhammad Siti Helmyati Sitio, Rike Suci Ramadhani, Suci Sufrin Hannan Suharno Suhendi Sukarsih, Yayuk Suprabowo, Rizky Lutfi Suprabowo, Rizky Lutfi Suprehatin Syarah Nurul Amaliah Tasya Amanda Tobing Teguh Saptono, Imam Titis Wicaksono Toni Bakhtiar Tri Hastuti, Yohana Triadi, Tasya Meira Trias Andati Trias Andati Ujang Sumarwan Ultimarchya, Debra Uray Irzandi Wibisonya, Irawan Widodo Ramadyanto Widodo Ramadyanto Wijaya, Pantra Winandi, Ratna Yahya Agung Kuntadi Yandra Arkeman Yanti N. Muflikh Yohana Tri Hastuti Yudha Heryawan Asnawi Yudi Yudistira Yudistira, Yudi Yulia Setia Lestari Yusuf Iskandar Zenal Asikin