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The adaptation strategy of PT Charoen Pokphand Indonesia (Food Division) in facing the dynamics of the processed chicken industry Paramitha, Dyah Ayu; Jahroh, Siti; Asnawi, Yudha Heryawan
Indonesian Journal of Multidisciplinary Science Vol. 3 No. 9 (2024): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v3i9.901

Abstract

This study aims to identify the current business model of PT Charoen Pokphand Indonesia (Food Division), analyze internal and external business environmental factors affecting it, and design a new business model to adapt to the competition in the processed chicken industry in Indonesia. This study uses nonprobability sampling method with purposive sampling technique to select respondents, selected based on special expertise and knowledge in the field studied. This research uses data processing and analysis techniques involving mapping the company's business model into 9 elements of the business model canvas (BMC) and formulate adaptation strategies and develop new business models with a blue ocean strategy perspective through a framework of four actions: elimination, subtraction, improvement, and addition. The SWOT analysis revealed that CP FOOD's strengths lie in its value proposition, while weaknesses are in its marketing activities. The research will provide input and advice for future strategies and serve as a reference for academics to develop strategies for increasing competitiveness in the processing chicken industry.
Risk assessment of the causes of cost overrun of project XYZ Ramadhani, Suci; Ramadyanto, Widodo; Jahroh, Siti
Indonesian Journal of Multidisciplinary Science Vol. 3 No. 11 (2024): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v3i11.971

Abstract

Cost overrun is a phenomenon that often occurs in the construction of a construction project. The purpose of this study is to analyze the main factors causing cost overrun in project XYZ based on the results of sensitivity analysis to the variables that form RAP. The results show that the cost element of subcontractors has a very large effect on the total RAP of the subcontractor, and the most dominant work affecting is steel work and panel sandwich work. The RAP weight of the work that affects the RAP is between 22.84% and 43.39%, followed by panel sandwich works and bridge steel work. It is recommended that PT X evaluate the performance of each related bureau, especially the estimating and engineering bureaus, in calculating RAP analysis and considering potential long-term risks.
Examining the determinants of millennials' repurchase intention for electronic products on Tokopedia using UTAUT2 Alhamnovanda, Syakura; Asikin, Zenal; Jahroh, Siti
Indonesian Journal of Multidisciplinary Science Vol. 3 No. 11 (2024): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v3i11.979

Abstract

In Indonesia, internet usage has created substantial growth potential for e-commerce, particularly among millennials, who dominate as the primary users of e-commerce platforms. However, consumer behavior in purchasing electronic products online remains complex and challenging. This study aimed to examines the factors influencing millennials' intention to repurchase electronic products on Tokopedia. Involving 398 respondents’ millennial consumers. Data were collected through an online questionnaire. The Unified Theory of Acceptance and Use of Technology (UTAUT2) was applied to examines the effects of performance expectancy, effort expectancy, hedonic motivation, habit, facilitating conditions, price value, social influence, and with additional variable trust on variable independent, intervening (satisfaction), and dependent (repurchase intention) variables. Data analysis was conducted using PLS-SEM. The findings show that performance expectancy, effort expectancy, hedonic motivation, habit, facilitating conditions, and social influence positively and significantly influence customer satisfaction, while price value and trust do not show significant influence. Customer satisfaction also mediates the relationship between several of these variables and repurchase intention. This study provides practical implications for e-commerce platform managers, such as enhancing platform performance, developing features that trigger positive emotional experiences, utilizing customer behavior data, and strengthening technical support and social elements in marketing strategies.
Factors influencing the brand credibility of Bank XYZ Triadi, Tasya Meira; Jahroh, Siti; Taryana, Asep
Indonesian Journal of Multidisciplinary Science Vol. 4 No. 3 (2024): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v4i3.1054

Abstract

As a service provider, Bank XYZ has received numerous complaints from customers. These complaints must be addressed promptly to enhance customer satisfaction. When customers feel that their complaints are acknowledged and resolved, they tend to be more satisfied and trust that the bank can fulfill its promises. This trust leads to customers sharing information and giving recommendations, which positively influences the bank's brand credibility. This study aims to determine the effect of service quality, service recovery, and perceived justice on complaint handling satisfaction, as well as the direct and indirect effects of complaint handling satisfaction through WOM communication. The research sample consists of 250 customers who submitted complaints within the past year, and whose complaints were handled and resolved. Data collection was conducted via Google Forms. Data analysis using SEM-PLS. The fresult of the study indicate that service quality and perceived justice significantly influence complaint handling satisfaction, whereas service recovery does not have a significant impact on complaint handling satisfaction. Furthermore, complaint handling satisfaction has a significant and positive effect on brand credibility, both directly and indirectly through WOM communication. This shows that the higher the level of satisfaction with complaint handling, the greater the customers' trust in Bank XYZ.
Competitive Improvement Strategies of The Coconut Oil Industry at PT XYZ Aulia Ramadhan, Muhammad; Heryawan Asnawi, Yudha; Jahroh, Siti
Journal Research of Social Science, Economics, and Management Vol. 4 No. 2 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i2.728

Abstract

This study aims to develop strategies for enhancing competitiveness in the coconut oil industry amidst intense competition. It analyzes the internal and external conditions of PT XYZ, focusing on optimizing strengths and opportunities while leveraging an Initial Public Offering (IPO) strategy. The study examines the internal and external conditions of PT XYZ to develop strategies for improving competitiveness. Utilizing qualitative methods, the research employs analytical tools such as the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices, SWOT analysis, and the Quantitative Strategic Planning Matrix (QSPM). The sample consists of 15 respondents, including 11 internal and 4 external participants. Results show that the company’s internal conditions, with 5 strengths and 4 weaknesses, yield an IFE score of 3.03. In contrast, the external conditions, featuring 5 opportunities and 4 threats, result in an EFE score of 2.92. This analysis places PT XYZ in Quadrant IV of the IE matrix, indicating a "grow and build" strategy, as both scores exceed the average benchmark of 2.50. These findings highlight significant potential for continuous improvement in strategy and operations. The next step involves formulating alternative strategies through the SWOT method, generating eight options based on the analysis. Ultimately, the QSPM identifies three primary strategies with the highest total scores: increasing production capacity to enhance revenue and market share, developing innovative products and services, and implementing business processes adhering to Good Agricultural Practice (GAP) standards. This study provides actionable insights for PT XYZ to bolster its competitiveness in the coconut oil industry.
Reputation Risk Management Related To Animal Welfare at Taman Safari Tri Hastuti, Yohana; Jahroh, Siti; Ramadyanto, Widodo
Asian Journal of Social and Humanities Vol. 3 No. 2 (2024): Asian Journal of Social and Humanities
Publisher : Pelopor Publikasi Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59888/ajosh.v3i2.446

Abstract

Taman Safari as one of the educational tourist destinations has a big responsibility in maintaining the welfare of the animals in it. Animal welfare is an important factor that affects the reputation of conservation institutions, especially in the face of public and media scrutiny. This article aims to analyze the risk management related to animal welfare in Taman Safaris in order to minimize the potential negative impact on the reputation of the institution. Through a reputational risk analysis approach, the study identifies key risk factors such as the treatment of animals, maintenance facilities, and the transparency of information provided to the public. The results of the analysis show that mitigation strategies, such as the implementation of international animal welfare standards and the improvement of transparent communication, are essential to maintain the reputation of the Taman Safari in the eyes of the public. With effective risk management, Taman Safari can maintain its image as an institution that cares about animal conservation and welfare.
Investment Risk Management of Bulk LPG Filling Station (SPBE) Construction Project In Sorong Irawadi, Ichwal; Jahroh, Siti; Ramadyanto, Widodo
Asian Journal of Social and Humanities Vol. 3 No. 2 (2024): Asian Journal of Social and Humanities
Publisher : Pelopor Publikasi Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59888/ajosh.v3i2.447

Abstract

The Sorong region is known as a natural gas producer in Indonesia, but the local community has not been able to enjoy the gas product, namely LPG, at the same price as on the island of Java or other regions. Investment opportunities to build SPBE in Sorong are very attractive and open very wide. This study aims to analyze the risks that can affect investment in the project. This study uses types and sources of data in the form of primary data in the form of opinions and experiences derived from the results of interviews and Forum Group Discussion (FGD).  The results of the analysis showed that 3 sources of risk were in the very high category, 22 sources of risk were in the high category, 35 sources of risk were in the medium category, 13 sources of risk were in the low to medium category, and 10 sources of risk were in the low category. After being given recommendations for the risk control process, it is estimated that 2 risks are still in the high category and 7 other sources of risk have been successfully downgraded to the medium category. At the planning stage, it is necessary to pay attention to the lack of commitment to gas volume and supply. At the EPC stage, material delays due to community disturbances, land execution, and work accidents need to be dealt with seriously.
Business Development Strategy in Telecommunication Company at PT XYZ H Masigi, Febrianto; Jahroh, Siti; Ekananta , Arry
Asian Journal of Social and Humanities Vol. 3 No. 2 (2024): Asian Journal of Social and Humanities
Publisher : Pelopor Publikasi Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59888/ajosh.v3i2.459

Abstract

The rapid and dynamic growth of the telecommunications and information industry in the era of Society 5.0 presents significant challenges for telecommunication providers, including PT XYZ, a leading telecommunications service company in Indonesia. This study aims to analyze internal and external factors affecting PT XYZ's business revenue, formulate alternative strategies, and prioritize business strategies to address challenges and enhance revenue. Using qualitative methods, data collection involved observation, interviews, surveys, and literature reviews, drawing from primary and secondary sources. The study employed SWOT, PESTLE, and Porter’s Five Forces analyses to evaluate the company’s environment comprehensively. Findings indicate that PT XYZ is positioned in cell I (Grow and Build) in the IE matrix, with IFE and EFE scores of 3.851 and 3.0, respectively. Recommended strategies include market penetration, product development, and integrative strategies such as ERP implementation to enhance operational efficiency and adapt to technological changes. The study underscores the importance of creating a diverse portfolio of customer-driven technology products and expanding market reach while adopting effective risk management practices. These strategies are expected to sustain PT XYZ’s competitive position and drive revenue growth in the telecommunications industry.
Design of Business Model Canvas For Investment Planning In Biotechnology: The Business Case For Halal Detection Kit Production Muhammad Sigit, Arief; Savio Priyarsono, Dominicus; Jahroh, Siti
Asian Journal of Social and Humanities Vol. 3 No. 4 (2025): Asian Journal of Social and Humanities
Publisher : Pelopor Publikasi Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59888/ajosh.v3i4.490

Abstract

This research aims to develop a new business model canvas to support PT XYZ's strategic plan in planning investment in the production of halal detection kits based on real-time PCR. The nine blocks of the business model canvas are used as a framework to evaluate the running business model, identify market opportunities, and design a business model that can optimize the potential of the halal market in Indonesia, which continues to grow. The results show that the optimization of elements, such as value proposition, key activities, key resources, customer relationships, cost structure, and revenue streams can support PT XYZ's transformation from distributor to manufacturer. The development of this new business model is expected to improve operational efficiency, maximize the potential of the local market, and create innovative and sustainable products. This research provides a strategic foundation for companies to take advantage of opportunities in the halal industry while increasing competitiveness through collaboration and adoption of modern technology in supporting value-based business development for the halal industry.
Analisis Nilai Tambah Dan Sistem Pemasaran Lidah Buaya di Kabupaten Bogor Suprabowo, Rizky Lutfi; Winandi, Ratna; Jahroh, Siti
Jurnal Jamu Indonesia Vol. 2 No. 3 (2017): Jurnal Jamu Indonesia
Publisher : Tropical Biopharmaca Research Center, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jji.v2i3.39

Abstract

Produksi komoditas lidah buaya di Kabupaten Bogor sampai saat ini mengalami penurunan, meskipun pernah dicanangkan menjadi daerah pengembangan komoditas lidah buaya. Penelitian ini bertujuan untuk menganalisis nilai tambah dalam usaha pengolahan produk lidah buaya, serta menganalisis sistem pemasaran lidah buaya dari petani hingga konsumen akhir. Hasil penelitian ini dijelaskan secara deskriptif kualitatif dan kuantitatif. Komoditas lidah buaya dari petani di Kabupaten Bogor telah diolah menjadi produk olahan seperti jus, koktail, rainbow cake, kerupuk dan teh kulit lidah buaya. Berdasakan perhitungan nilai tambah dengan metode hayami, produk olahan rainbow cake memiliki nilai tambah paling besar. Terdapat 6 saluran pemasaran lidah buaya di Kabupaten Bogor, yaitu 3 saluran pemasaran grade A dan 3 saluran pemasaran grade B. Petani dalam memasarkan lidah buaya masih melibatkan tengkulak. Saluran pemasaran 1, 2 dan 4 adalah saluran yang mudah diakses oleh petani. Saluran pemasaran 2 (Petani → Suplayer → Supermarket → Konsumen) merupakan saluran yang relatif efisien, karena harga yang diterima petani relatif lebih tinggi, nilai marjin saluran pemasaran yang relatif lebih kecil dan nilai farmer’s share yang relatif lebih tinggi dari saluran yang lainnya.
Co-Authors A.A. Ketut Agung Cahyawan W Abdullah, Asaduddin Achmad Amiruddin Achmad Fadillah Agus Maulana Ahmad Ridho Ahmad Rifai Ahmad Rifai Ahmad Zaki Ahmat Setiabudi Ajeng Siti Anggraeni Aji Hermawan Akimi Fujimoto Alhamnovanda, Syakura Alwi Salam Makarim Amelia Utami Geraldine Mandagi Amzul Rifin Andika, Ridho Erfan Anggraini Sukmawati Anita Primaswari Widhiani Annetta Gunawan Annisa Falimantik Apriado, Albert Arie Widyastuti Arief Daryanto Arief Daryanto Arief Muhammad Sigit Arif Dzulfikar Arif Imam Suroso Arista, Galih Arkeman , Yandra Arry Ekananta Aruddy Asep Taryana Astina Astina Aulia Ramadhan, Muhammad Bella Ganjar Priscila Ganjar Burhanuddin Umar Achmad Chasanah, Alfa Cindy Rianti Priadi Cita Nabila Thabrani Dominicus Savio Priyarsono Eka Nurjati Ekananta , Arry Elfrida Ratnawati Etriya Etriya Fadhila Akmaliyah Fadhila Hukmi Fadila Jzuqynova Burhani Fadila Jzuqynova Burhani Fariyanti, Anna Fauji Yamin Fauji Yamin Febriantina Dewi Febrianto H Masigi Gultom, Lamretta H Masigi, Febrianto Handewi P. Saliem Harianto Harianto Harianto Harianto Harmini Haryono, Adi Herawati Herawati Ichwal Irawadi Idqan Fahmi Ilma Alyani, Ilma Imam Teguh Saptono Imam Teguh Saptono Indrawan, Dikky Intan Adhitya Rosmasari Irawadi, Ichwal Irawan Wibisonya Janita Meliala Janita S. Meliala Jemmy Rinaldi JEMMY RINALDI Juliandara, Luthpiyah Juniar Atmakusuma Juwita, Riskina Kuntadi, Yahya Agung Kurniawan, Hary Larasati, Hasna Lestari, Yulia Setia Lilian Danil Lilik Noor Yuliati Lukman M. Baga Luriana Taslim M. Syamsul Maarif Mangkudilaga, Erwin Taufik Krisnadi Marzuki, Ferry Fardiansyah Maulani Barkah Shaliha Ma’arif, M. Syamsul Moch. Hadi Santoso Monicha Septya Harni Monicha Septya Harni Muhamad Iqbal Muhamad Randy Wiguna Semesta Muhamad Ridho Syaffendi Muhamad Ridho Syaffendi Muhammad Akmal Ikramudin Muhammad Arsyad Muhammad Aulia Ramadhan Muhammad Faizurrohman Muhammad Sigit, Arief Mukhamad Najib Mukti Ali, Mochammad Musa Hubeis Nasruloh, Mochamad Nadif Ni Made Windy Widyastuti Purnamasari Nimmi Zulbainarni Nizza Nadya Rachmani Nunung Kusnadi Nurjati, Eka Ono Suparno Palijama, Arnelia Paramitha, Dyah Permana, Sandi Popong Nurhayati Pratiwi, Chairani Putri Pritjahjono Purnomo, Lorio Purwanto, Budi Puspita, Jeni Rahmana, Adhitya Rahmatika, Rizka Astari Ramadyanto, Widodo Ratna Winandi Ratna Winandi Retnaningsih Riansyah Rainal Purnama Rita Nurmalina Rizal Syarief Rizal Syarief Rizawati Rizky Ariesty Fachrysa Halik Rizky Lutfi Suprabowo Robinsar Jogi Y Manullang Rosdwianty, Sintya Rosdwianty, Sintya Rusiana Rusiana Sabila Mumtaz Khandari Safitri, Laras Sirly Salix Fini Maris Sardolian Simbolon Sari Narulita Savio Priyarsono, Dominicus Setiadi Djohar Setiadi Johar Setiawati, Nanik Dewi Setyawati, Ika Sigit, Arief Muhammad Siti Helmyati Suci Ramadhani, Suci Sufrin Hannan Suharno Sukarsih, Yayuk Suprabowo, Rizky Lutfi Suprabowo, Rizky Lutfi Syarah Nurul Amaliah Syaukat, Fadhilla Izzaty Tasya Amanda Tobing Titis Wicaksono Tri Hastuti, Yohana Triadi, Tasya Meira Trias Andati Trias Andati Ujang Sumarwan Ultimarchya, Debra Uray Irzandi Wibawa, Rafki Chandra Wibisonya, Irawan Widodo Ramadyanto Widodo Ramadyanto Winandi, Ratna Yahya Agung Kuntadi Yandra Arkeman Yanti N. Muflikh Yohana Tri Hastuti Yudha Heryawan Asnawi Yudi Yudistira Yudistira, Yudi Yulia Setia Lestari Yusuf Iskandar Zenal Asikin