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All Journal Jurnal Pembangunan Pendidikan: Fondasi dan Aplikasi Efisiensi : Kajian Ilmu Administrasi Jurnal Ekonomi Modernisasi Jurnal Inspirasi Pendidikan Jurnal Ad'ministrare: Jurnal Pemikiran Ilmiah dan Pendidikan Administrasi Perkantoran JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Jurnal Pendidikan Ekonomi & Bisnis Sains Manajemen:Jurnal Manajemen UNSERA MANAJERIAL JURNAL MANAJEMEN MOTIVASI Jurnal SOLMA Ganaya: Jurnal Ilmu Sosial dan Humaniora JEM17: Jurnal Ekonomi Manajemen MATAPPA: Jurnal Pengabdian Kepada Masyarakat JURNAL EKONOMI PENDIDIKAN DAN KEWIRAUSAHAAN JMKSP (Jurnal Manajemen, Kepemimpinan, dan Supervisi Pendidikan) JURNAL PENGABDIAN KEPADA MASYARAKAT Journal of Educational Research and Evaluation Efektor Abditani : Jurnal Pengabdian Masyarakat Jurnal Karinov Dinasti International Journal of Education Management and Social Science Jurnal Pendidikan Manajemen Perkantoran (JPManper) International Journal of Economics Development Research (IJEDR) Jurnal Graha Pengabdian JMK Jurnal Manajemen dan Kewirausahaan JBMR: Journal of Business and Management Review Jurnal Syntax Transformation SPEKTA (Jurnal Pengabdian Kepada Masyarakat : Teknologi dan Aplikasi) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) International Journal of Business, Law, and Education International Journal of Economy, Education and Entrepreneurship (IJE3) International Journal of Community Service Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Jurnal Manajemen DIVERSIFIKASI Journal of Applied Business, Taxation and Economics Reseach PRIMA : Portal Riset dan Inovasi Pengabdian Masyarakat JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) Review of Multidisciplinary Education, Culture and Pedagogy (ROMEO) Abimanyu: Journal of Community Engagement East Asian Journal of Multidisciplinary Research (EAJMR) International Journal of Humanities Education and Social Sciences Formosa Journal of Multidisciplinary Research (FJMR) Penamas: Journal of Community Service PREDIKSI : Jurnal Administrasi dan Kebijakan CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Jurnal Sistim Informasi dan Teknologi JIPkM International Journal of Economics and Management Research Economics and Business Journal International Education Trend Issues Jurnal bintang manajemen Jurnal Manajemen Riset Inovasi Jurnal Ekonomi, Bisnis dan Pendidikan (JEBP) Manajemen Kreatif Jurnal Journal of Sustainable Community Service International Journal of Education, Language, Literature, Arts, Culture, and Social Humanities JEBD Nusantara Economics and Entrepreneurships Journals International Journal of Business and Quality Research Asian Journal of Management, Entrepreneurship and Social Science International Journal of Social Science and Community Service Greenation International Journal of Tourism and Management International Journal of Economics and Management Research Widya Cipta : Jurnal Sekretari dan Manajemen
Madziatul Churiyah
Universitas Negeri Malang
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Journal : jurnal manajemen motivasi

 1 
Bagaimana Informasi Mendorong Pembelian: Peran Mediasi Adopsi Informasi di Sektor Kuliner Shafa' Annisa Puspasari; Patmi Rahayu, Wening; Churiyah, Madziatul
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8542

Abstract

This study examines how information adoption mediates the influence of information usefulness, information diagnosticity, and subjective norms on purchase decisions in the culinary sector. A quantitative approach and purposive sampling were applied, with 230 respondents. Data were analyzed using SEM-PLS. Results indicate that the three variables significantly affect both information adoption and purchase decisions. Information adoption partially mediates these relationships. The findings offer insights for culinary businesses to enhance consumer engagement through social media content that is credible, relevant, and socially endorsed.
Penguatan Keputusan Pembelian Melalui Citra Merek: Analisis Pengaruh Inovasi Produk dan Promosi terhadap Kopi Kemiren Jaran Goyang di Banyuwangi Ramadhani, Bima; Patmi Rahayu, Wening; Churiyah, Madziatul
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8544

Abstract

This study analyzes the influence of product innovation and promotion on purchasing decisions through brand image as a mediating variable in Kopi Kemiren Jaran Goyang Banyuwangi. Using a quantitative approach and PLS-SEM analysis of 250 respondents, results indicate that promotion significantly affects purchasing decisions directly and indirectly through brand image, while product innovation influences purchasing decisions only through brand image. The study highlights the importance of culture-based branding and digital promotion strategies for MSMEs. These findings offer theoretical contributions to brand equity development and practical insights for enhancing local coffee MSMEs' competitiveness.
Pengaruh orientasi kewirausahaan dan modal sosial terhadap keberlanjutan usaha UMK kuliner di Kota Malang dengan kemampuan inovasi sebagai intervening Dewi , Ayu Putriana; Suharsono, Naswan; Churiyah, Madziatul
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8784

Abstract

This study examines the influence of entrepreneurial orientation and social capital on the sustainability of culinary MSMEs in Malang City, with innovation capability as a mediating variable. Using a quantitative approach and purposive sampling, data were collected from 373 respondents and analyzed using PLS-SEM. The results show that entrepreneurial orientation and social capital significantly affect innovation capability and business sustainability, both directly and indirectly. Innovation capability partially mediates these relationships. The findings imply that strengthening innovation, adaptability, and social networks is essential for enhancing the long-term sustainability of culinary MSMEs in dynamic market conditions. Keywords: Entrepreneurial orientation; Social capital; Innovation capability; Business sustainability; Culinary MSMEs; Dynamic capabilities; PLS-SEM
Pengaruh Electronic Word-Of-Mouth dan Religiosity Terhadap Purchase Intention Melalui Attitude sebagai Variabel Intervening dan Halal Literacy Sebagai Variabel Moderasi (Studi pada Konsumen Muslim terhadap Halal Korean Food) Yaumi Rohmah; Hermawan, Agus; Churiyah, Madziatul
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study examines the influence of electronic word-of-mouth (eWOM) and religiosity on purchase intention toward halal Korean food through attitude as a mediating variable and halal literacy as a moderating variable. Using a quantitative approach, data were collected from 250 Muslim consumers in Malang and Surabaya and analyzed using SEM-PLS. The findings reveal that eWOM significantly influences attitude and purchase intention, while religiosity significantly affects attitude but not purchase intention directly. Attitude significantly mediates the relationships between eWOM, religiosity, and purchase intention. However, halal literacy does not moderate the relationship between attitude and purchase intention. These findings highlight the importance of digital communication and consumer attitudes in shaping halal food purchase intention.
Co-Authors Abdilah, Eka Novianti Adawiyah, Indah Adman Agung Haryono Agung Suryo Prakoso Agung Winarno Agus Hermawan Agus Siswanto Aini, Nurul Qurrotul Akbar, Muhammad Fikri Al Azhar, M. Habib Alabdullah, Tariq Tawfeeq Yousif Albar Bari'na, Moch. Yusufa Ana Silfiya Andi Basuki Andi Basuki, Andi Andika Wulan Febriani Andika Wulan Febriani Anis Sya'bania Ari Gunawan Arief Noviarakhman Zagladi Arief Noviarakhman Zagladi Arief Npviarakhman Zagladi Arief, Muh. Asiah, Afifah Nur Asy’ari, Ahmad Taufiqurrahman Ayu Sakdiyyah, Dewi Azzuhri, Rifqi Wafy Basuni, Basuni Brillian Rosy Budi Eko Soetjipto Buyung Adi Dharma Camelia N. C., Inneke Choirul Anam Cici Anggraini Cipto Wardoyo Danardana Murwani Della Rulita Nurfaizana Deniswara, Frederik Pradana desi kristanti, desi Dewi , Ayu Putriana Dewi Ayu Sakdiyyah Dewi Ayu Sakdiyyah Dewi ayu sakdiyyah Dita Rachmawati do Ceu Fatima, Arlindo Edi Suryadi Elfia Nora, Elfia Elvira Nur Azizah Endi Sarwoko Erna Sukmawati Erna Sukmawati, Erna Errica Dwitanti Ery Tri Djatmika RWW Evi Susanti Fadia Zen Fahmi Ashari S. Sihaloho Fawwaz, Muhammad Iqbal Fazri, Narotama Aulia Febi Dwi Putri Filianti Filianti Filianti Filianti Filianti, Filianti Gita Chandra Asmaradhana Gunawan Santoso Gunawan, Egit Fahri Hady Siti Hadijah Hady Siti Hadijah Hadza Min Faddli Robbi Hagayuna, Diarci Hasani, Syaiful Hendri Gunawan Hendri Winata Heny Kusdiyanti, Heny Heri Pratikto Hidayatin Hidayatin Ibrahim, Suraiya Ichwanto, M. Aris Ida Farida Ilham, Rachmad Ipung Prayogo Iqbal Fawwaz, Muhammad Ismawati Ismawati Ismawati, Lilik Januardi Keke Harimurti Kertiasih, Luh Kharisma Swandhana Khwarazmita, Tsabita Kiki Fatmala Kornelia Agata Sari Kurnia Arumdani Kusumojanto, Djoko Dwi Laksono Trisnantoro Laurentia Kiki Nefolena Leyana Candrika Dewi Lisimawati Halawa Lohana Juariyah Lulu Nurul Istanti Lutfi Lutfi Lutfi Lutfi Maretasari, Rina Mariza Agustina Marsofiyati Marsofiyati Maulidya Alfi Anita Zain Maulidya Alfi Anita Zain Mega Fatimah Rosana Mochammad Bachtiar Affandie Mochammad Bachtiar Affandie Moh Arief Mohammad Arief Mohammad Arief Muh. Khairurrozikin Muhammad Ajye Saputra Muhammad Arief Muhammad Fikri Akbar Muhammad Iqbal Fawwaz Muhammad Saifur Rijal Muhammad Saifur Rijal Nabila Aulia Pratiwi J Nadhiifa Eka Asmarani Nanik Khurotul Aini Naswan Suharsono Nguyen Dinh Hoa Nico Irawan Nikmatul Tasrikah Nisrina Fitriningtias Novita Kumalasari Nurazlan Bin Hj. Anual Nurdin, Prabu Nursasi, Farika Permansyah, Sigit Pramika, Depi Prilatama, Aris Putri, Rifqa Faulia Rahman Andrean, Moch Rahmawati, Vera Eka Raisa Fitri Ramadhani, Bima Ramadhani, Ghina Rahima Izza Ratna Mitasari Readi, Robbi Rifqi Hisyam Mahendra Rina Maretasari Risma Agustina Rosa Indah Parawansah Rosyida, Abidatur Sakdiyyah, Dewi Ayu Sambas Ali Muhidin Sambas Ali Muhidin, Sambas Ali Sania Nanda Safitri Sari, Karina Kemala Setiani Setiani Shafa' Annisa Puspasari Sholikan Sholikan Sholikhan Sholikhan Sholikhan - Sholikhan Sholikhan Silvia Sella Gesy Sinarti, Tri Siti Akhlaqul Karimah Sopiah, Sopiah Sri Hardiningrum, Iing Subagyo Subagyo Sudarmiatin Sueb Suganda, Surya Suspito, Maulana Aji Sutomo Sutomo Syamsul Arifin Tariq Tawfeeq Yousif Alabdullah Tasrikah, Nikmatul Titis Shinta Dhewi, Titis Tjutju Yuniarsih, Tjutju Tri Wahyu Setiyani Triesninda Pahlevi Trisetia Wijijayanti Tutik Inayati Ummi Saadah Vera Eka Nur Sistanti Vina Nur Machabbatulillah Vindi Kusuma Wardani Wahyu Kawitaning Kinasih Wahyudi, M. Adi Trisna Wening Patmi Rahayu Wibowo, Nyuherno Aris Wijayanti, Holib Yashinta Ula Qomarina Yashinta Ula Qomarina Yaumi Rohmah Yuli Agustina, Yuli Zata Yumni Subhati Nursabrina