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Imam Mukhlis

Universitas Negeri Malang

Author-ID : 286020

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Other

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Articles

Title

Phenomenology of Consumer Satisfaction through Improving Service Quality in Kediri Banana Chips MSMEs Post Pandemic Erwin Syahputra; Imam Mukhlis
East Asian Journal of Multidisciplinary Research Vol. 2 No. 12 (2023): December 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i12.7315

This research aims to determine the phenomenology of consumer satisfaction through service quality at banana chips MSMEs in Kediri - East Java. Banana chips MSMEs consistently improve services, through information technology-based integrated services, creating productive human resources, encouraging digital transformation and sustainable innovation. In order to achieve this goal, the Kediri banana chips MSME seeks to improve the quality of service for consumers and customers in order to increase MSME income, one of the efforts to improve the welfare of its employees. There are 15 employees at this MSME with clear and transparent respective duties. The method used by these MSMEs in the last six months is to train their employees in dealing with consumers and support with technological knowledge as a tool used to promote products in a sustainable manner using existing e-commerce and social media. Survey service quality and consumer satisfaction through interviews, statements, star ratings along with constructive criticism and suggestions to increase MSME profits and consumer trust. There were 10 informants from the consumer side. Apart from getting feedback on the services provided, it can also be used as a means of providing information to the public as consumers. Using qualitative methods with a narrative phenomenological analysis model which is a description of the experiences of the informants.

Empowering Local SMes: Unveiling Mienat Indonesia's Motivations and Strategies for Global Success Sirodjudin, Mochamad; Mukhlis, Imam; Murwani, Fulgentius Danardana
East Asian Journal of Multidisciplinary Research Vol. 3 No. 6 (2024): June 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v3i6.9399

As the backbone of the national economy, SMEs hold immense potential to expand into international markets. The government's plan to elevate SMEs from domestic to international players underscores its commitment to empowering these businesses to reach a global audience. This qualitative descriptive study aims to explore the motivations driving SMEs to enter international markets and elucidate their internationalization strategies. Employing a case study approach, we delve into the experiences of Mienat Indonesia, a plant-based stick noodle brand venturing into the global snack industry. Interview transcripts were analyzed by segmenting them into units and explicating their connections to existing literature. The findings reveal a strong entrepreneurial spirit among SMEs, characterized by an international orientation and a firm commitment to expanding their businesses overseas.

Co-Authors Abdul Hadi Abdul Halim Achmad Ali Said Achmad Mamduh Achmad Murdiono Ade Setia Pratama Adelia Rahma Aditya Nirwana Afif Nur Rahmadi, Afif Nur Agel Cahyo Putro Aguk Triyanto Agung Haryono Agung Nugroho Agus Hermawan Agussalim Agussalim Ahmad Fawaiq Suwanan Aji Prasojo Akbarti Na'ima Alya Rachma Fadhillah Anggun Satriani Anggun Yuli Wijaya Anita Sumelvia Dewi Annisya Annisya’ Arief Noviarakhman Zagladi Arik Wulandari Ashif Chumaida Sari Astri Ibadiyah Betari Putri Pavita Budi Eko Soetjipto Budi Utami Budi Utami Buyung Adi Dharma Cahayati, Nila Choirul Anam Choirus Saadah Chusnul Chotimah Damis Veri Budianto Danar Ezrananda Danardana Murwani Danardana Murwani Danardana Murwani Davied Radhika Saputra Dayat, M. Dayat Dedy Saputra Delta Ananda Arga Putra Deni Andrean Deni Andrean desi kristanti, desi Desy Eka Agustina Dewi Nurjannah Dewi Wulan Sari Dewi, Velina Sari Dewinda Anggi Putri Setiawan Dhiah Fitrayati Diana Ambarwati Didin Elok Parastiti Dwi Annissa CRB Dwi Wulandari Dyah Arini Rudhiningtyas Dzaki Alfarrez, Muhammad Edi Murdiyanto Ega Saiful Subhan Eka Ramadanti Elfiya Yetti Ellyana Indriani Wulandari Elmira Mufliha Camila Endang Miftaqul K Endang Sri Andayani Ermita Yusida Erna Retno Rahadjeng Erwin Syahputra Esy Nur Aisyah Fadali Rahman Fajar Azmi Kurniawan, Fajar Azmi Farida Rahmawati Farida Styaningrum Fathonah, Sastiana Mandasari Fauji, Diah Ayu Septi Fidelis Dwi Putra Santoso Fitriyah Fitriyah Fuat’dah, Devit Anisatul Fulgentius Danardana Murwani GLADY OLINE Grisvia Agustin Gulo, Feberlian Elisabeth Gunartin Gunartin Hadi Sumarsono Hamdana Hamdana Handoko, Elvanda Satria Pratama Handri Dian Wahyudi Hardiningrum, Iing Sri Hari Wahyono Helmi Abidin Heri Pratikto Herman Herman Herman Hesti, Mirna Shofa Hidayat, Moh. Nurul Huda, Muhammad Rifqi Mafatikhul Inayati Nuraini Dwiputri Indah K, Luluk Nur Ismayantika Dyah Puspasari Isnawati Hidayah Iva Chandraningtyas Iva Khoiril Mala Ivan armawan Joko Setiyo Karolus Suban Waikelak Kespandiar, Tengku Kinanti, Sekar Ayu Kuntum Kinanthi Lawi, Ansarullah Linda Seprillina Lisa Rokhmani Lustina Fajar Prastiwi Lutfi M. Ansyar Bora M. Fahrizal Hasibuan Magistyo Purboyo Priambodo Mahmud Mahmud Mala , Iva Khoiril Maretasari, Rina Markhamah, Siti Martin Maulidia, Rina Melany, Melany Moch. Wahyu Widodo Moh. Hefni Munawar Muhammad Hariri Muhammad Irfanul Hakim Zain Muhammad Sulhan Mukti, Teguh Lingga Munandar Munandar Munir , Muhammad Syahrul Na'ima, Akbarti Nahdi, Moehammad Robith Nasikh Ni'matul Istiqomah Nila Cahayati Nizar Nasution, Aqil Nugrahaningtyas, Andien Nugroho, Agung Nur Anita Yunikawati Nuraini, Fariha Nuril Aulia Munawaroh Nursabrina, Zata Yumni Subhati NURUL AZIZAH Nurul Faizah Nurul Hildha Afifa Ozlem Sokmen Gurcam Pambudy, Akhlis Priya Parawansah, Rosa Indah Phousith Phongsavath Prihatini, Hikmah Tri Puji Handayati Putra Hilmi Prayitno Putri, Salsabilla Pyng, How Shwu Qofifah, Salmaa Nur Qurrota Ayun Qurrotu Ayniy Rachmad Hidayat Rachmad Ilham Rafikhein Novia Ayuanti Rahawarin, Fazlur Rahman Rahman, Fadali Rahmayanti, Dhita Aulia Ratna Mitasari Refo Putra S Refo Putraseto Regina Trisuci Rahmadani Reinanda Putri Reza Lainatul Rizky Richa Afriana Munthe Rieska Maharani, Rieska Rimadhini, Adilla Naura Ririt Dwiputri Permatasari Riza Dwi Meidiaputri Ro'ufah Inayati Robbi Readi Rofiqi Rofiqi Rosyida, Rosyida Rudhiningtyas, Dyah Arini Rudi, Jupensius Sachrir, Muh Irshan Said, Sitaman Sainul Salman Farizi Saptaria, Lina Saputra, Muhamad Ajye Saraswati, Nurma Sari, Ashif Chumaida Sari, Wahyu Tita Sariyani Sariyani Sariyani Sariyani Selviasari, Rike Septiansyah, Genadi Sirodjudin, Mochamad Solikhatul Azizah Sri Handayani Sri Hariyanti Sri Rahayu Suci Rohayati Sudarmiatin Sueb Sugeng Hadi Utomo Sugiarti Ramadhan, Tri Sukarsih Sukma Nawang Sulistyowati, Nur Wahyuning Suparno Suratno Suratno Surya, Eka Putri Sutomo Sutomo Syahrul Munir , Muhammad Taruni Risla Hanifah Timbul Hamonangan Simanjuntak Timbul Hamonangan Simanjuntak Tsabita Khwarazmita Ubeid Fandi Nasrulloh Umi Nadhiroh Ustadus Sholihin Ustadus Sholihin Vidya Purnamasari Vira Anandha Wahjoedi Wahjoedi wahyuni wahyuni Wahyuningtiyas, Nanik Wati, Sri Sulistiya Widya Anjani Yayang Syania Sabilla Taqwa Yogi Dwi Lestari Yudiarto Perdana Putra, Yudiarto Perdana Yuli Soesetio Yuli Soesetyo, Yuli Yundari, Yundari Yusna Arlavico Safira Nadadies Zaenul Muttaqien Zuhrotul Munawwaroh Zulpan Akhir Ritonga

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Journal : East Asian Journal of Multidisciplinary Research (EAJMR)