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Dian Wardiana Sjuchro
Fakultas Ilmu Komunikasi, Universitas Padjadjaran, Indonesia
Religion Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Physics Public Health Social Sciences Other

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Analisis Kendala Perizinan Radio Kijang Kencana (K2) FM sebagai Lembaga Penyiaran Publik Lokal Indramayu dalam Perspektif Peran Pemerintah Kabupaten Indramayu Sjuchro, Dian Wardiana; Rusmana, Agus; Sjafirah, Nuryah Asri; Viannisa, Nadhifa; Santoso, Budi
Jurnal Publisitas Vol 10 No 2 (2024): April
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM), Sekolah Tinggi Ilmu Sosial dan Ilmu Politik (STISIPOL) Candradimuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37858/publisitas.v10i2.396

Abstract

The business climate in the publishing sector has become quite a complex issue in Indonesia. But not only that, in publishing, licensing has its own dynamics. Media ownership must go through a licensing process which can be said to be easier than before. But in reality, there are still many Delivery Institutions that experience licensing problems, one of which is K2 FM Radio as a Local Public Delivery Institution (LPPL) in Indramayu Regency. In this research, the researcher wants to analyze what are the obstacles for K2 FM Radio, starting from its status which must comply with the law to the permit which has not been extended since 2022 and the researcher wants to know the government's role in the obstacles facing K2 FM Radio's licensing. This research uses a qualitative research method with a case study approach. Data collection techniques were carried out through interviews with 10 informants in the form of Focus Group Discussion (FGD), documentation studies and literature studies. The results of this research are that the obstacle to K2 FM Radio licensing is the dynamic change in position holders so that there is no official role that can focus on handling K2 FM Radio licensing issues. Apart from that, the government's role is minimal so that the budget support issued by K2 FM Radio as LPPL is not granted. K2 FM Radio needs someone who really loves radio so that the radio can develop.
STRATEGI PERSONAL BRANDING PENARI LENGGER LANANG MELALUI MEDIA INSTRAGRAM PADA AKUN INSTRAGRAM @RIANTO_RDS Widyaningrum, Septiana Yustika; Sjuchro, Dian Wardiana; Indriani, Sri Seti
PANGGUNG Vol 33, No 3 (2023): Resiliensi Budaya sebagai Ketahanan dalam Menjaga Tradisi hingga Ekonomi Kreati
Publisher : LP2M ISBI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26742/panggung.v33i3.2758

Abstract

Penari lintas gender merupakan profesi yang masih dianggap tabu. Hal ini menjadikan kelompok penari lintas gender menjadi termarjinalkan. Eksistensinya dianggap minor, sehingga membuat mereka tidak memiliki akses yang sama dalam menampilkan personal branding-nya. Namun, bagi Rianto, penari Lengger Lanang, keberadaan Instagram menjadi jalan alternatif untuk memfasilitasi dirinya menampilkan personal branding dirinya sebagai penari lintas gender, baik secara profesional maupun personal. Penelitian ini membahas tentang bagaimana strategi personal branding Rianto, seorang penari Lengger Lanang Banyumas yang memiliki misi budaya untuk melestarikan kesenian tersebut melalui personal branding di media Instagram. Metode penelitian yang digunakan adalah deskriptif kualitatif dengan indikator yang terdiri atas sebelas karakteristik authentic personal branding menurut Rampersad. Hasil penelitian menyebutkan bahwa strategi personal branding Rianto adalah memiliki nilai, karakter, kode perilaku, dan moral, yang berfokus pada bidang kesenian, konsisten, memiliki relevansi, visibilitas, mendapatkan pengakuan, menerapkan hal positif, menjadi diri sendiri, menjaga eksistensinya, dan memelihara hubungan baik pada pengikut di akunnya. Kata kunci: Personal branding, Penari Lintas Gender, Media Sosial, Strategi
Pengalaman komunikasi pemain E-sport Kabupaten Pangandaran dalam menghadapi stigma orang tua Sehabudin, Aang; Sjuchro, Dian Wardiana; Masrina, Dwi
Comdent: Communication Student Journal Vol 1, No 1 (2023): Mei 2023 - Oktober 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/comdent.v1i1.44884

Abstract

Latar Belakang: Pada era digital 4.0 ini terdapat dampak hal positif yang bisa dirasakan oleh masyarakat, salah satunya ialah munculnya peluang karir. Peluang karir yang banyak menjadi perdebatan khususnya bagi para orang tua ialah pemain E-sport. Walaupun Cabang Olahraga E-sport sudah diresmikan oleh pemerintah Kabupaten Pangandaran dan sudah menunjukkan eksistensinya, Namun tetap saja muncul stigma kurang menyenangkan dari masyarakat terkhusus bagi para orang tua. Tujuan: Penelitian ini bertujuan untuk menggali bagaiman pengalaman komunikasi dari para pemain E-sport di Kabupaten Pangandaran dalam menghadapi stigma dari orang tuanya. Metode: Metode penelitian yang digunakan oleh peneliti yaitu metode kualitatif dengan pendekatan fenomenologi. Penentuan narasumber menggunakan teknik snowball sampling. Jumlah informan dalam penelitian ini berjumlah 6 orang. Dalam pengumpulan data peneliti menggunakan wawancara mendalam dan observasi. Teknik analisis yang digunakan peneliti yaitu teknik analisis fenomenologi Moustakas. Teori yang digunakan dalam penelitian ini yaitu teori fenomenologi dan teori stigma. Hasil: Hasil dari penelitian ini menunjukan bahwa terdapat beberapa motif dari pemain E-sport yang melatarbelakangi mereka. Stigma yang diberikan oleh orang tua para pemain E-sport ini seperti halnya bahwa menganggap E-sport merupakan kegiatan yang sia-sia membuang-buang waktu sehingga pemain E-sport ini sering disebut sebagai pemalas. Dalam pengalaman komunikasi para pemain E-sport ini ketika menghadapi stigma orang tua, para pemain E-sport ini melakukan komunikasi secara intrapersonal dengan dirinya sendiri dan komunikasi interpersonal terjadi dengan orang tuanya.
Digital Literacy of Cisungsang Indigenous Community through Tular Nalar Yusanto, Yoki; Sjuchro, Dian Wardiana; Nurfauziah, Isni
Jurnal Communio : Jurnal Jurusan Ilmu Komunikasi Vol 13 No 2 (2024): July
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jikom.v13i2.9324

Abstract

The digital age requires people, including indigenous peoples, to be aware of the positive and negative impacts of social media. The negative impacts need to be addressed effectively through digital literacy programmes. Tular Nalar comes as a digital literacy programme in the form of informal education. The purpose of this research is to understand the Communication Experience, Motives, and Meanings of Tular Nalar activities in Kasepuhan Cisungsang. This descriptive qualitative research uses a phenomenological approach as its research method. Data were collected through observation and interview techniques. The research findings show that the Tular Nalar programme has a positive meaning for the indigenous people of Kasepuhan Cisungsang. The research also revealed the tendency of indigenous people to share information with others due to the additional knowledge gained at Kasepuhan Cisungsang. Furthermore, the study revealed that digital literacy training not only improves individuals' skills in using technology but also creates a positive domino effect through knowledge sharing and awareness of the dangers of misinformation
Community shifts in Segunung Village due to information technology influence Tripalupi, Merry Fridha; Irawan, Rahmat Edi; Sjuchro, Dian Wardiana; Nurfauziah, Isni
Jurnal Kajian Komunikasi Vol 11, No 2 (2023): December 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkk.v11i2.48762

Abstract

Background: The development of information technology has transformed rural communities from their traditional focus on local matters to being integrated into the global society. This shift significantly affects media consumption and production and consequently changes the way people interact with one another as they socialize in both real life and cyberspace. Purpose: This study aimed to find out the communication construction of rural communities living in Carangwulung Village, Wonosalam District, Jombang Regency. Methods: By using a phenomenological approach, the researchers revealed the experiences and meanings of individuals in this phenomenon. In-depth interview was the main data collection technique in this study. Results: The results of the study unveiled a transformative shift in the way rural communities interact and communicate, attributable to the pervasive influence of information technology. Historically, rural communities have been characterized by close-knit bonds, where face-to-face interactions in communal gatherings, festivals, and local meetings were the norm. These events often served as both social and informational hubs, fostering a sense of unity, shared identity, and mutual support. Conclusion: As technology permeates every aspect of life in Segunung traditional village, the shift towards virtual interactions is inevitable, impacting the collective nature of the community. Implications: The presence of the internet changes the communication construction of rural communities where life and community activities become easier by living in a world with real reality and part of cyber society.
Public relations strategy of Tarumajaya Village in developing promotion and local potentials Sjuchro, Dian Wardiana; Surachman, Akhmad Yani; Nugraha, Aat Ruchiat; Viannisa, Nadhifa
Jurnal Kajian Komunikasi Vol 12, No 1 (2024): June 2024
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkk.v12i1.54738

Abstract

Background: The role of the community in introducing, communicating, or promoting Tarumajaya Tourism Village to the wider community outside is vital. Community Information Group (KIM) Cerdas Tarumajaya has a strategic role in connecting local communities with tourism and developing the tourism potential of Tarumajaya Village and the visibility of Tarumajaya as a leading tourist destination. Purpose: This study examined how KIM Cerdas Tarumajaya as public relations implemented strategies to enhance local potential and promote Tarumajaya as a leading tourist destination, and why these strategies were used. Methods: This study used a case study approach. Results: The communication and promotion of Tarumajaya tourism village cover the campaign for Tarumajaya as a whole tourist destination and a highlight for each attraction within the village, such as Situ Cisanti, Kilometre 0 Citarum, Paesan Hill, Pakawa Pine Forest, and Tawides. Every tourism site wants to be communicated and marketed simultaneously. Furthermore, the communication and promotion do not emphasise the differences between one tourist attraction and another. However, regardless of the achievement, the social media management of Tarumajaya Tourism Village is less consistent. Conclusion: Tarumajaya Tourism Village’s communication and promotion lack concentration and consistency. Implications: The success of communication and promotion depends on tourism differentiation, communication messages, and the consistency of information handling.
Media literacy's role toward Roda Jari Mas Radio listeners in dealing with disasters Sjuchro, Dian Wardiana; Khadijah, Ute Lies Siti; Viannisa, Nadhifa; Lavigne, Franck
Jurnal Kajian Informasi dan Perpustakaan Vol 12, No 1 (2024): Accredited by Ministry of Education, Culture, Research and Technology of the Re
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkip.v12i1.51256

Abstract

Pangandaran is an area that is vulnerable to tsunami disasters. It is caused the sonic activity of the Indo-Australian plate’s in the southern coastal regio. Roda Jari Mas (RJM) Radio as a community radio has the role of informing the community about tsunami disaster information. This study aims to determine the role of media literacy for RJM Radio listeners in dealing with disasters in Pangandaran Regency. This research used a qualitative approach with a case study research method through Focus Group Discussion (FGD) on 9 participants. The results stated that the most widely used media exposure of Pangandaran people is radio, which is RJM Radio, television, and social media. Sources of disaster information obtained by the Pangandaran community include television and social media (if a disaster occurs). There are three aspects influenced people's readiness to face disasters, namely media exposure, government attention, and infrastructure. Social media can be a source of disaster information. The community has participated in several disaster mitigation simulations, but has not been supported by adequate infrastructure. The conclusion of the study is that the Pengandaran community has low media exposure could have an impact on a lack of knowledge and low levels of government attention, which resulted in a lack of disaster preparedness training, not to mention low levels of infrastructure. All of these things had a big impact on one thing, namely low preparedness to face disasters.
STRATEGI PERSONAL BRANDING PENARI LENGGER LANANG MELALUI MEDIA INSTRAGRAM PADA AKUN INSTRAGRAM @RIANTO_RDS Septiana Yustika Widyaningrum; Dian Wardiana Sjuchro; Sri Seti Indriani
PANGGUNG Vol 33 No 3 (2023): Resiliensi Budaya sebagai Ketahanan dalam Menjaga Tradisi hingga Ekonomi Kreatif
Publisher : LP2M ISBI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26742/panggung.v33i3.2758

Abstract

Penari lintas gender merupakan profesi yang masih dianggap tabu. Hal ini menjadikan kelompok penari lintas gender menjadi termarjinalkan. Eksistensinya dianggap minor, sehingga membuat mereka tidak memiliki akses yang sama dalam menampilkan personal branding-nya. Namun, bagi Rianto, penari Lengger Lanang, keberadaan Instagram menjadi jalan alternatif untuk memfasilitasi dirinya menampilkan personal branding dirinya sebagai penari lintas gender, baik secara profesional maupun personal. Penelitian ini membahas tentang bagaimana strategi personal branding Rianto, seorang penari Lengger Lanang Banyumas yang memiliki misi budaya untuk melestarikan kesenian tersebut melalui personal branding di media Instagram. Metode penelitian yang digunakan adalah deskriptif kualitatif dengan indikator yang terdiri atas sebelas karakteristik authentic personal branding menurut Rampersad. Hasil penelitian menyebutkan bahwa strategi personal branding Rianto adalah memiliki nilai, karakter, kode perilaku, dan moral, yang berfokus pada bidang kesenian, konsisten, memiliki relevansi, visibilitas, mendapatkan pengakuan, menerapkan hal positif, menjadi diri sendiri, menjaga eksistensinya, dan memelihara hubungan baik pada pengikut di akunnya. Kata kunci: Personal branding, Penari Lintas Gender, Media Sosial, Strategi
Quo Vadis Revisi UU Penyiaran Yusanto, Yoki; Sjuchro, Dian Wardiana; Amdan, Nana Sutisna; Ramadhan, Aditya; -, Muhaemin
representamen Vol 10 No 02 (2024): Jurnal Representamen Volume 10 No 02 Oktober 2024
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/representamen.v10i02.12056

Abstract

Law of the Republic of Indonesia Number 32 Year 2002 on Broadcasting was born after the political struggle in Indonesia. It gave birth to the Indonesian Broadcasting Commission (KPI) to equalize the ownership of radio and television, thus creating a diversity of content. But now KPI's authority is weaker after the House of Representatives passed the UU Cipta Kerja. KPI's role is only like an NGO. Now the Broadcasting Law will be revised by the House of Representatives. The Program is in the form of broadcast content, who supervises it, what is the role of KPI after the Undang-undang Cipta Kerja. Instead of being an independent institution, KPI now seems to be a broadcasting Non-Governmental Organization (NGO). This research uses a qualitative method. The research was conducted by interviewing KPI commissioners in various regions in Indonesia. The authority of the Indonesian Broadcasting Commission (KPI) as an independent body must remain firm and robust, standing as the leading regulator for broadcasting institutions, both radio and television, as well as for digital media content. For social justice in Indonesia, media ownership diversity must be regulated in the revised Broadcasting Law. Ensuring media ownership diversity across various regions and sectors is essential to prevent media ownership monopolies, which could result in only a few entities controlling television and radio broadcasting.
The Role of Local Culture in the Formation of Marketing Communication Networks for Microenterprise Sustainability in Coastal Areas Subekti, Priyo; Sjuchro, Dian Wardiana
Komunikasiana: Journal of Communication Studies Vol 6, No 2 (2024)
Publisher : Universitas Islam Negeri Sultan Syarif Kasim Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/kjcs.v6i2.33905

Abstract

This research aims to examine the importance of marketing communication networks in the growth of micro-enterprises and appreciate the role of social and technological integration in developing culture-oriented marketing networks. The case study method was employed with a descriptive qualitative research design. The data was collected through in-depth interviews, participatory observation, and analysis of documents related to marketing strategies. A purposive sampling technique was adopted in sampling micro-entrepreneurs engaged in trade and tourism within the coastal region of Pangandaran Beach. The study depicts local values such as togetherness, gotong royong, and trust networks as values-based marketing communication that bridges the micro-enterprises and the local communities, families, and business partners. Social media proved otherwise in extending the marketing network through technological adaptation and brand recall. In addition, engagement with government institutions and other similar sectors, such as distributors and tourism actors, also contributes significance to the stability of the microenterprise. In summary, the inclusion of local cultural elements into marketing communicational networks creates a synergy that enhances not only the marketing strategies but also the viability of the micro-enterprises operating in the coastal region. This study helps policymakers and businesses devise culture-centered marketing strategies to enhance the growth of the local economy.
Co-Authors -, Muhaemin A.S. Haris Sumadiria Aat Ruchiat Nugraha Abie Besman Abriani, Andi Aceng Abdullah Achmad Abdul Basith Adiputra, Andika Vinianto agus rahmat Agus Rusmana Agus Rusmana Agus Setiaman ahmad yani Akbar Iskandar Akhmad Yani Surachman Amalia, Efrina Gerda Amdan, Nana Sutisna Ana Rusmardiana Ardiansyah Goeliling Asfar, Dedy Ari Ayu Indra Wardhani Bagus Setya Rintyarna Basith, Ahmad Abdul Budi Santoso Casmudi Casmudi Cut Meutia Karolina Dade Prat Untarti Dahana, Wirawan Dony Deddy Mulyana Dendi Pratama Desyandri Desyandri Dewi Yanti Diah Fatma Sjoraida Dina Oktavia Dwi Budi Santoso Dwi Masrina Edwin Rizal Efi Fadilah Eka Yusup Elnovani Lusiana Eni Maryani Evi Novianti Evi Nursanti Rukmana Evi Nursanti Rukmana, Evi Nursanti Eza Aldonna Fajar Hariyanto Faustine, Peace Fitri Daryanti Fitriana, Rina Franck Lavigne Franck Lavigne, Franck Hanifa Yusliha Rohmah Hanny Hafiar Hanny Hafiar Harliantara Harliantara Harlita Nindhasari Husnun Nasriah Nasriah Hussain, Zulkifli Ichsan Adil Prayogi Irawan, Rahmat Edi Iriana Bakti Iriyanti Mendayun Isiaka Zubair Aliagan Isni Nurfauzia Jenny Ratna Suminar Jimi Narotama Mahameruaji Kheokao, Jantima Kinanti, Dhea Ananta Kurnia, Moh. Mirza Kusumanegara, Idris Lani Gumilang Liliweri, Aloysius Lukman Samboteng & Rulinawaty Kasmad Lusi Romaddyniah Sujana Lusi Romaddyniah Sujana, Lusi Romaddyniah Lutfi Khoerunnisa Lutfi Khoerunnisa Mansyur Mansyur Maryani, Eni Mateo Jose A. Vidal Mohamad Sapari Dwi Hardian Muhaemin Muhaemin Muhammad Arif Rahman Nadhifa Viannisa Nana Sutisna Amdan Nugraha, Aditia Nurfauziah, Isni Nuryah Asri Sjafirah Nuryah Asri Sjafirah, Nuryah Asri Nuryah Asri Sjarifah Nuryah Asri Sjarifah, Nuryah Asri Osrita Hapsara Pandan Yudhapramesti Petrus Ana Andung Prasastiningtyas, Widyapuri Prasetya, Tri Budi Priana, Ronny Yudhi Septa Priyo Subekti Priyo Subekti Priyo Subekti Purbandian, Adithya Satya Purwanti Hadisiwi Putri, Liza Diniarizky Qorinah Estiningtyas Sakilah Adnani R. Nia Kania Kurniawati Rachman, Reza Saeful Rahmatiah Ramadhan, Aditya Ramon K. Santos III Rezeki, Syailendra Reza Irwansyah Ria Mahdia Fitri Rina Fitriana, Rina Rinda Aunillah Sirait Ronny Yudhi Septa Priana Ronny Yudhi Septa Priana, Ronny Yudhi Rulinawaty Rulinawaty Rully Khairul Anwar S. Kunto Adi Wibowo Safina Zora Hassanah Santi Susanti, Santi Sapari Dwi Hadian Sehabudin, Aang Septiana Yustika Widyaningrum Sri Seti Indriani Sudarmi Sudarmi Sunardi Surya Dewi Susie Perbawasari Sutisna, Nana SYAHRIAL SYAHRIAL Tansah Rahmatullah Taufik Murtono Teddy Kurnia Wirakusumah Tri Palupi, Merry Fridha Tri, Nguyen Minh Ute Lies Siti Khadijah Viannisa, Nadhifa Wahyuanto, Eko Willya Achmad Winda Ersa Putri Yanti Setianti Yoki Yusanto Yusanto, Yoki Yusanto, Yoki Zainal Abidin