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Sihat Secara Fitrah, Sihat Tanpa Obat: Seminar Kesehatan Holistik Bersama Dr. Hashlina Bt Rushdi di Maahad Tahfiz Arabic Al-Gontory Lil Banat Selangor Malaysia Herlina, Herlina; Ernawati, Ernawati; Rois, Ajun; Novita, Evi; bt Rushdi, Hashlina; Laela Fitriani, Baiq; Khoirunisa, Nurul; Mariam, Siti
El-Mujtama: Jurnal Pengabdian Masyarakat  Vol. 5 No. 3 (2025): El-Mujtama: Jurnal Pengabdian Masyarakat
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v5i3.9883

Abstract

The seminar entitled “Healthy by Nature, Healthy without Medicine” featured Dr. Hashlina bt Rushdi, a lecturer at the University of Malaya Foundation Program in Physics and Holistic Science, as the keynote speaker. This seminar aimed to provide a deeper understanding of holistic health concepts based on human nature (fitrah), which emphasize maintaining the balance of body and soul without reliance on chemical drugs. The seminar was conducted through presentations, interactive discussions, and a question-and-answer session. Participants, consisting of students and Islamic boarding school members, gained new insights into the importance of healthy lifestyles, stress management, natural diet, and utilizing the body’s innate potential for self-healing. The outcome showed an increased awareness among participants regarding the paradigm of living healthily in accordance with human nature, which can be applied in their daily lives.
ANALISIS STRATEGI PROMOSI DI TOKO KUE PLASINDO CAKE & BAKERY DALAM MEMPERKUAT CITRA DAN KEPUASAN KONSUMEN Mariam, Siti
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.155

Abstract

This research discusses marketing strategy as the key to the success and growth of a company. Marketing is the main element in meeting consumer needs and achieving business goals through a marketing mix which includes product, price, place and promotion. This research is a qualitative descriptive study that explores the use of the marketing mix in the context of increasing consumer satisfaction. The main focus of research is on marketing strategies that include product innovation, competitive prices, strategic locations, effective advertising campaigns, and their impact on customer satisfaction. In the short term, research shows the importance of winning over consumers with new products, while in the long term, maintaining product quality is key to retaining the existing consumer base. An effective marketing strategy also includes developing and implementing multi-purpose markets as well as sustainable market segmentation to better meet and serve consumer needs. In conclusion, this research provides insight into how marketing strategies can be used to increase competitiveness and consumer satisfaction, as well as maintain a company's position in a competitive market
Exploring the Synergistic Effects of Tax Policies, HRM Practices, and Strategic Marketing on Organizational Financial Performance: A SEM-PLS Analysis Putra, Aditya Halim Perdana Kusuma; Mariam, Siti; Rozamuri, Arif Murti; Yusuf, Marwah
Atestasi : Jurnal Ilmiah Akuntansi Vol. 7 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/atestasi.v7i2.947

Abstract

The purpose of this study is to examine the synergistic effects of tax policies, Human Resource Management (HRM) practices, and strategic marketing initiatives on organizational financial performance, with a focus on understanding how these elements interact to enhance market competitiveness and operational efficiency in a rapidly evolving business environment. This study employed a descriptive correlational research design to investigate the synergistic effects of tax policies, HRM practices, and strategic marketing initiatives on organizational financial performance. The study utilized Structural Equation Modeling with Partial Least Squares (SEM-PLS) to analyze the complex relationships among these variables, capturing data from a cross-sectional sample of 245 valid responses from middle to large-scale enterprises. Data were collected via a structured online survey that included both validated scales and newly developed items tailored to the constructs of interest. The analysis proceeded in two stages: first, assessing the measurement model for validity and reliability, and second, evaluating the structural model to test the hypothesized relationships. SEM-PLS was chosen for its ability to handle complex models with latent variables, even with small to medium sample sizes, providing robust insights into the factors that drive organizational financial performance. The results of this study reveal significant relationships between HRM Practices, Strategic Marketing Initiatives, Tax Policies, and Organizational Financial Performance, with Market Competitiveness and Operational Efficiency acting as critical mediators. The indirect effects further supported these findings. HRM Practices, Strategic Marketing Initiatives, and Tax Policies all indirectly contributed to Organizational Financial Performance through Market Competitiveness and Operational Efficiency, with all paths showing statistical significance. These results emphasize that the synergistic alignment of HRM, marketing, and tax strategies is crucial for achieving superior financial outcomes, with Market Competitiveness and Operational Efficiency serving as essential pathways in this process.
Analisis Sentimen berbasis Deep Learning Terhadap Kesetaraan Gender di Bidang STEM: Perspektif dan Implikasinya Mariam, Siti; Nurhaida, Ida
Jurnal Pendidikan Informatika (EDUMATIC) Vol 9 No 1 (2025): Edumatic: Jurnal Pendidikan Informatika
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/edumatic.v9i1.29071

Abstract

Women's participation in Science, Technology, Engineering, and Mathematics (STEM) is still low due to discrimination, gender stereotypes, and lack of access to equal career opportunities. This research analyzes public sentiment about gender equality in STEM fields using the Knowledge Discovery in Database (KDD) approach with the Long Short-Term Memory (LSTM) algorithm. The data consists of 1,200 tweets (2018-2024) collected through web crawling and processed using KDD techniques such as preprocessing, transformation, data mining and evaluation. The resulting LSTM model showed 86.25% accuracy, 88.18% precision, 82.20% recall, and 85.00% F1-score. Sentiment analysis showed support and appreciation for women in STEM (positive sentiment) and criticism of gender discrimination and stereotypes (negative sentiment). This study faced challenges in the form of data imbalance and the model's difficulty in understanding the Indonesian context. Our findings confirm the importance of policies that support gender equality and inclusive work environments. This research is expected to improve people's perception of gender equality and increase the representation of women in STEM fields, especially in Indonesia.
Building Competitive Advantage Through Information Technology Integration in Marketing and Branding Management Strategies Mariam, Siti
Golden Ratio of Mapping Idea and Literature Format Vol. 4 No. 2 (2024): February - June
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grmilf.v4i2.356

Abstract

This study delves into the crucial role of information technology (IT) integration in marketing and branding management strategies, highlighting its significance as a pivotal element for businesses aiming to secure a competitive edge in the rapidly evolving digital landscape. In an era marked by digital transformation, the confluence of innovative IT solutions with traditional marketing and branding frameworks emerges as a strategic necessity for companies navigating the complexities of today’s marketplace. This research posits that such integration is instrumental in revolutionizing how organizations communicate with their target audiences, offering new pathways for differentiation and value creation. Exploring the paradigm shift induced by the advent of digital platforms, social media, and data analytics, the paper examines how these technologies have expanded the opportunities for businesses to engage with consumers on a more personalized and impactful level. It asserts that the digital transformation enables the harnessing of data-driven insights, thereby optimizing marketing strategies, brand positioning, and customer relationships. This integration transcends operational enhancements, dictating the long-term success and sustainability of businesses through strategic necessity. Moreover, the study addresses the dynamic and ever-evolving nature of digital technologies, emphasizing the importance of agility and innovation in exploiting new tools and platforms to maintain competitive superiority. It explores the potential of artificial intelligence, blockchain, and augmented reality in enhancing marketing effectiveness and brand appeal. However, it also acknowledges the challenges inherent in IT integration, such as data privacy, cybersecurity, and the need for continuous adaptation and employee skill development. Drawing upon theoretical frameworks and practical case studies, this research aims to provide a comprehensive analysis of the role of IT in enhancing marketing and branding strategies. It seeks to offer insights into the latest trends, challenges, and opportunities within the digital marketing landscape, facilitating a deeper understanding of how businesses can leverage technology to foster a sustainable competitive advantage. Ultimately, this paper endeavors to illuminate the strategic importance of IT integration in marketing and branding, guiding businesses towards more effective and innovative practices in the digital age.
Dampak Kegiatan Prioritas Dana Desa Terhadap Pemulihan Ekonomi Masyarakat Mariam, Siti; Ekawati, Rosa; Sujatmiko, Anang
Journal of Public Power Vol. 6 No. 2 (2022): Desember 2022
Publisher : Universitas Darul Ulum

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32492/jpp.v6i1.6104

Abstract

Tujuan penelitian ini adalah mencari pengaruh Dampak Kegiatan Prioritas Dana Desa Terhadap Pemulihan Ekonomi Masyarakat. Jenis penelitian ini adalah penelitian lapangan (field research) dengan pendekatan kualitatif. Lokasi penelitian akan dilakukan di Desa Pucangro Kecamatan Gudo Kabupaten Jombang. Data yang diambil untuk penelitian ini tentang Kegiatan Prioritas Dana Desa dan Kegiatan Pemulihan Ekonomi Masyarakat. Teknik pengumpulan data yang digunakan untuk memperoleh data yang valid. Dengan wawancara (interview) dan Dokumentasi, Metode analisa data yang digunakan adalah metode deskriptif kualitatif. Pengecekan Keabsahan Temuan menggunakan teknik Perpanjangan kehadiran peneliti di lapangan, observasi yang mendalam, Triangulasi, Pembahasan sejawat, dan Pengecekan anggota, untuk pemeriksaan derajat kepercayaan. Di hasilkan bahwa ada dampak positif kegiatan prioritas dana desa secara fisik maupun non fisik terhadap pemulihan ekonomi masyarakat Di Desa Pucangro Kecamatan Gudo dengan peningkatan pembangunan sarana dan prasarana, secara swakelola, padat karya tunai desa dan mengatifkan peran lembaga pemberdayaan masyarakat dan memanfaatkan bidang kesehatan.
Kepembentukan Karakter Disiplin Anak Usia Dini Melalui Kegiatan Tahfizh Al-Qur’an Di Tk Islam Al Jihad Ciputat Tangerang Selatan Mariam, Siti; Shunhaji, Akhmad; Susanto, Susanto
Jurnal Pendidikan Indonesia Vol. 4 No. 8 (2023): Jurnal Pendidikan Indonesia (Japendi)
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/japendi.v4i8.2173

Abstract

Penelitian ini membanhas tentang pembentukan karakter disiplin melalui kegiatan tahfizh Al-Qur’an. Karakter disiplin penting dikembangkan dalam rangka pembentukan kepribadian yang kokoh serta bertanggungjawab sehingga peserta didik dapat belajar dengan baik. Salah satu bentuk pembentukan karakter disiplin adalah dengan kegiatan tahfizh Al- Qur’an, yang dilakukan peserta didik rutin setiap hari disekolah. Tujuan penelitian ini: (1) untuk menguraikan strategi pembentukan karakter disiplin peserta didik melalui kegiatan tahfizh di TK Islam Al Jihad Ciputat tangerang Selatan, (2) mengungkap pola aktivitas keagamaan tahfizh Al-Qur’an dalam membentuk karakter disiplin dan perilaku peserta didik di TK Islam Al Jihad Ciputat tangerang Selatan, dan (3) kendala pembentukan karakter disiplin, dan perilaku peserta didik melalui aktivitas keagamaan tahfizh Al-Qur’an di TK Islam Al Jihad Ciputat tangerang Selatan. Penelitian yang dilaksanakan menggunakan pendekatan kualitatif yang berjenis kajian tematik. Teknik pengumpulan data menggunakan wawancara, observasi, dan dokumentasi serta menggunakan reduksi data, penyajian data dan penarikan kesimpulan untuk analisis datanya. Subjek penelitian pada penelitian ini adalah kepala sekolah, guru, orang tua dan siswa. Hasil penelitian yang dilaksanakan adalah pertama strategi pembentukan karakter disiplin peserta didik melalui kegiatan tahfizh di TK Islam Al Jihad Ciputat tangerang Selatan, antara lain; (1) monitoring kegitan Tahfizh Al-Qur’an, (2) mewajibkan peraturan dan tata tertib peserta sekolah, (3) koordinasi antar guru, dan (4) bekerjasama dengan orang tua/wali siswa dan masyarakat, kedua pola aktivitas keagamaan tahfizh Al-Qur’an dalam membentuk karakter disiplin, dan perilaku siswa di TK Islam Al Jihad Ciputat tangerang Selatan, antara lain: (1) memasuki kelas dengan tertib dan tepat waktu, kemudian (2) siswa mengantri ketika guru tahfizh menyimak siswa yang lain, (3) membangun budaya membaca Al-Qur’an disekolah, (4) mewajibkan siswa murojaah setiah hari, (5) keteladanan dari guru, ketiga kendala dalam pembentukan karakter disiplin, siswa di TK Islam Al Jihad Ciputat tangerang Selatan, antara lain: (1) terbatasnya tenaga pengajar tahfizh Al-Qur’an, (2) mempertahankan minat peserta didik (3) rasa malasnya peserta didik dalam menyetorkan hafalan (4) Kurangnya perhatian orang tua
Sejarah Branding Kuliner Halal di Kota Medan, 2003-2019 Mariam, Siti; Rohani, Laila; Naldo, Jufri
Warisan: Journal of History and Cultural Heritage Vol 4, No 2 (2023)
Publisher : Mahesa Research Center (PT. Mahesa Global Publishing)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34007/warisan.v4i2.1923

Abstract

The concern surrounding halal and haram products is a focal point for legal scholars and historians, sparking ongoing debates within various societal sectors. This study delves into the historical evolution of halal branding within the culinary industry in Medan. Historical methods and qualitative approaches, encompassing literature reviews, observations, interviews, and documentation, were employed to gather data. Findings emphasize the pivotal role of halal branding in ensuring the safety, comfort, and availability of halal products, impacting the well-being of a diverse population. The journey began in 1976 with the introduction of a logo signifying the presence of pork, subsequently gaining momentum in 1988 when researchers from the University of Brawijaya Faculty of Enforcement identified food products suspected of pork content. A year later, the Indonesian Ulema Council (Majelis Ulama Indonesia - MUI) established the Food, Drug, and Cosmetics Assessment Institute (LPPOM) to oversee halal certification. The enactment of the Halal Product Assurance Law (UUJPH) in late 2014 mandated that all products circulating within Indonesia must hold halal certification, coinciding with the establishment of the Halal Product Assurance Agency (BPJPH) under the Ministry of Religious Affairs.
PENGARUH KUALITAS PENGADUAN, KECEPATAN PENANGANAN DAN KEPUASAN PENGGUNA TERHADAP EFEKTIVITAS FITUR PENGADUAN PLN MOBILE UP3 CIKOKOL Christover, Jean; Djati, Sunding Pantja; Mariam, Siti; Mahadewi, Erlina Puspitaloka
JURNAL LENTERA BISNIS Vol. 15 No. 1 (2026): JURNAL LENTERA BISNIS, JANUARI 2026
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v15i1.2103

Abstract

In the digital era, public services have transformed through applications such as PLN Mobile. The effectiveness of its complaint feature is influenced by complaint quality, handling speed, and user satisfaction, with digital literacy serving as a moderator. This study aims to analyze the factors affecting the effectiveness of the complaint feature on the PLN Mobile application within the PLN UP3 Cikokol working area.Using purposive sampling, the study involved 120 respondents who are customers of PLN UP3 Cikokol. Data analysis was performed using PLS-SEM with smartpls 4 software. The results indicate that complaint quality, handling speed, and user satisfaction significantly influence complaint feature effectiveness. Notably, complaint quality has the strongest impact on user satisfaction compared to other relationships in the model. Furthermore, digital literacy does not significantly moderate the influence of complaint quality, handling speed, or user satisfaction on feature effectiveness. This suggests that the PLN Mobile complaint feature is sufficiently inclusive, ensuring its effectiveness is accessible to all users regardless of their digital proficiency levels.
Negotiating Teacher Professional Identity and Agency in the Era of AI: Evidence from Faith-based Educational Institutions through a Delphi Inquiry Ma'mun, Nadiah; Riyono, Ahdi; Mariam, Siti
Journal of English Teaching and Learning Issues Vol 8, No 2 (2025): December
Publisher : Institut Agama Islam Negeri Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/jetli.v8i2.34005

Abstract

Teacher professional identity and agency play crucial roles in shaping educational practices, particularly in faith-based education, where values, beliefs, and institutional expectations intersect. This study employs the Delphi method to explore the perspectives of educators, administrators, and scholars on the formation and enactment of teacher identity and agency within faith-based educational settings. Through iterative rounds of expert input, key themes emerge, including the influence of religious doctrine on pedagogical decisions, the negotiation of personal and institutional values, and the role of community engagement in reinforcing professional identity. The findings highlight the dynamic, context-dependent nature of teacher agency, underscoring the need for supportive institutional structures that foster autonomy while maintaining alignment with faith-based principles. This research contributes to a deeper understanding of how educators navigate their professional roles within religious educational contexts, offering insights for policy and teacher development programs.
Co-Authors - Khaeruman Abdul Haeba Ramli Adira, Adira Aditya Halim Perdana Kusuma Putra Putra Adrifa, Zacky Putra Agung Edi Rustanto Ahdi Riyono Ahmad Suriansyah Ajat Sudrajat Al Kausar, Al Kausar Alma'wa, Zellyatu Almansuri, Anton Amalia Sapriati Anak Agung Ketut Diatmika Ardhana, Nugroho Aji Arif, Zaenal Arifah, Muhammad Syahroni Arifin, Antoni Ludfi Arsyi Rizqia Amalia Aulia, Halisa Dina Aulia, Nur Nabila Bagiastra, I Ketut bt Rushdi, Hashlina Budi, Erwanto Budi, Erwanto Catur Kepirianto Cholifihani, Muhamad Cholifihani, Muhammad Christover, Jean Cornelius Rantelangi Damayanti, Si Luh Putu Dedi Junaedi Defran, Hanif Muhammad Dewi Purnamasari Dewi, Maya Puspita Diani Aliansy Dihin Septyanto Din Azwar Uswatun Djati, Sunding Pantja Djoko Sutrisno Ekawati, Rosa Eni Rosnija Eric Hermawan Ernawati Ernawati Eros Rosmiati Evi Novita Fatiani, Kurunul Ferry Diyanti Fika Aryani Hendriadi, Hendriadi Herlina Herlina Hidayat, Yusup Rachmat I Ketut Suma I Wayan Suastra Ibnu Abni Lahaya Ida Bagus Putu Arnyana Ida Nurhaida Imelda Fajriati Indrajaya, Titus Irsan Tricahyadinata IRWANSYAH Irwansyah Irwansyah Ismaya, Sakti Brata Jaojah, Siti Jufri Naldo Juliana Juliana Kadafi, M. Amin Kalim, Muchamad Nur Kanaya, Aida Suni Khoirunisa, Nurul Laela Fitriani, Baiq Ma'mun, Nadiah Macdhy, Reshanty Dea Nur Mahadewi, Erlina Puspitaloka Maharani, Alfiana Citra Maksum Radji Maratis, Jerry Mariska, Rena Ma’mun, Nadiah Megawaty Meidiyanty, Elvira Muhammad Nafi Annury, Muhammad Nafi Nefianto, Tirton Nurhali, Ayva Fidya Nurmala, Santi Oktavia, Kiki Nur Panji Kresna, Egi Petrus Jhon Alfred Depa Dede Pindiharti, Dewi Prasetyo, Wisnu Budi Pratama, Mario Putra Purbasari, U.K. Raharjo Raharjo Rahayu Apriliaswati Rahmania, Sifanni Tri Rohani, Laila Rois, Ajun Rojuaniah Rojuaniah Ropi Marlina Rozamuri, Arif Murti Rusdiah Iskandar Saadillah, Ramdhani Sabrina, Salya Widya Saputra, Radiansyah Harry Sari, Hani Mayang Sayyidatul Fadlilah Septiningrum, Kartika Ayu Setyaningrum, Angela Selvia Shunhaji, Akhmad Silmi, Malika Nurul Silvester Masias Siso Sinaga, Samuel J. Siti Nurhidayati Siti Tarwiyah Sujatmiko, Anang Suroyo Suroyo Surryanto Djoko Waluyo Suryani, Devina Ratna Susanto Susanto Susilawati, Annisa Sutawidjaya, Ahmad Hidayat Sutawijaya, Ahmad Hidayat Syech Idrus Thamanda, Dhea Rusli Toaha, Muhammad Vikaliana, Resista Wicaksana, Harits Hijrah Widyawardani, Yusri Ika Yogi Prihandoko Yohana, Erni Yolanna, Yolla Yusuf, Marwah