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All Journal Parole: Journal of Linguistics and Education Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Jurnal Ekonomi : Journal of Economic Dimas: Jurnal Pemikiran Agama untuk Pemberdayaan Managament Insight: Jurnal Ilmiah Manajemen VISION Vision: Journal for Language and Foreign Language Learning International Journal of Artificial Intelligence Research The Indonesian Journal of Public Administration (IJPA) Jurnal Penelitian Pendidikan IPA (JPPIPA) Kinerja: Jurnal Ekonomi dan Manajemen Dinamika : Jurnal Ilmiah Ilmu Administrasi Negara Jurnal Basicedu JASa (Jurnal Akuntansi, Audit dan Sistem Informasi Akuntansi) JURNAL MANAJEMEN BISNIS JFIOnline EDUMATIC: Jurnal Pendidikan Informatika Jurnal Logistik Indonesia Majalah Ilmiah Bijak Transparansi Jurnal Ilmiah Ilmu Administrasi Jurnal Fundadikdas (Fundamental Pendidikan Dasar) JURNAL LENTERA BISNIS Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Jurnal Ilmiah Manajemen Kesatuan TEKNOSIAR Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Journal of English Teaching and Learning Issues Jurnal Anak Usia Dini Holistik Integratif (AUDHI) Jurnal Bisnisman : Riset Bisnis dan Manajemen JPM: JURNAL PENGABDIAN MASYARAKAT International Journal of Social Learning (IJSL) Arsitekno International Journal of Economy, Education and Entrepreneurship (IJE3) Indonesian Journal of Economy, Business, Entrepreneuship and Finance (IJEBEF) Empiricism Journal Warisan: Journal of History and Cultural Heritage Golden Ratio of Marketing and Applied Psychology of Business Golden Ratio of Mapping Idea and Literature Format Labatila: Jurnal Ilmu Ekonomi Islam EDUKIDS : Jurnal Inovasi Pendidikan Anak Usia Dini Jurnal Basicedu Jurnal Karya Abdi Masyarakat Jurnal Pendidikan Indonesia (Japendi) Journal of Public Power ABDI UNISAP: Jurnal Pengabdian Kepada Masyarakat El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam El-Mujtama: Jurnal Pengabdian Masyarakat Jurnal Indonesia : Manajemen Informatika dan Komunikasi Journal of Education, Social & Communication Studies TADIB: Jurnal Pendidikan Agama Islam Amwaluna: Jurnal Ekonomi dan Keuangan Syariah Journal of Public Atestasi : Jurnal Ilmiah Akuntansi Journal of Selvicoltura Asean Journal of Multidisciplinary Sustainability Asean Islamic Studies in the World
SITI MARIAM
universitas islam negeri bandung
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Physics Public Health Social Sciences Transportation Other

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PENGARUH BUDAYA TERHADAP KEPUTUSAN PEMBELIAN MIE INSTAN INDOMIE Macdhy, Reshanty Dea Nur; Mariam, Siti; Sudrajat, Ajat
Management Insight: Jurnal Ilmiah Manajemen Vol 17 No 2 (2022): Managament Insight: Jurnal Ilmiah Manajemen
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh budaya terhadap keputusan pembelian Mie Instan Indomie di Kota Karawang. Metode yang digunakan dalam penelitian ini adalah metode kuantitatif dengan sampel, yaitu pembeli Mie Instan Indomie sebanyak 100 responden yang suka membeli Mie Instan Indomie. Metode pengambilan sampel menggunakan purposive sampling. Teknik pengumpulan data yang digunakan adalah dengan cara menyebarkan kuisioner. Populasi yang dipergunakan pada penelitian ini adalah mahasiwa Universitas Singaperbangsa Karawang dengan jumlah 3.252 orang. Teknik analisis data yang digunakan dalam penelitian ini menggunakan analisis regresi linier sederhana. Hasil penelitian ini membuktikan bahwa budaya berpengaruh positif dan signifikan keputusan pembelian mie instan Indomie. Kata Kunci: Budaya; Konsumen; Keputusan Pembelian
THE IMPACT OF SERVICE QUALITY ON CUSTOMER LOYALTY THROUGH BRAND IMAGE IN MINIMARKETS Adrifa, Zacky Putra; Mariam, Siti; Sutawijaya, Ahmad Hidayat; Ramli, Abdul Haeba
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 2 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i2.380

Abstract

Minimarkets are still the primary choice for shopping for daily necessities for all levels of Indonesian society. This study aims to examine the impact of service quality on customer loyalty through brand image at Indomaret minimarkets. The method used in this study is quantitative. Data measurement in this study was carried out by distributing questionnaires online and face-to-face through the Google Form application and distributing questionnaires directly. Respondents in this study were aged 18-50 years and made at least 2 purchases per month. The research sample was taken using a purposive sampling technique, and totaled 174 respondents. The data analysis technique used was Partial LeastMinimarkets are still the primary choice for shopping for daily necessities for all levels of Indonesian society. This study aims to examine the impact of service quality on customer loyalty through brand image at Indomaret minimarkets. The method used in this study is quantitative. Data measurement in this study was carried out by distributing questionnaires online and face-to-face through the Google Form application and distributing questionnaires directly. Respondents in this study were aged 18-50 years and made at least 2 purchases per month. The research sample was taken using a purposive sampling technique, and totaled 174 respondents. The data analysis technique used was Partial Least Square-Structural Equation Modeling (PLS-SEM). The results showed that brand image had a positive effect on customer loyalty, service quality had a positive effect on customer loyalty, and service quality had a positive effect on customer loyalty through brand image Square-Structural Equation Modeling (PLS-SEM). The results showed that brand image had a positive effect on customer loyalty, service quality had a positive effect on customer loyalty, and service quality had a positive effect on customer loyalty through brand image.  
Implementation of the Non-Tax State Revenue Policy on the Use of Forest Areas in Controlling Mining Activities in Forest Areas Almansuri, Anton; Wicaksana, Harits Hijrah; Mariam, Siti; Waluyo, Surryanto Djoko
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 4 (2025): Dinasti International Journal of Economics, Finance & Accounting (September - O
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i4.4878

Abstract

This study examines the implementation of Non-Tax State Revenue – Forest Area Utilization (PNBP-PKH) as an instrument for controlling mining in forest areas. The background is the high economic contribution—PNBP-PKH reached IDR 2.42 trillion (2021), IDR 2.88 trillion (2022), and IDR 2.55 trillion (2023)—but accompanied by net deforestation of 104,000 ha (2021–2022). A qualitative descriptive method was used through interviews with six key informants from the government and business actors. The results show that impact category-based tariffs (L1–L3) encourage early reclamation, but are hampered by institutional coordination, regional verification capacity, unintegrated cross-ministerial information systems, and suboptimal business actors. Several companies experience administrative delays and spatial data discrepancies. The conclusion is that digital integration, increased regional technical capacity, and simplified procedures are needed to strengthen the dual role of PNBP-PKH as a fiscal and environmental policy.
Strategi Penanaman Nilai Berbagi Dan Jujur Sejak Usia Dini Mariam, Siti; Prihandoko, Yogi
Jurnal Anak Usia Dini Holistik Integratif (AUDHI) Vol 8, No 1 (2025)
Publisher : Prodi Pendidikan Guru Pendidikan Anak Usia Dini

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36722/jaudhi.v8i1.4366

Abstract

Pendidikan karakter merupakan fondasi penting dalam pembentukan kepribadian anak sejak usia dini. Nilai berbagi dan jujur merupakan dua komponen utama karakter prososial yang perlu ditanamkan secara sistematis sejak masa prasekolah. Studi ini bertujuan untuk mengkaji strategi yang relevan dalam pembelajaran nilai berbagi dan jujur sejak usia dini. Metode yang digunakan adalah studi literatur dengan menelaah hasil-hasil penelitian bereputasi dari jurnal nasional dan internasional. Sumber data dalam penelitian ini diperoleh dari artikel-artikel ilmiah yang dipublikasikan dalam jurnal bereputasi, terutama yang terindeks Scopus, Google Scholar, dan DOAJ, serta buku-buku acuan pendidikan anak usia dini. Artikel yang dikaji adalah publikasi yang terbit antara tahun 2018 - 2025, dengan fokus pada topik pengembangan karakter anak, nilai berbagi, kejujuran, serta strategi pembelajaran yang relevan. Data dianalisis dengan cara membandingkan temuan antar studi, mengidentifikasi kesamaan dan perbedaan, serta menyoroti kontribusi masing-masing studi terhadap pemahaman nilai berbagi dan jujur di usia dini. Hasil kajian menunjukkan bahwa strategi seperti storytelling, role-playing, pretend play, serta penggunaan media visual dan kegiatan berbasis proyek terbukti efektif dalam menanamkan nilai berbagi dan jujur pada anak usia dini. Efektivitas strategi tersebut meningkat bila disertai pendekatan yang menyenangkan, konsisten, dan kontekstual sesuai dengan pengalaman hidup anak. Kesimpulannya, strategi penanaman nilai berbagi dan jujur sejak usia dini yang efektif dilakukan melalui kegiatan yang menyenangkan dan sesuai perkembangan anak, seperti storytelling, role-play, pretend play, serta integrasi dalam kegiatan bermain sehari-hari
Online Assessment of English Competence and Its Washback: Teachers’ and Students’ Voices Mariam, Siti; Fadlilah, Sayyidatul; Kepirianto, Catur
International Journal of Social Learning (IJSL) Vol. 5 No. 3 (2025): August
Publisher : Indonesian Journal Publisher in cooperation with Indonesian Social Studies Association (APRIPSI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/ijsl.v5i3.437

Abstract

Online assessments present several challenges for teachers, particularly in EFL (English as a Foreign Language) contexts. These difficulties fall into four categories: contextual, psychological, pedagogical, and technical. This study aims to explain teachers’ and students’ voices on implementing online assessment of English competence and its washback. It employed a qualitative method and a narrative inquiry research design. Data collection techniques used semi-structured interviews and open-ended questions. Thematic analysis was used as a data analysis technique. The participants were two English teachers and five students of an Islamic secondary school in Semarang city. The results show that the biggest challenge when conducting online English assessment reflects a range of technological, emotional, and instructional challenges, namely poor internet connection, device sharing or lack of equipment, speaking anxiety, unclear instructions, difficulty with listening tests, time pressure, lack of feedback, and technical platform confusion.
Sihat Secara Fitrah, Sihat Tanpa Obat: Seminar Kesehatan Holistik Bersama Dr. Hashlina Bt Rushdi di Maahad Tahfiz Arabic Al-Gontory Lil Banat Selangor Malaysia Herlina, Herlina; Ernawati, Ernawati; Rois, Ajun; Novita, Evi; bt Rushdi, Hashlina; Laela Fitriani, Baiq; Khoirunisa, Nurul; Mariam, Siti
El-Mujtama: Jurnal Pengabdian Masyarakat  Vol. 5 No. 3 (2025): El-Mujtama: Jurnal Pengabdian Masyarakat
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v5i3.9883

Abstract

The seminar entitled “Healthy by Nature, Healthy without Medicine” featured Dr. Hashlina bt Rushdi, a lecturer at the University of Malaya Foundation Program in Physics and Holistic Science, as the keynote speaker. This seminar aimed to provide a deeper understanding of holistic health concepts based on human nature (fitrah), which emphasize maintaining the balance of body and soul without reliance on chemical drugs. The seminar was conducted through presentations, interactive discussions, and a question-and-answer session. Participants, consisting of students and Islamic boarding school members, gained new insights into the importance of healthy lifestyles, stress management, natural diet, and utilizing the body’s innate potential for self-healing. The outcome showed an increased awareness among participants regarding the paradigm of living healthily in accordance with human nature, which can be applied in their daily lives.
ANALISIS STRATEGI PROMOSI DI TOKO KUE PLASINDO CAKE & BAKERY DALAM MEMPERKUAT CITRA DAN KEPUASAN KONSUMEN Mariam, Siti
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.155

Abstract

This research discusses marketing strategy as the key to the success and growth of a company. Marketing is the main element in meeting consumer needs and achieving business goals through a marketing mix which includes product, price, place and promotion. This research is a qualitative descriptive study that explores the use of the marketing mix in the context of increasing consumer satisfaction. The main focus of research is on marketing strategies that include product innovation, competitive prices, strategic locations, effective advertising campaigns, and their impact on customer satisfaction. In the short term, research shows the importance of winning over consumers with new products, while in the long term, maintaining product quality is key to retaining the existing consumer base. An effective marketing strategy also includes developing and implementing multi-purpose markets as well as sustainable market segmentation to better meet and serve consumer needs. In conclusion, this research provides insight into how marketing strategies can be used to increase competitiveness and consumer satisfaction, as well as maintain a company's position in a competitive market
Exploring the Synergistic Effects of Tax Policies, HRM Practices, and Strategic Marketing on Organizational Financial Performance: A SEM-PLS Analysis Putra, Aditya Halim Perdana Kusuma; Mariam, Siti; Rozamuri, Arif Murti; Yusuf, Marwah
Atestasi : Jurnal Ilmiah Akuntansi Vol. 7 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/atestasi.v7i2.947

Abstract

The purpose of this study is to examine the synergistic effects of tax policies, Human Resource Management (HRM) practices, and strategic marketing initiatives on organizational financial performance, with a focus on understanding how these elements interact to enhance market competitiveness and operational efficiency in a rapidly evolving business environment. This study employed a descriptive correlational research design to investigate the synergistic effects of tax policies, HRM practices, and strategic marketing initiatives on organizational financial performance. The study utilized Structural Equation Modeling with Partial Least Squares (SEM-PLS) to analyze the complex relationships among these variables, capturing data from a cross-sectional sample of 245 valid responses from middle to large-scale enterprises. Data were collected via a structured online survey that included both validated scales and newly developed items tailored to the constructs of interest. The analysis proceeded in two stages: first, assessing the measurement model for validity and reliability, and second, evaluating the structural model to test the hypothesized relationships. SEM-PLS was chosen for its ability to handle complex models with latent variables, even with small to medium sample sizes, providing robust insights into the factors that drive organizational financial performance. The results of this study reveal significant relationships between HRM Practices, Strategic Marketing Initiatives, Tax Policies, and Organizational Financial Performance, with Market Competitiveness and Operational Efficiency acting as critical mediators. The indirect effects further supported these findings. HRM Practices, Strategic Marketing Initiatives, and Tax Policies all indirectly contributed to Organizational Financial Performance through Market Competitiveness and Operational Efficiency, with all paths showing statistical significance. These results emphasize that the synergistic alignment of HRM, marketing, and tax strategies is crucial for achieving superior financial outcomes, with Market Competitiveness and Operational Efficiency serving as essential pathways in this process.
Analisis Sentimen berbasis Deep Learning Terhadap Kesetaraan Gender di Bidang STEM: Perspektif dan Implikasinya Mariam, Siti; Nurhaida, Ida
Jurnal Pendidikan Informatika (EDUMATIC) Vol 9 No 1 (2025): Edumatic: Jurnal Pendidikan Informatika
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/edumatic.v9i1.29071

Abstract

Women's participation in Science, Technology, Engineering, and Mathematics (STEM) is still low due to discrimination, gender stereotypes, and lack of access to equal career opportunities. This research analyzes public sentiment about gender equality in STEM fields using the Knowledge Discovery in Database (KDD) approach with the Long Short-Term Memory (LSTM) algorithm. The data consists of 1,200 tweets (2018-2024) collected through web crawling and processed using KDD techniques such as preprocessing, transformation, data mining and evaluation. The resulting LSTM model showed 86.25% accuracy, 88.18% precision, 82.20% recall, and 85.00% F1-score. Sentiment analysis showed support and appreciation for women in STEM (positive sentiment) and criticism of gender discrimination and stereotypes (negative sentiment). This study faced challenges in the form of data imbalance and the model's difficulty in understanding the Indonesian context. Our findings confirm the importance of policies that support gender equality and inclusive work environments. This research is expected to improve people's perception of gender equality and increase the representation of women in STEM fields, especially in Indonesia.
Building Competitive Advantage Through Information Technology Integration in Marketing and Branding Management Strategies Mariam, Siti
Golden Ratio of Mapping Idea and Literature Format Vol. 4 No. 2 (2024): February - June
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grmilf.v4i2.356

Abstract

This study delves into the crucial role of information technology (IT) integration in marketing and branding management strategies, highlighting its significance as a pivotal element for businesses aiming to secure a competitive edge in the rapidly evolving digital landscape. In an era marked by digital transformation, the confluence of innovative IT solutions with traditional marketing and branding frameworks emerges as a strategic necessity for companies navigating the complexities of today’s marketplace. This research posits that such integration is instrumental in revolutionizing how organizations communicate with their target audiences, offering new pathways for differentiation and value creation. Exploring the paradigm shift induced by the advent of digital platforms, social media, and data analytics, the paper examines how these technologies have expanded the opportunities for businesses to engage with consumers on a more personalized and impactful level. It asserts that the digital transformation enables the harnessing of data-driven insights, thereby optimizing marketing strategies, brand positioning, and customer relationships. This integration transcends operational enhancements, dictating the long-term success and sustainability of businesses through strategic necessity. Moreover, the study addresses the dynamic and ever-evolving nature of digital technologies, emphasizing the importance of agility and innovation in exploiting new tools and platforms to maintain competitive superiority. It explores the potential of artificial intelligence, blockchain, and augmented reality in enhancing marketing effectiveness and brand appeal. However, it also acknowledges the challenges inherent in IT integration, such as data privacy, cybersecurity, and the need for continuous adaptation and employee skill development. Drawing upon theoretical frameworks and practical case studies, this research aims to provide a comprehensive analysis of the role of IT in enhancing marketing and branding strategies. It seeks to offer insights into the latest trends, challenges, and opportunities within the digital marketing landscape, facilitating a deeper understanding of how businesses can leverage technology to foster a sustainable competitive advantage. Ultimately, this paper endeavors to illuminate the strategic importance of IT integration in marketing and branding, guiding businesses towards more effective and innovative practices in the digital age.
Co-Authors - Khaeruman Abdul Haeba Ramli Aditya Halim Perdana Kusuma Putra Putra Adrifa, Zacky Putra Agung Aji Perdana Agung Edi Rustanto Ahdi Riyono Ahmad Suriansyah Ahmad Zainal Ajat Sudrajat Al Kausar, Al Kausar Almansuri, Anton Amalia Sapriati Amrullah Amrullah Ardhana, Nugroho Aji Arif, Zaenal Arifah, Muhammad Syahroni Arifin, Antoni Ludfi Arsyi Rizqia Amalia Aulia, Nur Nabila Azhar Nampira, Ardi Bagiastra, I Ketut bt Rushdi, Hashlina Budi, Erwanto Budi, Erwanto Catur Kepirianto Cholifihani, Muhamad Cholifihani, Muhammad Christover, Jean Damayanti, Si Luh Putu Dedi Junaedi, Dedi Defran, Hanif Muhammad Dewi Purnamasari Dewi, Maya Puspita Dihin Septyanto Din Azwar Uswatun Djati, Sunding Pantja Djoko Sutrisno Ekawati, Rosa Eni Rosnija Eric Hermawan Ernawati Ernawati Eros Rosmiati Evi Novita Fadillah, Nida Sri Nur Fahrosa, Salsa Meisita Fika Aryani Hamidah, Asti Hendriadi, Hendriadi Herlina Herlina Hidayat, Yusup Rachmat I Ketut Suma I Wayan Suastra Ida Bagus Putu Arnyana Ida Nurhaida Imelda Fajriati Indrajaya, Titus Irsan Tricahyadinata IRWANSYAH Irwansyah Irwansyah Ismaya, Sakti Brata Judijanto, Loso Juliana Juliana Kadafi, M. Amin Kalim, Muchamad Nur Kanaya, Aida Suni Khaeruman Khoidar Amirus Khoirunisa, Nurul Kusnadi Laela Fitriani, Baiq Lutfiyah, Zalfa Waspa Ma'mun, Nadiah Macdhy, Reshanty Dea Nur Mahadewi, Erlina Puspitaloka Majid Wajdi Maksum Radji Maratis, Jerry Megawaty Meidiyanty, Elvira Muhammad Nafi Annury, Muhammad Nafi Naldo, Jufri Naldo Nefianto, Tirton Nurishlah, Laesti Nurpadilah, Maila Oktavia, Kiki Nur Omar, Rina Haji Panji Kresna, Egi Petrus Jhon Alfred Depa Dede Pindiharti, Dewi Prakoso, Hauzan Afif Prasetyo, Wisnu Budi Pratama, Mario Putra Purnomo, Subekhi Hadi Purnomo, Suseno Hadi Rahayu Apriliaswati Rahayu, Astrid Ramdan Samadi, Mochammad Riyanti Riyanti Rohani, Laila Rois, Ajun Rojuaniah Rojuaniah Ropi Marlina Rozamuri, Arif Murti Saadillah, Ramdhani Saputra, Radiansyah Harry Sari, Fitri Eka Sari, Hani Mayang Sayyidatul Fadlilah Septiningrum, Kartika Ayu Setyaningrum, Angela Selvia Shunhaji, Akhmad Silvester Masias Siso Sina, Muhammad Ibnu Sinaga, Samuel J. Siti Nurhidayati Siti Tarwiyah Sujatmiko, Anang Suriyadi, Suriyadi Suroyo Suroyo Surryanto Djoko Waluyo Suryani, Devina Ratna Susanto Susanto Sutawidjaya, Ahmad Hidayat Sutawijaya, Ahmad Hidayat Syahla, Tamara Syech Idrus Tablante, Dennish Tablante, Dennish H. Thamanda, Dhea Rusli Toaha, Muhammad Vikaliana, Resista Wicaksana, Harits Hijrah Widiyanti, Indri Ayu WIJAYA WIJAYA, WIJAYA Yogi Prihandoko Yohana, Erni Yolanna, Yolla Yusuf, Marwah