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All Journal JURNAL ILMIAH PLATAX Belitung Nursing Journal Biosfer: Jurnal Pendidikan Biologi Pendas : Jurnah Ilmiah Pendidikan Dasar Jurnal Peternakan Nusantara Bioscientia Medicina : Journal of Biomedicine and Translational Research Indonesian Journal of Pharmaceutical and Clinical Research JURNAL FLYWHEEL Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) CITRA JUSTICIA : Majalah Hukum dan Dinamika Kemasyarakatan Alibbaa': Jurnal Pendidikan Bahasa Arab Journal Sport Science, Healt and Tourism of Mandalika (Jontak) Jurnal Kesehatan Tambusai Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora Aksiologi : Jurnal Pendidikan dan Ilmu Sosial Abdimas: Papua Journal Of Community Service Jurnal Studi Ekonomi dan Bisnis Islam (SEBI) Jurnal Ekonomi Syariah Pelita Bangsa Bioscientia Medicina : Journal of Biomedicine and Translational Research Global Abdimas: Jurnal Pengabdian Masyarakat Jurnal Media Akuakultur Indonesia DA'WA: Jurnal Bimbingan Penyuluhan & Konseling Islam Arus Jurnal Sosial dan Humaniora Jurnal Akuntansi dan Keuangan Syariah - ALIANSI Jurnal Sintesis: Penelitian Sains, Terapan dan Analisisnya CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Jurnal Ilmu-Ilmu Kehutanan International Journal of Education and Teaching Zone Jurnal Sains dan Kesehatan Regress: Journal of Economics & Management Valid Jurnal Pengabdian Filogeni: Jurnal Mahasiswa Biologi Jurnal Inovasi Pendidikan dan Teknologi Informasi (JIPTI) TOFEDU: The Future of Education Journal Journal of Mandalika Literature Ininnawa: Jurnal Pengabdian Masyarakat MULTIPLE: Journal of Global and Multidisciplinary At Tahfidz Jurnal Ilmu Al-Qur'an dan Tafsir Prosiding Seminar Hukum Aktual Fakultas Hukum Universitas Islam Indonesia INTEGRATIF: Jurnal Pengabdian Kepada Masyarakat Policy Brief Pertanian, Kelautan, dan Biosains Tropika Dinika: Academic Journal of Islamic Studies. Akuntabel: Jurnal Ilmiah Akuntansi Jurnal Ilmiah Kepesantrenan Jurnal Dedikasi Masyarakat Jurnal MediaTIK Jurnal Nusa Akuntansi Tarbiyah Darussalam : Jurnal Ilmiah Kependidikan dan Keagamaan Issues in Mathematics Educations (IMED) Aksi Kita: Jurnal Pengabdian Kepada Masyarakat lentera jurnal manajemen Journal of Education and Science (EDUSAINS) Journal Of Biology Education Research (JBER) Study of Scientific and Behavioral Management (SSBM) Outline Journal of Community Development
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Journal : Valid Jurnal Pengabdian

 1 
Strategi Implementasi Digital Marketing Dalam Meningkatkan Volume Penjualan Pada UMKM Jagung Marning UD. Karya Indah Desa Gelogor Endang Kartini; Lalu Mimbar; Rusdi
Valid Jurnal Pengabdian Vol. 3 No. 1 (2025): Vol. 3 No. 1 Januari 2025
Publisher : Lembaga Pengembangan, Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Ilmu Ekonomi AMM

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Abstract

This community service aims to introduce and implement digital marketing strategies to increase sales volume. The partners in this service are the actors of UNKM Jagung Marning UD Karya Indah located in Gelogor Selatan Village, Kediri District, West Lombok. The main problem faced by partners is the lack of knowledge in marketing the products produced both offline (conventionally)/directly and online. Lack of understanding/knowledge of marketing will have an impact on the lack of sales results, thus affecting business development. The solution offered in this community service is through a mentoring consultation program by a team of lecturers. The target of the program is to increase partner knowledge both regarding digital marketing strategies and the ability to implement digital marketing. The method of implementing community service activities is carried out by providing tutorials and mentoring in introducing digital marketing strategies both conventionally and digitally. The results of the activity show the enthusiasm of partners who from the beginning have always paid attention and asked a lot of questions for the continuity of their business.
Penyuluhan UMKM Go Ekspor (Strategi Jualan Online Di Pasar Internasional) Pada Pelaku UMKM di Desa Gerogol Lombok Barat Rusdi; Armiani; Ni Nyoman Yuliati; Sukma Hidayat Kurnia Abadi; I Made Suardana; Endang Kartini; Baiq Kisnawati; Khaerul Hadi; Surahman Hidayat; Ulfiyani Asdiansyuri; Faizatul Fajariah
Valid Jurnal Pengabdian Vol. 3 No. 2 (2025): Vol. 3 No. 2 Juli 2025
Publisher : Lembaga Pengembangan, Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Ilmu Ekonomi AMM

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Abstract

This community service aims to provide education to MSME actors related to Online Selling Strategies in the International Market so that there is added value and profitability for MSME business actors in Gerogol Village. The target of service is MSME actors who are registered and already have a business license in Gerogol Village. Problems are solved in three stages of activities, namely preparation, implementation and evaluation. Preparations were made by conducting preliminary interviews to find out the conditions in the field regarding the basic problem of non-development of MSMEs in Gerogol Village. The implementation was carried out by providing counseling on how to create added value for the businesses of each MSME actor in Gerogol Village. Evaluation of activities is carried out for each stage by collecting and concluding data from each stage of the activity. The results of the Online Sales Strategy in the International Market counseling activity for MSMEs in Grogol Village, West Lombok, show a high level of enthusiasm from MSME actors because there are new opportunities to increase business scale and profits.
Pemanfaatan Buah Pepaya Menjadi Keripik Dan Digitalisasi Marketing Di Desa Lelede Kecamatan Kediri Kabupaten Lombok Barat NTB Hj. Erviva Fariantin; Rusdi; Syaiful Amri; Indah Ariffianti; Elvina Setiawati; Sopian Saori; Dedy Febry Rachman
Valid Jurnal Pengabdian Vol. 2 No. 1 (2024): Vol. 2 No. 1 Juli 2024
Publisher : Lembaga Pengembangan, Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Ilmu Ekonomi AMM

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Abstract

The aim of this service is to utilize papaya fruit to make papaya chips and digitize marketing in Lelede Village, Kediri District, West Lombok Regency, NTB. We know that papaya can not only be consumed directly but can also be processed into various foods, one of which is "Papaya Chips" or "Papaya Chips". The presence of papaya chips has become a food choice that can be consumed by all groups, from children, teenagers to adults. This papaya chips product or "Papaya Chip" is considered very appropriate to meet the need for healthy snacks, because consumers are now increasingly smart and aware of health, and are willing to spend time paying attention to types of natural products, so that business opportunities are expected. This can be utilized by people who already have a business or who are about to set up a business to increase income to survive which is increasingly difficult. The method of implementing this service is carried out in three stages, namely the planning stage, implementation stage and evaluation stage. The results of the service are the activity of making papaya chips which includes the acquisition of raw materials, goods in process and finished goods with simple quality control. The production process can also be carried out in everyday life because the ingredients are easy to obtain, by using papaya fruit that is around us we can produce papaya chips and these chips can be marketed so that they can help the family's economic income.
Pendampingan Pengembangan Produk Dan Strategi Pemasaran Kopi Manggis Sebagai Produk Unggulan UMKM Lombok Putri Reno Kemala sari; I Nengah Arsana; Rusdi; Rosyia Wardani; Syaiful Amri; Elvina Setiawati
Valid Jurnal Pengabdian Vol. 4 No. 1 (2026): Vol. 4 No. 1 Januari 2026
Publisher : Lembaga Pengembangan, Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Ilmu Ekonomi AMM

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Abstract

This community service activity aims to enhance the competitiveness of Lombok's SMEs thru intensive business consultations in developing innovative product marketing strategies. The service partner is an MSME actor who develops mangosteen coffee products as a combination of two regional flagship commodities. The methods used include intensive business consultations, assistance in developing marketing strategies, and strengthening branding. The results of the activities show that the partners successfully understood the product positioning in the market, were able to design marketing strategies that align with the target consumers, and had a clear business roadmap for business development. The mangosteen coffee product produced has a unique quality as an innovative product based on local wisdom with promising market potential.
Co-Authors -, Maison Abdi Hudzaifah Kosasih Adi Wahyu Adnan Afriani, Arikah Putri Ainur Rachman ANDI PAIDA Andi Surya Anugerah Andrayani, Anisa Anisa Ainun Nalda Annalia Wardhani Annisa Utami Anwar, Zakiyah Arara, Fakhriya Bilad Arif Sudarmanto, Arif Ariffianti, Indah Armiani Asmaul Husnah Amri Asra, Ridho ASRAWATI Asriani Baiq Nurafiza Baiq Regitha Puji Meilantika Binahayati Rusyidi Chaeril Syafri Cut Mega Putri Damrus, Damrus Dedy Febry Rachman Deni Kurniadi Sunjaya Desiana Dessy Wardiah, Dessy Devriliana T, Dinda Dhita Tsurayya Dian Suparti Dwi Pramesti. Y Efendi, Aprijon` Elsa Lisanti Elvina Setiawati Endang Kartini Endang Mayora Endro, Eki Ermiati Ervizal AMZU Eva Chundrayetti Fachry Abda El Rahman Fahmi Sidiq Faida Musa’ad Faizatul Fajariah Fatmawati Saloko Fitri Cahaya Fitrisia, Azmi Fiza Al Zenyta, Navynda Haida Fitri Halomoan Hamdi Harmen Hamdi Harmen Haria, Yesaya Hasmalia Hasni Hendra Naldi Henny Setyawati Henra Malik Hidayani Hidayat, Muhammad Rahmat Hj. Erviva Fariantin I MADE SUARDANA I Nengah Arsana Ida Ayu Nursanty Indra Ihsan Indrawati Inka Gustimaya, Nizarani insana maria Iskandar, Elsa Juliana, Serly Nufia Junaidi Junaidi Karomah, Ana Khaerul Hadi Khotmi, Herawati Kisnawati, Baiq Kurnia Rakhman, Dedi Laili Rahayuwati Lalu Mimbar Lestari, Delfiazi Lisanti , Elsa Lisantie, Elsa Lubis, Adi Mansar Lubis, Muhammad Syukran Yamin Lubis M. Ilham Akbar Sabri M. Imamuddin Manar, Primadhika Al Mardani Mardani, Oktantia Almira Putri Marshanda Yuwinancy Masrun Mayetti Minahari Minarny Gobel Moh Habibuddin Morisna, Titin Muh. Haris Zubaidillah MUHAJIR MUHAMMAD ALI Muhammad Aris Muhammad Imran Muhammad Rahmat Hidayat Muhammad Riska Mulyati Murisa, Wadah Mustaghfirin Muzakir Natasya, Kezia Salsia Nessa Ni Ketut Arunika Brahmantari Ni Luh Ayu Sekar Suryani Ni Wayan Putri Darmayanti Nirmalasari Nst, Mangsur Nur Azmi M Nur Ikhsan, Muhammad Nuri Andarwulan Nurjannah Nursinta Nuruddaroini, M. Ahim Sulthan Padli, Feri Prameswary, Innes Putri Reno Kemala Sari Rabani, Wigar Rachmadani, Fairuz Najla Rachmaniar, Vira Adistya Rahmadani, Annisa Rahmanizar, Cut Sarah Rahmat Hidayat, Muhammad Rahmi Lestari Ranti Ratna Wardani Ratna Yuliawati Ratna Yuliawati, Ratna Restuning Widiasih Rezki, Wenny Rahmalia Ria Kilala Riantoni, Cicyn Ricky Febriansyah Rinang Mariko Rismawati Rizanda Machmud Rizhal Hendi Ristanto Rizky Pratama Putra Perkasa Robi Budi Yandra Roswita Rosy Hutami ROSYIA WARDANI Roza Sani Aidah Ruslan Rusli sapanli, kastana Saputra, Rifky Adi Sari Utami Hidayati Sari, Citra Windani Mambang Sari, Deva Dewiyana Simanjuntak, Hengki Slamet Wahyudi Sofiati Wardah Sopian Saori SRI RAHAYU SUGIYANTO Sukamto, Ika Sumiyarsi Sukma Hidayat Kurnia Abadi Supriadi Supriadi Surahman Hidayat Sutriyono Su’da Al Muntazah Syaharuddin Syaiful Amri Syawaluddin, Ahmad Sylvetri Lestari Taqiya, Rakhesa Izzah Tasnim Rahmat Tasya, Ananda Taufiq Abdulah Trisnawati, Nika Fetria Tung, Serene En Hui Ulfiyani Asdiansyuri Upik Yelianti Virginia, Zana Wahdini Wahidin, Nurhalis Wedra Aprison Whalsen Duli Agus Lauh Wulan Agus Utami, Annisa Yolan Hardika Pratama Yuliati, Ni Nyoman Yusri Dianne Jurnalis Zainal Putra Zulfi Fadhlurrahman Zulkifli ⁠⁠Muchamad Subulul Hikam