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Development Strategy for Pioneer Tourism Village, Oro-Oro Ombo, East Java Noviana, Linda; Situmorang, Marningot T Natalis; Farida; Cahyaputri, Bunga; Sukwika, Tatan
Jurnal Pengelolaan Sumberdaya Alam dan Lingkungan (Journal of Natural Resources and Environmental Management) Vol 15 No 5 (2025): Jurnal Pengelolaan Sumberdaya Alam dan Lingkungan (JPSL)
Publisher : Pusat Penelitian Lingkungan Hidup, IPB (PPLH-IPB) dan Program Studi Pengelolaan Sumberdaya Alam dan Lingkungan, IPB (PS. PSL, SPs. IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jpsl.15.5.737

Abstract

The Oro-oro Ombo Pioneer Tourism Village in Batu City, East Java, has significant potential for development as a tourist destination. This study provides clear recommendations for prioritizing alternatives in developing the tourism Village. The Analytic Hierarchy Process (AHP) method is used to identify the factors influencing the development of the tourism village and determine the priority development strategies. This research involves ten respondents representing the Penta helix group: Academics, Business, Community, Government, and Media. Based on the highest and lowest AHP weight values, the research results indicate that local community participation and tourist satisfaction are the key factors. Simultaneously, the results show that the waterfall destination is the main priority alternative (29.9%), followed by the Apple Garden (25.5%), Camping Ground (23.3%), and Flower Garden (21.3%). The study concludes that local community participation is the highest criterion. At the same time, the waterfall destination is the preferred development choice for the Oro-oro Ombo Pioneer Tourism Village in Batu City, East Java. Sustainable development can be achieved by involving the community in decision-making, ensuring environmental conservation, and offering eco-friendly services. Therefore, the policy implication is that local governments should prioritize community engagement, allocate resources for sustainable infrastructure, and support responsible tourism practices. 
Development Strategy for Pioneer Tourism Village, Oro-Oro Ombo, East Java Noviana, Linda; Situmorang, Marningot T Natalis; Farida; Cahyaputri, Bunga; Sukwika, Tatan
Jurnal Pengelolaan Sumberdaya Alam dan Lingkungan (Journal of Natural Resources and Environmental Management) Vol 15 No 5 (2025): Jurnal Pengelolaan Sumberdaya Alam dan Lingkungan (JPSL)
Publisher : Pusat Penelitian Lingkungan Hidup, IPB (PPLH-IPB) dan Program Studi Pengelolaan Sumberdaya Alam dan Lingkungan, IPB (PS. PSL, SPs. IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jpsl.15.5.737

Abstract

The Oro-oro Ombo Pioneer Tourism Village in Batu City, East Java, has significant potential for development as a tourist destination. This study provides clear recommendations for prioritizing alternatives in developing the tourism Village. The Analytic Hierarchy Process (AHP) method is used to identify the factors influencing the development of the tourism village and determine the priority development strategies. This research involves ten respondents representing the Penta helix group: Academics, Business, Community, Government, and Media. Based on the highest and lowest AHP weight values, the research results indicate that local community participation and tourist satisfaction are the key factors. Simultaneously, the results show that the waterfall destination is the main priority alternative (29.9%), followed by the Apple Garden (25.5%), Camping Ground (23.3%), and Flower Garden (21.3%). The study concludes that local community participation is the highest criterion. At the same time, the waterfall destination is the preferred development choice for the Oro-oro Ombo Pioneer Tourism Village in Batu City, East Java. Sustainable development can be achieved by involving the community in decision-making, ensuring environmental conservation, and offering eco-friendly services. Therefore, the policy implication is that local governments should prioritize community engagement, allocate resources for sustainable infrastructure, and support responsible tourism practices.
Co-Authors Adi Candra Ahmad Ahmad Syarifudin Aini Ainul Fahmi Aisyah Aliya, Nevi Andi Ahmad Saugi Suloengka Andi Nurul Faizah Andriyani, Nadya Putri Angela, Leliana Maria Anisatul Farida ANNE NURAINI Aqidah, Waqiatul Arieshanti, Tiara Maysha Arini Purnamasari Ariyanti, Silvy Arsina Zalirun Asfiati Asmaul Husna Aurelia, Eghydea Kumala Ayu Puspitasari Bayu Sindhu Raharja Bella Budi, Agus Cahyaputri, Bunga Caroline, Nataly Darmayunita, Nadia Daryono Desi Ramayana Destika Putri Fitriana Devi Yanti Dewi Pusparini Dian Agustina Dichiara, Cherryl Armetty Dicky Jhonson Saputra Didik Sugeng Widiarto Diki Hermawan Dini Lionita Septiani Dwi Elfi Eliwarti Evi Lusiana Fadilah, M. Reza Ishadi Faiqoh, Putri Kholida Faizah, Andi Nurul Finka Indiyani Fira, Sri Asfirawati Halik Firda Nurul Fadila Firdaus, Venus Harianto Harliantara Harliantara Hartono Hartono Hasibuan, Masnilam Herminda Herry Agung Prabowo Hidayah, Nurul Elisa Hidayat, Shulhan Arief Humairoh, Annisatul Husni Sulaiman Husnur, Achmad Ibrahim, Ida Musdafia Ifa Nurasykin Imam Pribadi Imran Imran Isa Indah Resti Ayuni Suri Indah Tri Purwanti Iwan Mulyana Jalaluddin Jannati, Nurbaiti Jaya, Imanuel Kartika Shinta Dewi Khoiriyah, Fatikhul Kurniawati , Evi Kusumiyati Kuswanti Lani Ayzarah Linda Noviana Lisa Safitri Luciana Djaya, Luciana Lyana Allawiyah M. Reza Ishadi Fadillah Ma'rufi Maella, Nur'annafi Farni Syam Mahanani, Estu Maharani, Estu Mahyudin Majestika, Aulia Qisthi Manggar Purwacaraka Marhalinda MARLIZA OKTAPIANI Mediyana Mediyana, Mediyana Meirizal Mochamad Arief Soleh, Mochamad Arief Monalisa Mufarrohah, Vina Muh. Munif Jazuli Muh. Sofyan Muhammad Agus Muljanto Muhammad Ilyas Muhammad Irham Zainuri Nadhira, Balqis Saidati Najam, Manoel Loebpa Ginther Nesya, Olivia Julia Nirva Diana Noor Istifadah Nur Fadilah Nur Fajrianti D Nur Wahyuni Nurhamzah Nurul Fadila, Firda Nurwijayanti Nur’annafi Farni Syam Maella Ode Yahyu Herliani Yusuf Perawati Poppy Farasari Prasetyo, Iwan Joko Purwiro Harjati Putri, Miya Adinda Putri, Nazla Yasmien Rahaja, Alda Rahmat Budiarto Ratna Dewi Setyowati Reinita Resti Pangestu Rijal Abdillah Rio Ady Erwansyah Riza Tri Handayani Rotama, Andra Rupa, Martina Kaisriani Ruwaida Safira, Ananias Sandi Achmad Pratama Saputra, M. Indra Sardianto Markos Siahaan Sari, Velia Sarum, Lia Septya Suarja Shafenti Shely Nasya Putri Sihombing, Mey Beta Risma Silvi Ariyanti Simamora, Rebecaa Angelita Sirait, Devita Sari Siska Andriani SIska Rasiska, SIska Siti Patimah Sitti Aisyah Abdullah Situmorang, Marningot T Natalis SRI ASTUTIK Sri Furyani SUPRAYITNO Suprianing Arum , Lingling Suryani, Dwi Aprilia Suryani, Rahayu Endang Syahrul Syarifudin, Ahmad SYARIFUL MUBAROK Tahir, Sitti Rahma TATAN SUKWIKA Taufiq Hidayat Tisnawati, Nina Toto Andri Puspito Tryiis ARR Tur’ah, Siti Umar Faruq Venus F Firdaus Verensia, Dhea Ananda Wa Ode Irmawati Wa Ode Siti Iman Tegar Wawan Sutari Wijaya, Tomy Wisudaningsih, Endah Tri Wiwie Yesi Anita Yitno Yulistiawati Zulaikha ‎ ‎, Harmono