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All Journal Irfani ETTISAL Journal of Communication International Journal of Artificial Intelligence Research Jurnal Studi Komunikasi Cakrawala : Jurnal Humaniora Bina Sarana Informatika Jurnal Komunikasi IKRA-ITH Humaniora : Jurnal Sosial dan Humaniora JMM (Jurnal Masyarakat Mandiri) Expose: Jurnal Ilmu Komunikasi Jurnal DISPROTEK Wacana: Jurnal Ilmiah Ilmu Komunikasi LUGAS Jurnal Komunikasi At-Tafkir Semiotika: Jurnal Komunikasi Journal on Education Jurnal Profetik Jurnal Inovasi Ilmu Sosial dan Politik Jurnal Ilmu Kepolisian Mudir : Jurnal Manajemen Pendidikan JURNAL PUSTAKA KOMUNIKASI Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) International Journal of Economics Development Research (IJEDR) IJOLTL (Indonesian Journal of Language Teaching and Linguistics) JURNAL PUBLISITAS Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Community Development Journal: Jurnal Pengabdian Masyarakat INCARE Abdi Kami : Jurnal Pengabdian Kepada Masyarakat Jurnal Kajian Komunikasi dan Pembangunan Daerah Sustainable: Jurnal Kajian Mutu Pendidikan Indonesia Berdaya Mattawang: Jurnal Pengabdian Masyarakat Jurnal Kewarganegaraan ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat International Journal of Community Service Moestopo International Review on Social, Humanities, and Sciences (MIRSHuS) Jurnal Ilmu Komunikasi Progressio Jurnal Minfo Polgan (JMP) Mediastima KOMUNIKATA57 Jurnal Pengabdian Teratai Jurnal Abdi Masyarakat Multidisiplin Petanda : Jurnal Ilmu Komunikasi dan Humaniora Busyro : Jurnal Dakwah dan Komunikasi Islam International Journal of Economics (IJEC) International Journal of Community Service (IJCS) Mamangan Social Science Journal Hybrid Advertising Journal: Publication for Advertising Studies Jurnal Pustaka Dianmas Jurnal Indonesia : Manajemen Informatika dan Komunikasi Journal of Computer Science and Information Technology Journal of Data Analytics, Information, and Computer Science (JDAICS) Jurnal Dinamika Ilmu Komunikasi Brand Communication International Journal of Educational Insights and Innovations (IJEDINS)
Iswahyu Pranawukir
Institut Bisnis & Informatika (IBI) Kosgoro 1957, Jakarta
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Strategi Komunikasi Efektif Motor Honda dalam Branding, Marketing dan Selling Produk Sukma, Agus Hitopa; Misnan, Misnan; Hiswanti, Hiswanti; Pranawukir, Iswahyu; Barizki, Rezzi Nanda
Jurnal Publisitas Vol 10 No 2 (2024): April
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM), Sekolah Tinggi Ilmu Sosial dan Ilmu Politik (STISIPOL) Candradimuka Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37858/publisitas.v10i2.425

Abstract

The automotive industry in Indonesia is currently very competitive, with various brands competing for consumers' attention. In this situation, an effective communication strategy is the key to building a brand, marketing products and increasing sales. This research aims to analyze the communication strategies used by PT. Astra Honda Motor (AHM) in branding, marketing and selling Honda motorbike products in Indonesia. This research uses a qualitative method with a case study on AHM. Data was collected through interviews with key informants at AHM, observation and document analysis. The research results show that AHM uses various effective communication strategies in branding, marketing and selling Honda motorbike products. Branding strategy includes establishing a strong brand image. AHM has built Honda's brand image as a quality, fuel efficient and sporty motorbike. This is done through various communication activities, such as advertising, sponsorship and events. The marketing strategy is carried out through integrated marketing. This strategy includes: 1) Above-the-line communication: AHM uses various advertising media such as TV, radio, print media and online media to build brand awareness and increase consumer interest in Honda motorbike products. 2) Below-the-line communication: AHM uses various promotional activities such as exhibitions, events and sponsorships to increase sales of Honda motorbike products. 3) Digital marketing: AHM utilizes digital media such as websites, social media and mobile applications to reach a wider range of consumers and establish more personal interactions with consumers. The selling strategy prioritizes personal selling. AHM has an extensive dealer network throughout Indonesia. These dealers provide quality sales and after-sales services to consumers.
Komunikasi Interpersonal Orang Tua Dalam Memotivasi Anak Sekolah Daring Di Masa Pandemi Maghfiratull Adawiyah; Iswahyu Pranawukir
Brand Communication Vol. 1 No. 1 (2022): Isu Komunikasi Era Pandemik di Indonesia
Publisher : Prisani Cendekia Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

As the number of patients infected with COVID-19 spread across the country, President Joko Widodo called on the public to temporarily work, study and worship at home. With the policy to carry out all activities at home during this pandemic, there are things that can be discussed by looking at family interactions as a result of this policy. One of them is that parents finally have to accompany their children to school at home The research problem that the researcher raises is how parental interpersonal communication motivates online school children during the covid-19 pandemic and how the obstacles that occur when motivating online school children. This research is descriptive qualitative with qualitative research theory. The data collection method used is the data collection technique used is Observation, Interview, Documentation and Literacy Review. From the results of research in the field, during the interpersonal communication process in motivating online school children, there are components of effective interpersonal communication including openness, empathy, support, positivity, and equality. In addition, parents also give gifts to their children if their children get good grades. Interpersonal communication barriers that occur when parents motivate their children are situational barriers.
KOMUNIKASI ANTARPRIBADI PEMANDU MUSEUM PADA LAYANAN VIRTUAL TOUR MUSEUM KEHUTANAN MELALUI APLIKASI ZOOM Wulandari, Yulianti Fajar; Rahastine, Mareta Puri; Bastian, Yan; Murtiadi, Murtiadi; Pranawukir, Iswahyu
DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah Vol. 11 No. 1 (2023): DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah
Publisher : Universitas Islam Syekh Yusuf

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33592/dk.v11i1.3447

Abstract

Museum Kehutanan merupakan destinasi wisata di Jakarta yang dikelola Kementerian Lingkungan Hidup dan Kehutanan. Pandemi yang melanda selama dua tahun membuat Museum Kehutanan mengadaptasi layanan publik dengan menggunakan teknologi komunikasi kekinian, yakni virtual tour dengan memanfaatkan aplikasi zoom. Interaksi sosial dan komunikasi antarpribadi yang terbangun dalam layanan virtual tour antara Pemandu Museum Kehutanan selaku Komunikator dan Para peserta Layanan Virtual Tour sebagai Komunikan menarik untuk diteliti. Tujuan penelitian ini adalah memahami dan menjelaskan peran komunikasi antarpribadi Pemandu Museum dalam layanan virtual tour Museum Kehutanan melalui aplikasi zoom. Penelitian ini menggunakan metode deskriptif kualitatif dengan desain studi kasus di Museum Kehutanan. Hasil penelitian menunjukan bahwa Pemandu Museum Kehutanan dalam proses interaksi sosial dan komunikasi antar pribadi melakukan pendekatan sesuai teori DeVito, yakni keterbukaan, empati, sikap mendukung, sikap positif dan kesetaraan, agar kegiatan virtual tour tidak membosankan dan berkesan bagi Peserta untuk datang berkunjung secara langsung di Museum Kehutanan. Respon peserta virtual tour sangat positif dan berharap dapat memotivasi siswa untuk aktif mencari pengetahuan agar berprestasi baik di sekolah.
POLA KOMUNIKASI KELOMPOK KOMUNITAS SPARTAN KOMANDO (SPARKO) JAKARTA DALAM MEMPERTAHANKAN EKSISTENSINYA Sofiawati, Selvi; Pratiwi, Wulan Dwi; Pranawukir, Iswahyu
DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah Vol. 11 No. 2 (2023): DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah
Publisher : Universitas Islam Syekh Yusuf

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33592/dk.v11i2.4306

Abstract

The Sparko Community is a military-style sports community formed by Lt. Col. Eka Wira in 2015. This community already has many members spread across several cities in Indonesia, one of which is the Sparko GBK Community in Jakarta. The aim of this research is to find out how group communication patterns maintain their existence through the concept of network type theory of communication patterns. The research method is descriptive qualitative. Data collection methods include observation, interviews, literature study and documentation. The informants in this research were represented by 4 people, namely 1 person was a coach as key informant and 3 people were members and community administrators as informants. The research results show that the communication pattern that occurs in the Sparko community is an all-channel communication pattern or a Bintang communication pattern where the chairman and members have the same power in influencing other members and all members can send and receive messages actively and communicatively, and everyone can communicate and participate optimally in the group. Keywords : Communications Pattern, Existence, Sparko Community
Peran Semiotika Umberto Eco dalam Jurnalisme Investigasi: Studi Kasus Terbunuhnya Vina dan Eky di Cirebon Pranawukir, Iswahyu; Darmawan, Zakaria Satrio; Syarah, Maya May; Kusuma, Ema; Setianti, Yanti
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 8 No 4 (2024): OCTOBER-DECEMBER 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v8i4.3159

Abstract

This study examines the application of Umberto Eco's semiotics in investigative journalism, focusing on the news coverage of the Vina and Eky murder case in Cirebon. The research analyzes the news article titled "Initial Evidence of Vina's Case Did Not Use Scientific Investigation, Convict's Legal Counsel: This is the Beginning of the Problem," published on June 22, 2024, by Kompas. The primary objective is to explore how Eco's semiotic theory shapes the narrative of this murder case and how symbols, signs, and narratives influence the public's perception of truth and professionalism in criminal investigations. The study employs a qualitative approach, using semiotic analysis on relevant news texts. Data were collected from articles and related reports on the Vina and Eky cases. The findings reveal that Eco's semiotic theory is highly relevant for understanding how meaning is constructed and presented in news narratives. The Vina and Eky case illustrates how factual reporting can intertwine with subjective interpretations, impacting public opinion and the judicial process. The study uncovers a tension between journalistic freedom and the need to maintain factual accuracy, along with the role of law enforcement professionalism in addressing biased or manipulative narratives. It concludes that Eco's semiotics offers valuable insights for analyzing crime-related news, helping journalists and law enforcement navigate the complexities of biased information while upholding investigative integrity. This research underscores the importance of balancing journalistic freedom, truth, and professionalism in investigative reporting
Improving Interpersonal Communication Capability Of Indonesian Workers In South Korea Misnan, Misnan; Soo II, Kim; Hitopa Sukma, Agus; Hiswanti, Hiswanti; Pranawukir, Iswahyu; Riyanti, Mayang
International Journal Of Community Service Vol. 3 No. 4 (2023): November 2023 ( Indonesia - Republik Demokratik Timor Leste - Malaysia - USA -
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijcs.v3i4.223

Abstract

The aim of this community activity is as an effort to improve the interpersonal communication skills of Indonesian workers (TKI) in South Korea. Good interpersonal communication skills are an important key in adapting to different cultural work environments and building effective relationships with colleagues, superiors and the surrounding community. The method used is online counseling. The targets are migrant workers who work in South Korea. The problem solving model used includes: identifying factors that influence the interpersonal communication skills of migrant workers in South Korea, such as differences in language, culture and communication norms. The results and discussion include a review of strategies and approaches that can be used to improve the interpersonal communication skills of migrant workers, including communication skills training, use of modern communication media and increased cultural understanding. Apart from that, this activity has provided important insights for the government, labor placement agents and TKI themselves in their efforts to improve work quality, adaptation and social interaction in their respective work environments.
Charismatic Leadership of School Principals: Systematic Literature Review Analysis Lestari, Ayu; Heryadi, Ferry; Pranawukir, Iswahyu; Anantadjaya, Samuel PD; Alfiyanto, Afif
Jurnal Sustainable Vol 6 No 2 (2023): Sustainable
Publisher : Lembaga Penjaminan Mutu, IAIN Syaikh Abdurrahman Siddik Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32923/kjmp.v6i2.4502

Abstract

Charismatic leadership has been a significant focus of research in the educational leadership literature, especially in the context of school principals. This article presents a systematic analysis of the concept of charismatic leadership, its implications, and its impact on the school environment. Through qualitative methods using literature analysis, we identify traits, impacts, and strategies of charismatic leadership. The findings show that charismatic principals have a strong vision, practical communication skills, high self-confidence, empathy, and personal influence that positively influence the attitudes and behaviours of staff and students. The impact includes increased motivation, academic performance, and a positive school culture, with strategies such as developing a solid vision, building trust, empowering staff, participation in decision-making, and being a role model. These findings provide an in-depth understanding of the role of charismatic leadership in improving the quality of education and creating supportive learning environments. Practical implications include the development of leadership training programs and a better understanding for education policymakers of the importance of charismatic characteristics in school leadership. This research fills a gap in the literature by highlighting the critical role of charismatic leadership in educational contexts, particularly in developing countries, as well as emphasizing the need for more research involving the perspectives of teachers and school staff.
Quality Assurance System in Improving the Quality of Education in Schools Mohzana Mohzana; Arifin, Muhammad; Iswahyu Pranawukir; Ardhana Januar Mahardhani; Ahmad Hariyadi
Mudir : Jurnal Manajemen Pendidikan Vol. 6 No. 1 (2024): January : Mudir: Jurnal Manajemen Pendidikan
Publisher : Mudir : Jurnal Manajemen Pendidikan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/mudir.v6i1.830

Abstract

This research aims to describe a quality assurance system in improving the quality of education. The method used is a field description. The approach is a qualitative approach. The data collection methods used are observation, interviews and documentation. The stages in data analysis techniques are, collecting data, reducing data, presenting data and drawing up research. The results of this research are as follows, 1. The quality assurance system in improving the quality of education in schools has not been running well, one of which is the participation of education stakeholders to support quality development, and lack of funding allocation, 2. There are several factors inhibiting the quality assurance system in improving The quality of education in schools is as follows, the self-evaluation tools used in self-evaluation activities in schools have not been used optimally and also all teachers and parents have not been able to optimize school self-evaluations. 3. Efforts made to overcome factors inhibiting the quality assurance system in improving the quality of education in schools are improving quality fulfillment, increasing quality priorities that have not been achieved, improving quality findings and improving aspects of quality improvement.
REPRESENTASI PEREMPUAN DALAM STAND UP COMEDY (Analisis Semiotika Pierce dalam Tayangan Annie Yang) Pranawukir, Iswahyu; Misnan, Misnan; Sukma, Agus Hitopa; Desilawati, Nur; Barizki, Rezzi Nanda; Astanto, Agung Pramudi
SEMIOTIKA: Jurnal Komunikasi Vol 18, No 1 (2024): SEMIOTIKA: Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v18i1.5343

Abstract

"Stand Up Comedy" in parts or parts on Annie Yang's show is a short film produced which is then uploaded to the Youtube channel. Annie Mariani, known as the comedian Annie Yang of Chinese descent, established her career in Taiwan and came from Bali Comedy Club. A graduate of Stand Up Comedy Indonesia held by Kompas.TV. Her jokes or anecdotes tend to use English and Annie is nicknamed naughty girl or naughty woman.The use of feminism studies combined by the author with the qualitative method of Charles Sanderpierce's semiotic analysis means that a sign is something that for one woman represents something else in some way or capacity. And one form of sign is the word, while the object is something that is referred to by the sign, while the interpretant is a sign that exists in a person's mind about the object that a sign refers to. By observing and analyzing in the initial observation that the jokes thrown by Annie Yanng are more pouting, double standard meaning depending on the audience as communicators interpret the core message in the context and content of the message. It can be positive and negative depending on which side of the audience understands it so that it provokes laughter. 
Analysis of the Effect of Service Quality on Consumer Satisfaction and Loyalty Emeritus G. Bitros; Syahwami; Iswahyu Pranawukir; Mohamad Ghozali; Hamirul
International Journal of Economics (IJEC) Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i1.601

Abstract

This research aims to provide an analysis of the influence of service quality which is correlated with customer satisfaction and loyalty. The influence of customer satisfaction on customer loyalty has a very important role in customer satisfaction and customer loyalty. This research was conducted at Warmindo Maharasa, Yogyakarta which has a population of all Warmindo customers who have visited with a population sample with a total of around 100 respondents. The calculation of the number of indicators will be multiplied by 5 to 10. The data collection process was carried out using a questionnaire method and also a Likert scale as a way of measuring the 21 indicators contained in the 3 research variables. The data analysis technique in this research uses path analysis. The results of this research show that service quality has a positive and significant influence on customer loyalty. Likewise, service quality has a positive and significant role in customer satisfaction. Then customer satisfaction presents a positive and significant element in customer loyalty. The results of this research also show that customer satisfaction influences service quality on customer loyalty.
Co-Authors Achir, Andi Banus Afif Alfiyanto Agus Hitopa Sukma Ahmad Fadil Mediwinata Ahmad Hariyadi Alamsyah Alamsyah - Alfan Bachtiar Alfan Bachtiar Alfazla Alfiyanto, Afif Anantadjaya, Samuel PD Andinna Ananda Yusuff Anwar Fuadi Aprih Santoso Ardhana Januar Mahardhani Arian, Vabrian Prima Dana Arifin, Moh. Syamsul Astanto, Agung Pramudi Awaludin, Dipa Teruna AYU LESTARI Bachtiar, Alfan Barizki, Rezzi Nanda Barizki, Rezzi Nanda Barus, Imelda Bastian, Yan Bincar Nasution Boy Firmansyah Burhanuddin Chairul Anam Cut Susan Octiva Darmawan, Zakaria Satrio Darmawanto Desilawati, Nur Desilawati, Nur Efendi Efendi Eka Sutisna Elis Teti Rusmiati Elisabet Hamboer, Maria Jashinta Emeritus G. Bitros Erita Riski Putri Eva Andriani Eva Andriani Fardhoni, Fardhoni Fazri, Muhammad Faizal Febriyanti Febriyanti Fikry Suandi Filda Angellia Firda Firmansyah Firdaus Yuni Dharta Fitri Hidayati Fitriana Suprapti Frans Sudirjo G. Andreopoulos Gracia Rachmi Adiarsi Gusmao, Cristino Hamboer, Maria Jashinta Elisabet Hamirul Hamirul Hamirul, Hamirul HANDRIADI HANDRIADI Harianto II Haryanto , Haryanto Heryadi, Ferry Hiswanti Hiswanti Hiswanti Hitopa Sukma, Agus Ilham Prisgunanto Ilham Prisgunanto Indra Tjahyadi Irzan Soepriyadi Ivan Riyadi Jasintha, Maria Jaya, Rahmat Khairunnisa Kusuma, Ema Kuswardani, Diah Cori LAUNTU, ANSIR Lestari, Rizki Made Wilantara, Made Wilantara Maghfiratull Adawiyah Mardiati Mardiati Mareta Puri Rahastine, Mareta Puri Maria Jashinta Elisabet Maria Jashinta Elisabet Hamboer Maria Jashinta Elisabet Hamboer Maria Jashinta Elisabet Hamboer Maria Jasintha Maya May Syarah, Maya May Mayang Riyanti Mayang Riyantie Misnan Misnan Misnan Misnan Misnan, Misnan Mohamad Ghozali Mohamad Sudi Mohamad Sudi Mohzana Muhammad As'ad Mubarok Al Jauhari Murtiadi Murtiadi, Murtiadi Mustiawan Mutamakin, M. Nanda Barizki, Rezzi Ningsih, Titiek Surya Nirstyo Wahdi Norliani Nur Desilawati Nur Desilawati Nur Desilawati Nur El Ikhsan Nur Latifah, Nur Nuraini Purwandari Nurika Duwi Oktaviani Nurul Yaqin Obing Zaid Sobir Pratiwi, Restu Meiditya Pratiwi, Wulan Dwi Puspa Rini Putri, Erita Riski Rahayu, Sari Rahmat Jaya Ratna Susanti Reny Andriyanty Rety Palupi Rezzi Nanda Barizki Rezzi Nanda Barizki Rezzi Nanda Barizki Rifaldi Rifaldi Rina Sovianti Rinovian Rais Risnati Malinda Riyanti, Mayang Riza Faishol Robbi Rahim Rudi Kurniawan Rudy Haryanto Safar, Muh Sani Isah Saputra, Ruswiati Surya Selvi Sofiawati Setiawan, Mohammad Febry Saputra Shofwani, Siti Aniqoh Silvina Mayasari Siti Hasanah Slamet Riyadi Soo II, Kim Sri Maryati Suandi, Fikry Suci Rahmadani Sukma, Agus Hitopa Sukma, Agus Hitopa Sukma suparjan suparjan Syafrizaldi Syah Amin Albadry Syahwami Sylvia Kartika Dhamayanti Tamaulina Br Sembiring Taupiq Taupiq Tia Nurapriyanti Tirta Mulyadi Tiurmaida, Serepina Tommy Kuncara Tursanurohmad, Noviana Vensy Vydia Veronika Yuni Trisnowati Vivin Tri Astuti Widya Pratiwi WIHARDJO, EDY Winata, Nanda Putu Wira Alvio Yani, Tri Endang Yanti Setianti Yazid Akromudin Yos Soejarminto Yulianti Fajar Wulandari Zulham, Zulham