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All Journal Sosiohumaniora Ekonomi Bisnis Trikonomika: Jurnal Ekonomi MIX : Jurnal Ilmiah Manajemen International Journal of Artificial Intelligence Research Journal of Management Review JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan International Journal of Supply Chain Management Dinasti International Journal of Management Science Dinasti International Journal of Education Management and Social Science Dinasti International Journal of Digital Business Management Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) International Journal Of Science, Technology & Management (IJSTM) Journal of Industrial Engineering & Management Research (JIEMAR) Insight Management Journal International Journal of Educational Research and Social Sciences (IJERSC) International Journal of Economy, Education and Entrepreneurship (IJE3) Journal Of World Science International Journal of Multidisciplinary Research and Literature (IJOMRAL) Formosa Journal of Multidisciplinary Research (FJMR) Utsaha: Journal of Entrepreneurship Studi Akuntansi, Keuangan, dan Manajemen Formosa Journal of Applied Sciences (FJAS) Journal of Social Studies, Arts and Humanities (JSSAH) Journal of Accounting and Finance Management (JAFM) International Journal of Advanced Multidisciplinary Asean International Journal of Business International Journal of Business and Applied Economics (IJBAE) Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMAK) Journal Research of Social Science, Economics, and Management Jurnal Bisnis dan Manajemen (JURBISMAN) Multifinance Jurnal Penelitian Pendidikan Indonesia International Journal of Management and Business Applied International Journal of Management and Digital Business Siber International Journal of Digital Business Proceeding Of International Conference On Education, Society And Humanity Jurnal Greenation Ilmu Akuntansi Greenation International Journal of Economics and Accounting Jurnal Pendidikan dan Kebudayaan Nusantara Jurnal Komunikasi dan Ilmu Sosial
Nandan Limakrisna
Universitas Persada Indonesia Y.A.I Jakarta, Indonesia
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Physics Social Sciences Transportation Other

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Journal : Journal Of World Science

 1 
The Effect of Promotion Servicescape, Destination Image Visiting The Thousand Island of DKI Jakarta Trihandayani, Estiningsih; Limakrisna, Nandan; Muharram, Hari
Journal of World Science Vol. 1 No. 10 (2022): Journal of World Science
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jws.v1i10.107

Abstract

Introduction: Tourism is one of the government's priority efforts to improve the Indonesian economy. that tourism or what is often referred to as a tourist place is a geographical area that is in one or more administrative areas where the tourist place is located. Public space, tourism services, accessibility and a sense of togetherness are interconnected and complement the realization of tourism. If the offer of the destination is attractive, it will definitely encourage visitors to visit the tourist attraction. Because tourism potential is a factor that causes visitors to visit a tourist spot. If the visitors feel satisfaction (satisfaction) with the tourist attractions, they will definitely return to the tourist attractions (revisit intention) and will then provide recommendations (intention to recommend) to others. Method: This study uses SEM (Structural Equation Modeling) using SPSS software version 22 and LISREL SEM software. The research was conducted in the Thousand Islands , DKI Jakarta. From the research conducted, the independent variable has a significant effect on the dependent variable. Result: Based on the results of the study, the Destination Image variable has a significant influence to Revisit Intention through Perceived Value. This shows that, the more the image produced, the better the satisfaction and stimulation obtained visitor's intention to return. Conclusion: all hypotheses in the study can be accepted.
Improving Marketing Performance Through Customer Engagement Building Syafrudin Yusuf, M.; Limakrisna, Nandan; Muharam, Hari
Journal of World Science Vol. 1 No. 12 (2022): Journal of World Science
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jws.v1i12.152

Abstract

Introduction: This study aims to examine the effect of the Customer Engagement dimension on Marketing Performance using the SEM model, as well as provide information in the form of analysis results that can be used by private banking companies to improve marketing team performance through customer engagement. Method: This research is quantitative research with the help of Lisrel software. The data collection technique was carried out by survey method. The data collection instrument was a questionnaire which was distributed online to 400 customers of private banks in the Greater Jakarta area. Result: The results show that all hypotheses are acceptable, the four dimensions of customer engagement namely Absorption, Dedication, Vigor, and Interaction have a significant effect on customer engagement. Customer engagement has a significant effect on marketing performance. Marketing performance has a significant effect on the company's financial and non-financial profits. Conclusion: This research has the meaning of being able to provide information in the form of analysis results that can be used by private banking companies to improve the performance of the marketing team through customer engagement.
Internal Factors Determining MSME Business Performance: A Literature Study Agus, Agus; Limakrisna, Nandan; Muharram, Hari
Journal of World Science Vol. 2 No. 11 (2023): Journal of World Science
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jws.v2i11.493

Abstract

This research aims to examine the internal factors that determine MSME business performance. This research uses a literature review approach. The data collection technique in this research uses the literature study method. The data that has been collected is then analyzed using three stages, namely data reduction, data presentation, and conclusion. The research results show that the internal factor determining MSME business performance is that MSMEs are essential in developing the national economy. Hence, MSMEs require more attention regarding their business performance. Performance is a result of efforts made both in quality and quantity. The measurement of MSME business performance can be seen from the increase in sales, which is the increase in the number of purchases made by customers for the goods sold. In a business, performance always rises and falls, as does MSME business performance because several internal factors determine it: finance, customers, internal business processes, learning, and growth.
Co-Authors AGUS AGUS Agus Mulyana Agus Setyo Pranowo Ahidin, Udin Ahmad Nurdin Hasibuan Aldina Shiratina Alfatiyah, Rini Andri Wijaya, Ronni Andriasan Sudarso Anoesyirwan Moeins April Gunawan Malau Apriz Aryo Cokrowitianto Astrin Kusumawardani Azwar Haekal, Azwar Brenhard Mangatur Tampubolon Cahyono, Yoyok Darma Nugraha, Agwi Derma Watty Sihombing Dwi Septi Haryani Eddy Jusuf Elvie Maria Fadlan, Ahmad Fauzan Fitri Angraeni, Annisa Fitri, Hasmaynelis Fitria Fitria Ganda Wijaya, Harry Gunawan M, April Hadion Wijoyo Hamid Halin Hanan, Sufrin Handayani, Estiningsih Tri Hasmaynelis Fitri Herdesviana , Dean Herni Suryani Hilman Abdurrahman Himmatul Miftah Horas V. Purba, Jan Humairoh, Humairoh Hutomo, Arry Ilham Sentosa Inayati Nasrudin Indriyati, Citra Irsyaddin, Muhammad Millah Ismail, Muhammad Iqbal Jan Horas V Purba, Jan Horas V John Lee Kean Yew Junaidi Junaidi Jusdijachlan, Jusdijachlan Khaerul Fahmi Komar Priatna, Deden Kurniawaty, Erlita Lenggogeni, Lenggogeni Lestari, Widianti Lili Suryati Lucky Radi Rinandiyana Lucy Warsindah Lusiana Lusiana Makbul, Yogi Maya Sova Moeins, Anoesyirwan Mohamad Arfiman yosep Mondra Neldi Muhamad Apep Mustofa Muharam, Hari Muharram, Hari Mulyana Mulyana Mulyatini, Nurdiana Nazifah Husainah Nia Kusuma Wardhani Nunung Ayu Sofiati (Efi) Nurbaiti, Dewi Nurmin Arianto, Nurmin Nuryadi, Syafaat Paksi, Faris Eka Peni Cahyati, Peni Pertiwi, R. Dewi Purba, Damoyanto Rachmawati, Mila Rahayu, Suharni Rahmaida, Elga Rakhmat Kabul, Eka Ramadhan, Muhammad Asrul Ramdani Bayu Putra Ridwan, S. Rosna Yuherlina Siahaan Rudi Laksono Sari, Laynita Sarjon Defit Septiano, Renil Setiawan S, Boyke Setiawan Soeratin, Boyke Setiawan, Audita Sibarani, Mauritz Siburian, Saidal Simanjuntak, M. Marihot Siti Herni Rochana Soeratin, Boyke Setiawan Sofiana, Noor Arida Subagiyo Ali Mardo Sudrajati Ratnaningtyas Sudrajati Ratnaningtyas Sukirman Sulaiman, Anwar Sunendar, Ade Suriyana, Nofsri Suryana Sumantri Suryanti Suryanti Syafrudin Yusuf, M. Theresia Marditama Tjahjadi, Dicky Tondo, Anthon Trihandayani, Estiningsih Trisnawati, Nana Undang Juju Usman , Bahtiar Utama, Andyan Pradipta Vicky Brama Kumbara Wahidah, Nur Rachmah Wardana, Wikrama Waseso Segoro Waseso Segoro Widi Winarso, Widi Widya Kusumah, Wida Winna Roswinna Yanto Ramli Yogi Makbul Yoyo Sudaryo Yulasmi Yulasmi, Yulasmi Yulianingsih Yulianingsih Yulianingsih Yulius, Yudi Yusuf, M. Syafrudin