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All Journal Syntax Literate: Jurnal Ilmiah Indonesia jurnal syntax admiration Berajah Journal Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Jurnal ADMINISTRATOR The Indonesian Journal of Politics and Policy (IJPP) Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan International Journal of Social Science, Education, Communication and Economics Jurnal DIALEKTIKA : Jurnal Ilmu Sosial Sinomika Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Publikasi Ilmiah Bidang Pengabdian Kepada Masyarakat (SIKEMAS) PARADIGMA Jurnal Indonesia Sosial Teknologi Jurnal Indonesia Sosial Sains MODERAT: Jurnal Ilmiah Ilmu Pemerintahan MILRev: Metro Islamic Law Review Jurnal Akademik Pengabdian Masyarakat Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah RESLAJ: Religion Education Social Laa Roiba Journal Jurnal Penelitian Pendidikan Indonesia LAWPASS J-CEKI
Dandan Haryono
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Studi Komparatif Kualitas Pelayanan Publik di kota Palu dan Kota Batu Matimpas, Daniel Charis; Toneke, Meyriska Chatrine; Maulidina, Cantika; Rahma, Deslya Wati; Rafli, Moh; Mustainah, Mustainah; Kurnia, Intam; Haryono, Dandan
PARADIGMA : Jurnal Administrasi Publik Vol. 4 No. 2 (2025)
Publisher : Sekolah Tinggi Ilmu Administrasi (STIA) Pembangunan Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55100/10.55100/paradigma.v4i2.84

Abstract

Penelitian ini melakukan analisis komparatif kualitas pelayanan publik di Kota Palu dan Kota Batu menggunakan model SERVQUAL dengan lima dimensi: tangibilitas, reliabilitas, responsivitas, jaminan, dan empati. Melalui pendekatan kualitatif deskriptif dengan studi kasus ganda, observasi partisipan, wawancara mendalam, dan analisis dokumen di lokasi seperti Citraland, Mantantimali, Museum Palu, Santera, Bromo, Jatim Park 1, serta mall setempat, hasil menunjukkan Kota Batu unggul secara keseluruhan berkat fasilitas modern interaktif, konsistensi layanan, respons petugas yang sigap, profesionalisme tinggi, dan empati personal yang kuat. Sebaliknya, Kota Palu menghadapi kendala infrastruktur pascabencana, sikap petugas kurang seragam, dan keterbatasan SDM yang menurunkan kepuasan pengunjung. Faktor penyebab perbedaan meliputi kematangan kebijakan daerah, manajemen SDM, infrastruktur, dan peran stakeholder, dengan rekomendasi peningkatan untuk Palu melalui pelatihan aparatur, optimalisasi fasilitas, dan kolaborasi lintas sektor guna menyamai standar Batu
ANALISIS MODEL BISNIS DAN TANTANGAN OPERASIONAL KOPI GEROBAK DI KOTA PALU Citra Lestari; Siti Anisah; Adinda Prameswary Putry; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.7243

Abstract

Street coffee sales, also known as coffee carts, are part of the city's informal economy that offers affordable coffee and independent business opportunities for small enterprises. However, they often face regulations and market pressures. This study was conducted to analyze the business models and operational challenges faced by street coffee sellers in Palu City. Through qualitative research, including in-depth interviews and observations, the study found that the business model of coffee cart vendors in Palu is highly dependent on flexible locations, competitive prices, and emotional relationships with customers. Some challenges include extreme weather, location permits, and competitive prices.
Analisis Persepsi Pelaku dan Konsumen Terhadap Tantangan dan Peluang UMKM Buah Potong di Baruga Street Food Kota Palu Bahtiar Bahtiar; Nazwa Nazwa; Elin Elin; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.7244

Abstract

This study aims to analyze the condition of Micro, Small, and Medium Enterprises (MSMEs) selling cut fruit at Baruga Street Food in Palu City through abased on the perceptions of business actors and consumers. MSMEs play a vital role in thelocal economy, but face various challenges, making strategic analysisessential. This study uses a descriptive qualitative approachwith data collection techniques in the form of in-depth interviews, observation,and documentation. Data analysis was carried out through reduction, presentation, andconclusion drawing based on the SWOT framework. The results of the study showthat the main Strengths of MSMEs lie in theirstrategic business locations and the fresh quality of their products, supported by the trend towards healthy lifestyles. Meanwhile, their Weaknesses include limitedcapital, the short shelf life of fruit, and an incomplete variety of fruit.The greatest Opportunities are marketing expansion throughdigital platforms (Gojek/Instagram), product innovation, and the development of adelivery system. External Threats include intense business competitionand fluctuations in raw material prices. Overall, the fruit-cutting MSMEs at Baruga Street Food has strong potential for growth, butrequires a strategic focus on optimizing stock management, product diversification, and utilizing digital opportunities to strengthen competitiveness andmarket reach.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PENGEMBANGAN UMKM MOCHI DI BARUGA STREET FOOD PALU SULAWESI TENGAH Desinta Desinta; Jihan Dzalfana; Nur Adha Kausen; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.7245

Abstract

This study aims to evaluate the variables that influence the development of micro, small, and medium enterprises (MSMEs) producing mochi at Baruga Street Food in Palu, Central Sulawesi. As public interest, especially among the younger generation, in modern snacks with various flavors continues to grow, MSMEs producing mochi continue to develop. This research uses a qualitative methodology by conducting in-depth interviews and documenting three informants, namely the owners and employees of three mochi MSMEs operating at Baruga Street Food. The results show that relatively stable capital, product quality, service quality, display innovation, and social media-based marketing strategies have been proven to effectively influence the development of mochi MSMEs. However, there are several problems, including variations in the number of customers due to weather, competition between mochi sellers in the same place, and a shortage of raw materials, especially strawberries. In addition, the government provides SMEs with sales facilities and supporting infrastructure. According to this study, the growth of mochi SMEs is highly dependent on the ability of business actors to innovate, maintain quality, and use digital marketing technology.
STRATEGI PEMASARAN UMKM KEBAB DAN BURGER UNTUK MENINGKATKAN OMZET DAN DAYA SAING DI BARUGA STREET FOOD KOTA PALU SULAWESI TENGAH Esra Citra Togatorop; Eva Afrilia; Alya Sasabila Yabiy; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.7246

Abstract

This article examines the importance of marketing strategies for Micro, Small and Medium Enterprises (MSMEs) in the culinary field, particularly in the kebab and burger business, when facing increasingly fierce competition. Referring to Kotler's 4P marketing theory, this study explores the elements of product, price, place, and promotion that need to be optimized to increase the income and competitiveness of MSMEs. The method applied is qualitative, with data collection through interviews and documentation at Baruga Street Food, Palu City. The findings show that many MSMEs still rely on traditional marketing techniques, while the use of social media and digital marketing is still minimal. However, there are great opportunities to increase business growth through product innovation and the use of online platforms. Therefore, it is important to improve understanding of effective marketing strategies for the sustainability and development of MSMEs in the region.
Analisis Peningkatan Omzet dan Profitabilitas pada UMKM Bakso Kuah Di Lapangan Vatulemo Kota Palu Nuramanda Rizkiyah; Dinda Ayu Sintawati; Lia Natalia Sonda; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.7247

Abstract

The existence of Micro, Small, and Medium Enterprises, particularly the meatball soup business in Vatulemo Field, Palu City, plays a crucial role in strengthening the local economy by providing employment and encouraging community creativity. This study aims to explore the factors influencing the increase in turnover and profitability of the meatball soup Micro, Small, and Medium Enterprises. The method applied is a case study with a qualitative approach, which aims to identify internal and external factors that contribute to business growth. The analysis results show that the characteristics of a product that is in high demand, a strategic location, and effective business management are the main strengths, while limited capital and marketing management remain challenges. Great opportunities arise from high market demand and government support, but the existence of business competition and rising raw material costs are threats that must be considered. With the use of appropriate strategies, Micro, Small, and Medium Enterprises can significantly increase turnover and profitability.
Dinamika Usaha Bakso Bakar Di Taman Bumi Bahari: Peluang, Tantangan, Dan Strategi Pengembangan Adika Tirta Atansyah; Pratiwi Pratiwi; Fadilatunisa Fadilatunisa; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.7248

Abstract

Taman Lasoso telah menjadi tempat yang digemari oleh warga Palu dan sekaligus sumber penghidupan bagi UMKM. Salah satu produk yang ditawarkan kepada pengunjung adalah bakso bakar yang dijual oleh UMKM di Taman Lasoso. Usaha bakso bakar merupakan bisnis kuliner yang belakangan ini sangat populer di Indonesia. Metode dalam penelitian ini menggunakan metode kualitatif dengan mengumpulkan data melalui pengamatan, wawancara, dan dokumentasi kegiatan riset. Peluang untuk menjual bakso bakar memberikan beberapa keuntungan, seperti kesempatan untuk menjangkau segmen pasar yang sebelumnya terabaikan. Kendala yang dihadapi para pengusaha termasuk cuaca hujan, yang menyebabkan jumlah pengunjung dan pelanggan menjadi berkurang, serta adanya persaingan antar pedagang. Strategi pengembangan bisnis mencakup promosi sederhana, variasi menu, menjaga kualitas dan kebersihan, penyesuaian jam operasional, serta strategi harga yang terjangkau. Narasumber juga melaporkan peningkatan keuntungan pada akhir pekan dan penerapan sistem pembayaran tanpa tunai untuk mempermudah pelayanan kepada pelanggan.
PENGEMBANGAN UMKM KULINER SIOMAY DI DESTINASI WISATA TAMAN LASOSO UNTUK MENINGKATKAN EKONOMI LOKAL Fidya Fidya; Amelia Amelia; Adinda Podung; I Kade Sindya Sanjaya; Dandan Haryono; Suasa Suasa; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.7249

Abstract

Lasoso Park has become a new icon in West Palu, where people can enjoy a public space to relax and socialize, with additional features such as a light tower and views of the Gawalise Mountains. Lasoso Park also rents various toy services and many culinary snacks, one of which is siomay. Siomay throughout its development is very popular among the Indonesian people and is easily found in snack places or existing parties. The method used is qualitative research, namely research that does not use mathematical, statistical, or computer models. Opportunities for MSME development in the Lasoso Park location offer various siomay variants such as fillings (eggs, meat, tofu, fried foods) and sauce variants, namely peanut sauce and firecrackers. The development strategy used in this siomay business is a digital marketing strategy and design promotion.
PENGEMBANGAN USAHA TRADISIONAL UMKM TABARO DANGE KHAS PALU Steven Ladjepe; Nafadillah Nafadillah; Juniva Juniva; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.7250

Abstract

The Fisherman's Village Tourism is a popular destination for local residents in Palu City. This tourist spot is home to many micro, small, and medium enterprises (MSMEs). One such MSME is Tabaro Dange, a traditional Palu dish. This research employed qualitative methods, employing in-depth interviews and literature review. The potential for Tabaro Dange MSMEs is significant in creating employment opportunities for the community, particularly in Palu City. Challenges faced by entrepreneurs include adverse weather conditions and competition from modern food chains.
ANALISIS PRAKTIK WIRAUSAHA PADA USAHA MERCON TANTAN SEBAGAI UMKM KULINER LOKAL Anisa Auliya; Risti Indah Sari F; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.7251

Abstract

This study aims to analyze entrepreneurial practices in local culinary Micro, Small, and Medium Enterprises (MSMEs), namely Mercon Tantan, amidst the rapid development of the food industry in Indonesia. MSMEs are the main foundation of the national economy with a significant contribution to job creation and economic growth. Mercon Tantan is a manifestation of innovation that raises the theme of the typical spicy dish "mercon," successfully attracting attention, especially the younger generation, through menu variations, levels of spiciness, and intense flavor profiles. The results of interviews indicate that the main challenges faced by Mercon Tantan are the rampant competition with similar vendors and the need for innovation to meet the public's desire for more contemporary products.
Co-Authors Abdul Rivai Abdul Rivai Adika Tirta Atansyah Adinda Podung Adinda Prameswary Putry Adji, Vita Adonia Adriansa, Muhammad Wandi AGUS PRASTYAWAN AGUS PRIYANTO Agusta Sri Astuti Alamsyah, Andri Alya Sasabila Yabiy Amalia, Miftah Amalia, Rezki Amelia Amelia Anesyana, Dewi parwati Ani Susanti Anisa Auliya Anwar Sanusi Ardianti, Meri Askar Mayusa Asran, Asran Astriana, Yuyun Aura, Audietya Chantieka Bahtiar Bahtiar Bakri, Nuraini Borman, Mohammad Riski Buluade, Irmawati Busran Busran Cicip Zemi Permadi Cisadane, Maharani Aulia Citra Lestari Damay Rusli Damay Rusli Daswati Daswati Desinta Desinta Desy Desy, Desy Devina, Adhe Dian Andriani Dian Andriani, Dian Dinda Ayu Sintawati Diva, Diva Dwitama, Rezdha Elin Elin Esra Citra Togatorop Eva Afrilia Evi Silviana Fadilatunisa Fadilatunisa Fadli Abd. Pattah, Moh. Fani Fani Faradila Oktafiani Fatahillah, Raihan Fathur Rahman Fidya Fidya Fitrina, Fitrina Frans Johannes Lambok Lumban Tobing Hamsa, Ma’mun Hardianti, Dina Hasanuddin Hasanuddin Hasbullah Hasbullah Hasnah Hasrul Hasyim Herry Yohanes Pinontoan Hussain, Sajjad I Kade Sindya Sanjaya Imelda Turisna Mariana Joka Indriani, Niluh Indriyani Indriyani Intam Kurnia Intan Intan Irwan Waris Istiqamah, Andi Nurul Jihan Dzalfana Juniani, Hanifa Juniva Juniva Kamasi, Jesika Julianti Natalia Khattab, Syahrudin Kristian, Kristian Kurniawan, Rendy Lapasila, Isna Lena Marlina Lia Natalia Sonda Lufira, Lufira Lutfiani, Lutfiani M Syukur M. Mau, Rusli M.Syukur, M.Syukur M.Yogi Pratama M Manda, Manda Manggasing, Nasir Mangngasing, Nasir Mardhatilla, Zakia Mastang, Mastang Matimpas, Daniel Charis Maulidina, Cantika Meldi Amijaya Mertina, Serly Mohammad Irfan Mufti MUHAMMAD AGIL Mustainah Mappatoba Nabilla, Desyha Nafadillah Nafadillah Nasir Mangngasing Nasrullah Nasrullah Nasrullah Nasrullah Nawawi Natsir Nawawi, Muh Nazwa Nazwa Nofitri, Nofitri Norma Norma Nur Adha Kausen Nur Aisyah Nur Aisyah Nur Akifa, Sri Nur Alamsyah, M. Nuraisyah Nuraisyah Nuraisyah Nuraisyah Nuraisyah Nuraisyah Nuraisyah Nuramanda Rizkiyah Nurhamni Nurhamni Nurhayati Hamid Nurhayati Nurhayati Nurlatipah Nasir Permadi, Cicip Zemi Pratiwi Pratiwi Pratiwi, Komang Senja Putra Pratama Putri Syifarani, Athiyah Putri, Azmi Mardia Rachmad Rachmad Rafli, Moh Rahma, Deslya Wati Rahmat Ramadhan, Bayu Ramlah, ST Rezky Handayani, Ika Riski Melani Riskiyani, Riskiyani Risti Indah Sari F Riyanti, Rivani Arva Royna, Nanda Aprilia Roynaldo Ondey, Hezron Rusli, Damay S. Pali, Yunus Safana, Nabila Safitri, Aura Ramadhani Sahdiah, Sahdiah Santi, Alvi sanusi, Anwar Septiara, Siti Anadya Silviana, Evi Sinta Maryam, Sinta Siti Anisah Sitti Chaeriah Ahsan Stevanus Garuda Steven Ladjepe Suasa Suasa Suci Handayani, Suci Sudrajab Petalolo, Eli Sulfitri Husain Tala’a, Nadia I Theodorus Amarilla Suryadinatha Tobeli, Inggrid Toneke, Meyriska Chatrine Triani, Neni Veronika, Indah Wahyono, Effendi Yongki Leonard Pilongo Yuda Brahmantiar YULIANI Yulizar Pramudika Zulvina