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Perbandingan Kualitas Layanan Karyawan Salon Lulusan SMK Kecantikan dan Non-Kecantikan di Bukittinggi Hanafi, Luthfia Azhmi; Saputra, Indra; Rahmiati, Rahmiati; Yanita, Merita
TSAQOFAH Vol 5 No 5 (2025): SEPTEMBER
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/tsaqofah.v5i5.7009

Abstract

Differences in employees' educational backgrounds are presumed to influence the quality of salon services received by customers, particularly in terms of professionalism and technical competence. This study aims to compare the service quality between salon employees who are graduates of vocational high schools in beauty (SMK Tata Kecantikan) and those from general or non-beauty vocational high schools (SMA/SMK non-kecantikan). Using a quantitative comparative approach, the research involved customer participants from two salons in Bukittinggi City. Data were collected through a closed-ended questionnaire using a 4-point Likert scale and analyzed using the Independent Sample t-Test with SPSS version 0.25. Prior to hypothesis testing, normality (Shapiro-Wilk) and homogeneity (Levene’s Test) checks were conducted. Descriptive analysis showed that beauty school graduates outperformed in the aspects of tangibles, reliability, and empathy but scored lower in assurance. Conversely, non-beauty graduates excelled in reliability, responsiveness, assurance, and empathy, but were weaker in tangibles. However, the t-test results indicated no significant difference in overall service quality between the two groups (p = 0.894 > 0.05). The study concludes that formal educational background does not significantly affect customer perceptions of salon service quality. These findings offer practical implications for salon managers to prioritize training and work experience over educational background in employee recruitment.
Pengembangan Media Pembelajaran Flipbook Maker pada Pemangkasan Increase Layer Vertikal Mahasiswa Tata Rias dan Kecantikan Putri, Rada; Saputra, Indra
TSAQOFAH Vol 5 No 6 (2025): NOVEMBER
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/tsaqofah.v5i6.7147

Abstract

This study is motivated by the development of the Industrial Revolution 4.0 era, marked by advances in technology, information, and communication that have brought significant changes to lifestyle, social, economic, and cultural patterns. One relevant educational innovation is the use of digital learning media based on interactive e-modules, such as Flipbook Maker. The research aims to produce a Flipbook Maker learning medium that is valid and practical for teaching vertical increase layer haircutting to students of the Beauty and Cosmetology Department at Universitas Negeri Padang. This research employed a Research and Development (R&D) method with the 4D development model (Define, Design, Development, Dissemination). The instruments used were validity and practicality questionnaires, completed by lecturers and students to assess the feasibility of the medium. The results show material expert validity of 0.67 (valid), media expert validity of 0.87 (highly valid), and language expert validity of 0.85 (highly valid). The practicality score from students reached 0.91 (highly practical). In conclusion, the Flipbook Maker medium for teaching vertical increase layer haircutting meets the criteria of validity and practicality, making it suitable as an interactive teaching material to support the learning process in the digital era.
Analisis Faktor-faktor yang Mempengaruhi Keputusan Pria dalam Menggunakan Skincare Nisa, Azatul Khairun; Saputra, Indra
TSAQOFAH Vol 5 No 6 (2025): NOVEMBER
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/tsaqofah.v5i6.7177

Abstract

The emergence of negative stigma toward men who use skincare, despite growing awareness of the importance of facial care, reflects a persistent barrier rooted in gender perceptions. This study aims to analyze the factors influencing men's decisions to use skincare products. A quantitative method was employed using the Structural Equation Modeling–Partial Least Squares (SEM-PLS) approach. The research sample consisted of 93 male students from the Faculty of Tourism and Hospitality at Universitas Negeri Padang, all of whom were active skincare users. Data were collected through an online questionnaire distributed via Google Form and analyzed using SmartPLS 4 to assess both direct and indirect relationships among variables. The findings indicate that psychological factors, economic and product-related factors, informational media, and situational factors directly influence men's skincare usage decisions, while demographic and social factors do not have a direct effect. Furthermore, social, economic and product-related, and situational factors indirectly influence decisions through the mediation of informational media. These findings offer empirical insights into the determinants of male consumer behavior in skincare usage and have implications for marketing strategies that are responsive to gender-related issues.
Pengaruh Gaya Kepemimpinan Transformasional dan Komitmen Organisasi terhadap Kinerja Karyawan Salon Andesya Studio Bukittinggi Amelia, Rizki Putri; Reflianto, Reflianto; Astuti, Murni; Saputra, Indra
TSAQOFAH Vol 5 No 6 (2025): NOVEMBER
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/tsaqofah.v5i6.7178

Abstract

This study aims to examine the influence of transformational leadership style and organizational commitment on employee performance at Andesya Studio Salon in Bukittinggi. A quantitative approach was employed using a causal analysis method, where the independent variables were transformational leadership style and organizational commitment, and the dependent variable was employee performance. The research sample consisted of 32 employees selected through a total sampling technique. Data were collected using a questionnaire that had been tested for validity using Pearson correlation and for reliability using Cronbach’s Alpha coefficient. Data were analyzed using multiple linear regression, with t-tests to assess the partial effect of each independent variable on the dependent variable, and an F-test to evaluate their simultaneous effect. The findings are expected to provide empirical evidence on the contribution of transformational leadership style and organizational commitment to improving employee performance. The implications of this study offer a more comprehensive understanding of the strategic role of leadership and organizational commitment in optimizing employee performance within the service sector.
Analisis Faktor yang Berpotensi Mempengaruhi Pembelian Kosmetik pada Platform E-Commerce T, Miftahur Rahmi Anasti; Saputra, Indra
TSAQOFAH Vol 5 No 6 (2025): NOVEMBER
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/tsaqofah.v5i6.7213

Abstract

This study aims to analyze the factors influencing online cosmetic purchasing decisions. A quantitative approach was employed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The findings indicate that platform, price, and marketing factors have a direct influence on purchasing decisions for cosmetics on e-commerce platforms, while social, product, and personal factors do not exhibit a direct effect. Additionally, platform and marketing factors indirectly influence purchasing decisions through the mediation of personal factors, whereas social, price, and product factors are not mediated by personal factors. These findings highlight that platform technical aspects, pricing strategies, and digital marketing are the primary determinants of online cosmetic purchasing decisions, while social influences and product characteristics require additional strategies to effectively impact consumer decision-making.
Peran Nilai-Nilai Maqashid Syariah dalam Meningkatkan Kualitas Sumber Daya Insani untuk Pembangunan Ekonomi Indonesia Haanii Haritsa Yuzen; Fanisa Suseno; Indra Saputra; Sandra Dewi
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 4 No. 5 (2026): MEI
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v4i5.10143

Abstract

Economic development is determined not only by the availability of natural resources and financial capital, but also by the quality of human resources (HR) as the primary driver of economic activity. In the Indonesian context, the development of HR has become increasingly important in light of the demographic dividend and the rapid growth of the Islamic economy. However, the quality of HR in Indonesia still faces various challenges, such as low productivity, weak integrity, and the suboptimal internalization of Islamic values in the workplace. This study aims to analyze the role of maqashid syariah values in improving the quality of human resources and their contribution to Indonesia’s economic development. This study employs a qualitative approach using library research. Data were obtained through a literature review of books, scientific journals, official reports, and previous studies relevant to maqashid syariah, Islamic economics, and HRD. Data analysis utilized descriptive-qualitative analysis with content analysis as the method. The results of the study indicate that the maqashid al-sharia values—which include hifz al-din, hifz al-nafs, hifz al-‘aql, hifz al-nasl, and hifz al-mal—play a crucial role in shaping competent, ethical, productive, and socially responsible human capital. The implementation of maqashid syariah in education, employment, and Islamic economic institutions can improve the quality of human capital and support equitable and sustainable economic development. This study concludes that the integration of maqashid syariah values into HRD is a vital strategy for realizing Indonesia’s economic development, which is oriented not only toward material growth but also toward the moral and spiritual well-being of society.
Co-Authors A. Gofar Sastrodiningrat Abnaina, Elma Achirul Bakri Adam Rasyid Sidiqi Adinda Zahra Afiffah Afifa Ramadanti Agustina, Ruslinda Ahmad sulthon Nasyir Aidil Alfin Akbar Septiawan Akmal, Yuliandri Alfin, Aidil Ali, Rahman Amelia, Rizki Putri Anak Agung Istri Sri Wiadnyani Andani, Mega Andiko, Yandri Andini Angga Rizki Prawira Anggraini , Nadia Angin, Beatrice Perangin Aniati, Ira Annisah Zaeri Anugerah Wijayaputra Japar Apriani Apriani Apriza Apriza, Apriza Ardi, Frans Guntara Arie Rahman, Muhammad Arief Kurniawan Ariyani, FharaDita Augustine, Yvonne Ayda Murni Azzahra Sairi, Fathya Azzahra, Ghiatsya Bagja Putra Demaris Bawiling, Hendry Bonyah, Ebenezer Choironi, Merry Damajanti, Heny Danny, Ramanda Daulay, Irmasani David Immanuel Dealank, Reynant Phaza Deny Salverra Yosy, Deny Salverra Dermina Dalimunthe Desi Isnaini Dewi Murni Dewi Safitri Dewi, Siska Miga Efrianova, Vivi Eli Febriani Elsi, Yuanita Rimadini Elviza Yeni Putri Erina Mateluni Etty Murwaningsari Fanisa Suseno Fauzi, Moretta Damayanti Febri Silvia Fitri Nur Ashari Ghozali, Ahmad Gunawan Tabrani Guzeynova, Monica Zabrina Haanii Haritsa Yuzen Hakim, Lukmanul Hanafi, Luthfia Azhmi Handriano, Rory Hanifah Hanifah Hariko, Rezki Hasibuan, Nurhayya Putri Haskas, Yasir Hastuty, Milda Hayatunnufus Hayatunnufus Hidayah, Zhiratul Hidayanti, Eka Nur Hidayat, Nabila Aurelia Hikmayanti, Hikmayanti Hurriyatus Sa'adiyah Hutasuhut, Nurul Inayah Ika Puspitasari Indra, Raden Muhammad Indra, Yetti Afrida Ishak Ishak Juanda Nawawi, Juanda Julius Anzar, Julius Kafka Hanuyya Aulia Karmila Sari khairani, afdila Kurniawan Kurniawan Kusumastuti, Dyah Kusumastuti, Dyah Laila Putri, Tiara Lasmi, Nadia Leon, Farah Margaretha Lestari, Ayu Eka Lestari, Henny Setyo Lutfiah Azzahrah Nur maidi, asdita Mardi Yati Marina Angraini, Lilis Masrianti Fadillah Mega Andani Mega Andini Melda Mahniza Meywanthi, Nindha Iqlima Mochamad Whilky Rizkyanfi Moh. Zabyar Firdaus Muhammad Habib Maulana Muhammad Nadif Muhammad Ridha Muhammad Yusuf Salam Muhammad Zaki Khoiri Mukhbita, Alya Mulyani, Lili Mulyani, Susi Dwi Murdani, Riski Murni Astuti Murni, Ayda Mutiara , Rizky Indah Nadia Nurani Isfarin Najla Salsabilla Zelyantie Nara Pranata Deviona Nasir, Alfian Natania, Mega Lefina Netrawati, Netrawati Ningsih , Siska kartika Ningsih, Siska Kartika Nisa, Azatul Khairun Nur Hidayah, Selvia Nurhaswinda Nurwijayanti Oktarina, Rahmi Opi Teci Darisma Putri, Opi Teci Pakpahan, Tauhid Pania Putri, Riska Perangin Angin*, Frederick Nicholas Piki, Piki Puji Hujria Suci Purwanto Putri Adona Putri Hana Pebriana Putri, Fidella Eriza Putri, Mutia Putri, Rada Raden Mohamad Herdian Bhakti Rafael Aginta S. Brahmana Rahmadini Fitri Rahmatul Laili Rahmatullah Rahmatullah Rahmiati Rahmiati Rahmiati Ramadhan SY, Taufik Ranny Mukerdi Rara Gustiana rauzati, nursandrina Reflianto, Reflianto Rensa Rensa Riezkiana, Frieshella Ananda Rifanda, Firara Rifka Haida Rahma Riska Pania Putri Ritonga, Fashya Syahrani Rokhim, Minatur Rosalina, Linda Rosalinda, Linda Sa'adiyah, Hurriyatus Saemona, Indra Safira, Nazwa Safitri, Juleha Salman Alfarisi sandra dewi Sapitri, Roni Sari, Resti Elma Sari, Syakira Kurnia Sartika, Ayu Sayuti, Muhammad Sazabilla, Mutiara Tasya Sa’adiyah, Hurriyatus Sekar Mayangsari Septiawan, Akbar Silvia Triratna Silvia, Febri Siti Aisyah Siti Hajar Thaitami Siti Mariyam Siti Mulyani Siti Nurhayati Sitompul, Tresia Agustina Soraya, Rolin Sri Ratna S SRI WAHYU UTAMI sriwahyuni Sriwahyuni Stevano, Nandito Stevi Andreanus Sugeng Rianto Sumarno Susanti Yusman, Ana Suwarno Suwarno Suzy Indharty SY, Taufik Ramadhan Syahputra, Muhammad Vischal T, Miftahur Rahmi Anasti Tengku Abdani Murazanty Tessa Aida Trisna Triswandari, Retno Vanessa Surya Veny, Veny Vici Syahril Khairani Vitri Tundjungsari Wanti, Hilda Widodo, Deny Edy Wika Tri Lestari Yanita, Merita Yansyah, Dedi Yeni Elviza Febrianti Yeni Karneli Yetti Afrida Indra Yolanda Yolanda, Yolanda Yulia Iriani Yunita, Siti Marini YUPELMI, MIMI Yuyun Romaria Simanjuntak Zadrian Ardi Zahiyah, Adibah Bahirah Zahra, Naila Az Zahrah, Azizah Zida Naela Salsabilla