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All Journal BIOTROPIA - The Southeast Asian Journal of Tropical Biology Jurnal Sains Peternakan Jurnal Biologi dan Pembelajarannya (JBP) Infotech Journal Jurnal Ilmu Peternakan dan Veteriner Tropis (Journal of Tropical Animal and Veterinary Sciences) Jurnal Sosiologi Agama JTP - Jurnal Teknologi Pendidikan DIKDAS MATAPPA: Jurnal Ilmu Pendidikan Dasar Jurnal Living Hadis Infotekmesin Jurnal Informatika Ekonomi Bisnis Jurnal Ilmu Hukum KYADIREN SOSIOEDUKASI : JURNAL ILMIAH ILMU PENDIDIKAN DAN SOSIAL Al-Ikhtibar : Jurnal Ilmu Pendidikan Jurnal Cahaya Mandalika Journal of Geography Science and Education Wahana Dedikasi : Jurnal PkM Ilmu Kependidikan Jurnal Pendidikan AURA (Anak Usia Raudhatul Atfhal) Jurnal Pengabdian Kepada Masyarakat Patikala Al Intisyar: Jurnal Pendidikan Bahasa Arab Mukaddimah: Jurnal Studi Islam Brilliance: Research of Artificial Intelligence MUNTAZAM: JURNAL MANAJEMEN PENDIDIKAN ISLAM Jurnal Minfo Polgan (JMP) Shell Civil Engineering Journal Jurnal Pustaka Aktiva : Pusat Akses Kajian Akuntansi, Manajemen, Investasi, dan Valuta Journal of Indonesian Scholars for Social Research Journal of Technology Research in Information System and Engineering Journal Healthy Purpose Jurnal Karajata Engineering Al-Miskawaih: Jurnal Prodi PAI STIT Pemalang Euclid Jurnal Informatika Ekonomi Bisnis Inspiration: Jurnal Teknologi Informasi dan Komunikasi Mahir : Jurnal Ilmu Pendidikan dan Pembelajaran VIDHEAS: Jurnal Nasional Abdimas Multidisiplin Journal of Managerial Sciences and Studies Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Jurnal Pendidikan & Pengajaran Jurnal Ilmiah Kesehatan Mandira Cendikia Jurnal Pustaka Paket Portal Riset dan Inovasi Sistem Perangkat Lunak Investasi : Inovasi Jurnal Ekonomi Dan Akuntansi Journal of Cultural Relativism (JCR) Relevan : Jurnal Pendidikan Matematika Masterpiece Journal Society Service Insight Jurnal Mitra Pengabdian Farmasi Cendekia : Jurnal Pendidikan dan Pengajaran Jurnal Pendidikan dan Bahasa
Asrul
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Journal : Masterpiece Journal Society Service Insight

 1 
Strengthening Community Empowerment Through Business Legalization Assistance for MSMEs: Evidence from Panaikang Village, East Sinjai Makmur; Sitti Fatimah; A. Fitriani; Mochamad Nurdin; Rusdiana; Muhammad Amar; Winadia; Asrul; Nurfadillah; Fajarudddin
Masterpiece Journal Society Service Insight Vol. 2 No. 1 (2026): February 2026
Publisher : www.amertainstitute.com

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/mjssi.v21.486

Abstract

Business legality is a crucial foundation for strengthening the identity, credibility, and competitiveness of micro, small, and medium enterprises (MSMEs), particularly in rural areas. Many MSME actors face obstacles in accessing formal legality due to limited knowledge and administrative capacity. This community service program aimed to empower MSMEs in Panaikang Village, East Sinjai District, through assistance in obtaining business legality, specifically the Business Identification Number (NIB) and Halal Certification. The program employed a participatory approach consisting of an initial survey, program socialization, data collection, training sessions, and direct assistance in issuing legal documents. The target group included MSME actors engaged in food processing, snacks, beverages, and local products. The results demonstrate a significant increase in participants’ understanding of the importance of business legality, product packaging, and basic marketing strategies. Most MSME actors successfully obtained their NIB, while several culinary businesses proceeded to the halal certification application stage. This assistance also enhanced entrepreneurs’ confidence and readiness to expand market access, including participation in local MSME exhibitions. The program contributed to strengthening local economic potential and promoting sustainable community-based economic development. Overall, business legality assistance proved to be an effective empowerment strategy for improving MSME resilience, formalization, and competitiveness in rural communities. Continuous collaboration between universities, local governments, and supporting institutions is recommended to ensure sustainability and broader impact.
Entrepreneurial Management Development of Tourism Potential to Enhance Community Economic Empowerment: Evidence from Mallenreng Beach, Indonesia Asrul; Makmur; Rusdiana; Dini Ikayanti; Nur Amin; Mochamad Nurdin; Muh Amar; Muhlis Hajar Adiputra; Irmawati; Harianto; Mawar; Muhammad Lutfi; Amiruddin; Akriandi Amin; Mifta Fadhli As’ad
Masterpiece Journal Society Service Insight Vol. 2 No. 1 (2026): February 2026
Publisher : www.amertainstitute.com

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/mjssi.v21.499

Abstract

This study examines the development of entrepreneurial management in utilizing tourism potential as a strategy to enhance community economic empowerment, with empirical evidence from Mallenreng Beach, Panaikang Village, Sinjai Regency, Indonesia. Despite possessing significant coastal tourism potential, Mallenreng Beach has faced persistent challenges related to weak management practices, limited human resource capacity, inadequate tourism infrastructure, low marketing capability, and the absence of business legality among local micro, small, and medium enterprises (MSMEs). This research adopts a community-based empowerment approach implemented through the Program for Strengthening Student Organization Capacity (PPK ORMAWA) initiated by the Scientific Writing Student Activity Unit of Universitas Muhammadiyah Sinjai. The program employed participatory methods, including needs assessment, training, mentoring, and monitoring, focusing on tourism management, MSME business legality (Business Identification Number and Halal Certification), product branding and packaging, digital marketing, and village website management. The findings demonstrate a significant improvement in managerial capacity among tourism managers, increased formalization of MSMEs through legal certification, enhanced product attractiveness and marketing reach, and improved digital promotion of village tourism potential. These outcomes contributed to increased community participation, strengthened local economic activities, and improved institutional collaboration between stakeholders. This study contributes to the literature on entrepreneurial tourism management by providing practical evidence that integrated capacity-building interventions can effectively transform local tourism resources into sustainable drivers of community economic empowerment in rural coastal areas
Co-Authors A. Fitriani Achmad Dahlan Adela Anggraini Adi Pradana, Mahatva Yoga Agus Halid, Agus Ahmad Ahmad Fajrin Ahmad Iskandar Ainun Lubis , Nur Akriandi Amin Alam, Sahrul Aliem Bahri, Aliem Amiruddin Amiruddin, Amran Amran Amiruddin An Nabani, Ahmad Ananda, Restu Andhany, Ella Andi Muhammad Sadli ANDIKA Angga Nugraha Anggi Dwi Wahyuningsih Anggriyani, Hafifiah Ani Deswita Chaniago Anisa Anisah Putri Br Munthe Annisa Nurul Puteri Arham Asani, Nur Lina Putri Asbui Askar Awal, Samsi Bahar, Harmiaty Baiduri Siregar, Riani Bao, Frederius Burithnaban, Yacob M. Catootjie L. Nalle, Catootjie L. Cytske Sabuna, Cytske Deby Handayani Desy Ayu Andhira Dewi, Asriani Puspita Dewi, Winona Kumara Dhevy Kartika Ayu Angkat Dian Permana Dini Ikayanti Djabbar, Asdar Dwi Utari, Dyajeng Bagus Ega, Maria E. Ernawati Fachri Amsury Fahlevi, Agamsyah Fajarudddin Fajri Rakhmat Umbara Fathiah Fauziah Nasution Fitriana M. Sabir Habib Muhammad Halima Hanan Asrowy Hans Gery, Mexano Harianto Haryanti Butar-Butar, Maria Hasbi Assiddiq S Hasddin Hasddin, Hasddin Hasibuan, Eka Khairani Haslinda Haydir Helda Hikma Jaya, Andi Ida Ayu Putu Sri Widnyani Ika Kurniawati Imar Pratama, Marshall Indri Anugrah Ramadhani Indriyanti Irawan, Rifal Irmawati Irni Yusnita Julfikar Kamur, Sudarwin Karolina Rumadas Khaerunnizah Khairani, Eka Kusumaningrum, Syams Lainatussyifah, Putri Latif, Nuraida Lema, Abner T. M. Husnullail M. Syahran Jailani Mades Fifendy Magfirah, Nurul Mahatva Yoga Adi Pradana Makmur Mariana Marjani Marshal Imar Pratama Mashud Masni Mawar Mexano Hans Gery Mia, Hendrika Mifta Fadhli As’ad Mirad Mochamad Nurdin Moh Ahsan S Mandra Muh Amar Muhamad Fadli Muhammad Amar MUHAMMAD LUTFI Muhammad Mansur Muhlis Hajar Adiputra Murini Musdalifa Mansur Mutia, Farah MUTMAINAH Muzayyanah, Ismi Alfi nanang ruhyana Nasution, Siti Suhaila Ndolu, Devi A.J. Nichy Oktaviani Novardhan, Rifky Triadi Novianti, Winda Nugroho, Dwi Kristiana Nur Amin Nurfadillah Nurlina Nurlina Nurnawaty Nurul Fadhilah Oktoria, Pegi Partini, Dwi Pasnur Pratama Hermanto Purwana, Rudi Putri Daulay, Chantika Dinda Putri, Chelita Vero Anggia Putri, Nelliani Rahmayani, Ainun Nur Ramdani Randy Angriawan Reflina Relsas Yogica, Relsas Resha, Muhammad Resti Fauzia, Luri Ridha Rizkyati Risnita Rizki Fahdia, Muhammad Rudi Purwana rusdiana Rusni Sabir, Fitriana M. Sabri, Hatta Saifuloh, Nur Imam Sandi Kurniawan Sani, Mutiara Nabila Purnama Santoso, Agung Iman Saputra, Febri Hidayat Saputra, Heri Saputra, Irwansyah Sari, Mayang Bintan Sidik Sakti Patalangi Sihotang, Taufik Maulana Siregar, Fitri Hariani Siregar, Khairunnisa Qawy Siti Maysarah Sitti Fatimah Sri Mulyani Sri Rezeki, Putri Suci Dahlya Narpila, Suci Dahlya SUCI FAJRINA Sudirman Syaukani Thahir, Rahmatia Theresia Nur Indah Koni Tulsa’dia, Nurhalimah Una, Klara Susanti Ito Vega Ersalina Viana, Marcelina Wale, Lodovikus Weko, Maria Rosalia Wijaya T, Andri Wina Witanti Winadia Yasnida Yolan Marjuk YOLANDA, PUTRI YULIANI Zahratur Rofiqah Mochamad Sandisi Zaki