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All Journal Kompak : Jurnal Ilmiah Komputerisasi Akuntansi Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Madura Jurnal Humanitas: Katalisator Perubahan dan Inovator Pendidikan Tansiq: Jurnal Manajemen dan Bisnis Islam Query : Jurnal Sistem Informasi Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Ad-Deenar: Jurnal Ekonomi dan Bisnis Islam JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Profit : Jurnal Kajian Ekonomi dan Perbankan Syariah Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) Journal of Management and Business Innovations Jurnal Ilmiah Mahasiswa Manajemen, Bisnis dan Akuntansi (JIMMBA) Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Jurnal Ekonomi Journal of Indonesian Management Al-Muamalat : Jurnal Ekonomi Syariah Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Jurnal Bina Bangsa Ekonomika COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Akuntansi, Manajemen dan Bisnis Digital Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Jurnal Akuntansi dan Keuangan Jurnal Sistem Informasi Dan E-Bisnis Jurnal Pendidikan dan Ilmu Sosial Jurnal Ekonomi dan Bisnis EKONOMIKA SYARIAH : Journal of Economic Studies Jurnal Visi Manajemen (JVM) Profit: Jurnal Manajemen, Bisnis dan Akuntansi Ekonomi dan Bisnis: Berkala Publikasi Gagasan Konseptual, Hasil Penelitian, Kajian, dan Terapan Teori Jurnal Ekonomika Manajemen Dan Bisnis Commodity : Jurnal Perbankan dan Keuangan Islam Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis (JUPSIM) Innovative: Journal Of Social Science Research Jurnal Kendali Akuntansi Trending: Jurnal Manajemen dan Ekonomi Neraca Manajemen, Akuntansi, dan Ekonomi Jurnal Penelitian Pendidikan Indonesia Journal of Education Transportation and Business
Nurbaiti Nurbaiti
Universitas Islam Negeri Sumatera Utara
Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Transportation Other

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Analysis of the Role of ERP Systems in Business Process Integrity Indah Aryani; Rifki Akmal Tanjung; Niken Rahmadyah; Nurbaiti Nurbaiti
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 1 No. 2 (2021): DESEMBER
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v1i2.325

Abstract

As an Integrated system, ERP is a corporate information system designed to open all the resources, information and activities needed for complete business processes, namely ERP is software that integrates all processes within a company, can unify various components both physically and virtual , such as marketing, finance, production, and human resources. The integration process in business is considered very important for a company, its use through computer-based ERP systems can manage business and improve business performance better. System integration can reduce the trigger for lost or stolen data, using this ERP system can make an integrated process and avoid misuse and companies can unify and observe the pace of their business.
Survival Strategy and the Role of Technology in Measures of E-Business Progress in E-Commerce Applications Wahyu Andriansyah Naibaho; Niki Aulia; Nurbaiti Nurbaiti
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 1 No. 2 (2021): DESEMBER
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v1i2.327

Abstract

This study aims to find out how the strategy is to survive for the sake of the progress of the Ebusiness business with the progress of the virtual world at this time, the Internet has experienced an up (growth), decline (decline) and growth again. Not many companies that are involved in E-Business are able to adapt to the life cycle experienced by the internet. The benefits of e-business are not only from speeding up and practicing the company's internal processes, but also from its ability to spread profits to other members of the supply chain. Organizations can also add positive value to consumers through products and services in many ways that e-business can. Moreover, in a rapidly changing environment, the implementation of e-business can allow organizations to create competitive advantages to win the competition. Electronic Commerce (e-commerce) is the process of buying, selling or exchanging products, services and information via computer networks. ecommerce is part of the e-business, where the scope of e-business more broadly, not just commercial but also include business partners, customer service, job vacancies.
Service Quality Analysis of PT. Pos Indonesia (Persero) Sibolga City Branch 22500 Selvira Wardani Tanjung; Nurbaiti Nurbaiti
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 2 No. 2 (2022): Desember
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v2i2.811

Abstract

The public service system engaged in self-service, for example, is PT. Pos Indonesia (Persero). However, the service system provided by PT. The Persero in the field conditions are still found to be lacking, so that many consumers complain about the services provided. This condition is caused by the many competitors engaged in shipping services that offer guaranteed package delivery, wider coverage, accuracy and speed to arrive at the destination city and others. The purpose of this study was to determine the quality of service in the delivery of Persero packages at the Sibolga City branch of 22500. The results of this study are that there is an increase in the delivery target each year starting from 2018-2021. The conclusion is the service system provided by PT. Pos Indonesia, the Sibolga City branch, has provided quite good service to consumers. Then in terms of the facilities and infrastructure in the place, it is also good. These facilities and infrastructure are included in the physical evidence indicators. Furthermore, in terms of responsiveness indicators explained that employees always provide various kinds of information at PT. Pos Indonesia Sibolga City branch to consumers. So that the average consumer who came to the place gave a positive response to the services of PT. Pos Indonesia, Sibolga City branch..
Analisis Strategi Rumah Makan Padang Sinar Dalam Memenuhi Customers Expectations Sinta Sukma Ayu; Mega Hasibuan; Tiara Hasanah Putri Saragih; Nurbaiti Nurbaiti
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol 3 No 1 (2024): Januari : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v3i1.2379

Abstract

This research aims to determine the strategies used by Padang Sinar Restaurant in meeting customer expectations in the culinary industry. This research emphasizes the importance of understanding and anticipating customer needs to maintain competitive advantage. This research also explores the concept of customer expectations and its relationship with service quality. This research discusses various aspects of service quality and consumer behavior. It was stated that service quality is very important for businesses to measure their performance and meet customer expectations. This research also introduces the concept of Servqual, a tool used to measure service quality based on five dimensions: tangibles, reliability, responsiveness, assurance, and empathy. This research also briefly discusses the importance of price and value in consumer decision making. This research discusses the importance of providing value and satisfaction to customers so that companies can be successful. This research uses qualitative research methods with a descriptive approach. The data collection technique uses observation or observations, interviews with restaurant staff and several customers and Focus on Discussion. The strategy carried out by Padang Sinar Restaurant includes increasing service speed, responsiveness and transactions, as well as using a 4P marketing approach. The conclusion emphasizes the need for continuous improvement in service and product quality to meet customer expectations.
Analisis Strategi Promosi pada CV Famouz Studio di Era Penurunan Angka Pernikahan di Indonesia M Raihan; Nurbaiti Nurbaiti
Journal of Education Transportation and Business Vol 1, No 2 (2024): Desember 2024
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/jetbus.v1i2.4154

Abstract

Penelitian ini menganalisis strategi promosi CV Famouz Studio dalam menghadapi tantangan penurunan angka pernikahan di Indonesia. Famouz Studio, sebagai penyedia layanan Event Organizer (EO), harus menyesuaikan strategi promosi mereka untuk tetap relevan di pasar yang semakin menantang. Penelitian ini menggunakan metode observasi langsung dan partisipasi selama magang. Hasil penelitian menunjukkan bahwa kurangnya konsistensi dalam promosi digital, terutama di media sosial dan website, menjadi kendala utama. Rekomendasi yang diberikan mencakup peningkatan konsistensi brand, optimalisasi konten, dan analisis kinerja secara berkelanjutan. Dengan demikian, Famouz Studio dapat meningkatkan visibilitas dan menarik lebih banyak pelanggan.
Pengaruh Marketing Mix (7P) Terhadap Kepuasan Konsumen Pada RD Cafe Kota Binjai Diah Adhairani; Siti Aisyah; Nurbaiti Nurbaiti
Kompak :Jurnal Ilmiah Komputerisasi Akuntansi Vol. 17 No. 1 (2024): Jurnal Ilmiah Komputer Akuntansi (KOMPAK)
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/kompak.v17i1.1836

Abstract

This research aims to determine the effect of marketing mix on consumer satisfaction at RD Cafe, Binjai City. This research uses quantitative methods with an associative approach. Data collection was carried out using questionnaires, observation and interviews. The number of respondents used was 385 people who were consumers of RD Cafe Binjai City. The data analysis technique in this research uses SPSS 25 data analysis. The results of this research show that promotions, people and processes have a significant effect on consumer satisfaction. Meanwhile, product, price, location and physical evidence have no effect on consumer satisfaction. The 7P marketing mix simultaneously has a significant influence on consumer satisfaction.
Behavior analysis of MSMEs in Indonesia using fintech lending comparative study between sharia fintech lending and conventional fintech lending Nurbaiti Nurbaiti; Asmuni Asmuni; Andri Soemitra; Imsar Imsar; Siti Aisyah
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 9, No 4 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020232273

Abstract

The presence of sharia financial technology (fintech) as a credible financial institution is expected to be able to help the problems that are often faced by Micro, Small and Medium Enterprises (MSMEs) in Indonesia. This study aims to determine whether there are differences in the behavior of MSME actors in the use of sharia fintech lending and conventional fintech lending. The research method used in this research is normative legal research by analyzing the laws and regulations as well as relevant studies through the issues in the study. This study uses a statutory and conceptual approach, both of which function to analyze the applicable legal rules so that differences can be found between conventional and sharia peer to peer lending fintechs and the extent to which sharia rules are applied in these fintechs. This study concludes that Islamic fintech plays a role as a driving factor in increasing the inclusiveness of Micro, Small and Medium Enterprises (MSMEs) in Indonesia. The presence of the sharia fintech industry can overcome the problems of Micro, Small and Medium Enterprises (MSMEs) in Indonesia, especially related to financing needs, ease of transaction processing, expansion of market access, and ease of preparation of financial reports.
Analisis Peranan Action Dalam Memudahkan Nasabah Untuk Melakukan Transaksi Pada Pt Bank Aceh Syariah Cabang Kutacane Nurhapirah Tasnim; Nurbaiti Nurbaiti
Jurnal Visi Manajemen Vol. 11 No. 1 (2025): Jurnal Visi Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jvm.v11i1.602

Abstract

This study aims to determine how satisfied people are in using the Action Link application which is a mobile banking owned by Bank Aceh Syariah. The growth of technology that continues to increase from year to year so that this can have an impact on society. Technology has developed rapidly and is increasingly modern, many companies are developing performance in the information sector so that people are adopted in using online services via smartphones such as the Action service (Aceh Online Transaction) at Bank Aceh Syariah. This study uses descriptive analysis as a research approach that uses qualitative research. The technique used in this study is to conduct interviews with customers and distribute questionnaires to users of the Action application. The results of the study show that M-Banking Action makes it very easy for customers to make transactions, but there are some shortcomings in the application because there are no complete features. The quality of service also certainly has an impact on customer perceptions in using the application so that customers are still less confident in using Action if the service provided is bad and there are still those who feel less safe in using it.
IMPLEMENTATION OF A WAREHOUSE MANAGEMENT SYSTEM (WMS) TO IMPROVE OPERATIONAL EFFICIENCY Sri Gusti Rezeki; Rahmi Syahriza; Nurbaiti Nurbaiti
JURNAL PROFIT Vol 9, No 1 (2025): Economic And Development
Publisher : Nurul Jadid University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/profit.v9i1.12668

Abstract

This study aims to analyze the implementation of Genesis, Lion Parcel's internal Warehouse Management System (WMS), in enhancing operational efficiency at the Gunung Krakatau Branch in Medan. The research method used is descriptive qualitative with a case study approach. Data was obtained through direct observation, semi-structured interviews with warehouse and operations staff, as well as internal company documentation. The research findings indicate that the implementation of Genesis has had a positive impact on several efficiency indicators, including faster sorting processes, improved stock recording accuracy, reduced human error, real-time data access, and enhanced operational reporting quality. The system has also contributed to a significant decrease in customer complaints. However, the implementation of Genesis also faces several challenges, such as human resource adaptation to new technology, reliance on internet connectivity, and the need for updated standard operating procedures (SOPs). Overall, the Genesis system holds great potential to be further developed as part of Lion Parcel's digital transformation in logistics management. Its implementation not only improves operational efficiency at the branch level but can also serve as a strategic digitalization model to be widely applied throughout the company’s distribution network.
Pengaruh Literasi Keuangan, Inklusi Keuangan, dan Financial Technology terhadap Kinerja Keuangan UMKM Annisa Rahmawita; Nurul Jannah; Nurbaiti Nurbaiti
Jurnal Humanitas: Katalisator Perubahan dan Inovator Pendidikan Vol 11 No 4 (2025): Desember
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/jhm.v11i4.33304

Abstract

This study aims to analyze the influence of financial literacy, financial inclusion, and financial technology on the financial performance of MSMEs in Patumbak District, Deli Serdang Regency. The research approach used was an associative quantitative approach, with a sample of 100 MSMEs selected using a purposive sampling technique. Data were collected through questionnaires and analyzed using multiple linear regression. The results indicate that, partially, financial literacy, financial inclusion, and financial technology have a positive and significant effect on MSME financial performance. Simultaneously, these three variables also significantly influence financial performance. These findings emphasize the importance of improving financial literacy, expanding access to formal financial services, and utilizing financial technology as strategic efforts to strengthen MSME business performance and sustainability. This research is expected to serve as an evaluation tool for MSMEs in improving financial management, expanding access to financial services, and encouraging the use of financial technology. It is also expected to provide input for the government and financial institutions in formulating MSME development strategies in Patumbak District.
Co-Authors Ahmad Rezeki Ainun Mardhiah Aisiyah Rahma Alinolas Cubaim Harahap Alvia Rahma Alya Abdul Rahmadhani Amanda Damayanti Nasution Andri Soemitra Angga Dwi Prasetyo Anggia Nurulita Annisa Rahmawita Aqila Fadila Haya Malau Arbarija Hafiz Lbs Ardhia Prameswari Aris Kukuh Prasetyo Arnida Wahyuni Lubis Askur Hamid Nst Asmuni Asmuni Ayu Widyastuti Rafisa Cici Winda Atila Atila Cut Nurul A’la Deby Nofriansyah Denny Permana Siregar Desri Amanda Firdayani Nasution Diah Adhairani Dinda Namira Hsb Dinda Novika Rahmahdhani Dindy Rizka Octavia Eka Fadhila Elda Anzeli Hasibuan Elda Anzeli Hasibuan Elsa Zulfita Elya Rosa Maharani Sembiring Erlangga Hakim Manurung Fahmi Rizky Fahri Luthfi Hanafiah Fithrah Dwi Ananda Ghilman Rozy Hrp Halimah Safitry Al-Fauziah Harahap, Muhammad Ikhsan Helva Diansyah Putri Imamsyah Imamsyah Imsar Imsar Indah Aryani Indah Wulan Sari Batubara Indriani Suci Jannah, Nurul Juli Syahputri Laila Dwi Ningrum Laylan Syafina Luthfiah Nur Bayani M Aldrian Oktofa M Ihsan Harahap M Raihan M. Ikhsan Harahap M. Risqi Ananda Marliyah Maulana Abdul Malik Tambunan Mega Hasibuan Mhd Rafli Mila Sastika Minta Ito Lubis Mirza Mahendra Siregar Mohd Haiqal Alif Ramadhani Muhammad Anshari Hutasuhut Muhammad Hasby Muhammad Iqbal Nasution Muhammad Lathief Ilhamy Nasution Muhammad Syahbudi Muslimatul Husnah Mustapa  Khamal  Rokan Mutiara Rahmah Nabila Tasya Nurhafifah Manurung Nadhrah Al Aflah Nadya Dwinna Putri Nasution, Muhammad Irwan Padli Nia Andriani Niken Rahmadyah Niki Aulia Nisa Sri Rahayu Hsb Nova Andani Nur Ahmadi Bi Rahmani Nuraini Nuraini Nurhapirah Tasnim Nurul Sandra Maharani Puja Kesuma Putri Andini Al-Khoiri Rahmat Daim Harahap Rahmi Syahriza Razali Razali Refi Mariska Rendi Rizky Trianda Ria Septiana Riau Riski Harahap Rifki Akmal Tanjung Rika Nurmitha Rio Ariangga Riska Amelia Lubis Riska Veronika Selvira Wardani Tanjung Sinta Sukma Ayu Siti Aisyah Siti Fatimah Siti Hazrah Siti Jubaidah Siti Nur Khalizah Siregar Siti Nurhalizah Lubis Sri Gusti Rezeki Sri Wahyuni Suci Fitria Lb Sugeng Arifandi Banurea Supardi Supardi Surya Darma Tambunan, Khairina Tiara Hasanah Putri Saragih Tri Inda Fadhila Rahma Utami R.A Padang Vania Sally Nabila wahyu andriansyah Naibaho Wandi Riyaldi Ahmad Telaumbanua Widya Syaputri Yudi Bimantaka Yulia Anggraini Zerimah Afgani Hasibuan