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Digital Marketing and the Presentation of Corporate Financial Statements: An Analysis of the Literature on Transformation and Impact Yuliantini, Yuliantini; Saribanon, Euis; Olfebri, Olfebri; Rahmawati, Aisyah; Yulihapsari, Ika Utami
Atestasi : Jurnal Ilmiah Akuntansi Vol. 7 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/atestasi.v7i2.912

Abstract

This study aims to analyze the integration of digital marketing with corporate financial reporting, focusing on its impact on transparency, accountability, and the challenges associated with its implementation. The research adopts a qualitative approach through an extensive literature review, systematically examining scholarly articles, industry reports, and case studies from reputable sources. The analysis uses thematic coding to identify trends, challenges, and the implications of integrating digital marketing data into financial reporting. The findings reveal that digital marketing significantly enhances financial transparency and accountability by providing real-time data and facilitating dynamic stakeholder engagement. Platforms such as social media and corporate websites are pivotal in disseminating financial information and receiving real-time feedback, improving financial reports' accuracy. However, integrating digital marketing data poses challenges, including data security, regulatory compliance, and the need for new skills among financial professionals. Companies that effectively harness AI and big data analytics in their financial reporting demonstrate improved forecasting and decision-making capabilities. This integration offers transformative opportunities for businesses to enhance their financial reporting's accuracy and timeliness. Nevertheless, addressing the challenges of data integration and security, as well as bridging the skills gap, is crucial for realizing the full potential of digital marketing in financial reporting.
Penanganan Keadaan Khusus pada Operasi Kereta Api Nugroho, Agus; Suryono, Totok; Wibisono, Indarto; Saribanon, Euis
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 5 No. 3 (2024): Jurnal Ekonomi Manajemen Sistem Informasi (Januari - Februari 2024)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/jemsi.v5i3.1833

Abstract

In organizing train operations in Indonesia, especially in Java, apart from planning, controlling and evaluating train operations under normal/ordinary conditions, based on existing data and experience, several planning and control scenarios are needed for special conditions/services, handling critical situations, also handling emergencies. In terms of regulations (determination & announcement) of train operations, in the form of GAPEKA for normal circumstances, MALKA, PPK and WAM scenarios are also prepared as alternative regulations outside GAPEKA (PT Kereta Api Indonesia Service Regulation No. 19 of 2011). In everyday life, apart from these scenarios, anticipation is also needed to provide guidelines for handling them, so that they support the train travel operation scenarios. In order to provide references, guidelines, flow and supporting resources on how to deal with several of these situations, both predictable, incidental and unexpected, then the plan for handling special situations must be formulated properly and completely and in accordance with various possible circumstances. The formulation of handling special situations is important. Handling these special situations is still different for special, critical or emergency situations/services
Analysis of Logistics Distribution Channels in Goods Supply to Increase Sales Volume at Logistics Company Rahmat Hidayat; Euis Saribanon; Agus Suhendra; Suprihadi, Suprihadi; Alfais Amin Darmawan
Dinasti International Journal of Economics, Finance & Accounting Vol. 5 No. 1 (2024): Dinasti International Journal of Economics, Finance & Accounting (March-April 2
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v5i1.2441

Abstract

A logistics company is a distribution channel company that provides goods delivery transportation through product packages. The problem raised in this thesis is the analysis of logistics distribution channels in the supply of goods to increase sales volume. This research aims to determine and analyze the distribution channels and sales levels of a logistics company and to determine the influence of distribution channels on the sales volume levels of a logistics company To solve the problem the author used two research methods, namely the data collection method and the data analysis method. The data collection method was carried out using questionnaires and the data analysis method used simple correlation and regression. From the results of the analysis, the author concludes that 78.7% of customers rate the distribution channels provided by logistics companies highly, and 78.3% of customers rate the level of sales volume provided by logistics companies correlation coefficient of 0.737 means that the influence of the distribution channel level on the level of sales volume is very high. The determining coefficient of 54.3% is determined by the distribution channel and the remaining 45.7% is influenced by other factors, the results of the t-test calculation, where ????count = 5.763 while ????????????????????e=1.701. So, ????count > ????????????????le or 5,763 > 1.701. This means that there is a positive and significant influence between distribution channels on the sales volume level of the logistics company. Keyword: Logistics, Transportation, Cargo, Distribution Channels, Sales.
Analysis of the Operational Performance of Quay Crane Loading and Unloading at Pt. Jakarta International Container Terminal Febricardo, Erichi Alfanso; Thamrin, M.; Saribanon, Euis
Dinasti International Journal of Digital Business Management Vol. 6 No. 6 (2025): Dinasti International Journal of Digital Business Management (October - Novembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v6i6.5841

Abstract

Pelabunan Indonesia II (Pelindo II) is a state-owned enterprise (BUMN) that manages 12 ports in Indonesia. PT. Jakarta International Container Terminal is a subsidiary of Pelindo II. As an international terminal, PT. Jakarta International Container Terminal provides container loading and unloading services at a standart speed of 28 boxes per hour per quay crane. PT. Jakarta International Container Terminal has two docks: the west dock, with a dock length of 890 meters, a depth of 11 meters, and eight quay cranes; and the north dock, with a dock length of 720 meters, a depth of 14.5 meters, and eight quay cranes. The special case study aims to analyze and compare the performance of West Dock and North Dock based on berth occupancy ratio (BOR), gross crane rate (GCR), and vessel operation rate (VOR) per month, using secondary data from PT. Jakarta International Container Terminal with population data from September 2018 to March 2019, and vessel calls and container volumes from 2014 to 2018. The results of the data obtained from PT. Jakarta International Container Terminal describes the differences in achieving BOR, GCR, and VOR between the west dock and the north dock. The west dock has a BOR, GCR, and VOR score that is lower than the north dock, based on data from September 2018 to March 2019.
The Effect of Crane Performance and Loading/Unloading Productivity on Sales Growth at PT Jakarta International Container Terminal Gunawan, Indra; Agusinta, Lira; Saribanon, Euis
Dinasti International Journal of Digital Business Management Vol. 6 No. 6 (2025): Dinasti International Journal of Digital Business Management (October - Novembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v6i6.5852

Abstract

The background of this study is based on the critical role of the logistics sector, particularly ports, in supporting the national economy through cost efficiency and increased competitiveness. However, data shows that PT JICT's sales growth declined from 2014 to 2018, indicating problems in maritime transport management, particularly in port operations. The decline in crane performance and fluctuations in loading and unloading productivity are suspected to be the main factors causing this decline in sales growth. Low crane performance slows loading and unloading, while unstable loading and unloading productivity hinder the effectiveness of port services. This study aims to analyze the effect of crane performance and loading and unloading productivity on sales growth at PT Jakarta International Container Terminal (JICT). Therefore, this study was conducted to empirically determine the extent to which crane performance and loading and unloading productivity affect sales growth at PT JICT, with the hope that the results will serve as a basis for evaluating and improving port operational management. This study aims to analyze the effect of crane performance and loading and unloading productivity on sales growth at PT Jakarta International Container Terminal (JICT). Therefore, this study was conducted to empirically determine the extent to which crane performance and loading and unloading productivity affect sales growth at PT JICT, with the hope that the results can serve as evaluation material and a basis for improving port operational management. This study uses a quantitative method, SEM-PLS analysis. The results show that crane performance has a positive, highly significant effect on sales growth at PT Jakarta International Container Terminal, while loading and unloading productivity also has a positive, significant impact on sales growth. However, crane performance does not have a direct or indirect effect on loading and unloading productivity, and loading and unloading productivity does not mediate the relationship between crane performance and sales growth.
Edukasi Literasi Logistik di SMK : Model PKM Inovatif untuk Peningkatan Kesiapan Kerja Siswa Irwan Chairudin; Yuliantini; Nofrisel; Yulianti Keke; Euis Saribanon
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 1 (2025): Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v5i1.7681

Abstract

The high unemployment rate among vocational high school (SMK) graduates, particularly those majoring in logistics, has become a major concern in preparing a workforce that meets the needs of the modern industry. Many SMK graduates still lack a comprehensive understanding of logistics business processes, including the crucial role of supply chain management in company operations. Additionally, the lack of practical experience and technical skills has become a major barrier for these students to compete in the job market. To address this issue, this Community Service (PkM) program was designed to enhance both theoretical knowledge and practical skills of students from SMK Negeri 15 Jakarta in the field of supply chain management. The training was conducted in February 2025 by a team of lecturers and professionals from the Jakarta Institute of Transportation and Logistics. The training applied a contextual, practice-based, and participatory approach to create an active and industry-relevant learning experience. The implementation methods included interactive lectures, group discussions, mini supply chain simulations, visual-based media, and real industry case studies. Students were given opportunities to solve supply chain problems directly and practice making decisions based on available data. The results of the training showed a significant improvement in students' understanding of supply chain concepts and processes—from an initial level of 35% to 82%. Moreover, the program successfully increased students' confidence to enter the logistics job market and fostered essential soft skills such as teamwork, communication, and data analysis. As a follow-up initiative, a digital community called the “SMK Logistics Hub” was established as a collaborative platform to support the sustainability of learning and career development. This program demonstrated the importance of synergy between higher education institutions and vocational schools in bridging the competency gap and addressing the evolving needs of the modern logistics industry.
Integrasi Kecerdasan Buatan dalam Penulisan Buku Akademik: Model Pengembangan Kompetensi Dosen Berkelanjutan Astri Rumondang Banjarnahor; Juliater Simarmata; Yulianti Keke; Euis Saribanon; Reni Dian Octaviani
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 4 (2025): Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v5i4.8735

Abstract

This community service program aims to enhance lecturers’ competence in book writing assisted by Artificial Intelligence (AI) as part of strengthening the implementation of the Tri Dharma Perguruan Tinggi. The training was conducted at the Institute of Transportation and Logistics Trisakti through a participatory approach encompassing five integrated stages: needs analysis, module development, online training implementation, intensive mentoring, and evaluation with follow-up actions. The results demonstrated significant improvement in participants’ understanding of academic book structure and writing techniques, writing speed, and confidence in utilizing AI as a creative partner (co-writer). AI was proven to play a strategic role in idea formulation, manuscript editing, reference management, and enhancing the quality of academic language. However, challenges related to ethical AI usage, academic integrity, and digital literacy remain essential areas for improvement. Overall, this training contributes to developing a productive, ethical, and sustainable digital literacy ecosystem in academia and serves as an innovative model for strengthening lecturers’ capacities toward higher education transformation in the digital era.
Analysis Assessment, Training and Counseling on Employee Performance is Mediated by Job Satisfaction at Cargo Companies Primadi Candra Susanto; Aswanti Setyawati; Cecep Pahrudin; Sugiyanto Sugiyanto; Esterlinus Edwin Lermatan; Euis Saribanon; Sarinah Sihombing
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i4.3699

Abstract

This study aims to analyze the effects of assessment, training, mentoring, and counseling on employee performance, with job satisfaction as a mediating variable, in sea cargo expedition companies in Jakarta. A descriptive quantitative approach was used, with data collected through a Likert-scale questionnaire (1–5) from 88 respondents selected using a census technique. Data analysis was conducted using Structural Equation Modeling (SEM) with the Partial Least Squares (PLS) method via SmartPLS version 4.1.0.0. The results show that assessment and training have a positive and significant effect on job satisfaction, while mentoring and counseling have no significant effect. Assessment also has a direct and significant effect on employee performance, whereas training, mentoring, and counseling do not. Job satisfaction is found to significantly mediate the relationship between assessment and employee performance. These findings highlight the importance of effective assessment practices in enhancing job satisfaction and employee performance, while suggesting the need to improve the implementation of training, mentoring, and counseling programs.   Keywords: Employee Performance, Job Satisfaction, Assessment, Training, Counseling
Logistics Service Quality, Logistics Cost, and Customs Clearance on Delivery Service Loyalty in the Indonesian Holtikura Industry Nofrisel Nofrisel; Tiya Gusti Karina; Siti Maemunah; Sri Raharjo; Euis Saribanon
Dinasti International Journal of Education Management And Social Science Vol. 5 No. 5 (2024): Dinasti International Journal of Education Management and Social Science (June
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v5i5.2742

Abstract

Abstract: Horticultural companies in Indonesia have links with shipping service companies. Relationships to support vegetable production activities that will be marketed to various places. Problems often experienced by horticultural companies are delays in delivery to the destination, price of goods, quality of logistics services, logistics costs, custom clearance, satisfaction of horticultural companies, and loyalty of delivery services. This research method is a quantitative method with data processing using the Structural Equation Modeling (SEM) method, namely Partial Least Square (PLS)-SEM. The research results of the Logistic Service Quality, Logistic Cost and Custom Clearance variables have a direct effect on Horticultural Company Satisfaction. Logistic Service Quality and Custom Clearance have a positive influence on delivery service loyalty, while Logistic Cost and Horticultural Company Satisfaction do not have a positive influence on delivery service loyalty. It is hoped that further research will not only focus on Indonesia but can be developed to developing or developed countries. Keyword: quality of logistics services, logistics costs, custom clearance, horticultural companies, satisfaction with shipping service loyalty
The Influence Of The Safety Management System (Sms) And The Role Of Organizations On Aviation Safety Through Safety Culture At XYZ Airport Muhammad Koharudin; Prasadja Ricardianto; Euis Saribanon; Salahudin Rafi
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 2 (2025): Dinasti International Journal of Education Management And Social Science (Decem
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i2.3925

Abstract

 This research is motivated by increased incidents in 2023 compared to 2022, an occurrence from the Airport Safety Performance Indicators where the highest criteria for incidents in 2019 - 2023 are Bird Strikes (bird attacks) with 3 (three) incidents. This research aims to determine the influence of the Safety Management System (SMS) and the role of organizations on aviation safety through the safety culture at  XYZ Airport. The research method is quantitative. The sample used was 250 respondents who were PT Angkasa Pura II employees at  XYZ Airport. The sampling technique uses a simple random sampling technique. The data collection technique is a questionnaire. The data analysis technique uses Structural Equation Modeling (SEM) based on Smart PLS 2024. The research results show that safety culture can be influenced by the implementation of the safety management system and the role of the organization, aviation safety is not influenced by the role of the organization but is influenced by the implementation of the safety management system and safety culture, the implementation of the safety management system does not affect aviation safety through safety culture, and the role of the organization can influence aviation safety through safety culture. Researchers hope that companies will continue to carry out evaluations and innovations to improve security system management.
Co-Authors Aang Gunawan, Aang Abdul Ghafar Abdul Muis Aditya Wardana, Aditya Agus Nugroho Agus Nugroho Agus Nugroho Agus Nugroho, Agus Agus Suhendra Agus Suhendra Agusinta, Lira Ahmad Hidayat Aisyah Rahmawati Alfais Amin Darmawan Alinda Shintami Amelia Zakiyah Solichin Amelia Zakiyah Solichin Amrizal Amrizal Amrizal Amrizal Andre Yosafat Andri Primadi Andri Primadi Anton Ferdiansyah Apsada Juhri Ardha Wulanigara Arhab, Abiyyu Arifiani, Librita Arsad Rifki Adhawi Fareza Asep Ali Thabah, Asep Ali Ashari, Yogi Aswanti Setyawati Banjarnahor, Astri Rumondang Berliana, Dhana Budi Sitorus Budi Sitorus, Budi Cecep Pahrudin, Cecep Chaidir Tasran Damara Gugat, Rudy Max Danang Darunanto Deslida Saidah Devi Marlita Devi Marlita, Devi Devi Ratnasari Dian Anom Baskoro Dian Artanti Arubusman Dian Artanti Arubusman, Dian Artanti Dinar Dewi Dinar Dewi Dinar Dewi Kania Edhie Budi Setiawan, Edhie Budi Edi Abdurachman Esterlinus Edwin Lermatan Evi Herawati Febricardo, Erichi Alfanso Fikri Ferdiansyah Putra Gendis Ayu Miranti Handayani, Sri Hapsari, Natalia Ayu Haris Haris, Haris Heriyanto Wibowo Husni Hasan Ibnu Romadhona Ika Utami Yulihapsari Ikhsan, Ridho Bramulya Imam Ozali Imam Ozali Indarto Wibisono Indra Gunawan Indriyati Indriyati Indriyati Indriyati Indriyati Irwan Chairuddin Irwan Chairudin Irwan Chairudin Jacinta Madalena Soares Lemos Josua Panatap Soehaditama Juhri, Apsada Juliater Simamarta Juliater Simamora Juliater Simarmata Juliater Simarmata Juliater Simarmata Karina , Tiya Gusti Kemal Heryandri Kencana Verawati Kholdun, Amrulloh Ibnu Koharudin, Muhammad Lesmini, ⁠Lis Liana, Esti Lira Agushinta Lira Agusinta Lis Lesmini Lupiyoadi, Rambat Lut Mafrudoh Lut Mafrudoh M. Arief Ramdhany M. Arif Hernawan M. Thamrin Marthaleina Ruminda Mawarni, Anissa Putri Indah Melenneta Aisyah Putri Melenneta Mohd Faizal Sulaiman Muhammad Fadli Muhammad Iqbal Firdaus Muhammad Koharudin Muhammad Riza Affiat Muhammad Thamrin Muhammad Tohir Mustika Sari Mustika Sari Nap, Ferry Reynaldo Darmawan Nashrullah, Nashrullah Nasrullah Nasrullah Ningsih, Septiana Adi Nita Rosmaladewi Nofrisel Nofrisel Nofrisel Nofrisel Nofrisel Nofrisel Nofrisel, Nofrisel Novi Indah Susanthi Novi Indah Susanthi, Novi Indah Nursery Alfaridi S Nasution Oce Prasetya Octaviani, Reni Dian Octoriviano, Fajar Adhitia Okin Ringan Purba Okin Ringan Purba Okin Ringan Purba Olfebri Olfebri Olfebri Osman Arofat Otto Sugiharto Prakoso Ozali, Imam Peppy Fachrial Peppy Fachrial Poncotoyo, Wahyu Prasadja Ricardianto Prasadja Ricardianto, Prasadja Pratiwi, Sekar Widyastuti Pratiwia, Sekar Widyastuti Pribadi, Sulistya Primadi Candra Susanto Purwoko, Harry Raden Didiet Rachmat Hidayat Raden Mohamad Herdian Bhakti Raden Roro Riri Kurniawati Rafi, Salahudin Rahmat Hidayat Ratnasari, Devi Reni Dian Oktaviani Reza Fauzi Jaya Sakti Rista Dwi Pratiwi RR. Ella Evrita Hestiandari Rully Indrawan Rully Indrawan Rully Indrawan Salahudin Rafi Sandriana Marina Sarinah Sihombing Sarinah Sihombing Sarinah Sihombing Sekar Widyastuti Pratiwi Sela Sela Setiawati, Aswanti Sihotang, Thobias Oktrian Silalahi, Dapot Hamonangan Silvia Dewi Kumalasari Simon Gultom Sita Aniisah Sholihah Sitanggang, Rohana Siti Maemunah Siti Maemunah Siti Maemunah Siti Nurhayati Siti Nurhayati Sitorus, Tulus Irfan Harsono Soekirman, Atong Solikin Solikin Sri Handayani Sri Raharjo Sri Raharjo Subandi Subandi Sugiyanto Sugiyanto Suharto Abdul Majid Suryono, Totok Tantri, Roy Hartanto Tatianan, Yana Thamrin, HM Tiya Gusti Karina Tohir, Muhammad Totok Suryono Tulus Irfan Harsono Sitorus Tulus Irpan H. S., Tulus Ulfah Arini, Dewi Wahyono Bimarso Wahyu Poncotoyo Wahyuni, Rr. Endang Wahyuni, Rr. Endang Wibisono, Indarto Widhi Setyowati Widhi Setyowati Wulanigara, Ardha Yana Tatiana Yoanyta Octora, Theresye Yosi Pahala Yosi Pahala, Yosi Yuana, Desy Yulianti Keke Yuliantini Yuliantini Yuliantini Yuliantini Yuliantini Yuntina, Lily Yuwono D Sucipto Yuwono D. Sucipto Zaenal Abidin Zaenal Abidin Zaenal Abidin Zainal Abidin Zainal Abidin Zaroni Zaroni Zaroni, Zaroni Zulfa Fitri Ikatrinasari