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All Journal Jurnal Pembangunan Pendidikan: Fondasi dan Aplikasi Dinamika Pendidikan JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Jurnal Penelitian Pendidikan QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama Jurnal Obsesi: Jurnal Pendidikan Anak Usia Dini Jurnal Pendidikan Ekonomi & Bisnis Jurnal Ilmiah Pendidikan dan Pembelajaran Journal on Education JURISMA: Jurnal Riset Bisnis & Manajemen Jurnal Ilmu Pendidikan (JIP) STKIP Kusuma Negara Almana : Jurnal Manajemen dan Bisnis EDUKATIF : JURNAL ILMU PENDIDIKAN Ekonis : Jurnal Ekonomi dan Bisnis Jurnal EDUCATIO: Jurnal Pendidikan Indonesia Jurnal Dinamika Manajemen Pendidikan (JDMP) Jurnal Pendidikan Manajemen Perkantoran (JPManper) RESEARCH AND DEVELOPMENT JOURNAL OF EDUCATION (RDJE) JIIP (Jurnal Ilmiah Ilmu Pendidikan) Indonesian Journal of Islamic Education Studies (IJIES) Jurnal Simki Pedagogia Kontigensi: Jurnal Ilmiah Manajemen Bima Journal : Business, Management and Accounting Journal Journal of Management and Islamic Finance Joong-Ki : Jurnal Pengabdian Masyarakat Jurnal Ekonomika Dan Bisnis al-fikrah: Jurnal Manajemen Pendidikan NUSANTARA: Jurnal Pengabdian Kepada Masyarakat KREATIF: Jurnal Pengabdian Masyarakat Nusantara Edukasia: Jurnal Pendidikan dan Pembelajaran Cendekia: Jurnal Ilmu Sosial, Bahasa dan Pendidikan Khatulistiwa: Jurnal Pendidikan dan Sosial Humaniora Cakrawala: Jurnal Pengabdian Masyarakat Global Jurnal Penelitian Ekonomi Manajemen dan Bisnis Jurnal Insan Pendidikan dan Sosial Humaniora Pena Dimas: Jurnal Pengabdian Masyarakat Journal Markcount Finance Jurnal Motivasi Pendidikan dan Bahasa Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Riset Ilmu Manajemen Bisnis dan Akuntansi Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah Assyfa Journal of Islamic Studies Jurnal Ekonomi Bisnis Manajemen dan Akuntansi (Jebisma) Joong-Ki Jurnal Manajemen Bisnis Era Digital Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Mimbar Administrasi International Economic and Finance Review Jurnal Manajemen Kewirausahaan dan Teknologi Journal of Aswaja and Islamic Economics Indonesian Journal of Islamic Education Studies (IJIES) Asian Journal of Management, Entrepreneurship and Social Science Jurnal Manajemen Bisnis Digital Terkini Jurnal Cendekia Ilmiah Joong-Ki Jurnal Pendidikan dan Sosial Humaniora KREATIF: Jurnal Pengabdian Masyarakat Nusantara Jurnal Simki Pedagogia Jurnal Ilmiah Ekonomi dan Manajemen Indonesia
Fadli agus triansyah
Universitas Pendidikan Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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PERAN STRATEGI BISNIS TERHADAP LOYALITAS KONSUMEN: STUDI KASUS UMKM AYAM PENYET BU SUHAR DELI SERDANG Lumbantoruan, Ananda Cristoper; Dani, Artika Rahma Dani; Panggabean, Putri Anggreini; Triansyah, Fadli Agus; Lubis, Nurul Wardani
Jurnal Ekonomi Bisnis Manajemen dan Akuntansi (JEBISMA) Vol 3 No 2 (2025): Desember 2025
Publisher : PT. Media Edutama Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70197/jebisma.v3i2.147

Abstract

Penelitian ini bertujuan menganalisis peran strategi bisnis dalam meningkatkan loyalitas konsumen pada level Usaha Mikro, Kecil, dan Menengah dengan studi kasus pada Ayam Penyet Bu Suhar di Deli Serdang. Menggunakan pendekatan kualitatif metode studi kasus, data diperoleh melalui wawancara semi-terstruktur, observasi lapangan, dan studi dokumentasi. Informan dipilih secara purposive, meliputi pemilik usaha, karyawan kunci, konsumen loyal, dan perwakilan komunitas lokal. Analisis data dilakukan secara tematik melalui proses pengkodean, kategorisasi, dan identifikasi tema utama, dengan validitas diperkuat melalui triangulasi sumber dan member check. Hasil penelitian menunjukkan bahwa konsistensi kualitas produk merupakan faktor dominan dalam membangun kepercayaan dan mendorong pembelian berulang. Strategi harga yang realistis dan transparan menjaga persepsi nilai di mata pelanggan sekaligus memastikan keberlanjutan usaha. Pelayanan yang responsif dan berbasis hubungan bertindak sebagai bentuk layanan purna jual yang efektif, memperkuat ikatan emosional pelanggan. Diferensiasi dan inovasi menu memperluas basis pelanggan dan meningkatkan frekuensi kunjungan konsumen existing, sedangkan komunikasi pemasaran digital melalui media sosial dan platform pemesanan daring memperkuat brand presence serta meningkatkan convenience. Penelitian ini memberikan kontribusi pada literatur pemasaran UMKM dengan menyoroti bagaimana kombinasi strategi sederhana namun konsisten dapat menghasilkan loyalitas pelanggan yang berkelanjutan.
Analisis Faktor-Faktor Penghambat dan Tantangan Utama Bisnis: Studi Kasus pada Usaha Jeruk Salit di Kabanjahe Andi Cici Thania; Marito Ritonga; Fadli Agus Triansyah; Sakina Balqis; Ema Paskah Riyanthi BR Sinuhaji; Gusti Alinski Tumanggor
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 1 (2026): Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i1.5878

Abstract

Small and medium-sized enterprises in the agricultural sector face various complex challenges in maintaining sustainability and increasing their competitiveness in a dynamic market. This study aims to identify and analyze the inhibiting factors and main challenges faced by the Jeruk Salit business in Kabanjahe. The research method uses a qualitative approach with in-depth interviews with orange farm owners to explore information about operations, production management, and challenges faced in running the business. The findings show that the Salit Orange business faces several significant obstacles, including limited harvest season (only once a year), uncertainty in production volume, fruit fly infestation, limited product shelf life (only two weeks), wasteful use of orange waste, and lack of competitive product differentiation. In addition, the study also found that government support is still minimal and farmers have limited knowledge about waste management and modern agricultural technology. The implications of this study are the need for a comprehensive business development strategy, including product diversification through waste processing, the development of agritourism models, collaboration between farmers, and more responsive government policies to the needs of small farmers in order to improve the sustainability and competitiveness of the citrus business in Kabanjahe.
Strategi dan Solusi Pengembangan Usaha Perkebunan Jeruk untuk Meningkatkan Daya Saing: Studi Kasus Perkebunan Jeruk Salit di Kabanjahe Marito Ritonga; Fadli Agus Triansyah; Andi Cici Thania; Nela Permata Sari Lubis; Ananda Christopher Lumbantoruan; Artika Rahma Dani
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 1 (2026): Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i1.5879

Abstract

This study aims to analyze the management and development strategies of a citrus farming enterprise to enhance competitiveness at the Salit Citrus Plantation in Kabanjahe. A qualitative approach with a case study design was employed, utilizing semi-structured interviews, field observations, and documentation. Informants were selected purposively and consisted of the plantation owner, farm workers, and visitors participating in the citrus-picking tourism activity. Data were analyzed thematically through coding and categorization to identify cultivation strategies, marketing practices, and challenges in business development. The findings show that the plantation is managed using traditional yet consistent practices, including scheduled fertilization, routine pest control, and annual manual harvesting. Marketing strategies are carried out through direct selling and agritourism activities, which provide added value and strengthen relationships with consumers. The plantation also faces several challenges, such as fruit fly infestations, limited utilization of citrus waste, price fluctuations, and insufficient government support. These findings indicate that the combination of consistent cultivation practices, direct marketing, and the development of agritourism plays an essential role in enhancing the competitiveness and sustainability of small-scale citrus farming enterprises.
Fokus Penelitian Berpikir Kritis Siswa dalam Pembelajaran Ekonomi: Bibliometrik Analisis 2019-2023 Fadli Agus Triansyah; Suwatno Suwatno; Endang Supardi
Jurnal Simki Pedagogia Vol 6 No 1 (2023): Volume 6 Nomor 1 Tahun 2023
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/jsp.v6i1.226

Abstract

Critical thinking is understanding, analyzing, evaluating information, and making reasoned and rational decisions. This ability is one of the essential skills for students in solving problems and making decisions in everyday life. The purpose of this study is to identify publications related to critical thinking in economics learning and to describe the characteristics of this research. The bibliometric analysis method was used in this study. The research results show that the number of publications related to critical thinking in economics studies will increase yearly from 2019 to 2023. Meanwhile, the most significant number of documents come from Indonesia. OSF Preprints holds the top position as an institution or publisher with 14 papers. At the same time, the author with the most citations is Abbas with 17 citations, followed by Aslamiah with 17 citations, and Fitriyah with ten citations. New themes emerging in this field are "learning," "application," and "development." Therefore, these new themes can become new material for further research that addresses this field.
Analisis Bibliometrik: Penelitian Game-Based Learning pada Sekolah Menengah 2005-2023 Ilham Muhammad; Fadli Agus Triansyah; Ardian Fahri; Ashari Gunawan
Jurnal Simki Pedagogia Vol 6 No 2 (2023): Volume 6 Nomor 2 Tahun 2023
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/jsp.v6i2.301

Abstract

Game based learning is game-based learning that involves games in the educational process, aiming to increase learning activities. The purpose of this study is to capture research landscapes related to game-based learning in high school learning from 2005 to 2023. The method used is bibliometric analysis. The database used in collecting the necessary related information is from the Scopus database. Game based learning research publications in secondary schools from 2005 to 2023 have experienced an increase in recent years. The highest number of citations was in 2013. The United States of America is the most influential country in this field. The focus of research related to Game based learning in secondary schools is, 1) computational thinking and understanding; 2) science, technology and development; 3) experience and environment. New themes related to Game based learning research in secondary schools are self-efficacy, computational creativity, inquiry, ar technology and mathematical problems.
Studi Literatur tentang Strategi Pertumbuhan Usaha Kost dalam Meningkatkan Daya Saing dan Tingkat Hunian Avelina, Mauren; Puddin, Khafi; Triansyah, Fadli Agus
Jurnal Ilmiah Ekonomi dan Manajemen Indonesia Vol. 2 No. 1 (2026): JANUARI -JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/p06azg81

Abstract

Usaha kost merupakan salah satu sektor bisnis properti yang berkembang pesat seiring meningkatnya kebutuhan hunian sementara, khususnya di kawasan perkotaan dan lingkungan pendidikan. Tingginya mobilitas mahasiswa dan pekerja mendorong meningkatnya permintaan, namun juga memicu persaingan yang semakin ketat antar pelaku usaha. Penelitian ini bertujuan untuk mengkaji strategi pertumbuhan usaha kost dalam meningkatkan daya saing dan tingkat hunian berdasarkan studi literatur. Metode yang digunakan adalah pendekatan kualitatif melalui kajian berbagai jurnal ilmiah dan sumber relevan lainnya, dengan teknik analisis deskriptif kualitatif. Hasil penelitian menunjukkan bahwa strategi utama yang dapat diterapkan meliputi peningkatan kualitas layanan, inovasi fasilitas, penetapan harga yang kompetitif, serta pemanfaatan digital marketing. Selain itu, faktor lokasi strategis, keamanan, kenyamanan lingkungan, dan kepuasan pelanggan turut berperan penting dalam menentukan tingkat hunian. Integrasi antara strategi pertumbuhan dan peningkatan kualitas layanan terbukti mampu menciptakan keunggulan kompetitif yang berkelanjutan. Oleh karena itu, pelaku usaha kost perlu menerapkan strategi yang adaptif, inovatif, dan berorientasi pada kebutuhan pasar guna meningkatkan kinerja usaha serta mempertahankan tingkat hunian secara optimal.
Co-Authors ACHEAMPONG, KENNEDY Akhlan Naufan Asri Akib Akib, Akib Amelisa Sipayung Amir Machmud, Amir Ananda Christopher Lumbantoruan Andhita Dean Vega Andi Cici Thania Andi Rabuandika Andini Rahayu Putri Annisa Az Zahra Apriansyah Sipayung Aprinawati, Aprinawati Ardian Fahri Ardian Fahri Arif Pratama Putra Nst Arif Wahyudi Artika Rahma Dani Ashari Gunawan Ashari Gunawan Assabana, Mohammad Syahru Aulia Rachma Dinantika Aulia Rachma Dinantika Aurick Mathias Danarya Purba Avelina, Mauren Azzuhra, Syafrida Baandaalr Lizein Baandaalr Lizein Baandaalr Lizein Balqis, Sakina Bella Yolandini Berkat Obed Sion Gultom Cik Suabuana Cindy Amellia Putri Clara Citra Sinaga Dadang Dahlan Damris, Damris Dani, Artika Rahma Dani Dimas Saragih Dimas Very Prabowo Dina Lestari Dionisius Sihombing Dodi Setiawan Riatmaja Eeng Ahman, Eeng Ega Grace Nichol Sitindaon Elga Gresia Br. Surbakti Elprina Sihotang Ema Paskah Riyanthi BR Sinuhaji Emi Angelina Sinambela Endang Supardi Endang Supardi, Endang Erna Dwi Jayanti Erna Dwi Jayanti Ester Carolina Simanihuruk Fadillah Fasha Fahri, Ardian Febry Tarigan Ferry Anggriawan Fitri Yanti Fitri Yanti Gladis Novita Malau Glorysha Simbolon Gracia Octaviani Hutagalung Gunawan, Ashari Gusti Alinski Tumanggor Gustina Yusuf Hafizullah Mosavi Hannes Inmanuel Sinaga Hari Mulyadi Haryadi Haryadi hasyim, hasyim Hejin, Wang Hendra Saputra Heraeni Tanuatmodjo Hidir Efendi Humaidi, M. Nurul Iis Aisyah Ikaputera Waspada, Ikaputera Ilham Muhammad Ilham Muhammad Ilham Muhammad Ilham Muhammad Imam Prawiranegara Gani Indah Putri Inomjon, Qudratov Iqbal Lhutfi Irwandi, Hafiz Jemmy, Jemmy Jhon Veriyanto Siregar Johan Paulo Negos Sinaga Jonatan Basrianto Jones Wahyu Simamora Junia, Annisa Aghniarahma Juwita Novitasari Simorangkir Kartika Dwi Pratiwi Siregar Kezia Simbolon khafi puddin Khafi Puddin, Khafi Khoiriyah, Febriana Kholillah Azahra Barus KMT Lasmiatun Kristian Ronaldo Tampubolon Laila, Alfi Rachma Nisfi Lili Adi Wibowo Lionanda Maretcha Marpaung Lisa Dwi Cahaya Nayu Lizein, Baandaalr Lubis, Nela Permata Sari Lubis, Nela Permata Sari Lumbantoruan, Ananda Cristoper Luna Maya Sitepu M Raidil M. Fikrie Fachrian Lubis Manalu, Yesaya Dandy Marito Ritonga Melissa Angelina Multi Silalahi MHD. Haiqal Wijaya Mishul Jayana Mitrayana - Mitrayana Mitrayana Musakirawati , Musakirawati Mutmainnah, Sri Muzakki Ahmad Ath Thoriq Nasywa Khalista nela permata sari lubis Nesa Einge Regina Br. Tarigan Nesmada Putri Manulang Nofriansyah, Nofriansyah Novita Yanti Sari Aritonang Nugraha Nugraha Nunung Sanusi Nurhoiriyah Nurhoiriyah Nurhuda Teapon Nurhuda Teapon Nurul Wardani Lubis Ondo Apostel Purba Panggabean, Putri Anggreini Pebiola Silalahi Putra Armawan Putri Gabryela Rabuandika, Andi Rahmad Sugianto Raka Ayub Pratama Ramadhaniyati, Resti Rangga Restu Prayogo Rasto Rasto Rasto, Rasto Raysa Putri Nabila Hasibuan Resti Ramadhaniyati Reyna Karlina Rifqi Fauzi Rini Melani Rini Melani Risya Nabila Fitri Ritonga, Marito Ritonga, Marito Riyanthi Br Sinuhaji, Ema Paska Rouli Elisabet Naibaho Safitri Maya Sari Sakina Balqis Salsa Zuhriana Nasution Salsabila Mawaddah Damanik Sandi Jembar Wijaya Sandi Jembar Wijaya Santa Oktavia Turnip Sanusi, Nunung Septiany Maulani Soraya Simangunsong, Marta Florentina Siregar, Kartika Dwi Pratiwi Sri Rahayu Stefania, Stuparu Suci Novita Wijayanti Susan Susanti SUSAN SUSANTI, SUSAN Suwatno Suwatno Swasti Maharani Tahir, Abdul Teapon, Nurhuda Thania, Andi Cici Thania, Andi Cici Tharifah, Nabila Tijani Triannanda Siahaan Trizthan Irfan Hermawan Tsaqifa Aziza Siregar Veri Sangap Tua Pasaribu Wahyudi*, Arif Wilda Syahri Yani Heryani Yanri Girsang Yaqin, Muh Ainul Yenti Afriani Yohanna Dwi Simaremare Yosi Simbolon Yuliantri, Rhoma Dwi Aria Yusupov Komaliddin Bakhtiyor Ugli