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Honda and It’s Dominance in Indonesia: The Unforgettable Key to Customer Satisfaction Eko Oby Purwanto; Abdullah, Muhammad; Ati Chandrasari; Ratna Puspita
Jurnal Ekonomi Vol. 13 No. 02 (2024): Jurnal Ekonomi, Edition April - June 2024
Publisher : SEAN Institute

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Abstract

This study aims to explore the relationship between product quality, brand image, purchasing decisions, and customer satisfaction within the context of Honda motorcycle brand. A total of 96 respondents who owned Honda motorcycles in Jakarta participated in the research, employing a non-probability sampling technique, specifically purposive sampling. The research utilized descriptive and inferential analyses, facilitated by the SmartPLS 4.0.9.9 application. The findings revealed several significant relationships: Firstly, both product quality and brand image positively and significantly influence purchasing decisions. Secondly, product quality and brand image also individually contribute positively and significantly to customer satisfaction. Thirdly, purchasing decisions positively and significantly impact customer satisfaction. Furthermore, mediation analysis indicated that product quality and brand image, mediated through purchasing decisions, positively and significantly influence customer satisfaction. This study underscores the critical role of product quality and brand image in shaping purchasing decisions and subsequent customer satisfaction, particularly within the Honda motorcycle brand context. These findings provide valuable insights for marketers and managers aiming to enhance customer satisfaction and brand loyalty.
In-Depth Analysis And Exploration Of Essential Aspects In Employee Performance And Job Satisfaction At PT Paskomnas Niaga Utama Valentine Theresia Simamora; Abdullah, Muhammad; Hary Mulyadi; Wahid Akbar Basudani; Gani Wiharso
Jurnal Ekonomi Vol. 13 No. 02 (2024): Jurnal Ekonomi, Edition April - June 2024
Publisher : SEAN Institute

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Abstract

This study aims to analyze the relationship between compensation, work environment, job satisfaction, and employee performance at PT Paskomnas Niaga Utama using a path analysis model with Smart PLS software version 4.1.0.0. The exogenous variables considered are compensation and work environment, while the endogenous variables examined are job satisfaction and employee performance. This research also investigates the mediating role of job satisfaction in the relationship between compensation, work environment, and employee performance. The study utilizes a non-probability sampling approach, specifically a saturated sample of 75 respondents, and adopts a quantitative post facto method. The findings reveal that compensation and work environment have a significant positive impact on job satisfaction and employee performance. Additionally, job satisfaction plays a crucial mediating role in the relationship between compensation, work environment, and employee performance. These results contribute to a deeper understanding of the factors influencing job satisfaction and employee performance within the context of PT Paskomnas Niaga Utama. The practical implications of this research emphasize the importance for companies to prioritize compensation strategies and create conducive work environments to enhance employee satisfaction and performance, ultimately facilitating the achievement of organizational goals. However, it's essential to acknowledge the limitations of the study, such as the reliance on a specific sampling method and the potential for other unexplored variables to influence the outcomes. Further research could address these limitations and provide a more comprehensive understanding of the dynamics at play.
Pengembangan Sistem Pakar Konsultasi Keuangan Pribadi Metode 50-30-20 Menggunakan Forward Chaining Abdullah, Muhammad; Suprianto
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 5 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i5.7207

Abstract

Effective personal financial planning is becoming increasingly important in the modern era. This study aims to develop a personal financial planning application based on an expert system that can assist individuals in making better financial decisions. The research methodology includes the 50-30-20 financial planning method, the forward chaining method for the inference engine, and the Expert System Development Life Cycle method for system development. System testing is conducted using the black box testing method. The research results show that the developed expert system successfully provides fund allocation recommendations that align with users' risk profiles and financial goals. This system not only accurately calculates the appropriate risk scale but also ensures that fund allocation adheres to sound financial principles. Black box testing also confirms that the system functions well and delivers accurate results. Thus, this expert system can serve as an effective tool for individuals in financial planning and achieving long-term financial goals. It has significant potential to enhance financial literacy in society and encourage prudent saving and investment behaviors. Keywords: Expert System, Forward Chaining, Black Box Testing, 50-30-20 Method, Financial Planning
Lapis Struktur Fisik dan Batin Pupuh ke-14 Babad Diponegoro (Analisis Strukturalisme Levi Strauss) Rizki, Arista Nur; Abdullah, Muhammad
Manuskripta Vol 11 No 1 (2021): Manuskripta
Publisher : Masyarakat Pernaskahan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33656/manuskripta.v11i1.121

Abstract

This article is an analysis of the text based from the Sinom’s song in the 14th chapter of the Babad Diponegoro. The Sinom’s song is a traditional song that originated from Java, if this song is categorized in the literary genre, this song is classified as bound poetry. This research aims to describe Prince Diponegoro’s story when he was in his teens. At that time, he was educated by his great-grandmother (wife of Sri Sultan Hamengkubuwono I) in the residence of Tegalrejo, in Yogyakarta. That event tells of a young Prince Diponegoro when he was received education from his great-grandmother, before leading the Java war. The influence of the Tegalrejo village community which has a religious nature and simple lifestyle helped Prince Diponegoro shape his character. The analysis of the text used qualitative methods, with Levis-Strauss’ theory of structuralism. The results can show how the deep structure and surface structure in the Sinom’s song in the 14th chapter of the Babad Diponegoro. === Artikel ini merupakan sebuah analisis terhadap teks berupa tembang Sinom pada pupuh ke-14 Babad Diponegoro. Wujud teks tembang yang berasal dari Jawa ini jika dikategorikan dalam genre sastra merupakan sebuah puisi terikat. Tujuan penelitian ini adalah menjabarkan kisah Pangeran Diponegoro saat menginjak usia remaja, yaitu ketika ia diasuh oleh nenek buyutnya di Tegalrejo, Yogyakarta. Peristiwa ini merupakan wujud proses bagaimana Pangeran Diponegoro mendapatkan pendidikan dari nenek buyutnya sebelum menjadi pemimpin Perang Jawa. Pengaruh masyarakat Tegalrejo yang memiliki sifat religius dengan nuansa pesantren serta adanya pola kesederhanaan turut membentuk karakter Pangeran Diponegoro. Analisis teks ini dilakukan dengan metode kualitatif menggunakan teori strukturalisme Levi-Strauss. Hasil analisis ini menampilkan struktur fisik maupun struktur batin yang terdapat pada tembang Sinom pupuh ke-14 Babad Diponegoro.
KEPUASAN KERJA KARYAWAN PT. LION SUPERINDO CITRA RAYA TANGERANG: MENGGALI PENGARUH KOMPENSASI DAN LINGKUNGAN KERJA Natasya, Reachel; Putri, Herlina Eka; Indah, Bella; Sastra, Beni; Abdullah, Muhammad
JAMBURA: Jurnal Ilmiah Manajemen dan Bisnis Vol 7, No 3 (2025): JIMB - VOLUME 7 NOMOR 3 JANUARI 2025
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/jimb.v7i3.29914

Abstract

Penelitian ini bertujuan untuk mengungkap pengaruh kompensasi dan lingkungan kerja terhadap kepuasan kerja karyawan di PT. Lion Superindo Citra Raya Tangerang. Latar belakang penelitian ini didasarkan pada minimnya studi yang meneliti hubungan antara variabel-variabel tersebut dalam konteks perusahaan ritel di wilayah Tangerang. Metode penelitian yang digunakan adalah survei dengan pendekatan kuantitatif, melibatkan 74 karyawan sebagai responden melalui sensus. Data dikumpulkan menggunakan kuesioner dan dianalisis dengan regresi linier berganda. Hasil penelitian menunjukkan bahwa kompensasi dan lingkungan kerja berpengaruh signifikan terhadap kepuasan kerja karyawan baik secara parsial maupun simultan. Kesimpulan dari penelitian ini adalah bahwa peningkatan kompensasi dan perbaikan lingkungan kerja dapat meningkatkan kepuasan kerja karyawan di PT. Lion Superindo Citra Raya Tangerang. Temuan ini memberikan implikasi praktis bagi manajemen perusahaan dalam merumuskan kebijakan yang lebih efektif untuk meningkatkan kesejahteraan karyawan.
Sinergi Keuangan Syariah Dan Pemasaran Di Kebun Golden Melon Mulya Hidroponik Bengkulu Zaki, Khozin; Yulianti, Yiyin Tri Septi; Pita Loka, Anisa; Agung Putra, Wahyu; Ependi, Majerin; Sari, Novita; Abdullah, Muhammad; Nurul Hidayah, Rahma; Amelia, Indi; Yulaika, Cici; Widiansyah, Andra; Rahmansyah, Rahmansyah; Ahmad, Aji
Jumat Ekonomi: Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2025): April
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasekon.v6i1.5874

Abstract

Pengabdian masyarakat ini dilakukan di Kelurahan Pematang Gubernur, Kebun Golden Melon Cahaya Mulya, Bengkulu, untuk meningkatkan sinergi keuangan syariah dan pemasaran dalam agribisnis hidroponik. Program ini bertujuan membantu petani dan pelaku usaha memahami pembiayaan syariah serta mengoptimalkan pemasaran digital guna memperluas akses pasar.Permasalahan utama meliputi rendahnya literasi keuangan syariah, kurangnya pemanfaatan wisata edukasi, serta minimnya inovasi pemasaran dalam agribisnis berbasis syariah. Selain itu, terbatasnya aksesibilitas kebun dan belum adanya sistem pembayaran digital menghambat efisiensi usaha dan pengalaman pengunjung.Metode yang digunakan mencakup pendekatan kualitatif dan studi kasus, dengan observasi, wawancara, dan analisis dokumentasi terkait kebijakan keuangan syariah dan pemasaran agribisnis. Kegiatan utama meliputi pelatihan keuangan syariah, pemasangan palang identitas kebun, implementasi QRIS, serta edukasi pemasaran inovatif bagi pelaku usaha.Hasil menunjukkan peningkatan pemahaman masyarakat terkait keuangan syariah, serta optimasi strategi pemasaran yang memperluas jangkauan pasar dan meningkatkan nilai ekonomi produk hidroponik. Kesimpulannya, sinergi keuangan syariah dan pemasaran agribisnis dapat menjadi model pemberdayaan ekonomi lokal berbasis keberlanjutan, yang berpotensi untuk dikembangkan lebih lanjut dalam sektor pertanian.
Sosialisasi Dampak Pernikahan Dini dalam meningkatkan Kesadaran Hukum Santriwati di Pondok Pesantren Al Kholiliyah Al Aziziyah Bangkalan Abdullah, Muhammad; Mujito, Mujito; El-Yunusi, Muhammad Yusron Maulana
Filantropis: Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 2 (2025): December
Publisher : Universitas Islam Internasional Darullughah Wadda'wah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38073/filantropis.v1i2.3558

Abstract

This community service activity aimed to improve santriwati’s legal awareness of early marriage impacts at Al Kholiliyah Al Aziziyah Islamic Boarding School, Bangkalan. Using the Participatory Action Research (PAR) method involving 15 participants, the program emphasized understanding the reproductive health, psychological, educational, and economic consequences of early marriage. Pre-test results showed limited knowledge (only 20–40% answered correctly), while post-test results demonstrated significant improvement: 93% understood reproductive health impacts, 87% psychological effects, 90% educational impacts, and 85% economic consequences. The activity also encouraged the formation of a peer group for early marriage prevention within the pesantren. These findings indicate that participatory and contextual approaches effectively enhance young women’s legal and social awareness while strengthening the role of Islamic boarding schools in preventing early marriage.
Diversity of Soil Insects on Hiking Trails in the Forest of Mount Prau Muthiati, Aisyaah; Indriyanti, Dyah Rini; Widiyaningrum, Priyantini; Abdullah, Muhammad
Life Science Vol. 14 No. 2 (2025): November 2025
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/unnesjlifesci.v14.i2.31714

Abstract

Soil insects are insects that carry out all their activities in or on the soil surface. Soil insects play a vital role as decomposers, predators, herbivores, and soil structure improvers. This study aims to investigate the diversity of soil insects along the hiking trails of Mount Prau with varying levels of hiking intensity, namely the Patak Banteng trail with high intensity, Dwarawati with moderate intensity, and Purwosari with low intensity. The method used was the pitfall trap, with a total of 120 traps installed along the three trails. Insect identification was conducted in the laboratory using a stereo microscope, and environmental factors such as temperature, humidity, soil pH, light intensity, organic carbon (C) content, nitrogen (N), phosphorus (P), and soil texture were measured as supporting data. The results showed 20 soil insect species from 6 orders and 11 families, with a total of 445 individuals. The order Coleoptera was dominant in all plots, particularly the species Xantholinus sp. (Staphylinidae). The highest Shannon-Wiener diversity index was found in the Dwarawati plot (H’=1.90), followed by Purwosari (H’=1.82), and the lowest in Patak Banteng (H’=1.59). High evenness (E) values (>0.6) and low dominance (D) values.
Co-Authors Abdul Shukora, Nurul Hidayah Abdullah, Saiful Arif Achmad Yusuf Aditya Marianti afandi, iswan Agung Putra, Wahyu Agustina, Dwi Kameluh Ahmad Baidowi, Zaid Mujaiyid Putra Ahmad Ma’ruf Ahmad, Aji Ahmad, Salmiah Akhmad Rizali Amelia, Indi Amin Retnoningsih Amin Setyo Leksono Andin Vita Amalia Asyifa, Bella Firdha Asyifa, Bella Firdha Ati Chandrasari Badu, Khumaira Marsyahida Badu, Khumairah Bagyo Yanuwiadi Bambang Priyono Bambang Priyono Cahya Agusti, Dirga Cakra Pamungkas, Nandito Chowdhury, Md. Azharul Haque Darus, Mohamad Yusof Dea Amelia, Dea Dewi Liesnoor Setyowati Dewi Mustikaningtyas Diah Faridayanti, Ayu Dian Siswanto Dini, Julia Rachma Dyah Rini Indriyanti Edi, Nugroho Eko Oby Purwanto El-Yunusi, Muhammad Yusron Maulana Elsandi, Rippana Ely Rudyatmi, Ely Endah Peniati Enni Suwarsi Rahayu Ependi, Majerin Evi Fatimatur Rusydiyah Fajarini, Nata Maulida Febriana Hamdani, Dhea Febrianti, Firda Cahyaning Febriyanto, Mahendra Noor Firman Heru Kurniawan Fitriani, Laqma Dica Gani Wiharso Giovano, Fariz Addo Gouwtami, Marcella Hamzah, Fachrizal Hariri, Rizki Puad Hary Mulyadi Hassan, Masjuki Haji Hidayat, Zein Ichwan Husna, Destri Nurul Husna, Destri Nurul I Fang Sun Idris, Ahmad Syahrin Immanuel, Immanuel Indah, Bella Istiqamah, Istiqamah Jamhuri, M. Jatmiko, Ruruh Jusriadi Kamal, Pasha A.B.M. Khan, Md. Sadril Islam Koly, Nurmiyati Lapung, Jamra Lathifah Mesi Andayani, Tri Loi, Yuniar Luchman Hakim Maharani, Novanti Dinar Maisyaroh, Illusiyah Mako, Kusmadi Malayu, Aisa Malinda, Frisca Manotar Tampubolon Manurung, Johan Andrew Margareta Rahayuningsih Margareta Rahayuningsih Nugroho Edi K Maya Ayu Arieska Moch. Samsul Arifin Mohamed, Mawada Ahmed Mohd Isa, Mohd Rizal Muhammad Nur Hadi Muhammad Rudiansyah Mujito Mujito, Mujito Mukhlisin Mukhlisin Mulyadi, Hary Musahabib Nugroho Muslikhah Indah Utari Muthiati, Aisyaah Nabilla Putri Sari Fatikhah Nana Kariada Trimartuti Natasya, Reachel Ningsih, Aghi Amalia Nino, Septoriana Maria Nopi Doni Romadhon Nor, Khairul Affendy Md. Novianti, Amalia Novita Sari Novrinda, Riza Nugroho Edi Kartijono Nugroho Edi Kartijono Nugroho Edi Kartijono Nur Kusuma Dewi Nuraini, Febri Nurhalisah, Siti Nurul Hidayah, Rahma Oby Eko Purwanto Osa, Hamida Pancasilawan, Budhy Herry Partaya, Partaya Parveen, Mahfuza Pita Loka, Anisa Prasetiyo, Galeh Prasong, Muthiah Priyanti Susanti Priyantini Widiyaningrum Puspita, Afilia Teyja Puspitaningrum, Ari Cahaya Putri, Herlina Eka Putri, Rennita Aulia R Siti Rukayah Raden Mohamad Herdian Bhakti Rahman, S. M. Mahmudur Rahmansyah Rahmansyah Ratna Puspita Rifaldi, Muhamad Raihan Rizki, Arista Nur Romdoni, Indi Auliya RR. Ella Evrita Hestiandari Safitri, Wahayyina Salma, Nur Athiyah Salsabila Nadhifa, Isad Samara, Hanif Sandra, Marcella Saputra, Sopio Sastra, Beni Sigit Saptono Sihaloho, Noverika Siregar, Juni Astri Siti Khurotin Siti Nurhalimah Siti Solehah, Siti Solichin Solichin Sri Ngabekti Sri Sukaesih Sun, I Fang Susanti, Priyanti Syahputri, Natasya Aulia Tahrim, Tahrim Talitha Widiatningrum Toha, Siti Fauziah Triana Putri, Dian Unsya Oktami Jannah Valentine Theresia Simamora Valentine Theresia Simamora Vereysita, Sania Wahid Akbar Basudani Wibowo, Yoga Herlambang W.R. Widarto, Nabilla Umniyah Widiansyah, Andra Wijayanti, Novi Yulaika, Cici Yulianti, Yiyin Tri Septi YUNI KARTIKA SARI Zaki, Khozin Zaneera Malik Zebua, Elvin Agustini Zuhdi, Rafi