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All Journal Buletin Udayana Mengabdi Jurnal Mirai Management YUME : Journal of Management Jurnal Mantik Jurnal Pendidikan dan Konseling jurnal ilmiah hospitality Al-Kharaj: Journal of Islamic Economic and Business Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Kepariwisataan dan Hospitalitas Wacana Ekonomi : Jurnal Ekonomi, Bisnis dan Akuntansi Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Brilliant International Journal of Management and Tourism (BIJMT) Journal of Innovation Research and Knowledge CEMERLANG :Jurnal Manajemen dan Ekonomi Bisnis KREATIF: Jurnal Pengabdian Masyarakat Nusantara Majalah Ilmiah Widyacakra Jurnal Ilmiah Hospitality Management Dharma Jnana Gemilang: Jurnal Manajemen dan Akuntansi Safari : Jurnal Pengabdian Masyarakat Indonesia Profit: Jurnal Manajemen, Bisnis dan Akuntansi Journal of Research and Development on Public Policy Journal of Management and Social Sciences Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia International Journal of Economics and Management Research Cakrawala: Jurnal Pengabdian Masyarakat Global Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Inisiatif: Jurnal Ekonomi, Akuntansi Dan Manajemen Jurnal Manajemen Riset Inovasi Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Journal of Management and Creative Business International Journal of Management Research and Economics Alkhidmah: Jurnal Pengabdian dan Kemitraan Masyarakat Cross-Border Journal of Business Management Asian Journal of Management, Entrepreneurship and Social Science Brilliant International Journal of Management and Tourism
I Nyoman Tri Sutaguna
Universitas Udayana
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Transportation Other

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Pengaruh Lingkungan Kerja terhadap Kinerja Kerja Karyawan melalui Kepuasan Kerja Sebagai Variabel Intervening Nyoman Tri Sutaguna
Jurnal Pendidikan dan Konseling (JPDK) Vol. 4 No. 5 (2022): Jurnal Pendidikan dan Konseling
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jpdk.v4i5.6612

Abstract

Penelitian ini bertujuan untuk memutuskan dampak Kepuasan Kerja terhadap Kinerja Karyawan Dinas Pendidikan. Teknik pemeriksaan yang digunakan adalah efek samping dari tes instrumen, yang terdiri dari tes legitimasi dan ketergantungan, penyelidikan faktual ilustratif, tes amsumance tradisional yang terdiri dari tes ordinariness, tes heteroskedastisitas dan tes linearitas, memanfaatkan program SPSS, investigasi cara, dan pemeriksaan bootstrap. Aparat pemeriksaan informasi dalam penelitian ini adalah penyelidikan ekspresif dan dilakukan secara kuantitatif. Konsekuensi dari studi investigasi grafis menunjukkan bahwa: (1) Persentase Persepsi Responden terhadap Variabel Kinerja Kerja adalah 74,07% dengan klasifikasi yang baik. (2) Persentase Persepsi Responden terhadap Variabel Lingkungan Kerja adalah 70,06% dengan klasifikasi yang bagus. (3) Persentase Persepsi Responden terhadap Variabel Kepuasan Keraja adalah 72,33% dengan klasifikasi yang layak. Berdasarkan hasil analisa jalur, pengaruh langsung variable Lingkungan kerja terhadap Kinerja Pegawai sebesar 0.1802. Pengaruh langsung ini lebih kecil jika dibandingkan dengan pengaruh tidak langsung variabel Lingkungan kerja terhadap Kinerja Pegawai melalui Kepuasan Kerja yaitu sebesar 0,2394.
Kepuasan wisatawan terhadap kualitas pelayanan usaha cooking class di kecamatan ubud kabupaten gianyar Ni Putu Ida Trisnadewi; IB Ketut Astina; I Nyoman Tri Sutaguna
Jurnal Kepariwisataan dan Hospitalitas Vol 6 No 2 (2022): Vol.6,No.2,2022
Publisher : DIPLOMA IV TOURISM PROGRAM STUDY, TOURISM FACULTY,UDAYANA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the quality of cooking class business services and tourist satisfaction with the quality of cooking class business services in Ubud District, Gianyar Regency. This research is based on a decrease in tourist visits in the cooking class business where the conditions are inversely proportional to an increase in tourists to Ubud.Data collection techniques through observation, structured interviews, literature study, documentation and questionnaires. In this study, to determine the sample, a cluster random sampling technique is used to get a sampling from people in country and regency. The informants in this study were cooking class teachers. The type of data used is qualitative and quantitative data. As for the data sources, namely primary data and secondary data. Data analysis techniques using Likert scale analysis and importance performance analysis (IPA).Based on the results of this study, the quality of cooking class business services in Ubud from 100 tourists to 16 indicators that affect the level of tourist satisfaction obtained an average total performance rating of 4.15, which means tourists assess the quality of cooking class business services in Ubud Good based on indicators from each - each variable. Meanwhile, tourist satisfaction with cooking class business services obtained from the level of suitability divided by 16 indicators that affect the level of satisfaction obtained an average suitability level score of 89.14% which means tourists feel satisfied. Keywords: Tourist satisfaction, Service Quality, Cooking class
Investigating the Factors Influencing Employee Performance Deddy Novie Citra Arta; Syamsu Rijal; Harun Samsudin; I Nyoman Tri Sutaguna
International Journal of Economics and Management Research Vol. 2 No. 1 (2023): April : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v2i1.64

Abstract

This study aims to analyze the influence of Leadership Style, Motivation and Work Discipline on the Performance of Government Apparatuses in Cicendo District, Bandung City. This study involved 63 Cicendo District government officials, Bandung City, and all of them became respondents using a multiple linear regression analysis model. The results of this study indicate that Leadership Style, Motivation and Work Discipline simultaneously have a positive and significant influence on the performance of Cicendo District Government Apparatuses, Bandung City. While partially it was found that the leadership style factor had the most dominant significant influence on the performance of the Cicendo District Government Apparatus, Bandung City.
Hanan Catering's Instagram promotions, pricing, and menu variety influence consumer purchasing decisions in Bandung I Nyoman Tri Sutaguna; Chevy Herli Sumerli A; Geofakta Razali; Muhammad Yusuf
International Journal of Economics and Management Research Vol. 2 No. 1 (2023): April : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v2i1.67

Abstract

This study aims to analyze the effect of promotions on Instagram, prices and menu variety on purchasing decisions for Hanan Catering in Bandung City. This research approach uses the approachscientificto test the justification of the proposed hypothesis. The population in this study were all consumers of homemade birthday cakes in Bandung. The sampling technique for determining the sample to be used in this study uses the techniquenon probability sampling, that ispurposive sampling. Then the total sample in this study was 91 respondents. The results of the study found that promotions on Instagram, prices and menu variety both simultaneously and partially have a positive and significant effect on purchasing decisions.
EFFECT OF PRICE AND PROMOTION ON CAR PURCHASE DECISIONS Syamsu Rijal; Mawardi Mawardi; Uli Wildan Nuryanto; I Nyoman Tri Sutaguna; Endang Fatmawati
Journal of Innovation Research and Knowledge Vol. 2 No. 9: Februari 2023
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jirk.v2i9.5025

Abstract

The purpose of this research is to analyze effect of price and promotion on car purchase decisions. The type of research used is a type of quantitative research. In this study, the population used was all consumers who purchased Toyota cars in Medan, but the exact sample size was unknown. So the minimum number of samples taken in this study is 18 times 5 to 90 respondents. In this study using data collection methods with field research and library research. Data analysis in this study uses multiple linear regression analysis. The results of the study show that price has a positive and significant effect on car purchase decisions. Promotion has a positive and significant effect on car purchase decisions.
MARKETING STRATEGY FOR INCREASING SALES OF COOKING OIL SHOES IN BAROKAH TRADING BUSINESS I Nyoman Tri Sutaguna; Gusti Noorlitaria Achmad; Andriya Risdwiyanto; Muhammad Yusuf
International Journal of Economics and Management Research Vol. 2 No. 1 (2023): April : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v2i1.73

Abstract

In every line of business, strategy is important because it is a series of decisions and actions directed at achieving company goals. More than that, entrepreneurs need a marketing strategy for their business. This is very important because it is a fundamental tool planned to achieve company goals by developing a sustainable competitive advantage through the markets entered and marketing programs used to serve target markets. This research conducted in UD. Barokah which is located in Jatinangor, Sumedang Regency. The phenomenon that occurs is that the monthly target set by the company is not achieved even though several strategies have been implemented. The purpose of this research is to find out the right marketing strategy in increasing the number of sales and being able to survive in the face of competition in basic cooking oil at UD. Barokah, Sumedang District. This research is a field research with a descriptive qualitative approach. Data is obtained from shop owners, employees, and regular customers. Methods of data collection by observation, interviews, and documentation. The approach used in this study is the SWOT analysis approach, which is the systematic identification of various factors to formulate corporate strategy. Based on the results of the analysis of the SWOT diagram and SWOT matrix, it can be seen that Barokah Trading Business is in quadrant I (Aggressive Strategy) and on the SO strategy, where the company's strengths and opportunities are greater than its weaknesses and threats. The SO strategy is the most appropriate strategy for UD. Barokah , while other strategies can be used as alternative strategies for reference and consideration that can develop and increase sales of Barokah Business Trade products . In addition, the Barokah Trading Business can also combine the ST strategy, WO strategy and WT strategy as needed to maximize the marketing strategy implemented. where the strengths and opportunities of the company are greater than the weaknesses and threats. The SO strategy is the most appropriate strategy for UD. Barokah , while other strategies can be used as alternative strategies for reference and consideration that can develop and increase sales of Barokah Business Trade products . In addition, the Barokah Trading Business can also combine the ST strategy, WO strategy and WT strategy as needed to maximize the marketing strategy implemented. where the strengths and opportunities of the company are greater than the weaknesses and threats. The SO strategy is the most appropriate strategy for UD. Barokah , while other strategies can be used as alternative strategies for reference and consideration that can develop and increase sales of Barokah Business Trade products . In addition, the Barokah Trading Business can also combine the ST strategy, WO strategy and WT strategy as needed to maximize the marketing strategy implemented.
BRAND STRENGTH FOR MICRO, SMALL,AND MEDIUM ENTERPRISES I Nyoman Tri Sutaguna; Hardi Fardiansyah; Eka Hendrayani; Muhammad Yusuf
GEMILANG: Jurnal Manajemen dan Akuntansi Vol. 3 No. 2 (2023): April : Jurnal Manajemen dan Akuntansi
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/gemilang.v3i2.425

Abstract

This research is to find out about brand strength for Micro, Small and Medium Enterprises in West Java in the form of Brand Image and Identity and Brand Identity on Brand Love. This study used the AMOS SEM analysis method with a total of 147 respondents from Alunicorn consumers throughout Indonesia. The result of his research is that the influence of Brand Image and Identity is in the same direction as Brand Love.
THE INFLUENCE OF GENERATION Z CONSUMER BEHAVIOR ON PURCHASE MOTIVATION IN E-COMMERCE SHOPPE Frans Sudirjo; Luckhy Natalia Anastasye Lotte; I Nyoman Tri Sutaguna; Andriya Risdwiyanto; Muhammad Yusuf
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 2 No. 2 (2023): Mei : Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v2i2.735

Abstract

The study aims to investigate the impact of generation Z consumer behavior on site qualities, privacy security, online shopping services, and shopping enjoyment, as well as mediating shopping pleasure on online impulse purchases. The rapid expansion of e-commerce, along with the buying habits of Generation Z, leads to unexpected or impulse purchases. This study is quantitative, with primary data collected through a purposive sampling method. The number of respondents who met the criterion of generation Z in West Java, aged 18-35 years, and had shopped on the West Java Shoppe website was 159. The data analysis method employs the Structural Equation Model (SEM) in conjunction with the SmartPLS 3.0 programs. The findings reveal that site features have a direct impact on online impulse purchase behavior, but not privacy security. Online shopping services have little direct impact on online impulse purchases. Site qualities, privacy security, and online buying services all have an impact on purchasing experience. Shopping pleasure increases online impulse buying behavior.
Tokopedia Marketplace, The Effect Of Digital Marketing And Service Quality On Purchase Decisions Muhammad Yusuf; I Nyoman Tri Sutaguna; Mashudi Hariyanto; Rusydi Fauzan; Rahmadtiyah Hasanah Miftahuljannah
Jurnal Mirai Management Vol 8, No 1 (2023)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v8i1.4540

Abstract

Traditional media marketing is becoming increasingly impacted by technology. Businesses can communicate, share information, and advertise their goods and services online. One of the online buying sites is Tokopedia. In Q1 2013, the top three online shopping platforms with the greatest growth in demand were Tokopedia, Amazon, and eBay. While Lazada and Shoppe, the two most popular online markets that are often downloaded on smartphones, have been the kings of online marketplaces, Tokopedia is the most commonly used application among Indonesians. This proves that Indonesians visit Tokopedia frequently and shop there right now. The purpose of this study is to ascertain (1) how digital marketing influences consumers' purchase choices on the Tokopedia marketplace. Kata Kunci: Word of Mouth , Digital Marketing, Service Quality, Decisions Purchase Tokopedia
Social Media and Social Networking's Impact on Consumers Frans Sudirjo; I Nyoman Tri Sutaguna; Rini Hadiyati; Syamsu Rijal; Geofakta Razali
Jurnal Mirai Management Vol 8, No 1 (2023)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v8i1.4731

Abstract

The pandemic has had a big effect on the world, not just negatively but also in a lot of different industries. One of these sectors is the sports industry, where one of the results has been the increase in basketball tournaments, which inexorably has an effect on basketball-related products such specialized clothing. This product fills a niche in the market that the general public barely knows about because of its function, variety, and high level of product quality. During pandemics when social activities are restricted, this information search activity transfers to the network and involves visiting social media and social networking sites to learn more about products. Data for this qualitative study came from 141 respondents in Garut who play basketball regularly. The data was analyzed using SPSS, and it was found that social networks and social media have a big impact on people's decisions to buy basketball-related clothes. Kata Kunci: Media Social , Networking Social , Decision Purchase
Co-Authors A.M. Putra A.S. Sulistyawati Abdurohim Abdurohim Adrian Febriana Dima Adrian Febriana Dima Adrian Febriana Dima Agung Sri Sulistyawati Akhmad Nur Zaroni Akmal Abdullah Almansyah Rundu Wonua Andreas Tigor Oktaga, Andreas Andriya Risdwiyanto Arief Yanto Rukman Arief Yanto Rukmana Arief Yanto Rukmana Aris Munandar Arwin Tannuary Aslichah Aslichah Atik Sekianti Betty Rahayu bunga aditi Cakranegara, Pandu Adi Chevy Herli Sumerli Citra Arta, Deddy Novie D Yadi Heryadi Daniel L. Pakiding Desak Made Artatik Wangi Dian Ariani Dian Indah Sari Eka Hendrayani Eka Kurnia Saputra Eliyanti Agus Mokodompit Ema Yudiani Endang Fatmawati Endang Silaningsih Endrawati, Titin Erlina Pakki Fanny Maharani Suarka Farid Ardyansyah Farida Akbarina Ferdinandus Sampe Frans Sudirjo Frans Sudirjo Gede Ananda Putra Geofakta Razali Gusti Noorlitaria Achmad Hapzi Ali Hardi Fardiansyah Harfiahanj Indah Rakhma Ningtyas Harun Samsuddin Henny Herawati Heny Herawati Heriyana Heriyana Huzaemah Huzaemah I Gusti Ngurah Widyatmaja I Ketut Sirna I Ketut Suwena I Made Purba Astakoni I Made Yasa yasa I Nyoman Jamin Ariana I Wayan Purnayasa I.A.E.T. Putri I.B.K. Astina I.N.J. Ariana IB Ketut Astina Ida Ayu Eka Trisna Putri Ilham Ilham Ilham, Rachmad Irwan Moridu Jatmiko, Anang Rohmad Kaharuddin Lalu Juliyadi Lalu Masyhudi Latuconsina, Zainuddin Luckhy Natalia Anastasye Lotte M Rafid Manap, Abdul Manik Pratiwi Marhumi Marhumi Maria Lusiana Yulianti Masfiatun Nikmah Mashudi Hariyanto MASHUDI HARIYANTO Mawardi Mawardi Miftahorrozi Miftahorrozi Muhammad Sulton Aminudin MUHAMMAD YUSUF Muhammad Yusuf MUHAMMAD YUSUF AR Muriawan Putra, Agus Mutiara Shifa Mutmainah Mutmainah N. Narottama N.M. Ariani N.N.S. Aryanti Nasaruddin Siregar Ni Komang Samiasti Ni Made Ariani Ni Made Satya Utami Ni Nyoman Sri Aryanti Ni Putu Ida Trisnadewi Ni Putu Ratna Sari Ni Wayan Noni Suandewi Norvadewi Nursyamsi , Sari Endah P.R. Pertiwi PA. Andiena Nindya Putri PA. Andiena Nindya Putri Pawit Wartono Poppy Hidayat Puspita Puji Rahayu Putu Diah Kesumadewi Rahmadtiyah Hasanah Miftahuljannah Ratnawati Ratnawati Resdiansyah Resdiansyah Revi Sesario Rian Ardianto Rina Sovianti Rina Sovianti Rini Hadiyati Rinovian Rais Ronald Mahendra Jati Rosdianti Rosdianti Rusydi Fauzan Rusydi Fauzan Samuel PD Anantadjaya Santi Nururly SELLY SIPAKOLY Siregar, Ade Perdana Sjahruddin, Herman Slamet Maryoso Sri Gustini Sumarni Sumarni Suratman Syamsu Rijal Syamsu Rijal Uli Wildan Nuryanto Widjaja, Warkianto Wina Nurhayati Wiryawan, Dedik Yenny Verawati Yogi Nurfauzi Yorlanita Agustina Sojo Yulistiyono, Agus Yusnindar Yusnindar Yusrin Yusrin Zarkasi Zarkasi