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All Journal Primary: Jurnal Pendidikan Guru Sekolah Dasar TEKMAPRO Journal of Industrial Engineering and Management Jurnal Pendidikan Dasar Nusantara P2M STKIP Siliwangi Jurnal Prima Edukasia jurnal niara Journal of Geoscience, Engineering, Environment, and Technology Jurnal Ekonika : Jurnal Ekonomi Universitas Kadiri Syntax Literate: Jurnal Ilmiah Indonesia Jurnal PAJAR (Pendidikan dan Pengajaran) Pendas : Jurnah Ilmiah Pendidikan Dasar JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Jurnal Keperawatan Muhammadiyah Jurnal Inotera Jurnal Ilmiah Keperawatan (Scientific Journal of Nursing) JRB-Jurnal Riset Bisnis Journal of Education Action Research Mimbar Ilmu JTP - Jurnal Teknologi Pendidikan Jurnal Ilmu Kebidanan (Journal of Midwivery Science) Jurnal Samudra Ekonomi dan Bisnis Jurnal Ilmiah Ekonomi Global Masa Kini JURNAL KEBIDANAN KESTRA (JKK) JIMF (JURNAL ILMIAH MANAJEMEN FORKAMMA) Psychopreneur Journal Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Jurnal Penelitian Kebijakan Pendidikan NANAEKE Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) G-Couns: Jurnal Bimbingan dan Konseling Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (JANAYU) Aksiologi : Jurnal Pendidikan dan Ilmu Sosial Jurnal Ekonomi Efektif International Journal of Economics, Management, Business, and Social Science Nursing Care and Health Technology Journal (NCHAT) Jurnal Pengabdian Masyarakat Madani Jurnal Ilmu Kesehatan Insan Sehat ProBisnis : Jurnal Manajemen Jurnal Penelitian Kebijakan Pendidikan Indonesian Journal of Business Analytics (IJBA) Jurnal Ilmu Kebidanan (Journal of Midwivery Science) Satwika: Jurnal Pengabdian kepada Masyarakat Jurnal Ekonomi Trisakti Jurnal Penelitian Hutan dan Sumber Daya Alam (PHSDA) Procedia of Social Sciences and Humanities Prosiding Seminar Nasional Pengabdian Kepada Masyarakat Bulletin of Management and Business Journal of Accounting and Finance Management (JAFM) Journal of Islamic Communication and Counseling Business and Entrepreneurial Review Ekonomi Digital Ibnu Sina: Jurnal Kedokteran dan Kesehatan - Fakultas Kedokteran Universitas Islam Sumatera Utara ARMADA : Jurnal Penelitian Multidisiplin Dedikasi Saintek Jurnal Pengabdian Masyarakat West Science Business and Management Journal of Pubnursing Sciences Dirkantara Indonesia Lentera Sabangka Abdimas Jurnal Pengabdian Masyarakat Sabangka Prosiding Seminar Nasional dan Call For Paper Kebidanan Universitas Ngudi Waluyo Jurnal Ilmiah Mahasiswa Agrokomplek SEWAGATI: Jurnal Pengabdian Kepada Masyarakat TGO Journal of Community Development Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Da'watuna: Journal of Communication and Islamic Broadcasting Jurnal Malikussaleh Mengabdi Jurnal Solusi Masyarakat (JSM) JER Jurnal Manajemen Kesehatan dan Keperawatan Jurnal Ilmiah Kesehatan Mandira Cendikia Bulletin of Engineering Science, Technology and Industry Jurnal Maisyatuna Jurnal Kebidanan dan Kesehatan INOVTEK Polbeng - Seri Informatika DEDIKASI SAINTEK Jurnal Pengabdian Masyarakat JIEP: Jurnal Ilmu Ekonomi dan Pembangunan Indonesian Journal of Accounting and Governance Omni Nursing Journal Al-madinah: Journal of Islamic Civilization Benefit: Jurnal Manajemen dan Bisnis Jurnal Penelitian Kebijakan Pendidikan Scientific Exploration: Journal Of Indonesian Academic Research Medica Majapahit Jurnal Ilmu Manajemen Criksetra: Jurnal Pendidikan Sejarah
Kurniawati
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The Effect of Constumer Engagement on Positive-Wom and Negative-Wom on Sneakers Brands mediated by Brand Love Mahendra, Bryan Adam; Kurniawati
Jurnal Economic Resource Vol. 8 No. 1 (2025): March-August
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v8i1.1370

Abstract

This study aims to analyze whether there is an impact between brand relationship quality on brand love, brand relationship quality with consumer engagement, consumer community identification with brand love, consumer community identification on consumer engagement, consumer engagement with brand love, brand love with positive word of mouth and brand love with negative word of mouth. The sample obtained amounted to 224 through an online google form, the sampling technique, namely purposive sampling, focused on individuals who have purchased sneakers online on social media with a purchase limit of two times in the past year. In this study using the Structural Equation Model (SEM) with the help of the Amos22 program. The results of this study found that all hypotheses have a positive impact between variables.
The Influence of Artificial Intelligence and Brand Experience on Brand Equity in the Social Security Program for Workers Mariana, Rita; Kurniawati; Masnita, Yolanda
Jurnal Economic Resource Vol. 8 No. 2 (2025): September - February
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v8i2.1595

Abstract

This study examines the influence of Artificial Intelligence (AI) and Brand Experience on the Brand Equity of BPJS Ketenagakerjaan. Against the backdrop of the importance of social protection in Indonesia's economic development, this study highlights how the application of AI, particularly through chatbots, can enhance service efficiency and user experience. The research method employs Structural Equation Modeling (SEM) to analyze data from 319 respondents. The results indicate that AI has a significant positive impact on Self Congruity and Consumer Empowerment, which ultimately enhance Brand Experience. Additionally, Brand Experience is proven to increase Brand Equity. These findings provide insights for BPJS Ketenagakerjaan in designing more effective and relevant service strategies in the digital age.
The Role of Digital Marketing and Promotion in the Business Performance of Small and Medium Enterprises (SMEs) in Developing Countries Mahaliani, Eva; Kurniawati; Masnita, Yolanda
Jurnal Economic Resource Vol. 8 No. 2 (2025): September - February
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v8i2.1640

Abstract

This study examines the role of digital marketing and promotion in the business performance of small and medium-sized enterprises (SMEs) in developing countries, particularly Indonesia. In the face of intense competition, SMEs are required to leverage digital media to sustain and grow their businesses. The objective of this study is to comprehensively investigate how digital marketing capabilities and their adoption through promotions can enhance SME productivity. Additionally, this research analyzes the impact of customer relationship orientation and technology orientation on SME business performance in developing country markets. The research method uses cross-sectional data obtained through a questionnaire distributed via Google Forms on social media to SME owners in Indonesia who have started their businesses within the past year. The findings reveal that competition intensity has a significant influence on promotion. Furthermore, customer relation orientation and technology orientation have a significant influence on digital marketing capability. Additionally, digital marketing capability and promotion have a significant influence on business performance.
Peningkatan Kapasitas Pelatih Perisai Diri dalam Persiapan Kejuaraan Asrianda; Kurniawati; Wibowo, Patmono; Fadlisyah; Zulfadli
Jurnal Solusi Masyarakat (JSM) Vol. 4 No. 1 (2026)
Publisher : Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/jsm.v4i1.26074

Abstract

Perisai Diri silat championships require athletes to demonstrate comprehensive readiness encompassing physical, mental, and strategic dimensions, positioning coaches as key actors in systematically directing the athlete development process. However, limited access to capacity-building programs grounded in scientific approaches remains a challenge for many coaches, particularly in managing psychological aspects, injury prevention, and the application of effective and safe training methods. This community engagement activity aims to enhance the capacity of Perisai Diri coaches in preparing athletes for competition by strengthening their understanding of psychological training, mastery of structured training methods, and the application of health and nutrition principles for athletes. The activity was implemented through integrated stages, including training sessions, mentoring, and evaluation. The results indicate a noticeable improvement in coaches’ understanding and readiness to design adaptive training programs that balance physical and mental training while giving due attention to recovery and nutritional aspects. Strengthening coaches’ capacity contributes to meeting athletes’ needs and supports sustainable improvements in performance and competitive achievement in Perisai Diri silat.
THE EFFECT OF SNOWBALL THROWING AND PROBLEM BASED LEARNING MODELS ON STUDENTS’ SOCIAL SCIENCE LEARNING MOTIVATION AT GRADE IV SUNAN AMPEL DEMAK CLUSTER Kurniawati; Santoso, Slamet Utomo
Jurnal PAJAR (Pendidikan dan Pengajaran) Vol. 5 No. 4 (2021): July
Publisher : Laboratorium Program Studi Pendidikan Guru Sekolah Dasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33578/pjr.v5i4.8361

Abstract

This study aimed to analyze the effect of Snowball Throwing (X1) and Problem Based Learning (X2) models on the students’ social science learning motivation at grade IV elementary schools. The results showed that the snowball throwing model increased the students’ learning motivation based on the value of Sig. (2-tailed) showing that 0.000 <0.05 or t-count 10.660> t-table 1.69236. moreover, problem based learning model also increased the students’ learning motivation based on the value of Sig. (2-tailed) showing that 0.000 <0.05 or t-count 9.603> t-table 1.68957. The results demonstrated that there were differences in the effect of Snowball Throwing model and Problem Based Learning model on students’ social science learning motivation at grade IV in the public elementary schools. This was supported by the mean score of the posttest in experiment 1 which was 74.93 and the mean score of the posttest in experiment 2 which was 71.94.
ANALISIS KONFIRMATORI EFEKTIVITAS PENYALURAN DANA ZAKAT PRODUKTIF DI BAZNAS KOTA DENPASAR Aliza Rizki Amalia; Kurniawati; R. Agrosamdhyo
Maisyatuna Vol. 7 No. 1 (2026): Jurnal Maisyatuna
Publisher : STAI Denpasar Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53958/mt.v7i1.914

Abstract

This study analyzes the effectiveness of zakat distribution by BAZNAS Denpasar City in alleviating poverty. The background shows that although the Productive Zakat program has been implemented, its effectiveness remains limited due to funding constraints linked to the minority Muslim population and minimal government support. This quantitative research uses an ex post facto design and involves 71 mustahik receiving productive zakat, with data collected through questionnaires, observations, and documentation. Data were analyzed using Confirmatory Factor Analysis (CFA) in SPSS 26 to assess validity, reliability, and factors influencing effectiveness. The findings reveal that zakat distribution is carried out through collection, planning, selection, distribution, mentoring, and evaluation stages. The dominant effectiveness factors are target accuracy at 23.457%, program socialization at 17.777%, and goal achievement at 9.356%. Major challenges include limited funding, weak cross-sector collaboration, and restricted information access. Overall, productive zakat is considered fairly effective in improving mustahik independence and contributing to poverty reduction in Denpasar.
Pengenalan Sejarah dan Budaya Indonesia dan Taiwan bagi Generasi Muda Kurniawati; Y.H. Teddy, Sim; Nur Fajar Absor; Lobelia Asmaul Husna; Pamela Ayesma
Satwika: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 2 (2025): SATWIKA: Volume 5, Number 2, December 2025
Publisher : Fakultas Ilmu Sosial Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/satwika.050202

Abstract

Artikel ini bertujuan untuk memberikan pemahaman sejarah dan budaya pada generasi muda, seperti yang dilakukan dalam pengabdian masyarakat Kolaboratif Internasional Universitas Negeri Jakarta dengan National Chung Cheng University, Taiwan. Topik utama dalam pengabdian ini adalah “Migrasi Austronesia dan hubungannya dengan Taiwan dan Indonesia”. Pemilihan topik ini didasarkan alasan bahwa nenek moyang bangsa Indonesia diketahui adalah suku Austronesia, yang berasal dari wilayah Taiwan. Adapun tahapan metode pelaksanaan kegiatan pengabdian ini terdiri dari: pra pelaksanaan, pelaksanaan, dan evaluasi pelaksanaan. Adapun hasil yang didapat dari kegiatan ini adalah memberikan pemahaman, pengetahuan, dan wawasan pada mahasiswa National Chung Cheng University, Taiwan dan mahasiswa Universitas Negeri Jakarta tentang hubungan sejarah antara Indonesia dan Taiwan. Dengan demikian, kegiatan ini diharapkan dapat menjadi pedoman dan rujukan untuk memperkenalkan sejarah dan budaya Indonesia dan Taiwan.
Determinants Of Consumer Satisfaction With Processed Fish Product And Their Impact On Galeri Bahari Brand Loyalty Andriawan Doni Purnama; Kurniawati
Jurnal Riset Bisnis Vol. 8 No. 1 (2024): Oktober
Publisher : Fakultas Ekonomi dan Bisnis Universitas Pancasila Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/jrb.v8i1.6561

Abstract

This study is to examine the influence of the blue economy on service quality, perceived quality, brand satisfaction, brand image, and WOM expressed through brand loyalty. This survey was carried out by filling out an online questionnaire. The result show that service quality, perceived quality, brand satisfaction, brand image, WOM have a positive impact on brand loyalty. Regarding suggestions for business management to further improve the blue economy in the business sector.
Pengaruh Social Media Marketing Dan Brand Experience Terhadap Purchase Intention Produk Fashion Dengan Moderasi Brand Equity Akbar Al Aziz; Kurniawati
Jurnal Riset Bisnis Vol. 8 No. 1 (2024): Oktober
Publisher : Fakultas Ekonomi dan Bisnis Universitas Pancasila Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/jrb.v8i1.7098

Abstract

Penelitian ini meneliti bagaimana Social Media Marketing dan Brand Experience mempengaruhi niat beli produk fesyen, dengan mempertimbangkan peran Brand Equity sebagai variabel moderasi. Social Media Marketing diidentifikasi sebagai strategi krusial bagi perusahaan fesyen dalam era digital untuk berinteraksi dan membangun hubungan dengan konsumen. Penelitian ini melibatkan 238 pengguna aktif media sosial yang tertarik pada produk fesyen, dengan data dianalisis menggunakan model persamaan struktural (SEM) AMOS. Hasil penelitian menunjukkan bahwa Social Media Marketing memiliki pengaruh signifikan terhadap Brand Equity. Dan Brand Experience berpengaruh positif terhadap Brand Equity, pada gilirannya, berpengaruh positif terhadap niat beli. Temuan ini menekankan pentingnya integrasi Brand Experience dan Brand Equity dalam strategi Social Media Marketing untuk meningkatkan niat beli. Kontribusi teoritis dan praktis dari penelitian ini merekomendasikan perusahaan fesyen untuk mengembangkan strategi Social Media Marketing yang lebih personal dan interaktif guna memperkuat hubungan dan keputusan pembelian konsumen.
FoMO dalam Era Digital: Implikasi Penggunaan Media Sosial, Self-Esteem, dan Sikap Hedonisme Samuel Sihol Hutahaean; Kurniawati
Benefit: Jurnal Manajemen dan Bisnis Vol. 10 No. 2 (2025): Benefit : Volume 10 Desember No 2 tahun 2025
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Fear of missing out atau FoMO adalah kondisi pikiran individu pada saat ia melakukan pembelian secara impulsif. Penelitian ini dilakukan untuk mempelajari bagaimana FoMO dapat terbentuk oleh social media usage beserta faktor-faktor psikologis seperti hedonistic attitude, self-esteem, dan self-regulation yang mengikutinya. Penelitian ini menggunakan metode kuantitatif dan Structural Equation Modelling (SEM) dalam menganalisis data dari 203 responden untuk menilai hubungan antara variabel-variabel tersebut. Hasil analisis menunjukkan bahwa social media usage berpengaruh positif dan signifikan terhadap hedonistic attitude (β=0,796, P-value=0,000), dan selanjutnya hedonistic attitude berpengaruh positif dan signifikan terhadap FoMO (β=1,292, P-value = 0,000). Melalui temuan penelitian ini disimpulkan bahwa pemasaran melalui media sosial seperti menggunakan influencer adalah strategi yang efektif dalam mendorong respon konsumen, namun pelaku bisnis diharapkan menyadari dampaknya terhadap kondisi mental individu. Selain itu, konsumen diharapkan lebih sadar secara emosional ketika berinteraksi di media sosial serta dalam mengambil keputusan belanja.
Co-Authors A. Adriana Amal Abdul Ghofar Abrar Absor, Nur Fajar Abubakar Agam Muarif Ahkam, Mizanul Ahkam Ahmad Fikri Ahmania, Zalfa Ainul Yaqin Salam Akbar Al Aziz Albarusi, Ratna Gumintang Alfarez, Sidqi Aliza Rizki Amalia Alphonsius Rodriquest Eko. W Aluh Nikmatullah Alwarits, Naufal Fadhil Amilatun Azizah Ana Farida Ulfa, Ana Farida Andre maulana Andriawan Doni Purnama Anggela, Sari Anggi Puspita, Lintang Anniza Bellarisi Cantika Ar Razi Aris Munandar Arnandi Ashari, Novita Asrianda Asrianda Astrid Maria Esther, Astrid Maria Aviani, Irena Ayu Lestari Aziz, Akbar Al A’yuna, Qori Bakruddin Banu Setyo Adi Brigitta Heidy Cahyadi, Irwan Cecep Suarha Cut Maila Hanum Damaiwanti, Auril Damayanty, Thisna Danandjojo, Aditya Darim, Abu Dasfordate , Gamar Enno Dedi Kiswayadi Destrinelli Destrinelli Devangga Putra Adhitya Pratama Devina Sukmawati Dg Karra, Aulya Kartini Dian Christina Silalahi Dini Rizki Dominggus, Andre Tandi Bamba Dorina Widowati Elfisa Endah Yunita Eni Tri Sudarman Erik Kurniadi Eva Darnila Evi Nur Cahyanti Faadiyah Nisa Fadlisyah Fahmi Sara Fatwa Tentama Firdaus Wajdi, Firdaus Fuadi, Wahyu Furi Furnamasari, Yayang Ginta Ginting, Ginta Gresloan, Anny H. Nababan, Poltak Haben Haeri, Iman Zanatul Haibar, Rizky Allivia Larasati Haifarashin, Ridha Hapsari Windayanti Harahap, Cicely Delfina Hariyanto, Sufendi Haryani Haryati, Kusma Haryono, Nathasia Elga Hermanto Yaputra Ibrahim, Isra Dewi Kuntary Iip Sarip Hidayana Indah Maya Sari indah mukarromah Indrianto, Nino Indriyani Suroso Iriantika, Purna Tugas Irma Armelia Saputri Irma Seriana Irmawati Isfaizah Jabbar, Salamul Jihaan Mariza Juairiah Juliawan, Freshe Jumiarti, Dede Novita Kaffah Imanuddin M R Santosa Kamal, Alfarazi Karisma Alva Syahada Kartika Firdasari Khairul Anshar Khairullah, Afif Dzaky Kholilah, Ema Ainun Kisman Kusuma, Nurhayati Adiratna Labiba, Khusna Latifah Al Khasbi Leki, Regina Destia Leon, Farah Margaretha Listanty Widya Anggraeni Lobelia Asmaul Husna M, Fakhruddin M. Hasmi Yanuardi M. Yogi Riyantama Isjoni M. Yudhi Lutfi Machruf, Awalludin Mahaliani, Eva Mahendra, Bryan Adam Mariana, Rita Markhmadova, Zhansaya K. Martine Agustina Meha Masruroh Maulani Mawaddah, Hawina Nur Meri Susanti Metananda, Arya A. Metilda Miranti Anggorodhiyu Lokantari Mochammad Sabur Moneca Diah Listiyaningsih Muhammad Aufa Akmal Muhammad Luthfi Setyawan Anshory Musyaropah, Ulfah Muzdalifah Nugrahaeni Prananingrum Nugroho, Jawad Nur Farida Nur Hamim Nur Hidayah Nurcahyanti, Ayuni Nurdahliana Nuri Herachwati Nurmadinah Nuryadi Nurzengky Ibrahim Oktara, Bayu Oktaviani Andriani Ony Thoyib Hadiwijaya Pamela Ayesma Patmawati Permana, Mochamad Teguh Pertiwi, Dyah Hanum Prastiyo Diatmono Prihatini, Surya pujiani Purnama, Andriawan Doni Putri, Asti Iryanti Putri, Kinkin Yuliaty S Qamarya, Nurul Qomar, Nurul Izzah Al R. Agrosamdhyo Rachmad Ikhsan Rachmania, Setyaningsih Rahadian, Dimas Rahma Triadi Rahmah, Umrah Jabal Rahmawati, Mamik Rambu, Sitty Herliyanti Riska Aprilia Harahap Riska Gianda Rizka Mulyawan Robiansyah Rosy Pratiwi Rouhillah Rouhillah Rufus Goang Swaradesy Rusherina Safwandi Sairoh salmiani abdul manaf Samuel Sihol Hutahaean Santoso, Slamet Utomo Sari, Melita Putri W. Saskia Azahra Fauziah Setyaningsih Rachmania Setyowati, Lis Shabrina, Safirah Khansa Shine Pintor Siolemba Patiro Silvina Noviyanti Siregar, Muhammad Fahmi Akbar Siswanto Siswohadi Siti Mainah Siti Muniroh Sri Rahmawati Suhendra, Andy Reyhan Sulami, Neti Sulistyawati Suprapto, Aprilia Asharifah Surahma Asti Mulasari Susniwati Syafrisar Meri Agritubella Syamsul Arifin Syamsul Bahri Tadzkirah Tavid, Kevin Akbar Teuku Azhari tika aprilia Titik Aryati Tri Ariani Tri Ayu Lestari Natsir Tri Fitriana Sakti Tri Siwi Agustina Tri Wahyuni Sukesi TUTIK RAHAYU Usraleli Verado, Sandy Via Wiyana Vilda Lebbytha Dianie Salshabilla Virna Sulfitri Vonita Indra Andriani Wahyuni, Lidia Watonia Wibowo, Gilang Rahmat Wibowo, Patmono Wicaksono, Satya Aji Y.H. Teddy, Sim Yenny Rahmawati Yolanda Masnita Siagian Yona Wahyuningsih, Yona Yulisda, Desvina Yunita, Puput Yushida Yusuf, Saldi Zhiyah Zhulma Zain Zulfadli Zulfikar Zuliani