Articles
Design and Development of Web-based Commerce for SMEs in East Jakarta
S., Dedi Purwana E.;
Monoarfa, Terrylina Arvinta;
Febrilia, Ika
Jurnal Pemberdayaan Masyarakat Madani (JPMM) Vol. 6 No. 1 (2022): Jurnal Pemberdayaan Masyarakat Madani (JPMM) (DOAJ & SINTA 3 Indexed)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta
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DOI: 10.21009/JPMM.006.1.09
This activity is a “Design and Development of a Web-Commerce-based Strategy for Promotion of Micro, Small and Medium Enterprises for SMEs in the East Jakarta Region.” This is motivated by various obstacles experienced by SMEs when they are not sufficiently competitive with competitors in the market. The disruptive era has driven changes in various aspects of life, including market behavior. It is undeniable that business digitization plays a very important role in business activities. For this reason, this program aims to make SMEs especially those in the East Jakarta area able to be competitive through the designed Web-Commerce, which is named lapaksenggol.com. The lapaksenggol.com web-commerce is a promotional media that can be used optimally by SMEs in the East Jakarta area to make it easier to expand market share and get closer to consumers. In addition, in the long term, the existence of lapaksenggol.com Web-Commerce will increase consumer awareness of the existence of SMEs, build networking with other business units, and increase market confidence in SMEs. As a result of the collaboration with the East Jakarta Regional Cooperative, SMEs and Trade Sub-Department, the soft launching of the lapaksenggol.com web-commerce was carried out on June 22, 2021, and the socialization of lapaksenggol.com to SMEs in East Jakarta on August 19, 2021.
Development of Web-based Commerce Lapaksenggol.com as a Medium of Promotion and Marketing for SMEs in East Jakarta
Purwana, Dedi;
Monoarfa, Terrylina Arvinta;
Febrilia, Ika
Jurnal Pemberdayaan Masyarakat Madani (JPMM) Vol. 7 No. 1 (2023): Jurnal Pemberdayaan Masyarakat Madani (JPMM) (DOAJ & SINTA 3 Indexed)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta
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DOI: 10.21009/JPMM.007.1.12
The situation during Covid-19 requires businesspeople to adapt to existing conditions and survive in an industry. It should be realized that not all SMEs have the same digital literacy, so it needs support from various parties to provide understanding and assistance to improve the skills of SMEs in utilizing digital platforms in business activities. The contribution of Lapaksenggol.com in community service activities to the Jakarta SMEs group (Jakpreneur), which is under the guidance of the East Jakarta Sub-Department of Trade, Industry, Cooperatives and SMEs is in its second year, where through this proposal, the team seeks to improve service quality by developing the service features of the Lapaksenggol.com website. The workshop was carried out for six months, starting from April to September 2022. Considering the Covid-19 pandemic, various activities will be implemented face-to-face (on the network) through Zoom. The results obtained from the socializations are the introduction of the Lapaksenggol.com marketplace and provided understanding to SMEs about the importance of doing social media advertising, managing finances in business activities, and introducing the SIAPIK application to support the business activities of SMEs in East Jakarta.
The Effect Of Entrepreneurship Education And Subjective Norms On Entrepreneurship Intentions Of Students Faculty Of Economics Class Of 2019
Indah Sari, Putri;
Marsofiyati, Marsofiyati;
Purwana , Dedi
Jurnal Syntax Fusion Vol 3 No 02 (2023): Jurnal Syntax Fusion: Jurnal Nasional Indonesia
Publisher : CV RIFAINSTITUT
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DOI: 10.54543/fusion.v3i02.251
This research is motivated by the low entrepreneurial intention among students of state universities in Jakarta. This study aims to determine the effect of entrepreneurship education and subjective norms on the entrepreneurial intentions of students of the Faculty of Economics, The State University of Jakarta, Class of 2019. This study uses a survey method with a questionnaire as a data collection instrument. The data collected was analyzed using tools in the statistical application program, namely Statistical Product and Service Solutions (SPSS). The population consisted of 160 students of the Faculty of Economics, State University of Jakarta, Class of 2019. This study found that entrepreneurship education had a positive and significant effect on entrepreneurial intentions, and subjective norms also had a positive and significant impact on entrepreneurial intentions of students of the Faculty of Economics, State University of Jakarta, Class of 2019.
Peran Artificial Intelligence (AI) dalam Proses Pengambilan Keputusan terhadap Kinerja Organisasi: Analisis SLR
Hendrian, Hendrian;
Purwana, Dedi; Saparuddin, Saparuddin;
Wahono, Puji
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 4 No. 2 (2024): Indo-Fintech Intellectuals: Journal of Economics and Business
Publisher : Lembaga Intelektual Muda (LIM) Maluku
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DOI: 10.54373/ifijeb.v4i2.1295
The purpose of this research is to analyze the role of AI in decision-making on organizational performance. The method used is qualitative with secondary data. The data used is metadata on documents found on the Scopus website. The data was analyzed by the SLR method. The results of this study show that AI can help identify potential solutions by predicting the problems being studied by testing various variables and conditions in the simulation of organizational activities. AI can also improve performance through integration in decision-making. However, not all roles performed by humans should be handled by AI, such as customer service. The use of AI agents as public service operators compared to human operators has a negative impact on the perception of the mutuality of public control in the organization-public relationship
A MODEL IMPLEMENTATION BALANCED SCORECARD IN THE RETAIL INDUSTRY
Iskhak, Iskhak;
Purwana, Dedi;
Handaru, Agung Wahyu;
Wibowo, Setyo Ferry
Jurnal Apresiasi Ekonomi Vol 12, No 1 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa
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DOI: 10.31846/jae.v12i1.713
The purpose of this research is to identify in the literature the challenges and barriers to implementing the Balanced Scorecard in the retail industry. Previous research has mostly examined its application in the retail industry but did not explain in detail the challenges and obstacles in its application. Therefore, researchers evaluated the Balanced Scorecard framework in the retail industry into a model in the third-generation balanced scorecard framework by Kaplan & McMillan. This research uses systematic literature review to provide the right position in the direction of renewal into consideration regarding the challenges and obstacles companies face in implementing the Balanced Scorecard in the retail industry. This research finds that the retail category industry must be able to foster a culture of innovation and continuous improvement to take full advantage of the benefits of the Balanced Scorecard. This literature study still refers to the use of the classic Balanced Scorecard. It is hoped that future research will use at least the third-generation Balanced Scorecard is expected to use case studies and empirical research for further research and add measurement methods to evaluate the implementation of the balanced scorecard in s the retail industry.Keywords: Balance Scorecard, vision and strategy, retail industry
THE INFLUENCE OF ENTREPRENEURSHIP KNOWLEDGE AND FAMILY ENVIRONMENT ON ENTREPRENEURIAL INTEREST OF 11TH GRADE STUDENTS AT SMK NEGERI 10 JAKARTA
Mulya, Rika Noviana;
Purwana, Dedi;
Usman, Osly
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 2 No. 4 (2023): AUGUST
Publisher : Transpublika Publisher
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DOI: 10.55047/jhssb.v2i4.729
This study aimed to examine the influence of Entrepreneurship Knowledge and Family Environment on Interest in Entrepreneurship among Class XI students at SMKN 10 Jakarta. The research utilized a survey method with a quantitative approach to collect data from a population of 246 students. A probability sampling technique with the Slovin formula was applied, resulting in a sample of 154 students. Data analysis was performed using validation and reliability tests with IBM SPSS software version 24. The study findings revealed significant results. Firstly, a positive and significant correlation was found between Entrepreneurship Knowledge and Interest in Entrepreneurship, indicating that higher levels of knowledge in entrepreneurship positively impact students' interest in entrepreneurial activities. Secondly, the Family Environment demonstrated a positive and significant influence on Interest in Entrepreneurship, suggesting that a supportive and encouraging family environment contributes to students' inclination towards entrepreneurship. Lastly, the combined effect of Entrepreneurship Knowledge and Family Environment showed a significant influence on Interest in Entrepreneurship, emphasizing the importance of both factors in fostering students' interest in entrepreneurial pursuits. These results provide valuable insights for educators and policymakers to design effective strategies that promote entrepreneurship among students. Encouraging the acquisition of entrepreneurship knowledge and fostering a supportive family environment may significantly enhance students' interest and readiness to engage in entrepreneurial ventures.
ANALISIS STRATEGI QRIS OLEH KPWBI DKI JAKARTA DALAM UPAYA PENGEMBANGAN PEMBAYARAN NONTUNAI PADA UMKM JAKARTA
Zeta Chandra, Dheandra;
Purwana, Dedi;
\Amirul Adha, Maulana
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 4 (2023): July 2023
Publisher : Transpublika Publisher
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DOI: 10.55047/transekonomika.v3i4.464
Cashless transactions offer the advantages of simpler, faster, and safer transactions compared to non-cash transactions, and can increase economic activity in a country. To support digital payments, BI released QRIS as a national QR code standard. The utilization of QRIS as a payment channel has increased every year. This research focuses on the strategy of Bank Indonesia Jakarta Representative Office in developing non-cash payments through QRIS for MSMEs in Jakarta, the impact of non-cash payment development strategies through QRIS, and constraints on non-cash payment development strategies. This research is a field study using a descriptive qualitative research approach. The results of this study show that there are several strategies including conducting socialization, including MSMEs in BI strategic events, connecting with Perumda Pasar Jaya traditional markets which were later designated as S.I.A.P QRIS markets, and receiving complaints about QRIS. As an impact of the strategy of developing cashless payments through QRIS, the findings of this study show how QRIS shortens the payment process and makes transactions more secure for both merchants and consumers. On the other hand, people's dependence on cash transactions and public understanding of payments through QRIS are the main challenges faced by Bank Indonesia Jakarta Representative Office in implementing non-cash payments through QRIS for MSMEs in Jakarta.
Entrepreneurial Intention Among Students: The Effect of Self-efficacy and Entrepreneurial Attitude
Nursyirwan, Vivi Iswanti;
Purwana, Dedi;
Suhud, Usep;
Harahap, Irwan Leo Putra;
Valentika, Nina
Jurnal Pendidikan Ekonomi Dan Bisnis (JPEB) Vol. 10 No. 2 (2022): Jurnal Pendidikan Ekonomi & Bisnis (DOAJ & SINTA 2 Indexed)
Publisher : Faculty of Economics, Universitas Negeri Indonesia,Indonesia
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DOI: 10.21009/JPEB.010.2.8
To escalate the number of university students’ entrepreneurs, it is important to understand the role of self-efficacy and entrepreneurial attitude. The goal of this study is to investigate the role of self-efficacy in influencing students’ entrepreneurial attitudes and intentions. This study also examines the effect of entrepreneurial attitudes linked with students’ entrepreneurial intentions. The study used a cross-sectional survey design with a purposive sample of 100 university students at Universitas Pamulang in Indonesia. Structural Equation Modeling-Partial Least Square (SEM-PLS) is used to the connectivity among the independent–dependent variables in the research. The results of the study found that entrepreneurial self-efficacy had a significant positive effect on the entrepreneurial intentions of university students. In addition, attitudes towards entrepreneurship have a significant positive effect on entrepreneurial intentions. Indeed, entrepreneurial self-efficacy has a positive effect on attitudes towards entrepreneurship, and a significant influence is obtained between entrepreneurial self-efficacy on entrepreneurial intentions and attitudes towards entrepreneurship as an intervening variable
THE RELATIONSHIP OF SELF-ESTEEM AND SELF-EFFICACY WITH CAREER MATURITY OF STUDENTS FACULTY OF ECONOMICS, JAKARTA STATE UNIVERSITY
Ramadhan, Muhammad Hardi;
Purwana, Dedi;
Rachmadania, Rizki Firdausi
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 2 No. 3 (2021): Jurnal Pendidikan, Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta
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This study aims to determine whether there is a relationship between Self-esteem and Self-efficacy with career maturity of students from the Faculty of Economics, State University of Jakarta, class of 2016. The research method used is a questionnaire method with quantitative and correlational approaches. The population in this study were students of the 2016 economics faculty, totaling 523 students. The sample used in this study amounted to 227 students using the Simple Random Sampling technique. Y variable data (Career Maturity) is secondary data, while the variables X1 (Self-esteem) and X2 (Self-efficacy) are primary data using a Likert scale model with modifications. The data was then tested for validity and reliability, then analyzed using descriptive analysis techniques, classical assumption tests, and correlation tests. The data analysis technique used IBM SPSS version 26. The results showed: (1) There was a positive and significant relationship between Self-esteem and career maturity as indicated by the correlation coefficient tcount > ttable with a value of 0.189> 0.130 and a significance level of 0.004. (2) There is a positive but not significant relationship between Self-efficacy and career maturity as indicated by the correlation coefficient tcount > ttable with a value of 0.160 > 0.130 and a significance level of 0.016. (3) And there is a positive relationship between Self-esteem and Self-efficacy with career maturity with the results of the calculated correlation coefficient (r) of 0.189 and 0.160 respectively and the significance level of 0.004 and 0.016, respectively. by using the calculation of product moment correlation analysis.
THE EFFECT OF ENTREPRENEURSHIP EDUCATION, INNOVATION, AND ENTREPRENEURIAL MOTIVATION ON ENTREPRENEURIAL INTEREST IN STUDENTS OF THE FACULTY OF ECONOMICS, STATE UNIVERSITY OF JAKARTA
Chairunnisa;
Purwana, Dedi;
Munawaroh
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 3 No. 1 (2022): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta
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DOI: 10.21009/jpepa.0301.11
This study aims to determine the effect of entrepreneurship education, innovation, and entrepreneurship motivation on the interest in entrepreneurship of students of the Faculty of Economics, State University of Jakarta batch 2017. This research was conducted for 9 months starting from January 2021 to September 2021. The method used in this study is the method survey. Technique uses Proportional Stratified Random Sampling with a sample of 149 respondents from students of the Faculty of Economics UNJ majoring in Economics and Administration class 2017. The data was collected through distributing questionnaires using a Likert scale. Based on the results of the research conducted, it was found that Entrepreneurship Education has a positive and significant effect on Interest in Entrepreneurship. Innovation has a positive and significant effect on Interest in Entrepreneurship. Entrepreneurial Motivation has a positive and significant effect on Interest in Entrepreneurship. According to the research hypothesis.